Avsnitt
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Chris Kanik is the CEO and Founder of Smart Cups, a sustainability-driven technology company that achieved global recognition with its flagship product—a printed energy drink. All of the flavors and ingredients are printed on the button of a cup, just add water. The Smart Cups printed technology eliminates the need to bottle and ship liquids, significantly reducing carbon footprint.
Smart Cups Technology was recognized on Time Magazine's 100 Best Inventions of the Year list for 2021. Chris also gained global exposure for Smart Cups by winning Season 1 of Gordon Ramsay's Food Stars, securing a $250,000 investment from Gordon Ramsay himself.
In this episode, we discuss:
● The inspiration for Smart Cups
● Why Smart Cups is pursuing a white-label strategy
● The reasoning behind releasing an energy drink as their first product
Key Takeaways:
● A Simple Truth with Big Ripples: Smart Cups is tackling a profound yet simple truth: shipping water as a primary ingredient in products is unnecessary. By letting the end consumer add water themselves, industries can slash emissions from transporting heavy, water-laden goods. Think of the potential impact across sectors—soft drinks, laundry detergents, cleaning supplies, shampoos, conditioners—the list is endless. This shift doesn’t just cut emissions; it reimagines how products are made, sold, and consumed.
● Awareness as the Seed of Change: Actions drive change, but awareness is often the spark that starts it all. Awareness has the power to shift perspectives and open minds, creating a ripple effect that spreads through society. As more people become aware, the momentum grows, leading to collective action that can transform entire systems. Awareness isn’t just a passive state—it’s the ignition point for meaningful change.
● The Unexpected Doorway to Innovation: Innovation can strike at the most unexpected times. Often, the doorway to innovation opens through frustration with the status quo or daydreaming about what could be. For Smart Cups, the doorway to innovation happened at a Taco Tuesday. When you find that doorway, let your imagination wander through it. You never know where it might lead—perhaps to a transformative idea that changes how we live.
References:
● Connect with Chris on LinkedIn
● Smart Cups
● The Smart Cups investment offering on StartEngine
● UCLA paper: “Reducing life cycle material, energy and emissions for liquid consumer products through printing”
● Gordon Ramsay’s Food Stars
● “The Best Inventions of 2021”, Time Magazine
Connect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
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Dimitry Gershenson is the CEO and co-founder of Enduring Planet, a fintech platform that offers founder-friendly working capital and financial advisory services to climate startups and SMEs.
Prior to Enduring Planet, Dimitry led M&A and served as COO for Rango Wireless, an Enduring Ventures portfolio company. Before that, Dimitry built Meta’s Energy Access program, a $15M+ investing initiative that enabled energy access for 3M people and unlocked nearly $500M in additional capital in underserved markets like Kenya and India
Beyond his role at Enduring Planet, Dimitry sits on the board of Ecosafi, a Lowercarbon-backed climate startup enabling clean cooking in emerging markets.
In this episode, we discuss:
● What bridge financing is
● The different financing tools available for climate tech start-ups
● Why Enduring Planet started offering bookkeeping and fractional CFO services to climate start-ups
Key Takeaways:
● Bridging the Climate Finance Gap: Addressing climate change requires substantial financial investment. We are building things that have never been built before, and solving challenges that have never been solved before. US Secretary of the Treasury Janet Yellen suggests that achieving net-zero emissions by 2050 necessitates annual investments of approximately $3 trillion. However, in their own study, Moody's states that current funding levels fall significantly short, with a gap of about $2.7 trillion per year projected by 2030. This shortfall hampers efforts to mitigate climate impacts and underscores the need for increased investment from both public and private sectors to build a sustainable future.
● The Power of a Complementary Co-Founder: Launching a startup demands a diverse set of skills, often too extensive for one person to manage alone. Finding a co-founder with complementary abilities can be crucial to a startup's success. This partnership allows for shared responsibilities, diverse perspectives, and a balanced workload, setting the foundation for a resilient and dynamic business. Also, with the mindset of true collaboration, it’s more likely that a leader will share equity equitably across all individuals that are building and contributing to the start-up.
● Embracing Unexpected Opportunities: In the entrepreneurial journey, unexpected opportunities can arise when least anticipated. A potential partner might agree to collaborate despite previous indications otherwise, or a chance encounter could lead to a pivotal breakthrough. Maintaining an open mindset allows you to recognize and seize these moments of serendipity, turning unforeseen possibilities into tangible successes. Stay open to possibility, stay open to things working out for you, stay open to being delightfully surprised
References:
● Connect with Dimitry on LinkedIn
● Enduring Planet
● World Resources Institute (WRI)
● Power for All
● Enduring Ventures
● Photon Marine
● Circuit
● Dollaride
● Sparkz
● Blip Energy
● Project K
● Kinetix
Connect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
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Saknas det avsnitt?
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Eugene Kirpichov runs Work On Climate, a non-profit building the workforce needed to solve climate change equitably and justly, which he started after leaving his big tech career in 2020 to focus on solving climate change. Work on Climate has helped thousands of people land climate jobs and advance their companies, and is now focusing on creating systems change to support the full climate talent transition.
In this episode, we discuss:
● How a systems thinking approach is needed to create “the climate workforce”
● The power of purpose to unite people around a common goal
● Why Eugene left a great career in tech to start Work on Climate
Key Takeaways:
● Uniting Around Purpose to Drive Change: A common purpose acts as a powerful bridge, connecting people across backgrounds and experiences by giving them a shared reason to invest their time, energy, and passion. Work On Climate is a perfect example of this. Experts volunteer their time, offering office hours to help people navigate their way into climate careers. Donors open their wallets, not just because it's a good cause, but because they believe in the mission. This common goal of tackling climate change unites individuals who might not have crossed paths otherwise. When people come together around a shared purpose, doors open in new ways—opportunities for collaboration, support, and impact flourish. That’s the true power of purpose.
