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Founders can often feel overwhelmed by how overly complicated marketing can seem, especially in the startup ecosystem. It often feels like we’re inundated with advice online that has the priority of “sounding smart” rather than providing actionable steps.
But the reality is that effective marketing doesn't have to be complex; the fundamentals of marketing startup have not changed.
In this episode, we’ll explore the essential marketing principles I’ve gathered over my eight years working with startups. We’ll discuss why getting straight to the point matters, the importance of creating products that genuinely solve problems, and how to effectively build brand awareness and differentiate your brand. Plus, we’ll discuss why sometimes, it’s not about you; it’s about the market. No fluff, no jargon—just pure, actionable marketing advice.
Links and resources:
FREE Startup Marketing Cheatsheet
Startup Strategies Newsletter: Weekly SaaS Marketing Tactics
Let’s connect: Tiktok, Youtube, LinkedIn or Instagram
Make sure you hit FOLLOW or the + sign so you don’t miss out on future episodes on everything Marketing, Growth, and Mindset for your Startup.
Hosted on Acast. See acast.com/privacy for more information.
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Most strive for the promise of financial freedom, through entrepreneurship and launching a startup. The dream of founding a unicorn startup has become the north star towards achieving financial independence for many.
In this episode, we dive deep into the journey toward financial freedom, unpacking the often glamorized idea of success and breaking it down into actionable steps for aspiring entrepreneurs. Here we chat about:
What is your personal definition of Financial Freedom?Why do you want Financial Freedom?Cultivating the Right Financial MindsetSetting “RSMAT” Goals, not “SMART”Achieving Longevity and Sustainability on your journey towards Financial FreedomLinks and resources:
Startup Growth Strategy Cheatsheet
Weekly Startup Growth & Marketing Strategies: Startup Strategies Newsletter
Let’s connect: Tiktok, Instagram or Youtube
Make sure you hit FOLLOW or the + sign so you don’t miss out on future episodes on everything Marketing, Growth, and Mindset for your Startup.
Hosted on Acast. See acast.com/privacy for more information.
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Saknas det avsnitt?
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Most startups never find product-market fit. Even if you’re working on the correct strategies, if the timing is wrong, this can greatly impact results. There is, however, a typical sequence that growth-stage startups have gone through to develop their product and successfully provide a solution for underserved consumer needs.
In this episode, we’ll talk about the Key Stages in Finding Product-Market Fit:
Identifying a Problem to solve to come up with a Startup IdeaHow to build your Minimal Viable Product (MVP)When to Launch your StartupStartup Marketing Strategies to Gain TractionLinks and resources:
Startup Growth Strategy Cheatsheet
Weekly Startup Growth & Marketing Strategies: Startup Strategies Newsletter
Let’s connect: Tiktok, Instagram or Youtube
Make sure you hit FOLLOW or the + sign so you don’t miss out on future episodes on everything Marketing, Growth, and Mindset for your Startup.
Hosted on Acast. See acast.com/privacy for more information.
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Struggling to attract your first 1,000 customers? Learn how to leverage your network, master cold outreach, and harness the power of content marketing and partnerships to accelerate your startup's growth.
In this episode, we'll chat more about:
How to go from Customer 1 to 1,000Why Personalization is Important in Cold OutreachContent Marketing for StartupsBuilding Strategic PartnershipsLinks and resources:
Startup Growth Strategy Cheatsheet
Weekly Startup Growth & Marketing Strategies: Startup Strategies Newsletter
Let’s connect: Tiktok, Instagram or Youtube
Make sure you hit FOLLOW or the + sign so you don’t miss out on future episodes on everything Marketing, Growth, and Mindset for your Startup.
Hosted on Acast. See acast.com/privacy for more information.
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From building your Minimal Viable Product (MVP) to scaling your startup globally, there are proven tactics that help maximize your chances of success.
Let's break down the key stages of startup growth and explore what growth & marketing strategies to implement at each phase.
In this episode, we chat about:
The Stages of Startup GrowthStrategies for each PhaseHow to Scale Your BusinessLinks and resources:
Startup Growth Strategy Cheatsheet
Weekly Startup Growth & Marketing Strategies: Startup Strategies Newsletter
Let’s connect: Tiktok, Instagram or Youtube
Make sure you hit FOLLOW or the + sign so you don’t miss out on future episodes on everything Marketing, Growth, and Mindset for your Startup.
