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At Mastering Modern Selling, our mission is to equip you with the insights, strategies, and tools necessary to excel in the ever-evolving landscape of sales. Traditional sales approaches, marketing tactics, and lead-generation methods are becoming obsolete. In today's market, buyers dictate the buying process and have little patience for cold calls, email blasts, or aggressive sales tactics.
In this new era of sales and marketing, success hinges on building meaningful relationships with prospects and buyers. We believe in leveraging the power of modern strategies, techniques, and technologies to foster these connections. This approach, often referred to as Modern Selling, encompasses leveraging digital and social channels to create demand and cultivate strong relationships with prospects, partners, and customers.
By mastering Modern Selling, you and your team can enhance your visibility in the marketplace, establish yourselves as trusted advisors, accelerate pipeline growth and revenue, and position yourselves as the employer of choice in your industry.
Join us on Mastering Modern Selling as we explore the principles, practices, and innovations driving success in today's sales landscape.
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Welcome to The Native Experience by LEXIGO, the go-to podcast for navigating translation, localization, and multicultural marketing.
Join us in each episode as we delve deep into the power of delivering native experiences that go beyond mere translation. With topics ranging from translation and hyper-localisation strategies to cutting-edge technologies driving in-language content, The Native Experience offers a comprehensive look into authentic ways to reach, connect, and engage with audiences in their native language.
Tune in to gain actionable insights from professionals with on-the-ground experience to localisation heavyweights such as Microsoft, Canva, Uber and more, with topics including:
The evolving methodologies behind effective translation and localisationThe importance of co-creation in developing content that triggers behavioural changeCase studies on successful (and unsuccessful) in-language effortsEmerging trends and technologies reshaping the industry -
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Google Ads expert and Premier Google Partner Chris Schaeffer talk pay per click, Google Ads, online marketing, and how to advertise your business effectively. This podcast helps business owners, digital marketing agency employees, and pay per click freelancers make the most of their Google AdWords budgets. New episodes come out every Monday, and ask your Google Ads questions at www.paidsearchpodcast.com
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Having a website isn’t enough for growing a business – you also need people to click through and convert. On Getsitecontrol Insider, we discuss ways to get more email signups, survey responses, CTA button clicks, and ultimately – sales. Whether you’re an aspiring blogger or an e-commerce store owner, this is the podcast for you.
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A rotating roster of industry influencers discusses the latest technology, trends, products, platforms, strategies, and tools in digital media marketing — with an emphasis on the often misunderstood practice of programmatic media. Spirited discussions and expert insights explore how the advertising industry is changing and what the future challenges and opportunities may be for brands, marketers, and consumers. Produced by Xaxis, GroupM Nexus' advanced programmatic solution.
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Equip yourself with practical, trustworthy digital marketing tactics for local business. Learn from the best local marketers in the world how to get more customers using Google My Business, Facebook, email marketing, social media, local search, digital advertising and more. Whether you run a small business, nationwide chain / franchise, or are a marketing agency, each episode will help you grow your business. No shiny objects, minutia, or questionable tactics that can damage your business. Just practical, effective, and proven digital marketing strategies that will really move the needle on your business.
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Advice from a Call Center Geek is a weekly podcast with a focus on all things call center and contact center. Tom Laird, CEO of 600+ seat award-winning BPO, Expivia Interaction Marketing and Ai auto QA startup OttoQa, ICMI Top 25 Contact Center thought leader discusses topics such as call center operations, hiring, culture, technology, and training while having fun doing it!
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Helping leaders master the language of social media in today’s digital-first world. Digital-First Leadership, hosted by Richard Bliss a former Marketing Executive, author of digital-first leadership and founder of BlissPoint Consulting, is for leaders who leverage and build their expertise on digital platforms.Each episode gives you the tools to set your business up for success online. Richard, and his guests, teach massive global reach and impact by maximizing the power of the internet to increase your business revenue.Stop Googling how to be successful... Subscribe to Digital-First Leadership now and we will show you the way!
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People who work in product management are on a constant learning journey. Markets are dynamic. Customer needs are transient. Technologies evolve. The ways in which we work changes. We must learn and adapt along the way. Product Voices is a forum to share practical, real-world stories about how to learn and grow in important areas in product management. Learn from the best voices in product management.
