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Starting a marketing agency in 2024 comes with its own set of challenges and opportunities. In this episode, we discuss the pros, cons, and what it actually takes to build a successful agency.
Whether you're considering launching your own agency or wondering if the market is too saturated, this episode offers practical tips to help you decide. Tune in to learn if it's the right time to take the leap and what you need to succeed in today's marketing landscape.
References:
Empathy First Media
Ryan Doser on YouTube
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In this episode I interview Brett Farmiloe who is the Founder of Featured.com and an expert in all things PR and Marketing.
Brett discusses the unique aspects of the platform, the importance of digital PR in today's marketing landscape, and the evolving role of AI in content creation.
Brett shares insights on how businesses can leverage media placements for SEO benefits, the balance between quality and quantity in PR efforts, and the future trends in digital marketing.
The conversation also touches on the challenges posed by AI in the industry and the phenomenon of 'marketing quacks' in the digital space.
References:
- Featured Website
- Brett Farmiloe Website
- Follow Brett on LinkedIn
- Follow Brett on X (Twitter)
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Saknas det avsnitt?
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In this episode, Ryan Doser interviews Russel Karim, the founder of SourceEasy, an AI-driven technology and supply chain solution for branded merchandise.
Russel shares his entrepreneurial journey, discussing his previous ventures and the lessons learned along the way. He emphasizes the importance of sustainability and ethical sourcing in the apparel industry, highlighting the need for transparency and genuine practices.
The conversation also dives into innovative marketing strategies employed by SourceEasy and the role of AI in streamlining processes and enhancing customer experiences. Russel offers valuable advice for entrepreneurs looking to integrate AI into their businesses, stressing the importance of adding real value.
The episode concludes with Russel's insights on the challenges of entrepreneurship and the significance of perseverance.
References:
- SourceEazy Website
- Russel Karim on LinkedIn
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In this episode, Ryan Doser interviews Grace Leung, a digital growth consultant and educator, who shares her journey from corporate America to entrepreneurship.
Grace discusses her successful YouTube channel, the importance of mindset in content creation, and the metrics that truly matter for creators. She emphasizes the significance of owning traffic, leveraging AI in content creation, and maintaining authenticity in a crowded digital landscape.
Grace also critiques common marketing gimmicks and offers valuable advice for aspiring content creators.
References:
- Grace Leung Website
- Grace Leung on YouTube
- Grace Leung on LinkedIn
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In this episode, I interview Eric Jorgenson who is the CEO of Scribe Media, author, and someone I consider a thought leader in the entrepreneurship space.
Eric shares insights on how writing a book can establish authority, build trust, and reach new audiences. We discuss practical ways authors and businesses can leverage books to create long-lasting impact and stand out in a crowded market.
Whether you're a marketer, entrepreneur, or aspiring author, this conversation will inspire you to consider the strategic value of the written word. Tune in to learn how books can be your next big marketing asset.
References:
- Scribe Media Website
- Eric Jorgenson Website
- Follow Eric on X (Twitter)
- Follow Eric on LinkedIn
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In this episode, I share my top 5 books that have had the biggest impact on my career in terms of marketing and entrepreneurship. Whether you're just starting out or looking to sharpen your expertise, these recommendations will help you stay ahead of the competition.
Tune in to discover why these books stand out and how they can improve your marketing knowledge.
My Top 5 Books:
1. The 4 Hour Workweek by Tim Ferris
2. Dotcom Secrets by Russell Brunson
3. Crush it! by Gary Vaynerchuk
4. The Almanack of Naval Ravikant by Eric Jorgenson
5. The Rational Optimist by Matt Ridley
Other References:
- Ryan Doser on YouTube
- Naval Ravikant on Joe Rogan's Podcast
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In this episode, I interview Ali Schwanke who is the Founder of Simple Strat, Host of HubSpot Hacks on YouTube, podcaster, and an expert in all things B2B marketing.
Ali shares her top strategies for using HubSpot to streamline B2B marketing efforts. We discuss how businesses can maximize HubSpot's features to improve lead generation, customer management, and sales tracking. Ali also reveals some common mistakes and how to avoid them when setting up HubSpot.
Whether you're new to HubSpot or looking to refine your marketing approach, this episode provides actionable insights to help you grow your business.
References:
- HubSpot Hacks on YouTube
- Simple Strat Website
- Marketing Deconstructed Podcast
- Ali Schwanke on LinkedIn
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In this episode, I interview Koray Tuğberk who is the CEO and Founder of Holistic SEO & Digital, speaker, and a thought leader in the SEO space.
Koray is an expert in 'holistic SEO' and in this episode he uncovers the strategies behind improving search engine rankings through a more comprehensive approach. Koray shares his insights on how to enhance your website’s visibility by focusing on user experience, technical SEO, and content quality.
Whether you're a beginner or seasoned SEO professional, you'll walk away with actionable tips to implement right away. Tune in to learn how a holistic strategy can drive sustainable results for your online presence.
References:
- Holistic SEO Website: https://www.holisticseo.digital
- Subscribe to Koray Tuğberk on YouTube: https://www.youtube.com/@TopicalAuthority
- Follow Koray on X (Twitter): https://x.com/KorayGubur
- Follow Koray on LinkedIn: https://www.linkedin.com/in/koray-tugberk-gubur/
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In this episode I interview Cara Everett, who is a freelance health writer, Medical Reviewer, Registered Dietitian, and one of the best content writers I've worked with.
Cara has written successful content for websites like Everyday Health, MarketWatch, National Council of Online Aging (NCOA), and others.
