Avsnitt
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This season was recorded during Convening EMEA 2023, in Copenhagen, Denmark, and is hosted by Magdalina Atanassova, Convene’s digital media editor.
Guest Information:
· Felix Willert
Felix Willert is head of events at Seedhouse (www.seedhouse.de). As the head of events and marketing, Felix orchestrates the innovate! convention, a paramount event for agrifood startups.
· Christine Hense
Christine Hense is member of the executive board and director people & operations at INTEPRLAN (www.interplan.de). Hense has more than 20 years of experience in the meeting industry with INTERPLAN.
Additional Resources:
· Felix Willert, Member of PCMA's 20 in Their Twenties 2021 Class
· Find more on what the future holds in our special forecast edition from November 2023.
Follow Convene:
Website: pcma.org/convene
LinkedIn: linkedin.com/showcase/pcma-convene
Instagram: instagram.com/pcmaconvene
X: twitter.com/pcmaconvene
Subscribe to our newsletters: pcma.org/subscribe-to-pcma-emails
Contact Information: For any questions, reach out to Magdalina Atanassova, matanassova(at)pcma(dot)org.
Sponsorships and Partnerships: Reach 36,000 qualified meeting organizers with Convene, the multi-award-winning magazine for the business events industry. Contact our sales team: https://www.pcma.org/advertise-sponsorship/
Music: Inspirational Cinematic Piano With Orchestra
Hosted on Acast. See acast.com/privacy for more information.
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This season was recorded during Convening EMEA 2023, in Copenhagen, Denmark, and is hosted by Magdalina Atanassova, Convene’s digital media editor.
Guest Information:
· Maria Düthorn
Maria Düthorn is event manager at Siemens AG (www.siemens.com). Apart from organizing events around the globe, Düthorn is also a certified advertising professional.
· Ben Goedegebuure
Ben Goedegebuure leads Maritz Global and Industry Presence efforts (www.maritzglobalevents.com). Goedegebuure represents Maritz with specific responsibility for Europe, the Middle East and Africa and its overall global coordination.
Additional Resources:
· PCMA Announces 2018 Global Meetings Executive of the Year Award Recipient
Ben Goedegebuure was named PCMA’s 2018 Global Executive of the Year for three decades of generosity and passion for the business events industry at the IMEX Gala Dinner.
· Find more on sustainability in our November/December 2021 issue.
Follow Convene:
Website: pcma.org/convene
LinkedIn: linkedin.com/showcase/pcma-convene
Instagram: instagram.com/pcmaconvene
X: twitter.com/pcmaconvene
Subscribe to our newsletters: pcma.org/subscribe-to-pcma-emails
Contact Information: For any questions, reach out to Magdalina Atanassova, matanassova(at)pcma(dot)org.
Sponsorships and Partnerships: Reach 36,000 qualified meeting organizers with Convene, the multi-award-winning magazine for the business events industry. Contact our sales team: https://www.pcma.org/advertise-sponsorship/
Music: Inspirational Cinematic Piano With Orchestra
Hosted on Acast. See acast.com/privacy for more information.
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Saknas det avsnitt?
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A quick take on the latest stories curated from News Junkie.
Get News Junkie: https://www.pcma.org/campaign/news-junkie/
Meet the Convene Editors:
· Michelle Russell, Editor in Chief
Michelle has been Convene's editor in chief for more than two decades. Early in her career, she was an nonfiction books editor at Random House and has also worked as a writer for several startups. She most enjoys spending time with her family.
· Barbara Palmer, Deputy Editor
Barbara’s wide-ranging, award-winning work as a journalist includes stints as a science reporter at The Daily Oklahoman; publications director at the global nonprofit World Neighbors; and as the arts and humanities editor at the Stanford University News Service.
· Jennifer Dienst, Senior Editor
Before joining the team in 2020, Jen spent more than a decade contributing to titles in the travel, hospitality, and lifestyle space. She has also had brief interludes in public relations and sales. If not writing, she is probably planning her next trip.
· Casey Gale, Managing Editor
Based in her New Jersey home office, Casey Gale enjoys writing DEI and news pieces as they relate to the meetings and events industry. She spends her downtime reading and playing with her two fluffy office mates — her cats, Hildy and Walter.
· Curt Wagner, Digital Editor
Before joining PCMA Curt Wagner spent 22 years at the Chicago Tribune in various positions, including as a national/foreign copy editor, news designer, and as entertainment editor and TV writer for RedEye newspaper.
· Magdalina Atanassova, Digital Media Editor
Magdalina Atanassova, the newest addition to the Convene team, is an award-winning and certified sustainable event prof, resourceful strategist, and amateur artist. Her core trait is love of learning.
Additional Resources:
The stories in this episode:
· https://laist.com/news/education/west-la-college-climate-sustainability-food-waste-conference
· https://www.europeanscientist.com/en/features/politics-could-overshadow-scientific-progress-at-cop28-climate-conference/
· https://www.wired.com/story/la-auto-show-climate-protest-ev-supply-chain/
Contact Information: For any questions, reach out to Magdalina Atanassova, matanassova(at)pcma(dot)org.
Music: Inspirational Cinematic Piano With Orchestra
Hosted on Acast. See acast.com/privacy for more information.
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Diversity, Equity, and Inclusion ‘Actively Practiced at Every Level’
In an EduCon 2023 session, DEI consultant Zoe Moore shared how event professionals can integrate diversity, equity, and inclusion into all aspects of their organizations’ operations by implementing a supplier diversity program.
By Casey Gale, managing editor of Convene.
Additional Resources:
· Read the story here: https://www.pcma.org/diversity-equity-inclusion-actively-practiced-every-level/
Follow Convene:
Website: pcma.org/convene
LinkedIn: linkedin.com/showcase/pcma-convene
Instagram: instagram.com/pcmaconvene
X: twitter.com/pcmaconvene
Subscribe to our newsletters: pcma.org/subscribe-to-pcma-emails
Contact Information: For any questions, reach out to Magdalina Atanassova, matanassova(at)pcma(dot)org.
Sponsorships and Partnerships: Reach 36,000 qualified meeting organizers with Convene, the multi-award-winning magazine for the business events industry. Contact our sales team: https://www.pcma.org/advertise-sponsorship/
Music: Inspirational Cinematic Piano With Orchestra
Hosted on Acast. See acast.com/privacy for more information.
