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Are you an artist struggling to determine the right price for your artwork? In this episode of The Art Coaching Club Podcast, we dive deep into the essential topic of pricing art for beginners. Join Hayley Price, along with guest artists, as they explore common pricing challenges, practical strategies, and valuable tips to help you confidently value your work. Learn about cost-based pricing, market research, and the emotional side of pricing your art. Whether you're selling online or at local art fairs, discover how to establish a pricing structure that reflects your talent and effort while appealing to your audience. Tune in and empower yourself to set prices that honor your creativity and artistic journey!
Financial Tracker and other resources
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In this episode, we explore the journey of Daisy Faith and Chad, founders of Studio Giclee, a Wilmington-based print studio created exclusively for artists. Daisy and Chad combined their backgrounds in art and printing to provide top-tier giclée printing for artists and fill the local gap in quality artist print studio services. They walk us through their meticulous process—scanning, color correction, and test printing—while sharing essential tips on selecting the best paper for art prints and framing options that elevate your artwork.
Whether you're an artist seeking reliable, high-quality art prints on canvas or interested in learning how to create prints for sale, this episode provides invaluable insights. Daisy and Chad’s dedication to serving the artistic community with affordable fine art printing options and personalized service make Studio Giclee a standout resource for artists nationwide.
https://studiogiclee.com/
Instagram
Resource Blogs explaining how to order, borders, common questions etc: https://studiogiclee.com/blogs/resources
Aspect Ratio Chart: https://studiogiclee.com/pages/print-size-chart -
In this episode of The Art Coaching Club Podcast, host Hayley Price interviews Shirlee Fisher, the creative entrepreneur behind Quiet Lines Design and host of The Tillage Podcast. Shirlee shares her inspiring journey from selling at craft shows and Etsy to successfully transitioning into wholesale, pitching her products to over 250 stores, including major retailers like Anthropologie and Paper Source. She discusses the importance of community and mindset for creative entrepreneurs, tackling challenges like imposter syndrome and sharing her personal strategies for overcoming these hurdles. Shirlee also highlights effective marketing tactics, the significance of building an email list, and her plans for the future, including licensing her designs and streamlining her business operations. Tune in to discover Shirlee’s insights on intentional goal-setting and self-development, essential for any creative entrepreneur looking to thrive.
Learn more about Shirlee and her different offerings here.
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In this episode of The Art Coaching Club Podcast, host Hayley Price interviews Birmingham-based artist Amanda Petro, who shares her inspiring journey from growing up in the artist-friendly community of Fairhope, Alabama, to becoming a full-time professional painter. Amanda reflects on her path, from studying art at the University of Alabama and SCAD to navigating the challenges of building an art career. She discusses finding balance through gallery representation, social media, and selling directly to collectors while staying true to her creative process. Amanda also offers valuable insights on overcoming comparison, exploring new styles, and making her work accessible to a broader audience. Tune in to learn how Amanda has built a fulfilling career by combining passion, resilience, and a commitment to her artistic vision.
https://amandapetroart.com/
https://www.instagram.com/amandapetroart/
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In this special bonus episode of The Art Coaching Club, Hayley Price joins forces with Meg Indy to share their best holiday business advice from The Founders Society Podcast. Tune in for their discussion on thriving as female entrepreneurs during the holiday season, from boosting sales to prioritizing self-care. Enjoy this episode? Be sure to subscribe to The Founders Society Podcast for more empowering tips tailored to creative women in business. Don’t miss out on valuable insights to help you succeed this holiday season!
Follow along on Instagram @thefounderssociety
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In part two of this enlightening episode on The Art Coaching Club Podcast, host Hayley Price and guest Kellee Wynne dive deep into the crucial topic of money mindset for artists. They discuss the value of art and how artists can shift their thinking to recognize their worth and overcome the common challenges of underpricing their work. Kellee shares strategies for increasing profitability, focusing on one primary offering to simplify business and deliver more value. This episode provides actionable advice for artists looking to transform their relationship with money, charge what they're worth, and grow a sustainable art business. Tune in to learn how embracing your true value can lead to greater financial success and fulfillment.
Make sure to tune into her podcast, The Made Remarkable Podcast to learn more.
