Avsnitt
-
00:00 Introduction
02:04 Optimizing Supply Chain for Increased Profitability
08:01 Reducing Fulfillment Costs with a Better 3PL
10:51 Re-engineering Products to Eliminate Waste
14:39 Building Relationships with Suppliers for Cost Savings
20:04 The Power of Being Likeable in Business
21:31 Shrinkflation: A Profitability Hack
24:51 Finding the Optimal Price Point through Price Testing
28:58 Pricing Testing for Increased Profitability
30:23 The Power of Bundling
31:48 Optimizing Supply Chain and Shipping Dynamics
39:33 Cutting Wasteful Marketing Spend
48:10 The Role of Brand Marketing
52:59 Harnessing the Power of Email and SMS Marketing
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIAPowered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.Northbeam.https://www.northbeam.io/Postscript.https://postscript.io/Subscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators Sign up to our weekly newsletter here: https://www.9operators.com/
-
00:00 Introduction
07:24 The Viral Tweet and Perspectives on Wealth Advisors
15:21 Promise 1: Control
16:14 Promise 2: Exclusive Access to Investment Opportunities
24:25 Promise 3: Access to Events
25:49 Promise 4: New Financial Instruments
26:48 Promise 5: Safety
27:15 Conclusion and Importance for Entrepreneurs
28:13 Borrowing Against Non-Liquid Assets: Benefits and Risks
31:34 The Controversy of Taxing Unrealized Capital Gains
39:17 The Importance of Having a Clear Sense of Purpose
44:03 The Need for Liquidity to Weather Economic Storms
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIAPowered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.Northbeam.https://www.northbeam.io/Postscript.https://postscript.io/Subscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators Sign up to our weekly newsletter here: https://www.9operators.com/
-
Saknas det avsnitt?
-
00:00 Introduction02:18 The Pros and Cons of Running Sweepstakes10:09 The Impact of Sweepstakes on Revenue and Customer Engagement13:30 Q4 Planning: Leveraging Gift-Giving for Increased Sales18:16 TV Advertising and Other Marketing Channels23:49 Q4 Sales: Gift-Giving vs. Gift-for-Self30:45 Finding the Perfect Gifts32:11 Advertising Strategies for the Holiday Season34:38 The Power of Direct Mail in Marketing49:30 The Risks of Publicly Traded Chinese Companies54:12 The Impact of Personal Appearance on Professional Success
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIAPowered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.Northbeam.https://www.northbeam.io/Postscript.https://postscript.io/Subscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators Sign up to our weekly newsletter here: https://www.9operators.com/
-
00:00 Introduction
03:32 The Value of Time and Convenience
07:49 Bias to Impact and Velocity in Work
13:29 Leadership Styles and Kindness vs. Gentleness
19:12 Resilience and Embracing Failure as a Leader
26:21 Creating a Culture of Risk-Taking and Learning from Failure
31:48 The Importance of Being Anti-Fragile as a Leader
38:30 Longevity and Persistence in Business
44:34 The Key to Success: Duration and Self-Discipline
49:29 The Partnership Between Northbeam and Meta
52:43 Consumer Spending Trends and the Outlook for Q4
01:16:33 The Importance of a Clear and Concise Hook
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIAPowered By:
Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.Northbeam.https://www.northbeam.io/Postscript.https://postscript.io/Subscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators Sign up to our weekly newsletter here: https://www.9operators.com/
-
07:41 The Importance of Making Low-Impact Decisions
09:36 The Role of Leadership in Decision-Making
11:25 Learning from Mistakes and Allowing the Team to Make Mistakes
14:48 Identifying High-Leverage Decisions
16:44 Making High-Leverage Decisions in the Cookware Industry
21:14 Forecasting and Planning for the Future
31:06 The Advantage of Being in a Growing Category
34:21 The Significance of Intrinsic Growth Rate and New Customer Acquisition
38:37 The Role of Brand Equity in Expanding into New Product Categories
44:12 The Risks and Rewards of Hyper-Growth
46:56 The Competitiveness of the Consumer Durables Industry
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA
Powered By:
Fulfil.io.
https://bit.ly/3pAp2vu
The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.
