Avsnitt
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For this episode, we compiled insights from artists on the benefits of having and maintaining an email newsletter. Our guests share how a well-curated newsletter can foster deeper connections with fans, turning casual followers into loyal supporters. You'll hear tips on how newsletters can be used to promote new artwork, offer exclusive content, and build a dedicated community outside of social media platforms. They also discuss the advantages of owning your own contact list, and share strategies for keeping subscribers interested, such as sharing behind-the-scenes stories or exclusive previews. Tune in to learn why investing time in a newsletter can lead to long-term success and growth for your art career.
Episodes featured:
62 Aaron Schuerr
70 Kathie Odom
71 Matthew White
75 Otto Sturcke
81 Steve Atkinson
87 Johanna Spinks
94 Karen Blackwood
99 Heather Arenas -
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Learn the magic of marketing with us here at BoldBrush!
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Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
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On today's episode we sat down with Rob Rey, a fine artist who creates narrative scenes with allegorical figures representing aspects of science and space. He aims to help people feel a meaningful connection to the universe and natural world through his "Cosmic Perspective" series, which explores concepts like being made of stardust. Rob discusses his artistic journey, from being influenced by Joseph Campbell and Carl Sagan to developing his unique painting process and style. He shares the challenges of transitioning to a full-time art career, emphasizing the importance of living frugally and diversifying income streams. Rob also provides advice for aspiring artists, encouraging them to paint what they love, be patient as they build their careers, and to allow themselves to follow their curiosity. Rob's work and story remind us of the profound ways in which science, nature, and creativity can intertwine to foster a profound sense of belonging in the cosmic tapestry.
Rob's Website:
https://www.robreyfineart.com/
Rob's Patreon:
https://www.patreon.com/robrey
Rob's YouTube Channel:
https://www.youtube.com/c/RobRey
Rob's Instagram page:
https://www.instagram.com/robreyart/
Rob's Facebook:
https://www.facebook.com/robreyart -
Saknas det avsnitt?
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---
For this episode, we brought together a compilation of our past guests sharing their tried-and-true marketing strategies for building a recognizable presence in the art world. They discuss the importance of chasing your own authenticity first rather than chasing the market, making sure you have social media in order for others to see your work, and they emphasize that one of the keys to having a good presence is having a professional website. You'll also hear insights on crafting your personal brand by focusing on painting what you love, writing email newsletters to keep fans connected, and networking by attending in person events and meeting fellow artists and gallerists. Additionally, our past guests recommend things like taking small business classes to improve your marketing know-how and possibly even hiring a marketing coach. For those of us navigating the business side of art, this episode provides invaluable tips on balancing genuine expression with smart self-promotion. Tune in to discover marketing techniques that can elevate your career and remember that there is no art marketing without first having art.
Episodes featured:
70 Kathie Odom
74 Arthur Gain
77 Aaron Westerberg
85 Stephanie Birdsall
87 Johanna Spinks
95 John Lasater IV
96 Brienne Brown
105 S.C. Mummert -
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Learn the magic of marketing with us here at BoldBrush!
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https://www.FASO.com/podcast/
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On today's episode, we sat down with S.C. "Chris" Mummert, a full-time professional artist living in San Diego who specializes in American traditional Western painting with a dreamlike, romanticized quality. He shares with us his journey from aspiring artist to successful full-time painter, emphasizing the importance of discipline, continuous improvement, and strategic marketing. He discusses the challenges of transitioning from part-time to full-time art, as well as his unique creative process involving photo shoots, maquettes, and collaborations with galleries. Mummert stresses the value of feedback and experimentation, and encourages aspiring artists to embrace uncertainty and trust that the universe will support their authentic pursuits. He also speaks about the emotional impact of viewing art in person versus online, and the lessons he's learned from artistic masters like Norman Rockwell and his personal mentors. Finally, Chris tells us all about his amazing new book "The 30-Minute Artist", a book inspired by his own desire to build up his skill and discipline that he compares to a personal painting gym. The book is available now to purchase on Amazon! The link is in the episode description.
