Avsnitt
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Let’s get real: marketing for non-profits is an underserved category and not talked about enough.
In this episode, I sit down with Vivian Borja, who is on a mission to market for good with Food For the Poor. Like other organizations, non-profit marketing is data-driven and personalized—but also needs funding and donations to stay afloat.
What strategies should non-profits use? How do you get your name out there when there are millions of non-profits across the country?
Plus, we dive into what REALLY makes people happy and how happiness can often be a great motivator in marketing and motivation.
If you’re ready to learn something new about marketing, this is the episode for you.
Follow Vivian:
LinkedIn: https://www.linkedin.com/in/vivian-borja-a831791/
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com -
What do you do when headcount is reduced, but growth goals keep climbing?
In this episode of Marketing Medicine, Director of Lifecycle Marketing Ryan Glanzer reveals his prescription and treatment plan for maximizing impact when you have fewer resources.
Layoffs don’t just reduce the amount of people in meetings—they have a ripple effect throughout the whole organization. Ryan shares current challenges and opportunities when this happens.
Plus, we talk about burnout. And for many people, burnout can come fast if you’re taking on a larger workload. How do you power through? How can you put things in perspective?
If you’re a marketer who's been impacted by changing organizational numbers and duties, you’re not alone. This episode is for you.
Like this episode? Visit iterable.com/tmm for additional videos and resources we've prescribed to help relieve your pain points.
Follow Ryan:
LinkedIn: https://www.linkedin.com/in/glanzerr/
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com -
Saknas det avsnitt?
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There’s a new disruptor in advertising and marketing…
And it’s two millennials going after Gen Z.
In this episode, I sit down with Luke deWilde and Sam Obletz, the two minds behind the Gen Z-focused shopping startup Claim. The whole basis? Trading brands—think Pokémon cards—almost like a game. How do you track which brands are cool when targeting is getting harder? They share their findings with me.
Also, we talk about things marketers should be thinking about: authenticity and experiences. Authenticity is all about finding a good fit for the brand and experiences in real life drive shared history, not just phone scrolling. What can your brand do to get your customers more experiences?
Plus, Gen Z are more likely to try new products and brands vs. their older counterparts who are brand loyal. How does Claim leverage this?
If you’re interested in marketing to Gen Z in an honest and exciting way, this is the episode for you.
Wix Studio is the web ultimate platform for creative, fast-paced teams at agencies and enterprises—with smart design tools, flexible dev capabilities, full-stack business solutions, multi-site management, advanced AI and fully managed infrastructure. Visit wixstudio.com to learn more.
Follow Luke:
LinkedIn: https://www.linkedin.com/in/lukedewilde/
Follow Sam:
LinkedIn: https://www.linkedin.com/in/samobletz/
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com -
So, what’s your Instagram brand strategy? What should marketers do on the app?
Daniel shares his strategies with both Reels and static images, and how many hashtags he uses. (Spoiler: it’s three.) Plus, find out how Daniel makes the TMM content.
Jay also asks an important question: should you be sharing things to your story? ABSOLUTELY. Places where you can reshare content and interact with your audience are a goldmine for engagement.
If you’re a marketer who’s short on time, this episode of Bathroom Break is for you.
Follow Jay:
LinkedIn: https://www.linkedin.com/in/schwedelson/
Podcast: Do This, Not That
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com -
Here’s something readers don't really want to admit…
TikTok helps books remain relevant today.
In this episode, Lindsey Reeder of HarperCollins gives us the rundown of book marketing, book communities on the internet, researching book trends, and more. Walk into a book store and you’re gonna see a section of the latest BookTok reads, “spicy” books, and a ton of other picks from users online—and Lindsey’s job is to monitor that pulse.
Plus, there’s an influx of self-published authors and traditional publishers coming together to market their work directly towards the BookTok crowd. Working directly with authors to give their brands and books more visibility? It’s a recipe for success.
Also, we discuss how Reddit is having its moment in the book world…and how YOU can play a part in how publishing moves forward.
If you love marketing, books, research, and social media trends, this is the episode for you. 📚
Wix Studio is the web ultimate platform for creative, fast-paced teams at agencies and enterprises—with smart design tools, flexible dev capabilities, full-stack business solutions, multi-site management, advanced AI and fully managed infrastructure. Visit wixstudio.com to learn more.
Follow Lindsey:
LinkedIn: https://www.linkedin.com/in/lindsey-reeder-b19b0544/
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com -
I don’t know who needs to hear this, but you can definitely get rid of a marketing platform that isn’t serving you anymore.
