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  • In this episode, we explore the incredible journey of Jimmy Smith, who is an extremely versatile & passionate cyclist. From growing up on the big island of Hawaii & relocating to the mainland as a teenager in Springfield, MO & spending summers in Colorado, where he had the tough choice of choosing to pursue BMX or baseball. After making the choice to go all in on BMX, Jimmy realized that he could build a career for himself on the bicycle & began to fully apply himself through competing where he quickly made a name for himself in the BMX industry after a handful of promising results as contests around the country. Jimmy's transition to mountain biking led him to win the IMBA National Enduro Series in 2017 & has allowed him to ride for top bike brands like Fuji, Specialized, & now Yeti Cycles. Not just a cyclist; Jimmy has full-on embraced content creation, which helped him gain more versatile support & sponsorships. He has helped produce unique content for some of the largest brands in cycling, while also starring in the content. As he's grown in his cycling career, his interest in other cycling disciplines has also grown to include gravel & cross country riding which showcases his newfound love for long endurance challenges.

    We had a blast sitting down with Jimmy as he shared his inspiring story, lessons learned, & advice for aspiring athletes. He's always had such a rad 'if you want it, go get it' attitude & it's really cool to learn more about what makes him tick & what drives him to achieve his goals.

    Tap into this episode & Jimmy's infectious positive attitude for a dope story & some solid motivation to help you get out there & follow your dreams.

    Keep up with Jimmy at:
    https://www.instagram.com/its_jimmy
    or
    http://jimmysmithmtb.com
    _________________

    Enjoying the podcast? These episodes are only possible with your support of Traction visit our site to learn more or purchase coffee: https://traction.coffee
    _________________

    Guest:
    Host:
    Mike Murfitt //

    https://www.instagram.com/mikemurfitt/

    Co-Host:
    Chase Willie //

    https://www.instagram.com/chasewillie.1/

    Traction Coffee //

    https://www.instagram.com/tractioncoffee/

  • Join us as we dive into the flavorful world of Phunbar with founder Jason Cartwright, as he shares the story behind his journey from crafting bars as a side hustle to building his vision into a full fledged business which he founded in 2022 when he turned adversity into opportunity after being laid off. Throughout this episode we chat about what makes Phunbar unique from the marketing strategies to their strong wholesale partnerships!

    Jason also shares his beautiful philosophy of entrepreneurship, where authenticity, community engagement, & sustainability take center stage. We also touch on his approach to problem-solving, how he finds inspiration through running, and the importance of staying true to one's values in a profit-driven world. This episode offers a rad glimpse into the world of Phunbar and the passion that fuels it, we're beyond stoked to share this one with you!

    Learn more or connect with Phunbar at:
    https://www.phunbar.com
    or
    https://www.instagram.com/phunbar/
    Enjoying the podcast? These episodes are only possible with your support of Traction visit our site to learn more or purchase coffee: https://traction.coffee
    _________________

    Guest:
    Host:
    Mike Murfitt //

    https://www.instagram.com/mikemurfitt/

    Co-Host:
    Chase Willie //

    https://www.instagram.com/chasewillie.1/

    Traction Coffee //

    https://www.instagram.com/tractioncoffee/

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  • In this episode of Scared Of Normal we cover why the podcast has been dormant, what we've been up to day to day here at Traction, what's to come, & some of the big moves we've made over the last 6 months. We're also stoked to to formally introduce our Director Of Roastery Operations Ricky Aughenbaugh - we do a deep dive into Ricky's history with BMX & career in coffee, & much more.

    We're stoked to share this episode with you, stay tuned for episodes dropping every other Tuesday from here on out!

    All love,

    -Mike

  • In this episode we sat down with the founder & builder of Bender Bicycle Co., Will Bender to talk about how he came to starting his business & how he sets Bender Bicycle Co. apart through thoughtful design & utilizing 3D pricing technology. This episode covers so many rad topics from the operational side of his business to how he aims to grow it while keeping it as fun as possible.