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This season was recorded during Convening EMEA 2023, in Copenhagen, Denmark, and is hosted by Magdalina Atanassova, Convene’s digital media editor.
Guest Information:
· Maria Düthorn
Maria Düthorn is event manager at Siemens AG (www.siemens.com). Apart from organizing events around the globe, Düthorn is also a certified advertising professional.
· Ben Goedegebuure
Ben Goedegebuure leads Maritz Global and Industry Presence efforts (www.maritzglobalevents.com). Goedegebuure represents Maritz with specific responsibility for Europe, the Middle East and Africa and its overall global coordination.
Additional Resources:
· PCMA Announces 2018 Global Meetings Executive of the Year Award Recipient
Ben Goedegebuure was named PCMA’s 2018 Global Executive of the Year for three decades of generosity and passion for the business events industry at the IMEX Gala Dinner.
· Find more on sustainability in our November/December 2021 issue.
Follow Convene:
Website: pcma.org/convene
LinkedIn: linkedin.com/showcase/pcma-convene
Instagram: instagram.com/pcmaconvene
X: twitter.com/pcmaconvene
Subscribe to our newsletters: pcma.org/subscribe-to-pcma-emails
Contact Information: For any questions, reach out to Magdalina Atanassova, matanassova(at)pcma(dot)org.
Sponsorships and Partnerships: Reach 36,000 qualified meeting organizers with Convene, the multi-award-winning magazine for the business events industry. Contact our sales team: https://www.pcma.org/advertise-sponsorship/
Music: Inspirational Cinematic Piano With Orchestra
Hosted on Acast. See acast.com/privacy for more information.
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This season was recorded during Convening EMEA 2023, in Copenhagen, Denmark and hosted by Magdalina Atanassova, Convene’s digital media editor.
Guest Information:
· Amélie Trémolières
Amélie Trémolières is Communications and Events Operations Lead at ESAE (European Society of Association Executives) (www.esae.eu). Trémolières is value-driven and committed to use communication to foster connections between the EU civil society and institutions.
· Annalisa Ponchia
Annalisa Ponchia joined AIM Group International (www.aimgroupinternational.com) as Director of Innovation and Customer Experience and was further appointed Director of International Congress Development, to develop a new compelling narrative to widen outreach and increase the company’s visibility, with respect to the wide network of offices and presence worldwide.
Additional Resources:
· Breaking Through the Mindset of Digital vs. In-person Events
It’s time to experiment more with hybrid event formats, says Annalisa Ponchia Baccara, director of international congress development at AIM Group International.
Author: Barbara Palmer
· Find more on the process of transformation in our January/February 2023 issue.
Follow Convene:
Website: pcma.org/convene
LinkedIn: linkedin.com/showcase/pcma-convene
Instagram: instagram.com/pcmaconvene
X: twitter.com/pcmaconvene
Subscribe to our newsletters: pcma.org/subscribe-to-pcma-emails
Contact Information: For any questions, reach out to Magdalina Atanassova, matanassova(at)pcma(dot)org.
Sponsorships and Partnerships: Reach 36,000 qualified meeting organizers with Convene, the multi-award-winning magazine for the business events industry. Contact our sales team: https://www.pcma.org/advertise-sponsorship/
Music: Inspirational Cinematic Piano With Orchestra
Hosted on Acast. See acast.com/privacy for more information.
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Reimagining Downtown
An innovative meetings story - how a conference redefines downtown by expanding beyond Chicago’s ‘Loop’.
By Barbara Palmer, deputy editor at Convene.
Additional Resources:
· Read the story here: https://www.pcma.org/conference-redefines-downtown-expanding-beyond-chicagos-loop/
Follow Convene:
Website: pcma.org/convene
LinkedIn: linkedin.com/showcase/pcma-convene
Instagram: instagram.com/pcmaconvene
X: twitter.com/pcmaconvene
Subscribe to our newsletters: pcma.org/subscribe-to-pcma-emails
Contact Information: For any questions, reach out to Magdalina Atanassova, matanassova(at)pcma(dot)org.
Sponsorships and Partnerships: Reach 36,000 qualified meeting organizers with Convene, the multi-award-winning magazine for the business events industry. Contact our sales team: https://www.pcma.org/advertise-sponsorship/
Music: Inspirational Cinematic Piano With Orchestra
Hosted on Acast. See acast.com/privacy for more information.
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This season was recorded during Convening EMEA 2023, in Copenhagen, Denmark and hosted by Magdalina Atanassova, Convene’s digital media editor.
Guest Information:
· Amélie Trémolières
Amélie Trémolières is Communications and Events Operations Lead at ESAE (European Society of Association Executives) (www.esae.eu). Trémolières is value-driven and committed to using communication to foster connections between the EU civil society and institutions.
· Annalisa Ponchia
Annalisa Ponchia joined AIM Group International (www.aimgroupinternational.com) as Director of Innovation and Customer Experience and was further appointed Director of International Congress Development, to develop a new compelling narrative to widen outreach and increase the company’s visibility, with respect to the wide network of offices and presence worldwide.
Additional Resources:
· Breaking Through the Mindset of Digital vs. In-person Events
It’s time to experiment more with hybrid event formats, says Annalisa Ponchia Baccara, director of international congress development at AIM Group International.
Author: Barbara Palmer
· Find more on the process of transformation in our January/February 2023 issue.
Follow Convene:
Website: pcma.org/convene
LinkedIn: linkedin.com/showcase/pcma-convene
Instagram: instagram.com/pcmaconvene
X: twitter.com/pcmaconvene
Subscribe to our newsletters: pcma.org/subscribe-to-pcma-emails
Contact Information: For any questions, reach out to Magdalina Atanassova, matanassova(at)pcma(dot)org.
Sponsorships and Partnerships: Reach 36,000 qualified meeting organizers with Convene, the multi-award-winning magazine for the business events industry. Contact our sales team: https://www.pcma.org/advertise-sponsorship/
Music: Inspirational Cinematic Piano With Orchestra
Hosted on Acast. See acast.com/privacy for more information.
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This season was recorded during Convening EMEA 2023, in Copenhagen, Denmark and hosted by Magdalina Atanassova, Convene’s digital media editor.
Guest Information:
· Laura Caprioli
Laura Caprioli is a Growth Programme & Stakeholder Manager at VisitBritain (www.visitbritain.com), the UK's national tourism agency. She has a Master of Science degree from Lund University and a Bachelor's degree from IULM University. Laura is a member of the PCMA 20 in Their Twenties class of 2023.
