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  • Adapting Our Businesses Through A Recession

    The cost of living is increasing and it's becoming harder for people all around the world to live their usual lives.

    Planning events and booking entertainers aren't the priority when it's hard to pay the bills.

    This means there's some potentially turbulent times ahead for us entertainers...

    That's why in this episode Ashley shares some simple money management tips and clever little ways to make sure you have a strong and stable income during these turbulent times.

    Here’s What’s Inside This Episode:

    [02:00] Event Budgets

    [04:32] Plan For The Future

    [07:00] Ashley's Method To Always Be Prepared For A Worse Case Scenario

    [11:15] Save For That Rainy Day

    [14:16] Make Yourself VALUABLE With MOMENTUM

    [15:45] Make an Impact With Every Pitch!

    [17:40] Be Proactive For Your Future Self

    [19:10] Building A Reserve

    [21:08] Residencies - Hospitality Needs You!

    [25:12] Final Advice

    Bonus Resources:Get Ashley's Daily Business Tips By Email: TheGigHero.com/daily
    Find Out How We Can Help Your Entertainment Business: TheGigHero.com/Momentum
    Join Our Facebook Group: TheGigHero.com/Group

    Did you enjoy this podcast?

    If so, don’t forget to FOLLOW THE SHOW on Apple Podcasts or Spotify so you never miss an episode!

    Also, if you could spend just 13 seconds and leave us a review on your preferred platform, we would really appreciate it.

    We want to get this information and these episodes into the hands of more magicians and entertainers across the globe so your help and support would mean the world to us.

    Share and tag us on Social Media (@TheGigHero) or use the hashtag #thegighero

  • Andi Gladwin is the co-founder of Vanishig Inc., one of the largest magic companies in the world. He is a magician, speaker, author, and publisher.

     

    He has performed all over the world at prestigious events such as in Washington, DC for President Obama’s Inauguration, the world's most expensive private yacht, and more.

     

    Andi has given keynote speeches at hundreds of conferences and has been featured on shows such as Penn & Teller: Fool Us (where he fooled them!), ITV's Next Great Magician, and CW Channel's Masters of Illusion.

     

    His books, such as The Boy Who Cried Magic have become industry best sellers, and his card magic techniques such as The Master Pushoff and Undo Cut have been adopted by many of the world's finest card magic experts.

    Find More About Andi Gladwin:Website: VanishingIncMagic.com
    Instagram: @andigladwin
    Bonus Resources:3 Steps To Grow Your Magic Business: TheSuccessfulMentalist.com/Momentum
    Join Our Facebook Group: TheSuccessfulMentalist.com/Group

    Did you enjoy this podcast?

    If so, don’t forget to FOLLOW THE SHOW on Apple Podcasts or Spotify so you never miss an episode!

    Also, if you could spend just 13 seconds and leave us a review on your preferred platform, we would really appreciate it.

    We want to get this information and these episodes into the hands of more magicians and entertainers across the globe so your help and support would mean the world to us.

    Share and tag us on Social Media (@TheGigHero) or use the hashtag #thegighero

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  • David Williamson is a professional sleight-of-hand artist, magician, and author. Genii magazine called him "an exceptional stage performer" and "a magician who changed the way we do magic.” He was named Magician of the Year in 2017 by the Academy of the Magical Arts and was named an Honorary Member of the prestigious British association The Magic Circle.

     

    He wrote a book about his magic act, Williamson's Wonders, with Richard Kaufman. In the 2000s, he performed regularly for Disney Cruise Lines. His zany comedic style often overshadows his superhuman skill with sleights. He is responsible for some of the most offbeat, clever material created in the last thirty years.

     

    He played the ringmaster in the touring Broadway show Circus 1903 and performed with the touring production The Illusionists. He also teaches magic to enthusiasts of all ages through Sleight School.


