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On today’s episode, we welcome Mark Henderson Leary, a certified EOS Implementer, entrepreneur, and host of the Practice Freedom Podcast. Mark shares his journey from a “flavor of the month” CEO to a transformative coach for healthcare professionals, guiding them to achieve sustainable growth and personal fulfillment. Together, they unpack the challenges of balancing roles as visionary leaders, integrators, and high-value caregivers in private practice, emphasizing how clarity in purpose and well-structured systems are crucial to avoiding burnout.
Don't miss part two for deeper strategies and solutions.EPISODE RESOURCES
markhendersonleary.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast -
On today’s second installment of the conversation with Aurora Winter, Mark delves deeper into the future of publishing, storytelling, and the transformative power of AI. Aurora shares her latest ventures, from utilizing AI tools like Notebook LM and Runway to streamline writing and create cinematic book trailers, to the game-changing potential of platforms like Kickstarter for independent authors. She offers a visionary take on how thought leaders and entrepreneurs can harness their unique stories to stand out in a rapidly evolving digital world.
Aurora also discusses the collaborative potential of AI in content creation, how to use it as a brainstorming and research assistant, and why authors should focus on owning their stories to stay ahead of the curve. Whether you’re an aspiring author, entrepreneur, or just curious about the latest in AI and publishing, this episode is packed with actionable insights to inspire your next move.
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www.SamePagePublishing.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast -
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On today’s episode, we sit down with best-selling author and media strategist Aurora Winter for the first of a two-part conversation. Aurora, a former TV executive turned entrepreneur, shares her expertise in storytelling, neuroscience, and publishing. She dives into her journey from writing nonfiction to creating a young adult fantasy series, inspired by her love for impactful stories like C.S. Lewis’ The Chronicles of Narnia. Aurora discusses the transition between traditional publishing and indie publishing, the advantages of crowdfunding platforms like Kickstarter for launching creative projects, and the entrepreneurial potential of turning books into powerful marketing tools. Packed with actionable insights for healthcare entrepreneurs and beyond, this episode offers a wealth of strategies to leverage stories, books, and AI to grow your brand and influence.
EPISODE RESOURCES
www.SamePagePublishing.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast -
On today’s episode, we welcome the insightful Dr. Summer Kassmel, DSI Black Belt Coach, entrepreneur, and practice owner, to dive deep into the art and science of case acceptance. Mark and Summer explore the critical role of team dynamics, communication, and understanding patient objections in boosting treatment plan success. Dr. Kassmel shares her proven strategies for creating a seamless patient experience, from the first phone call to the exam chair, emphasizing the importance of a unified philosophy of care.
Listen in as they discuss the power of team collaboration, the significance of aligning on core health pillars, and how mastering every patient touchpoint can revolutionize your practice. Whether you're looking to improve patient satisfaction or increase profitability, this episode is packed with actionable insights for every dental leader.
EPISODE RESOURCES
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On today’s episode, Rob Montgomery and Dr. Paul Goodman welcome back the dynamic Dr. Mark Costas, host of the Dentalpreneur Podcast, to discuss the challenges and opportunities in modern dentistry. From HR hurdles and practice ownership to DSOs and global non-profit initiatives, Mark shares his insights on recruiting and retaining top talent, adapting to post-pandemic realities, and navigating the shifting tides of practice transitions.
Mark also delves into his inspiring work with Smile Outreach International, a non-profit bringing sustainable dental care to underserved communities worldwide. Tune in to hear about his innovative approach to dentistry, from managing multi-location practices to fostering mentorship and creating a legacy of giving back.
EPISODE RESOURCES
https://www.dentalnachos.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast -
On today’s episode, Dr. Mark Costes joins Julieanne O'Connor and Michael Keeter to share his extraordinary journey from humble beginnings to becoming a successful entrepreneur, philanthropist, and dental industry leader. Mark reflects on overcoming childhood learning challenges, a life-changing accident that sparked his passion for dentistry, and the resilience it took to earn his spot in dental school after 21 applications. He also discusses founding Smile Outreach International, a nonprofit bringing dental care to underserved communities worldwide, and how his experiences in business, family, and personal development have shaped his mission to leave a legacy of impact.