    Check out Bender Bicycle Co. at https://www.benderbicycles.com
    _________________

    Enjoying the podcast? These episodes are only possible with your support of Traction visit our site to learn more or purchase coffee: https://traction.coffee
    _________________

    Guest:
    Will Bender // https://www.instagram.com/william_bender/

    Bender Bicycle Co. // https://www.instagram.com/benderbicycles/

    Host:
    Mike Murfitt // https://www.instagram.com/mikemurfitt/

    Co-Host:
    Chase Willie // https://www.instagram.com/chasewillie.1/

    Traction Coffee // https://www.instagram.com/tractioncoffee/
    _________________

  • We sat down with Max McManus, a co-founder of J-Walker Apparel which is a brand that was founded with to create specialized products focused toward body builders & serendipitously found themselves making a name in the action sports world after being discovered by some of the biggest names in the BMX industry.

    We chat in depth about the sacrifice involved to start J-Walkers from it's humble roots to how the start up was financed, the hustle required to keep growing the brand & how Max continues to show up stoked every day to make the dream come true.

    Check out the J Walker brand at https://www.jwalkersapparel.com & use code BMX to save on your purchase.
    _________________

    Enjoying the podcast? These episodes are only possible with your support of Traction visit our site to learn more or purchase coffee: https://traction.coffee
    _________________

    Guest:
    Max McManus // https://www.instagram.com/maximus_mcfit/

    J Walker Apparel // https://www.instagram.com/jwalkersapparel

    Host:
    Mike Murfitt // https://www.instagram.com/mikemurfitt/

    Traction Coffee // https://www.instagram.com/tractioncoffee/
    _________________

  • In this episode, we embark on a journey into the art of waiting & how it intertwines with the profound virtue of patience. Join us as we explore the challenges & rewards of embracing patience in a world that often races towards instant gratification. We focus on the beauty of having patience in times we feel obligated to rush, the connection with delayed gratification, how the emotional challenges of waiting can be managed & turned into a fresh outlook on daily life.

    Whether you're navigating personal relationships, pursuing your goals, or simply seeking inner peace, this episode offers guidance & tips for embracing the beauty in life's pauses.
    _________________

    Learn more about Traction or purchase coffee: https://traction.coffee
    _________________

    Host:
    Mike Murfitt // https://instagram.com/mikemurfitt/

    Co-host:
    Cheyanne Murfitt // https://instagram.com/cheyannerae/
    _________________

    // founder note //

    It's been awhile since we've dropped an episode, so thank YOU for being patient with us & tuning back in. We're considering this the beginning of Scared of Normal's second season - we're stoked you're here with us & part of the Traction family.

    Stay tuned for an episode that talks about where we've been & why episodes have been delayed the last month; we've got some exciting things in the works.

    Much love & Stay RAD,

    -


  • Join us in this inspiring episode as we dive into the life and mindset of Robert Barranco, famously known as the ‘Homeless BMX Legend’, a remarkable individual whose quiet humility belies a passion for BMX, travel, and photography that has taken him on an extraordinary around the world. Robert's unique path is a testament to his unwavering dedication to pursuing his passions and embracing new experiences, even in the face of challenges and societal expectations.

    Robert's journey began in a quiet corner of the world, growing up in Davie, FL where his love for BMX began & ended up taking him on a thrilling ride to countless skateparks around the world, but the story runs deeper than that.

    Robert co-founded the brand For The Experiences (FTE), a reflection of his belief in prioritizing meaningful moments and adventures over material possessions. We delve into the origins of the brand, it’s evolution, and its impact on Robert's travels and experiences. Alongside BMX, travel is a defining aspect of Robert's life, and we unravel his secrets to adventuring on a budget, his favorite destinations, and the profound impact these journeys have had on his personal growth and worldview. His love for photography comes to the forefront as we discuss his creative process, sources of inspiration, and his recent book that captures the essence of his travels. \

    Robert shares his motivating words for those seeking alternative lifestyles or passions, join us on this captivating episode as we explore untold stories, incredible experiences, and the indomitable spirit of Robert, a true embodiment of following one's heart and forging a life filled with adventure and purpose.

    _________________

    Learn more about Traction or purchase coffee: https://traction.coffee
    _________________

    Guest:

    Robert Barranco // https://www.instagram.com/robertbmx895/

    Host:
    Mike Murfitt // https://instagram.com/mikemurfitt/

    _________________

    // founder note //

    This episode was an absolute blast & getting to hear a few of Rob's incredible stories from around the world was beyond inspiring. The world is full of so many people who say they are something but never put the effort into actually being it; Rob is the opposite. He is who he wants to be & does what he wants to do in the most humble & quiet manner - all while doing it for himself. His approach to life is genuine & unique, being in his presence you immediately feel how soulful he is. Thanks for hangin' & telling stories amigo.

