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As CTO and Global General Manager for Zenni Optical, David Ting plays a critical role in determining the company’s key technology investments and experience priorities.
It should come as no surprise, then, that artificial intelligence (AI) has been at the top of his priority list. During this week’s Retail Remix, he shares how he researched, tested and optimized AI investments for the business. He shares insights on:
How consumers search and browse on the Zenni Optical site, and how these behaviors have dictated the company’s technology decisions;
Different AI applications and how they have supported operational efficiency and ecommerce performance; Workforce and company policies that have had to evolve with AI adoption; andLessons he has learned testing and implementing different AI-powered solutions, and the advice he would offer to peers.RELATED LINKS
Visit Zenni Optical to see the site experience firsthandRead more about Zenni Optical’s innovation on Retail TouchPoints Download our Special Report on how generative AI is driving ecommerce transformationDavid’s colleague, Dennis Maxwell, Senior Director of Performance Marketing, will be speaking at the 2024 Retail Innovation Conference & Expo, taking place June 4-6, 2024, in Chicago. Click here to get your ticket and get his insights on how brands can use AI practically to drive performance.
2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
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Jill Pavlovich and Francisco Bram work very closely on shaping the customer experience for Albertsons shoppers. Together, they collect, integrate and analyze rich customer insights and then transform this information into compelling experiences across all channels.
During this episode of Retail Remix, they share more details on:
How their teams collaborate to shape omnichannel strategies and prioritize new tech investments; How Albertsons consumers shop today, and how Albertsons is creating experiences that drive efficiency and delight; The role that generative AI currently plays in the Albertsons experience, and how the company plans to invest in the technology moving forward; and Insights into how the retailer is using data (especially from loyalty members) to craft immersive and personalized marketing campaigns.RELATED LINKS
Learn more about AlbertsonsListen to Retail Remix, featuring Harvey Ma of Albertsons Media CollectiveRead the latest news and content about AlbertsonsRegister for the Retail Innovation Conference & ExpoClaire Wyatt, VP of Business Strategy and Marketing Science for Albertsons Media Collective, will be speaking at the 2024 Retail Innovation Conference & Expo, taking place June 4-6, 2024, in Chicago. Click here to get your ticket and learn how you can tap into Albertsons’ highly loyal customer base.
2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
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Dr. Marcus Collins isn’t just a professor. He is an author, a marketing strategist who has worked with some of the world’s top tech brands and musical acts, and a cultural translator.
It is this rich career history that has inspired his latest book, For the Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be, and is why he’s taking the stage at the Retail Innovation Conference & Expo this June. Host Alicia Esposito sat down with Marcus to discuss:
How the culture of brands has evolved, and how culture impacts commerce; What commerce brands can learn from Beyoncé and other musical artists that are embedded into culture; and How brands like Patagonia are embracing cultural proximity to drive relevance and foster customer loyalty.RELATED LINKS
Learn more about Dr. Marcus CollinsGet your copy of For the Culture: The Power Behind What We Buy, What We Do, and Who We Want to BeSee more insights from Dr. Marcus CollinsRegister for the Retail Innovation Conference & Expo to join Jack on the Store Tours around ChicagoDr. Marcus Collins will be the headline keynote speaker during the 2024 Retail Innovation Conference & Expo, taking place June 4-6, 2024, in Chicago. Click here to get your ticket and learn how you can embrace culture to drive commerce.
2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
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As Head of Trends for Insider Trends, Jack Stratten has toured some of the world’s newest, and most innovative, retail stores. Through these tours, he has been able to uncover how consumer behaviors have shaped storytelling techniques, technology integration and more.
During the NRF Big Show, Jack sat down with host Alicia Esposito to discuss the key trends he’s uncovered in his tours around the world, as well as what he loves most about some of the Big Apple’s top shops. Listen to learn:
Why Glossier is a great model for innovative brick-and-mortar storytelling; How brands can incorporate surprise and delight effectively in stores; and How to do innovation right in physical retail spaces.RELATED LINKS
Learn more about Insider TrendsRegister for the Retail Innovation Conference & Expo to join Jack on the Store Tours around ChicagoCheck out a recent webinar featuring Jack and his friend Ian Scott, as they discuss the evolution of store spacesJack will be hosting Store Tours around Chicago during the Retail Innovation Conference & Expo, along with fellow brick-and-mortar nerd Ian Scott. Click here to get your ticket and get more tactical tips from him and other forward-thinking executives!
2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
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Boisson was created to make it easier for consumers to discover and learn about non-alcoholic beverage brands. The company helped jumpstart the market, which is projected to have a 25% compound annual growth rate through 2028.
