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  • We recorded something different today. I sat down and shared a pretty personal essay I wrote about my wife's recent pregnancy - our tenth pregnancy actually, but hopefully our third child. We've had our share of losses, and this time around, Allison's been sick. But here's the thing - it got me thinking about all these choices we make, you know? Like living close to my parents instead of chasing that New York dream, or not overloading Calvin with extracurriculars like every other kid in the neighborhood.

    Sometimes these decisions that look like missed opportunities are creating space for when life throws you a curveball. We got into how this connects with the themes in my upcoming book, The Obvious Choice, and had some great discussions about writing, resilience, and why keeping your cup half empty might be the smartest move you can make. Amber and Dave jumped in with their usual wit, we went off on some tangents about vegans in California doing jiu-jitsu (because why not?), and somehow wrapped it all up with a conversation about Stephen King and the power of authentic storytelling.

    Pre-order my upcoming book "The Obvious Choice" here: https://amzn.to/4ghBzce

    HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]

    Hosts:

    Jonathan Goodman https://www.instagram.com/itscoachgoodman/

    Ren Jones https://www.instagram.com/fitnessjonestraining/

    Amber Reynolds https://www.instagram.com/amberreynolds.me/

    Every Friday, over 75,000 jacked nerds (just like you) read 5-Reps Friday, my newsletter with actionable tips on marketing, health, books, and earning more www.5repsfriday.com

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 41,000+ coaches and get your account today at www.quickcoach.fit.

    Timestamps:

    0:00 Living with a half-empty cup

    15:00 Initial discussion/reaction to the essay

    25:00 Discussion about writing process and sharing

    35:00 Deeper discussion about life philosophy

    45:00 Wrap-up discussion

  • Welcome back to The Obvious Choice podcast, where today we're continuing to workshop a chapter from my next book. If you guys don't know, I actually started this podcast for an entirely selfish reason - to write better books. Everyone says you should create content for your readers and listeners, but nah, this one's for me. I'm stoked that you're along for the ride though, and I hope it's fun for you to see these books basically get built in real time.

    Once The Obvious Choice comes out in January (which you can pre-order now), you'll start seeing this process unfold. Today we're diving into exploration and how to add more of it into your life. Get ready to workshop this with me, and maybe let's figure out together why doing nothing might be worse than doing something boring.

    Pre-order my upcoming book "The Obvious Choice" here: https://amzn.to/4ghBzce

    HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]

    Hosts:

    Jonathan Goodman https://www.instagram.com/itscoachgoodman/

    Ren Jones https://www.instagram.com/fitnessjonestraining/

    Amber Reynolds https://www.instagram.com/amberreynolds.me/

    Every Friday, over 75,000 jacked nerds (just like you) read 5-Reps Friday, my newsletter with actionable tips on marketing, health, books, and earning more www.5repsfriday.com

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 41,000+ coaches and get your account today at www.quickcoach.fit

    Timestamps

    0:00 - Introduction and explanation of podcast purpose (writing books, workshopping chapters)

    2:13 - Start of chapter section "Boring Not Vacant"

    5:30 - Isaac's Lesson begins

    11:25 - Author's personal reflection on writing and book production

    14:45 - Discussion of The Good Place TV show

    17:30 - Critique of business success stories and survivorship bias

    21:15 - Coach-client disconnect discussion

    25:40 - Story about mother-in-law's tattoo

    28:15 - Personal story about Mexico and pregnancy

    31:00 - Exploration and self-discovery

    34:00 - Closing segment/outro with humorous "slow jam" reference

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  • In this episode, we discussed strategies for sustainable social media growth and business development. The conversation covers crucial topics including content recycling, community building, and the often-overlooked aspects of social media success beyond just creating content. Key insights include how to effectively reuse content, build genuine engagement through strategic partnerships, and develop business systems for scaling. The discussion also addresses common challenges like content creation burnout, hiring decisions for solo entrepreneurs, and maintaining a healthy mindset when dealing with sales and client outreach. Particularly valuable is the revelation that social media success isn't primarily about content quality, but rather about building reputation and fostering community engagement.