● Rethinking Our Roles for a Sustainable Future: Solving the climate crisis will require more than just new technology—it demands a complete shift in how we think about our roles, regardless of industry. Eugene emphasized that everyone, no matter what their job is, should be thinking about how they can support a sustainable future. Whether you’re in finance, marketing, engineering, or education, there’s a role to play in driving systems change. The future isn’t just about “climate jobs”—it’s about making every job a climate job. The key is embracing a mindset where sustainability becomes part of every decision and action we take.
● Building the Skills to Shape a Better Future: As we tackle the climate crisis, we need people equipped with the right skills to lead the charge. Eugene highlighted some essential tools for building a sustainable future: STEM knowledge, design thinking, systems thinking, and collaboration. Whether you’re just starting out or already seasoned in your career, these are some skills worth developing.
References:
● Connect with Eugene on LinkedIn
● Work on Climate
● An Inconvenient Truth, directed by Davis Guggenheim (2006)
● Eugene’s resignation letter
● terra.do
● OnePointFive
● Climatebase
● Cisco Foundation
Connect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
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Zimri T. Hinshaw, Founder and CEO of Rheom Materials, Inc., is a graduate of Temple University's Economics program and SOSV's IndieBio Program. Zimri started the company from his Temple University dorm room with initial ambitions to design leather jackets and pivoted to creating the materials themselves after realizing a gap in the market.
Rheom Materials is pioneering the use of biopolymers derived from plant-based matter for new applications across the fashion, home goods, electronic, and automotive sectors. Their collaborative approach and advanced melt extrusion techniques allow them to develop new materials effectively and sustainably while transforming the plastics industry to create a cleaner, greener, future. They currently have a bio-based resin designed to replace petrochemical plastics and an eco-friendly plant leather.
In this episode, we discuss:
● Lessons in creating a start-up
● What makes Rheom Materials suited for explosive growth
● The librarian as a secret ally
Key Takeaways:
● University as a Prime Launchpad for Entrepreneurship: Universities can be the perfect testing ground for entrepreneurial ideas. When Zimri founded Rheom Materials, Inc. at Temple University, he leveraged the rich ecosystem a university provides—tapping into students across various disciplines for collaboration, leaning on the university Librarian for market research support, and taking advantage of programs like the Blackstone LaunchPad. Universities, you might say, are the original incubators, offering access to resources, mentorship, and a network of motivated peers. It’s a unique environment where big ideas can be nurtured and refined if you have the vision and drive to create something new.
● Building a Sustainable Future with Alternative Materials: We’re witnessing a boom in the development of alternative materials, and it’s paving the way for a more sustainable future. Companies like Rheom Materials are creating innovative solutions that could replace plastics, leather, and other harmful or environmentally costly materials. Continued innovations in materials science will be key to transforming industries and shifting toward a future where sustainability is the norm.
● The Power of Self-Awareness in Business: When Zimri started Rheom Materials, he had a clear understanding of his strengths and weaknesses. As a young entrepreneur, his strengths were boundless energy, optimism, and a huge vision for what’s possible. But he also recognized there was a lot he didn’t know—like what could potentially sink his company. Instead of pretending to know it all, he hired experienced professionals with decades of industry expertise to complement his vision. This level of self-awareness is crucial in business. It’s not about trying to be good at everything; it’s about leaning into your strengths and surrounding yourself with people who fill in the gaps. The mix of complementary strengths around the table is what paves the best path forward for long-term success.
References:
Connect with Zimri on LinkedIn
Rheom Materials
Blackstone LaunchPad
Temple University|Fox School of Business Innovative Idea Competition
SOSV IndieBio
Biofabricate
Connect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
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Eric Rubenstein is the Managing Partner at New Climate Ventures (NCV). NCV launched in October 2021, holistically tackling climate change by investing in innovative early-stage startups that target carbon removal, reduction, and avoidance ecosystems. NCV has invested in companies across climate tech, recycling, alternative materials, food tech, and energy transition, among other emissions-avoiding technologies
Before founding NCV, Eric held roles at Citigroup and Louis Dreyfus in their respective commodities and energy trading divisions.
In this episode, we discuss:
● Why New Climate Ventures decided to invest in early-stage start-ups
● The different areas they look at when deciding what companies to invest in
● The importance of the founder and leadership of a start-up
Key Takeaways:
● What's Your Life Thesis? Most Venture Capital (VC) firms have a thesis, which means a guiding framework or set of principles that defines the types of investments the firm will make, and outlines the firm's core beliefs. If you were to create a thesis to identify and evaluate where you spend your time and energy, what would it be? Take a moment to write it out, and then check where you are against your thesis. Are there any shifts you want to make with how you spend your time and energy?
● Taking a Page Out of the VC Playbook: Three of the filters that New Climate Ventures uses when evaluating potential start-ups to invest in are, 1) alignment with their purpose of carbon reduction, 2) potential for strong financial returns, and 3) New Climate Venture’s ability to add value to the start-up beyond just money. These same filters work wonders when evaluating your next career move. First, does the work align with your purpose? Second, does it offer significant growth and return for you, both financially and personally? Finally, are there ways you are excited to contribute and show up beyond the job description? Remember, where you spend your career energy is a huge investment in the future you're helping to create.
● What Stories Are You Amplifying? The stories we focus our attention on grow. They take up time and space as they’re passed from one person to another—entering rooms, heads, and hearts. The next time you share a story, consider if it’s a story you want to take up more space. Consider shedding light on the things you want more of. Consider making “good-finding” a habit, where you go out of your way to applaud what someone is doing and tell them to keep up the good work. It’s amazing the impact positive reinforcement has, not just to the person we’re patting on the back, but in our own brains when we use our attention to amplify the things we love.
References:
Connect with Eric on LinkedIn
New Climate Ventures
Listen to the Purpose and Profit episode with AIR COMPANY here
CarbiCrete
Rheom Materials
Dimensional Energy
Connect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
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Chad Park is the Vice President, Sustainability & Citizenship for Co-operators, a leading Canadian insurance and financial services co-operative with more than $62 billion in assets under administration. Co-operators is a holding company for a number of entities with one common goal: creating financial security for Canadians and their communities. Because they are a co-operative, their business decisions are guided by their values of inclusion, and responsible and sustainable development.