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In part one of this inspiring interview on The Art Coaching Club Podcast, host Hayley Price sits down with Kellee Wynne to discuss her remarkable journey from an aspiring artist in high school to building a thriving creative business through Color Crush Creative and Art Courses Online. Kellee shares how she shifted her focus from military life and family to discovering her artistic voice, navigating the art world, and eventually teaching others how to grow successful businesses. The conversation covers the importance of niching down, building a recognizable brand, and developing effective marketing strategies like email lists and lead magnets. Kellee also offers valuable insights into overcoming fears about pricing art and focusing on providing consistent value to your audience. Don’t miss this episode full of practical tips and empowering lessons for artists and creatives alike!
Learn more about Kellee:
https://www.kelleewynnestudios.com/
https://www.instagram.com/kelleewynnestudios/
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In this episode of The Art Coaching Club Podcast, host Hayley Price interviews mixed media artist Hannah Lane, who has been a professional artist for nearly 20 years. Based in Nashville, Tennessee, Hannah shares her journey from childhood drawing to attending the Savannah College of Art and Design, where she studied illustration and graphic design. She later transitioned into fine art, developing a distinct mixed media style that incorporates vibrant colors and unique patterned papers. Hannah discusses her career highlights, from gallery representation to building a direct-to-consumer business, and shares insights on managing social media, pricing her work, and balancing motherhood with her art career. Tune in to hear Hannah’s advice on trusting your creative intuition, staying true to your style, and navigating the business side of being an artist.
Learn more about Hannah Lane here.
Her Recs:
The Creative Act
Create Anyway
The Lazy Genius
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Enjoy today's episode with McKenzie Dove.
In this episode of The Art Coaching Club Podcast, host Hayley Price interviews McKenzie Dove, a multi-talented artist, designer, and tastemaker. McKenzie shares her incredible journey, starting her personal brand at just 18 years old, transitioning from painting figures and botanicals to abstract art, and growing her business by connecting with interior designers. She discusses the evolution of her artistic style, her strategic use of Instagram and Pinterest, and the importance of working with the design community. McKenzie also opens up about the challenges of balancing her creative work with motherhood, and how she manages multiple pursuits including a children's book, a personal memoir, and plans to expand into textiles, wallpapers, and furniture design. Tune in to hear how McKenzie continues to evolve as an artist while staying true to her passion for creativity and interiors.
mckenziedove.comhttps://www.instagram.com/mckenziedove
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Enjoy today's chat with Amanda Tucker.
In this episode of The Art Coaching Club Podcast, host Hayley Price interviews Amanda Tucker, a Richmond-based artist known for her vibrant paintings of the female form. Amanda shares her inspiring journey from working in retail to becoming a full-time artist, and how Instagram helped her grow a loyal following and sell her work. Tune in as Amanda talks about the challenges of balancing creativity with business, tips for diversifying income streams, and the importance of branding and marketing. Discover her strategies for reaching out to celebrities, building a personal brand, and navigating the ups and downs of an artist's life. Plus, Amanda reveals her most successful moments, future plans, and how artists can stay connected to their audience. Don’t miss out on this insightful conversation packed with actionable tips for artists! Subscribe to Hayley's Substack for bonus content and more artist interviews.
Learn more:
https://www.amandaryantucker.com/
https://www.instagram.com/amandaryantucker/
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In this episode of The Art Coaching Club Podcast, host Hayley Price dives into how artists can harness the power of AI, specifically ChatGPT, to optimize their art businesses. Hayley shares how she personally uses ChatGPT to streamline tasks like summarizing podcast content, organizing her thoughts, and creating social media clips. While emphasizing that ChatGPT doesn’t write her content, she explains how it helps save time, improve productivity, and automate marketing tasks like optimizing Pinterest and social media strategies. Hayley also discusses how artists can use ChatGPT for gallery and client research, sharing examples of how the tool found relevant opportunities that she hadn’t previously considered. Lastly, Hayley introduces her upcoming ChatGPT workshop tailored for artists, offering live demonstrations and actionable tips for automating tasks, boosting exposure, and finding clients. Tune in to learn how to leverage AI to grow your art business!
Sign up for the workshop.
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Enjoy today's episode with Cora B!
"I am Cora B., a Louisiana based artist who loves to paint the beautiful things in life. Whether I am creating a custom portrait or a garden scene, I love finding a way to bring life to my artwork. My collection of work is inspired by my love of vintage aesthetics mixed with contemporary styles.
Art will always be my first love. It has never been just a hobby or a career, but a calling for my life. Everything I create, I leave a little piece of my heart in and getting to share that joy with the world as Cora B. Gallery has been a dream." - Cora B.