· Dr. Zena Burgess FAPS FAICD
Dr. Zena Burgess is currently CEO of the Australian Psychological Society (psychology.org.au) and is focused on system-wide change in mental health. Zena works as a coach and consultant to individuals on their development and organisations seeking to reposition themselves, values, culture and create new business opportunities. She is keenly focused on growth and positive development and managing change in a proactive way.
Additional Resources:
· PCMA 20 in Their Twenties Class on 2023 – Class member interview with Laura Caprioli
· CEO on Creating ‘a Kind Place’ for Staff Members
A conversation with Zena Burgess, the CEO of the Australian Psychological Society, on demonstrating empathy with a remote workforce.
Author: Michelle Russell
· Find more on Practicing Empathy at Work and Events in our May/June 2023 issue. Available for free here: https://www.pcma.org/magazine-issue/2023-03/
Follow Convene:
Website: pcma.org/convene
LinkedIn: linkedin.com/showcase/pcma-convene
Instagram: instagram.com/pcmaconvene
X: twitter.com/pcmaconvene
Subscribe to our newsletters: pcma.org/subscribe-to-pcma-emails
Contact Information: For any questions, reach out to Magdalina Atanassova, matanassova(at)pcma(dot)org.
Sponsorships and Partnerships: Reach 36,000 qualified meeting organizers with Convene, the multi-award-winning magazine for the business events industry. Contact our sales team: https://www.pcma.org/advertise-sponsorship/
Music: Inspirational Cinematic Piano With Orchestra
Hosted on Acast. See acast.com/privacy for more information.
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A quick take on the latest stories curated from News Junkie.
Get News Junkie: https://www.pcma.org/campaign/news-junkie/
Meet the Convene Editors:
· Michelle Russell, Editor in Chief
Michelle has been Convene's editor in chief for more than two decades. Early in her career, she was an nonfiction books editor at Random House and has also worked as a writer for several startups. She most enjoys spending time with her family.
· Barbara Palmer, Deputy Editor
Barbara’s wide-ranging, award-winning work as a journalist includes stints as a science reporter at The Daily Oklahoman; publications director at the global nonprofit World Neighbors; and as the arts and humanities editor at the Stanford University News Service.
· Jennifer Dienst, Senior Editor
Before joining the team in 2020, Jen spent more than a decade contributing to titles in the travel, hospitality, and lifestyle space. She has also had brief interludes in public relations and sales. If not writing, she is probably planning her next trip.
· Casey Gale, Managing Editor
Based in her New Jersey home office, Casey Gale enjoys writing DEI and news pieces as they relate to the meetings and events industry. She spends her downtime reading and playing with her two fluffy office mates — her cats, Hildy and Walter.
· Curt Wagner, Digital Editor
Before joining PCMA Curt Wagner spent 22 years at the Chicago Tribune in various positions, including as a national/foreign copy editor, news designer, and as entertainment editor and TV writer for RedEye newspaper.
· Magdalina Atanassova, Digital Media Editor
Magdalina Atanassova, the newest addition to the Convene team, is an award-winning and certified sustainable event prof, resourceful strategist, and amateur artist. Her core trait is love of learning.
Additional Resources:
The two stories in this episode:
· https://hotelsmag.com/news/how-meeting-planners-are-coping-with-higher-costs/
· https://www.forbes.com/sites/kimelsesser/2023/11/10/men-dominate-qa-sessions-at-academic-conferences-heres-why/
Follow Convene:
Website: pcma.org/convene
LinkedIn: linkedin.com/showcase/pcma-convene
Instagram: instagram.com/pcmaconvene
X: twitter.com/pcmaconvene
Contact Information: For any questions, reach out to Magdalina Atanassova, matanassova(at)pcma(dot)org.
Music: Inspirational Cinematic Piano With Orchestra
Hosted on Acast. See acast.com/privacy for more information.
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A More Charged Environment
As face-to-face events return in full force, organizers and venues are assessing additional new risks, like potential disruptive behavior, that can make their events feel less safe and welcoming.
By Michelle Russell, editor in chief at Convene.
Additional Resources:
· Read the September-October issue here: https://www.convene-digital.org/convene/library/item/september_october_2023/4139578/
Follow Convene:
Website: pcma.org/convene
LinkedIn: linkedin.com/showcase/pcma-convene
Instagram: instagram.com/pcmaconvene
X: twitter.com/pcmaconvene
Subscribe to our newsletters: pcma.org/subscribe-to-pcma-emails
Contact Information: For any questions, reach out to Magdalina Atanassova, matanassova(at)pcma(dot)org.
Sponsorships and Partnerships: Reach 36,000 qualified meeting organizers with Convene, the multi-award-winning magazine for the business events industry. Contact our sales team: https://www.pcma.org/advertise-sponsorship/
Music: Inspirational Cinematic Piano With Orchestra
Hosted on Acast. See acast.com/privacy for more information.
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Introduction:
This season was recorded during Convening EMEA 2023, in Copenhagen, Denmark and hosted by Magdalina Atanassova, Convene’s digital media editor.
Guest Information:
· Laura Caprioli
Laura Caprioli is a Growth Programme & Stakeholder Manager at VisitBritain (www.visitbritain.com), the UK's national tourism agency. She has a Master of Science degree from Lund University and a Bachelor's degree from IULM University. Laura is a member of the PCMA 20 in Their Twenties class of 2023.
· Dr. Zena Burgess FAPS FAICD
Dr. Zena Burgess is currently CEO of the Australian Psychological Society (psychology.org.au) and is focused on system-wide change in mental health. Zena works as a coach and consultant to individuals on their development and organisations seeking to reposition themselves, values, culture and create new business opportunities. She is keenly focused on growth and positive development and managing change in a proactive way.
Additional Resources:
· PCMA 20 in Their Twenties Class on 2023 – Class member interview with Laura Caprioli
· CEO on Creating ‘a Kind Place’ for Staff Members
A conversation with Zena Burgess, the CEO of the Australian Psychological Society, on demonstrating empathy with a remote workforce.
Author: Michelle Russell
· Find more on Practicing Empathy at Work and Events in our May/June 2023 issue. Available for free here: https://www.pcma.org/magazine-issue/2023-03/
Follow Convene:
Website: pcma.org/convene
LinkedIn: linkedin.com/showcase/pcma-convene
Instagram: instagram.com/pcmaconvene
X: twitter.com/pcmaconvene
Subscribe to our newsletters: pcma.org/subscribe-to-pcma-emails
Contact Information: For any questions, reach out to Magdalina Atanassova, matanassova(at)pcma(dot)org.