Hosted on Acast. See acast.com/privacy for more information.
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How do you craft compelling content that resonates, positions your product as the solution, and ultimately helps you increase users for your startup? There are proven strategies to create a content funnel that engages your audience and drives startup growth.
In this episode, we dive deep into the world of content marketing for startups, and talk about:
Why is Content Marketing Important for Startups?The Marketing FunnelContent Strategies in Each Funnel StageHow to effectively reach Gen Z audiencesLinks and resources:
Startup Growth Strategy Cheatsheet
Weekly startup Growth & Marketing strategies: Startup Strategies Newsletter
Let’s connect: TikTok, Instagram or Youtube
Make sure you hit FOLLOW or the + sign so you don’t miss out on any of the future episodes on everything Marketing, Growth, and Mindset for your Startup.
Hosted on Acast. See acast.com/privacy for more information.
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Recently we've heard a lot about job hopping and how you'll earn more switching jobs, but what if you're priority is in learning and gaining skills as a Startup Founder. What would be the best course of action if your priority is not your salary, but rather learning and experience?
In this episode we chat about career advice for aspiring founders:
When to prioritize learning over how much salary you're being compensatedHow to create opportunities and negotiate salaries laterThe importance of industry relevant skills or experience when fundraising for your StartupLinks and resources:
Startup Growth Strategy: Cheatsheet
Startup & Business Growth Strategies & Tools: No Bullsh*t MBA Newsletter
Let’s connect: TikTok, Instagram or Youtube
Make sure you hit FOLLOW or the + sign, so you don’t miss out on any of the future episodes on everything Marketing, Growth and Mindset for your Startup or Business
Hosted on Acast. See acast.com/privacy for more information.
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How do you evaluate whether the idea you have for a startup has a high likelihood of success or not? In this episode, we chat about how to evaluate your startup idea using a 5-step framework called POFEM, which stands for:
Problem Identification (P)Opportunity Assessment (O)Founder Concept Fit (F)Ease Evaluation (E)Market Analysis (M)Links and resources:
Startup Growth Strategy: Cheatsheet
Startup & Business Growth Strategies: No Bullsh*t MBA Newsletter
Let’s connect: TikTok, Instagram or Youtube
Make sure you hit FOLLOW or the + sign, so you don’t miss out on any of the future episodes on everything Marketing, Growth and Mindset for your Startup or Business
Hosted on Acast. See acast.com/privacy for more information.
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What are billionaire habits and traits that lead to long term success? Understanding the intent behind morning routines and success habits leave clues. There's a reason why Billionaire's approach business differently to Millionaire's.
In this episode we chat about those habits and traits that lead to success and the scale of your company:
Highly Disciplined Schedules & RoutinesHaving a Learner's Mentality and Student's MindsetThe Importance of effective Networking to accelerate your Startup's growthLinks and resources:
Startup & Business Growth Strategies: No Bullsh*t MBA Newsletter
Startup Growth Strategy: Cheatsheet
Let’s connect: TikTok, Instagram or Youtube
Make sure you hit FOLLOW or the + sign, so you don’t miss out on any of the future episodes on everything Marketing, Growth and Mindset for your Startup or Business
Hosted on Acast. See acast.com/privacy for more information.
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When we think of Startups we often think of the glamorized aspects due to media, but what exactly is involved in launching a Startup and growing it to scale?
In this episode, we chat about:
What is a Startup vs a Typical BusinessWhat is a Startup Curve?Different phases of Startup GrowthGrowth Strategies involved from Launch, Product Market Fit to ScaleLinks and resources:
Startup & Business Growth Strategies: No Bullsh*t MBA Newsletter
Startup Growth Strategy: Cheatsheet
Let’s connect: TikTok, Instagram or Youtube
Make sure you hit FOLLOW or the + sign, so you don’t miss out on any of the future episodes on everything Marketing, Growth and Mindset for your Startup or Business
Hosted on Acast. See acast.com/privacy for more information.
