Avsnitt
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Analysis paralysis is BORING. And it doesn't get you results.
Most founders think they fail because of the market, the product, or the pitch.
But the real killer is a slow mindset.
In this episode, Sophia Matveeva shows you why bad work beats perfect ideas — and how shifting your mindset can be the difference between building real momentum and watching your venture die.
You will learn:
Why perfectionism feels smart but keeps you stuck
How no-code tools tempt you to tinker instead of launch
Why top founders move fast and embrace imperfection
How to build momentum before you’re ready — with real-world examples and a challenge for you to do today
Chapters
00:00 The Mindset Shift for Non-Technical Founders
03:07 The Importance of Speed Over Perfection
05:53 Accepting Imperfection in Innovation
09:02 Consequences of a Slow Mindset
11:47 Taking Action Before You're ReadyFREE COURSE:
5 Tech Concepts Every Business Leader Needs To Know
Growth Through InnovationIf your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
For the full transcript, go to https://www.techfornontechies.co/blog/257-why-bad-work-wins -
If you’re building a tech product but don’t have a technical background, this episode will save you months of wasted time and thousands in unnecessary spend.
In this re-release of one of our most popular early episodes, Tech for Non-Techies founder Sophia Matveeva shares the 5 biggest mistakes non-technical founders make — and how to avoid them.
Whether you’re a founder, a corporate innovator, or leading a new digital venture, these lessons will help you lead product teams effectively and build better tech businesses.
You will learn:Why hiring a developer first is a mistake — and who to bring in instead
The crucial difference between product metrics and business metrics (and how to use both wisely)
How Facebook and WhatsApp built great products by focusing on engagement before monetisation
What non-technical leaders must know about giving clear, measurable instructions to product teams
What success looks like in the early stages — and why early growth shouldn’t be the goal
Chapters
00:00 Introduction to Non-Technical Founders' Challenges
02:26 The Importance of User Experience Design
10:36 Understanding Product vs. Business Metrics
16:21 Setting Clear Goals for Product Teams
20:13 Embracing Flexibility in Product Development
24:32 The Journey of Product Improvement Over GrowthFREE COURSE:
5 Tech Concepts Every Business Leader Needs To Know
Growth Through InnovationIf your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
Listen to Tech for Non-Techies on: Apple Spotify YouTube Amazon Podcasts Stitcher PandoraFor the episode transcript, go here: https://www.techfornontechies.co/blog/256-top-mistakes-non-technical-founders-make-how-to-avoid-them
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Saknas det avsnitt?
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From accelerators to corporate venture capital, most startup support structures fail to deliver. Investor and entrepreneur Andrew Ackerman explains why — and what founders and corporates should do instead.
With over 70 investments and hundreds of founders mentored, Andrew brings rare perspective from both sides of the table. Andrew is a serial entrepreneur who has founded two companies, led an accelerator, and now advises startups, VCs and corporates.
He’s also the author of The Entrepreneur's Odyssey — a novel-style guide to what startup life really feels like.
You will learn:
Why most accelerators fail: Discover how many support programs offer flashy promises without delivering tangible outcomes like revenue or pilot deals.
Rethinking venture capital: Understand why fundraising is often pursued for validation rather than strategic fit — and why most startups don’t necessarily need VC money.
Corporate innovation pitfalls: Learn how misaligned incentives and internal politics transform innovation programs into mere theatre rather than engines of growth.
The value of tailored support: Find out how startups can benefit from support structures designed as platforms that evolve with their specific stage and needs.
What to do instead: Get practical insights on structuring your support programs, whether you’re a founder, a corporate team, or an investor.
Chapters 00:00 The Illusion of Tech Startups
02:43 Understanding Startup Support Systems
06:48 Challenges in Corporate Innovation
10:05 The Value of Accelerators
16:58 The Glamour of Fundraising
22:12 The Reality of Startup LifeFREE COURSE:
5 Tech Concepts Every Business Leader Needs To Know
Growth Through InnovationIf your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
--- For the full transcript, go to https://www.techfornontechies.co/blog/What-most-startup-support-gets-wrong-and-how-to-fix-It -
What does it really take to build a tech ecosystem that endures — beyond PR launches and startup grants?