In this Marketing Medicine episode, I set down with Jasper Martens, CMO at PensionBee, about understanding the problems your team might have with tools. What should you look for in software? Should it include AI capabilities?
Also, what really IS seamless integration and what’s the truth behind it? Jasper tells us his perspective and where he thinks it’s headed.
Iterable is an AI-powered cross-channel marketing platform that brings together real-time customer data and the ability to create experiences to activate customers across channels (such as email, SMS, in-app, web, and OTT) in record time—we help 1000+ brands like Redfin, Priceline, Asana, and Morning Brew deliver joyful experiences with harmonized, individualized and dynamic communications at scale. All in one platform.
Like this episode? Visit iterable.com/tmm for additional videos and resources we've prescribed to help relieve your pain points.
Follow Jasper:
LinkedIn: https://www.linkedin.com/in/jaspermartens/
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com -
If you’re not marketing to Gen X women, you’re leaving money on the table. Here’s why:
💰They usually have a higher income than their younger counterparts
🛍️They usually have more disposable income
👏They’re brand loyal
In this episode, I talk with Sara Mitzner, VP of Brand Marketing at AS Beauty, about how marketing to older women is an untapped field—and why they’re the group you want to include in your marketing efforts.
There’s a couple of roadblocks: How can we convince them that ecom is safe and secure? If we move things like makeup from department stores to online, how will they get their traditional touch points? Sara shares her thoughts and strategies.
This isn’t a topic we’ve ever covered before—give it a listen if you’re a marketer for any age.
Wix Studio is the web ultimate platform for creative, fast-paced teams at agencies and enterprises—with smart design tools, flexible dev capabilities, full-stack business solutions, multi-site management, advanced AI and fully managed infrastructure. Visit wixstudio.com to learn more.
Follow Sara:
LinkedIn: https://www.linkedin.com/in/saramitzner/
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com -
You heard it here first: Daniel Murray uses ChatGPT to help him during tennis tournaments.
No seriously, Daniel asked it to help him come up with a meal plan, a warm up plan, and a game plan—and you can get ChatGPT to help you, too.
In this short ‘n sweet Bathroom Break, Jay and Daniel dive into AI features that are usually underutilized, like the image upload feature and A/B testing. Sure, AI won’t spit out a perfect piece of content…but it can help you make decisions without having to start from scratch.
If you want to learn more about how AI can work to your advantage in a short amount of time, this episode is for you.
Follow Jay:
LinkedIn: https://www.linkedin.com/in/schwedelson/
Podcast: Do This, Not That
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com -
Are YOU using events as an omnichannel strategy?
On today’s episode, Kimberly Whinna Cottrell (of AWS’s Marketing division) and I talk about events: live events, webinars, experiential, you name it.
Not only are they a great way to meet the community you’ve created, but they provide endless opportunities for content—content you can use in the short term, long term, throughout the year, for promotional purposes for other events. It’s a value proposition you can’t miss out on.
What about people who can’t make it to events? You should always have an on-demand library.
How about micro-events? They can still have a sizable impact.
Plus, Kimberly mentions moments beyond AI—and how AI can never replace the feeling of human interaction.
Do you work in events and event management or marketing? You can’t miss this episode.
Wix Studio is the web ultimate platform for creative, fast-paced teams at agencies and enterprises—with smart design tools, flexible dev capabilities, full-stack business solutions, multi-site management, advanced AI and fully managed infrastructure. Visit wixstudio.com to learn more.
Follow Kimberly:
LinkedIn: https://www.linkedin.com/in/kimberly-whinna-cottrell/
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com -
If you’re thinking marketing is “one size fits all”...think again.
In this special episode, Ari and I sit down and chat about short subject lines, personalization, and how you’re the perfect marketing victim on every website you shop on. How does data play a role in this? If you’re a marketer, how can you segment your list? Are batch and blast emails REALLY dead?
Plus, you know those birthday freebies and holiday deals that pop up in your inbox? Pay attention to them—because they’re using a special personalization strategy you can replicate. Half-birthday burrito, anyone?
Iterable is an AI-powered cross-channel marketing platform that brings together real-time customer data and the ability to create experiences to activate customers across channels (such as email, SMS, in-app, web, and OTT) in record time—we help 1000+ brands like Redfin, Priceline, Asana, and Morning Brew deliver joyful experiences with harmonized, individualized and dynamic communications at scale. All in one platform.
Like this episode? Visit iterable.com/tmm for additional videos and resources we've prescribed to help relieve your pain points.
