Avsnitt
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How do you set your rates? This is one of the most common questions I get from new business owners - especially service providers in the creative space. I have given a lot of thought to my pricing and creating a revenue-sustainable model that is also free of constant hustle pressure over the years, so I thought I would share my perspective for the curious.
Pro tip: If pricing has you wound in a knot, it's well worth a consult with a bookkeeper, pricing strategist or at the very least, read the book Profit First.
Buy me a coffee link: https://buymeacoffee.com/savvystartupmarketer
To sign up as a future guest or send Lindsey your thoughts on this episode, visit https://lindseywagnon.com/podcast
Grab your LeadPages free trial with this link: https://try.leadpages.com/62ves3zfhrc9
Build your online marketing system, funnels and automation the Savvy Startup Marketer way at https://www.savvystartupmarketer.com
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Ladies, it's time to level up your expectations of brand photography. Hailey Aitkins shares how she launched Nota Lux and blends her passion and natural gifting for supporting women with a true creative photography talent. Hear what you should expect from a brand photographer and how you can prepare for your next branding photo shoot. Service providers NEED to hear her tips on creating the true end-to-end client experience to stand out in your industry.
Follow Hailey on Instagram @nota.lux
Check out Nota Lux at https://www.notalux.co/
Hire Hailey at https://haileyaitkins.hbportal.co/public/67abb0e317e0e200196c573b
Buy me a coffee link: https://buymeacoffee.com/savvystartupmarketer
To sign up as a future guest or send Lindsey your thoughts on this episode, visit https://lindseywagnon.com/podcast
Grab your LeadPages free trial with this link: https://try.leadpages.com/62ves3zfhrc9
Build your online marketing system, funnels and automation the Savvy Startup Marketer way at https://www.savvystartupmarketer.com
Hosted on Acast. See acast.com/privacy for more information.
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Saknas det avsnitt?
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In the previous episode, we put the spotlight on the entrepreneur's best business partner: Google Analytics or GA4. Lindsey unpacked why this FREE data tracking platform is critical to the small business online system, and what it has the power to do for your daily business growth awareness.
This week, Lindsey shares her top four metrics to track on GA4 and how she has her own personal Google Analytics dashboard set up.
Plus, learn how to create better source tracking through UTM linking in podcast show notes and email platforms specifically.
Buy me a coffee link: https://buymeacoffee.com/savvystartupmarketer
To sign up as a future guest or send Lindsey your thoughts on this episode, visit https://lindseywagnon.com/podcast
Grab your LeadPages free trial with this link: https://try.leadpages.com/62ves3zfhrc9
Build your online marketing system, funnels and automation the Savvy Startup Marketer way at www.savvystartupmarketer.com
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Your built-in business partner is *drumroll* - Google Analytics!
In this episode of Savvy Startup Marketer, Lindsey emphasizes the importance of understanding your online traffic, lead generation, and the effectiveness of your content strategies, revealing her own near-obsessive daily engagement with the platform. The episode urges listeners who haven't already done so to prioritize setting up Google Analytics immediately to begin tracking essential data for future informed decision-making.
Next week's installment will delve into the practical application of GA4, specifically how to set up a customized reports snapshot to efficiently monitor the key metrics that truly matter for business success.
Buy me a coffee link: https://buymeacoffee.com/savvystartupmarketer
To sign up as a future guest or send Lindsey your thoughts on this episode, visit https://lindseywagnon.com/podcast
Grab your LeadPages free trial with this link: https://try.leadpages.com/62ves3zfhrc9
Build your online marketing system, funnels and automation the Savvy Startup Marketer way at www.savvystartupmarketer.com
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Angel Wilborn with The Modest Company public relations business and host of the G.L.O.E. Podcast joins Savvy Startup to share her business launch highs and lows, starting and then rebranding her podcast, being a relatable entrepreneur and why every small business needs a public relations strategy.
Find The Modest Company at https://www.themodcosc.com/
Follow Angel @themodcosc
Grab your PR Goal Setting Workbook here: https://subscribepage.io/u5DcpZ
Buy me a coffee link: https://buymeacoffee.com/savvystartupmarketer
To sign up as a future guest or send Lindsey your thoughts on this episode, visit https://lindseywagnon.com/podcast
Grab your LeadPages free trial with this link: https://try.leadpages.com/62ves3zfhrc9
Build your online marketing system, funnels and automation the Savvy Startup Marketer way at www.savvystartupmarketer.com
Hosted on Acast. See acast.com/privacy for more information.