Chad leads the co-operative’s efforts to embed and integrate sustainability principles throughout the organization, including in its investment strategy and underwriting practices. He also oversees Co-operators nation-wide community investment and partnership programs, including the Co-operators Community Funds.
In this episode, we discuss:
● What a co-operative business structure means
● The impacts of climate change on the insurance industry
● Canada’s Reconciliation Journey
Key Takeaways:
Reconciliation - Facing the Past to Create a New Future: It’s easy to brush off past generations’ actions as their responsibility alone—and yes, they were responsible. But here's the thing: we’re responsible for what we do now with that legacy. We can’t keep building on a rotten foundation and expect a solid future. The real challenge—and opportunity—is to take accountability, even retroactively, for the wrongs that were done. We have the power to dive headfirst into the messy work of deconstruction and build something better together. While daunting work, there is true liberation in taking radical accountability to break free from the past and create a new path forward that we’re proud to hand down to the next generation. Reimagining How We Protect Our Communities: It seems that for as long as governments have existed, they've handled public goods—our roads, parks, and water systems (to name a few). But just because it’s been done a certain way forever doesn’t mean it’s the best way to keep doing it. I’m excited about how Co-operators is challenging the old way of doing things by developing new models to build climate-resilient communities. They’re taking what’s traditionally been the government’s job and updating it for today’s challenges. It’s great to see organizations innovating new ways to protect our future. Balancing Risk and Resilience: Co-operators has an interesting dual focus: investments and insurance. On the insurance side, climate change is driving up risks and premiums, but there’s only so much people can pay before insurance becomes unsustainable. That’s where the investment side comes in. They’re investing in making communities more resilient to climate change, which in turn helps keep insurance premiums in check. How cool is that? It’s a holistic approach that puts the financial security of individuals and communities at the heart of their strategy, prioritizing their organization's purpose.References:
● Connect with Chad on LinkedIn
● Co-operators
● ICLEI Canada
● Green Economy Canada
● Official page for the Truth and Reconciliation Commission of Canada
Connect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
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This is the #1 listened-to episode from the Purpose and Profit podcast. We’re doing a rerun, so if you’re new to the podcast, you don’t miss this great conversation.
Professor Mark Kramer is a senior fellow at Harvard’s Kennedy School of Government and a former senior lecturer at Harvard Business School and visiting lecturer at the Haas School of Business at University of California, Berkeley. He is also a co-founder and advisor with both FSG and the Shared Value Initiative. Mark has worked with leading companies around the world to find sources of competitive advantage by incorporating shared value into their business. Shared Value is defined as “policies and operating practices that enhance the competitiveness of a company while simultaneously advancing the economic and social conditions in the communities in which it operates.”
He is also a member of the Creating Shared Value Advisory Board at Nestle. Alongside Harvard Professor Michael Porter, Mark has helped to introduce new concepts such as catalytic philanthropy, collective impact, impact investing, and shared value.
His course “Purpose & Profit” teaches creating shared value to both MBA’s and executives alike.
In this episode, we discuss:
How Paypal is impacting thousands of small business owners How an insurance company expanded the average lifespan of their customers by 10 years Why government and NGOs won’t be able to solve the world's biggest problemsKey Takeaways:
How you do business is a choice. Instead of setting a bar of “do no harm” we can choose to act in a way that will leave the world better off because we existed. We can aim to delight future generations by the choices we make today. The examples Mark shared were so powerful at illustrating how, when a purpose is embedded into the heart of the business, it impacts innovation, identifying new revenue streams, and ultimately impact consumers in a positive way. When looking for businesses that are purpose-led and focused on shared value, Prof Mark Kramer instructs his students at Harvard Business School to look for companies that don’t have a separate Corporate Social Responsibility or Sustainability department. If these activities are separate, they are rarely business integrated. What a great point, and a great reminder to business leaders. If you want your company to stand for something, and lead in that thing—whether it’s being the most sustainable company in your industry, or like PayPal, democratizing access to financial tools—everyone in the company should be working to make it happen, not just one department.References:
FSG resources on shared value Shared Value Initiative page, “What Is Shared Value?” “Creating Shared Value”, Harvard Business Review, 2011 PayPal Working Capital Unilever’s page for the Dove Campaign for Real Beauty and related pledgesConnect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
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Katherine Neebe serves as senior vice president of national engagement and strategy, and chief sustainability and philanthropy officer for Duke Energy. She leads Duke Energy’s stakeholder engagement efforts to develop solutions to meet customer needs for continued reliable and affordable energy—while simultaneously working to achieve the company’s goal of net-zero carbon emissions by 2050.
In addition, Katherine maintains oversight of the Duke Energy Foundation, which provides philanthropic support to help meet the needs of communities where Duke Energy customers live and work.
In this episode, we discuss:
● Nuclear power’s resurgence
● Modernizing the power grid
● The surprising reason the US power industry has been able to reduce emissions by 40%
Key Takeaways:
● Tipping Point Industries: Tipping points can be for the better or the worse. When it comes to creating a sustainable future, there are tipping point industries that can have an oversized impact on our collective emissions reductions. The energy sector, for example, is foundational—it powers our lives and businesses. By making it sustainable, we create a massive ripple effect that benefits every organization and individual relying on it. Similarly, transportation is another cornerstone sector. Innovation in tipping point industries can profoundly impact our collective path to sustainability.
● Energy: The Force of Transformation: Physics teaches us that energy cannot be created or destroyed, it merely changes from one form to another. This principle allows us to power entire cities by harnessing, transporting, and converting energy. It got me thinking—what do you want to power with the energy within you? What do you want to build and sustain with your life force? Reflecting on how you harness your energy can lead to a legacy that outlasts you.
● Levers for Change: Three levers for driving sustainability are: business, government, and philanthropy. These forces work together, to create combined change that’s more than the sum of its parts. Like sustainability, most areas in life have multiple levers to create change, where a combined effort produces the best results. If there's something in your life, or your business, that you want to change, take some time to consider what the levers of change are for that thing. Chances are, your best results will come from approaching change from multiple directions.