    -Mike

  • Join us in this captivating podcast episode as we dive deep into the remarkable life & career of Anton Krupicka, renowned ultra athlete. In this engaging conversation, we explore the highlights of his professional journey & discover how Anton's unwavering mindset & relentless pursuit of growth have propelled him forward in sport & life.

    We delve into Anton's unique outlook on individuality, which has set him apart in the world of ultra athletics as well his minimal approach. He shares valuable insights on harnessing one's true potential & embracing the power of personal growth.

    Whether you're an aspiring athlete seeking inspiration or simply intrigued by the indomitable human spirit, this episode is a must-listen. Immerse yourself in Anton Krupicka's captivating story, as we explore the depths of his passion, perseverance, & the incredible lessons he has learned along the way.
    _________________

    Learn more about Traction or purchase coffee: https://traction.coffee
    _________________

    Guest:
    Anton Krupicka // https://www.instagram.com/antonkrupicka/

    Host:
    Mike Murfitt // https://instagram.com/mikemurfitt/

    _________________

    // founder note //

    As long as I've been familiar with Anton, I've always been amazed & inspired by his relentlessly soulful actions & journeys. His ability to push through when many would quit, or slow down is beyond impressive - in a way, superhuman. It was truly a treat to sit down for this conversation & get to dig a little deeper into what makes him the person he is.

    Thx for the time & inspiration Anton! You're an absolute bad ass.

    -Mike

  • In this episode, we had the pleasure of sitting down with the multifaceted creator Richard Krumm also known as Veesh. He’s has had a remarkable career as a professional BMX filmer & spent nearly a decade working full time for Cult BMX documenting riding & creating all time BMX videos which helped shape the brand & recently he’s decided to make a transition into his own creative endeavors. We explored Richard's early days growing up in Fullerton, CA & his journey into becoming a top level BMX cinematographer, where he skillfully captured moments on camera & edited the into videos that oozed culture. His lens showcased the dynamic world of BMX, leaving audiences captivated by the riders' skills, beauty & culture of BMX.

    Over the last year Veesh has established his latest project, YAWN media, a brand dedicated to producing visually appealing and engaging content. Through YAWN media, he’ll continue to push boundaries and explore new ways of storytelling, capturing moments and people’s unique personalities within them. During this conversation, Richard also shared his journey into music production, revealing how he seamlessly translated his creativity from the visual realm to the auditory.
    We also dove into into his outlook on creativity, where he emphasized the importance of experimentation, taking risks, and stepping outside of your comfort zone, his insights provide valuable lessons for aspiring artists and enthusiasts, encouraging them to nurture their creativity and explore new horizons. Richard also opened up about the sacrifices he has & continues to make to realize his dreams, his relentless pursuit of his passions required immense dedication and perseverance & through his personal experiences, he highlighted the challenges and rewards that come with following a less conventional path.

    _________________

    Learn more about Traction or purchase coffee: https://traction.coffee
    _________________

    Guest:
    Richard Krumm AKA Veesh // https://www.instagram.com/veeshermang/

    Yawn Media // https://www.instagram.com/yawn_media/

    https://www.yawn-media.com

    Host:
    Mike Murfitt // https://instagram.com/mikemurfitt/

    Co-Host:
    Cheyanne Murfitt //

  • In this episode we sit down with longtime friends Chase and Jordyn, two inspiring individuals who have courageously departed from the traditional 9 to 5 grind to pursue their passions and defy societal expectations. Jordyn shares her exhilarating journey of venturing into a trail running race series alongside her partner Chase as documents their adventures through photography and videography, while constantly challenging himself on his bike and striving for personal growth. Join us as we delve into their decision to break free from societal norms, their struggles with societal pressure, and the invaluable lessons they've learned along the way so far. We hope this episode will inspire you to listen to your inner voice and embark on your own path of fulfillment and self-discovery.
    _________________

    Learn more about Traction or purchase coffee: https://traction.coffee
    _________________