Northbeam.
https://www.northbeam.io/
Postscript.
https://postscript.io/
Subscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators
Sign up to our weekly newsletter here: https://www.9operators.com/
-
00:00 Introduction
03:24 Discussion on Personal Networks and Investment Opportunities
06:46 Investing in Unique Business Opportunities
09:12 Balancing Personal and Professional Priorities
11:06 Maximizing Sales on Prime Day
13:41 Amazon's Brand Awareness Strategy
18:45 Strategies for Running Deals and Discounts
23:28 Gradual Discounting and Protecting Margins
27:15 Segmenting SKUs by Channel to Avoid Conflicts
28:40 Avoiding Algorithmic Price Matching and Differentiation
30:00 The Power of Bundles and Sets in Increasing AOV
31:28 Framing and Anchoring Prices on a D2C Website
38:38 Setting Prices for Profitability
49:16 The Effectiveness of Giveaways and Contests
54:59 Considerations for Running Giveaways
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA
Powered By:
Fulfil.io.
https://bit.ly/3pAp2vu
The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.
Northbeam.
https://www.northbeam.io/
Postscript.
https://postscript.io/
Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Marketing Operators Podcast here: / @marketingoperators
Sign up to our weekly newsletter here: https://www.9operators.com/
-
00:00 Introduction & The Reality of E-commerce Growth
31:26 Disparity in E-commerce Growth
33:20 Challenging the Perception of E-commerce
35:08 Challenges Faced by Seven-Figure and Eight-Figure Stores
45:41 Growth Rates of Seven-Figure and Eight-Figure Stores
53:07 Comparison of Growth Rates
55:20 Challenging Conventional Wisdom
58:36 The Importance of Having a Competitive Advantage
01:03:20 The Correlation Between Customer Sentiment and the Market
01:04:47 Setting Realistic Growth Expectations
01:07:40 The Role of Capital in Driving Growth
01:09:02 Understanding the Broader Market Context
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIAPowered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.Northbeam.https://www.northbeam.io/Postscript.https://postscript.io/Subscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators Subscribe to The Marketing Operators Podcast here: / @marketingoperators Sign up to our weekly newsletter here: https://www.9operators.com/
-
00:00 Introduction and Overview
03:22 The Impact of Cap Tables on the Organization
05:17 Equity as a Tool for Employee Retention08:38 The Power Dynamics of Board Control
23:21 The Importance of Trust in Equity Allocation
26:46 Reflecting on Past Decisions: What Would You Change?
27:41 Navigating the Challenges of Equity and Ownership
38:02 The Importance of Open Communication and Fairness
45:17 Understanding the Psychology of Equity and Monetization
53:24 Insights into the E-commerce Industry: A Preview of Data
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA
Powered By:
Fulfil.io.
https://bit.ly/3pAp2vu
The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.
Northbeam.
https://www.northbeam.io/
Postscript.
https://postscript.io/
Subscribe to The Marketing Operators Podcast here:
https://www.youtube.com/@MarketingOperators
Subscribe to The Marketing Operators Podcast here: / @marketingoperators
Sign up to our weekly newsletter here: https://www.9operators.com/
-
00:00 Introduction
03:18 Overview of Flexport and its Services
08:09 Differences between Flexport and Shopify in Fulfillment
10:04 Utilizing Real-Time Data for Supply Chain Planning
14:47 The Importance of Visibility and Communication in Logistics
17:56 Challenges in the Freight Forwarding Industry
18:25 Choosing the Hardest Businesses and the Value of Simplifying to Amplify
23:33 Expanding into Omni-Channel Fulfillment and B2B Distribution
28:12 The Complexity of Wholesale Orders and Physical Retail Partnerships
31:06 The Importance of Integration and Communication in Supply Chains
34:50 Building a Robust System for Handling Demand
38:38 The Importance of Holistic Service and Avoiding Fragmentation
39:04 Improving Delivery and Unloading Processes
49:57 The Rise of E-commerce and its Impact on Air Cargo
53:45 Challenges and Non-compliance in Customs Clearance
58:59 The Transition from Operator to Investor
01:02:19 Capital Allocation and Return on Invested Capital
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA
Powered By:
Fulfil.io.https://bit.ly/3pAp2vu
The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.
Northbeam.https://www.northbeam.io/
Postscript.https://postscript.io/
Subscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators Subscribe to The Marketing Operators Podcast here: / @marketingoperators
Sign up to our weekly newsletter here: https://www.9operators.com/
-
00:00 Introduction
03:12 Weekend Recap and Discussion on Aging
06:26 Transitioning from Fluid Intelligence to Wisdom
09:20 The Political Landscape and the Biden Presidency
13:41 The Importance of Privacy and Anonymity on Social Media
15:30 The Influence of Generational Shifts on Institutions
18:12 The Role of Swing Voters in Elections
20:53 The Need for Competent and Moderate Leadership
22:22 The Value of Wisdom and Experience
25:37 The JP Morgan Founders Forum and Insights from Jack Ma
30:19 The Importance of Financing a Business Through Internal Cash Flow
31:18 The Challenges of Transitioning to Generating Free Cash Flow
34:39 Establishing a Strong Culture Early On
36:05 Challenges in the Private Equity Market for M&A
37:03 The Rise of AI and Its Impact on Investment
37:32 Understanding the Chinese Economy and Geopolitical Risks
43:45 The Need for Contingency Plans in Manufacturing
45:19 The Importance of Immigration in Building a Strong Manufacturing Ecosystem
56:09 The Movement of Millionaires out of the UK
57:04 The Decline in Foreign Investment in China
01:04:33 Assessing the Growth Story of China
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA
Powered By:
Fulfil.io.https://bit.ly/3pAp2vu
The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.