In this episode, Sophia Matveeva shares hard-won insights from working with governments, corporates, and investors on the frontlines of global digital transformation.
Whether you’re funding innovation, designing policy, or building a product yourself, this is a must-listen.
You’ll learn what most ecosystem builders overlook, why non-technical founders are a critical (and underutilised) asset, and how trusted advisors — from lawyers to auditors — can unintentionally become blockers to progress.
Most importantly, you’ll hear how to fix it.
You will learn:
Why traditional approaches to building tech ecosystems often fall short
The critical role of non-technical founders in sustainable innovation
Why advisors, lawyers, and accountants can be innovation blockers — and what to do about it
The underestimated influence of government in market creation
Four key traits shared by enduring tech ecosystems
Why Most Ecosystems Don’t Last Short-lived programs: Many government-funded accelerators or hubs launch with fanfare but dissolve within 2–5 years due to lack of traction or measurable ROI. Startup survival rates: Globally, over 90% of startups fail. If an ecosystem is judged by the success of its startups, the system often doesn’t perform well. Dependence on external funding: Many ecosystems are grant-reliant and don’t create self-sustaining capital or talent flywheels. No enduring institutions: Unlike Silicon Valley (Stanford, Sand Hill Road, Google), most ecosystems don’t produce lasting institutions that regenerate innovation cycles. Chapters00:00 Building Sustainable Tech Ecosystems
10:13 The Role of Non-Technical Founders
16:54 The Importance of Tech FluencyIf you’re shaping innovation strategy — let’s talk.
Tech for Non-Techies works with governments, economic development agencies, and public–private partnerships to design innovation ecosystems that endure.
Book a call here or email [email protected]
--- Listen to Tech for Non-Techies on: Apple Spotify YouTube Amazon Podcasts Stitcher PandoraFor the full transcript, go to https://www.techfornontechies.co/blog/254-how-to-build-a-tech-ecosystem-that-lasts
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Want to become a better tech innovator while you sit on a beach?
In this episode, Sophia Matveeva shares four podcast episodes you can learn from through osmosis—and enjoy every minute of it.
You will learn:
Why Netflix’s original CEO got fired by his co-founder—and what that says about startup leadership transitions
The founder Warren Buffett said was more scary than a grisly bear
How the New York Times nearly collapsed and reinvented itself in the Digital Age
Why building a stellar career takes longer than you think—and why that’s okay
These episodes aren’t just entertaining—they’re strategy lessons in disguise.
Timestamps:
01:18 Podcast Recommendations for Tech Innovators
05:36 The Story of Rose Blumkin
08:57 The New York Times Company Case Study
12:47 The Long Game in Professional DevelopmentGrowth Through Innovation
If your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
For the episode transcript, go to: https://www.techfornontechies.co/blog/4-Podcasts-That-Will-Make-You-Smarter-This-Summer
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Phil Knight spotted better running shoes in Japan — and turned that insight into Nike, one of the world’s biggest brands.
In this episode, you'll learn how thinking internationally sparks breakthrough ideas — and how to build a global edge into your career and business.
This episode is for you if you:
Want to lead innovation, not just follow trends
Are building products or businesses with global ambition
Know you need a global perspective but aren't sure where to start
Timestamps
00:00 The essence of global leadership
06:07 Learning from Global Innovations
11:50 How to get an International Perspective
18:04 Action steps you can take nowGrowth Through Innovation
If your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
To get the full transcript for this episode, go here: https://www.techfornontechies.co/blog/-go-from-local-player-to-global-tech-leader
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Is today's AI hype cycle just dot-com boom 2.0?
In this episode, host Sophia Matveeva talks with David G. Ewing, who lived through the original tech bubble (literally in a closet in Palo Alto!) about the striking parallels between then and now.