Sponsorships and Partnerships: Reach 36,000 qualified meeting organizers with Convene, the multi-award-winning magazine for the business events industry. Contact our sales team: https://www.pcma.org/advertise-sponsorship/
Music: Inspirational Cinematic Piano With Orchestra
Hosted on Acast. See acast.com/privacy for more information.
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Welcome to the Convene Podcast!
Convene’s editors spend their days speaking with business events professionals and experts in other areas, as well as researching and poring over content about the business events industry and the larger world of business. Now, in addition to our print and online articles, we want to bring these insights to you in a new format — the Convene Podcast is back with a new concept and new episodes, available wherever you listen to podcasts.
Welcome message by Michelle Russell, editor in chief at Convene, and Magdalina Atanassova, digital media editor at Convene.
Additional Resources:
Read Convene: www.convene-digital.org/convene/library
Follow Convene:
Website: pcma.org/convene
LinkedIn: linkedin.com/showcase/pcma-convene
Instagram: instagram.com/pcmaconvene
Twitter: twitter.com/pcmaconvene
Subscribe to our newsletters: pcma.org/subscribe-to-pcma-emails
Contact Information: For any questions, reach out to Magdalina Atanassova, matanassova(at)pcma(dot)org
Sponsorships and Partnerships: Reach 36,000 qualified meeting organizers with Convene, the multi-award-winning magazine for the business events industry. Contact our sales team: https://www.pcma.org/advertise-sponsorship/
Music by:
Item Title: Inspirational Cinematic Piano With Orchestra
Item URL: https://elements.envato.com/inspirational-cinematic-piano-with-orchestra-7HY7FS4
Item ID: 7HY7FS4
Author Username: MusicalSmile
Licensee: PCMA Marketing
Registered Project Name: PCMA Convene Podcast Intro/Outro
License Date: November 8th, 2023
Item License Code: N68YBTVGWE
Hosted on Acast. See acast.com/privacy for more information.
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‘It’s so hard for me to go from being a Northeast-coast, New Yorker/D.C./ Type-A personality, very driven, to say — actually say — working less is going to make me more productive.'
– Leigh Stringer, workplace strategist
Our annual salary survey, due out June 1, revealed that a lot of you are feeling frazzled. You list stress and lack of work/life balance as the aspects you like least about your job. Respondents also talked about the need to be always on and digitally available; the crazy hours worked leading up to an event; and many days spent traveling.
It’s not just the meetings industry, of course. Modern life means knowledge workers are never really off the clock. But Leigh Stringer, author of The Healthy Workplace, says continuing this way is a recipe for burnout.
But there are changes you can make, Stringer said.
Listen below:
Opening music composed by David McMillin
The post Reversing Burnout appeared first on PCMA Convene.
Hosted on Acast. See acast.com/privacy for more information.
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“If our conferences become more problem-focused as opposed to more traditional discipline-focused, you’ll see these diverse groups coming together. Which I think is exciting and sort of mind-opening.” – Clay Johnston, dean of the Dell Medical School at the University of Texas at Austin.
Listen:
http://convenesite.wpengine.com/wp-content/uploads/2017/04/Convene_Ep10_Dell-Medical-School.mp3Illustration by Selman DesignsClay Johnston thinks the U.S. healthcare system is broken. Health costs in the U.S. are much higher than any other country, yet our outcomes are ranked 34th in the world, he told Convene podcast host Ashley Milne-Tyte. Johnston has some ideas for how to address that, beginning with the way in which phycisians are trained and receive continuing medical attention.
We looked at the future of medical meetings in our cover story this month, and in this conversation, Johnston and Milne-Tyte delve deep into how medical conferences traditionally have been structured, what's already changing, and why the industry still has a long way to go.
Read the full transcript below:
Ashley Milne-Tyte: Welcome to the Convene Podcast. I’m your host, Ashley Milne-Tyte. This time on the podcast we meet Clay Johnston, dean of the Dell Medical School at the University of Texas at Austin. He says medical conferences are ripe for an overhaul, but change is happening slowly.
Clay Johnston: All you have to do is have some well-known speaker stand up there and you’ve just entertained a thousand people in the audience, right? And these interactive approaches are much more labor intensive.
AM-T: Clay Johnston has been dean of UT Austin’s medical school for three years. Naturally, he’s invested in medical education – specifically in making that education more hands-on, less lecture-based. But before we started talking about conferences, I asked him to talk about the healthcare system in general. It’s almost become a cliché, the assertion that the US healthcare system is broken. Clay says there’s plenty of evidence to support that.
CJ: I mean one example for the U.S. is our healthcare prices are substantially higher than any other country. So 30% higher than Switzerland yet our health outcomes are by the WHO ranked 34th – between Costa Rica and Cuba. We spend about 9,000 a year on healthcare, in Cuba they spend 800, and yet they live as long as we do.
AM-T: Another example, he says: doctors and patients generally can’t email each other, even though email might be an efficient way to get questions answered.
CJ: Another is that half of patients aren’t taking their medications as directed three months after the prescription is written, and we do nothing to monitor that, provide tools, track knowledge, help people with that problem.
AM-T: He says that is the number one reason drugs don’t work —people just aren’t taking them correctly. He believes conferences can play a role in better healthcare outcomes because they’re an important part of medical education. But for now, he says they have a ways to go. First, he started talking about how his school is training the physicians of the future. It’s quite a contrast to the way he was trained.
CJ: So there’s differences in content now than when I went to medical school. The facts-based memorization approach to teaching is much less relevant, it’s much more about problem solving and more about the systems of care and all that, and then the way in which we teach also needs to change. They can’t listen to lectures for 45 minutes and take notes and take tests, that just doesn’t work well.
AM-T: He says their curriculum is based instead on team-based problem solving. So medical students need to learn certain materials, there are some lectures, but they can be recorded and listened to at home. The classroom is used for thrashing through problems as a group, and working out solutions. He says even the classroom is set up so that people can break into small groups at tables to discuss their cases.