Northbeam.https://www.northbeam.io/
Postscript.https://postscript.io/
Subscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators Subscribe to The Marketing Operators Podcast here: / @marketingoperators
Sign up to our weekly newsletter here: https://www.9operators.com/
-
00:00 Introduction
03:09 The Role of an Executive Assistant
06:06 Finding and Trusting an EA
08:49 When to Hire an EA
10:15 Different Perspectives on Having an EA
20:21 Balancing Personal and Work Tasks
23:12 Avoiding Lifestyle Creep
26:34 The Lumpy Nature of Needing an EA
30:21 Finding Time as a CEO
43:28 Aligning Personal and Business Finances
48:31 Optimizing Processes and Priorities
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA
Powered By:
Fulfil.io.
https://bit.ly/3pAp2vu
The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.
Northbeam.
https://www.northbeam.io/
Postscript.
https://postscript.io/
Subscribe to The Marketing Operators Podcast here:
https://www.youtube.com/@MarketingOperators
Subscribe to The Marketing Operators Podcast here:
@marketingoperators
Sign up to our newsletter here: https://www.9operators.com/
-
00:00 Introduction
00:31 Understanding the Challenges of Inventory Management and Fulfillment
06:32 Building a Resilient Business through Channel and Market Diversity
10:39 The Importance of Sustainable Competitive Advantages and Modes
13:50 Productive Paranoia and Risk Mitigation for Long-Term Success
23:40 The Strategy of Sharing Information and Fortifying the Business
26:28 Building in Public
28:17 Accountability and Learning
29:44 Finding a Community
38:12 Recognition and Resilience
47:29 Leading Through Challenges
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIAPowered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.Northbeam.https://www.northbeam.io/Postscript.https://postscript.io/Subscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators Subscribe to The Marketing Operators Podcast here: / @marketingoperators Visit Our Website: https://www.9operators.com/
-
00:00 Introduction
08:09 Navigating the Agency Landscape and the Role of ERPs in E-commerce
14:51 Segmenting Advertising Strategies for New and Returning Customers
24:21 Challenges in Measuring Customer Acquisition Costs
27:08 Utilizing Data Warehouses and Technologies for Customer Analysis
31:51 Tracking and Attributing Customer Data
41:18 The Power Law Distribution of Customer Behavior
49:26 TV and Influencer Marketing as Awareness Plays
54:31 Understanding the Media Mix and Targeting the Core Group of Customers
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIAPowered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.Northbeam.https://www.northbeam.io/Sendlane.https://learn.sendlane.com/operatorsSubscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators Subscribe to The Marketing Operators Podcast here: / @marketingoperators Visit Our Website: https://www.9operators.com/
-
00:00 Introduction03:18 Building Resilience: Lessons from the Meta Summit08:59 Diversification: Mitigating Risks in a Platform-Driven World24:10 The Evolving Role of AI in Marketing27:30 Investing in Resilience: Strategies for Long-Term Success28:57 The Challenges of the E-commerce Ecosystem29:55 The Risks of Relying on Algorithms31:19 Transitioning from the Marketplace to 1P34:35 The Importance of Understanding Your Numbers45:38 The Global Competition in E-commerce53:06 Building Resilience in the E-commerce IndustryOperators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIAPowered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.Northbeam.https://www.northbeam.io/Sendlane.https://learn.sendlane.com/operatorsSubscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators Subscribe to The Marketing Operators Podcast here: / @marketingoperators Visit Our Website: https://www.9operators.com/
-
00:00 Introduction and Overview of Topics01:20 The Impact of ERP Systems on Inventory Management05:32 The Influence of Social Media on Public Discourse07:02 The Disruption of Traditional Media and Commerce by Digital Platforms13:26 The Relevance of Super Bowl Ads in the Current Media Landscape32:15 The Cost and Value of Working with Creative Agencies37:32 The Impact of Brand Equity and Branding Investments45:26 The Frustration of Cold Emails and the Importance of Strategic Networking53:30 Complexities of Government Funding Programs and Ethical Decision-Making
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIAPowered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.Northbeam.https://www.northbeam.io/Sendlane.https://learn.sendlane.com/operatorsSubscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators Subscribe to The Marketing Operators Podcast here: / @marketingoperators Visit Our Website: https://www.9operators.com/
-
00:00 Introduction
08:34 Understanding Consumer Sentiment and Advertising Strategies
15:23 The Impact of Meta on Business Performance
33:36 E-Commerce Strategies and Customer Acquisition
47:43 Brand Expansion and Product Lines
59:33 Brand Equity and Category Expansion
01:03:24 The Challenge of Hubris in Business
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA
Powered By:
Fulfil.io.
