Avsnitt
-
Send us a Text Message.
THE SULTANS OF SMASH ARE ON THE POD 🧡
THEY DON’T NEED AN INTRODUCTION, BUT WE’RE GOING TO GIVE THEM ONE. ALDEN AND HYLENE GARCIA OF @MISU_STREETFOOD JOINED THE PRACTICAL REBELS PODCAST TO TALK ABOUT HOW THEY GOT STARTED IN THE FOOD TRUCK WORLD, LESSONS THEY LEARNED ALONG THE WAY, AND WHERE THEY’RE HEADED NEXT. THAT’S RIGHT! THEY DROPPED SOME EXCLUSIVE BREAKING NEWS DURING OUR CHAT THAT THE TRUCK WILL BE MOVING TO A PERMANENT LOCATION TO SUPPORT THE OPENING OF THEIR ALL-NEW SOFT SERVE ICE CREAM CONCEPT “NOLITA’S.” GO FOLLOW THEM NOW @NOLITAS_SOFTSERVE.
WHETHER YOU ARE SEARCHING FOR NEW BUSINESS ADVICE, SOCIAL MEDIA TIPS, OR JUST HAVE A LOVE FOR BURGERS, THIS EPISODE IS PACKED WITH FLAVOR.
(Alright. We’re turning the caps off. That was for you, Alden.)
Make sure to check out all things from MI SU down below 👇
👉https://www.misustreetfood.com/
👉https://www.instagram.com/misu_streetfood
👉https://www.facebook.com/misustreetfood -
Send us a Text Message.
Logan is on the podcast?! 🤯
Traveling all the way from his desk to the back of the office where we record these episodes, Logan joined us on the Practical Rebels podcast to talk about all things inbound marketing. As our content and marketing strategist, Logan assists many of our clients with their inbound marketing strategy and execution. We talked to him about what it is, the different types of content creation, how to get the most out of your content, and how you can use the latest tools to your advantage to start ranking higher and faster in organic search. Whether you’re already creating content to attract new customers and leads or have no idea where to start, there’s something in this episode for you!
Tune into this episode to learn more about inbound marketing and how getting started is way easier than you might think.
-
Saknas det avsnitt?
-
Send us a Text Message.
Lights, camera, comedy. 📽️
Chris Jadallah is the owner and director of @filmsbycalliope, a Pensacola-based film company. He turned his childhood passion for film and directing into a business, opening his doors in 2015. A love for film was coupled by Chris’ adoration for comedy. He took his skill behind the lens and developed @kittygetajob, a local sketch comedy troupe that has recently had the support of famous Canadian sketch comedy actor Kevin McDonald from The Kids in the Hall.
Veronique and Ramsey sat down with Chris on this latest episode of the Practical Rebels podcast to talk about everything from film and comedy to the importance of networking in business and having an openness to new ideas as a director. This episode came together for something that is equal parts laugh-out-loud funny and insightful. Whether you’re a fellow creative, business leader, or just someone who enjoys great storytelling, this episode is for you.
Make sure to check out all things from Calliope Films down below 👇
👉https://www.filmsbycalliope.com/
👉https://www.instagram.com/filmsbycalliope
👉https://www.facebook.com/filmsbycalliope/
👉https://vimeo.com/filmsbycalliope -
Send us a Text Message.
Do you need to be advertising on social media? 🤔
The answer is “yes.” But we know it’s not that simple for every business. You need to know how much you should expect to spend, what content needs to be created, and how to know whether or not it’s working.
For better or worse, social media platforms like Meta have switched their business model to encourage content creators to pay for their service. The good news is that you won’t have to spend nearly as much as you may think. However, the days of crossing your fingers and hoping for the best through a purely organic strategy might be slowly but surely coming to an end.
In this latest episode of the Practical Rebels podcast, Veronique and Ramsey dive into the world of social media advertising. They discuss how much you should spend, which content is performing the best, and how to optimize your marketing strategy to reach beyond social media.
-
Send us a Text Message.
“The human game is a team sport.”
That’s what Destyn Patera, owner of @lenseafilm, says. We spoke with him about building a film agency from the ground up, how putting people before profits shaped their growth, pushing the boundaries with a team, finding the perfect fit for a client, and a whole lot more. Destyn’s people-first philosophy of business and quest to surround himself with friends who challenge him daily has led to success for his agency on both a local and national stage. More recently, the Lensea Film team found themselves in a production support role on the all-new @usnavyblueangels IMAX feature film with J.J. Abrams and Glen Powell, an honor that Destyn attributes to prioritizing human connections in a technical industry.