    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)

    HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]

    Hosts:

    @itscoachgoodman

    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

    Timestamps:

    00:00 - Introduction and social media growth challenges

    13:16 - Discussion on collaborations and strategic partnerships

    17:02 - Business organization and hiring strategy

    26:56 - Content recycling strategy and social media management

    31:37 - Dealing with content perfectionism

    36:36 - Discussion on video call backgrounds and professionalism

    46:46 - Advice for young professionals starting their careers

    50:03 - Handling DM conversations and sales mindset

    56:15 - Closing remarks

  • Hey everyone, today we're diving into what it really means to grow older without growing up. You know, some of my best memories come from getting completely lost - whether it's finding the world's best cup of instant coffee in Nicaragua, riding local buses in Uruguay, or navigating treacherous roads in Indonesia. But this isn't just about travel - it's about keeping that sense of wonder and exploration alive in everything we do. I'll share stories about how stepping off the beaten path, embracing uncertainty, and staying curious can make life richer, even if it means occasionally hitching a ride in the back of a sketchy produce truck with your family. Trust me, those are often the moments when you feel most alive.

    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)

    HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]

    Hosts:

    @itscoachgoodman

    @fitnessjonestraining

    @amberreynolds.me

    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

    Timestamps:

    0:00 - Discussion about what grandparents want to be called

    1:00 - Introduction to topic of growing older without growing up

    2:00 - Pop culture references and jokes

    4:00 - Story about best coffee in Nicaragua

    7:00 - Discussion about exploration vs vacation

    9:00 - Story about Band-Aids seller in Uruguay

    11:00 - Discussion about fundraising and Girl Scout cookies

    14:00 - Story about driving in Lombok, Indonesia

    19:00 - Philosophy on getting lost and being present

    21:00 - Story about Crater Lake visit

    23:00 - Discussion about Mexico and travel experiences

    26:00 - Story about Al Capone and French islands

    30:00 - Conversation about different ways people process information

    33:00 - Personal discussion about sleep and worry

    36:00 - Wrap up with jokes about cultural differences in adventure

  • I listened to two fascinating coaching conversations today. The first was with Daniel Corbett, who has an interesting dual role as both a minister and a fitness coach. He came seeking advice about why his in-person clients stick around longer than those he finds online. Throughout their discussion, they explored how he could authentically bridge his religious work with his fitness business, particularly through his connection to the International Churches of Christ. The conversation was really about finding that sweet spot between digital presence and real-world relationships.

    Then the conversation shifted to Miles, who shared his experiences networking within the Filipino community in Toronto. He's been actively attending cultural events and making meaningful connections, including building relationships with high-achieving members of his community. Both conversations really drove home a key theme: the power of genuine, in-person relationships over purely digital connections in building a sustainable coaching business.

    What's particularly interesting is how both cases show coaches finding success by engaging deeply with communities they're naturally part of - whether that's through religious affiliation or cultural heritage - rather than trying to be everything to everyone online.

    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.

    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)

    HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]

    Hosts:

    @itscoachgoodman

    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

    Timestamps

    0:00 Daniel introduces himself as both a full-time minister and online personal trainer, working primarily with career-driven men 25-35. He explains his challenge: clients he meets in person tend to stay longer than those he acquires online.

    1:43 Discussion about Daniel's ministry work with college students at University of Washington and Seattle Pacific University, and his approach to incorporating his religious background into his fitness business.

    3:18 Jonathan discusses the importance of trust in coaching relationships, explaining it as a triangle of affinity, familiarity, and community. Daniel reveals all his long-term clients come through church connections.

    6:13 Exploration of Daniel's church structure (International Churches of Christ) and its potential as a platform for business growth.

    10:30 Strategic discussion about incorporating Daniel's faith background into his social media presence and bio without limiting his client base.

    14:41 Jonathan suggests viewing social media as a nurturing tool rather than lead generation and proposes creating content specifically for church leaders.

    19:14 Discussion about organizing minister workshops and networking events, with emphasis on letting participants share their stories rather than just presenting information.

  • In this candid origin story, Jonathan reveals his journey from personal trainer to successful online entrepreneur. Growing up in a traditional professional family in Toronto, Jonathan breaks convention to build the Personal Trainer Development Center (PTDC) from scratch. He shares pivotal moments including a life-changing book gift from a client, his first affiliate sale that exceeded a day's training income, and a breakthrough $180,000 product launch that came just as he was questioning everything.

    Through practical lessons on recognizing talent, choosing development over immediate gains, and the power of optimistic ignorance, he demonstrates how persistence and strategic relationship-building can transform a side project into a thriving business. A must-watch for aspiring entrepreneurs and fitness professionals looking to expand beyond traditional career paths.

    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.