Listen to learn lessons from dot-com history to navigate today's AI boom.
Listen to learn: Why the "more things change, the more they stay the same" when it comes to tech hype cycles The surprising success factor that determined which dot-com companies survived (and what it means for AI) A powerful career strategy that helps you thrive amid tech disruption Why measuring AI's impact requires looking beyond traditional ROI metricsFor the transcript, go to: https://www.techfornontechies.co/blog/251-lessons-from-the-dot-com-era-for-today-s-ai-hype
Timestamps
00:00 Introduction
01:00 The Wild West of Tech: Lessons from the Dot-Com Era
10:02 Navigating the AI Hype
19:53 Building Infrastructure for Success in AI
29:45 The Hydra vs. Phoenix Analogy
About Our GuestDavid G. Ewing is the founder of Content Lion, a next-generation AI centralisation and enterprise content management system. He brings decades of technology experience and a pragmatic approach to digital transformation.
Resources Mentioned David's blog: davidgewing.com David's podcast: Content Kingdom David's company: contentlion.com Book recommendation: "What I Learned Losing a Million Dollars" For thinking about risk and Black Swan events: Nassim Taleb's "The Black Swan" Connect with Tech for Non-TechiesVisit techfornontechies.co to learn more about our courses, community, and resources designed specifically for non-technical founders, corporate innovators, and professionals navigating the digital world.
For more career & tech lessons, subscribe to Tech for Non-Techies on:
Apple Spotify YouTube Amazon Podcasts Stitcher PandoraFREE COURSE:
5 Tech Concepts Every Business Leader Needs To Know
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The more technology you put into your product, the worse it can get.
In this episode, Sophia Matveeva talks with Zahra Almahoozi, founder of DARB and recent graduate of the Tech for Non-Technical Founders program in Bahrain.
Discover how Zahra's "less is more" approach helped her build a startup that addresses real user needs without overwhelming them with features.
This episode is for you if you:
Are building a digital product and wondering what to include Want to create something users will actually adopt (instead of ignore) Are looking to validate your concept with minimal investment You will learn: Why starting with WhatsApp groups or Google Forms can be more effective than complex technology The three things every non-technical innovator must know to communicate effectively with developers How documenting requirements can save you thousands in development costsYou can connect with Zahra Almahoozi on LinkedIn or follow Darb on Instagram
Timestamps
00:00 Introduction
03:10 The Journey of a Non-Technical Founder
06:01 Lessons from the Tech for Non-Technical Founders Program
08:54 Understanding User Behavior
11:48 The Value of Networking in Tech
15:09 Advice for Aspiring Tech Entrepreneurs
17:04 Future Plans
For the transcript, go to: https://www.techfornontechies.co/blog/250-less-tech-more-value-why-simpler-digital-products-win
For more career & tech lessons, subscribe to Tech for Non-Techies on:
Apple Spotify YouTube Amazon Podcasts Stitcher PandoraFREE COURSE:
5 Tech Concepts Every Business Leader Needs To Know
Growth Through InnovationIf your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
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Some companies waste millions on AI initiatives while others use it to gain serious market advantage.
In this episode, you'll learn the seven insights Sophia Matveeva, our CEO, got from The Economist's Business Innovation Summit and what they mean for your AI strategy.