Founder Nick Bodkins had a vision where Boisson was “the Sephora of NA,” bringing together the power of an immersive ecommerce experience, neighborhood-style stores with passionate employees, and a wholesale strategy that drove growth for new brands. Although Boisson recently announced it would be undergoing a restructuring and immediately shuttering its stores, Bodkins’ vision, and the innovation within the Boisson business, showed what is truly possible for the NA market. Listen to this episode of Retail Remix to:
Hear Nick’s perspective on the evolving NA market;Learn how Boisson is thinking long-term about wholesale distribution and growth;Get insights on how the VC market could influence the current state, and future, of NA; and Understand why Boisson’s approach to brick-and-mortar was so innovative—and what your brand can learn from it.RELATED LINKS
Connect with Nick on LinkedIn See what’s next for BoissonDig deeper into the Boisson storyDo you want to hear more from Nick Bodkins on founding and scaling an omnichannel business? He will share more candid perspectives (and lessons) during the Retail Innovation Conference & Expo, taking place June 4-6, 2024, at McCormick Place in Chicago. He will join other senior executives from brands such as Michaels, Pinterest, Petco, Zenni Optical, Adore Me and many others. Get your ticket today and join the brightest minds in retail.
2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
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Brands and retailers that specialize in formal events and big “life moments” (think weddings, proms and the like) need to think about customer loyalty — how to win it and how to keep it — in a completely different way.
For example, David’s Bridal has leaned into community and crowdsourcing to create programs that allow consumers to build beautiful life moments. During this episode of Retail Remix, Kelly Cook, the President of Brand, Technology and Finance for David’s Bridal, shares how the brand has:
Developed the Diamond Loyalty Program to reimagine the way friends and family members can contribute to weddings; Applied trends and learnings from the Diamond program to develop a prom iteration that has supported its partnerships with schools; andCollected data and insights about Gen Z consumers to refine its approach to retention marketing and content creation across key channels such as TikTok.RELATED LINKS
Visit the David’s Bridal website Follow David’s Bridal on TikTokConnect with Kelly Cook on LinkedInDownload Retail TouchPoints’ latest loyalty researchKelly Cook will be speaking at the Retail Innovation Conference & Expo to share more insights into how David’s Bridal is rewriting the loyalty playbook. Click here to get your ticket and get more
2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
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Brian Librach has held leadership positions at various retail brands, from Old Navy to Pacific Sunwear and Urban Outfitters. So needless to say, he’s faced his fair share of hardships and lessons learned.
The one big thing he has found is that many retail leaders are “stuck halfway up the ladder.” This reality ultimately inspired him to write his book: The Retail Leader’s Roadmap.
During this episode of Retail Remix, Brian shares:
The big lessons he learned during his rich career in retail;What he learned from his industry peers while writing the book; andHow retail leaders can get “unstuck” and embed learning, development and inspiration into their days.RELATED LINKS
Learn more about Brian LibrachConnect with Brian on LinkedInGet a copy of The Retail Leader’s Roadmap2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
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Connected TV (CTV) is becoming a central marketing and advertising channel for brands as streaming networks bolster their subscription offerings. They’re becoming a conduit for delivering engaging, personalized campaigns that drive brand awareness, product discovery, in-store traffic and conversions.
Roku is helping drive this new era of shoppable content by providing the streaming devices consumers need to access content across apps and devices. Plus, through partnerships with companies like Walmart, it is helping shape the future of the category.
During this episode of Retail Remix, Sarah Monahan, Roku’s Head of Verticals, shares:
How the streaming wars will continue to drive the evolution of CTV; Tips to help retailers align their CTV decisions and tactics to specific business objectives and success measures; and Details on how Roku is partnering with brands, retailers and even streaming services to support innovation in CTV advertising and creative storytelling.RELATED LINKS
Learn more about Roku’s Advertising servicesSee more CTV coverage on Retail TouchPointsRead the deep-dive report on CTV best practices2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
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Retailers know that digital influences the customer journey, from initial awareness to post-purchase. So why is there still such a staggering divide between consumers’ digital and physical brand experiences?
We explore the gaps, challenges and opportunities on this week’s Retail Remix with Justin Racine and Zach Zalowitz of Perficient. Together with host Alicia Esposito, they explore:
The key digital influencers for in-store traffic and activation; The increasingly central role of inventory visibility and omnichannel inventory management in the customer experience; Why retailers should place more emphasis on the post-purchase experience; andHow different retail teams and functions can support the bottom of the funnel, which is becoming a new “battleground” for retailers.RELATED LINKS
Learn more about PerficientDownload Retail TouchPoints’ research on retailers’ omnichannel challenges and prioritiesRead our coverage of the post-purchase experience2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
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Juxtapose positions itself as a “creation-oriented investment firm,” which means their investment process is based on businesses that don’t exist yet. Focusing on industries that are under-served, Juxtapose’s team then harnesses the power of entrepreneurialism and an investment firm’s diligence to identify and invest in new business opportunities.