    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)

    HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]

    Host:

    @itscoachgoodman

    @fitnessjonestraining

    @amberreynolds.me

    --

    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

    Timestamps:

    0:00 - Playful opening banter about Tiny Toons

    0:27 - Introduction to the podcast and book announcement

    0:57 - Discussion of podcast outreach and origin story motivation

    3:16 - Ball hockey story and Excalibur team anecdote

    4:29 - Background on growing up in Jewish Toronto community

    7:26 - University years and working at campus gym

    9:54 - Early personal training career and client interactions

    12:09 - Lesson on false economies and development over savings

    15:23 - Pivotal moment with psychiatrist client Tom giving Rich Dad Poor Dad

    21:40 - Document compilation leading to first book

    24:31 - Conversation with Rick about PhD vs writing a book

    26:27 - Finding an editor and publishing process

    28:47 - Discussion of optimistic ignorance in entrepreneurship

    32:05 - Website creation and early marketing efforts

    38:32 - Building relationships with other fitness professionals

    41:01 - Learning internet marketing through others' products

    44:02 - First significant affiliate sale moment

    47:07 - The "freedom number" concept

    50:34 - Building community and product development

    52:58 - Launch of 1K Extra course

    55:03 - New York wedding story and final launch success

    59:19 - Follow-up about maintaining relationships with mentors

  • In this eye-opening conversation with gym owner Joe Hsiung, we uncover a goldmine opportunity in the online fitness space that almost nobody is targeting: empty nesters. After running multiple successful gym locations, Joe was struggling with the longer sales cycles in online coaching - until we identified this perfect market hiding in plain sight.

    You'll discover:

    Why empty nesters make ideal online fitness clients (they have time, money, and motivation)How to build your marketing calendar around university start datesThe key difference between local gym marketing and online coachingWhy targeting "busy moms" might be hurting your businessA repeatable system for scaling your online fitness business

    This episode is a must-watch for gym owners looking to expand online or online coaches struggling to find their perfect niche. We even break down specific marketing angles and messaging strategies you can use to attract this untapped market.

    Plus, we discuss creative business models, including how to partner with influencers if you prefer staying behind the scenes. Whether you're just starting your online fitness journey or looking to scale your existing business, this conversation will give you actionable insights you can implement immediately.

    --

    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.

    --

    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)

    HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]

    --

    Host:

    @itscoachgoodman

    @fitnessjonestraining

    @amberreynolds.me

    --

    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

  • 💥Pre-order your copy today of The Obvious Choice: https://www.amazon.com/Obvious-Choice-Timeless-Lessons-Success/dp/1400249139

    I explore the concept of freedom through the lens of a 48-day road trip I took with Allison before we had kids, contrasting it with a friend's story of feeling trapped in his successful career. The episode weaves together themes of walking costs, perceived limitations, and the illusion of being stuck, ultimately revealing that freedom isn't about beaches or private planes – it's about having options and control over your choices.

    Drawing parallels between travel with no fixed route and life with no fixed expectations, I examine how we often become prisoners of our own success, letting status, belongings, and others' perceptions dictate our paths. The message is clear: true freedom comes not from what you own or achieve, but from your ability to choose your direction, even if you decide to stay right where you are.

    Timestamps:

    0:00 Introduction and road trip story setup

    0:37 Details of 48-day national parks adventure

    1:44 Story transition to friend stuck in career

    2:53 Discussion of walking costs and freedom

    4:35 Freedom vs self-imposed limitations

    6:14 Mentor's advice on prioritization

    7:37 Analysis of anxiety and life balance

    8:45 Discussion of selfishness and control

    10:02 Behind-the-scenes podcast discussion

    11:46 Conversation about podcast listening speeds

    13:34 Discussion about religion and hope

    16:47 Wrap-up and podcast recommendations

    📚Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Please preorder your copy today: https://www.amazon.com/Obvious-Choice-Timeless-Lessons-Success/dp/1400249139

    👉FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)

    HOW - Rate / review this podcast, take a screenshot, and send it to [email protected]

    🎙️Host:

    Instagram: @itscoachgoodman

    Twitter: @itscoachgoodman

    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at: https://www.5repsfriday.com/

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at https://www.quickcoach.fit/

  • Have you ever felt stuck in your coaching business or wondered if success was a fluke?

    If you’ve struggled with imposter syndrome, maintaining momentum, or reigniting creativity in your work, this episode is packed with real strategies to help you move forward.

    In this mega episode of The Obvious Choice Podcast, we’ve combined three insightful hot seat conversations featuring coaches who share their challenges and breakthroughs. From leveraging your local reputation for online growth to creating niche content and finding inspiration, these discussions will resonate with anyone navigating the ups and downs of coaching.