References:
● Connect with Katherine on LinkedIn
● Duke Energy
● The U.S. National Science Foundation page on the CHIPS and Science Act
Connect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
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Breene Murphy is the president of Carbon Collective, a climate investment advisor. They create low-fee investment portfolios for employer 401k plans and individuals that divest from fossil fuels and reinvest in climate solutions. They have launched two Exchange Traded Funds (ETFs): a climate solutions equity ETF (ticker: CCSO), and a green bond fund (ticker: CCSB).. Carbon Collective is an implementation partner of Project Drawdown, and a member of Rewiring America’s CEOs for Electrification coalition.
If you are responsible for your company’s 401K plans, look to Carbon Collective’s ETFs as a sustainable option to offer employees.
In this episode, we discuss:
● What an ETF is, and why Carbon Collective needed to create their own
● How an investment portfolio is made
● Why it’s important to invest more funds into climate solutions companies
Key Takeaways:
● Investing: Simplify the Complex. Investing can feel like trying to decipher a foreign language. You're either lost in the weeds or barely skimming the surface. Here's my straightforward advice: First, if you're in the USA, start investing in your 401K as early as possible, and always contribute at least the maximum amount that your company matches. There is no fallback social system to rely on in retirement. Second, remember that your investments are your bets on the future. When you put your money into a company, you're saying, "I want this company to be part of tomorrow's world." So, invest with intention. Make sure your financial choices align with the future you want to live in.
● Expanding Investment Choices. For markets to genuinely reflect individual choices, people need a full spectrum of options. Carbon Collective stepped in to fill a significant gap by creating new ETFs and 401K portfolios that exclude fossil fuel companies—something that was missing in the market. Considering that 401Ks are the primary retirement-saving vehicle for Americans, having no option to align those investments with personal values means the market can’t truly reflect individual preferences. It’s like having a dessert bar that only offers ice cream and then assuming everyone’s favorite dessert is ice cream. True choice requires diverse options.
● Helping: The Antidote to Helplessness. Before we started recording, Breene shared his eye-opening experience of joining the workforce and realizing that most adults are just figuring it out as they go, struggling along the way. This shattered the illusion that adults “have it figured out”. He talked about the impact helping those around him had on his career. It reminded me of the phrase "helping is the antidote to helplessness". No matter what, every life journey will have spots that feel helpless. This phrase is a nice reminder. Helpful acts not only lift others up but also pull us out of our own helpless ruts, reminding us that we have the power to make a difference.
References:
● Connect with Breene on LinkedIn
● Carbon Collective
● Project Drawdown
● International Energy Agency
● Rewiring America
Connect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
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Julia Marsh is the CEO and co-founder of Sway, a clean tech startup scaling seaweed-based, home-compostable packaging. Sway’s patented products match the vital performance attributes of conventional plastics and are designed to plug into existing infrastructure, enabling scale and massive impact. Julia’s work is driven by a deep passion for regenerative design and biological circularity.
In 2023, Sway won first place in the TOM FORD Plastic Innovation Prize. In 2021, Sway also won the Beyond the Bag Challenge sponsored by Closed Loop Partners and a consortium of major retailers. Sway’s solutions have garnered recognition from Vogue, Condé Nast, Forbes, Business Insider, and Fast Company. As a member of the Sustainable Packaging Coalition, the Sustainable Ocean Alliance, and 1% for the Planet, Sway is working holistically to scale their product for a thriving, equitable future.
Learn more at swaythefuture.com.
In this episode, we discuss:
● Why recycling won’t fix our plastic problem
● The properties of seaweed that make it a flexible plastic film substitute
● The “Amazon Rainforest” ecosystem you never considered
Key Takeaways:
● Seamless Integration for Easy Adoption: Introducing a new material into established supply chains and factory processes can be challenging. Take a page out of the Sway playbook. If possible, create a plug-and-play solution that works with existing machinery. This lowers the barrier for manufacturers to test and adopt the new product, making it significantly easier to scale and implement across their industry.
● Understanding Product Lifecycles: To truly grasp the benefits and costs of any product, it’s crucial to examine its entire lifecycle. Take plastic, for example. The visible litter on beaches is just the tip of the iceberg. Microplastics in our oceans and bloodstreams are harming marine life and human health. The environmental impact of extracting petroleum for plastic production, and the long-lasting waste clogging our landfills, are often hidden from view but equally damaging. Out of sight should not mean out of mind—these unseen costs are critical to our understanding of plastic's true impact.
● The Power of Innovative Thinking: We need more people like Julia innovating new ways to do things. People who question the status quo. People who notice the cost of continuing to do things the same way, and aren’t ok with that cost. People that are curious enough to lean in, tinker, and innovate new solutions that are better for everyone. The next time you notice something off, don’t dismiss it. Instead, explore it—maybe you’re the one who will come up with the next groundbreaking solution. Your curiosity could lead to innovations that make a better future.
References:
● Connect with Julia on LinkedIn
● Sway
○ Keep up with Sway on Instagram
● Tom Ford Plastic Innovation Prize
● Lonely Whale
● Beyond the Bag Challenge
Connect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
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Dalila Wilson-Scott serves as Executive Vice President and Chief Diversity Officer of Comcast Corporation, and President of the Comcast NBCUniversal Foundation. Dalila oversees all Diversity, Equity & Inclusion initiatives and philanthropic strategy with a focus on advancing digital equity and economic mobility through Project UP, which is supported by a $1 billion commitment.
In 2023, Dalila was honored as WICT Woman of the Year in recognition of her work developing women leaders who transform the media, entertainment and technology industry. She has been named one of the “Most Powerful Women in Cable” by Cablefax Magazine; one of the “Most Powerful Women in Business” by Black Enterprise; and an “Innovative Rising Star: Building Communities” by Forbes magazine among other honors.