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Easy ways every entrepreneur can improve their website search ranking AND perform better across every marketing platform - including social accounts, podcast platforms and sales pages. If you're writing content for online platforms, you ARE doing SEO, so it's critical too know how to do it right. Don't miss this two part series on better SEO for 2025.
Buy me a coffee link: https://buymeacoffee.com/savvystartupmarketer
To sign up as a future guest or send Lindsey your thoughts on this episode, visit https://lindseywagnon.com/podcast
Grab your LeadPages free trial with this link: https://try.leadpages.com/62ves3zfhrc9
Build your online marketing system, funnels and automation the Savvy Startup Marketer way at www.savvystartupmarketer.com
Hosted on Acast. See acast.com/privacy for more information.
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Search is bigger than ever - which means every business owner creating any kind of content online needs to know how to optimize it for great search results. In this two-part series, Lindsey unpacks what search optimization means in 2025, why entrepreneurs should lean into this organic marketing strategy more than ever and one of the best quick tricks to improving search results across all platforms.
Buy me a coffee link: https://buymeacoffee.com/savvystartupmarketer
To sign up as a future guest or send Lindsey your thoughts on this episode, visit https://lindseywagnon.com/podcast
Grab your LeadPages free trial with this link: https://try.leadpages.com/62ves3zfhrc9
Build your online marketing system, funnels and automation the Savvy Startup Marketer way at www.savvystartupmarketer.com
Hosted on Acast. See acast.com/privacy for more information.
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Michelle Thames with Thames Media Solutions shares her multi-passionate business launch experiences, unleash pro tips on personal branding and utilizing social media - plus help new business owners determine what's most important for growth marketing and lead generation in 2025.
📲 Follow Michelle on Insta @michellelthames
🎙️ Listen to Michelle on the Social Media Decoded podcast @socialmediadecodedpod
Find the FREE 7-Day Visibility Bootcamp at https://bitter-haze-8573.kit.com/121e29e7ac
Buy me a coffee link: https://buymeacoffee.com/savvystartupmarketer
To sign up as a future guest or send Lindsey your thoughts on this episode, visit https://lindseywagnon.com/podcast
Grab your LeadPages free trial with this link: https://try.leadpages.com/62ves3zfhrc9
Build your online marketing system, funnels and automation the Savvy Startup Marketer way at www.savvystartupmarketer.com
Hosted on Acast. See acast.com/privacy for more information.
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What's working to bring in new clients and form great referral relationships for my business right now? Hear six ways I'm getting quick results with very low spending.
Buy me a coffee link: https://buymeacoffee.com/savvystartupmarketer
To sign up as a future guest or send Lindsey your thoughts on this episode, visit https://lindseywagnon.com/podcast
Grab your LeadPages free trial with this link: https://try.leadpages.com/62ves3zfhrc9
Build your online marketing system, funnels and automation the Savvy Startup Marketer way at www.savvystartupmarketer.com
Hosted on Acast. See acast.com/privacy for more information.
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When tenured corporate marketer Jazz Jackson pivots into her passion-based niche of artist and talent marketing and management, Unearthly Studios is born. Hear her brilliant take on leveraging social media, building a business for musicians, DJs, photographers and creatives and the effectiveness of operating on the 12-week year.
Find Jazz Jackson and Unearthly Studios at
www.unearthlystudios.com
@unearthlystudios
@allthatjazzxx_
Savvy Startup Marketer guest scheduling and feedback lives at www.lindseywagnon.com/podcast
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Why do so many small businesses fail? In this episode, Lindsey presents a reason not typically identified and contrary to the usual blaming of external struggles like economy, bad clients, overhead costs, etc. This one is a toe-stepper and will challenge the thinking of female entrepreneurs as they build and scale their small business in an ever challenging landscape.
Grab your Market Research Manual at lindseywagnon.com/resources
Follow the Savvy Startup Marketer model to build your brand new business system - linked here.
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Media consultant and seasoned journalist Sheena Jones on her new business venture, Sheena Jones Media Consultancy, expanding your business through media guest opportunities, and massively beneficial media readiness pro tips.