    Guests:
    https://www.instagram.com/chasewillie.1/

    https://www.instagram.com/jordyn.milbrath/

    Host:
    Mike Murfitt // https://instagram.com/mikemurfitt/

    Co-Host:
    Cheyanne Murfitt // http://instagram.com/cheyannerae/

    _________________

    // founder note //
    After getting to know Chase & Jo over the last few years I feel grateful to call them friends; as they shared with us their plans to exit their jobs & pursue a lifestyle that made them feel the most like themselves I couldn't help but feel inspired. What they've set out to do is not easy but seeing the happiness & excitement they're exuding after committing to what they know they want to do it's clear...following your dreams is one of the best ways to figure out who you truly are & what you're capable of. I'm so stoked to watch these two continue to grow & beyond excited to check back in them with another episode down the line.

    Keep kickin' ass Chase & Jo. Proud of you both!

    -Mike

  • We sat down with Shyanne Orvis, a trailblazing angler who has defied expectations and shattered stereotypes in the world of fly fishing as a passionate fishing guide and advocate for women in a traditionally male-dominated sport.

    Growing up, Shyanne found solace in the Michigan woods, straying from traditional hobbies, however, it was the time spent fishing with her that sparked her deep-rooted passion for the sport. After taking a leap of faith after graduating high school & relocating to the Rocky Mountains in Colorado she discovered fly fishing and fell in love with its serene beauty. Overcoming the challenges of a difficult childhood, she found peace and healing on the rivers, solidifying her commitment to sharing this remarkable experience with others.

    Now a professional angler & fishing guide based in the Roaring Fork Vally in Colorado, Shyanne considers the river her office; introducing people from around the world to the joy of fly fishing on Colorado's renowned Gold Medal rivers. As a female angler in a predominantly male industry, she has faced and conquered numerous obstacles, blazing a trail for future generations of women in fly fishing. Through her "Ladies On The Fly" clinics, she empowers women, children, and her community, inspiring them to embrace the sport. Her influence extends beyond her local area, as she organizes trips and events globally, encouraging aspiring anglers to pursue their passion.


    Join us as we delve into Shyanne’s extraordinary story of resilience and determination. Prepare to be inspired by her unwavering pursuit of her dreams and her mission to make a lasting impact on the world .
    _________________

    This episode was brought to you by our friends over at Oskar Blues, check out their brand new Dale’s Light Lager - the perfect summer sipper!
    https://www.oskarblues.com/

    Pack It In - Pack It out. Drink Responsibly
    _________________

    Learn more about Traction or purchase coffee: https://traction.coffee
    _________________

    Guest:
    Shyanne Orvis // https://www.instagram.com/shyonthefly/

    Host:
    Mike Murfitt // https://instagram.com/mikemurfitt/

    Co-Host:
    Cheyanne Murfitt // http://instagram.com/cheyannerae/

    _________________

    // founder note //
    We were so thankful to sit down with Shyanne & hear her story; before this episode we spent nearly two hours in the roastery talking about life, experiences, dreams, & so much more while having an absolute blast. I’ve been fortunate enough to be familiar with Shyanne over the last decade & I’ve personally been inspired by her resilience & unwavering spirit - spending a few hours with her left me feeling beyond inspired. Shyanne, I appreciate your vulnerability, transparency, & your will to make a difference; your energy is unstoppable.

    Thx for all the inspiration & making Scared Of Normal history; much love,

    -Mike

  • In this episode we sit down with Elliot Wilkinson-Ray, the founder of Ripton and Co., an apparel brand specializing in performance denim products. Started in Aspen, Colorado, the company was launched in 2019 and has recently relocated to Boulder, CO. Over the last couple of years Ripton has grown in popularity with their purposed designed products which are created to shape to the wearer's body while allowing freedom of movement.