S.C. Mummert's book "The 30-Minute Artist":
https://www.scmummert.com/books
S.C. Mummert's Website:
https://www.scmummert.com/
S.C. Mummert's Instagram page:
https://www.instagram.com/mummertstudios/
S.C. Mummert's Facebook:
https://www.facebook.com/mummertstudios/ -
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Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
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For today's episode, we sat down with Thomas Schaller, an architect turned successful watercolor artist and teacher. He discusses his journey to becoming a full-time artist, merging his love between architecture and fine art, and reminds us of the importance of prioritizing personal artistic expression over technical mastery. He shares how teaching has helped him clarify his own artistic voice and the joy he finds in painting as a daily practice. Schaller emphasizes the value of trusting one's inner artistic vision over external advice, and the need to make art a central part of one's life. He also touches on the challenges and rewards of selling artwork, and offers advice for aspiring artists to focus on their intentions and be true to themselves. Finally, Thomas tells us about his books and his upcoming workshops!
Tom's FASO site:
https://www.thomaswschaller.com/
Tom's Instagram:
https://www.instagram.com/thomaswschaller/
Tom's Books:
https://www.thomaswschaller.com/books
Tom's Mentorship and upcoming workshops:
https://terracotta.art/schaller/thomas-w-schaller-fine-art-mentorship
https://www.thomaswschaller.com/workshops -
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https://brushoffer.com/collections/boldbrush
Learn the magic of marketing with us here at BoldBrush!
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Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
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In this episode, we feature a compilation of advice from artists who have successfully made the leap into becoming full-time creatives. They share their journeys, offering practical tips on transitioning from part-time to full-time artistry and how to build a sustainable career. You'll hear about the importance of figuring out what you love to paint, developing thick skin, and finding the right balance between passion and practicality. The artists also discuss the importance of being seen, persistence, and creating multiple income streams to ease the pressure off of creation. From overcoming self-doubt to setting realistic goals, this episode covers key advice for anyone considering the transition.
Episodes mentioned:
56 Pavel Sokov
69 Scott Burdick
74 Arthur Gain
78 Vicki Sullivan
79 William Schneider
95 John Lasater IV
96 Brienne Brown
97 Elizabeth Robbins
98 Warren Chang
100 Kevin Macpherson -
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https://brushoffer.com/collections/boldbrush
Learn the magic of marketing with us here at BoldBrush!
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Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
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In this episode, we bring together a compilation of expert tips from seasoned artists on how to navigate the world of galleries. You'll hear insights on building strong relationships with gallery owners, creating a portfolio that stands out, and understanding what galleries look for in artists. Our guests also share their personal experiences on choosing the right gallery, working with both collectors and galleries, and how to maintain creative freedom while working within a gallery’s commercial framework. Whether you're new to the gallery scene or looking to refine your approach, this episode is packed with actionable advice.
Episodes mentioned:
61 Nanci France-Vaz
63 Noah Buchanan
79 William Schneider
81 Steve Atkinson
96 Stephanie Birdsall
89 Orlando Whitfield
90 Raul Campos
94 Karen Blackood
97 Elizabeth Robbins
99 Heather Arenas
101 Joseph Gyurcsak -
Order your exclusive da Vinci BoldBrush paintbrush set!
https://brushoffer.com/collections/boldbrush
Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
---
On today's episode, we sat down with Joseph Gyurcsak, a versatile and accomplished fine artist, materials expert, and educator who has navigated a diverse career path with determination, adaptability and a deep passion for his craft. Joe shares his journey from being a young artist drawing cartoons to becoming a successful fine artist and materials expert at Blick Utrecht art materials. He discusses his transition from illustration to fine art, as well as his role at Blick developing and testing art materials. Joe emphasizes the importance of determination, perseverance and having a burning desire in order to succeed. He also highlights the importance of being flexible, taking criticism and maintaining consistency as other keys to success for emerging artists. He also attributes his own success to perseverance, determination and also following his artistic instincts, while also highlighting the value of mentorship and community. Joe gives us advice on building relationships with galleries and collectors, including the importance of expressing gratitude to supporters. Finally, Joe tells us about his upcoming workshops!
Joe's FASO site:
https://www.josephgyurcsak.com/
Joe's Instagram:
https://www.instagram.com/josephgyurcsak/
Joe's upcoming workshops:
https://www.josephgyurcsak.com/workshops -
Order your exclusive da Vinci BoldBrush paintbrush set!
https://brushoffer.com/collections/boldbrush
Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
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To celebrate our hundredth episode, we sat down with Kevin Macpherson, a fine artist with a deep dedication to his craft and a desire to pay forward the knowledge he has gained over his successful career as a professional artist. In this episode, Kevin discusses his lifelong passion for art, how physical challenges like poor eyesight influenced his impressionistic style, and his innovative "magic grid" technique that enhances his compositions. He also recounts how meeting teachers and mentors changed his perspective on his vision for his work as well as traveling extensively throughout his life. He also tells us about his new book "Reflections on a Pond" which took over 10 years to complete. The book chronicles a full year of the view of the pond in his backyard, thus turning it into a poetic journal of his work. Kevin emphasizes the importance of painting for yourself, staying curious, and to paint what inspires you, not just chase the market. He also shares his advice for aspiring artists to focus on continuous improvement rather than perfection as that is the key to having success. Finally, Kevin tells us about his upcoming workshops at his home studio!