    Discussed In This Episode:

     

    [01:00] The Beginning Of David’s Magic Journey[07:45] The Story Of ‘Rocky Racoon’[08:45] How To Start Monetising Your Passion[11:50] Steps To Craft A Sustainable Career In Magic[17:00] The Power Of Not Having A Backup Plan[19:05] Amateur vs. Professional Magicians[22:30] What Is Sleight School?[25:40] Importance Of Hobbies Outside Of Magic[30:20] The Secret Behind David’s Fascinating Performances[34:30] David’s Foray Into Comedy Magic[40:00] Behind-The-Scenes Of A Busy Performer’s Life[50:20] Final Message From David Williamson
    Find More About David Williamson:Website: www.davidwilliamson.com
    Website: www.sleight.school
    Bonus Resources:3 Steps To Grow Your Magic Business: TheSuccessfulMentalist.com/Momentum
    Join Our Facebook Group: TheSuccessfulMentalist.com/Group

    Did you enjoy this podcast?

    If so, don’t forget to FOLLOW THE SHOW on Apple Podcasts or Spotify so you never miss an episode!

    Also, if you could spend just 13 seconds and leave us a review on your preferred platform, we would really appreciate it.

    We want to get this information and these episodes into the hands of more magicians and entertainers across the globe so your help and support would mean the world to us.

    Share and tag us on Social Media (@TheGigHero) or use the hashtag #thegighero

  • Richard Young has been a full-time professional magician since 2007. He began as a close-up performer at private and corporate events and alongside this, he also created and hosted The Magicians’ Podcast which broadcast interviews with the biggest names in magic including Derren Brown, Teller, and David Copperfield.

     

    Richard is also half of the double act Young & Strange who have headlined the internationally touring show Champions of Magic for nearly 10 years playing the biggest theatres and arenas across North America. In 2021, Young & Strange also featured in the hit West End magic variety show Wonderville at The Palace Theatre.

     

    Richard has also worked as a consultant on the recent Ehrlich Brothers show at Wembley Arena where he helped translate the show and has also written an 11000-word essay with David Copperfield analysing 10 of his most iconic illusions.

     

    He is also the owner and manufacturer of changingcards.com, a reinvention of a classic that received rave reviews across the magic community. Richard is A Member of The Inner Magic Circle with Gold Star and lives in Oxfordshire, England with several dying house plants.

    Bonus Resources:3 Steps To Grow Your Magic Business: TheSuccessfulMentalist.com/Momentum
    Join Our Facebook Group: TheSuccessfulMentalist.com/Group

    Did you enjoy this podcast?

    If so, don’t forget to FOLLOW THE SHOW on Apple Podcasts or Spotify so you never miss an episode!

    Also, if you could spend just 13 seconds and leave us a review on your preferred platform, we would really appreciate it.

    We want to get this information and these episodes into the hands of more magicians and entertainers across the globe so your help and support would mean the world to us.

    Share and tag us on Social Media (@TheGigHero) or use the hashtag #thegighero

  • Are you planning to hire an agent? Here’s everything you need to know!

     

    Dean Williamson is the founder of The Factory Of Magic, which is the UK's only talent agency dedicated to the magical arts. He is also a member of the Magic Circle and performs as a stage mind reader.

     

    In this episode, Dean joins Ashley to share his experiences of running a magicians’ and mentalists’ talent agency. 

    Bonus Resources:3 Steps To Grow Your Magic Business: TheSuccessfulMentalist.com/Momentum
    Join Our Facebook Group: TheSuccessfulMentalist.com/Group

    Did you enjoy this podcast?

    If so, don’t forget to FOLLOW THE SHOW on Apple Podcasts or Spotify so you never miss an episode!

    Also, if you could spend just 13 seconds and leave us a review on your preferred platform, we would really appreciate it.

    We want to get this information and these episodes into the hands of more magicians and entertainers across the globe so your help and support would mean the world to us.

    Share and tag us on Social Media (@TheSuccessfulMentalist) or use the hashtag #thesuccessfulmentalist

  • Perform These 3 Tricks To Start Booking Gigs Immediately

    Welcome to The Gig Hero Podcast!

     

    Each time you perform at a gig, it is an opportunity to book the next gig.

     

    A few easy tweaks to the tricks that are already in your repertoire will help you in bringing people into your world and stay emotionally invested in your work.

     

    In this episode, Ashley shares 3 tricks that he uses to book more gigs. You can start performing these tricks today to increase your social media presence and build rapport with your clients.

