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https://www.fsa.usda.gov/
The Marketing Assistance for Specialty Crops (MASC) program provides financial assistance to specialty crop producers to help them expand domestic markets or develop new markets for their crops.
MASC helps specialty crop producers offset higher marketing costs related to:
Tenderness and perishability of specialty crops like fruits, vegetables, floriculture, nursery crops and herbs;Specialized handling and transport equipment with temperature and humidity control;Packaging to prevent damage; Moving perishables to market quickly; andHigher labor costs.In this episode of the Flower Farmer Forum podcast, Liz discusses the USDA's Marketing Assistance for Specialty Crops (MASC) program, which aims to provide financial support to specialty crop producers facing unique challenges. The episode covers the eligibility criteria, application process, and potential payouts, emphasizing the importance of accurate bookkeeping and registration with the FSA. Liz shares her personal experiences and insights on navigating the program, as well as tips for managing finances effectively in the flower farming business.
Takeaways
The MASC program is designed to assist specialty crop producers.Producers can report sales based on raw goods without value added.Eligibility for the program requires registration with the FSA.The program has a total funding of $2 billion available.Payouts will depend on the number of applicants and reported sales.Accurate bookkeeping is essential for applying to the program.The application process is straightforward and can be completed online.Producers should keep detailed records to prepare for potential audits.The payout structure is tiered based on reported sales amounts.Resources and courses are available for producers needing help with bookkeeping.Helpful Links:
Farmers to Florists: https://www.farmerstoflorists.com/
Flower Farmer Forum Conference: https://www.sunnymarymeadowcoaching.com/FFFC2025
Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout
Peddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPP
Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4
Podcast website: www.sunnymarymeadowcoaching.com
Podcast Instagram: https://www.instagram.com/flowerfarmerforum/
Podcast Facebook group: https://www.facebook.com/groups/888196709178852
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In this conversation, Liz discusses her goal-setting strategies for the upcoming year, focusing on personal, business, and relationship goals. She emphasizes the importance of writing down goals, evaluating them, and adapting strategies as needed. The discussion also covers the Pedals and Profits Challenge, which aims to hold participants accountable for their goals. Liz shares insights on building relationships within the wedding industry and the significance of SMART goals in achieving success. The conversation concludes with reflections on tools and resources that can aid in reaching these goals.
Takeaways
Setting specific goals is crucial for success.Evaluate your goals regularly to ensure they are realistic.Building relationships can significantly impact business growth.SMART goals help in creating a clear path to success.Accountability is key in achieving your goals.Adapt your strategies based on what works and what doesn't.Utilize tools and resources to streamline your processes.Personal goals should align with business objectives.Networking is essential in the wedding industry.Celebrate small victories to stay motivated.Helpful Links:
Farmers to Florists: https://www.farmerstoflorists.com/
Flower Farmer Forum Conference: https://www.sunnymarymeadowcoaching.com/FFFC2025
Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout
Peddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPP
Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4
Podcast website: www.sunnymarymeadowcoaching.com
Podcast Instagram: https://www.instagram.com/flowerfarmerforum/
Sunny Mary Meadow Flower Farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.
Podcast Facebook group: https://www.facebook.com/groups/888196709178852
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Saknas det avsnitt?
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In this episode of the Flower Farmer Forum podcast, host Liz Fiedler Mergen discusses the numerous benefits of locally grown flowers, emphasizing the importance of having a well-prepared elevator pitch to advocate for local blooms. She highlights the unique qualities of local flowers, including their freshness, sustainability, and support for the local economy. Liz also introduces a new resource, FarmersToFlorist.com, aimed at fostering collaboration between flower farmers and florists.
Takeaways
Locally grown flowers offer unmatched quality and freshness.Having an elevator pitch is crucial for advocating local flowers.Local flowers support the local economy and community.Sustainability in flower farming is a gradual process.Unique varieties of flowers are often only available locally.Florists value the quality and convenience of local flowers.Price should not be the main focus when selling local flowers.Educating consumers about local flowers is essential.FarmersToFlorist.com aims to connect farmers and florists.Networking opportunities can elevate the local flower industry.Helpful Links:
Farmers to Florists: https://www.farmerstoflorists.com/
Flower Farmer Forum Conference: https://www.sunnymarymeadowcoaching.com/FFFC2025
Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout
Peddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPP
Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4
Podcast website: www.sunnymarymeadowcoaching.com
Podcast Instagram: https://www.instagram.com/flowerfarmerforum/
Sunny Mary Meadow Flower Farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.
