Avsnitt
-
Send us a Text Message.
Can an iPhone really take your product photography to the next level? Join us as we sit down with Rakel Johnson, a former K-2 teacher turned product photography maestro, who reveals her secrets for capturing stunning educational resource images. From achieving perfect lighting to understanding buyer behavior across platforms like Teachers Pay Teachers (TPT), Instagram, and blogs, Rakel's insights are invaluable. She shares practical tips for using just your iPhone, ensuring consistent lighting, and repurposing images to maximize engagement and sales.
This episode is packed with actionable takeaways for TPT sellers looking to enhance their product photos. Rakel breaks down essential tools like ring lights, softboxes, and editing apps like Snapseed, and emphasizes the importance of planning for consistent photo sessions. Learn how to breathe new life into your social media and blog posts with Canva and other creative tools. Plus, get a sneak peek into the Teacher Seller Summit where you can get hands-on experience with these techniques. Stay tuned to the end for details on how to follow Rakel on Instagram and enroll in her course, Product Photo Genius, for more expert advice.
Get Your Tickets to Teacher Seller's Summit!
https://rebrandedteacher.kartra.com/page/hM1199
Rakel's Website:
https://www.rakeljohnsonsimplycreating.com/
Rakel's Instagram:
https://www.instagram.com/rakeljohnsonsimplycreating/Support the Show.
-
Send us a Text Message.
Ever wondered how you can make your educational resources stand out in the crowded TPT marketplace? Join us as we sit down with Kelly Harvill, a speech-language pathologist turned professional photographer who has mastered the art of product photography and mock-ups for teacher sellers. Kelly shares her incredible journey and invaluable tips on how to create eye-catching, realistic mock-ups that can elevate your product's presentation. From understanding the importance of professional lighting to the nuances of styling, you’ll gain insights that can transform how you showcase your digital and print products.
Imagine saving hours on product presentation while still achieving a professional look. Kelly explains how using pre-made backgrounds and movable pieces in your mock-ups can simplify your workflow and make your resources more appealing to potential buyers. Perfect for busy educators, these techniques allow you to focus on what you do best—teaching—while still providing high-quality, branded visuals for your products. Whether you're a seasoned TPT seller or just starting out, you’ll find practical advice on maintaining brand consistency and using high-quality images to attract more customers.
Don’t miss our discussion on the innovative "make and take" concept, designed to offer hands-on learning for creating effective mock-ups. Kelly explains how free photo elements and the Mock-up Mastery Facebook group can support your creative process. Plus, learn about the upcoming Teacher Seller Summit and how you can stay connected with a community of like-minded educators. Tune in to discover how to revolutionize your product displays and set yourself apart in the competitive world of educational resources.
Get Your Tickets to Teacher Seller's Summit!
https://rebrandedteacher.kartra.com/page/hM1199
Kelly's Instagram:
https://www.instagram.com/speakingofimages/
Kelly's Website:
https://speakingofimages.com/
Kelly's Image Maker Membership
https://speakingofimages.com/image-maker-membership/Support the Show.
-
Saknas det avsnitt?
-
Subscriber-only episode
Send us a Text Message.
Weekly update after a slow business week and plans to turn things around!
-
Send us a Text Message.
Unlock the secrets to skyrocket your email marketing success with insights from email marketing mavens Melanie Batistelli and Branda Villacob. Discover how to craft a welcome sequence that not only converts subscribers into loyal followers but also drives significant sales. With tips on creating sequences of at least four emails, Melanie and Branda guide you through the metrics that matter and how to make data-driven adjustments to keep your strategy on point.
Dive into the nitty-gritty of engagement rates in your welcome sequences. We break down what open rates and click rates mean for your campaign and why comparing these metrics against your own historical data is more insightful than industry standards. Learn the importance of regular monitoring and tweaking, especially if you're running ads, to maintain consistent engagement. Melanie and Branda also share how to identify and address drops in engagement, ensuring your welcome sequence remains compelling and effective.
