Avsnitt
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In this episode, Fiona dives into how to effectively strategise and simplify content creation. Learn how to use content templates to streamline your process and ensure your content aligns with your business goals. Tune in!
You'll Learn How To:
How to help others sell your products or servicesStrategies to build relationships with stockists and retailersThe role of influencers and micro-influencers in marketingCreating impactful marketing strategies that amplify word-of-mouthLeveraging customer feedback and testimonialsThe value of publishing a book for your businessCollaborating with schools and reaching parents through influencersBuyer cycle stagesSocial proof and how it helps others sell your productBuilding long-term marketing strategies with documented processesCreating connections and influence within local communitiesPractical business growth strategies for small business ownersGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
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In this episode, Fiona dives into how to effectively strategise and simplify content creation. Learn how to use content templates to streamline your process and ensure your content aligns with your business goals. Tune in!
You'll Learn How To:
Importance of strategic content aligned with business goalsCreating content pillars and themesUsing content templates for easy executionGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
Connect and get in touch with My Daily Business
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In this episode, Fiona chats with Carlie Fraser, co-founder of Hygge Design, about her journey from various careers to creating an interior design business that focuses on homes reflecting personal stories and fostering happiness. Carlie discusses the importance of connection, sustainability, and timeless design in creating spaces that truly enhance well-being. Tune in!
You'll Learn How To:
Philosophy of Hygge and its influence on design.Importance of designing homes that reflect personal stories.Balancing trends with timeless, sustainable design.Collaborating with clients and pushing creative boundaries.Marketing strategies for small interior design businesses.Challenges of balancing business with creativity in the interior design industry.Hosting home events to showcase design workImportance of local area marketing strategiesThe power of in-person connections in businessFavourite tools and coursesAdvice for aspiring business ownersIntegrating Hygge principles into the designGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
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In this episode, Fiona discusses the importance of caring for the most valuable tool in your business. She shares personal experiences and offers insights into how business owners can maintain their health and creativity. Tune in!
You'll Learn How To:
Importance of taking care of your main business toolsThe role of health in different professionsPractical tips for protecting physical and mental well-being in businessReflections on Balancing Technology andSelf-care in businessGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
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In this episode, Fiona dives into the essentials of future-proofing your business. She highlights five critical areas to focus on, ensuring long-term business sustainability and success. Tune in!
You'll Learn How To:
Importance of using business downtime strategicallyEnvironmental impact of online businesses and data storageLong-term financial planning Cash flow managementEnhancing current productsStrategic hiring and employee retention strategiesBuilding financial buffers for business stabilityIdentifying unchanging customer needs for future successAdapting products and services for evolving marketsIncorporating technology in industriesEnsuring employee satisfaction and long-term growthEthical practices in global supply chainsData protection and customer safety in modern businessesTechnology and its impact on businesses over the last 30 yearsEmbracing AI and tools for operational efficiencyUnderstanding customer needs through data analysis and trendsThe balance between human skills and technology in businessUtilising social media for small business growthGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
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In this episode, Fiona discusses how to navigate imposter syndrome and the sense of not fitting in. Discover actionable tips for embracing your authentic self, creating a supportive community, and promoting inclusivity within your small business. Tune in!
You'll Learn How To:
How to overcome imposter syndrome in businessLessons from Adele’s song I Drink Wine for entrepreneursThe importance of authenticity and vulnerabilityStrategies for creating an inclusive and welcoming business environmentBuilding community and fostering genuine connections as a business ownerSelf-esteem and overcoming projections in business relationshipsGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
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In this episode, Fiona chats and welcomes back Becca, co-founder of Mustard, the vibrant brand known for its stylish and versatile lockers. Becca shares the challenges and milestones that have helped shape Mustard into a beloved name across four continents. Tune in for an inspiring conversation on entrepreneurship, creativity, and building a global brand!
You'll Learn How To:
Celebration of the book launch: Business to Brand: Move from Transaction to TransformationThe emotional journey of publishing a bookImportance of taking the first step toward a goalOvercoming fear and taking actionEncouragement to start small and build momentumHow to begin the process of writing a bookSupporting small businesses and independent bookstoresGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
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In this episode, we’re excited to celebrate the launch of Fiona’s second book, Business to Brand. Fiona takes us behind the scenes of her creative process, sharing the challenges, insights, and key steps that helped transform her idea into a published book. This episode is packed with inspiration and actionable advice. Tune in now!
You'll Learn How To:
Celebration of the book launch: Business to Brand: Move from Transaction to TransformationThe emotional journey of publishing a bookImportance of taking the first step toward a goalOvercoming fear and taking actionEncouragement to start small and build momentumHow to begin the process of writing a bookSupporting small businesses and independent bookstoresGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
Connect and get in touch with My Daily Business
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In this episode, Fiona reflects on the emotional journey of launching her second book. Sharing her personal experiences and the deep feelings that come with putting a piece of her heart into the world. Tune in!
You'll Learn How To:
The personal and emotional process of writing and publishing a bookThe timeline and effort involved in traditional publishingThe significance of community support in book successFive main emotions during the book launchThe impact of feedback, both positive and negativeThe role of family and friends in supporting the book-writing journeyThe legacy aspect of publishing a bookGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
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In this episode, Fiona shares valuable insights on building and nurturing brand relationships proactively. She also discusses the importance of genuine collaboration and offers practical advice for reaching out to potential partners. Tune in!
You'll Learn How To:
The importance of proactive brand relationship buildingPersonal experiences with brand partnerships and sponsorshipsHow to approach brands The importance of offering valueInsights on marketing strategiesGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
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In this episode, Fiona chats with Ange Mumporeze, a creative entrepreneur, content creator, and former influencer. Ange shares her experiences in navigating the complexities of personal and professional life. Tune in!