     

    Discussed In This Episode:[01:25] Introducing The Gig Hero Podcast[04:05] Find Opportunities To Boost Your Social Media[07:20] Trick #1[12:30] Trick #2[13:50] Trick #3[18:00] Stay In Touch Through Personal Chat[21:05] Explore Ways To Build Rapport
    Bonus Resources:Set Up A Chat Bot For Your Trick: ManyChat
    3 Steps To Grow Your Magic Business: TheSuccessfulMentalist.com/Momentum
    Join Our Facebook Group: TheSuccessfulMentalist.com/Group

    Did you enjoy this podcast?

    If so, don’t forget to FOLLOW THE SHOW on Apple Podcasts or Spotify so you never miss an episode!

    Also, if you could spend just 13 seconds and leave us a review on your preferred platform, we would really appreciate it.

    We want to get this information and these episodes into the hands of more magicians and entertainers across the globe so your help and support would mean the world to us.

    Share and tag us on Social Media (@TheSuccessfulMentalist) or use the hashtag #thesuccessfulmentalist

  • Everything You Need To Know About Filing Taxes As Entertainers

    Mark is a qualified Chartered Accountant who has broad experience in all aspects of accounting and taxation issues for both established businesses as well as start-ups and individuals. He is a partner of a firm of Chartered Accountants based across Kent, UK.

    His specialisms are:

    Company taxationPersonal taxationAdvice for start-up businessesHigh net worth individuals taxationSupport services to high-profile clients in the entertainment industry including Actors, Musicians & ArtistsCharity, CIC, and Social Enterprise start-ups and ongoing compliance

    Mark assists with setting your business up correctly from the start and remains proactive, working closely alongside you to ensure that you reap the rewards of running your own business.

    Discussed In This Episode:[01:40] Who Is Mark Hurdman?[04:35] How To Prepare For The Tax Season[07:45] Computer Apps To Manage Taxable Transactions[10:50] Sole Trader Vs. Limited Company[16:00] Top Tax Mistakes And How To Avoid Them[21:15] Filing Tax Yourself Vs. Hiring An Accountant[24:35] Ideas To Lower Your Tax Bill[32:35] Taxes For Children Entertainers[35:10] Tips To Avoid Last Minute Hassles[38:15] Final Message From Mark

     

    Find More About Mark Hurdman:Website: Levicks.com
    LinkedIn: Mark Hurdman
    Email: [email protected]
    Bonus Resources:3 Steps To Grow Your Magic Business: TheSuccessfulMentalist.com/Momentum
    Join Our Facebook Group: TheSuccessfulMentalist.com/Group

    Did you enjoy this podcast?

    If so, don’t forget to FOLLOW THE SHOW on Apple Podcasts or Spotify so you never miss an episode!

    Also, if you could spend just 13 seconds and leave us a review on your preferred platform, we would really appreciate it.

    We want to get this information and these episodes into the hands of more magicians and entertainers across the globe so your help and support would mean the world to us.

    Share and tag us on Social Media (@TheSuccessfulMentalist) or use the hashtag #thesuccessfulmentalist

  • How To Get A Good Bang For The Buck

    Ed Samuel is a financial adviser who specialises in helping self-employed individuals maximise their financial wellbeing.

    He works closely with clients, builds relationships based on trust, and has an in-depth understanding of personal finances.

    Ed offers solutions in all aspects of financial planning including life insurance, savings and investments, managing cash and borrowings, mortgages, retirement planning, and pensions.

    In this episode, Ed joins Ashley to discuss how entertainers can prosper financially by managing their money optimally. 

    Discussed In This Episode:[00:50] Who Is Ed Samuel?[04:05] The Basics Of Managing Your Money[07:45] Creating Long-Term Financial Goals[10:10] How To Analyse Your Financial Statements[12:30] Small Behvaiours Lead To Big Changes[17:45] The Wonders Of Compound Growth[20:10] Allocating A Budget Towards Your Pension[25:10] An Action Plan To Utilise Your Money Efficiently[28:20] Should You Keep Money In The Bank?[36:10] Final Message From Ed
    Find More About Edward Samuel:LinkedIn: Ed Samuel
    Email: [email protected]
    Instagram: @ed_samuel_
    Bonus Resources:3 Steps To Grow Your Magic Business: TheSuccessfulMentalist.com/Momentum
    Join Our Facebook Group: TheSuccessfulMentalist.com/Group

    Did you enjoy this podcast?