CJ: That also reinforces the way we need to approach healthcare, which is as a team sport, not an individual sport…and reminding people of the importance of the different perspectives that come into the room. So in terms of conferences, yes, they’ve shortened their presentations — there’s the longer presentations one gets as the plenaries, and the shorter, scientific presentations. But they’re still really about somebody broadcasting from the front of the auditorium and everyone else sitting placidly in their seats and maybe asking questions at the end.
AM-T: He says creating more interaction and creating an environment where attendees can work together on cases – that would be a much more effecting learning tool at health conferences.
AM-T: You know you were talking about, that’s not how adults learn, sitting in a lecture hall or classroom and listening to someone at the front, taking notes. I mean unfortunately it’s certainly that’s how I was forced to learn throughout my education, and I’m interested in whether you think this is a generational difference. In that we may not have liked that way of learning, but that was just the way we were taught. And now people in their early 20s, they haven’t grown up in the same learning environment. They’re used to interaction in a way you weren’t if you grew up going to school in the 60s, 70s, 80s…
CJ: I think that’s right. I mean the other difference is that for us conveying facts was a key function of education. ‘You should know the entire periodic table,’ whereas today that would be seen as silly. The periodic table is available at the touch of a finger.
AM-T: On your phone or computer. He says today’s classroom training and conferences should be more about tackling real life cases. But he admits things are the way they are for good reason.
CJ: Partly too why the education system exists the way it does is that it’s so efficient and easy. All you have to do is have some well known speaker stand up there and you’ve just entertained a thousand people in the audience, right? And these interactive approaches are much more labor intensive in general.
AM-T: But he says at his school, even in continuing medical education, they’re all about case-based learning. Everyone has to break into groups to discuss a case they’ve read about before class, and then each group reveals certain aspects of the case from the front of the room. He thinks that could easily happen at a medical conference.
CJ: So maybe it’s new management for HIV/AIDS and there’s a specific case the audience works through.
AM-T He’d love to see it happen.
AM-T: Do you feel strongly enough about it to propose it to anyone?
CJ: Well yeah, I think it’d be — we’re going to be doing it for conferences we set up for continuing medical education. So that’ll be a standard approach we take — there will be an expectation to review some didactic materials before coming and then bringing people together to work through cases in small groups in a larger room. So we’re doing it. But yeah I think it could work great in the conferences I go to, absolutely.
AM-T: Something else he’d like to see at future gatherings? Different groups of professionals all coming together.
CJ: The notion that we can all work in silos in healthcare is going away as we focus more on the patient, the person, if they’re sick, we recognize it’s not just about the provider, it’s about the team that cares for that person. And the solutions are much better when you bring in diverse perspectives.
AM-T: He says medical students now have to spend a certain number of hours during their four years with nurses, social workers, pharmacists, and engineers, all in training. He says that kind of collaboration will ultimately replicate itself at conferences, too, if the conditions are right.
CJ: If our conferences become more problem focused as opposed to more traditional discipline focused you’ll see these diverse groups coming together. Which I think is exciting and sort of mind opening.
AM-T: And it’s already happening at some events. I spoke to him right as South by Southwest was wrapping up in Austin. He says it’s quite a gathering – and one other conferences should aspire to.
CJ: That brings together an amazing array of people. You get kids still in school all the way to people post retirement, you get musicians and artists, you get politicians, you get physicians and social entrepreneurs to traditional entrepreneurs to venture capitalists. It’s the strangest and most wonderful diverse group of people and that is mind-opening in itself. It’s not distracting, it’s sort of a mad house actually, but a mad house in a really useful way.
AM-T: He says more conferences like that would be invigorating. That’s the Convene podcast for this time. There will be another show soon.
I’m Ashley Milne-Tyte. Thanks for listening.
Intro music composed by David McMillin
The post How Medical Meetings Can Help a Broken U.S. Health-Care System appeared first on PCMA Convene.
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“If you’re going to have people come to a live event, then let’s celebrate their being alive. And asking them to sit silently, passively in the dark for hours at an end is not celebrating their being alive.” — Charlie Melcher
Listen:
http://convenesite.wpengine.com/wp-content/uploads/2017/02/ConveneEp9.mp3Intro music composed by David McMillin
Charlie Melcher began his career in book publishing, but his company, Melcher Media, is anything but traditional — in addition to books, it releases apps, short films, and other digital media. And when Melcher created a conference — the Future of StoryTelling Summit — to bring digital storytellers together in New York City, Melcher kept on reinventing.
““The first issue was how do you create a 21st-century conference,” Melcher told Convene podcast host Ashley Milne-Tyte. “How are you able to walk your talk with the event, if the idea is to look at how digital media and technology is transforming the way we communicate?”
We described some of Melcher's innovations in our January cover story In this conversation, Melcher and Milne-Tyte keep digging into the process.
Read the full transcript below:
Ashley Milne-Tyte: Welcome to the Convene Podcast, I’m your host, Ashley Milne-Tyte. In this podcast we’re talking to Charlie Melcher. He’s the founder of the Future of Storytelling – a summit that wants to upend the way we think about storytelling, and the way we think about conferences.
Charlie Melcher: If you’re going to have people come to a live event, then let’s celebrate their being alive. And asking them to sit silently, passively in the dark for hours at an end is not celebrating their being alive.
AM-T: Coming up, where storytelling and conferences meet. Convene Magazine is published by PCMA, the Professional Convention Management Association, and it offers fresh perspectives on meetings and events. You can find Convene online at pcmaconvene.org.
Charlie Melcher is CEO of Melcher Media. It’s a publishing company in New York, but not in the way you might think. They publish books, yes, but also apps, short films, digital media of all kinds. A few years ago he realized, there’s this whole community of people like us out there who are telling stories in a new way – they might be musicians, gamers, advertisers – but they all have the same goal: to tell the best stories in the most innovative ways. He decided they all needed a way to get together, to inspire eachother and learn from eachother. That’s how the Future of Storytelling – or FoST – was born.
CM: The first issue was how do you create a 21st century conference…how are you able to walk your talk with the event, if the idea is to look at how digital media and technology is transforming the way we communicate. The first insight was we didn’t want to make it a passive experience, we didn’t want to create a conference where everyone sat in the dark in an auditorium and was lectured by someone from a stage.
AM-T: Instead, Charlie and his team decided to make short films of their speakers before the conference – films where they discuss their ideas and their work.
CM: Share those online before the event, so our attendees could watch them, get excited, choose their favorite speakers and then when they came to FoST they could sit in a comfortable room around a table with their favorite speaker and 25 other people who had self-selected to be in that session. And then they have this very sort of lean in, roll up your sleeves hour to have a high level seminar with this world expert and 25 other really interesting people around the room.