Kevin's FASO site:
https://www.kevinmacpherson.com/
Kevin's new book "Reflections on a Pond":
https://www.kevinmacpherson.com/book/2832/reflections-on-a-pond-hard-cover-book
Kevin's upcoming workshops:
https://www.kevinmacpherson.com/workshops
Kevin's Facebook:
https://www.facebook.com/kevinmacphersonart -
Order your exclusive da Vinci BoldBrush paintbrush set!
https://brushoffer.com/collections/boldbrush
Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
---
On today's episode we sat down with Heather Arenas, a figurative oil painter who loves telling stories through her work. She discusses her journey from medical school to becoming a full-time artist, emphasizing the importance of practice, community, and finding one's unique voice. Heather also shares insights on her creative process, artistic influences, and maintaining relationships with galleries and collectors. She also advises aspiring artists to put themselves on the canvas and persist through the highs and lows of an art career. Finally, Heather shares exciting news about her artwork being included in the lunar time capsule and her online workshop!
Heather's FASO site:
https://www.heatherarenas.com/
Heather's Instagram:
https://www.instagram.com/heatherarenas
Heather's Workshop:
https://heatherarenasworkshops.carrd.co/
Heather's Kaleido Page:
https://www.kaleido.art/HArenas -
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Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
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On today's episode, we sat down with Warren Chang, a California based Fine Artist, best known for his paintings depicting the fieldworkers of Monterey County. Warren tells us about his background and his transition from illustration to fine art. We also discuss the importance of narrative painting and the use of photography as a reference. Warren emphasizes the importance of sincerity and moral purpose in art, influenced by the philosophy of Leo Tolstoy. He also tells us about the challenges of transitioning from illustration to fine art, including the need for supplemental income through teaching. Warren also shares some of his insights on marketing, exhibiting work, and building relationships with collectors who are drawn to an artist's body of work. Finally, Warren tells us all about his mentorship program focused on creating narrative paintings!
Warren's FASO Site:
https://www.warrenchang.com/
Warren's Facebook:
https://www.facebook.com/warren.chang.31
Warren's Mastrius Page:
https://www.mastrius.com/warren-chang-mentorship/ -
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Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
---
On today's episode, we sat down with Elizabeth Robbins, a floral still life artist whose passion for flowers began during her childhood and has now remained her favorite subject to paint. Elizabeth tells us about her path going from being an athlete to picking up a brush and never setting it down while studying decorative arts all the way through her shift into fine art. She also talks to us about how painting not only helped her support her family full time after her husband's sudden passing, but it also helped her find healing and inspiration in the creative process. Elizabeth also reminds us to paint from the heart and to present yourself as a professional artist, even if you're not full-time yet by having such things as a website and an organized portfolio. She also emphasizes the importance of using online platforms to get your work seen since that can become a major sales channel either for your work or for your courses or workshops. Finally, Elizabeth tells us all about her online classes on InspiredtoPaint.com as well as her upcoming workshop!
Elizabeth's FASO site:
https://www.elizabethrobbinsart.com/
Elizabeth's online classes:
https://inspiredtopaint.com/
Elizabeth's Instagram:
https://www.instagram.com/elizabethrobbinsart/
Elizabeth's YouTube channel:
https://www.youtube.com/@elizabethrobbins -
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https://brushoffer.com/collections/boldbrush
Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
---
To kick off season 9, we sat down with Brienne Brown, a plein air painter with a love for both oils and watercolor. Brienne shares her journey from a career in the sciences to becoming a full-time artist, explaining how her background in science has helped her art and teaching. She also discusses the the importance of finding one's artistic voice through consistent practice, comparing it to developing your own handwriting. She also described her transition from oils to watercolor and her introduction to plein air painting, which became one of her main callings. She also tells us about her sales strategies emphasizing the importance of connecting with people and how authenticity is your greatest sales tool. We also talked about the supportive nature of art communities, seeking out small-business classes, and the need to focus on personal fulfilment and authenticity rather than just financial success or pleasing others. Brienne also shares her advice for those seeking to become full-time artists, including the importance of improving their craft, networking, and finding supplemental income streams. Finally, Brienne tells us about her upcoming participation at the Catalina Wildside Show and the Laguna Plein Air Painters Invitational.