We’ve been lucky to call the team at Lensea Film partners and friends for years now, so this episode is near and dear to our hearts as our shared passion for excellence and camaraderie permeates every project on which we collaborate. Tune into this special 18th episode of Practical Rebels for an insightful journey into taking risks and daring to do what you love for a living.
Make sure to check out all things from Lensea Film down below 👇
👉https://lenseafilm.com/
👉https://www.instagram.com/lenseafilm/ -
Send us a Text Message.
In a highly competitive landscape where attention is currency, it's more important than ever to stand out in a sea of white noise. Brands like Liquid Death, Pit Viper, and even Wendy's have made names for themselves with wit, edge, and by being LOUD, but how do you make a mark when your culture and industry isn't built to push the envelope to such an extreme?
This week, we sit down with our Associate Creative Director Liz Long to discuss how brands can embrace the concept of "Practical Rebels" - pushing the boundaries, within reason. Check out our conversation to learn how every brand can embrace their true selves, lead in their industry, and take notes from unexpected places to stand apart from the competition and build their own unique voice. -
Send us a Text Message.
It's said that necessity is the mother of invention, and we've seen no greater example of that than what Bryant (B.B.) Liggett has built with The Fertility Resort.
With 15 years in the marketing world, B.B.'s experience spans food and beverage, beauty, healthcare, and media production. She has built a career and name through her expertise in social media strategy, brand management, digital marketing, and small business coaching.
In 2020, at the height of collective uncertainty and a worldwide pandemic, B.B. experienced her second pregnancy loss and was thrown into a world that a shocking one in four women experience...infertility.
Through her firsthand experience with glaring gaps in the healthcare system for patient support, information, and the absence of a place for women to gain and share perspectives, she launched The Fertility Resort alongside Dr. Erin Taliaferro-Attaway.
In this week's episode, we talk through the process of building a business to support those going through some of their most painful, challenging, and unpredictable journeys. Don't miss this one.
Make sure to check out all things from the Fertility Resort & B.B. down below 👇
👉 https://www.thefertilityresort.com/
👉 https://www.instagram.com/thefertilityresort/
👉 https://www.facebook.com/thefertilityresort
👉 https://www.linkedin.com/company/the-fertility-resort/
👉 https://www.tiktok.com/@thefertilityresort
👉 https://www.instagram.com/lbliggett/
👉 https://www.instagram.com/protectedspacepod/
🎧 the protected space podcast -
Send us a Text Message.
Stress and burnout in the workplace is an ongoing challenge for any business, especially during a phase of heavy growth. How do you balance the positive impacts of growth and expansion with team satisfaction, to develop a supportive, nurturing culture along the way?
April is Stress Awareness Month, and on this week's podcast, we're joined by Felipe Muñoz of Empathic Practice, who built a business around a need for more mindfulness and empathy in the workplace. This ultimately led to his career shift into the mental health and wellness space.
We discuss the life(and business)- changing impact of adopting a mindful and compassionate mindset in your professional life. He shares stories and strategies on how self-compassion and a positive outlook can alleviate workplace stress and prevent burnout. This is a must-listen for anyone working in today's fast-paced environment, and especially for leaders looking to cultivate and grow a healthy work environment.
👉 https://www.empathicpractice.us/
👉 https://www.instagram.com/empathicpractice/
👉 https://www.facebook.com/empathicpractice -
Send us a Text Message.
From concessions to COVID to food trucks to...you'll have to find out! This week's episode of Practical Rebels features Stelios and Cristin, the power couple behind Greek's Catering and Events. They sat down with us to share their secret sauce for building an expanding business empire that kept their marriage, family, and community at the center of everything. Even better, they've created a scalable, recognizable brand that has absolutely dominated the local food scene fueled by a shared passion for cooking and filling a much-needed niche in a competitive culinary market.
-
Send us a Text Message.
Ever considered building a business around the life you want to live? This is the episode for you.
Sean Mullins of Pensacola Vibes drops into the pod to talk about his path from graphic designer to running multiple businesses, each purposefully honed to lean into skills he's learned along the way, and to give him the freedom to do the work that bring him happiness and continued growth.
We dig into what he's learned during jobs in his early career and how they've influenced Pensacola Vibes, Panhandle Springs, Perdido Proud, and Gulf Coast Creatives. Plus, get a peek into how consistent, quality content creation turned a love of getting outdoors into one of the Gulf Coast's most visited social channels. -
Send us a Text Message.
Veronique is back from @synapseflorida and came back with her top tips for navigating conferences like a pro!
From breaking out of comfort zones to conference-specific networking tactics to sharing your day and post-conference follow-up, we share our playbook for turning events into opportunities.
Ready to make every connection count? Tune in now!
#NetworkingTips #ConferenceHacks #ProfessionalGrowth -
Send us a Text Message.