In this episode, we discuss:
● The importance of data and transparency in DEI
● 3 key lessons for running a Foundation
● Looking at diversity through a holistic business lens to include employees, suppliers, customers, and product creation
Key Takeaways:
● Diversity: It's Not Just Business, It's Human: I’m done debating the business case for diversity—it's crystal clear, yet it hasn't solved the leadership imbalance. Let's focus on the human case. Look around the C-suites of S&P 100 companies: 70% of executives are white men, while they make up only 30% of the US population. Despite progress in diversifying executive teams over the past decade, these numbers don’t lie. Our system is still broken. It’s past time to fix a system that continues to perpetuate unfairness and bias, not just because diversity is proven to be good for business, but because it’s the right thing to do. Let’s not hide the need for fairness, justice, and ethics behind a business case.
● Building Solutions Through Continuous Listening: Listening to the people you aim to serve is crucial, and it’s not a one-time act—it’s an ongoing practice. This dialogue informs how programs need to evolve to meet changing needs. When you continuously listen and adapt, you build solutions that resonate and have lasting impact. It’s about creating a dynamic partnership with those you serve.
● The Importance of Community: The power of community cannot be overstated. We know the phrase “it takes a village”. This principle extends across all areas of life. Small businesses supported by their communities are more likely to succeed. Families with community support are more likely to thrive. Individuals who feel part of a work community are more likely to flourish. Humans are social creatures; we struggle in isolation but thrive when we come together. Building and nurturing community bonds is key to collective success and well-being.
References:
● Connect with Dalila Wilson-Scott on LinkedIn
● Comcast
○ Project UP
○ Comcast RISE
○ NBCU Academy
● Edelman Trust Barometer
● National Skills Coalition
● Pinnacle Group
● Making Space
● Code Path
● Per Sholas
Connect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
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Dr. Stafford (Staff) Sheehan is an American scientist, inventor, and entrepreneur at the forefront of the carbon capture and utilization industry. Staff is the Co-founder and CTO of AIR COMPANY, a business converting captured carbon dioxide, water, and electricity into the fuels and chemicals that we get from fossil fuels today. He is the inventor of AIR COMPANY’s core patents and is responsible for the technology and operations of the business. Prior to founding AIR COMPANY, Dr. Sheehan served as the co-founder and CEO of Catalytic Innovations, where he developed electrochemical technologies to reduce energy consumption in refining processes.
Staff was recognized on MIT Technology Review’s Innovators Under 35 in 2023, as one of Chemical & Engineering News Talented 12 in 2017, and a Forbes 30 under 30 in 2016. He received his BS in Chemistry from Boston College and his PhD in Physical Chemistry from Yale University.
In this episode, we discuss:
● Carbon capture and carbon utilization
● The process to create sustainable aviation fuel
● The magic of chemistry
Key Takeaways:
● Circular Economy in Fuel Production: AIR COMPANY is transforming captured carbon from the atmosphere into fuel, creating a circular economy in the fuel industry. When this fuel is burned, the carbon released can be captured again to make more fuel. This closed-loop system is an incredible leap forward in sustainable energy.
● Cutting Costs and Emissions Globally: The ability to create fuel anywhere in the world means we can slash energy use and costs across the supply chain. By producing fuel locally, we eliminate the need for transportation, drastically reducing associated energy use, costs, and emissions. This innovation could revolutionize how we think about energy logistics and help eliminate global conflict over fuel.
● Turning Thin Air into Valuable Resources: Chemistry often feels like magic, and AIR COMPANY's work with carbon capture and utilization truly embodies this. Their work gives the phrase "making something out of thin air" a whole new—literal—meaning as they convert atmospheric carbon into new products like - aviation fuel, perfume, and vodka.
References:
● Connect with Staff on LinkedIn
● Air Company
● To learn more about renewable hydrogen listen to the Purpose and Profit episode with David Reynolds, then Chief Executive of the Department for Trade and Investment for South Australia.
● Defense Innovation Unit
● “$400 per gallon gas to drive debate over cost of war in Afghanistan”, by Roxana Tiron, The Hill, October 16th, 2009
● NASA CO2 Conversion Challenge
Connect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
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Alex Lauver has been in the Outdoor Industry his entire career. Alex is currently Sr Director Materials, Innovation, & Sustainability at Outdoor Research (OR) where he specializes in advanced materials, sustainability, and high-performance apparel.
Since 1981, Outdoor Research has created outdoor apparel, accessories, and equipment for outdoor enthusiasts and military users around the globe with an Infinite Guarantee for their products. Most recently, Outdoor Research has partnered with a chemical company called Nikwax for PFAS free waterproofing, with all of their products transitioning to be free of intentionally added PFAS for Fall 2024 production.
In this episode, we discuss:
● Why PFAS are prevalent in the outdoor industry, and why PFAS are a problem
● The ups and downs of the continually evolving sustainability journey
● Green-washing and green-hushing
Key Takeaways:
● Persistent and Pervasive PFAS: PFAS are notorious for their persistence in the environment and their ability to bioaccumulate in living tissues, including humans, leading to serious health risks. These "forever chemicals" don't break down easily and they’re highly transmissible through air, water, and soil. Because of potential cross-surface contamination, factories aiming to produce PFAS-free materials will most likely need to eliminate PFAS entirely from their processes, a daunting task but one that could trigger a domino effect of widespread adoption of PFAS-free manufacturing.
● Collaboratively Evolving Sustainability: Sustainability is a continuously evolving journey. We learn, test, improve, and then repeat the process. To accelerate collective progress towards a sustainable future, transparency is key. When organizations share their sustainable innovations openly, others can replicate successful strategies and propose even better solutions. Transparency fosters a collaborative environment where sustainable practices can rapidly evolve and improve across many organizations and industries collectively.
● Shifting to Net Positive: Alex pointed out a stark truth: the most sustainable action for companies, as they currently operate, would be to cease business. The black and white truth of this statement illustrates how radically we need to transform our current business approaches. The goal is to shift from a standard and accepted operating model that has a net negative impact on the planet to achieving a net positive impact. This paradigm shift demands a complete overhaul of our current operating methods, pushing us towards innovative, planet-friendly business models.