AM-T: When Barbara Palmer, the senior editor of Convene, when she did a print piece about your conference, you were quoted as saying you knew you needed to blow up the conference model. Is that what you meant by that?
CM: Yeah, that and other things. We were looking at ways to get people to learn by doing, to get people to connect with each other in new ways. A lot of what we were trying to do was take our attendees and shake them up in different groups. So that we’re without people realizing it we’re forcing them to get to know each other, to meet new people.
AM-T: For those of you who listened to the last podcast with Josh Packard, this may sound familiar. He argued that to keep future conference goers engaged, organizers will have to allow more interaction with the speakers and other guests at the event itself – and let attendees watch the speakers’ talks ahead of time.
CM: That’s exactly what we do and that came from the understanding we should allow each medium to do what it does best. So video works beautifully online, the internet is a perfect place to convey certain kinds of information, but if you’re going to have people come to a live event, then let’s celebrate their being alive. And asking them to sit silently, passively in the dark for hours at an end is not celebrating their being alive. It’s not actually encouraging conversation, connections, or participation, and it’s not solved by taking three questions at the end.
AM-T: He says these days people expect to be able to participate, to ‘like’, share, and comment.
CM: But even more than that now we want to be part of the discussion, or we want a role to play at the very least. And so we built FoST around that and we all know you learn better, you make friends more quickly, you are stimulated if you are physically active.
AM-T: He says little of the Future of Storytelling is passive – they do have performances, but pretty much everything else has attendees taking part in some way: they have workshops, for example…
CM: So we have someone teaching aerial drone photography and we have 20 people outside flying drones.
AM-T: And you know those performances I mentioned? Well it turns out even those can get interactive pretty quickly.
CM: The last thing is we actually make a meta narrative…
AM-T: I read about this and it sounded terrifying to me…can you explain a little bit to people who don’t know, how does that work?
CM: So we work with a writer and a troupe of actors and we create a story that will play through the 2 days of the summit, and our intention, since we’re here talking about storytelling in a meta sense, we want you to also be able to experience it. So you’re at a thought leadership gathering talking about storytelling, and you’re in an immersive theatre experience.
AM-T: For instance, at the most recent conference that meta narrative was that everyone in attendance was an extra in a Hollywood production. After actors – playing a leading lady and leading man – argued and flounced off saying they were leaving the production, attendees were asked to step up and take part. It sounds kind of like when you sit near the front during a modern theater production and suddenly you’re plucked on stage – but Charlie says you’re not forced to take part here, just encouraged to. He says he and his team plot the course of the summit carefully. They even send each attendee a personalized memento box two months after the summit ends.
CM: I mean we start by taking people on a private ferry boat off Manhattan island, to this destination where no one’s ever been before, this beautiful campus called Snug Harbor located on Staten Island, which again most people have never been to. And so we’re really thinking about taking our guests on a journey from before the summit all the way to two months after. They should feel like they’ve been on an adventure, a luxury adventure of some sort. Transported. Transformed.
AM-T: You know I was going to ask you, are there any parallels with creating a narrative to creating a conference, with a beginning, middle and end? And it sounds like there are.
CM: Yeah, absolutely. Our twenty some odd years of crafting beautiful books and telling stories in print prepared us very nicely for this. The curation is similar to the editorial process of choosing writers or other creative contributors to a book. The attention to detail comes from our experience paying attention to the details of making books. It’s the same set of skills that have made us very successful in the publishing world that have led to people really enjoying the summit.
AM-T: How do you pick who comes, because it’s a small – it’s an exclusive group of people.
CM: Yeah we limit the summit to 500 people and that’s, interestingly that comes about because there’s only a certain number of rooms we have on this campus…and we don’t want it to be more than about 25 people in a room, and we don’t have space for more than 20 rooms. So what it does is it keeps us at a set size. We’ve made decision to not grow bigger than that. We think the intimacy of the conversations is a huge part of what makes the event special.
AM-T: The guests come from the worlds of music, publishing, journalism, technology, and marketing. Most people are regulars who get asked back each year. Only ten percent are chosen from outside applicants.
AM-T: Do you do anything to facilitate connections between people who have been going for four years and new people this year, or does that just happen organically?
CM: So we don’t have some conscious program like a speed dating or mentorship or whatever, but the way we organize the event, every bit of it is meant to shake it up so you’re having to meet new people each time. So one of the pieces of feedback we get is that you go to a session, there’s 25 people in that room, and after an hour of sitting around the table talking to the speaker you get a sense of who that speaker is, you get to know the speaker.
That’s one of my complaints about a lot of conferences is that the speaker is on stage. And if I – at best I’m gonna get to shake that person’s hand in the lobby and say thank you, great talk. And maybe get their card. But I’m not gonna have a chance to have a meaningful discussion with them. Here, after an hour of sitting around a table I got a chance to ask what I wanted to ask – I got a sense of who that speaker was and they got a sense of me. But the other wonderful surprise was that after an hour of listening to each other talk around the table I got a really good sense of the other people in the room. So what we see is people leave those rooms saying ‘Hey, we should talk,’ or ‘I’m dealing with that too,’ and so just the rooms themselves become a wonderful way for people to get to know each other.
AM-T: Yeah, and listening to you talk about this, I’m someone who can be a bit of an introvert at conferences, they can be overwhelming, I’m someone who might run up to their room after several sessions because I need to get away from that hubbub and all those people. Do you find that with these smaller groups, people who might be a bit more introverted are actually happy to talk and they want to open up and talk in a smaller setting?
CM: I think people feel much more comfortable to be able to do that…again with a small group of people in a room…they might not be the first to ask a question, they might not start off the conversation, but after 30, 40 minutes and pretty much everyone else has said something now… and also by the way, we have a facilitator in each room with each speaker so they’re there to make sure conversation goes smoothly or fill in if there’s a lull, but also to make it welcome for the person who hasn’t asked a question or hasn’t been in the conversation to come into it.
And just back to those films they make of speakers before the conference – the films that kick off all the discussions these small groups have. These aren’t mashups of Powerpoint slides and video. Each film has a team and a director, and takes many hours to produce and edit.
AM-T: It sounds like it’s so much work, I wonder how…it’s not like every conference in the land would wish to replicate this, but it’s pretty labor intensive doing it this way, and doing it well.