Follow Ari:
Twitter: https://x.com/arihappywick
LinkedIn: https://www.linkedin.com/in/arimurray/
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com -
Are you a perfectionist? If so, you might be sabotaging yourself—and your content.
In this episode, I sit down with Bret Shuford of Broadway Husbands. He can sing. He can dance. He can act. And, he creates great content WITHOUT letting perfectionism get in the way. Basically, don’t overthink it.
Plus, Bret shares the key to growth: if you want to get engagement, you have to give engagement. Sharing, not just creating, is a huge part of success on the internet and for your brand. It’s called social media, so being social gets you further than those who aren’t.
And, we talk relevancy: some things are evergreen. Some aren’t. You have to determine relevance before you post…or it could make your content flop.
If you’re a social media savant or a beginner wanting to learn more, this is the episode for you.
Wix Studio is the web ultimate platform for creative, fast-paced teams at agencies and enterprises—with smart design tools, flexible dev capabilities, full-stack business solutions, multi-site management, advanced AI and fully managed infrastructure. Visit wixstudio.com to learn more.
Follow Bret and Broadway Husbands:
Broadway Husbands YouTube: https://www.youtube.com/channel/UCFQlaT63U239pnJzGsKR1zQ
LinkedIn: https://www.linkedin.com/in/bretshuford/
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com -
True or false: B2B marketing is dead around the holidays.
FALSE. False, false, false.
In this Bathroom Break, Jay and I talk about what the holidays mean for us, especially in B2B marketing vs DTC. Is it true that click-through rate is higher in December? Yes. Should B2B companies offer specials like their DTC counterparts? Absolutely.
And, you can definitely be the Ghost of Christmas Past: this your chance to reach out to people who’ve ghosted you 👀
If you’re a marketer who’s stressed about the holiday season, this is the short ‘n sweet episode for you.
Follow Jay:
LinkedIn: https://www.linkedin.com/in/schwedelson/
Podcast: Do This, Not That
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:
www.workweek.com -
Did you know YOU are an influencer?
Everyone technically is.
In this episode, I sit down with Dr. G, current professor at Vanderbilt and consumer behavior expert to talk about bias, decision making, and ethics in marketing. We’re all human and we have biases, but how can we use it positively when we market products?
Plus, you can actually gain market share by telling consumers they’re missing out on an attribute your product has. (Hint: think 5 Hour Energy…with no crash later.) This FOMO consumers feel? It could be your ticket to success.
And, we continue the on-going conversation about influencer marketing: turns out, you actually don’t need millions of followers to influence others—and someone else doesn’t need millions of followers to influence YOU. Ever recommended makeup to a friend or bought a shirt because you saw a Facebook friend wear it? You’re an influencer and you’ve been influenced.
If you’re into finding out the “why” behind purchasing and the bottom of the marketing funnel, this episode is for you.
Wix Studio is the web ultimate platform for creative, fast-paced teams at agencies and enterprises—with smart design tools, flexible dev capabilities, full-stack business solutions, multi-site management, advanced AI and fully managed infrastructure. Visit wixstudio.com to learn more.
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com -
What do tennis and email marketing have in common?
Email marketer and former D1 tennis player Jordana Klein has the answers: seasonality, tone, and knowing what your audience is looking for.
Then, we talk about email lists. What should you look for from your prospects? How did it work at the IMG Academy and USTA, where KPIs might be different from a typical ecom brand?
Plus, writing blogs is VERY different from writing emails. Your strategy for writing blog posts and social media should totally be different from writing emails, and it’s gotta flow even more.
If you’re a marketer looking to up your knowledge about automation and email strategy, you don’t want to miss this episode.
Wix Studio is the web ultimate platform for creative, fast-paced teams at agencies and enterprises—with smart design tools, flexible dev capabilities, full-stack business solutions, multi-site management, advanced AI and fully managed infrastructure. Visit wixstudio.com to learn more.
Follow Jordana:
LinkedIn: https://www.linkedin.com/in/jordana-klein/
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com -
Don’t listen to everything you hear: you CAN create FOMO for your webinar.
In this Bathroom Break, Jay and I talk about fear of missing out and what that means for your webinar. Can you offer the first 100 registrations a special piece of content? What would that look like? Daniel’s given away hoodies, told people the number of attendees, and more to create that urgency.
And, Jay proposes a Masked Singer-esque tactic that would probably work for your next speaker series.
If you’re a marketer looking to get more traction around your live events, this is the short ‘n sweet episode for you.
Follow Jay:
LinkedIn: https://www.linkedin.com/in/schwedelson/
Podcast: Do This, Not That
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:
www.workweek.com -
Buckle up, marketing besties. It’s time to hit the books.