    This episode is packed full of back story about the Ripton brand & how it came to be, his experiences discovering & studying fashion, his mentality as a founder, their focus on community & so much more. Elliot also takes the reigns & asks Mike a few founder questions, we had a blast recording this collaborative episode - enjoy!
    .
    _________________

    Learn more about Traction or purchase coffee: https://traction.coffee
    _________________

    Guest:
    Elliot Wilkinson-Ray // https://www.instagram.com/elliot_wr/

    Ripton & Co. // https://www.instagram.com/ripton_co/

    Host:
    Mike Murfitt // https://instagram.com/mikemurfitt/
    _________________

  • On this Scared of Normal episode we were fortunate enough to sit down with Charlie Weisel, a seasoned traveler who has ridden his custom-built Harley-Davidson chopper over 265,000 miles across29 countries, and through all 48 contiguous United States. Charlie didn't grow up around motorcycles, but his passion for traveling and wheels led him to explore the world on his Harley. He's constantly modifying his motorcycle and has built a close relationship with it as he’s traveled the world.

    Charlie believes that the more remote and difficult the roads are, the greater the rewards & takes pride in not taking the easy way. From traveling across the remoteness of eastern Russia to relying on the kindness of strangers, he shares his experiences and insights into adventures on the road, the challenges, and the rewards of pushing through hard days. This episode is truly chocked full of incredible stories & perspective do yourself a favor & turn on, tune in, drop out.

    It’s truly inspiring to sit down with someone as authentic as Charlie, he does what he does for himself & no one else; which is exactly how it should be. His grit & pride in his craft left me feeling re-energized & stoked to take on whatever challenge comes next.

    _________________

    Learn more about Traction or purchase coffee: https://traction.coffee
    _________________

    Guest:
    Charlie Weisel //https://www.instagram.com/travelingch...

    Host:
    Mike Murfitt // https://instagram.com/mikemurfitt/
    _________________

    // founder note //

    It’s truly inspiring to be in the pretense of someone as truly authentic as Charlie, he does what he does for himself & no one else; which is exactly how it should be. His grit & pride in his craft left me feeling re-energized & stoked to take on whatever challenge comes next.

    Thanks for the hangs Charlie - already lookin’ forward to next time!

    -Mike

  • We sat down with longtime BMX entrepreneur Ronnie Bonner to chat about his tenure in the BMX industry & his roots of starting his first business in high school. Ronnie has started some of the most well known & respected BMX brands in the world & leads with an intentional, forward thinking mindset. Ronnie talks about where inspiration comes from for him, how he likes to create, & lends some motivating words for those looking to pursue business for themselves. We have conversations about all the brands & projects he's been behind from UGP, Sparky's Distro., Shadow Conspiracy, Subrosa, Rant, Juvee Hall, to embroidering hats for Shepard Ferry. Ronnie has a long list of accolades that he humbly lays out in this episode accompanied by outstanding stories & antics. You're not going to want to miss this one.

    Last year we were fortunate enough to work with Ronnie & his crew over at Shadow on a collaborative project, which was an awesome experience & truly a treat. We're already starting to look at what a second collaboration may look like & we couldn't be any more excited.

    _________________

    Learn more about Traction or purchase coffee: https://traction.coffee
    _________________

    Guest:
    Ronnie Bonner // https://www.instagram.com/ronniebonner/

    Host:
    Mike Murfitt // https://instagram.com/mikemurfitt/

    Co-Host:
    Matt Cordova // http://instagram.com/matt_cordova/
    _________________

    // founder note //
    I just want to give Ronnie a huge shout out for his hospitality & friendship - I feel very fortunate to have befriended someone that has & continues to inspire me. He took the time to show us around the entire facility while introducing us to everyone along the way; we had the most incredible time then followed the podcast up with dinner & beers.

    Thanks so much Ronnie, you're the absolute dude!

    -Mike

  • In this episode we sat down with longtime friend Kyle Wade for a thrilling ride as he shares his journey from a young boi tinkering with remote control cars/aircraft, being passionate about scootering, his transition to cars & the process of becoming an automotive YouTuber - now with over a million subscribers. He shares the sacrifices he’s had to make, the challenges he’s faced, and the hard work and determination it took to build his brand from the ground up.

    Kyle's passion for cars and his desire to share his experience with others through his channel has built a community of like-minded individuals who share a love for all things automotive. As we listen to Kyle's story, we can't help but be inspired by his resilience and his unwavering dedication to his craft; his story reminds us that anything is possible if you have the passion and the drive to make it happen.

    Learn more about Traction or purchase coffee: https://traction.coffee

    Guest:
    Kyle Wade // https://www.instagram.com/boostedboikyle/

    Host:
    Mike Murfitt // https://instagram.com/mikemurfitt/

    Co-Host:
    Matt Cordova // http://instagram.com/matt_cordova/

  • We had the pleasure of sitting down with musician, artist, creator, & educator Seth Beamer. Seth is an artist who is creating waves with his recently released music under his new self-titled project.

