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Kevin Ehlert shares his journey from dishwasher to GM to consultant and certified coach, bringing a refreshing perspective on what leadership really looks like when you strip away the title, pressure, and 'always on' mentality that many GMs feel they must maintain.
• Starting as a dishwasher and working his way up through various city clubs
• The distinct differences between mentoring, coaching, and consulting
• Why leaders often feel isolated and unable to show vulnerability
• How curiosity may be the most important leadership trait
• The value of continuous learning through books and shared experiences
• Finding ways to create safe spaces for leaders to be authentic
• Why we should celebrate milestones along our leadership journey
• Approaching leadership like orienteering - having a map but being flexible with the route
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Samantha Sheffield is not your average CFO. She’s also the Assistant GM at Bay Colony Golf Club—and the rare finance leader who’s just as comfortable talking about spreadsheets as she is member experience and strategic vision.
In this episode, Samantha shares her winding career path—from biology major and calculus tutor to senior finance roles in real estate, global operations, and eventually private clubs. Along the way, she’s learned how to turn financials into a tool for leadership, not just reporting.
We dive into: – Why CFOs and GMs should function as true strategy partners
– What “healthy” club financials actually look like (hint: it’s not just about the income statement)
– The operational red flags that often go unnoticed until it’s too late
– The balance between financial discipline and protecting the member experience
– How clubs can avoid the most common financial mistakes before they become big problemsSamantha brings perspective, humor, and sharp insights to every part of this conversation—and leaves club leaders at all levels with tools they can start using right away.
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Joe Smith Is Back And He’s Still Setting the Bar for Club Communication
Joe’s not just a friend of the show he’s one of the most forward-thinking GMs out there when it comes to content, connection, and culture.
In this episode, Joe Smith of Countryside Golf & Country Club joins us again to share how his weekly club update videos have become more than just informative they’ve become a part of the club’s identity.
What started as a workaround to a $10K drone quote has evolved into a creative engine that entertains, informs, and brings the whole community closer together.
We talk about:
Why consistency matters more than polishHow Joe’s Monday videos are helping him manage the rumor mill better than everThe behind-the-scenes process (and why it only takes about 3 hours a week)“One-bite reviews,” board member spotlights, and other fun formats that get members talkingHow this approach strengthens off-season engagement and boosts staff moraleAnd what’s next: a club podcast that blends connection, marketing, and creativityThis episode is part case study, part playbook, and part reminder that a little personality goes a long way.
If you're looking to rethink your club's communication strategy—or just need a spark to try something new—this one’s worth your time.
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Golf pro. Road warrior. Culture shifter. GM.
Rick Schultz has worn a lot of hats—and in this episode, he brings them all to the table.
We explore Rick’s evolution from a 22-year-old tour hopeful to a private club GM overseeing a sprawling Oregon property with 27 holes, indoor tennis, pickleball, mini golf, and more. But his real focus? People and purpose.
In this episode, we cover:
– What makes the leap from pro shop to GM actually work
– How a club re-centered its strategy around members—not luxury
– Spotting toxic board culture before it wrecks your team
– Why member guests raving about your club is the highest form of success
– And how Rick pulled off a 250-person candlelit dinner during a blackoutRick’s down-to-earth leadership style is a masterclass in knowing your market, honoring your mission, and building a team that makes the whole thing run better.
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From wiping down ballroom walls as a kid to leading a thriving club community in the Lowcountry—Eric Bischofberger’s journey has come full circle.
In this episode, I sat down with Eric Bischofberger, CCM, General Manager & COO at Hampton Hall Club, to talk about what it’s really like to grow up around the private club world… and then choose to build a career in it yourself.
We dive into what it means to follow in your father’s footsteps, not out of obligation but out of deep respect and purpose. E
ric shares how those early memories shaped his mindset, and how he’s developed his own style of leadership, rooted in persistence, humility, and long term perspective.
We also cover
– How a few key failures taught him more than any certification ever could
– What it means to lead in a residential community, not just a clubhouse
– Why “making it” in this industry often comes down to showing up, over and over againFollow us on the socials
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When it comes to club communication, consistency, clarity, and connection aren’t just buzzwords—they’re the foundation of everything.
In this episode, I’m joined by Melissa Hansen, Director of Membership & Marketing at The Club at Olde Cypress in Naples, FL. With a background in marketing, design consulting, and over a decade of experience in private clubs, Melissa knows how to build communication strategies that actually move the needle.
We dive into:
How to create messaging that reflects your club’s personalityThe role of automation (done right) in saving time without losing the human touchAligning operations and communications so the member experience feels seamlessAnd why internal storytelling is just as important as what members see on the outsideMelissa brings a smart, thoughtful approach to every part of the member journey—and this episode is packed with ideas that club leaders and communicators can start using right away.
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his one’s a blast.
Jenna Jardin is the kind of leader who’s juggling everything—membership, events, communications, and full-tilt programming—at one of the most active and unique private clubs in the country: Beacon Hill Club.