Podcast Facebook group: https://www.facebook.com/groups/888196709178852
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Goal Setting Webinar on Dec 17th: https://www.sunnymarymeadowcoaching.com/registration-page-d3536231-06cf-4e2a-8585-4a5dbb674470
Petals and Profits: https://www.sunnymarymeadowcoaching.com/petals&profits
In this reflective episode, Liz shares her journey of personal growth and resilience following the loss of her husband. She discusses the importance of community, the bright future of agriculture, and the power of storytelling in her speaking engagements. Liz emphasizes the significance of embracing change, authenticity, and the lessons learned through grief and new beginnings.
Takeaways
The future of agriculture is bright, driven by passionate youth.Grief is a journey that requires strength and support.Engaging with the community can provide healing and purpose.Public speaking is about storytelling, not just delivering a message.You don't need to have everything figured out to succeed.Embracing change can lead to unexpected opportunities.Authenticity in sharing your journey resonates with others.Life's challenges can be overcome with resilience and determination.Focus on what truly matters in your life and career.The universe often provides opportunities when you least expect it.Helpful Links:
Flower Farmer Forum Conference: https://www.sunnymarymeadowcoaching.com/FFFC2025
Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout
Peddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPP
Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4
Podcast website: www.sunnymarymeadowcoaching.com
Podcast Instagram: https://www.instagram.com/flowerfarmerforum/
Sunny Mary Meadow Flower Farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.
Podcast Facebook group: https://www.facebook.com/groups/888196709178852
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Goal Setting Webinar on Dec 17th: https://www.sunnymarymeadowcoaching.com/registration-page-d3536231-06cf-4e2a-8585-4a5dbb674470
Petals and Profits: https://www.sunnymarymeadowcoaching.com/petals&profits
In this episode of the Flower Farmer Forum podcast, Liz discusses the significance of goal setting and regular business audits for sustainable success in flower farming. She emphasizes the importance of intentionality, resilience, and creating manageable goals that lead to meaningful change. Liz introduces her new course, Petals and Profits Weekly Challenges, designed to help flower farmers set actionable goals and improve their businesses through community support and accountability.
Takeaways
Everyone can improve on goal setting.Resilience is not sustainable without intention.Time does not heal; intention does.Setting bite-sized goals is crucial for enjoyment.Regular audits help identify areas for improvement.Sustainable success is about creating habits, not perfection.Use time as a tool for growth, not a passive measurement.Community support enhances accountability in goal setting.Focus on actionable steps rather than broad goals.Don't wait for the new year to start planning.Helpful Links:
Flower Farmer Forum Conference: https://www.sunnymarymeadowcoaching.com/FFFC2025
Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout
Peddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPP
Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4
Podcast website: www.sunnymarymeadowcoaching.com
Podcast Instagram: https://www.instagram.com/flowerfarmerforum/
Sunny Mary Meadow Flower Farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.
Podcast Facebook group: https://www.facebook.com/groups/888196709178852
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In this episode, Liz and Abbey discuss the book 'Die with Zero' by Bill Perkins, which challenges conventional views on wealth and financial planning. The conversation emphasizes the importance of maximizing life experiences over merely accumulating wealth. They explore the concept of giving while alive, the timing of financial gifts, and the significance of investing in memorable experiences. The hosts share personal anecdotes and insights on how to live a fulfilling life now, rather than postponing enjoyment for the future.
Takeaways
The goal is to maximize your total life experiences.Wealth should be viewed as a tool for creating memorable experiences.Timing is crucial when it comes to giving money to loved ones.Investing in experiences can yield greater happiness than accumulating wealth.Life experiences have a limited window; seize them while you can.It's important to live intentionally and enjoy life now.Memory dividends can be created through shared experiences.Don't wait until you're gone to give; do it while you can.Living like you're retired can start now, not just at 65.The 'Die with Zero' mentality encourages thoughtful spending on experiences.The "Back to Better" Book Club podcast is your free, bi-monthly journey toward personal growth and transformation. Each month, tune in for two episodes—one where the host dives into key insights and takeaways from the selected book, and another featuring an in-depth discussion with a guest who brings fresh perspectives to the conversation. Whether you're looking to improve your mindset, habits, or life in general, this podcast is your companion on the path to better.