You'll Learn How To:
Balancing motherhood with entrepreneurshipChallenges and misconceptions of being an influencerTips for building confidence in front of the cameraImportance of authenticity in brand partnershipsNavigating the influencer industry with integrityThe significance of human connectionBalancing authenticity with external opinionsInsights into working with brandsImportance of clear expectationsNavigating challenges as a content creator and influencerThe impact of societal and cultural pressures on career choicesThe importance of mentorship and support in businessUtilising tech tools Overcoming fear and self-doubt to pursue dreamsThe value of living authenticallyGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
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In this episode, Fiona dives into the importance of overcoming overthinking. Discover how to shift your mindset by remembering that no one cares as much as you think they do. Tune in!
You'll Learn How To:
Overcoming overthinking in businessRealising that others don’t care as much as you thinkExamples of when expected outcomes didn't match realityThe importance of taking risks in businessStrategies for dealing with public speaking anxietyGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
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In this episode, Fiona chats with Abigail Forsyth, co-founder of KeepCup, about the journey from running cafes to creating an iconic sustainable brand. They also discuss aligning business practices with personal and brand values. Tune in!
You'll Learn How To:
Challenges in creating and marketing a new product in the pre-social media era.The role of sustainability and education in KeepCup’s growth.The impact of major events like the "War on Waste" The importance of trade showsAdvice on dealing with setbacks and scaling a business.The significance of aligning internal values with external messaging.The evolution of consumer behaviour and the rise of customisation.The initial challenges and successes of pitching KeepCupTransitioning from a product business to sustainability advocacy.The importance of maintaining authenticity and sincerity in branding.The importance of value alignment in business decisions and brand loyalty.Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
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In this episode, Fiona shares essential advice on how to evaluate and improve your website in just five minutes. She also provides insights into the buyer cycle. Tune in!
You'll Learn How To:
Importance of identifying three key goals for your websiteOverview of the Buyer CycleCommon website pitfalls and how to avoid themRecommendations for website platforms like SquarespaceUser experience tipsGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
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In this episode, Fiona chats with Laura Thompson (Gunditjmara) and Sarah Sheridan of Clothing the Gaps about aligning business with personal values and making impactful decisions. They share their inspiring journey of creating a values-driven brand that supports First Nations people in Australia. Tune in!
You'll Learn How To:
Transition from health promotion to creating a social enterpriseThe Free the Flag campaign and its significanceImportance of creating quality educational contentStrategies for small businesses to influence social changeBalancing business operations with social justice goalsElevating other causes and sharing platformsCultivating a supportive and purpose-driven team cultureStaying true to the vision amidst challengesImportance of aligning business with personal valuesMaking impactful decisions and changing course when necessaryBuilding a community-focused brandMarketing strategies involving community engagement and visibilityChallenges and rewards of running a social enterpriseImportance of strong legal foundations in partnershipsStrategies for maintaining motivation and creativity in businessBenefits of transparency, trust, and strong communication in partnershipsGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
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In this episode, Fiona discusses the crucial practice of determining your business's survival rate. She also talks about the importance of building a financial buffer, especially in uncertain economic times. Tune in!
You'll Learn How To:
Importance of knowing your survival rateBuilding a financial bufferManaging business expenses and personal financesStrategies for accumulating emergency fundsAssessing essential and non-essential spendingImportance of financial planning in uncertain timesTips for maintaining financial stabilityGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
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In this episode, Fiona chats with Gareth and Cat of Tarts Anon. They share their insights on sustaining a business in the fast-paced world of hospitality. They discuss the challenges and triumphs of growing their tart-making business. Tune in!
You'll Learn How To:
Challenges and growth during the pandemicBalancing technical skills with business demandsMarketing and community-building through social mediaThe transition from home kitchen to commercial spaceStaff management and maintaining qualityVisual branding and aesthetic decisionsStrategies for business growth in the food industryImportance of continuous learning and experience in businessSustaining a business beyond the initial excitementImportance of focusing on trade and innovationTransition from doing everything in the business to hiring expertsInfluence of hospitality career on business developmentChallenges and achievements in their business journeyBalancing business responsibilities with personal life and familyGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
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In this episode, Fiona shares a quick tip on defining and showcasing your brand values. Offering a practical exercise to help align your business with these values. Tune in!
You'll Learn How To:
The importance of brand values in businessExercise to define brand values: writing a brand eulogyExamples of values and their impact on brand perceptionAligning marketing and content strategies with brand valuesBusiness to BrandGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
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In this episode, Fiona chats with Shehreen, founder of 71 Bay, a homewares business that partners with female artisans in Bangladesh. Shehreen talks about the challenges of balancing multiple roles and her commitment to sustainability and fair trade. Tune in!
You'll Learn How To:
The inspiration behind 71 BayMoving from Bangladesh to MelbourneCombining creative and business aspectsThe significance of Jute and Kantha productsChallenges in running an international businessCreating sustainable and ethical supply chainsCombining motherhood with entrepreneurshipTime management strategiesCommunity and support networks for business ownersThe role of deep rest in productivityAdvice for aspiring ethical business ownersUseful business resources and toolsGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
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In this episode, Fiona explores a fun and insightful activity to help you think about your business and life in new ways. Learn how to create your dream advisory board and discover the benefits it can bring to your personal and professional growth. Tune in!
You'll Learn How To:
Definition and purpose of an advisory board vs. a board of directorsSteps to create your dream advisory boardIdentifying key areas of expertiseExamples of potential advisors and their rolesUtilizing available resources Practical tips for leveraging your network Encouragement to apply the exercise to both business and personal life.Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is now open! You can apply at mydailybusiness.com/groupcoaching
Connect and get in touch with My Daily Business
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