There’s no golf and no downtime.
Just a massive outdoor rink, hundreds hockey players, an iconic winter recital, curling nights, teen trips, family dinners, a beautiful club house and a member experience that runs year-round.Jenna joined the club in the middle of the pandemic, coming straight from the world of NYC hotel sales—and has since helped shape Beacon Hill into a place where members aren’t just participating... they’re showing up, staying late, and asking what’s next.
In this episode, we dig into:
How to run a high-energy club without relying on golf or courtsThe importance of smart programming and even smarter communicationJenna’s transition from hard sales to community-buildingWhat it takes to design events people actually want to attendAnd how Beacon Hill’s team culture helps them pull it all offThis isn’t your traditional club model. And that’s what makes it so good.
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What happens when the turnout is low, the plan isn’t working, and canceling the event feels like the easiest option?
If you’re Chef Andrew Haapala, you pivot. You turn the dining room into a chef’s table. You bring the members into the kitchen. And you make it an experience they’ll never forget.
In this episode, Andrew, Executive Chef at The Country Club of Virginia, shares how one slow night became an unexpected win—not just for the members, but for his team.
We talk about:
How creative thinking turns a problem into an opportunityWhy showing up for the few can mean more than serving the manyThe importance of having a team that’s ready to adapt on the flyWhat leadership looks like behind the line—especially when plans changeAndrew’s leadership style is thoughtful, real, and rooted in trust. This episode is a great listen for chefs, F&B pros, and any club leader who knows that the best experiences sometimes come from the least expected moments.
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Most club professionals come from hospitality, golf, or business. Greg Surine’s path? A little more… creative.
From radio host to live performer to working at Conan O’Brien, Greg has spent his entire career mastering the art of storytelling and audience engagement.Now, as Communications & Engagement Director at Shelter Harbor Golf Club, he’s bringing that same creative energy to private clubs helping shape brand identity, member engagement, and the overall club experience.
In this episode, we dive into:
🎤 What radio taught him about club communication and branding.
📊 How Shelter Harbor Golf Club achieved a 73 Net Promoter Score and what that actually means.
📰 Launching a club magazine from scratch and why it’s a game changer for member engagement.
📣 How private clubs can use storytelling to build stronger relationships with members.
🎭 Behind-the-scenes lessons from working at Conan O’Brien and how they apply to private clubs.
Greg brings humor, insight, and a completely fresh approach to club communications. This episode is packed with ideas on how to engage members in a way that actually works.Follow us on the socials
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Some clubs operate year-round. Others?
They pack a full year’s worth of hospitality into just six months—and that’s exactly what happens at Cedar Creek Club, where Hannah Bradford helps lead the charge.
Hannah didn’t take the traditional path into private clubs. With a background in sports science and hospitality, she found herself in membership services before taking a leap to join one of the most fast-paced, seasonal clubs in the industry. Cedar Creek isn’t just a club—it’s a tight-knit, summer camp-style community where members return year after year, expecting nothing less than perfection.
We dive into:
*How she transitioned into private clubs and what drew her to Cedar Creek.
*The unique challenges of running a seasonal club with a short, high-energy window.
*Keeping members engaged even when the club is closed for half the year.
*Why Cedar Creek feels more like “adult summer camp” than a traditional private club.
*What she’s learned about leadership, team culture, and making every moment count.
Hannah brings enthusiasm, adaptability, and a true passion for hospitality, and this conversation is full of insights on seasonal operations, member engagement, and career growth in private clubs.Follow us on the socials
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When Rachel Brown stepped into her role as Membership & Marketing Director at Evansville Country Club, she was ready to hit the ground running. What she didn’t expect? The world shutting down two weeks later.
Instead of waiting it out, Rachel and her team got creative—launching weekly videos, virtual content, and new ways to engage members even when they couldn’t be at the club. Fast forward to today, and she’s transformed how Evansville CC connects with its members, blending storytelling, digital engagement, and old-school hospitality into a modern membership experience.
In this episode, we dive into:
Her transition from Disney Cruises to private clubs—and what she brought with her.
The power of video and digital content in keeping members engaged.
How Evansville CC handled a multi-million dollar renovation while growing a younger demographic.
Why storytelling is the most underrated tool in club marketing.
Her approach to making club communication more fun, engaging, and personal.Rachel is a master at making members feel connected, and her insights on marketing, branding, and hospitality are a must-hear for anyone looking to bring fresh energy to their club.
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Some people are great chefs. Some are great leaders. Matt Gilbert is both.
As the Executive Chef at Medinah Country Club, Matt isn’t just running one of the most well-known kitchens in private clubs—he’s leading a team, creating unforgettable dining experiences, and setting a new standard for club cuisine.
But beyond the accolades, the high-pressure events, and the five-star menus, Matt is just a genuinely great person. He leads with humility, passion, and a deep respect for his team, knowing that the best food comes from a kitchen where people feel valued.
In this episode, we talk about:
*How he went from fine dining and Michelin-starred restaurants to private clubs.