https://bit.ly/3pAp2vu
The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.
Northbeam.
https://www.northbeam.io/
Sendlane.
https://learn.sendlane.com/operators
Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators
Visit Our Website: https://www.9operators.com/
-
00:00 The Business of People: Navigating Hiring Challenges
10:22 Organizational Culture and Leadership Impact
29:02 Navigating the Challenges of Hiring and Building Leadership
35:00 The Impact of Growth on Organizational Dynamics
49:48 Executive Roles and Leadership Structure
Operators Exclusive Slack: https://9operators.slack.com/join/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA#/shared-invite/email
Powered By:
Fulfil.io.
https://bit.ly/3pAp2vu
The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.
Northbeam.
https://www.northbeam.io/
Sendlane.
https://learn.sendlane.com/operators
Subscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators Subscribe to The Marketing Operators Podcast here: / @marketingoperators
Visit Our Website: https://www.9operators.com/
-
00:00 Introduction
03:41 Chaurene's Career Journey and Leaving Bobby
08:06 Growth and Challenges at ILIA Beauty
14:17 Lessons from Bobby and the Importance of Customer Obsession
22:07 Skills and Insights from the Agency World
27:25 Remote Work and Managing High-Performing Teams
34:22 Generating Sustainable Growth
36:38 Building an Organic Customer Acquisition Baseline
37:38 Alternative Growth Strategies: New Products and Distribution Channels
38:04 Clever Discounting Techniques: Gift with Purchase and Free Customization
39:00 Avoiding Brand Dilution: Thoughtful Discounting and Pricing Strategies
39:29 Hiring the Right Talent and Creating a Holistic Compensation Package
54:46 Focusing on High-Leverage Points for Maximum Growth
Operators Exclusive Slack: https://9operators.slack.com/join/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA#/shared-invite/email
Powered By:
Fulfil.io.
https://bit.ly/3pAp2vu
The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.
Northbeam.
https://www.northbeam.io/
Sendlane.
https://learn.sendlane.com/operators
Subscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators Subscribe to The Marketing Operators Podcast here: / @marketingoperators
Visit Our Website: https://www.9operators.com/
-
00:00 Introduction
00:32 International Expansion and Diversification
01:28 Streamlining Logistics and Inventory Management
11:31 The Challenges of Launching New Products
12:55 The Benefits of Planning Product Launches in Advance
28:26 The Impact of Digital Marketing on Sales
30:24 Paid Ads and Physical Retail
40:27 Challenges of Scaling a Business
45:39 Building a Positive Work Culture
54:56 The Importance of People Management
Operators Exclusive Slack: https://9operators.slack.com/join/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA#/shared-invite/email
Powered By:
Fulfil.io.
https://bit.ly/3pAp2vu
The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.
Northbeam.
https://www.northbeam.io/
Sendlane.
https://learn.sendlane.com/operators
Subscribe to The Marketing Operators Podcast here:
https://www.youtube.com/@MarketingOperators
Visit Our Website: https://www.9operators.com/
-
00:00 Introduction: Outsourcing, AI, and the Future of College Education
03:44 The Impact of Remote Work on American Workers
06:30 The Rise of the Global Workforce
26:41 Reevaluating the Concept of Equity in a Global Economy
27:39 The Rise of Robotics and AI in the Workforce
29:07 Remaining Competitive in a Changing Job Market
31:32 The Future of Credentialing
35:09 The Gig Economy and the Freelancification of Work
37:24 Government Policies and the Impact on Employment
47:37 The Changing Nature of Education and Learning
Operators Exclusive Slack: https://9operators.slack.com/join/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA#/shared-invite/emailPowered By:
Fulfil.io.
https://bit.ly/3pAp2vu
The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.
Northbeam.
https://www.northbeam.io/
Sendlane.
https://learn.sendlane.com/operators
Subscribe to The Marketing Operators Podcast here:
https://www.youtube.com/@MarketingOperators
Visit Our Website: https://www.9operators.com/
- Visa fler