To Join the Book Club:
https://www.lizfiedlermergen.com/back-to-better-book-club-membership-landing-page-1
Connect:
https://www.lizfiedlermergen.com/
https://www.instagram.com/lizfiedlermergen/
https://www.facebook.com/groups/419082867827460
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Visit Florelie online!
In this conversation, Liz interviews Lorelie from Florelie is a small scale, specialty cut flower farm in Bungaree, Victoria, Australia, focusing on her journey in growing and breeding dahlias. Lorelie shares her experiences from starting with a few plants to growing over 10,000 dahlias. The discussion covers the intricacies of breeding, the importance of genetic diversity, and the techniques used for seed saving and tuber storage. Lorelie also explains the challenges of selling tubers within Australia due to strict quarantine regulations. In this conversation, Liz and Lorelie discuss the intricacies of breeding and evaluating dahlias and peonies, the challenges of seed exchange and customs regulations, and the importance of understanding customer preferences in flower sales. They share insights on the breeding process, the significance of maintaining a breeder prefix, and the joy of selecting flowers based on color palettes for events.
Takeaways
Dahlias are genetically diverse, making breeding a challenge.Specific parent plants are chosen for breeding based on desired traits.The farm grows over 10,000 dahlias each season.Seed saving is labor-intensive and requires careful monitoring.Sales of tubers are restricted by quarantine laws in Australia.Less than 2% of seedlings are typically saved for breeding.Bees are relied upon for natural pollination in breeding patches.Record-keeping is essential for tracking seed parentage. More than 50% of dahlias are discarded in the second year.A four-year breeding and trial period is being considered.Dahlias do not require official registration in Australia.Breeders use prefixes to identify their varieties.Flower performance can deteriorate over time.Customer preferences dictate flower sales strategies.Helpful Links:
Flower Farmer Forum Conference: https://www.sunnymarymeadowcoaching.com/FFFC2025
Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout
Peddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPP
Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4
Podcast website: www.sunnymarymeadowcoaching.com
Podcast Instagram: https://www.instagram.com/flowerfarmerforum/
Sunny Mary Meadow Flower Farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.
Podcast Facebook group: https://www.facebook.com/groups/888196709178852
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Free Tulip Growing Guide: https://www.sunnymarymeadowcoaching.com/tulipguide
In this episode of the Flower Farmer Forum podcast, Liz discusses the intricacies of growing tulips, focusing on profitability, market considerations, and effective harvesting techniques. She shares her personal experiences, including the financial aspects of tulip farming, the importance of understanding growing conditions, and the labor-intensive nature of harvesting. Listeners are encouraged to explore tulips as a viable crop while being mindful of their specific circumstances and market demands.
Takeaways
Tulips can be profitable if managed correctly.Understanding your market is crucial for success.Growing conditions significantly impact tulip viability.Labor costs can affect overall profitability.Unique varieties can help differentiate your product.Harvesting requires careful timing and planning.Investing in infrastructure can save time and labor.Coolers are essential for managing large harvests.Batching work can streamline the harvesting process.Continuous evaluation of crop viability is important.Helpful Links:
Flower Farmer Forum Conference: https://www.sunnymarymeadowcoaching.com/FFFC2025
Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout
Peddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPP
Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4
Podcast website: www.sunnymarymeadowcoaching.com
Podcast Instagram: https://www.instagram.com/flowerfarmerforum/
Sunny Mary Meadow Flower Farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.
Podcast Facebook group: https://www.facebook.com/groups/888196709178852
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Download the FREE Tax Planning Guide: https://www.sunnymarymeadowcoaching.com/tax-planning
In this episode of the Flower Farmer Forum podcast, Liz discusses tax strategies for flower farmers in the context of the results of the 2024 elections. The conversation emphasizes the importance of understanding financial planning, overcoming the stigma around discussing money, and navigating the complexities of tax laws, particularly in relation to the Trump tax plan. Liz shares practical tips for tax planning, including the significance of organization, understanding deductions, and strategic financial decisions that can benefit flower farmers.