    In this episode, we dig into how he found his passion for music, how he's gone about approaching being a professional artist, his recent win in Channel 93.3 KTCL's Hometown for the Holidays competition against 100+ local bands with his first single, "The Runaround", creating music videos, & what it means to him to be creating under his first self titled project.

    Seth has an infectious energy, drive & shares inspiriting genuine perspectives - you're not gonna want to miss this one.

    𝙈𝙐𝙎𝙄𝘾 𝙑𝙄𝘿𝙀𝙊𝙎:
    The Runaround - https://www.youtube.com/watch?v=qcxNJn-9PKI

    Perfectly Impossible - https://www.youtube.com/watch?v=7ZT2IeIvqH0

    Instagram:

    Seth Beamer: https://www.instagram.com/sethbeamermusic/

    Mike Murfitt: https://instagram.com/mikemurfitt/

    James Stokoe: https://www.instagram.com/jamesstokoephoto/

  • Join us as we sit down with Anthony Mikrut who is the VP of Sales & a Partner at Eminent Cycles - in this episode, we discover what sets them apart from the competition, explore their unique approach to product design, and learn how they came up with the idea for a collaboration coffee that benefits trail organizations nationwide.

    Collaboration Coffee: https://traction.coffee/building-grounds/

    Learn more about Traction or purchase coffee: https://traction.coffee

    Instagram:

    Mike Murfitt: https://instagram.com/mikemurfitt/

    Anthony Mikrut: https://www.instagram.com/anthonymikrut/

    Eminent Cycles: https://www.instagram.com/eminentcycles/

  • On this episode of Scared of Normal we discuss the art of being scrappy, and how it can help you achieve your goals. Being scrappy means being determined, adaptable, and resourceful. It's not enough to have big goals and dreams, you must also have the drive and determination to see them through. Success is often determined by the ability to stay scrappy and push through obstacles, resistance, and competition. We'll be sharing tips on how to be scrappy, like committing to a result, disregarding data, going down one-way streets, negotiating everything, asking for favors, working more, and having a sense of urgency. Being scrappy is a mindset and a choice; by embracing a scrappy attitude, you can achieve your goals.

    Learn more about Traction or purchase coffee: https://traction.coffee

    Instagram:

    Mike Murfitt: https://instagram.com/mikemurfitt/

    Cheyanne Murfitt: https://www.instagram.com/cheyannerae/

    Matt Cordova: https://www.instagram.com/matt_cordova/

  • In this episode of Scared of Normal, we sit down with Chase Hawk one of the most influential BMX riders in the world as he shares stories of his journey from humble beginnings to becoming one of the most respected professionals to have ever touched a bike. Chase gives us a deep dive look into his decorated professional career, his plans to continue riding and progressing well into the next decade, the importance of taking mental health seriously, being a dad, adopting a growth mindset, and so much more.

    This raw and vulnerable conversation is packed with beautiful perspectives, incredible stories, life lessons, and truly authentic moments as Chase gives us a behind-the-scenes look into his personal life.

    Massive thanks to Chase for his hospitality & for taking the time to open up about topics that are often difficult to talk about. Mental health is important & you’re not alone. We hope this conversation inspires you to check in with yourself & your loved ones, do something you love, enjoy the process & be kind. We feel so fortunate for the opportunity to share this episode with you; enjoy.

    Pick up some Burn Slow Goods Here: https://burnslow.co

    Learn more about Traction or purchase coffee: https://traction.coffee

    Instagram: Chase Hawk: https://www.instagram.com/chasehawk

    Burn Slow: https://instagram.com/burnslow__/

    Mike Murfitt: https://instagram.com/mikemurfitt/

  • In this episode of Scared Of Normal, we sat down to chat about the importance of having intention with the types of content you're consuming on the internet & how can positively or negatively affect your days.

    Learn more about Traction or purchase coffee: https://traction.coffee

    Instagram:

    Mike Murfitt: https://instagram.com/mikemurfitt/

    Cheyanne Murfitt: https://www.instagram.com/cheyannerae/