Finally, adapt your email marketing strategies to resonate with different audiences and changing economic conditions. From the power of storytelling to the effectiveness of a direct approach, discover what messaging works best for different segments. Understand how economic downturns and seasonal fluctuations can influence consumer behavior and necessitate changes in your approach. Melanie and Branda emphasize continuous experimentation and adaptation, sharing practical examples and inviting listeners to their podcast, Chaos to Conversions, and their upcoming sessions at the Teacher Seller Summit. This episode is packed with actionable strategies to elevate your email marketing game.
Get Your Tickets to Teacher Seller's Summit!
https://rebrandedteacher.kartra.com/page/hM1199
Branda and Melanie's Podcast:
https://open.spotify.com/show/0K7iecvTpCNf3QEVyVOC4D
Branda's Instagram:
https://www.instagram.com/therelevantcollective/
Branda's Website:
https://www.therelevantcollective.com/
Melanie's Instagram:
https://www.instagram.com/duxburydigital/
Melanie's Website:
https://duxburydigital.co/aboutSupport the Show.
-
Subscriber-only episode
Send us a Text Message.
This journey hasn't gone exactly as I'd hoped it would, if I'm being honest. In this episode, we're riding the entrepreneur roller coaster together - as I reflect on why sales aren't where I'd hope they would be and discover mid-episode that I'm doing (a little) better than I thought.
-
Send us a Text Message.
Unlock the hidden gems within Google's suite of free tools as technology coach Adrienne Farrow joins us to reveal the secrets to optimizing your Teachers Pay Teachers business. If you've ever found yourself overwhelmed by subscriptions or wrestling with organization, this episode is a goldmine of strategies to save both time and money. Adrienne sheds light on the most underappreciated features of Google Drive and shares invaluable insights on the shift towards digital products in education. Plus, we tackle the importance of diversifying product formats to captivate a wider audience and underscore the crucial role of efficiency for the savvy teacher entrepreneur.
Wade into the waters of productivity with our deep-dive into Google Calendar's task integration and the organizational marvels of Google Sheets. Imagine managing your to-do list in harmony with your schedule, all within Google Calendar, and streamlining your workflow with Google Sheets' straightforward features like 'chips,' dropdowns, and color coding—no complex formulas necessary. I'll share how these tools revolutionized my business, from monitoring performance metrics to orchestrating events like the teacher seller summit. This episode is your invitation to embrace the simplicity and power of Google's tools, stripping away any hesitation tied to their sophistication and arming you with the prowess to elevate your business backend systems.
Get Your Tickets to Teacher Seller's Summit!
https://rebrandedteacher.kartra.com/page/hM1199
Adrienne's Website
https://www.adriennefarrow.com/
Adrienne's YouTube Channel
https://www.youtube.com/@adriennefarrow
Adrienne's Instagram
https://www.instagram.com/theadriennefarrow/
Adrienne's Memberships
https://goto.adriennefarrow.com/Support the Show.
-
Send us a Text Message.
Unlock the secrets to business growth without breaking the bank as Brittany Verlinich, a maestro of content strategy and social media, joins us to reveal how teacher entrepreneurs can boost their Teachers Pay Teachers ventures. Brittany brings her unique blend of creativity and practical marketing wisdom, illuminating the path to leveraging community resources and building powerful email lists. Our conversation is rich with nuggets of wisdom for those facing the common hurdles of limited time, money, and energy, ensuring your business can thrive with the right strategies in place.
Strapped for cash but rich in ideas? This episode is a goldmine, exploring how educators can transform their grant-writing prowess into business funding, and how internships offer a sustainable solution for growth. We share insights from the FinCon conference, dissect the advantages of educational internships, and highlight the significance of networking for securing grants. If you're an educator turned entrepreneur, Brittany and I lay out a roadmap for nurturing your business without dipping into personal savings, fostering symbiotic partnerships, and providing real-world experience for interns.
Looking to amplify your marketing efforts? We dissect the art of collaboration and delve into the world of business partnerships. This episode isn't just about going solo; it's about harnessing the collective power of shared goals and resources. From Facebook group collaborations to Instagram swap strategies, we cover it all. And don't miss our final note, where Brittany extends an open invitation to connect through her 'Social Media Magic' podcast, her Instagram, and at the Teacher Seller Summit, promising to make the daunting world of social media marketing not just bearable but downright enjoyable.