This episode is for you if you:
Are a leader considering AI investments but want to avoid chasing vanity metrics Need to justify AI projects to your CFO or board with realistic ROI expectations (!!!) Want to address "shadow IT" - when employees use unauthorised AI tools with company data Are responsible for upskilling your team in the age of AIFor the transcript, go to: https://www.techfornontechies.co/blog/249-ai-hype-vs-reality-what-smart-business-leaders-are-actually-doing
Timestamps
00:00 Introduction to AI and Market Dynamics
03:11 Key Insights from the Economist Business Innovation Summit
05:58 The Importance of Speed in AI Implementation
08:51 Understanding Shadow IT and Its Implications
12:12 The Role of Boards in AI Adoption
14:58 Training and Upskilling for the AI Age
16:24 The Impact of DeepSeek on Global Innovation
For more career & tech lessons, subscribe to Tech for Non-Techies on:
Apple Spotify YouTube Amazon Podcasts Stitcher PandoraFREE COURSE:
5 Tech Concepts Every Business Leader Needs To Know
Growth Through InnovationIf your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
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Here are the listener questions Sophia Matveeva answers in this episode:
What should I be asking in product meetings if I don’t have a technical background? I’m leading a digital transformation initiative, but my tech team keeps telling me things take longer than expected. Should I push back? How? How do I know if I need a technical co-founder, or if I can build my product with an agency or no-code tools?Resources mentioned in this episode:
FREE download: Anonymous Survey on the Tech–Business Divide YouTube: How to Work with Developers: A Guide for Non-Technical LeadersTimestamps
00:00 Introduction
02:29 Navigating Product Meetings Without Technical Background
06:15 Managing Digital Transformation Timelines
10:56 Technical Co-Founder or Agency?
For the transcript, go to: https://www.techfornontechies.co/blog/248-q-a-episode-how-to-keep-tech-teams-on-track-without-micromanaging
For more career & tech lessons, subscribe to Tech for Non-Techies on:
Apple Spotify YouTube Amazon Podcasts Stitcher PandoraFREE COURSE:
5 Tech Concepts Every Business Leader Needs To Know
Growth Through InnovationIf your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
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Companies invest millions in tech projects every day. Some deliver remarkable returns while others crash and burn, wasting fortunes and careers.
The deciding factor? Rarely the technology itself—it's the disconnect between technical implementation and business objectives.
In this episode, you'll learn a proven system for bridging this expensive gap.
You will see how to diagnose misalignment, quantify its impact, and implement frameworks that create genuine understanding between technical and business teams.
You'll get lessons you can use at work today.
This episode is for you if you:
Want make sure you get the best ROI on your tech innovation projects Need to become the translator who can align technical realities with business goals Work in tech and are tired of business stakeholders changing requirements every weekFor the transcript, go to: https://www.techfornontechies.co/blog/247-million-dollar-misunderstandings-how-to-fix-tech-business-disconnect
Timestamps
00:00 Introduction 00:56 Digital Transformation Failures 02:50 Tech and Business Misalignment 06:09 Diagnosing the Disconnect 09:03 Importance of Communication 11:59 Creating a Collaborative Culture 15:11 Taking Action on Survey ResultsResources mentioned in this episode:
Harvard Business Review: Coding Isn’t a Necessary Leadership Skill — But Digital Literacy Is FREE download: Anonymous Survey on the Tech–Business DivideFor more career & tech lessons, subscribe to Tech for Non-Techies on:
Apple Spotify YouTube Amazon Podcasts Stitcher PandoraFREE COURSE:
5 Tech Concepts Every Business Leader Needs To Know
Growth Through InnovationIf your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
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Some "Heads of Innovation" are glorified event planners while others transform entire businesses.
In this episode, you'll learn how to identify which type of innovation leader you're dealing with and what that means for your career or business.
This episode is for you if you:
Want to pursue a career in corporate innovation Are a founder pitching to corporate innovation departments Are an executive designing innovation roles for your company Need to collaborate with innovation teams but aren't sure of their actual authority Are an investor evaluating a company's innovation claimsYou'll learn which innovation roles are career dead-ends, which ones lead to the C-suite, and how to quickly identify who has real decision-making power versus who's just organising hackathons with no implementation authority.