Learn more about Cora B. on her website and Instagram.
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In this episode, we dive deep into how artists can successfully sell their work on Pinterest. Pinterest is not just a platform for inspiration; it’s a powerful sales tool that can help artists reach a wider audience and convert browsers into buyers. We’ll walk through six actionable steps—from optimizing your profile to creating strategic pins—that will help you grow your presence and sell more art on Pinterest. Tune in to learn the ins and outs of Pinterest SEO, how to engage your audience, and tips for analyzing your progress!
Want to learn more? You can take the course on October 31, 2024 - sign up here and use code "pinterest20" at checkout for 20% off.
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Enjoy today's episode with Paige Lindsey. Paige is an Artist (floral watercolor and acrylic painter), ARTrepreneur, Watercolor Painting Educator, Live Event Painter, Community Builder and Podcaster. In March of 2020, Paige was laid of from her job due to COVID-19. She saw this job loss as a sign from the universe telling her to finally take her part-time passion project, Paige Lindsey Design and turn it into the creative career of her dreams. Paige wanted to do more than sell her art, she wanted to bring people together, build long lasting relationships and create a community that would support one another and feel less alone with their creative pursuits.
Since March 2020, Paige has built a thriving community (online and in person) all over the United States and the globe. She has taught countless individuals and corporate companies how to paint with watercolor and feel confident in exploring something new and outside of their comfort zone. Paige's purpose in life is to help individuals build creative confidence, community, believe in their creative superpowers and live a life they deserve to live. When Paige isn't painting or working on expanding her art business, you can find her blabbing on her podcast (Paige's Pod), teaching hot barre classes, exploring thrift stores and drinking too many oat milk lattes. Paige currently lives in Exeter, NH with her husband Sam.
Follow along on Instagram HERE!
Check out her website HERE!
Listen to Paige's Pod HERE! -
Enjoy today's conversation with Shelli Beermann. Shelli Beermann has held various roles in the art business world, including artist manager, gallery manager, fine art appraiser, and fine art insurance broker. She is an Accredited Member of The American Society of Appraisers and her reports are compliant in the Uniform Standards of Professional Appraisal Practices (USPAP) set forth by the Appraisal Foundation. She serves as the Vice President of the Appraisers Association of Georgia and a member of Georgia Committee for the National Museum of Women in the Arts.
Shelli graduated Cum Laude from the University of Miami with a double major in Finance and Marketing and a minor in Art History. She then moved to New York City to pursue her Master’s of Art degree in art business from Sotheby’s Institute of Art. She graduated With Distinction for her thesis titled Borrowing Against Brushstrokes: Art as an Asset Class and Its Evolution into Art-Backed Lending which explored the use of art as loan collateral.
While completing her degree at Sotheby’s Institute, Shelli worked as an intern in the Global Fine Art Practice at Aon Private Risk Management in New York City. After graduation, she accepted a full time position at Aon as Account Executive where she specialized in insurance coverage and risk management for high net worth individuals and their private collections.
After relocating to Atlanta, Georgia in 2014, Shelli worked as a gallery manager and appraiser at Spalding Nix Fine Art. She then accepted a position as the business manager for Atlanta-based artist, Sally King Benedict, where she handled day-to-day business operations, marketing, and sales.
Shelli has combined her 15 years art industry experience to start Beermann Art Advisory.
Originally from Naples, Florida, Shelli resides in Atlanta with her husband and two daughters. When not absorbing all things art, she is cheering on her beloved Miami Hurricanes or planning a beach vacation.
You can learn more about Shelli on her website and Instagram.
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Enjoy today's episode with my new friend, Lindsey McCord, better known as Lindsey Crafter.
Lindsey McCord is a life-long crafter and artist from rural Georgia. After a childhood on the farm she moved to New York in 2010 to study fashion design. While completing her degree she taught sewing, fashion design, and jewelry design to young style enthusiasts around Manhattan and New Jersey. After getting her AAS in Fashion Design from FIT she continued to work in New York for a SUPER stylish event company [Shirley Girl] where she gained the moniker "Lindsey Crafter". She took up the mantle as the resident "crafty" engineer, handling creative installs and styling for companies like Target, Garnier, Loreal and more. While she returned to Atlanta in 2016, she continues to freelance for the company in NY, Miami, LA and beyond.