Get Your Tickets to Teacher Seller's Summit!
https://rebrandedteacher.kartra.com/page/hM1199
Brittany's Instagram:
https://www.instagram.com/BRITTANYVERLENICH/
Brittany's Facebook Group:
https://www.facebook.com/groups/audienceandauthority/?ref=share_group_linkSupport the Show.
-
Send us a Text Message.
Ever feel like your TPT store is a tiny fish in the vast ocean of resources? Join us as we unveil the tactics that will put your products on the map, drawing from the launch of my own TPT venture. We're peeling back the curtain on why a robust product lineup can turn casual browsers into loyal followers, and how driving traffic to your store is a game-changer.
Forget about chasing less crowded niches; I'll argue that your expertise is your best asset in any market. Plus, I'm giving a sneak peek at a workshop that'll make SEO and keyword research a breeze, setting your listings up for organic discovery success.
FREE Rank My Resources Workshop: https://rebrandedteacher.kartra.com/page/mnx229
Get Access to the Private Podcast, Documenting My New TpT Journey: https://www.buzzsprout.com/1772118/subscribeSupport the Show.
-
Subscriber-only episode
Send us a Text Message.
One week of having resources listed in the new store. What I've sold, how things are progressing, and what my plan is moving forward!
-
Subscriber-only episode
Send us a Text Message.
The time/money investment balance is real. Especially in a brand new business that isn't making money (yet). In this episode, I'm sharing my thought process behind how and where I plan to invest my time and my money to grow this new business.
-
Subscriber-only episode
Send us a Text Message.
Ever experience that lightbulb moment when a child's fascination becomes the seed for a brand new venture? That's exactly what happened to me, thanks to my toddler’s dinosaur craze, leading to the birth of my new TpT store, The Busy Homeschooler.
Over the course of this podcast, I'm going to take you on a rollercoaster ride through the inception of a whimsical project turned (hopefully) serious business.
We're talking the full gamut of launching a new brand—a juggling act that you can relate to, and I'm laying it all out there, no holds barred.
And it all starts here! -
Send us a Text Message.
Unlock the secrets of transforming classroom resources into profitable print-on-demand workbooks with our inspiring guest, Krystal Griffith. As a teacherpreneur, Krystal reveals her transition from special education to skyrocketing her Teachers Pay Teachers creations to Amazon bestsellers, proving that with the right tweaks and SEO savvy, educators can significantly amplify their income streams. Learn how you might adapt your TPT content to reach not just teachers but an expansive audience including parents and grandparents, as Krystal shares the nuances of repackaging educational materials for broader appeal and navigating the intricacies of licensing compliance.
In this session, we also peel back the curtain on the Virtual Teacher Seller Summit, where Krystal and over 40 experts offer a treasure trove of knowledge on digitally expanding your educational business. Whether it's mastering Instagram, finessing email marketing strategies, or converting lesson plans into various online products, this summit is a goldmine for educators looking to level up. Hear about the workbook that made a modest impression on TPT but soared to impressive profits on Amazon, and get a glimpse of the potential awaiting you in the world of e-commerce educational materials. Join us as we explore these avenues and more, packed with actionable insights for every teacher with an entrepreneurial spark.
Get Your Tickets to Teacher Seller's Summit!
https://rebrandedteacher.kartra.com/page/hM1199
Krystal's Instagram:
https://www.instagram.com/checkinwithmrs_g/?hl=en
Krystal's Free Facebook Group:
https://www.facebook.com/groups/tpttopod/
Krystal's P.O.D Playbook for Teacher Authors:
https://krystal-s-school16.teachable.com/p/p-o-d-playbook-for-teacher-authorsSupport the Show.
-
Send us a Text Message.
Ever wondered how to transform your passion for teaching into a thriving online business? Katie Gettys joins us to share her incredible journey from a solo educator to the helm of a bustling music studio on Outschool. She unveils the secrets to diversifying teaching content, managing a team, and leveraging Outschool’s platform to reach a broad age range of students. Whether it's music, academics, or life skills, Katie's experience is a goldmine for those looking to scale their teaching endeavors into a successful enterprise.