Resources mentioned in this episode:
Podcast: 96. How to innovate at a corporate: lessons from Apple and Intel FREE GUIDE: Innovate, but how? The Pragmatist's guide to growthFor the transcript, go to: https://www.techfornontechies.co/blog/246-5-types-of-innovation-leaders-from-nonsense-to-c-suite
Timestamps
00:50 Innovation Roles
02:58 Five Types of Innovation Leaders
05:45 Innovation Theater Director
09:05 Innovation Community Manager
11:57 Corporate Entrepreneur
14:52 R&D Leader
17:50 Transforming Businesses
For more career & tech lessons, subscribe to Tech for Non-Techies on:
Apple Spotify YouTube Amazon Podcasts Stitcher PandoraFREE COURSE:
5 Tech Concepts Every Business Leader Needs To Know
Growth Through InnovationIf your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
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Start-up failure is never pleasant, but did you know you can actually make more money and be more successful as a result?
In this candid, no-nonsense episode, you'll learn exactly what to do when your venture doesn't make it.
This episode is for you if you:
Run a company Are thinking of starting one Are thinking of joining one Are in the midst of a startup struggle and considering options Are working at a startup and worried about its trajectoryYou'll learn why panic is unnecessary, how your startup experience makes you uniquely qualified for lucrative jobs, and why investors often prefer founders with failure experience.
If you want your questions to be answered on this show, email [email protected]
Timestamps 00:00 Introduction 00:56: Embracing Startup Failure 03:00 Lessons from Startup Struggles 05:51 Experience in Failure 09:06 Leveraging Failure 12:13 Building a Network and Personal Brand 15:07 Navigating the Aftermath For the transcript, go to: https://www.techfornontechies.co/blog/what-to-do-if-your-start-up-failsFor more career & tech lessons, subscribe to Tech for Non-Techies on:
Apple Spotify YouTube Amazon Podcasts Stitcher PandoraFREE COURSE:
5 Tech Concepts Every Business Leader Needs To Know
Growth Through InnovationIf your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
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If you're a non-technical founder or corporate innovator, you've likely heard the myth: venture capital is exclusively for bankers or coders.
Promise Phelon shatters this misconception completely.
In this episode, Promise shares how she used her experience as a non-technical founder to become a successful venture capitalist - without writing a single line of code or spending years in investment banking.
Listen to learn:
Why business acumen and customer understanding are more valuable than technical skills How "product CEOs" often have advantages over purely technical founders Practical paths into venture capital for non-technical professionals Why more founders are specifically seeking investors with operational experience How to use your industry expertise to find investment opportunities others missIf you're curious about a career in venture, this episode is for you.
Timestamps
00:00 Introduction
01:02 Harnessing Technology for Leadership
03:00 Journey from Operator to Investor
05:52 Debunking VC Myths
09:13 Technical vs. Product CEOs
11:59 The Path to Venture Capital
14:52 Relationships in VC
18:07 Building a Unique Investment Perspective
20:58 The Ethics of Startup Experience for VC
23:52 Empowering Non-Technical Founders
26:46 The Value of Operator VCs
For the transcript, go to: https://www.techfornontechies.co/blog/244-the-non-techie-s-path-to-vc
Learn more from Promise Phelon at the Growth Warrior YouTube channel.
For more career & tech lessons, subscribe to Tech for Non-Techies on:
Apple Spotify YouTube Amazon Podcasts Stitcher PandoraFREE COURSE:
5 Tech Concepts Every Business Leader Needs To Know
Growth Through InnovationIf your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
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If you're a non-technical founder or leader, you might find developers frustrating to work with.
(They also think the same thing about you)
Developers resist quick changes, seem annoyed by status meetings, and always want the most expensive equipment.
That's not because they are prima donnas.
This episode will explain why developers work so differently from other professionals, and show you how to create communication systems that work for both business and technical teams.