    If so, don’t forget to FOLLOW THE SHOW on Apple Podcasts or Spotify so you never miss an episode!

    Also, if you could spend just 13 seconds and leave us a review on your preferred platform, we would really appreciate it.

    We want to get this information and these episodes into the hands of more magicians and entertainers across the globe so your help and support would mean the world to us.

    Share and tag us on Social Media (@TheSuccessfulMentalist) or use the hashtag #thesuccessfulmentalist

  • Every beginning has an end. And every end has a new beginning.

    The TSM Boys live by the adage “What got you here won’t get you there.”

    In the spirit of staying true to our Vision Stack model, Aidan has decided to move on from TSM. This is a big change for us and we will navigate through it along with you, our listeners.

    Needless to say, TSM is and will continue to stay committed to improving the quality of life for all entertainers.

    In this episode, Aidan and Ashley reminisce about their journey so far.

    Aidan shares his future endeavours beyond TSM, and Ashley divulges the next steps that he will take with TSM.

    Here’s What’s Inside This Episode:[00:30] What Got You Here Won’t Get You There[01:55] Importance Of Adapting Quickly[04:00] The Vision Stack Model[06:00] Mapping Your Life And Lifestyle Vision[10:35] Aidan’s Plan With His Life[13:15] Reminiscing TSM’s Behind-The-Scenes[16:05] This Is Not The End; This Is A Fresh Start[19:00] Give Us Brand Name Suggestions![21:30] Aidan’s Next Steps[23:15] Final Message From Aidan
    Find More About Aidan O'Sullivan:Website: AidanTheWizard.comInstagram: @aidan_thewizardFacebook: Aidan O'Sullivan
    Bonus Resources:3 Steps To Grow Your Magic Business: TheSuccessfulMentalist.com/Momentum
    Join Our Facebook Group: TheSuccessfulMentalist.com/Group

    Did you enjoy this podcast?

    If so, don’t forget to FOLLOW THE SHOW on Apple Podcasts or Spotify so you never miss an episode!

    Also, if you could spend just 13 seconds and leave us a review on your preferred platform, we would really appreciate it.

    We want to get this information and these episodes into the hands of more magicians and entertainers across the globe so your help and support would mean the world to us.

    Share and tag us on Social Media (@TheSuccessfulMentalist) or use the hashtag #thesuccessfulmentalist

  • Dissecting The Misconceptions Around Motivation

    Do you often feel too tired or unmotivated to do the work that you need to do?

    Being a solo entertainer is not easy. You are managing all aspects of the business single-handedly, so it is natural to lose the drive to get work done.

    Let’s change that! We want you to be super enthusiastic about your business every day and here is how you can do that.

    In this episode, Aidan and Ashley analyse the common misbeliefs about motivation and share practical tips to bring you back on track.

    Here’s What’s Inside This Episode:[00:20] How To Stay Motivated As A Solo Entertainer[02:30] Two Types Of Motivation[05:15] Motivation Is Not The Actual Problem[07:40] Know Your ‘Why’ And Identify The Root Cause[11:40] Being Vigilant About What Energises You[15:15] Break It Down Into Small Tasks[19:40] If You Fail To Plan, You Plan To Fail[21:00] 3 Things That You Should Manage Everyday[23:00] Simple Trick To Get Started With Your Work
    Bonus Resources:3 Steps To Grow Your Magic Business: TheSuccessfulMentalist.com/Momentum
    Join Our Facebook Group: TheSuccessfulMentalist.com/Group

    Did you enjoy this podcast?

    If so, don’t forget to FOLLOW THE SHOW on Apple Podcasts or Spotify so you never miss an episode!

    Also, if you could spend just 13 seconds and leave us a review on your preferred platform, we would really appreciate it.

    We want to get this information and these episodes into the hands of more magicians and entertainers across the globe so your help and support would mean the world to us.

    Share and tag us on Social Media (@TheSuccessfulMentalist) or use the hashtag #thesuccessfulmentalist

  • Building Your Magic Business From The Ground Up

    Have you moved recently or are planning to move soon? We got you covered.