Takeaways
Talking about money is often seen as taboo, but it's essential for learning.Money itself is not evil; it provides choices and freedom.Tax planning should be viewed as playing within the rules, not cheating the system.Understanding the tax code can significantly impact financial decisions for farmers.Bonus depreciation can allow farmers to offset taxable income effectively.Keeping personal and business finances separate is crucial for clarity and organization.Familiarizing oneself with deductible expenses can simplify tax preparation.Strategic planning for major purchases can lower tax burdens.Reviewing estate plans is important for long-term financial health.Peddling perishable products requires careful financial planning.Helpful Links:
Flower Farmer Forum Conference: https://www.sunnymarymeadowcoaching.com/FFFC2025
Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout
Peddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPP
Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4
Podcast website: www.sunnymarymeadowcoaching.com
Podcast Instagram: https://www.instagram.com/flowerfarmerforum/
Sunny Mary Meadow Flower Farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.
Podcast Facebook group: https://www.facebook.com/groups/888196709178852
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In this episode, Liz and Jade Delaney discuss the themes of joy and happiness as explored in the book 'Joyful' by Ingrid Fetell Lee. They delve into the importance of creating joyful environments, the role of nature, and how small moments of joy can lead to greater happiness. The conversation emphasizes the need to be intentional about finding joy in everyday life and the significance of celebrations. Personal reflections and experiences are shared, highlighting the impact of joy on mental health and well-being.
Takeaways
Joy is about intentional shifts in our environment.Happiness is a deeper, ongoing pursuit, while joy can be fleeting.Creating joyful spaces can enhance our daily lives.Nature and vibrant colors play a significant role in our joy.Finding joy in small moments can lead to greater happiness.Celebrations are essential for fostering joy in our lives.We often operate on autopilot, missing opportunities for joy.It's important to reflect on what brings us joy.Joy can be a powerful coping mechanism during tough times.We should prioritize joy over societal expectations.The "Back to Better" Book Club podcast is your free, bi-monthly journey toward personal growth and transformation. Each month, tune in for two episodes—one where the host dives into key insights and takeaways from the selected book, and another featuring an in-depth discussion with a guest who brings fresh perspectives to the conversation. Whether you're looking to improve your mindset, habits, or life in general, this podcast is your companion on the path to better.
To Join the Book Club:
https://www.lizfiedlermergen.com/back-to-better-book-club-membership-landing-page-1
Connect:
https://www.lizfiedlermergen.com/
https://www.instagram.com/lizfiedlermergen/
https://www.facebook.com/groups/419082867827460
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Download the FREE Tax Planning Guide: https://www.sunnymarymeadowcoaching.com/tax-planning
In this episode of the Flower Farmer Forum podcast, Liz discusses essential tax strategies for flower farmers in light of recent political changes. She shares her personal journey of financial awareness following the loss of her husband and emphasizes the importance of understanding tax benefits and deductions for business growth. The conversation covers key tax terms, the impact of political decisions on small businesses, and actionable insights for maximizing deductions and ensuring compliance with tax laws. Liz encourages flower farmers to embrace their roles as business owners and to stay informed about financial strategies that can support their goals.
Takeaways
Understanding tax strategies is crucial for flower farmers.Personal financial awareness can lead to better business decisions.Political changes can significantly impact business operations.Owning an LLC requires demonstrating real business activity.Tax benefits are designed to support small businesses.Depreciation can help reduce taxable income over time.It's essential to keep accurate records for tax deductions.Planning ahead for taxes should be a year-round activity.Engaging with a CPA can provide valuable insights for business owners.Investing in knowledge and resources can lead to business growth.Helpful Links:
Flower Farmer Forum Conference: https://www.sunnymarymeadowcoaching.com/FFFC2025
Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout
Peddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPP
Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4
Podcast website: www.sunnymarymeadowcoaching.com
Podcast Instagram: https://www.instagram.com/flowerfarmerforum/
Sunny Mary Meadow Flower Farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.