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https://influentialdentists.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast -
On today's episode, Mark answers audience questions from the Henry Schein event. Covering some of the most pressing topics for dental practice owners, Mark shares his expertise and strategies to help practices thrive.
He tackles questions on attracting new patients without compromising fees or pride, whether to pursue an acquisition or start a practice from scratch, and the top considerations when building a dream multi-specialty practice—focusing on HR, culture, and facility design. Mark also dives into the success of DSOs, explaining what private practice owners can learn and implement from their strategies. Finally, he offers practical advice on effectively marketing a membership plan while maintaining fairness and trust with existing patients.
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https://eassist-dental-billing.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast -
On today's episode, Mark shares highlights from his recent presentation at a Henry Schein event, where he spoke about the critical pillars of building a profitable and efficient dental practice. Mark dives into systemization, leadership, culture, and overhead control as the foundational elements for success. He also addresses common challenges faced by dental practice owners, including high overhead, HR struggles, and unrealistic patient expectations.
Drawing on industry statistics and trends, Mark explores topics like rising retirement ages, profitability concerns, and the impact of PPO plans. He introduces the importance of mentorship and assessments, outlining his innovative belt system to classify and improve practices. With a passion for helping dentists accelerate their journey to making clinical dentistry optional, Mark provides actionable insights for creating a practice that thrives while enhancing personal and professional freedom.
EPISODE RESOURCES
https://eassist-dental-billing.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast -
On today’s episode, Mark continues his insightful conversation with Laura Maley and Michael Anderson, co-founders of Wunderist Agency, as they unveil the cutting-edge strategies and tools that are transforming dental marketing. The trio dives into Wunderist's innovative ROI tracking technology, which integrates seamlessly with major PMS systems to attribute marketing dollars directly to production outcomes—finally solving the mystery of true marketing ROI.
Michael and Laura also share how their team is tackling online scheduling to enhance patient conversion and streamline operations while leveraging AI for smarter, more personalized lead nurturing. From automated follow-ups to creative re-engagement funnels, they reveal how practices can capture opportunities left on the table, like missed calls or unclosed treatment plans. The episode wraps up with a look at social media strategies, including their time-efficient content creation system that allows dentists to be visible and relevant with minimal effort.
EPISODE RESOURCES
www.wonderistagency.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast -
On today’s episode, Mark sits down with Laura and Michael, co-founders of Wunderist Agency, to explore how they’ve disrupted dental marketing by focusing on authenticity, execution, and real results. Laura shares her journey from big-brand marketing to helping dentists build meaningful, differentiated brands that attract their ideal patients. Meanwhile, Michael dives into how operational consistency and technology play a critical role in converting leads into real production.
They also reveal Wunderist’s game-changing integration with practice management systems like Dentrix and Open Dental, which allows dentists to track their marketing ROI down to actual treatment completed. This groundbreaking solution bridges the gap between advertising spend and patient results, empowering practices to make data-driven decisions and optimize campaigns. Whether you're a startup or in a saturated market, the insights here will help you stand out, connect with patients, and maximize every marketing dollar.
EPISODE RESOURCES
www.wonderistagency.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast -
On today's episode, Mark welcomes back Chip Fichtner, founder and principal of Large Practice Sales, for an in-depth discussion about the evolving landscape of dental practice transitions and the rise of "invisible DSOs." Chip dives into the current private equity market, the increasing trend of younger doctors joining DSOs, and the key factors that make practices and DSOs attractive for recapitalizations. He shares invaluable insights into choosing the right DSO partner, avoiding common pitfalls, and understanding the significant growth potential that partnerships can offer. Chip also discusses the unique challenges for rural and specialty practices, the future of consolidation in dentistry, and practical advice for younger doctors looking to acquire practices. Whether you're considering a partnership or navigating consolidation in your market, this episode is packed with actionable advice and forward-looking strategies.