    A couple of our MOMENTUM clients moved recently. It made us wonder what we would do if we were ever to move and restart our business from square one.

    Building new relationships and making your presence known might seem daunting. So we have made it simple and actionable for you.

    In this episode, Aidan and Ashley brainstorm their approaches that will help you in kicking off your magic business from the bottom.

    Here’s What’s Inside This Episode:[01:40] Ashley’s Approach To Start From Scratch[03:10] Figuring Out The Market And The Types Of Gigs[06:05] You Need To Make Your Presence Known[07:50] Aidan’s Approach To Start From Scratch[10:50] You Don’t Need A Million Followers To Get Gigs[12:30] Building Great Relationships With Potential Clients[15:20] Making It Easy For Others To Help You[17:25] Difference In TSM Boys’ Approaches[21:10] Optimising Your Fees To Increase The Income[24:25] How To Streamline Your Approach
    Bonus Resources:3 Steps To Grow Your Magic Business: TheSuccessfulMentalist.com/Momentum
    Join Our Facebook Group: TheSuccessfulMentalist.com/Group

    Did you enjoy this podcast?

    If so, don’t forget to FOLLOW THE SHOW on Apple Podcasts or Spotify so you never miss an episode!

    Also, if you could spend just 13 seconds and leave us a review on your preferred platform, we would really appreciate it.

    We want to get this information and these episodes into the hands of more magicians and entertainers across the globe so your help and support would mean the world to us.

    Share and tag us on Social Media (@TheSuccessfulMentalist) or use the hashtag #thesuccessfulmentalist

  • Exploring The Dark Side Of Cold Outreach

    Are you doing cold outreach to get gigs? Do you send cold emails to a long list of companies? We are about to change your mind.

    People buy from people they like.

    When you approach potential clients with your cold sales pitch, they will NOT book you. Nobody likes receiving spammy emails from complete strangers.

    In this episode, Aidan and Ashley share their tried and tested approaches that increase your cold outreach ROI instantly.

    Here’s What’s Inside This Episode:[00:15] Is Cold Outreach Necessary For Your Business?[01:35] A Unique Description Of Cold Outreach[02:10] More Outreach Doesn’t Mean More Gigs![03:55] Do You Like Receiving Spam Emails From Strangers?[05:50] Don’t Propose Marriage On Your First Date![07:20] Spending Time In Building Relationships[10:15] Ashley’s Approach To Warming The Leads[15:10] Aidan’s Approach To Warming The Leads[20:55] Do Cold Emails Solve Clients’ Problems?
    Bonus Resources:3 Steps To Grow Your Magic Business: TheSuccessfulMentalist.com/Momentum
    Join Our Facebook Group: TheSuccessfulMentalist.com/Group

    Did you enjoy this podcast?

    If so, don’t forget to FOLLOW THE SHOW on Apple Podcasts or Spotify so you never miss an episode!

    Also, if you could spend just 13 seconds and leave us a review on your preferred platform, we would really appreciate it.

    We want to get this information and these episodes into the hands of more magicians and entertainers across the globe so your help and support would mean the world to us.

    Share and tag us on Social Media (@TheSuccessfulMentalist) or use the hashtag #thesuccessfulmentalist

  • An incredible masterclass on the art of selling with LOVE!

    Many of our listeners want to improve their sales process. So here’s a rerun of a previous episode to help you sell your shows faster.

    In this episode, Jason (Author of Selling With Love) shares valuable tools, practical techniques, and fundamental mindsets that will supercharge your sales in your entertainment business.

     

    You’ll hear Jason discussing ideas such as the 4 emotions of sales and the 5 levels of love involved with sales, whilst also learning how to sell and actually, apply these techniques and mindsets to your entertainment career.