*What it really takes to run a high-volume, high-expectation club kitchen.
*The biggest lessons he’s learned about leadership, teamwork, and keeping a cool head under pressure.
*How Medinah balances tradition with innovation in its food & beverage program.Matt is the kind of leader who gives credit before he takes it and builds people up while delivering world-class experiences. If you’ve ever wondered what it takes to run an elite club kitchen—or just want to hear from one of the best in the business—this is an episode you won’t want to miss.
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This episode focuses on how emotional intelligence can redefine leadership within club management. Geoff Piva shares his personal journey and insights on navigating crises, the importance of mentorship, maintaining work-life balance, and leading with empathy.
• Exploring the role of emotional intelligence in club management
• Lessons learned during the COVID-19 crisis
• Transforming Needham Golf Club through innovation and member engagement
• The impact of mentorship on professional growth
• Finding work-life balance in a demanding environment
• Emphasizing the importance of empathy and communication in leadership
• Adopting stoicism to guide leadership practices
Geoff Piva encourages listeners to strive for 1% improvement every day in their personal and professional lives.Follow us on the socials
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Andrew Streffs shares his journey from restaurants to private clubs and emphasizes the importance of personalization in enhancing member experiences. He discusses the balance between tradition and innovation in club management while providing insights on building a strong culture and engaging members during renovations.
• Discussing Andrew's journey in hospitality
• Importance of personalized service in clubs
• Emphasizing relationship building with members
• Navigating challenges of club management
• Balancing tradition and renovations in a historic club
• Engaging members in decision-making processes
• The role of trust and communication in club culture
• Creating a strong team dynamic among staff
• Advice for transitioning to club managementFollow us on the socials
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This episode explores the inspiring journey of Sam Ohnesorge , the Director of Food and Beverage at Erin Hills, who transitioned from a musical theater major to a leading figure in the golf hospitality scene. We delve into Erin Hills' unique "member for a day" experience, the importance of personalized service, and the preparations for hosting prestigious events like the US Women’s Open.
• Sam shares his path from theater to food & beverage
• Insights into the "member for a day" concept
• Importance of mentorship in career development
• Discussion on operational challenges at Aaron Hills
• Preparing for the US Women's Open event
• Emphasis on high-quality, personalized service
• The role of a sommelier in enhancing dining experiences
• Building lasting relationships with guests
• The growth and recognition of women in sports
• Future plans for enhancing the guest experience at Erin HillsFollow us on the socials
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This episode highlights key insights from the CMA World Conference, emphasizing the importance of member experiences, safety protocols, and innovative management solutions. Attendees shared valuable knowledge about enhancing club operations through networking and creative perspectives.
• Key takeaways from Marcom session on branding
• Importance of member experience in referrals
• Safety in clubs: overlooked yet crucial
• The necessity of member vetting
• Solutions for modernizing tee time management
• Pop culture lessons in club management
• Networking opportunities and their impactFollow us on the socials
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What happens when 3,000 industry professionals gather to share laughs, knowledge, and a hearty meal? Experience the infectious energy and camaraderie of the CMAA World Conference in Tampa with me, Denny Corby. From an impromptu dinner with 19 club managers to insightful sessions packed with strategies for navigating identity and mental health, this episode offers a unique peek into the vibrant world of private clubs. The conference is not just about learning; it's about community and the powerful connections we forge with peers across the nation, all while addressing the evolving needs of the industry.
Feel the pulse of the private club community as I recount the highlights of the first day. This year, the conference places a significant focus on mental health and identity, equipping club professionals with the tools they need to thrive in challenging times. Whether you were unable to attend or are just curious about the trends shaping our industry, this recap offers a fresh perspective on the conversations and themes that are setting the pace for the future. Tune in to gain insights and be inspired by the remarkable people who make this industry so special.Follow us on the socials
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The episode features Tyler Bloom, from Bloom Consulting Partners, a leader in golf course management and consulting, discussing how he is reshaping workforce development in private golf clubs. With a focus on mentorship and youth apprenticeship programs, he highlights innovative strategies to attract and retain talent in the industry.
• Tyler’s journey from golf course maintenance to consulting
• Importance of workforce development in clubs
• Innovative youth apprenticeship programs as a solution
• Critical role of mentorship in agronomy careers
• Addressing misconceptions about careers in golf
• Future trends in golf workforce dynamics and skills requiredFollow us on the socials
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Big changes are happening in private clubs, and Josh Paris, CCM, CCE is at the center of it all. From overseeing massive renovations at his club to running for the CMAA National Board, Josh is leading in more ways than one.
The thought process behind his club’s major renovation—what worked, what didn’t, and lessons learned.His CMAA Board campaign and what he hopes to bring to the industry.How clubs can evolve with their members while staying true to their culture.The key to leading teams through change and keeping communication strong.
In this episode, we dive into:Josh brings real insights, fresh ideas, and plenty of experience to the table. Hit play and hear how he’s making an impact on clubs today and shaping the future of CMAA.
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