This conversation isn't just about success stories; it's a practical guide for educators navigating the evolving online landscape. We tackle the trepidation surrounding self-paced teaching and reveal how to strategically manage class preparation, ensuring your courses stand out in a crowded marketplace. With updates to Outschool enhancing teacher-student interactions, we dissect the strategies that will help you establish a solid teaching presence and grow your reputation from the get-go.
The clock is ticking down to the Teacher Seller Summit, starting June 27th, and this episode is your backstage pass to the action, providing invaluable insights on amplifying your business across multiple platforms, from Teachers Pay Teachers to your personal website. Don't miss out on this chance to elevate your teaching business to the next level. Join us, learn, and let's transform your educational prowess into entrepreneurial success together.
Get Your Tickets to Teacher Seller's Summit!
https://rebrandedteacher.kartra.com/page/hM1199
Katie's Instagram:
https://www.instagram.com/katiegettys_/?hl=en
Katie's Coaching Links:
https://coaching.katiegettys.com/links?r_done=1Support the Show.
-
Send us a Text Message.
Unlock the potential of Canva to elevate your educational resource game on Teachers Pay Teachers, as Teresa Kwant, a TPT expert, joins me to share invaluable design insights. Imagine transforming your teaching materials with the click of a button—Teresa unveils the secrets to doing just that while ensuring your content is flat, secure, and ready to sell. As we navigate Canva's licensing landscape, you'll also discover how to harness the power of its brand kit to maintain a consistent and professional look across all your creations. Whether you're considering the shift from PowerPoint or simply refining your Canva prowess, this episode is teeming with strategies to boost your TPT business.
Step into the future of content creation with Canva's Magic Studio's AI tools, where Magic Write and Magic Video await to revolutionize how you craft your products. I'll walk you through my own experience with Magic Video, demonstrating how you can produce captivating product videos that could skyrocket your conversion rates. We'll also tackle the art of tailoring video previews to your audience, ensuring they're the perfect length to engage and convert. Teresa and I offer practical tips for a seamless transition to Canva, positioning you to take full advantage of this intuitive platform. Tune in for a wealth of knowledge that will not only inspire but also equip you with the tools to thrive as a creator on Teachers Pay Teachers.
Get Your Tickets to Teacher Seller's Summit!
https://rebrandedteacher.kartra.com/page/hM1199
Teresa's Website:
https://teresakwant.com/
Teresa's Instagram:
https://www.instagram.com/teresakwant/
Teresa's Teachers Pay Teachers Store:
https://www.teacherspayteachers.com/Store/Teresa-KwantSupport the Show.
-
Send us a Text Message.
Unlock the potential of a successful teacher business with the wisdom of Farrah Henley, our remarkable guest this week. Transitioning from a dedicated educator to a flourishing business owner, Farrah exemplifies the transformative journey of leveraging marketing strategies to amplify sales on Teachers Pay Teachers. Dive into the essentials of maintaining a vibrant membership model as we dissect the nuances that keep an audience engaged and invested. Farrah's candid sharing and my own insights serve as a compass for teacher entrepreneurs aiming to navigate the waters of sustainability and growth in the competitive realm of educational resources.
Have you ever wondered about the delicate balance required to prevent spreading yourself too thin while building your entrepreneurial dreams? This episode hones in on the mastery of one's niche and the critical importance of establishing a strong foundation before expanding your reach. With a clear differentiation between memberships and subscription services, we provide hands-on examples to illustrate these concepts, ensuring that you can confidently approach expanding your offerings with a focused strategy.
Reflecting on the resilience needed to weather the storms of unpredictable business cycles, I open up about overcoming periods of no sales and the strategic pivots that fueled my growth. We compare the intricate dynamics of memberships and subscriptions, highlighting how my own Learning Centers Made Easy evolved from a simple offering to a full-fledged community. For those with their sights set on long-term stability and success, this episode is a vault of strategies and experiences that will empower and inspire your venture in the educational business landscape. Join us and imbibe the lessons that Farrah and I have learned on our distinct yet converging paths to entrepreneurship.