Podcast Facebook group: https://www.facebook.com/groups/888196709178852
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In this episode, Liz shares her personal journey of building a six-figure flower farm from a small hobby to a thriving business. She discusses the challenges and triumphs she faced along the way, including navigating the loss of her husband, scaling her operations, and the importance of community support. Liz emphasizes the need for transparency in the flower farming industry and offers insights into the realities of running a small business, including financial management and sustainable growth strategies.
Takeaways
The journey of starting a flower farm can be deeply personal.Community support plays a crucial role in business growth.Navigating loss can lead to unexpected opportunities.Scaling a business requires careful planning and investment.Transparency in the industry is essential for aspiring farmers.Every year brings new challenges and learning experiences.Building a sustainable business involves understanding profit margins.Hiring help can alleviate workload but impacts salary.Investing in infrastructure is key to long-term success.Diversifying income streams can provide financial stability.Helpful Links:
Flower Farmer Forum Conference: https://www.sunnymarymeadowcoaching.com/FFFC2025
Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout
Peddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPP
Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4
Podcast website: www.sunnymarymeadowcoaching.com
Podcast Instagram: https://www.instagram.com/flowerfarmerforum/
Sunny Mary Meadow Flower Farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.
Podcast Facebook group: https://www.facebook.com/groups/888196709178852
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Summary
In this episode, Liz and producer Abbey discuss the book 'Joyful' by Ingrid Fattel Lee, exploring how design and aesthetics can impact happiness. They share personal anecdotes about the joy derived from everyday objects, the significance of color in mood, and the importance of creating joyful experiences in both personal and professional settings. The conversation emphasizes the need to surround oneself with items that evoke joy and the potential for design to enhance emotional well-being.
Takeaways
Design and aesthetics significantly impact happiness.Everyday objects can evoke feelings of joy.Color choices in our environment affect our mood.Personal expression through design is important.Creating joyful experiences is essential in business.It's okay to let go of items that don't bring joy.Surrounding ourselves with joyful items enhances well-being.Engaging with personal stories can deepen connections.The "Back to Better" Book Club podcast is your free, bi-monthly journey toward personal growth and transformation. Each month, tune in for two episodes—one where the host dives into key insights and takeaways from the selected book, and another featuring an in-depth discussion with a guest who brings fresh perspectives to the conversation. Whether you're looking to improve your mindset, habits, or life in general, this podcast is your companion on the path to better.
To Join the Book Club:
https://www.lizfiedlermergen.com/back-to-better-book-club-membership-landing-page-1
Connect:
https://www.lizfiedlermergen.com/
https://www.instagram.com/lizfiedlermergen/
https://www.facebook.com/groups/419082867827460
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In this episode, Liz discusses the upcoming Flower Farmer Forum conference, sharing insights on its purpose, structure, and the importance of community among flower farmers. The conference aims to elevate the industry by providing educational opportunities, fostering networking, and promoting the value of locally grown flowers. Liz emphasizes the need for collaboration and support within the flower farming community to enhance the quality and perception of local flowers.
Takeaways
The Flower Farmer Forum conference aims to elevate the flower farming industry.Networking and community building are essential for flower farmers.Educational sessions will cover accounting, soil health, and marketing.Local flowers offer unique varieties and support local economies.Confidence in pricing and quality is crucial for local flower farmers.The conference will provide actionable steps for attendees to implement.Collaboration among farmers can lead to better business practices.Mental wellness is an important aspect of farming.The conference will feature motivational speeches and peer exchange sessions.Attendees will have opportunities to learn from each other and share experiences.Helpful Links:
Flower Farmer Forum Conference: https://www.sunnymarymeadowcoaching.com/FFFC2025
Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout
Peddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPP
Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4
Podcast website: www.sunnymarymeadowcoaching.com
Podcast Instagram: https://www.instagram.com/flowerfarmerforum/
Sunny Mary Meadow Flower Farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.
Podcast Facebook group: https://www.facebook.com/groups/888196709178852
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In this webinar, Liz discusses effective strategies for managing burnout as a flower farmer. She shares actionable tips that have helped her streamline operations, set boundaries, and maintain a sustainable work-life balance. Key topics include creating a standard bestselling offer, establishing minimums for custom orders, utilizing communication tools, and batching work for efficiency. Liz emphasizes the importance of making work enjoyable and sustainable, rather than simply trying to be more resilient in the face of challenges.