CM: I totally agree, which is why I’m completely comfortable sharing it with you [laughs]. I think we’re the first to do this but I don’t think there’s something we own…I mean the idea of making films or sharing them online, we didn’t invent that. We’re just willing to put in the work, the time, and again that goes to our craft as storytellers, making books, making videos, we’ve made about 100 videos now over the last five years, just for FoST. They’re on our site, anyone can come watch them, we release them as we lead up to it – but it’s all part of creating a very rich story world for our attendees. Whether it’s the meta narrative or the boat ride, or the videos beforehand or the takeaway personalized books after, we’re inviting you into this exquisite journey, this hero’s journey, and literally we think about how can we have you leave transformed? How can we have you leave with the world seeming like a different place at the end of it?
AM-T: Charlie Melcher. The next Future of Storytelling summit will take place in October 2017. That’s the Convene Podcast for this time. We’d love to hear any feedback you have on the show – you can write to us at [email protected]. There’ll be another show soon.
I’m Ashley Milne-Tyte. Thanks for listening.
The post Is This the Future of Conferences? appeared first on PCMA Convene.
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“[People] are choosing alternative ways of getting together and doing things. They’re not filtering their lives through the lens of these major social institutions like they used to.”
Josh Packard, a sociology professor at the University of Northern Colorado, never expected to be involved with the meetings industry. His research looks at why Americans stop going to church or being involved in other social activities — everything from joining the PTA to taking part in local politics. Packard got involved in the meetings world more recently when he realized that there’s a lot of overlap between conferences and other groups that bring people together. And, as podcast host Ashley Milne-Tyte discovers in this conversation with Packard, much that the meeting industry can learn from his insights.
Listen now:
http://convenesite.wpengine.com/wp-content/uploads/2016/11/Convene_8.mp3The post What Can Churches Tell Us About Conferences? appeared first on PCMA Convene.
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Telecommuting is a good thing for both employees and employers in many ways — including less stress for workers and increased productivity, Kim Elsbach, a professor at the UC Davis Graduate School of Management, told Convene Podcast’s Ashley Milne-Tyte. But there are potential downsides for you and your career, she warns, including the risk of fewer promotions and lower performance evaluations compared with more visible coworkers. “It’s to your benefit to be aware of those potential risks so you can head them off,” Eisbach says.
Milne-Tyte also talks to Karen Malone, vice president of meetings and sales for HIMSS, a happy telecommuter, about the nuances of working remotely and how she and her staff make it work.
Listen here:
http://convenesite.wpengine.com/wp-content/uploads/2016/10/ConveneEp6-1.mp3Intro music composed by David McMillin
Read the full transcript:
Ashley Milne-Tyte: Welcome to the Convene podcast. I’m your host, Ashley Milne-Tyte. In this show we’re talking about telecommuting. The number of Americans who work from home has leapt 100 percent during the last ten years, and the trend looks set to continue. We have advice from a meeting planner who works remotely full-time…
Karen Malone: I think you need to think about your work style as well as your life style. I think the kind of energy you thrive off is really important.
AM-T: And a professor of management who’s studied what your presence at the office can signify…
TK: Just being seen at work during normal work hours is related to perceptions of dependability and reliability.
AM-T: Coming up – the pros and cons of telecommuting. Convene magazine is published by PCMA, the Professional Convention Management Association, and it offers fresh perspectives on meetings and events. You can find Convene online at pcmaconvene.org
Karen Malone is vice president of meetings and sales for HIMSS – the Healthcare Information Management and Systems Society. She’s been with the organization for almost 20 years and she used to live and work in Chicago. But her commute from the suburbs was an hour and a half each way. She was getting tired of it, especially of having to waste so much time on the train. So she started off working from home one day a week. Then it went to two, then three. Finally, about a year ago, she and her husband moved to Tennessee, and she now works from home full-time. I got her on the phone at her home office. She says the change was an adjustment, but not a hard one…
KM: For me it’s very easy because I’m pretty much a routine type of person. And so I found that I would keep the same schedule as if I was going to the office, I’d get my coffee in the morning every day…
AM-T: She’d run out, get it, come back, and settle down to work. She tries to take a proper lunch but admits it’s usually a pretty short break. And she says having a dedicated work space – an actual office at home – is helpful. In fact at her organization that’s the rule. To do this, you must have a dedicated space – no working at the kitchen table.
AM-T: What has been the difference between working remotely and working at the office? I mean there are the obvious things like you don’t have our colleagues around you but what are the things perhaps we don’t think about, those of us who don’t do it all the time?
KM: The really funny thing is, it definitely is a lifestyle change for me, but one of the biggest changes is the lack of exercise. I don’t get as much exercise because I’m not commuting back and forth – I used to walk back and forth to the office or walk a little bit to go outside and grab a bite to eat for lunch, things like that. So the lack of exercise has been a challenge for me. So what I’ve done to address that is, because one of the benefits of being home- based is I gain more time in day. I’m not wasting 90 minutes each way commuting. Therefore I take that time and I’ve joined a gym, a health club.
AM-T: She heads there at the end of the day. But it’s not just less moving around that took some getting used to. There’s the whole other people thing.
KM: You mentioned, you know, with the colleagues in the office. But also, the lack of interaction with colleagues outside the office. The meetings, the social interactions, lunch activities and things like that that I’d partake in when I was in the office and in the city. So what I try and do now is I come to Chicago every four to six weeks to meet with my staff and when I do that I try to also schedule time with our suppliers that I can have face time with them as well, and colleagues in the industry.
AM-T: I mean you said you’re a routine person, you’re self-disciplined. Would you say that it’s really important to have those traits before you embrace this as a new work style?
KM: Absolutely, I think you need to think about your work style as well as your life style. I think the kind of energy you thrive off is really important. Frankly if I didn’t have the amount of travel I have and the opportunity to have the level of face time I have with my staff and other colleagues, I would find this work environment very challenging for me because I do feed off and thrive off the energy of face to face interaction.
AM-T: So she says it’s important to consider that aspect of your personality as well as how disciplined you are before you make the switch. And that did make me wonder…
AM-T: Have you ever encountered anyone in your work who has started telecommuting and then thought, ‘Oh, this isn’t right for me, I’m going to go back to the office?’
KM: I actually do. I know of someone in our office who was working full-time telecommuting and is now back in the office three days a week. Because she found it was hard for her to really focus while she was working at home, she just found that she could focus much better, and she needed that office interaction.