Listen to learn:
Why a "5-minute change" actually costs 2 hours of developer time The hidden costs of cheap equipment that hurt your bottom line How to structure meetings to maximise development speed Practical communication strategies that get resultsResources mentioned in this episode:
https://paulgraham.com/makersschedule.html
Timestamps
00:00 Introduction 001:10 Developer Mindsets 02:55 The Importance of Sprints 06:10 Managing Developer Interruptions 09:04 The Maker vs. Manager Schedule 11:59 Hiring and Equipment Considerations 14:50 Effective Communication 18:05 Developer Productivity 21:00 Conclusion For the transcript, go to: https://www.techfornontechies.co/blog/243-how-to-work-with-developers-a-guide-for-non-technical-leadersFor more career & tech lessons, subscribe to Tech for Non-Techies on:
Apple Spotify YouTube Amazon Podcasts Stitcher PandoraFREE COURSE:
5 Tech Concepts Every Business Leader Needs To Know
Growth Through InnovationIf your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
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What’s good for Big Tech isn’t always good for Little Tech, and vice versa.
In this episode, we’re breaking down the key differences between these two worlds and what they mean for you.
Listen to learn:
Which Big Tech lessons don't apply in Little Tech and vice versa.
The unique advantages (and pitfalls) of working in Big Tech vs Little Tech.
How to position yourself (or your company) for success in either world.
What the future holds for Big Tech, Little Tech, and the leaders who bridge the gap.
Whether you're planning your next career move, building a business or investing in tech, this episode is for you.
For the transcript, go to: https://www.techfornontechies.co/blog/big-tech-vs-little-tech
Timestamps
00:00 Introduction 00:36 Understanding Big Tech vs. Little Tech 06:12 Key Differences in Strategies and Mindsets 11:54 Navigating Career Choices in Tech 15:35 Platform Dependency Risks 20:05 Risks and Opportunities for FoundersFor more career & tech lessons, subscribe to Tech for Non-Techies on:
Apple Spotify YouTube Amazon Podcasts Stitcher PandoraFREE COURSE:
5 Tech Concepts Every Business Leader Needs To Know
Growth Through InnovationIf your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
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Have you noticed how some people seem to know exactly the right person to call when they need something? That's not luck - it's strategic networking.
If you're an innovator with ambition, you need to build your network strategically. This episode will help you plan whom you need, why you need them and how to find them.
Listen to learn:
The 8 categories of professionals you need in your network if you want to build something new The types of developers to have in your network and how to connect with them Why you need both VCs and public market investors for different perspectives - even if you're not raising money How to surround yourself with highly successful people who expand your sense of what's possible Real examples of finding your tribe of ambitious innovators who are actually doing things, not just talkingWhether you're starting a tech company, driving innovation in a corporate role, or exploring new opportunities, you'll learn how to build the right relationships that will nourish you for the long term.
Timestamps
00:00 Introduction 03:01 Developers in Your Network 05:52 The Investor Perspective 09:13 Vision Expanders 12:00 Regulators in Innovation 14:48 Finding Your Tribe of Outliers 19:11 Leveraging Industry Veterans 23:04 Media Allies 25:58 Academic Connections 29:49 Conclusion For the transcript, go to: https://www.techfornontechies.co/blog/the-8-types-of-people-you-need-in-your-networkFor more career & tech lessons, subscribe to Tech for Non-Techies on:
Apple Spotify YouTube Amazon Podcasts Stitcher PandoraFREE COURSE:
5 Tech Concepts Every Business Leader Needs To Know
Growth Through InnovationIf your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
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DeepSeek is a new AI that's 44 times cheaper than ChatGPT and completely open-source.
While tech blogs obsess over the technical specs, there's a bigger story for non-technical innovators that no one else is talking about.
In this episode, you'll discover the hidden opportunities DeepSeek creates for founders and innovators who don't code.
Listen to learn:
How to build genuine expertise around DeepSeek while others are still figuring it out (time sensitive) Smart ways to work with developers who are excited about DeepSeek Why DeepSeek's affordability means you can test your ideas without breaking the bank Practical steps to build custom AI solutions without needing a PhDWhether you're a founder tired of paying premium prices for AI, a corporate innovator looking to stand out, or an entrepreneur wanting to experiment with AI, this episode shows you exactly what to do with DeepSeek right now.
Learn why the real DeepSeek opportunity isn't in the code - it's in how you use it to get ahead while everyone else is still talking tech specs.