Get yourself and your business ready for more media exposure and improve your public communication skills for everything from interviews to social media reels with this power-packed episode.
Grab your FREE Media Readiness Checklist at https://static1.squarespace.com/static/6627df9fd3e041583d74d34d/t/678fbbf6b916a9790178d08b/1737473014607/TV+Readiness+Checklist+-2.pdf
Find Sheena at:
SheenaJones.com
LinkedIn: https://www.linkedin.com/in/jonessheena/
Instagram: @sheenajonesmedia
YouTube: https://www.youtube.com/@SheenaJ_02
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5 Business Launch Money Wasters targets entrepreneurs on a lean budget, emphasizing the importance of strategic spending and avoiding common financial pitfalls. It cautions against overspending on all-in-one platforms with unnecessary features, advocating for free alternatives and focusing on essential tools. The podcast also highlights the dangers of misaligned marketing responsibilities and encourages listeners to clean their email lists instead of simply upgrading services.
Launching a successful business doesn't require excessive spending. By prioritizing core needs, leveraging free resources, and focusing on efficiency, entrepreneurs can avoid costly mistakes and build a sustainable foundation. The host encourages listeners to visit the updated lindseywagnon.com for further interaction and resources.
Sign up to be a guest and talk back to Lindsey at lindseywagnon.com/podcast
Explore Savvy Startup Marketer at www.savvystartupmarketer.com
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Paving her own way after law school, Kayla Moran shares how she's merging her passions for law and content creation to launch Kayla Moran Law - a trademark and contract firm focused on helping creators protect their brands.
Find Kaya at kaylamoranlaw.com
or on most social platforms as @kaylamoranlaw
Share your thoughts on this episode at lindseywagnon.com/podcast
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The art of true promotional copywriting goes far beyond catchy taglines. Hear how Greenhouse Copy Studio Founder Kelen Quach went from social manager to niched copy professional for coaches, service providers and creators. Get the inside scoop on the pro copy process, the big AI for copy question and comparing notes on client calllenges between two marketing service providers.
Find Greenhouse Copy Studio at https://greenhousecopystudio.com/
Follow Kelen Quach @promosbykelen
Share your thoughts on this episode at lindseywagnon.com/podcast
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The car story that felt like a bizarre dream but really happened to me, childhood stories that shaped me, my sock box and more weirdness I almost never talk about - just for you. Celebrating 50 episodes with what I'm calling "welcome to my weird".
This is one you HAVE to talk back about so make sure you DM your reactions to @lindseywagnonmarketing or go to lindseywagnon.com/podcast for the feedback form.
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What happens when a seasoned marketer merges years of business support experience with innovative tech? Margo, a software that outputs customized marketing strategies and solutions, is born. Paige Hewlett, Margo founder, reveals her journey to software builder and drops brilliant marketing advice along the way. This is a must listen episode for business owners and marketers alike.
Find Margo at callmargo.com
and @callmargo
Share your thoughts on this episode at lindseywagnon.com/podcast
Hosted on Acast. See acast.com/privacy for more information.
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Launching The Elevated Edit Podcast, the Your Magnetic Brand course and agency services after a highly successful, award-winning real estate career with Blaklee Ramsey. Hear her story of moving away from pressure and perfectionism into "let's just figure this out."
Find Your Magnetic Brand course at https://stan.store/theblakleeramsey/p/your-magnetic-brand-course
Code: SAVVY for 50% off "Your Magnetic Brand Course"
Make Lindsey's day by sharing your thoughts about the show at www.lindseywagnon.com/podcast
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Yes, in addition to Savvy Startup Marketer coaching and education, I work directly with small business owners to accelerate their sales growth. After having several conversations with new clients, sending out proposals and customizing my fit into their business, I thought I'd share a behind-the-scenes glimpse into how forming partnerships works.
Share your thoughts on this episode or questions you have for Lindsey to address in the future here.
Schedule your free consult and customized proposal here.
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What it takes to launch a search engine called Hiihat.com for black-owned business owners with special guest Ngozi Ahanotu.
Discover HiiHat.com here.
Follow Ngozi @Ngozizi
Follow the HiiHat search engine journey @hiihatglobal
Share your thoughts about this SSM episode AND sign up to be a guest at lindseywagnon.com/podcast
Hosted on Acast. See acast.com/privacy for more information.
- Visa fler