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The Digital Marketing Victories podcast is a monthly show where we explore and celebrate the soft skills and tactics it takes to lead digital transformation successfully.
Great digital marketers understand that people are the most challenging part of doing their jobs. This show focuses on the people part of their digital marketing wins – and what tactics or skills the guests used to align people with their marketing strategy.
We feature people who have persuaded others to adopt new technology, change their attitudes or behaviors to support a digital marketing initiative or have led internal change around digital marketing plans. Our guests all have one thing in common: they have figured out how to tackle the people part of digital marketing success and are willing to share those tips with others. -
Cyber Insurance Leaders is a bi-weekly podcast dedicated to helping Cyber Security and Insurance professionals hear about the latest developments, best practices and thought leadership from leaders in the market.
If you’re looking to hear and learn from cyber insurance and security experts, this show is for you.
Each episode features an interview with an executive or thought leader, discussing topics like: the cyber insurance industry as a whole, international growth, cyber claims, and more. -
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Welcome to the Subscription League podcast hosted by Purchasely, a world-class no-code Growth Platform for Subscription Apps. Drawing on the industry experience of Purchasely’s three award-winning founders, we sit down with CEOs, innovators, and experts to discuss hands-on experiences, pitfalls, and actionable insights and strategies for success. This podcast aims to guide you through your app subscription business journey.
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The Insurance Technology Podcast brings together interesting people from across the insurance ecosystem to discuss and debate technology’s impact on insurance products, businesses, and the industry. While “InsurTech” seems like the buzzword of choice these days, insurance technology has been around for decades. As a true believer that the past informs the future, podcast host Reid Holzworth speaks to both insurance industry “godfathers” – the original innovators who paved the way for tech at a time when bell-bottoms were still in fashion – and today’s trailblazers, who are busy disrupting one of the world’s most traditional industries. Join Reid as he distills wisdom from these radically different vantage points in his continued quest to create innovative insurance technology that brings simplicity and value to the entire insurance ecosystem. As Chief Executive Officer of IVANS, Reid leads the company’s strategic direction. He is a prominent insurance industry leader with extensive insurance experience in both broker and insurer distribution environments. Reid was the founder and CEO of TechCanary.TechCanary built an innovative set of insurance solutions on the Salesforce platform to create choice and flexibility for agencies who prefer Salesforce.com, which has since been incorporated in Applied’s portfolio under the name Applied Epic for Salesforce. Reid’s extensive industry experience, innovation-first mindset and commitment to simple, valuable customer experiences will be hallmarks of his leadership of IVANS and the expansion of its compelling innovation strategy.
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The ALYNMENT podcast aims to connect the dots between private networks, their business implications, and enterprise needs in a way that is both accessible and thought-provoking. It captures the real-world stories and realistic perspectives that help enterprises align the what, why, and how of everything related to private networks. The podcast answers the following questions:
- What makes private networks real?- How can we go beyond the buzzwords and see the impact of private networks in our everyday lives?
- How can we align on the challenges, the readiness gaps, and the opportunities to make private networks mainstream?
- How can enterprises incorporate private networks in their digital transformation roadmap?
These are some of the critical questions that industry experts, vendor communities, and service providers in the tech industry respond to through the Alynment podcast. Let's break out of our silos and get aligned. -
Words build relationships, ignite interests, and power epic journeys in the business world.
Why it matters: Effective communication is like the secret sauce for strengthening brands, reinforcing viewpoints, and generating revenue. It's about savoring quality and making an impact with every word.
Words are the magical glue between your business and your customers, capturing interest and driving action.Great communication opens doors to opportunities and builds stronger connections.The big picture: Tune into each episode of WordBirds podcast where we shine a light on the power of impactful messaging, featuring executives, experts, and thought leaders.
Discover the art of personalization and the need for standout, engaging messaging.Learn how to sprinkle some magic into your communication, engaging employees and attracting loyal customers.What’s next: This season, we're taking a deep dive into corporate communications with insights from CCOs and communication leaders.
Get the lowdown on strategies to elevate communications and position pros as strategic partners.Host Chris Willis, Axios HQ’s Chief Marketing Officer, and his guests share valuable tips on reigniting your impact with fun, actionable discussions.