During this week’s Retail Remix, Ben West, Partner at Juxtapose, digs into the company’s investment process and how this approach shapes his perspectives on:
What makes a successful brand; How businesses should balance brand building and scaling their business; andThe state of the investment market, and what emerging consumer brands need to know.RELATED LINKS
Learn more about JuxtaposeRead more about VC-related topics and trends on Retail TouchPointsRegister for the Retail Innovation Conference & Expo, taking place June 4-5 in Chicago, to explore the evolution of the customer journey. Hear from executives at Babylist, IKEA, Liquid Death, Rebecca Minkoff and more, about how they’re embracing the convergence of content, community and commerce.
2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
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Four years and 200 episodes later, we’re celebrating how far the retail industry and the Retail Remix podcast have come! What better way to do that than to listen back to the conversations that sparked some of the show’s top geek-out moments?
Listen to find out which guests drove some of our most thought-provoking conversations on:
Omnichannel strategy;The evolution of store design;The future of digital communities; Branded content strategy; and The unique role of mobile apps.2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
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Stitch Fix has access to rich data and insights to understand consumers’ wants, needs and behaviors. Additionally, it harnesses the unique knowledge and expertise of its styling and merchandising teams to ensure it is striking the right balance between personalized service and surprise and delight.
During this episode of Retail Remix, Loretta Choy, Chief Merchandising and Client Services Officer of Stitch Fix, shares how the team:
Blends the traditional art of merchandising and the science of data analysis to ensure clients feel seen and understood; How the Stitch Fix Style Forecast has become a pillar of the company’s approach to service and support; andWhich trends from the Forecast will influence Stitch Fix’s merchandising decisions and even activation strategies through 2024.RELATED LINKS
Learn more about Stitch FixSee the latest Stitch Fix stories on Retail TouchPointsRead key takeaways from this Retail Remix episodeGet your copy of the Style Forecast2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
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Up to 81% of consumers say they prefer to shop with brands and retailers that have both online and offline channels, according to CI&T’s latest Connected Retail Report.
This data point may not be surprising most, but it’s the underpinning of a lot of new trends around how consumers browse, compare and purchase products across channels, and Melissa Minkow, the author of the report, sits down with host Alicia Esposito to dig into the key takeaways, including:
Whether price-conscious consumers are willing to sacrifice their experience for a good deal; How consumers’ evolved omnichannel priorities will influence brand investments; andHow consumers want to use artificial intelligence (AI) tools to support their shopping behaviors.RELATED LINKS
Learn more about CI&TDownload a copy of the 2024 Connected Retail ReportRead the article highlighting key takeawaysConnect with Melissa on Linkedin2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
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Ron Thurston turned his passion for retail into the book Retail Pride and podcast series Retail in America. Now, he's turning his learnings speaking with retail leaders, associates and emerging talent alike into a new company: OSSY.
During this episode of Retail Remix, he reflects on how his career pivot over the past three years has brought him to founding OSSY. He discusses:
What’s “broken” in retailers’ approach to talent acquisition and hiring; The hidden biases in the recruitment process;
Why it’s time for retailers to rethink talent progression and training; and How OSSY is designed to empower emerging retail talent to take charge of their careers.RELATED LINKS
Connect with Ron Thurston on LinkedInLearn more about OSSYFollow Retail Pride on InstagramListen to our previous episode with Ron2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
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Although generative AI has the power to shake up all retail functions, early use cases and success stories suggest that marketing, content and ecommerce teams have the most to gain. These teams are feeling more pressure to create relevant, impactful and on-brand content. Gen AI will allow them to accomplish all of this — and at scale. During this episode of Retail Remix, Alicia Esposito explores the opportunities for brands and retailers with Michelle Bacharach, Co-founder and CEO of FindMine. They discuss:
How Gen AI can support the creative process, from ideation to execution;Tips for balancing the efficiency and automation of Gen AI with the need for creative, high-touch branded content; andHow the rise of Gen AI will influence the way brands build, empower and inspire teams across business functions.RELATED LINKS
Learn more about FindMineExplore the latest in Gen AI trends and use cases on Retail TouchPointsRead our multi-part series on AI use cases2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
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Digital channels and platforms make it easier for brand leaders to create and amplify stories at scale. However, many retail executives have learned that despite its power, digital can never replace the distinct value of physical environments.