AM-T: Interaction isn’t only good for you socially, it’s also good for your career. Kim Elsbach is a professor of management at the graduate school of management at UC Davis. One of the areas she looks at is how perception works at the office.
Kim Elsbach: So what we found in a study of face time in a corporate office context is that just being seen at work during normal work hours, no interaction required, no knowledge of what you’re actually doing, just merely being seen passively, is related to perceptions of dependability and reliability.
AM-T: In other words you’re seen as dependable and reliable just because you’re there – you could be doing your weekly grocery shop online for all your manager knows, but your mere presence leaves the impression that you’re a good worker. And she says these beliefs – they’re totally unconscious – but they can influence bosses’ behavior.
KE: And moreover we found that if you’re seen at the office outside of normal work hours, early in the morning, late at night, on the weekends, in addition to those perceptions you get credit for being committed and dedicated. And those kinds of perceptions are important to being promoted into managerial positions, the perception that you’re highly committed and dedicated to the organization.
AM-T: Which sounds a bit worrying if you work from home. One of the conclusions of her research? That employees who work remotely may get lower performance evaluations, smaller raises and fewer promotions. Which sounds pretty awful.
KE: Yeah, it does, and again it’s unconscious on the part of the observer. In a lot of performance evaluation metrics there will be subjective trait measures, like ‘Is Ashley a team player, does she display leadership capabilities, does she show commitment to her work?’ And those kind of subjective ratings are highly susceptible to what we call face time bias – that we’re going to rate you higher on those kinds of things because we’ve seen you a lot. We don’t know really why we think you’re more reliable, dependable, committed and dedicated. But the end result is that we have those perceptions because we’ve seen you at work a lot.
AM-T: And although Kim’s research hasn’t looked at what actually happens – or doesn’t – with promotions, other research has. One study was carried out on China’s biggest travel agency. It found remote workers were promoted at half the rate of their colleagues in the office. I spoke to Karen Malone about this. I asked, has any of this come into play for you? She said not at all.
KE: I have several staff as well as myself that work fulltime, we’re home office based. And I find we’re much more focused and accessible. As a matter of fact I just promoted my director of exhibit services to senior director of exhibit services just about a month ago. So we do not really find that promotions are impacted whatsoever because of a work/home environment. As a matter of fact I think staff work very well with it. And we find that productivity has increased.
AM-T: And just to be clear that director she promoted also works at home. Karen says her own supervisor is also based out of a home office. And she thinks it makes a difference that she does get out and about because of her job.
KE: Fortunately in the line of work we do in the hospitality industry, I travel a lot – I had 24 trips last year, I believe I have 22 budgeted for this year, so I find I have plenty of time to get out and have face time with my supervisor and/or my staff.
AM-T: She says so far, her home set-up has more pluses than minuses.
KE: First of all, I think my staff, my colleagues, my supervisor, everyone would say I’m much more accessible. I’m here, I’m in my home based environment. When I was in our Chicago office I was running from meeting to meeting, here and there and back and forth. Now I’m taking all of my conference calls and meetings in my home office and if I see another call come in I can quickly reply to it on another line or through email, so I multitask a lot.
AM-T: In a good way. She says she’s gained so much time back, and she loves that. She can also breeze through projects because she has fewer distractions. And one more thing – she got this advice from a colleague and she really likes it. She says you do lose that every day, ‘how’s the family’ kind of chit-chat when you’re not physically in the office. So she makes sure that when she talks to her direct and indirect reports she does a bit of that on the phone – just so they know she still cares about their lives, and it’s not ALL business. Kim Elsbach of UC Davis agrees the shift to telecommuting can be a boon not just to individuals, but to society as a whole.
KE: I think in general that telework is good in many, many ways. It reduces stress, it improves productivity in many jobs, it’s better for the environment. There’s all kinds of benefits from it so I don’t want to see it go away. But I think buyer beware – you have to know there are potential downsides for you and your career depending on your situation, depending on the way you’re evaluated and how you compare to other people at work. And it’s to your benefit to be aware of those potential risks so you can head them off.
AM-T: So she says if you do have the opportunity to work from home, sit down with your boss first and talk about how you’ll communicate and how your work will be evaluated.
That’s the Convene podcast for this time. There’ll be another show soon.
If you have any feedback on the show we’d love to hear from you. You can shoot an email to [email protected].
I’m Ashley Milne-Tyte. Thanks for listening.
The post Can Telecommuting Hurt Your Career? appeared first on PCMA Convene.
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Women dominate the meetings industry — yet, as Convene's 2016 Salary Survey revealed, there’s a pay gap between men and women of almost 25 percent. In this podcast, Ashley Milne-Tyte talks to Sara Laschever, an author and speaker on women and leadership, who says that some of that disparity may boil down to salary negotiations, which many women find harder to navigate than men do.
Even female meeting professionals who are very successful at negotiating for their companies and clients probably don't get the same results for themselves, Laschever says. How can women turn that around? Laschever offers some tactics for better results.
Listen now:
http://convenesite.wpengine.com/wp-content/uploads/2016/09/ConveneEp7.mp3The post How Women Can Become Better Negotiators — for Themselves appeared first on PCMA Convene.
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Ashley Milne-Tyte talks to Brigid Schulte, author of Overwhelmed: Work, Love and Play When No One Has the Time, in a conversation inspired by the revelation that nearly 80 percent of the meeting professionals who responded to Convene‘s annual salary survey didn’t take all of the vacation they earned last year.
That’s all too common, Schulte said.
In the U.S. “we don’t have a history or culture of embracing taking time off to recharge, relax, refresh, enjoy your life. There has always been a very strong work streak in the U.S. … we get a lot of meaning and identity out of work.
“That's really gone crazy,” Schulte said, “since the switch to the service and knowledge economy, where we all have jobs like meeting planners where you’re not sure you’re ever done, there’s always more to do, there’s always the next thing coming up.
“I think what’s really important and we Americans need to be more aware of is the emerging neuroscience about how our brains and bodies work. If you want to be really work focused— to do an excellent job — the only way to do that is by taking time off, by getting enough rest and relaxation to be able to be recharged and come back in refreshed.
“We don’t have much good research on vacation because nobody takes it. But what research on overwork and burnout is showing is you are much less effective if you keep pushing and pushing and pushing, which has become the culture in America right now.”
Listen:
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