    Discussed In This Episode:[05:29] What ‘Sales’ Really Is[07:28] Why Sales Is A Fundamental Skill You Need[12:04] The Importance Of Your First Sales Experience[16:53] Identifying With Your Role Models[20:13] Overcoming The Fear of Rejection[24:03] Ego & The Fear-Pride Paradox[32:38] What Selling With Love Actually Means[34:53] Loving The IMPACT[42:05] How To 10x Your Fee[47:11] The PROCESS of Sales[49:31] Why Jason Phoned A Client 27 Times[57:23] Loving The BUYER (Understanding Your Clients)[61:23] Closing Words From Jason
    Find More From Jason Marc Campbell:Instagram: @jasonmarccampbell
    Podcast: Superhumans At Work
    Bonus Resources:3 Steps To Grow Your Magic Business: TheSuccessfulMentalist.com/Momentum

     

    Join Our Facebook Group: TheSuccessfulMentalist.com/Group

    Did you enjoy this podcast? If so, we’d love to know!

    Head over to your favourite podcast player and spend just 13 seconds and leave us a rating/review!

    We want to get this information and these episodes into the hands of more magicians and entertainers across the globe so your help and support would mean the world to us.

    Don’t forget to FOLLOW THE SHOW so you never miss any future episodes that we share!

    We’re also on Social Media (@TheSuccessfulMentalist) so you can share the show, tag us or use the hashtag #thesuccessfulmentalist

  • An Eye-Opening Perspective To Help You Raise Your Fees

    Are you struggling to increase your fees and book high-paying gigs?

    Charging more doesn't have to be a bad thing. In fact, it can be the best decision you'll ever make in your business.

    In this episode, Ashley joins Aidan to dive deep into the impact that charging MORE has had inside his entertainment business.

    Aidan hosts another podcast, The Stop Existing Show, through which he helps improve the quality of life of coaches and service providers. This episode was originally recorded for his podcast.

    Here’s What’s Inside This Episode:[01:20] Why Do Entertainers Charge Low Fees?[04:20] This Is What Happens When You Up Your Fees[07:25] How A Premium Price Can Build Your Credibility And Authority[10:20] The Process To Confidently Sell A High-Priced Offer[16:25] Charging Low Is A Selfish Move[18:10] Give Your Clients The Best Possible Option[20:00] Simple Lead-Gen Process That Ashley Uses To Land High-Paying Gigs[26:55] Building Personal Relationships[31:00] The Transformational Element Of Sales[36:45] Making Your Sales Effortless[41:05] Ashley’s Message For All Entertainers
    Bonus Resources:3 Steps To Grow Your Magic Business: TheSuccessfulMentalist.com/Momentum
    Join Our Facebook Group: TheSuccessfulMentalist.com/Group

    Did you enjoy this podcast?

    If so, don’t forget to FOLLOW THE SHOW on Apple Podcasts or Spotify so you never miss an episode!

    Also, if you could spend just 13 seconds and leave us a review on your preferred platform, we would really appreciate it.

    We want to get this information and these episodes into the hands of more magicians and entertainers across the globe so your help and support would mean the world to us.

    Share and tag us on Social Media (@TheSuccessfulMentalist) or use the hashtag #thesuccessfulmentalist

  • An Unconventional Approach To Land Your Dream Residency

    Would you like to earn a steady income doing what you love? Bam! That’s where a residency comes to your rescue.

    If you have struggled with landing a residency, this episode is a game-changer.

    Age-old, traditional ways of booking residencies do not work because they don’t add value to the client’s life.

    It is time to implement these 3 unique ways to stand out from the crowd, build a rapport, and secure a high-paying residency.

    Join Aidan and Ashley as they share real-life examples of how these 3 methods have helped them in securing residencies that they love performing at.

    Here’s What’s Inside This Episode:[00:35] Why You Should Get A Residency[01:15] Conventional Ways To Book A Residency[05:45] UNIQUE WAY #1[08:00] A Balancing Act Between The Staff And The Clients[10:30] How To Turn 1 Gig Into 3 Residencies[14:35] UNIQUE WAY #2[18:00] Don’t Spam; Give A Damn[20:55] Sliding Into The DMs Without Being Creepy[26:20] Inner Scoop Of The Venue[32:00] UNIQUE WAY #3[36:25] Do What You Love!
    Bonus Resources:3 Steps To Grow Your Magic Business: TheSuccessfulMentalist.com/Momentum
    Join Our Facebook Group: TheSuccessfulMentalist.com/Group

    Did you enjoy this podcast?

    If so, don’t forget to FOLLOW THE SHOW on Apple Podcasts or Spotify so you never miss an episode!