Brienne's FASO site:
https://www.briennembrown.com/
Brienne's online courses:
https://www.travelingcolorsstudio.com/
Brienne's Instagram:
https://www.instagram.com/briennembrownartist
Brienne's Facebook page:
https://www.facebook.com/brienne.m.brown/ -
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Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
---
On today's episode, we sat down with John Lasater, a realist painter with a deep love for plein air. We discuss John's artistic journey, from his previous career as a graphic designer, to discovering his passion for painting, to overcoming challenges and finding his unique voice. We also discuss the spiritual and emotional aspects of art, emphasizing the importance of connection, authenticity, and continuous learning. John also shares insights into his artistic influences, techniques, and approach to painting landscapes and portraits, including the use of memory and imagination. We also talked about the value of art history and studying the work of masters, as well as the importance of developing one's own style and vision by continuously asking yourself what do you truly love. John also provides advice for those seeking to pursue a career in art, emphasizing the need for determination, risk-taking, and aligning one's lifestyle with one's passions. Finally, John tells us about his upcoming workshops and his Facebook group community!
John's FASO site:
https://www.lasaterart.com/
John's Instagram:
https://www.instagram.com/johnplasater/
John's Facebook Group:
https://www.facebook.com/groups/viewscommunity/ -
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https://www.FASO.com/podcast/
---
On today's episode we sat down with Karen Blackwood, an artist who specializes in seascapes and whose work evokes joy and happiness thanks to her love of the crashing of the waves on the New England coast. Karen tells us about her trajectory from studying the arts, then going into advertising, and going back into pursuing a career in fine art. She also tells us about her transition from portraiture and figurative work to landscapes and seascapes where she found a deep connection to the power and energy of the ocean. Karen emphasizes the importance of observation, sketching, and recreating the feeling of a scene in her paintings to achieve a sense of completion. She also recounts how she found social media to be a powerful tool in launching her career, connecting with galleries and collectors, while also reminding us not to expect overnight success. She also tells us about how she maintains her relationships with her collectors through consistent communication, inviting them to her studio, and also keeping in touch via her newsletter. Finally, Karen tells us about her upcoming plein air workshop in Cape Cod in 2025 and invites us to her salon!
Karen's FASO site:
https://www.karenblackwoodfineart.com/
Karen's Instagram:
https://www.instagram.com/karenblackwoodart/ -
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Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
---
On today's episode, we sat down with Frank Ordaz a fine artist with a deep love of connecting with others through story and through his work. Frank shares with us his personal journey and his personal philosophy on being a complete human being in every aspect of life. He discusses the importance of confidence, believing in your "giftings", and finding your own artistic voice. He also reflects on his experiences working as an illustrator at George Lucas' studio Industrial Light & Magic where he worked on such films as Star Wars Return of the Jedi, ET, and Indiana Jones, and he also tells us about the lessons he learned about excellence and continuous improvement. Frank emphasizes the value of community, personal connection, and creating art that is meaningful and appreciated by others. He also reflects that finding your tribe is easier today thanks to social media, so you may as well paint what you love. Finally, Frank tells us about all his upcoming shows and events at Broadmoor Galleries in Colorado Springs, another at the Hilbert Museum of California Art at Chapman University, American Narratives, and a few others.
Frank's FASO site:
https://www.ordazart.com/
Frank's Instagram:
https://www.instagram.com/frank_ordaz_jr/ -
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https://brushoffer.com/collections/boldbrush
Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
---
On today's episode we sat down with Blair Atherholt, a representational oil painter who specializes in still life paintings inspired by the old masters. Blair tells us about his education at the Schuler School of Fine Art as well as how his exposure to fine art and his experience at the Schuler School led to a shift in his focus from concept art to traditional art. He also reminds us of the importance of falling in love with the work and to paint what you're truly passionate about and interested in because that passion will come through in the work. Blair also advises us to pay attention to trends on social media, but to remain authentic and put your own personal spin on things to carve out your own content. He also emphasizes the importance of not feeling pressured to show everything on social media and to embrace your failures and to use them as an opportunity to grow and improve in your art. Finally, Blair tells us about his upcoming workshop at Aura IV Tattoo and Gallery in Austin, Texas as well as his participation in a summer salon at Canary Gallery in Birmingham, Alabama.