Get Your Tickets to Teacher Seller's Summit!
https://rebrandedteacher.kartra.com/page/hM1199
Farrah's Website:
https://farrahhenley.com/
Farrah's Instagram - Farrah Henley Education
https://www.instagram.com/farrahhenleyeducation/
Farrah's Instagram - Teacher Business Society
https://www.instagram.com/teacherbusinesssociety/?locale=en-US
Farrah's Teacher Business Society Website:
https://farrahhenleycoaching.com/
Farrah's Teacher Business Society Podcast:
https://teacherbusinesssociety.com/podcastSupport the Show.
-
Send us a Text Message.
Discover how a dash of creativity and an Instagram account sparked an educational revolution for Melody from Mrs. Munch's Munchkins, who joins us to recount her metamorphosis from classroom teacher to full time TPT author. Her tale unfolds as we explore the serendipitous Instagram interactions that led to the creation of sought-after TPT resources, proving that sharing your passion can indeed lead to prosperity. Melody's vibrant story is an emblem of how seizing the opportunities presented by social media could be the catalyst for an entrepreneurial leap.
This episode peels back the curtain on the ever-changing world of Instagram marketing, revealing the integral role of storytelling, authenticity, and audience engagement in the ascent of content creators. As we dissect the strategies and nuances of building a compelling digital presence, you'll learn why consistency and adaptability are your allies in the Instagram arena. We also tackle the practicalities of leveraging Instagram's marketing potential without breaking the bank, providing a beacon for newcomers and seasoned creators alike.
Embarking on a journey from the classroom to the digital domain of educational resource creation brings its own set of challenges and rewards. We candidly share our strategies for maintaining a strong connection with the teaching community while navigating this transition. The discussion culminates with insights into the upcoming Teacher Seller Summit, where Melody will be sharing her expertise among a bevy of distinguished presenters, offering invaluable guidance for educators looking to enrich their classrooms and expand their businesses. Join us for an episode brimming with inspiration and actionable advice, perfect for anyone with a heart for education and an eye for opportunity.
Get Your Teacher Seller's Summit Tickets Here!
https://laurenfulton.krtra.com/t/GCAZVNWw1Ka4
Melody's Instagram
https://www.instagram.com/mrsmunchsmunchkins/?hl=en
Melody's Teachers Pay Teachers Store
https://www.teacherspayteachers.com/Store/Mrs-Munchs-Munchkins
Melody's Website
https://mrsmunchsmunchkins.com/Support the Show.
-
Send us a Text Message.
Unlock the secrets of email marketing success with Melissa Seideman, our special guest and email marketing maestro! Together, we're unveiling the strategies that teacher entrepreneurs need to amplify their Teachers Pay Teachers sales. Melissa shares her top organic growth hacks, including the clever use of social media to automate content delivery and the savvy approach to creating lead magnets from existing resources. These aren't just theoretical ideas; they are practical, actionable steps that will attract and retain the customers you're aiming for while setting the groundwork for future upselling opportunities.
Building a strong email sender reputation is a game-changer, and this episode is where you'll find out how to do it. With Melissa's guidance, we look at the smart transition from free to paid email services, demystify domain authentication, and reveal how those moves enhance your credibility. She also busts some myths about sender reputation resets and highlights the importance of engaging your most attentive subscribers through segmenting your email list. By following Melissa's advice on maintaining consistency in your email schedule, you'll be keeping your emails out of the spam folder and in front of eager eyes.
Say goodbye to outdated email lists and hello to pristine subscriber engagement! Melissa doesn't shy away from the tougher aspects of email marketing, like the emotional side of pruning your list. We talk about the strategy behind re-engaging recent subscribers, when and how to say farewell to inactive ones, and the surprising power of breakup emails. We wrap up by venturing into the evolution of email marketing through collaboration events and resource sharing among teacher sellers. Whether it's template memberships or mastermind groups, this episode is packed with resources to elevate your email marketing game, so don't miss out on connecting with Melissa for more golden nuggets of wisdom.
Get Your Teacher Seller's Summit Tickets Here!
https://laurenfulton.krtra.com/t/GCAZVNWw1Ka4
Melissa's Website - Not Another VA
https://notanothervirtualassistant.com/
Melissa's Facebook Page
https://www.facebook.com/p/Not-Another-Virtual-Assistant-100086490953841/
Melissa's Instagram
https://www.instagram.com/notanotherva/reels/
Melissa's Teachers Pay Teachers Store
https://www.teacherspayteachers.com/Store/Not-Another-Virtual-AssistantSupport the Show.