EPISODE RESOURCES
https://largepracticesales.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast -
On today's episode, Mark continues his deep dive with dental billing and revenue cycle management expert Penny Reed, Chief Growth Officer at E-Assist Dental Solutions. Penny breaks down five powerful strategies to improve collections, streamline billing processes, and ensure dental practices get paid what they’re owed. From understanding chair hour values and optimizing PPO contracts to collecting patient co-pays upfront and sending clean claims, Penny shares actionable insights for dentists navigating the complexities of insurance and revenue systems. Plus, she highlights the importance of accurate reporting, solid protocols, and leveraging AI tools to simplify communication and billing follow-ups. If you're tired of revenue leaks and denied claims, this episode offers the clarity and tools to transform your practice’s financial health.
EPISODE RESOURCES
https://eassist-dental-billing.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast -
On today's episode, Mark welcomes back Penny Reed, Chief Growth Officer at E-Assist Dental Solutions and a leader in dental business coaching. Penny shares her wealth of experience in revenue cycle management (RCM) and explains why a broken billing system can wreak havoc on your cash flow and patient relationships. Together, they dive deep into the importance of accurate insurance verification, airtight financial policies, and clean claims submission to prevent the dreaded "garbage in, garbage out" scenario. Penny also discusses the growing role of AI in claims processing, outsourcing RCM for efficiency, and the critical need for team alignment and communication to ensure a successful partnership. If you've struggled with collections, operational gaps, or billing frustrations, this episode is packed with insights to streamline your revenue systems and boost profitability.
EPISODE RESOURCES
https://eassist-dental-billing.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast -
On today’s episode, Dr. Summer Kassmel, Dr. Kelly Dove and Ashlee Hirschfeld discuss the importance of CEO/admin time in scaling your practice and maintaining balance in your life. They share how intentional planning, such as “pre-week planning” and blocking deep work sessions, allowed her to build a thriving multi-practice business while maintaining a family-first schedule. The group dives into identifying high-value tasks, prioritizing projects that truly “move the needle,” and creating systems to tackle recurring problems, like team miscommunications or inefficiencies.
EPISODE RESOURCES
https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast -
On today’s episode, Dr. Summer Kassmel and Ashlee Hirschfeld are joined by the inspirational Dr. Kelly Dove, fellow Black Belt coach and multi-practice owner, for an insightful discussion on maximizing CEO and admin time. Kelly shares her journey of intentionally designing her practice to fit her life, including switching to 7-to-2 work hours to better balance clinical efficiency, leadership responsibilities, and family time. They dive deep into the challenges many doctors face when trying to carve out admin time, from fear of lost production to the difficulty of deep work and hard conversations. Kelly outlines her powerful strategies, including pre-week planning, prioritization frameworks like “bucket lists” and “dollar lists,” and creating intentional space for focused, uninterrupted work.
EPISODE RESOURCES
https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast -
On today’s episode, Mark sits down with Dr. Jared Hill and Dr. Dan Nelson, founders of the Dental Legacy Foundation, to discuss their game-changing approach to mission dentistry. From their inspiring work in Tanzania—building sustainable dental clinics and fostering local dentist training—to upcoming projects in Mexico and the Dominican Republic, the conversation highlights the power of collaboration, resilience, and a shared vision for lasting impact. They delve into the challenges of establishing remote clinics, the importance of training local providers, and their plans to expand their model of care across Tanzania. You’ll also hear about their upcoming retreats, including an enriching CE event in Nicaragua designed to inspire dentists to align their practices with their life goals and legacy.
EPISODE RESOURCES
elevationassociation.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast -
On today’s episode, we have the second part of Dr. Ben Kacos's presentation at the Dental Success Summit 2024, titled "Loving, Leading & Learning From Mistakes," Dr. Kacos continues to explore the essential qualities and strategies for effective leadership within the dental profession. He introduces the concept of the "Law of the Lid," emphasizing that a leader can only attract and retain team members whose leadership capabilities are at or below their own level, thereby setting the maximum potential of the organization based on the leader's capabilities.