Takeaways
Scaling your business can mean scaling your problems.Creating a standard bestselling offer simplifies customer expectations.Setting a minimum for custom orders helps manage workload.Streamlining communication is crucial for efficiency.Using scheduling tools can help manage customer interactions effectively.Batching work reduces stress and increases productivity.It's important to prioritize enjoyment in your work.Clear boundaries help maintain a healthy work-life balance.Utilizing tools like Google Docs can enhance team communication.Burnout can be managed by modifying work processes rather than personal resilience.Helpful Links:
Flower Farmer Forum Conference: https://www.sunnymarymeadowcoaching.com/FFFC2025
Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout
Peddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPP
Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4
Podcast website: www.sunnymarymeadowcoaching.com
Podcast Instagram: https://www.instagram.com/flowerfarmerforum/
Sunny Mary Meadow Flower Farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.
Podcast Facebook group: https://www.facebook.com/groups/888196709178852
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FLOWER FARMER FORUM: https://www.sunnymarymeadowcoaching.com/FFFC2025
In this episode of the Flower Farmer Forum podcast, host Liz discusses the challenges and opportunities presented by competition in the flower farming industry. She emphasizes the importance of adopting an abundance mindset, focusing on collaboration rather than rivalry, and leveraging competition to innovate and improve business practices. Liz shares personal experiences and practical strategies for standing out in a crowded market, fostering community among growers, and prioritizing customer needs. The conversation highlights the significance of viewing competition as a catalyst for growth and success in the flower farming community.
Takeaways
Focus on offense, not defense when facing competition.Collaboration among flower farmers can create a stronger community.Competition can drive innovation and improvement in business practices.An abundance mindset allows for growth and success in a competitive market.Understanding customer needs is crucial for business success.Building relationships with competitors can lead to mutual benefits.Celebrating the successes of others fosters a positive community.Staying true to your unique offerings helps differentiate your business.Continuous innovation is key to staying relevant in the market.Trusting the process and maintaining a long-term vision is essential for success.FLOWER FARMER FORUM: https://www.sunnymarymeadowcoaching.com/FFFC2025
Helpful Links:
Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout
Peddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPP
Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4
Podcast website: www.sunnymarymeadowcoaching.com
Podcast Instagram: https://www.instagram.com/flowerfarmerforum/
Sunny Mary Meadow Flower Farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.
Podcast Facebook group: https://www.facebook.com/groups/888196709178852
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In this engaging conversation, Liz and Todd Musig discuss the launch of a new self-help book club and the importance of personal growth for business owners. They delve into Todd's journey of publishing and co-authoring, exploring the themes of his book 'Juggling Elephants,' which addresses the challenges of balancing work, family, and self-care. The discussion emphasizes the need for intentionality in managing life's various responsibilities and the significance of celebrating wins along the way. Todd shares insights on future projects and the ongoing evolution of his work.
Takeaways
You can't grow as a business owner if you're not growing as a person.Self-publishing can be a viable route to reach your audience.The metaphor of juggling elephants illustrates the challenges of balancing life.Intentionality is key in managing work and personal life.Quality acts in each life ring are more important than balance.Saying no is essential for maintaining focus on priorities.Celebrating small wins contributes to overall motivation.Daily planning helps in managing time effectively.Family meetings can enhance communication and planning.It's important to take time for self-care amidst busy schedules.The "Back to Better" Book Club podcast is your free, bi-monthly journey toward personal growth and transformation. Each month, tune in for two episodes—one where the host dives into key insights and takeaways from the selected book, and another featuring an in-depth discussion with a guest who brings fresh perspectives to the conversation. Whether you're looking to improve your mindset, habits, or life in general, this podcast is your companion on the path to better.