References:
● Connect with Alex on LinkedIn
● Outdoor Research
● Outdoor Industry Association
● Nikwax
● California AB 1817 “Product safety: textile articles: perfluoroalkyl and polyfluoroalkyl substances (PFAS)”
● bluesign
● International Trade Association page on the Berry Amendment
Connect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
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Rob Acton is the Founder & CEO of Cause Strategy Partners. Through his firm’s signature program BoardLead, Cause Strategy Partners has placed nearly 3,000 professionals in the United States and the United Kingdom on nonprofit boards, while training tens-of-thousands more in high-impact nonprofit board service.
Rob is a recognized expert on nonprofit governance and leadership. He has nearly three decades of experience founding, leading, and scaling social good organizations as both a nonprofit chief executive and board leader. Rob currently chairs the Board of Directors of Broadway Inspirational Voices. His causes are second chances for formerly incarcerated individuals, nonprofit capacity building, and the performing arts.
Rob’s forthcoming book, Becoming a Causie: Champion Your Cause Through Nonprofit Board Leadership will be available for preorders on July 5th and is slated for release in early September.
In this episode, we discuss:
● The personal—and professional—benefits of joining a nonprofit board
● What makes a great board member (and what makes a terrible board member)
● Why diverse representation on nonprofit boards matters
Key Takeaways:
● Shifting The Conversation To Meaningful Action. “What causes do you support, and how do you support them?” This was a question Rob started asking people, instead of the standard “What do you do for a living.” It stopped people in their tracks. I love this question. In an age when so many people confuse liking an Instagram post with action, this question moves beyond what causes matter to you and into the world-changing realm of actions. With that in mind, I’d like to ask you: “What causes do you support, and how do you support them?”
● The Three T's of Board Commitment. Rob discussed the commitment expected of nonprofit board members, emphasizing the three T's: Time, Talent, and Treasure. Time involves dedicating 4-6 hours a month, manageable alongside a regular job. Talent means leveraging your professional skills to guide the nonprofit. Treasure is about financially supporting the cause, reinforcing your commitment. There's a psychological shift when you invest your own resources, and it feels disingenuous to ask others to donate if you haven't done so yourself.
● Setting Up for Success. Cause Strategy Partners provides a blueprint for success that all organizations can learn from. They emphasize three key components: high expectations, training, and accountability. High expectations mean clearly defining the job role and responsibilities from the start. Training ensures individuals acquire the necessary skills to excel. Accountability involves regular check-ins to track progress and ensure each person meets the established expectations. This structured approach sets new board members—and employees—up for success.
References:
Connect with Rob on LinkedIn
Cause Strategy Partners
Taproot Foundation
Broadway Inspirational Voices
Connect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
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Anna Hammond is the Founder and CEO of Matriark Foods, a social impact business on a mission to scale access to healthy food for the benefit of people and the environment. Each year in the USA, roughly 33 million tons of perfectly healthy vegetables never make it to the table. That’s a waste of food, water, and greenhouse gasses. It’s bad for farmers and the planet. Matriark Foods upcycles farm surplus and fresh-cut remnants into healthy, delicious, low sodium vegetable products for schools, hospitals, food banks and other foodservice.
All Matriark products are Upcycled Certified. Upcycled food is about doing more with less, and elevating all food to its highest and best use.
Matriark is also a certified Women-Owned Business (WBE) that mentors and supports other WBEs. It’s a fact that despite receiving less than 5% of venture capital, WBEs outperform other structures by 63%. In the words of Joan Armatrading, “If women ruled the world, it would be a good thing.” Matriark Foods is a shining example of this.
In this episode, we discuss:
● The issues with our current food system that cause so much food waste while people go hungry.
● What Upcycled Certified means.
● How Matriark Foods benefitted from participating in incubators and accelerators.
Key Takeaways:
Forging New Paths: Imagine setting out on a journey into uncharted territory, where every step forward demands innovation and resilience. For the most interesting projects with the biggest potential to make an impact, at the start there is no “plug and play”. In order to have a plug and play you need a system to plug into. But when you’re creating entirely new ways of doing things across an entire supply chain, you’re doing the heavy lifting of creating an entirely new system. While the initial stages will be daunting, each stride forward lays the foundation for a future where, eventually at scale, you will have created a new system that others can plug into—and that new system you forged will enable systemic change making a bigger impact than any one person or organization could ever have on their own. This work of system reinvention takes time, it takes collaboration, and it’s essential for fixing the broken systems we’re currently relying on that are damaging people and the planet.
Tackling Food Loss and Waste: Food loss (on farms and in supply chains) and waste (at the retail and consumer levels) deprives farmers of income, costs consumers money, and exacerbates biodiversity loss. All while more than 700 million people go hungry worldwide including 44 million Americans (13 million of which are children). America discards more food than any other country, an estimated 30-40% of the entire food supply. Each year that equates to 46 million tons of food, 145 billion meals, and $473 billion lost dollars that were used to grow, transport and dispose of the surplus (which is roughly 2% of U.S. GDP). This wasted food not only doesn’t make it to hungry people’s mouths, it’s also a greenhouse gas footprint equivalent to 4% of total U.S. GHG emissions. All of that of that time, energy, and money for nothing. Matriark's innovative approach to food upscaling offers a triple win: income for farmers and manufacturers, reducing carbon footprints, and enhancing nutritional well-being.
Food as a Gateway: Food is more than nourishment; it's a gateway to connection, grounding, and humanity. We talk about breaking bread with others, as a way to form bonds. And food is literally how we nurture our bodies, so they have the fuel they need to operate in the world. Food is a way to ground, since natural food literally comes from the ground. Food serves as a cornerstone of human experience that ties us all together—but too many people are still tied together by the shared experience of food insecurity. This is a global problem, that we call need to do our part to help solve.
References:
● Connect with Anna on LinkedIn
● Matriark Foods
● Matriark Foods + Google Food Team case study
● ReFED
● Baldor Specialty Foods
● Chex Finer Foods
● Hudson Harvest
● Rainforest Distribution
● Foodbuy
● Compass Group
● Upcycled Food Association
● Planet FWD
Connect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
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Shawn Seipler is the founder and CEO of Clean The World, a social enterprise that offers sustainable, socially responsible programs to the hospitality and meetings industry. Their mission is to prevent millions of deaths caused by acute respiratory infection and diarrheal disease.