That’s why brands like Adidas, Converse, The North Face and Vans have tapped Starch Creative, a creative agency that specializes in bringing compelling brands into physical spaces. During this episode of Retail Remix, CEO Brandon Ball weighs in on:
How brand leaders are developing brick-and-mortar objectives and establishing measures of success;Why brick-and-mortar stores have evolved from commerce destinations into community spaces;How brands can effectively bring powerful digital stories into physical stores to create unified customer experiences.RELATED LINKS
Learn more about Starch CreativeGet the latest store design news and trend articlesGet expert insights on the future of in-store innovation2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
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The National Retail Federation drew 40,000+ attendees from across the retail realm who were eager to explore the hottest trends and tech — from AI to retail media and in-store optimization.
During this week’s Retail Remix, host Alicia Esposito recaps the Big Show with Nicole Silberstein, Ecommerce Editor for Retail TouchPoints, and Phillip Jackson, Co-founder of Future Commerce, including how the event could be an indicator for future retail tech investments and the sectors that will see traction in 2024. The panel also discuss some key themes and takeaways from the show, including:
The digitization (and monetization) of the store and what it means for the tech landscape; The big rebranding moment of the metaverse — and the emerging brand opportunity within gaming platforms; How the evolution of shoppable TV and other “contextual commerce” vehicles will shape the future of retail; and How the hyper-personalization of retail experiences will impact our shared experience as shoppers.RELATED LINKS
Learn more and subscribe to Retail TouchPointsLearn more and subscribe to Future Commerce2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
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Over the course of his 20-year career, Harvey Ma has held roles at NielsenIQ and Roundel, the in-house marketing and advertising agency for Target. He also held several leadership positions at Target spanning marketing, merchandising and negotiations. Now, he’s taking his passion for retail and advertising to the next level as Vice President of Albertsons Media Collective.
The top three trends Harvey believes are driving the evolution of retail media; Why transparency and measurement standardization are so top of mind for leadership teams; How privacy and data compliance will come to the forefront in a cookieless future; and How Albertsons Media Collective is harnessing its rich audience of 35+ million weekly shoppers to drive campaign success.
In this episode of Retail Remix, host Alicia Esposito chats with Harvey about how retail and the advertising landscapes have both evolved and converged, creating new opportunities for brands to create immersive and innovative brand experiences. Listen to learn:RELATED LINKS
Connect with Harvey Ma here.Learn more about Albertsons Media Collective.Check out the 2024 Predictions report here!Get details on how Albertsons Media Collective is supporting transparency and standardization in retail media.Read more about emerging tech trends on Retail TouchPoints.2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
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PRODUCTION UPDATE: Shortly after this podcast launched, Solo Brands announced that John Merris would “mutually separate” from the company as President, CEO and Director starting on Jan. 15, 2024. Christopher Metz will replace Merris, beginning on the same date. The news comes on the heels of Solo Brands updating its fiscal 2023 guidance, decreasing it from between $520 million to $540 million, to between $490 million and $500 million.In an era where technology and scale often precede personal connection, Solo Brands has found a way to intertwine all three, creating resonant brand experiences across all channels. This has led to significant growth for the business, which has a vast portfolio that spans menswear to smokeless fire pits.
In this episode of Retail Remix, host Alicia Esposito has a one-on-one chat with John Merris, CEO of Solo Brands, about how the company has seen significant growth by investing in:
A strategic vision and mission that extends across all of its brands; A holistic listening strategy that informs business decisions and brand experiences;Wholesale partnerships that drive brand awareness and traffic, and support more efficient marketing decision-making; and Data-driven strategies that are setting the brand up for a successful 2024.RELATED LINKS
Connect with John Merris here.Learn more about Solo Brands.Check out the 2024 Predictions report here!Read more about emerging tech trends on Retail TouchPoints.2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
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The Retail TouchPoints editorial team engaged with 15 esteemed experts, analysts and strategists to determine which trends and technologies will influence the industry most significantly in 2024. All insights were curated in a multimedia recent report, but for this week’s special episode of Retail Remix, we’re highlighting four key themes that emerged several times in the entire piece.
Join us as we explore the trends and forces propelling our industry forward, including:
How consumers’ lifestyles, emotions and psychology will create even more nuance around their spending habits;Why brand storytelling and new marketing channels will influence marketing budgets in 2024; andHow AI, particularly generative AI, will drive experience innovation but also accelerate conversations around brand safety and consumer trust.RELATED LINKS
Check out the 2024 Predictions report here!Read more about emerging tech trends on Retail TouchPoints.2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!
- Visa fler