Lindsey Crafter is a style-centric craft enthusiast with a penchant for thrifting, impromptu animal rescue missions, and working with small businesses to realize their potential. After years of content creation, branding and DIY action she picked up her paintbrush and revisited her roots in fashion illustration. Now you can find her with baby Lulu in tow, painting in her home studio in Atlanta!
You can find her past projects featured on high -traffic websites and accounts like House Beautiful, Teen Vogue, Good Housekeeping and Apartment Therapy!
Learn more about Lindsey on her website and Instagram. -
I️ hope you enjoy today's episode with Kelsey Howard. Learn more about Kelsey in her own words below.
I was born and raised in Wilmington, NC. After graduating from Elon University in 2014 with an art major and biology minor, I attended UNC- Greensboro and became a registered nurse. While I had made art for many years, I became much more invested in painting as I grew in my first year as a nurse. Sitting in front of an easel after a day of work brought me a lot of joy and relaxation.
The first subject I truly loved to paint was the human face. My initial interest started when I was probably 11 or 12 years old and began as an interest in anatomy. My style eventually developed into a love of using bright colors while working in more subtle colors, textures, and details. After a few years working as a registered nurse, I left to pursue painting full time and currently work out of an at home studio. When I’m not painting, you’ll usually find me walking at the beach or a local park near our neighborhood. I love to gather artistic inspiration from traveling and nature. My husband and I currently live in Wilmington, NC with our two dogs, a cat, and a lot of plants.
Instagram: @kelseyhowardart
Website: www.kelseyhowardart.com
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Enjoy today's conversation with Christy King.
Christy is a representational artist working in both oil paint and mixed media collage. She studied art and education at UNC Chapel Hill, and also earned a master of education at Vanderbilt University. She has ten years of experience teaching art to children in Montessori schools and art museums, including the Smithsonian National Portrait Gallery and the Frist Art Museum. Christy lives in Chapel Hill where she teaches painting to adults and creates art in her home studio. Her work is currently represented by Well+Wonder Artist Collective and Artfully Walls.
https://www.instagram.com/christymking/
https://www.christymking.com/
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Enjoy today's conversation with Rebekah Webb.
Born and raised in Mobile, Alabama, Rebekah Webb returned to the Mobile Bay area after college and settled into an Artists' Colony known as Fairhope, where she launched her fine art career. Drawing from her Southern heritage and experiences growing up on the Gulf Coast, nature, water and family are ever-present themes in her work.
Rebekah's artwork has been featured in Southern Living Magazine, HouseBeautiful, In Her Studio, Serena & Lily, Well + Wonder Collective and can be found in private and public collections both nationally and internationally.
Rebekah received a Bachelor of Fine Arts from The University of Alabama in Tuscaloosa, AL and continued fine art studies at The College of Charleston in Charleston, SC and Lorenzo De'Medici - The Art Institute of Florence, Italy. Rebekah lives and works in Fairhope, Alabama with her husband and two children.
Website: https://www.rebekahwebb.com
Link to CV: https://www.rebekahwebb.com/pages/cv
Instagram: https://www.instagram.com/rebekahwebbstudio/
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Enjoy today's conversation with Allison James.
Allison James is a contemporary abstract painter.
James is continually inspired by the messy (but thrilling) human experience. Her work is fueled by personal events and memories, along with conversations overheard from strangers and inside storybooks. James reconfigures these felt emotions into a preferred outcome, translating feeling into her own abstracted storytelling.
With this trio of internal processing, Allison is able to construct a new visual narrative of self through her paintings, each piece speaking with saturated color and subtle details. She uses her training as a representational artist and printmaker to build up her signature silhouettes with layers of thin paint, elusive details and recognizable shapes that she endearingly refers to as her ‘decoder ring things.’
James believes a painting can be many things at once, just like people (and most things in life). The cathartic creation processes and making work that feels substantial within its own existence is what keeps her coming back for more. Allison believes her work as a mirror for all of us to see ourselves more clearly, with love and acceptance — all in due time.
Allison James has a BFA in Painting, Printmaking and Drawing. She has been seen and featured in various media, including The New York Times, The Bad on Paper podcast, Architectural Digest, Medium, Midwest Living, and Atlanta Magazine. She has been in shows throughout the US and has work in private collections around the world. Allison currently works and lives in Georgia.
https://www.allisonjamesco.com/
@the.allisonjames on Instagram
- Visa fler