    You’ll learn how to:

    Use creativity to stand out in your niche.Tap into your existing network and build from what’s already working.Reframe challenges as opportunities for community connection and personal growth.Design content that resonates with your audience and attracts the right clients.

    If you’ve ever felt the emotional rollercoaster of coaching–and wondered how to keep going–this episode is for you.

    Key Takeaways

    (00:00) Introduction to Nick's Journey

    (00:47) Challenges and Emotional Rollercoaster

    (01:58) Recalibration and Creativity

    (04:52) Targeting Specific Audiences

    (06:55) Content Strategy and Networking

    (16:55) Expanding Local Market Presence

    (21:00) Exploring Business Potentials at the Golf Club

    (22:48) Building a Local Clientele

    (26:05) Community-Driven Fitness Initiatives

    (30:53) Introducing Lauren: A New Coach's Journey

    (33:29) Leveraging Personal Stories for Success

    (34:56) Creating Effective Freebies and Challenges

    --

    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.

    --

    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)

    HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]

    --

    Host:

    @itscoachgoodman

    @fitnessjonestraining

    @amberreynolds.me

    --

    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

  • Are you tired of doing it all?

    In part 2 of our special series on Jonathan’s minimalist approach to living, he challenges the idea that being well-rounded is the key to success. Instead, Jonathan dives into the power of finding and focusing on your “thing”--the unique strength that energizes you, even when it’s tough.

    He shares why focusing on what you do best (a lesson not taught in school) can lead to a more fulfilling life, rather than trying to balance a range of skills that drain your passion.

    Jonathan also talks candidly about letting go of control and how this unexpected move gave him more freedom to focus on his passion for writing and living a purposeful life.

    From embracing specialized mastery, to the paradox of giving, to creating rules that reduce decision fatigue, this episode on minimalist living is a must-listen.

    Tune in now to start shifting from busy to simplified and purposeful living!

    Key Takeaways:

    (00:00) Introduction

    (00:38) The wedding anniversary trek in Albania

    (06:37) Why you should find and focus on your “thing”

    (17:37) Leapfrog skills for success

    (24:33) The giving paradox: Give more to get more

    (29:49) How choice minimalism can be life-changing

    (32:02) Creating rules to reduce decision fatigue

    (36:42) Episode wrap-up

    --

    Watch or listen to episode 279 | The Truth About Having It All: https://youtu.be/uGLOH0ibGrI

    --

    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.

    --

    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)

    HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]

    --

    Hosts:

    @itscoachgoodman

    @fitnessjonestraining

    @amberreynolds.me

    --

    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

  • Have you ever thought, “Am I the only one struggling with this?”. If you’ve questioned your ability to push through or felt the pressure to prove you’re capable, this episode will remind you that you’re not alone.

    In this week’s Hot Seat episode of The Obvious Choice podcast, we dive into the emotional rollercoaster that online fitness coaches experience. From navigating moments of doubt to facing unexpected pressures, we address the unique feelings and challenges of this profession.

    We’ll explore strategies for staying motivated and building resilience when time gets tough. You’ll learn how small, creative tweaks can keep you grounded, ways to handle unsupportive family members, manage anxiety even after hitting milestones, and more.

    If you’ve ever wondered about the ups and downs of coaching–and how to handle them–this episode is for you.

    Let’s jump right in!

    Key Takeaways:

    (00:00) Introduction

    (00:11) Bringing back the “fun” in coaching

    (04:53) How to add creativity to your content

    (16:52) Managing anxiety after success

    (25:36) Next-level strategies for client success testimonials

    (29:28) When your family members are 100% unsupportive

    (36:35) A goal isn’t just a one-stop journey

    (41:30) Don’t try to convince others to believe in you

    (45:21) The inner battle of high-achievers

    --

    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.

    --

    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)

    HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]

    --

    Host:

    @itscoachgoodman

    --

    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

  • Life can feel overwhelming with endless choices we have to deal with every single day. But it doesn’t have to stay that way.

    In the first installment of our special series on Jonathan’s minimalist approach to living, we dive into how minimalism isn’t just a lifestyle but a way to make better, faster decisions.

    You’ll learn how minimalism helps reduce anxiety by limiting choices and the frameworks to make quicker, satisfactory decisions. Through real-life examples, Jonathan highlights how living with constraints can actually increase happiness and resilience.

    Ready to make room for what truly matters?

    Tune in now!