-
Send us a Text Message.
Unlock the strategies that transformed Sherri Miller from a classroom tech expert to a digital education powerhouse on Teachers Pay Teachers. In our latest episode, Sherri spills the secrets to her decade-long journey and her remarkable ability to pivot her business model to ride the wave of demand for both digital and print resources during a global pandemic. Her forward-thinking approach to revamping her TPT store illuminates a path for online entrepreneurs seeking growth and resilience.
Dive headfirst into the art of productivity as we dissect the 'seasons' method of content creation, a game-changer for those looking to avoid burnout while juggling multiple projects. Sherri and I lay out actionable advice for balancing the creation of new TPT products with the essential task of revising older content. By employing a strategic revision ratio and leveraging sales data to prioritize updates, we demonstrate how you can streamline your workflow, amplify your output, and keep your digital storefront fresh and competitive. Prepare to have your mind decluttered and your efficiency supercharged after tuning in to our conversation.
Watch Sherri's Store Audit:
https://youtu.be/AolWVAWJzOU
Sherri's Teachers Pay Teachers Store:
https://www.teacherspayteachers.com/Store/Sherri-Miller-8867
Sherri's Instagram:
https://www.instagram.com/sherrimillervtSupport the Show.
-
Send us a Text Message.
Ever feel like you're spinning too many plates? Join us for a coaching call that peels back the curtain on the intricate dance of balancing a bustling teaching career, parenthood, and an online business venture. We dissect Rebeca's unique approach to creating indispensable resources for her librarian peers and plot her course towards conquering the world of Teachers Pay Teachers.
Strap in for a deep dive into the strategies that will skyrocket your TPT store's efficiency in the coming year. As we wade through the importance of crafting solid templates and the wisdom in the creation of a select few resources, you'll learn how to avoid stretching yourself too thin. Whether you're considering doubling down on a specific product line or bundling up your best offerings, this episode is brimming with tips to help you navigate the creation process with finesse. We also crack open the email marketing treasure chest for TPT store owners, weighing the benefits of an early start against the draw of joint events. Perfect for those looking to make their mark while keeping their sanity intact, this episode is your playbook for thriving in the TPT marketplace.
Rebeca's Store Audit on YouTube:
https://youtu.be/m1hp6OQP5sk
Rebeca's Teachers Pay Teachers Store: The Fox Reads
https://www.teacherspayteachers.com/Store/The-Fox-Reads
Rebeca's Instagram
https://www.instagram.com/the.fox.readsSupport the Show.
-
Send us a Text Message.
Ever felt the chill of fear creeping into your creative process, especially when it comes to sharing your work with the world? Teachers Pay Teachers entrepreneur Paige Espenshade joins us to unravel that feeling, as she shares a treasure trove of insights from her decade-long journey in the educational resource space. With the candidness of a close friend, Paige recounts her early triumphs and the daunting challenges that followed, including the paralyzing fear of copyright infringement. She also reflects on the transformative power of life's milestones, like marriage and a change of scenery at work, which ultimately guided her towards a niche in Christian education resources. Her story isn't just about overcoming hurdles; it's a beacon for anyone looking to find their unique voice amidst a sea of competition.
But how do you stand out when it feels like every idea has been taken? Listen as we break down the art of differentiating your offerings while embracing the collaborative spirit that comes with a competitive market. We'll reveal how to conduct efficient market research and wield the tools of branding and keyword optimization to ensure your educational resources don't just blend in but shine brightly. Plus, learn why it's imperative to align your products with your passion, and how to confidently expand your reach through niche marketplaces. Paige's journey, filled with actionable advice and the rise of her brand "Paging Through Lessons," is a masterclass that promises to guide you through the noise and steer your TPT business towards success.
Paige's Store Audit on YouTube
https://youtu.be/H488DlNMEbI
Paige's Teachers Pay Teachers Store - Paging Through Lessons
https://www.teacherspayteachers.com/Store/Paging-Through-Lessons
Paige's Instagram
https://www.instagram.com/pagingthroughlessonsSupport the Show.
- Visa fler