Dr. Kacos draws on the Stoic philosophy, particularly the teachings of Marcus Aurelius, to underscore the importance of self-mastery and preparation in leadership. He discusses the psychological and physiological benefits of challenging oneself, such as enhancing the mid-singulate cortex, which he links to increased willpower and longevity. This forms the foundation for his advocacy of a rigorous morning routine that combines physical exercise, mental preparation, and strategic planning to optimize daily leadership performance.
Throughout his presentation, Dr. Kacos seamlessly integrates neuroscience with practical leadership advice, encouraging attendees to embrace discomfort as a pathway to growth. He emphasizes the importance of personal accountability in leadership, suggesting that leaders should always look first to their actions and decisions when outcomes fall short of expectations.
Moreover, Dr. Kacos advocates for creating a culture of appreciation, coaching, and accountability within one's practice. He stresses that effective leadership involves not only setting a positive example but also actively developing the potential of team members through continuous engagement and support.
As he concludes, Dr. Kacos illustrates the transformative power of leadership with personal anecdotes and broader organizational contexts, highlighting the profound impact that a capable leader can have on their team's morale and performance. His call to action is for all leaders to strive for autonomy within their teams, allowing for a self-sustaining system that thrives even in their absence. This insightful session not only equips dental professionals with the tools to enhance their leadership skills but also inspires them to implement these practices to foster a more productive and harmonious work environment.
EPISODE RESOURCES
https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast -
On today’s episode, we are thrilled to share with you the first part of Dr. Ben Kacos's presentation titled "Loving, Leading & Learning From Mistakes." Dr. Kacos, a long-standing member of the Dental Success Institute since 2015, is renowned for his proactive approach during our mastermind sessions, where he meticulously crafts action plans based on collective insights before even taking his turn in the "hot seats."
In his engaging talk, Dr. Kacos, the esteemed owner of Shreveport Dental Solutions and a DSI Black Belt Coach, delves into the profound topics of leadership, mistake management, and personal growth within the dental industry. He shares his unique strategy of listening intently to others’ challenges to build his solutions, illustrating his journey from a detail-oriented practitioner to a visionary leader capable of transforming insights into substantial practice success.
This episode isn’t just a rundown of professional achievements; it’s a deep dive into the philosophy of leadership that transcends the conventional. Dr. Kacos discusses the importance of kaizen — the practice of continuous improvement and the impact of small, daily changes that cumulatively drive significant growth. He emphasizes the role of leadership in not just setting the direction but also in cultivating an environment where every team member is empowered to lead in their capacity, underscoring that titles do not make leaders — actions and accountability do.
Whether you're a dental professional or someone interested in the broader lessons of leadership and personal development, Dr. Kacos’s insights offer invaluable lessons on the importance of adaptability, the courage to embrace mistakes as learning opportunities, and the significance of maintaining equanimity in leadership roles.
EPISODE RESOURCES
https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast -
On today’s episode, we dive into the key components of effective case planning and surgical workflows with Dr. Taher Dhoon, Dr. Daniel Briskie, and Dr. Mark Costes. The discussion covers advanced imaging techniques like CBCT, digital workflows powered by Exocad, and efficient data collection with TRIOS scanners. We also explore hands-on training opportunities at the Colorado Surgical Institute, including live surgical workshops, digital workflow programs, and IV sedation courses. From managing implant inventory to overcoming intraoperative challenges, this episode is packed with actionable insights to refine your surgical strategies.
EPISODE RESOURCES
https://www.coloradosurgicalinstitute.com/#1 https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast -
On today’s episode, we dive into an inspiring talk from Dr. Mark Costes that explores the pivotal moments that shape a life, the power of perseverance, and the importance of embracing challenges to unlock potential. Mark shares a deeply personal journey, from growing up as the son of immigrant parents to becoming a dentist and a successful entrepreneur. With a passion for teaching and coaching, he connects life lessons from sports, business, and personal struggles, emphasizing concepts like trajectory events, the championship mindset, and the Four Futures framework.
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