Clean The World started in Shawn’s garage in 2009, recycling leftover soap from hotel rooms to create new bars for those in need. Today Clean the World is a global enterprise with over 8,300 hospitality partners, and processing centers in seven cities that have manufactured and donated more than 84 million bars of soap while diverting 26.7 million pounds of waste from landfills.
Partner organization CTW Events is a customizable team-building experience with a purpose that enables corporate teams to build hygiene or educational kits. Since 2012, CTW Events has distributed 5.1 million kits to over 933 charity partners around the globe and supported 191,000 hours of corporate team-building participation.
In this episode we discuss:
● How one person's trash can be another person's treasure (and life saver!)
● The ups and downs of a social impact start-up
● The importance of mission when the going gets tough
Key Takeaways:
● The Power of Clarity: Ever notice how a simple, easy-to-understand mission can light a fire in your belly? It's like a roadmap, guiding us through the twists and turns of our journey. When a mission speaks to our hearts, it's not just a statement—it's a call to action that inspires us to roll up our sleeves and get to work. In a world buzzing with noise, clarity is a powerful lightning bolt leading us toward meaningful change
● Honoring the Why: Amidst the complexities of execution, it's essential to stay true to your “why” not your “how”. While strategies and tactics may evolve, the core purpose (i.e. your “why) remains constant, guiding decision-making and fostering authenticity. Staying true to our why is like finding our true north. It keeps our actions grounded, reminding us of our core values and passions.
● The Rise of Changemakers: We need more people rolling up their sleeves and using their intellect, creativity, and business knowledge to dive into the world of social enterprises—accelerating the business revolution. The power of social enterprise is in the marriage of business savvy with social impact. It’s the marriage of purpose and profit. These changemakers aren't just dreaming of a better world—they're building it, one impactful venture at a time.
References:
● Connect with Shawn on LinkedIn
● Clean the World
● The WASH Foundation
● CTW Events
● The Soap Story Museum
● “After 10 million bars of soap, Clean the World is just beginning”, Orlando Sentinel
● CBS Evening News feature on Clean the World
● Learn about becoming a B Corp at B Lab.
Connect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
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Hannes Schoenegger is the co-founder and CEO of Swiss bag brand QWSTION and its “spin-off” company Bananatex®. QWSTION has been making bags from plants since 2008, combining functionality and timeless design with the smallest ecological footprint and biggest social footprint possible. Their efforts have been honored with several international awards for outstanding material development and sustainability solutions. Bananatex® is a Cradle to Cradle Gold Certified® material.
In this episode, we discuss:
Why recycling won’t solve the global plastic pollution problem Understanding the full cost of materials The importance of questioning the status quoKey Takeaways:
Beyond Recycling: Addressing global plastic pollution requires more than just recycling. While recycling plays a role, it's not a complete solution. First, not all plastics can be recycled, and those that can degrade with each recycling cycle, limiting future usability. Plastic's diverse chemical composition also complicates the recycling process by making effective sorting challenging when compared to materials like glass and aluminum. Moreover, the recycling process itself can increase toxicity and release harmful microplastics into the environment.
Equitable Waste Management: It’s interesting to think about how to spread the cost of our waste problem across all stakeholders. While regulations target corporations' environmental impact, what about consumer responsibility? Could a shift toward consumer accountability for end-of-use disposal accelerate demand for sustainable alternatives, prompting companies to adopt more eco-friendly practices?
Navigating Sustainability's Complexity: Sustainability is complex because you’re dealing with natrual ecosystems and business systems, and sometimes there aren’t clear ways to value costs and benefits. We don’t always know all the implications of a process or decision. But what we can do is make the best decisions available to us given the information we know now. For example, we know plastic can be a huge problem, and therefore we need to start innovating alternative solutions across the board.
References:
Connect with Hannes on LinkedIn Bananatex® A Textile (R)evolution, a short film on Bananatex® QWSTION The National Law Review primer on New York State’s “Fashion Act”Connect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
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Kimberly Shenk is the co-founder & CEO of Novi Connect, a company that was inspired out of transparency pain points Kimberly experienced firsthand launching an indie clean beauty company.
Novi Connect is the first data-driven marketplace for personal care product development. Novi helps brands create clean and sustainable products by working with suppliers, manufacturers, brands, and retailers to validate ingredients along the supply chain. The company acts as a neutral party to ensure full transparency while protecting intellectual property for each group.
Kimberly was formerly the Head of Product/Data Science for multiple tech startups, including Eventbrite, and served as a Data Scientist and Officer in the United States Air Force. She holds an MS from MIT and a BS from the U.S. Air Force Academy.
If you’re in the beauty industry and would like to learn more about Novi Connect, head to their website and sign up for a free account: noviconnect.com/purpose
In this episode, we discuss:
● How to start building a trusted network across stakeholders in order to deliver benefits along the supply chain
● How intellectual property within industries can create challenges for transparency
● Why it’s difficult to verify source ingredients the further down the supply chain you go
Key Takeaways:
● The Empowerment of Third-Party Verification. The power of third-party verification comes from two crucial factors. First,unlike internal assessments, an unbiased outside entity assesses the product. A third-party verification cannot be bought, and this independence ensures the integrity and credibility of the verification process. Second, these verifiers stake their own reputation on their assessments, underscoring their accountability and commitment to integrity. To maintain credibility and mitigate legal risks, they rigorously conduct due diligence before endorsing any product.
● Broken Systems Inspire Innovation. I’ve said this many times and I’ll say it again: When you experience a broken system, that experience is an invitation to fix it. To innovate a solution takes courage, creativity, and a leap of faith. Kimberly experienced a broken system when running her own beauty brand, and that experience inspired her to create a new company that fixes the challenges she encountered. By creating Novi Connect, she’s created a solution that helps an entire industry.
● Data Science's Role in Advancing Transparency. The evolution of data science has revolutionized our capacity to capture and analyze diverse datasets, fostering transparency within businesses and across sectors. This transparency helps us make more informed decisions, driving progress and accountability. Looking ahead, the integration of AI holds promise for further transparency, shaping a future where data-driven insights catalyze positive change.