    Key Takeaways:

    (00:00) Introduction

    (01:28) You’re not the author of your life, but the editor

    (02:05) The less secure you feel, the more you pack

    (05:25) Casio watch vs. Apple smartwatch

    (07:01) The deeper meaning of minimalism

    (09:14) Impact when you accumulate possessions

    (14:58) The difference between stupidity and ignorance

    (18:07) Making quick, informed decisions, like picking a bike

    (23:12) How accepting “good enough” saves time

    (24:17) Applying the minimalist approach to voting in a federal election

    (27:35) Balancing decisiveness with reflection

    (35:04) Final thoughts

    --

    Watch or listen to episode 60 | The One About Content: https://youtu.be/Mn1QWnK3xcc

    --

    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.

    --

    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)

    HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]

    --

    Hosts:

    @itscoachgoodman

    @fitnessjonestraining

    @amberreynolds.me

    --

    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

  • Are you juggling too much as a coach, handling every detail yourself because you worry clients only want you?

    Minakshi, a Denver-based fitness coach for Indian immigrant women, shared the same struggles.

    In our Hot Seat episode of The Obvious Choice podcast, she opens up about how hard it’s been to delegate without fear of losing client trust.

    Today, you’ll learn the concept of “trust transfer”, the importance of culturally sensitive coaching, and building repeatable systems that allow consistent client management, even during busy seasons.

    Tune in to discover how to scale your coaching business without sacrificing quality or burning out!

    Key Takeaways:

    (00:00) Introduction

    (00:11) Minakshi’s struggle with letting go of control

    (02:25) Culturally-aware coaching strategies

    (03:48) Why trust transfer is crucial for scaling

    (08:55) Importance of repeatable systems for consistency

    (10:02) Playing the social media game

    (16:35) Content creation tip for online coaches

    --

    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.

    --

    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)

    HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]

    --

    Hosts:

    @itscoachgoodman

    --

    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

  • Do you feel guilty about not spending enough time with your family while working on your online coaching business?

    Meet Cait Caserta–a former fitness director who pivoted to online coaching, all while raising young kids.

    In this episode, Cait shares her journey from fitness management to building her online fitness coaching business and how she navigated the pressure of being both an entrepreneur and a mom.

    We also explore her struggle with investing in herself, the role of faith in trusting the process, and how her mindset shifted to prioritize meaningful client connections over sales.

    Tune in to discover how you can balance ambition and family without sacrificing your well-being.

    Key Takeaways:

    (00:00) Introduction

    (00:20) Cait’s career journey and how she got into online fitness coaching

    (07:18) The struggle to prioritize family versus business

    (10:15) Expiring vs. unexpiring moments in life

    (12:04) What it’s like for Cait to run an online fitness business

    (16:17) Challenges of working late and missing family time

    (17:48) COVID-19 as a “pressure” for business growth

    (20:07) Dealing with fears and doubts

    (24:52) The connection between faith and resilience

    (28:06) Cait’s revenue growth with the Online Trainer Mentorship (OTM) program

    (32:40) The biggest lessons Cait learned

    (38:24) Advice for those on the edge of investing in themselves

    --

    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.

    --

    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)

    HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]

    --

    Host:

    @itscoachgoodman

    Guest:

    @coachcait47

    --

    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

  • Are you struggling with the tech side of your online fitness coaching business?

    Online fitness trainer Ryan Cali, one of our Online Trainer Mentorship students, faces the tech woes many of us do–learning new platforms, creating streamlined client systems, and building an engaging Facebook community.

    But here’s the kicker: being a successful online fitness coach isn’t about having a flawless tech setup.

    Join us in this week’s Hot Seat edition of The Obvious Choice Podcast, where we break down easy steps to overcome your tech insecurities and how involving your clients in your growth process builds a stronger connection.

    If you’re struggling with tech or feeling like you’re “not there” yet, this episode is for you!

    Let’s dive in!

    Key Takeaways:

    (00:00) Introduction

    (00:08) Meet Ryan Cali

    (02:26) Richard Feynman’s ant story

    (04:24) The “sketching” approach to business development

    (05:55) Involve clients in your growth process

    (07:10) Ryan’s tech savviness challenge

    (08:08) Providing a great client experience

    (11:55) The magnetic power of passion

    --

    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.

    --

    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)

    HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]

    --

    Hosts:

    @itscoachgoodman

    @fitnessjonestraining

    @amberreynolds.me

    --

    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

  • Imagine having a role as a gym director and then shifting to being an online fitness coach. How would that feel? Today’s podcast guest took the quantum leap and went all in as an online fitness trainer while building her own coaching business.