    Also, if you could spend just 13 seconds and leave us a review on your preferred platform, we would really appreciate it.

    We want to get this information and these episodes into the hands of more magicians and entertainers across the globe so your help and support would mean the world to us.

    Share and tag us on Social Media (@TheSuccessfulMentalist) or use the hashtag #thesuccessfulmentalist

  • Grow Your Business FASTER With These Important Stats

    Feel like you’re burning out and struggling to get the gigs you want? You’re not alone.

    And here’s why… NUMBERS.

    Don’t worry, this awesome episode isn’t your normal high school maths class. ;)

    Hit play on this episode to learn the 5 stupidly simple (yet stupidly important) numbers most entertainers forget to track in their business. 

    This is the stuff that will drive consistent leads, get high-paying bookings and give you a predictable entertainment business in the process.


    Here’s What’s Inside This Episode:[00:15] The Importance Of These 5 Numbers[00:35] MAGIC NUMBER 1 [02:30] MAGIC NUMBER 2[04:15] MAGIC NUMBER 3[06:05] MAGIC NUMBER 4[08:30] MAGIC NUMBER 5[11:00] How To Use This Stuff To Actually Grow Your Magic Business
    Bonus Resources:3 Steps To Grow Your Magic Business: TheSuccessfulMentalist.com/Momentum
    Join Our Facebook Group: TheSuccessfulMentalist.com/Group

    Did you enjoy this podcast?

    If so, don’t forget to FOLLOW THE SHOW on Apple Podcasts or Spotify so you never miss an episode!

    Also, if you could spend just 13 seconds and leave us a review on your preferred platform, we would really appreciate it.

    We want to get this information and these episodes into the hands of more magicians and entertainers across the globe so your help and support would mean the world to us.

    Share and tag us on Social Media (@TheSuccessfulMentalist) or use the hashtag #thesuccessfulmentalist

  • Choose The Path Of Least Resistance For Your Lead Generation!

    Have you ever signed up on a gig-listing website only to wait endlessly for leads to drop in? These websites are highly inefficient in generating business and end up being a waste of time.

    Distinguishing yourself from the crowd, creating multiple avenues for lead generation, and building great relationships will help you in getting off the gig-listing websites.

    In this episode, Aidan and Ashley discuss why gig-listing sites do not work and suggest better alternatives to generate leads.

    Topics Discussed Include:[01:30] What Is A Gig-Listing Website?[03:45] The Only Time When Gig-Listing Sites Might Work[06:00] Managing Cold Enquiries Effectively[08:40] Being Unable To Distinguish Yourself[11:00] Importance Of Having Multiple Lead Generation Strategies[14:50] The Race To The Bottom[18:45] Algorithms Of Gig-Listing Sites Might Control Your Business[20:35] Why You Should Take Ownership Of Your Business[23:30] Focus On Getting Off Of These Websites[27:30] Honest Opinion About Finding Alternate Solutions
    Bonus Resources:3 Steps To Grow Your Magic Business: TheSuccessfulMentalist.com/Momentum
    Join Our Facebook Group: TheSuccessfulMentalist.com/Group

    Did you enjoy this podcast?

    If so, don’t forget to FOLLOW THE SHOW on Apple Podcasts or Spotify so you never miss an episode!

    Also, if you could spend just 13 seconds and leave us a review on your preferred platform, we would really appreciate it.

    We want to get this information and these episodes into the hands of more magicians and entertainers across the globe so your help and support would mean the world to us.

    Share and tag us on Social Media (@TheSuccessfulMentalist) or use the hashtag #thesuccessfulmentalist

  • How To Build Client Relationships To Book Your Dream Gigs

    For about ten years, Marcus Aleister has been exploring the weird side of psychic entertainment and paranormal fun. Growing up with bizarre stories in the family about stone circles, near-death experiences, and witch’s curses, he leaned on the occult side of life. He lives the occult life fully, not just during the psychic parties, stage experiences, private readings, and seances.

    In private, he practices ritual magick and other magician-scaring madness while also enjoying the never-ending study of theatre, dramatic storytelling, character work, and acting. All of this blends together in his theatrical and esoteric work for the public. 