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We’ve all heard of Product Market Fit and how it can affect your launch and the growth of your product. How does it fit in however within your Go to Market Strategy and how you can use the both together to accelerate growth.
In this episode we chat about:
The Steps in Go to Market StrategiesThe 5 Processes involved in finding Product Market FitHow to use these to Launch a Product Building Trust and loyaltyLinks and resources:
Marketing & Business Tactics: No Bullsh*t MBA NewsletterLet’s connect: https://www.tiktok.com/@juliana_hahn & https://www.instagram.com/juliana_hahn/Make sure you hit FOLLOW or the + sign, so you don’t miss out on any of the future episodes on everything Marketing, Growth & Mindset for your Startup or Business
Hosted on Acast. See acast.com/privacy for more information.
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Creating sales and increasing revenue is the ultimate goal for all businesses. How do we then make sure that our Content Marketing Strategy is supporting this endeavor and makes sure that you are implementing a proper Marketing Funnel. You can most definitely use your Social Media Profiles on the different platform, to help increase your Sales. In this episode we dive into:
Content Marketing TacticsContent Funnels for SalesSocial Media Marketing TipsThe Marketing funnel & Content engineLinks and resources:
More Marketing & Business Tactics: No Bullsh*t MBALet’s connect: https://www.tiktok.com/@juliana_hahn & https://www.instagram.com/juliana_hahn/Make sure you hit FOLLOW or the + sign, so you don’t miss out on any of the future episodes on everything Marketing, Growth & Mindset for your Startup or Business.
Hosted on Acast. See acast.com/privacy for more information.
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We’ve all heard how important storytelling in our content marketing is to help our audience better connect with us, but what are the other reasons as to why we should implement this strategy and how? The importance has been emphasized but how should we actually implement stories and story arcs to help captivate our audience.
In this episode we chat about:
Watch time on short form and long form video content Story Arcs utilized in Hollywood and Netflix How to implement storytelling on each Social Media Platform Building Trust and loyaltyLinks and resources:
FREE Workbook: Content Strategy Workbook & Planner Let’s connect: https://www.tiktok.com/@juliana_hahn & https://www.instagram.com/juliana_hahn/Make sure you hit FOLLOW or the + sign, so you don’t miss out on any of the future episodes on creating more Time, Money, Freedom through your Online Business
Hosted on Acast. See acast.com/privacy for more information.
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Implementing a strategic Content Plan, can help you not only stay on track but also allows you to make sure that you are producing content in a manner that will help you Grow Your Business and Create Sales. The aim is to create Content that Sells.
In this episode we chat about:
Content pillars, but not in the way you think Creating a bank of Hooks to utilize Promotional or launch related Content Step-by-step process of creating a 3 month planLinks and resources:
FREE Workbook: Content Strategy Workbook & Planner Let’s connect: https://www.tiktok.com/@juliana_hahn & https://www.instagram.com/juliana_hahn/Make sure you hit FOLLOW or the + sign, so you don’t miss out on any of the future episodes on creating more Time, Money, Freedom through your Online Business
Hosted on Acast. See acast.com/privacy for more information.
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Content Creation is not as simple as just "creating". When it comes to content marketing there are actually quite a few components that can make things overwhelming and complicate the process. So, how do we make sure that you are producing great quality, value packed content, while keeping the process simple? That's in this episode today.
In this episode we chat about:
Finding Content Ideas Planning Content Content Scripting & Creation Publishing live Vs. Scheduling ContentLinks and resources:
FREE Workbook: Content Strategy Workbook & Planner Let’s connect: https://www.tiktok.com/@juliana_hahn & https://www.instagram.com/juliana_hahn/Make sure you hit FOLLOW or the + sign, so you don’t miss out on any of the future episodes on creating more Time, Money, Freedom through your Online Business
Hosted on Acast. See acast.com/privacy for more information.
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Utilizing Content Creation as a strategy to Grow your Online Business can be incredibly effective. Content Marketing is not only a free resource, but allows Business Owners to form better connections with their audience whilst being able to tell them more about themselves and the "why" behind the business.