    With a background in kinesiology and 16 years of experience in the industry, Kaylee Bennett–one of our coaches in the Online Trainer Mentorship (OTM)--shares her journey from in-person training at a gym to running a flourishing online coaching business.

    After COVID-19 disrupted her career path as a gym director, Kaylee pivoted to an online model and never looked back.

    She discusses the mindset shift that transformed her approach, how structured guidance from the OTM program helped her scale and streamline her business, and the benefits she’s now reaping from her bold move.

    Let’s dive in!

    Key Takeaways:

    (00:00) Introduction

    (00:20) Meet Kaylee Bennett

    (02:05) Finding work-life balance

    (03:28) How Kaylee got into fitness training

    (08:06) From trainer to gym director

    (12:49) The impact of COVID on Kaylee’s career

    (17:44) Challenges of running her online fitness training business

    (22:28) Joining the Online Trainer Mentorship (OTM) program

    (25:49) Benefits of OTM’s structured, flexible coaching approach

    (31:06) Balancing career success with family life

    (38:58) Outro

    --

    Please dm Jon the word "mentor" at @itscoachgoodman on Instagram to learn more and begin the process of applying for the Online Trainer Mentorship.

    --

    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.

    --

    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)

    HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]

    --

    Host:

    Instagram: @itscoachgoodman

    Guest:

    Instagram: @kaylee.bennett.coaching

    Facebook: @kayleebennett

    --

    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

  • Do you ever feel like you’re biting off more than you can chew–juggling a full-time job, family, and trying to grow your business?

    We’ve all been there. But here’s the thing: scaling your online coaching business isn’t about hiring more people immediately. It’s about reclaiming your time through smarter time management and delegation.

    In this week’s The Obvious Choice Podcast (Hot Seat Edition), we chat with Anne Brady, a kinesiology professor, online fitness coach, and one of our recent students in the Online Trainer Mentorship.

    Anne opens up about her biggest challenge: figuring out how to grow her coaching business without dropping the ball on her other responsibilities.

    Join us as I break down strategies on task delegation, using “seasonality” in business, and pacing yourself for sustainable business growth.

    Let’s jump right in!

    Key Takeaways:

    (00:00) Introduction

    (00:13) Balancing a full-time job and coaching business

    (01:09) Taking a quantum leap isn’t easy

    (01:58) A look at Anne Brady’s schedule

    (05:34) The difference between on-time and off-time

    (06:32) Biggest mistake people make when scaling their business

    (08:46) How to delegate tasks effectively

    (12:27) Don’t look for someone as good as you at everything

    (13:53) How to eliminate time restrictions as a business owner

    (17:47) Growing your business too fast can lead to burnout

    --

    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.

    --

    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)

    HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]

    --

    Hosts:

    @itscoachgoodman

    @fitnessjonestraining

    @amberreynolds.me

    --

    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

  • Success isn't a destination, but a conveyor belt that gets faster and demands more of your attention. If you're not careful, the sacrifices you make in order to keep up may turn into major regrets later in life.

    Beware of letting your ego and comparing yourself to others change who you are The importance of in-between times and what to do with them Being more present for the short dash between DOB and DOD

    --

    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.

    --

    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)

    HOW - Rate / review this podcast, take a screenshot, and send it to [email protected]

    --

    Hosts:

    @itscoachgoodman

    @fitnessjonestraining

    @amberreynolds.me

    --

    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

  • We tend to make getting clients a lot more complicated than it needs to be.

    Complex problems don't necessarily need complex solutions, so why do we prefer complex solutions? Using The Marble Method to attract clients and how to do it Three rules to getting referrals from other businesses

    --

    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.

    --

    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)

    HOW - Rate / review this podcast, take a screenshot, and send it to [email protected]

    --

    Hosts:

    @itscoachgoodman

    @fitnessjonestraining

    @amberreynolds.me

    --

    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

  • One of the hardest questions we have to ask ourselves is - do my actions match what is most important to me? If the answer is no, then it's good to know how you got there and how to get back on track.

    "Just this once" is a misguided way of thinking The Life Satisfaction Equation Money isn't going to turn you into anything, but it will amplify who you already are

    --

    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.

    --

    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)

    HOW - Rate / review this podcast, take a screenshot, and send it to [email protected]

    --

    Hosts:

    @itscoachgoodman

    @fitnessjonestraining

    @amberreynolds.me

    --

    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.