Today’s guest, Eric Jorgenson, has sold over 1 million copies of his own book in addition to helping others publish their own. How do you get started? How long does it take? What even is a query letter? Eric tells us what he went through, what he’s seen, and how curation is actually creation.
Storytelling is the real backbone of marketing and we discuss why it’s so important for books, brands, and more to follow the hero’s journey. (Hint: Harry Potter isn’t as original as you thought.)
Plus, Eric shares why self-publishing is so important in terms of conversion and ownership—and how Scribe Media is pioneering that space.
As we near the end of 2024, it’s time to push your Marketing efforts into high gear. With impact.com, you can drive more revenue through affiliate partnerships, scale your reach with influencer Marketing, and boost customer referrals. Whether you're making the final sales push or planning for next year, impact.com has the tools to help you finish the year strong. Visit impact.com/millenial and take your marketing to the next level!
Follow Eric:
LinkedIn: https://www.linkedin.com/in/erjorgenson/
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com -
How should you actually think about a brand budget? What should be included in it?
I sat down with Taylor Corrado, the Senior Director of Brand Marketing at Wistia. We’re talking budgeting and how thinking about the baseline things you need sets you up for success. Taylor speaks about her budgeting history and how to identify what’s going to drive the most impact for your business.
Plus, don’t believe what you hear about pre-recorded event videos. They might actually be the future of marketing events.
If you’re looking to up your money management game AND build a brand you’re proud of, this is the episode for you.
Wistia is a complete video marketing platform that helps teams create, host, market, and measure the impact of their videos—all in one place. Learn more here! https://www.wistia.com/live
Follow Taylor:
LinkedIn: https://www.linkedin.com/in/taylorcorrado/
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com -
What’s scarier than ghosts, goblins, and nightmares about missing school assignments (even though you graduated years ago)?
The future. But it doesn’t have to be.
This Bathroom Break, Jay and I are talking about the rise of micro-virtual events, the importance of video, and random live streaming on LinkedIn. Also, what’s up with Top Voice badges going away? We share our thoughts about why it COULD be a good thing.
If you’re a marketer looking at trends for 2025, this is the episode for you.
Follow Jay:
LinkedIn: https://www.linkedin.com/in/schwedelson/
Podcast: Do This, Not That
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:
www.workweek.com -
It’s the UK’s best selling craft beer, it’s sold worldwide, it has a CULT-LIKE following, it’s BrewDog.
And today I sat down with it’s Founder, James Watt. Grassroot strategies to build a loyal customer base, raw Marketing tactics, and the innovation behind their growth, we TALKED ABOUT IT ALL.
I love taking a peek inside the hood of massive brands, and that’s exactly what this episode is about.
Let’s get into it, shall we?
As we near the end of 2024, it’s time to push your Marketing efforts into high gear. With impact.com, you can drive more revenue through affiliate partnerships, scale your reach with influencer Marketing, and boost customer referrals. Whether you're making the final sales push or planning for next year, impact.com has the tools to help you finish the year strong. Visit impact.com/millenial and take your marketing to the next level!
02:26 Unconventional Marketing Tactics
08:25 Equity for Punks: A Revolutionary Idea
13:03 The Power of Community Engagement
19:19 Turning Customers into Influencers
20:42 Maximizing Marketing Budgets with Social Tech
25:23 Incentivizing Organic Content
38:40 Onboarding Partners Effectively
Follow James: https://www.linkedin.com/in/james-watt-21a5a912b/?originalSubdomain=uk
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:
www.workweek.com -
How Eric turned around Adidas and his plans to revive the iconic Under Armour brand, this episode is PACKED with insights from a veteran Marketing leader.
ALSO, we touch on the topics of college sports and the impact NIL has on Marketing, and it all culminates in a discussion of the importance of simplicity in Marketing.
This episode is a blueprint that offers invaluable lessons for any aspiring brand strategist looking to take over billion $$ brands.
Wistia is a complete video marketing platform that helps teams create, host, market, and measure the impact of their videos—all in one place. Learn more here! https://www.wistia.com/live
03:16 Turning Around Adidas: The Strategy
17:38 Under Armour: A New Challenge
20:33 Future Strategy and Vision
22:29 Understanding Consumer Pain Points
28:46 The Impact of NIL on Marketing
31:30 Simplicity in Marketing
34:24 Sustainable Fashion Movement
Follow Eric: https://www.linkedin.com/in/eric-liedtke-890130115
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:
www.workweek.com - Visa fler