Blair's FASO site:
https://www.blairatherholtart.com/
Blair's Instagram:
https://www.instagram.com/blairatherholt/
Sign up for Blair's upcoming workshop:
https://aura4tattoo.com/#attend -
Order your exclusive da Vinci BoldBrush paintbrush set!
https://brushoffer.com/collections/boldbrush
Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
---
In this episode we sat down with Samuel Hoskins, a realist artist based in the pacific northwest whose goal is to use his art as a bridge between dreams and material reality. Sam tells us all about his journey before and after graduating from the Florence Academy as well as experimenting with different mediums and exploring spiritual and philosophical themes in his art. He reminds us that as creatives we are vessels for ideas and images that we share with the world around us to connect with others. We also discuss the importance of overcoming blocks by having a dedicated studio space and also the value of self-care, balance, and continually learning through different environments and experiences. Samuel also tells us all about his YouTube channel where he shares tutorials on making medium and even lead white paint from scratch as well as time lapses of his work. He also shares advice for aspiring artists on having the right mentality when attending art school and figuring out one's personal artistic goals. He also recommends gaining experience through small local shows before pursuing larger opportunities. Finally, Sam tells us about his booth at the upcoming Bellevue Arts Museum Art Fair and his upcoming show in his hometown of Salem, Oregon at Salem Art Association.
Samuel's FASO site:
https://www.samuelhoskins.com/
Samuel's Instagram:
https://www.instagram.com/samuelshoskins/
Samuel's YouTube channel:
https://www.youtube.com/@samuel.s.hoskins -
Order your exclusive da Vinci BoldBrush paintbrush set!
https://brushoffer.com/collections/boldbrush
Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
---
On today's episode, we sat down with Raul Campos, a neo-Baroque painter whose work features dark, multi-figurative scenes in an effort to reach timeless iconography. He tells us all about why he became a painter and how studying with Odd Nerdrum affected his work. He also emphasizes the importance of developing your personal voice through honesty and reflecting on your own culture rather than copying others. He also gives us the valuable tip of world-building within your own paintings to create a consistent universe that ties all of your work together. Finally, Raul talks about some of the challenges of the art market, balancing creativity with commercial considerations, understanding the value of art, and the unique cultural and social aspects of the Mexican art scene.
Raul's FASO site:
https://raulcamposestudio.com/
Raul's Instagram:
https://instagram.com/raulcamposart/ -
Order your exclusive da Vinci BoldBrush paintbrush set!
https://brushoffer.com/collections/boldbrush
Learn the magic of marketing with us here at BoldBrush!
https://www.boldbrushshow.com/
Get over 50% off your first year on your artist website with FASO:
https://www.FASO.com/podcast/
---
Today, we sat down with Orlando Whitfield, author of the book "All That Glitters: A Story of Friendship, Fraud and Fine Art", where he tells readers all about his past as an art dealer, gallerist, and his complicated friendship with Inigo Philbrick, a disgraced art dealer who committed the largest art fraud in American history. In his riveting book, Orlando aims to dispel misconceptions about the art market while sharing his personal experiences within the market as well as the meteoric rise and downfall of his friend. An HBO series is also in the works based on Orlando's book!
In our conversation, Orlando discusses his experiences in the art world and his reasons for writing "All That Glitters". He also describes the unconventional path that led him to art dealing and why he wouldn't necessarily recommend it as a career for others. We also discuss the lack of regulation in the art market and how it can allow for artificial price inflation that often does not benefit emerging artists. Orlando also tells us about his perspectives on the true value of art and how working in the market can turn artwork into a disenchanting object rather than a part of culture or history. We then talk about the challenges artists face in the unregulated art market as we explore the role of galleries, social media, and authenticity. Orlando emphasizes the importance of working cooperatively with a gallery and reaching good compromises since he believes galleries have the most direct influence in an artist's overall success in the market. Finally, Orlando reminds us that one should do it for the love, and not for the money.
Orlando's book is due to be released in the United States on August 6th of this year.
Pre-order here:
https://www.penguinrandomhouse.com/books/703052/all-that-glitters-by-orlando-whitfield/ - Visa fler