References:
Connect with Kimberly on LinkedIn
Novi Connect
ChemFORWARD
Connect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
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Glen Delaney is a project director at the nonprofit Earth Economics. Earth Economics quantifies and values the benefits nature provides, driving effective decisions and systemic change through a combination of education, natural capital analysis, and policy recommendations. As businesses begin to explore their impact and dependency on nature, valuation is a useful tool for integrating nature into their existing frameworks.
In his role, Glen works with climate-impacted communities, tribes, and governments to value ecosystem services—the benefits created by nature—translating their work protecting and restoring nature into a dollar figure.
In this episode, we discuss:
● What “ecosystem goods” and “ecosystem services” are and why they’re valuable
● How and why businesses are starting to value nature
● Frameworks that help businesses embed nature into their strategy and decision-making
Key Takeaways:
● The Economic Wake-Up Call from Nature. The conversation around nature’s value is growing louder, especially as we confront a critical juncture where environmental degradation and climate change start to hit our wallets. Look at California, where leading insurers like State Farm and Allstate stepped back from renewing homeowner policies in 2024 due to increasing risks. This move strips individuals of coverage, leaving them to face financial vulnerabilities on their own. Companies too are grappling with the tangible impacts of climate change, from droughts affecting manufacturing to unpredictable crop yields in supply chains. It’s a stark reminder of an old adage: we often fail to appreciate what we have until it’s under threat. Our collective delay in valuing nature’s gifts is now being countered with the harsh reality of its decline, signaling an urgent call for environmental stewardship.
● Climate Change: The Economics of Health Impacts. The repercussions of climate change extend well beyond financial losses, touching the very essence of our well-being. Health insurance companies are also considering adjusting premiums to reflect the increased risks associated with environmental shifts. Wildfires deteriorating air quality, extreme heatwaves, and out-of-character flooding are translating into higher medical claims and hospitalizations. Droughts leading to wildfires not only claim lives and devastate communities but also jeopardize access to healthcare, contaminate water sources, and degrade air quality far beyond the immediate areas of the fires.
● A Global Domino Effect: From Migration to Food Security. While the U.S. may not be grappling with climate-induced migration or food security yet, the global nature of our supply chains and the pandemic have highlighted our interconnectedness. Events unfolding across the globe offer a glimpse into potential future scenarios closer to home. Our global interdependence reminds us that the impacts of climate change are not confined by borders.
References:
Connect with Glen on LinkedIn
Earth Economics
The Natural Capital Protocol framework by Capitals Coalition
Task Force for Nature-related Financial Disclosures
inVEST by the Natural Capital Project, Stanford University
The Nature Conservancy
Kresge Foundation
Soil and Water Outcomes Fund by Quantified Ventures
Avahoula Climate Mitigation Project with Pachama & Delta Land Services
Stitching the West Back Together: Conservation of Working Landscapes, edited by Susan Charnley, Thomas E. Sheridan, and Gary P. Nabhan
Purpose and Profit episode with Fawn Bergen, lead of Intel’s Corporate Sustainability Group
Ecosystem Services Valuation Database (ESVD)
Connect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
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Senan Ebrahim is a physician-scientist and entrepreneur dedicated to creating technology to improve global and maternal health. Senan is the founder and CEO of Delfina. He developed Delfina to create lifesaving AI-powered pregnancy care after personally witnessing the challenges faced by pregnant patients and their care teams.
Senan previously founded Hikma Health, a tech nonprofit creating digital health solutions for refugees, migrants, and other vulnerable populations. He has an MD and PhD from Harvard in Computational Neuroscience
In this episode, we discuss:
● Why the United States has the highest rate of maternal mortality in the developed world
● Why maternal health inequity exists across populations
● The importance of data for better decision-making (and better health outcomes)
Key Takeaways:
● Change Takes a Village - Real change, the kind that reshapes systems, is a team effort. It thrives on a network of individuals across the whole system that are ready to rethink, test, and collaborate to create better solutions for us all. Senan's initiative with Delfina in maternal healthcare shines a spotlight on this truth. Senan is the first to acknowledge all of the partners that have shaped Delfina’s journey. From doctors willing to pilot a new idea, to users offering feedback for refinement. The truth is, that it takes a village to create systemic change.
● Tailoring Solutions to Fit the User - The principle of one size fits all falls short in addressing complex human behaviors, especially when it comes to health and wellness. Delfina's approach to maternal healthcare highlights the importance of understanding and respecting individual risk, environment, and challenges. By integrating recommendations that resonate with the individual's daily life and cultural context, Delfina makes behavioral change more approachable and sustainable. This sensitivity to the nuances of the user experience isn't just thoughtful—it's effective, bridging the gap between knowledge and action in meaningful ways that create better outcomes for all.
● Closing the Gap Between Us and “Other” - Refugees are often painted with broad strokes that obscure their individuality and humanity. Senan mentioned his grandmother was a Syrian refugee. My family is intertwined with narratives of displacement and resilience as well. From my father and grandparents' escape from Lithuania during WWII, to my sister-in-law’s flight from war-torn Cambodia. Each story is a testament to the human spirit, and each story reminds us that the plight of refugees is not a distant issue; it's woven into the very fabric of our communities. By bringing these stories into the light, we bridge the gap between 'us' and 'them,' transforming refugees from abstract concepts into fellow humans deserving of empathy, dignity, and support. The more we share stories of displacement, the more the refugee crisis moves out of the shadows of “someone else’s problem to solve”, and gently nestles into our interconnectedness, asking us to care for our fellow humans.
References:
● Connect with Senan on LinkedIn
● Delfina
○ Learn more about Delfina’s collaboration with the Mayo Clinic here
● Hikma Health
Connect & Share:
If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading them!
If this episode resonated with you, I ask you to send it to a friend. Help bring even more visibility to these leaders that are using business as a force for good!
Subscribe to the Purpose and Profit newsletter to make sure you don’t miss future episodes.
This podcast is for you, the listener. I’d love to hear what resonated with you, or if you have a suggestion on who would be a great guest for this show. Please send me a note at [email protected].
- Visa fler