Resources mentioned in this episode:
227. How to Use AI in Product Development: A Non-Techies Guide 196. Why All Businesses Depend on Open-Source SoftwareFor the transccript, go to: https://www.techfornontechies.co/blog/240-what-non-technical-innovators-need-to-do-about-deepseek
Timestamps
00:00 Introduction
02:59 DeepSeek vs. Other LLMs
06:14 Opportunities for Non-Technical Innovators
09:05 Open Source Advantages
11:56 Engaging with the Developer Community
15:14 Global Innovation with DeepSeek
For more career & tech lessons, subscribe to Tech for Non-Techies on:
Apple Spotify YouTube Amazon Podcasts Stitcher PandoraFREE COURSE:
5 Tech Concepts Every Business Leader Needs To Know
Growth Through InnovationIf your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
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Do you really need a co-founder? There's intense pressure in the startup world to find co-founders, but the data tells a surprising story.
MIT research shows that solo founders are actually more than twice as likely to succeed compared to teams, while Harvard research reveals that 65% of high-potential startups fail due to co-founder conflict.
In this episode, you'll learn how to make the right decision about co-founders for your business, based on data rather than pressure.
Listen to learn:
Why the "you must have a co-founder" narrative persists despite evidence showing solo founders often succeed What successful solo founders like Jeff Bezos, Sara Blakely, and Mailchimp founder Ben Chestnut did differently How to evaluate if you really need a co-founder for your specific business A practical framework for finding and testing potential co-founders if you decide you want oneWhether you're a founder feeling pressured to find a co-founder, or an investor evaluating solo vs. co-founded companies, this episode will transform how you think about startup leadership and team building.
Learn why it's better to be a successful single parent than stuck in a toxic marriage when it comes to your business.
Resources mentioned in this episode:
MIT Sloan: 2 founders are not always better than 1 The Founder's Dilemmas: Anticipating and Avoiding the Pitfalls That Can Sink a Startup, by Harvard Business School professor Noam WassermanFor the transcript, go to: https://www.techfornontechies.co/blog/do-you-really-need-a-co-founder
Timestamps
00:00 Introduction
03:06 The Co-Founder Relationship
06:00 Risks of Rushing into Co-Founding
08:52 Data-Driven Insights
12:12 Conflict and Co-Founders
15:08 When Co-Founders Make Sense
18:05 Evaluating Potential Co-Founders
20:58 Alternatives to Co-Founders
23:47 Testing Before Commitment
27:09 Focus on Success, Not Pressure
For more career & tech lessons, subscribe to Tech for Non-Techies on: Apple Spotify YouTube Amazon Podcasts Stitcher Pandora FREE Course: 5 Tech Concepts Every Business Leader Needs To Know Growth Through InnovationIf your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
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Want to know how Apple turns technical features into stories that make people line up around the block for new products?
In this episode you will learn the 3 step product storytelling framework that transforms complex features into benefits users love.
Every successful tech company has mastered the art of product storytelling, so if you want your innovations to succeed, you need this skill too.
Listen to learn:
The 3-part framework behind every great product story Why product storytelling is more important than investor pitching Why talking about amazing tech pushes users away Simple ways to practice better product storytelling todayWhether you're a founder trying to get users to love your product or a corporate innovator, this episode will transform how you communicate your product's value to your most important audience: your customers.
Timestamps
00:00 Introduction
01:20 Product Storytelling
04:32 Duolingo: A Case Study
06:54 Spotify's Storytelling Framework
09:16 Features vs. Benefits
12:43 Implementing Product Storytelling
17:02 Conclusion
For the transcript, go to: https://www.techfornontechies.co/blog/the-secret-to-user-growth-turn-features-into-stories
For more career & tech lessons, subscribe to Tech for Non-Techies on: Apple Spotify YouTube Amazon Podcasts Stitcher Pandora FREE Course: 5 Tech Concepts Every Business Leader Needs To Know Growth Through InnovationIf your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
- Visa fler