In this episode we chat about:
How many content pillars is best Which platforms to use for different circumstances and stages of Business Experimenting on different Content Styles Creating Content in Volume and Repurposing StrategiesLinks and resources:
Join the Growth Club Membership HERE FREE Workbook: Content Strategy Workbook & Planner Let’s connect: https://www.tiktok.com/@juliana_hahn & https://www.instagram.com/juliana_hahn/Make sure you hit FOLLOW or the + sign, so you don’t miss out on any of the future episodes on creating more Time, Money, Freedom through your Online Business
Hosted on Acast. See acast.com/privacy for more information.
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What do you need to do Post Launch to make sure that you are analyzing the results that came in and also what you can improve for next time. Answer is, the Post Launch Debrief. Looking at the analytics and the conversion rates is extremely important not only for record keeping but also for figuring out how to create a Playbook for your next launch.
In this episode we chat about:
Launching digital programs What strategies I used in my Digital Course Launch Experimental mentality as an Entrepreneur Surveying your audience to learn more about themLinks and resources:
FREE Workbook: Content Strategy Workbook & Planner Let’s connect: https://www.tiktok.com/@juliana_hahn & https://www.instagram.com/juliana_hahn/Make sure you hit FOLLOW or the + sign, so you don’t miss out on any of the future episodes on creating more Time, Money, Freedom through your Online Business
Hosted on Acast. See acast.com/privacy for more information.
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Growth & marketing can seem slow at times, but a few things can really make some dramatic changes. Honing in on one project at a time, while actually being patient enough to work through the initial "kinks", usually leads to exponential growth in not only your Online Marketing but your Online Business
In this episode we chat about:
Social Media Growth Entrepreneurship & the initial slow momentum How setting personal challenges can lead to exponential growth Allocating time periods towards specific projectsLinks and resources:
ENROLLMENT OPEN: Digital Course Lab FREE Masterclass: From Ideas to Profits: How to Create, Market & Launch an Online Business FREE Checklist: Launch your own Digital Course FREE Workbook: How to Monetize the Skills you already have Online Let’s be friends: https://www.tiktok.com/@juliana_hahn & https://www.instagram.com/juliana_hahn/Make sure you hit FOLLOW or the + sign, so you don’t miss out on any of the future episodes on creating more Time, Money, Freedom through your Online Business
Hosted on Acast. See acast.com/privacy for more information.
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Ever wondered what's possible for your launch? You want to create a digital course and launch it and you're wondering how much you might be making. You want to create an online course and want to know how many people it will reach. How big the impact of your Online Business will be... In this episode we chat about: What a Launch Revenue is What a Launch Conversion Rate is The formula to calculate your Launch Revenue Goal which you can set The Revenue possibilities for you and your Online Business
Links and resources:
FREE MASTERCLASS: From Ideas to Profits: How to Create, Market & Launch an Online Business FREE Checklist: Launch your own Digital Course FREE Workbook: How to Monetize the Skills you already have Online Let’s be friends: https://www.tiktok.com/@juliana_hahn & https://www.instagram.com/juliana_hahn/Make sure you hit FOLLOW or the + sign, so you don’t miss out on any of the future episodes on creating more Time, Money, Freedom through your Online Business
Hosted on Acast. See acast.com/privacy for more information.
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Incorporating courses into your Online Business can seem difficult and overwhelming, especially when you don't know the right type of course to launch for the stage which you're at. Utilizing the correct course, for the skills and knowledge that you have can be crucial to you finding success & launching a profitable course for your business.
In this episode we chat about:
The 3 Types of Courses you can create What type of course to create if you have foundational knowledge, enough to help beginners. What you can charge for your courses How long it might take for you to create courses & complete it for studentsLinks and resources:
FREE MASTERCLASS - From Ideas to Profits: How to Create, Market & Launch an Online Business FREE Checklist - Launch your own Digital Course FREE Workbook - How to Monetize the Skills you already have Online Let’s be friends - https://www.tiktok.com/@juliana_hahn & https://www.instagram.com/juliana_hahn/Make sure you hit FOLLOW or the + sign, so you don’t miss out on any of the future episodes on creating more Time, Money, Freedom through your Online Business
Hosted on Acast. See acast.com/privacy for more information.
- Visa fler