    In this episode, Marcus joins Aidan and Ashley to share his experience with the MOMENTUM programme and discuss how building relationships helped him in landing a TV segment.

    Topics Discussed Include:[01:00] Who Is Marcus Aleister?[03:30] Marcus’ Journey Into His Performance Niche[06:45] Magic Business Before Joining MOMENTUM[08:35] Stress Management As A Business Owner[12:10] Magic Business After Joining MOMENTUM[15:00] How To Land A National TV Segment[16:55] Importance Of Building Relationships[19:45] Becoming An Audience’s Artist[23:40] Biggest Resistance To Join MOMENTUM[27:10] The Path To Overcoming Limitations[30:50] What Is Marcus’ Show All About?
    Find More About Marcus Aleister:Instagram: @character_for_performers
    Bonus Resources:3 Steps To Grow Your Magic Business: TheSuccessfulMentalist.com/Momentum
    Join Our Facebook Group: TheSuccessfulMentalist.com/Group

    Did you enjoy this podcast?

    If so, don’t forget to FOLLOW THE SHOW on Apple Podcasts or Spotify so you never miss an episode!

    Also, if you could spend just 13 seconds and leave us a review on your preferred platform, we would really appreciate it.

    We want to get this information and these episodes into the hands of more magicians and entertainers across the globe so your help and support would mean the world to us.

    Share and tag us on Social Media (@TheSuccessfulMentalist) or use the hashtag #thesuccessfulmentalist

  • Introducing 'Just The Tip' - our weekly, bite-sized podcast episodes as a supplement to the main TSM Podcast episodes.

    In this series, we are sharing bonus thoughts, additional ideas, and food for thought that we haven't added in the main TSM Podcast.

    The 2 Types of Stand-Out Marketing

    Have you noticed that most magicians' websites look very similar? Everyone is, apparently, the 'perfect icebreaker' and wants to create 'moments of wonder'. If your website reads the same, it's going to be difficult to attract clients' attention.

    In this episode, Aidan and Ashley share the two techniques that will help in creating stand-out marketing material.

    Bonus Resources:Join Our Facebook Group: TheSuccessfulMentalist.com/Group
  • Wanna save time whilst getting more done, on autopilot?

    Too many entertainers are stuck wasting their time and energy, focusing on all of the stuff that doesn’t really matter. That’s where automation comes in.

     

    It’s time for you to ditch the boring admin and the generic tasks that you don’t enjoy and let the robots and the technology do all of the heavy lifting instead.

     

    In this episode, Aidan and Ashley talk about how they have been able to simplify their entertainment businesses through automation, so they can focus on the client-facing and money-making activities that genuinely matter.

     

    You’ll also hear about the complete automation sequence that Aidan has built into his business that has been reliably turning cold traffic into video sales calls being booked in the diary, in under 15 minutes of the prospect landing on his website.

    Topics Discussed Include:[00:35] What Does Automation Mean?[01:50] Why You Should Automate The Business[03:15] Tasks That Can Be Automated Easily[06:15] Automation Is Not A Quick Fix Solution[09:30] Aidan’s Approach To Automating His Business[13:10] Scheduling Client Calls At The Click Of A Button[15:35] Taking A Short-Term Dip For A Long-Term Gain[18:20] Focus On The Money Making Tasks[22:50] When You Should Not Automate
    Bonus Resources:Marketing Platform For Creators: ConvertKit*
    Our Favourite Survey Tool: ResponseSuite*
    Platform For Scheduling Calls: Calendly
    3 Steps To Grow Your Magic Business: TheSuccessfulMentalist.com/Momentum
    Join Our Facebook Group: TheSuccessfulMentalist.com/Group

    *Affiliate links. We may receive a small commission for anyone that chooses to register for these services using the links highlighted.

    Did you enjoy this podcast?

    If so, don’t forget to FOLLOW THE SHOW on Apple Podcasts or Spotify so you never miss an episode!

    Also, if you could spend just 13 seconds and leave us a review on your preferred platform, we would really appreciate it.

    We want to get this information and these episodes into the hands of more magicians and entertainers across the globe so your help and support would mean the world to us.

    Share and tag us on Social Media (@TheSuccessfulMentalist) or use the hashtag #thesuccessfulmentalist