To Join the Book Club:
https://www.lizfiedlermergen.com/back-to-better-book-club-membership-landing-page-1
Connect:
https://www.lizfiedlermergen.com/
https://www.instagram.com/lizfiedlermergen/
https://www.facebook.com/groups/419082867827460
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Register for the FREE webinar on avoiding burnout: https://www.sunnymarymeadowcoaching.com/registration-page-60063b60-008f-48ef-b083-d9d3ec13ee3e
In this episode of the Flower Farmer Forum podcast, Liz discusses strategies for reducing burnout in flower farming. She emphasizes the importance of growing the right amount of flowers based on customer demand, understanding target customers, and implementing efficient production and pricing strategies. Liz also shares insights on crop planning, tracking production, and setting revenue goals to ensure a sustainable and profitable flower farming business.
Takeaways
Growing the right amount of the right plants is crucial.Understand customer demand to avoid burnout.Efficient production can reduce stress and labor.Track bloom cycles to ensure continuous flowers.Pricing appropriately is essential for profitability.Crop planning helps manage production effectively.Use tools to keep track of flower production.Learn from past mistakes to improve future growth.Set clear revenue goals to guide business decisions.Engage with customers to understand their preferences.Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout
Helpful Links:
Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4
Podcast website: www.sunnymarymeadowcoaching.com
Podcast Instagram: https://www.instagram.com/flowerfarmerforum/
Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.
Podcast Facebook group: https://www.facebook.com/groups/888196709178852
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Register for the FREE webinar on avoiding burnout: https://www.sunnymarymeadowcoaching.com/registration-page-60063b60-008f-48ef-b083-d9d3ec13ee3e
In this episode of the Flower Farmer Forum podcast, Liz discusses strategies to reduce burnout on flower farms, focusing on the importance of hiring help and building a strong team. She shares her personal experiences and insights on transitioning from a manager to a leader, identifying bottlenecks in business operations, and practical tips for hiring the right employees. The conversation emphasizes the significance of teamwork, clear communication, and strategic planning in creating a sustainable and successful flower farming business.
Takeaways
You can do anything, but you can't do everything.Hiring help is a huge responsibility and opportunity.Bottlenecks often start with us as the owner being unclear about expectations.Success is about teamwork and building a strong support system.The smallest shift in delegating tasks can be a game changer.Adjust your expectations as you both learn the best ways to work together.Hiring your first employee can feel overwhelming, but it can be rewarding.Clarity about roles and responsibilities is crucial for success.Planning ahead is essential to reduce stress and expenses.Hiring help allows you to focus on higher-value activities.Helpful Links:
Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4
Podcast website: www.sunnymarymeadowcoaching.com
Podcast Instagram: https://www.instagram.com/flowerfarmerforum/
Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.
Podcast Facebook group: https://www.facebook.com/groups/888196709178852
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In this episode of the Back to Better podcast, host Liz engages with Jones Loflin, author of 'Juggling Elephants'. They explore the themes of work-life balance, the importance of background and shared experiences, and the concept of juggling various responsibilities in life. The conversation delves into the significance of focusing on the right 'ring' at the right time, recognizing when to take breaks, and the role of purpose in achieving happiness and success. They also discuss the importance of communication and support in personal and professional relationships, and how to celebrate successes along the way.
Takeaways
The concept of juggling elephants represents the challenges of managing multiple responsibilities.Understanding your background shapes your perspective and influences your actions.It's essential to focus on the right 'ring' in life: work, self, or relationships.Time management and focus are crucial for productivity and success.Recognizing when to take breaks can enhance overall performance and well-being.Purpose is a driving force behind happiness and success in life.Clear communication of expectations can prevent misunderstandings and create a supportive environment.Finding joy in everyday life contributes to overall happiness.Celebrating small successes can boost motivation and morale.The role of a ringmaster is to manage and influence the various aspects of life effectively.The "Back to Better" Book Club podcast is your free, bi-monthly journey toward personal growth and transformation. Each month, tune in for two episodes—one where the host dives into key insights and takeaways from the selected book, and another featuring an in-depth discussion with a guest who brings fresh perspectives to the conversation. Whether you're looking to improve your mindset, habits, or life in general, this podcast is your companion on the path to better.
To Join the Book Club:
https://www.lizfiedlermergen.com/back-to-better-book-club-membership-landing-page-1
Connect:
https://www.lizfiedlermergen.com/
https://www.instagram.com/lizfiedlermergen/
https://www.facebook.com/groups/419082867827460
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