Kelly and Veronique are headed to speak at the Synapse Summit in Tampa next week! But first, they give a peek into what they'll be covering on the latest episode of the Practical Rebels podcast!
The world of startups and brand go hand in hand - and Kelly Reeser of TechFarms Capital joins us to talk about what they look for when considering an investment. Listen in to hear more about how product and messaging go hand and hand to attract customers and, as a result, investment.
In the Tampa area? Catch them on March 28th and learn more at synapse.fl.com/summit -
Send us a Text Message.
It's award season...and ADDY time! Hannah Pennell of AAF joins us to talk about the big show taking place February 16th.
Learn more about what AAF does for the creative and marketing community as a whole. This includes everything from representing our region on a national level to supporting professional and student development, as well as being the voice for legislative change that supports and builds the creative industry across our state.
-
Send us a Text Message.
The world of digital marketing is always evolving and the tactics available can seem completely overwhelming. Omnichannel what? What is OTT vs Pre-Roll? How do digital and traditional ad buy strategies work together? How much should I be spending on my ads - and how much of my overall marketing budget should be dedicated to digital?
Don't know where to start? We've got you. In this episode, we sit down with Joni Claerbout of Regal Media Team to talk all things digital strategy and break down the who, what, where, and why. -
Send us a Text Message.
Branding - and rebranding - is a process that can take up to a year. You've invested a lot of time, money, and hard work into it. It's ready to go. How do you share it with the world?
A successful rebrand rollout can breathe new life into a brand, sparking renewed interest from both current and prospective customers. It provides an exciting opportunity to redefine the brand's image, aligning it more closely with evolving consumer preferences and market trends. Don't just push it live and let it be, develop a plan to communicate this through press, email, social, an open house, and more!
Our latest episode shares our go-to strategies for how to bring your 'We've launched' to "WE HAVE ARRIVED!" -
Send us a Text Message.
The social media game is played on a landscape that is constantly changing and evolving. Whether you’re running an account for a big corporation or slinging content for your food truck, you need to stay ahead of the curve to keep your audience engaged and growing.
Veronique, Ramsey, and Savannah jumped on the mics in this episode of Practical Rebels to share their six tips for social media success. From creating a visually consistent aesthetic for your grid to diving into the trends and sounds, the team gives quick and easy insight for business owners and social media managers. And we even took some of our own advice and kept this episode short and sweet. (That will make more sense once you tune in.)
-
Send us a Text Message.
Embracing change and leaning into uncertainty can be a scary proposition for any business owner or professional. How do you know when it’s time to bring new people in? Can letting go of certain things be the catalyst for growth?
We invited the entire team here at HatchMark studio to join us for this episode of Practical Rebels to discuss how using change and uncertainty has made a positive impact in the agency and in individual careers.
This is an episode that is near and dear to our hearts. We thought it would be fitting as we look back on 2023 and reflect, setting our sights toward a new year full of new challenges. Tune in for a chance to meet the whole team and learn more about how facing fears today in your business can lead to amazing things down the road. -
Send us a Text Message.
Can purposeful and impactful branding & marketing be the catalyst for lead generation and a key component to your sales funnel? On this episode of Practical Rebels, we had the pleasure of sitting down with Jerold Hall, the Vice President of Sales and Dealer Development at AmCoat Industries.
He takes a deep dive into the success story of Rhino Shield and the role he played in developing the brand and implementing it to a powerful network of certified dealers. We also discussed everything from producing educational content to turbo charge your inbound marketing strategy to making a six-figure investment in a brand video.
Whether you believe in the power of sticking to the tried and true fundamentals of marketing and sales or like to push the envelope with omni-channel experimentation, this episode is packed full of great insights that you can implement into your mix today.
-
Send us a Text Message.
Daniela de Castro is rare blend of left and right brain on steroids. Merging a passion for science and puzzles, a background in fine art, a degree in design, and a love of branding, she has grown a name for herself in the international mural community. Episode 4 is a deep dive into her journey from pharmacy student to mural and installation work that spans hospitality, food & bev, medical spaces, and major festivals.
Her work is layered with meaning and always exploring new techniques - some completely innovative in the mural world.
Listen to our conversation on community, her process, and how her approach to mural development makes them a powerful marketing tool for her customers. -
Send us a Text Message.
In Episode 3, we're so excited to share our conversation with Brett Reid, co-owner of Alga Beer Company. Brett shares the story of how his background in the ad world, mixed with his love of brewing beer with his friends, has shaped one of the most popular breweries in town.
We discuss everything from building awareness around the brewery long before doors opened to what's on the horizon for Brett and the rest of the Alga team. Plus, Brett and Ramsey geek about about all things 80's(we promise, it's relevant). You won't want to miss this one!
- Visa fler