Cara shares actionable strategies on how to write compelling copy that resonates with readers and drives them to take action. Whether you're a seasoned health writer or just starting out, this episode offers valuable insights that can help boost your content's effectiveness and SEO success.
Follow Cara on LinkedIn - https://www.linkedin.com/in/cara-everett-ms-rdn-1900b0210/
Cara's Work:
- Everyday Health: https://www.everydayhealth.com/authors/cara-everett/
- MarketWatch: https://www.marketwatch.com/guides/authors/cara-everett-ms-rdn-ldn/
- NCOA: https://www.ncoa.org/adviser/authors/cara-everett-ms-rdn-ldn/
- HelpGuide: https://www.helpguide.org/handbook/author/cara-everett-ms-rdn-ldn
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In this episode, I interview Isaac Jarnagin who is a videographer, content creator, podcaster, and Creative Lead at Integrity Grove.
Isaac is the creative force behind some of the "cinematic" Iowa videos that have gone viral on social media. Isaac shares his insights on what makes a video stand out in today's crowded digital landscape and the key elements that drive viewer engagement.
Whether you're an aspiring filmmaker or a content creator looking to up your game, this episode offers practical tips and inspiration to help you create videos that resonate with audiences worldwide.
Follow Isaac:
- YouTube: https://www.youtube.com/@IsaacJarnagin
- Instagram: https://www.instagram.com/isaacjarnagin/
- TikTok: https://www.tiktok.com/@isaacjarnagin
- LinkedIn: https://www.linkedin.com/in/isaacjarnagin/
- Website: https://isaacjarnagin.com/
- Check out Integrity Grove - https://integritygrove.com/
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In this episode, I interview Kasra Dash who is an SEO Consultant, Speaker, YouTuber, and a thought leader in the SEO space.
Learn how to boost your website's visibility and rankings using proven techniques and real-world examples. Kasra shares valuable tips on creating high-quality backlinks, avoiding common pitfalls, and maximizing your SEO efforts. Whether you're a beginner or looking to refine your skills, this episode offers practical advice you can implement right away. Tune in and take your SEO game to the next level!
References:
- Kasra Dash Website: https://kasradash.com/
- Subscribe to Kasra Dash on YouTube: https://www.youtube.com/@kasradash
- Follow Kasra on X (Twitter): https://x.com/kasra_dash
- Follow Kasra on LinkedIn: https://www.linkedin.com/in/kasra-d-1a3308107/
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In this episode, I interview Cari Kenzie who is an entrepreneur, speaker, coach, and experienced marketer.
Cari Kenzie helps uncover the truth behind the common coaching and speaking gimmicks. She shares her insights on how to spot these tricks and protect yourself from being misled. Learn practical tips and hear real-life examples that highlight the importance of authenticity in the coaching industry.
Tune in to gain a better understanding of what genuine coaching looks like and how to find trustworthy mentors. Don’t miss this eye-opening conversation!
References:
- Cari Kenzie Website: https://carikenzie.com/
- iSHFT Website: https://ishft.life/
- Follow Cari on Instagram: https://www.instagram.com/carikenzie/
- Subscribe to Cari on YouTube: https://www.youtube.com/@carikenzie
- Follow Cari on LinkedIn: https://www.linkedin.com/company/cari-kenzie/
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In this episode, I interview Justin Brady who is the Founder of Cultivate, podcaster, content creator, and an experienced marketer.
I sit down with Justin to explore the challenges and opportunities of building trust online in the age of AI.
Learn how to navigate the complexities of AI while building authentic connections with your audience. Join us for an insightful conversation that will help you strengthen your online presence and build lasting trust with your followers.
References:
- Visit Justin's Website: https://justinkbrady.com/
- Follow Justin on X (Twitter): https://x.com/JustinBrady
- Follow Justin on LinkedIn: https://www.linkedin.com/in/justinbrady/
Listen to The Justin Brady Show:
- Apple Podcasts
- Spotify
- iHeartRadio
- YouTube
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In this episode, I interview Brad Smith who is the Founder of Automation Links, YouTuber, Content Creator, and expert in all things automation.
Learn practical strategies and tools to streamline your marketing efforts and achieve better results with less effort. Brad shares his insights on automating tasks, optimizing campaigns, and improving customer engagement.
Whether you're a beginner or a seasoned marketer, this episode provides valuable tips to boost your productivity and effectiveness. Don't miss out on these game-changing strategies to take your marketing to the next level.
References:
- Brad Smith on YouTube: https://www.youtube.com/@brad-smith
- AutomationLinks Website: https://www.automationlinks.com/
- Brad Smith on X (Twitter) - https://x.com/bradsmithcoach
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In this episode, I interview Kyle Roof who is the Lead SEO at High Voltage, Co-Founder of Page Optimizer Pro, and one of my go to experts for all things SEO.
Kyle shares his top SEO secrets, insights, and strategies that have helped numerous businesses achieve top rankings on search engines. We dive deep into advanced SEO techniques, common pitfalls to avoid, and the latest trends shaping the future of search engine optimization.
Whether you're an SEO professional, a business owner looking to boost your online presence, or a digital marketing enthusiast, this episode offers invaluable knowledge and practical tips to elevate your SEO game.
Tune in to discover the secrets behind effective SEO and learn how to implement them to drive traffic and growth with Kyle Roof.
References:
- Kyle Roof Website: https://kyleroof.com/
- Page Optimizer Pro (POP): https://www.pageoptimizer.pro/
- High Voltage SEO: https://hvseo.co/
- IMG Courses: https://img.courses/kyle-roof-on-page-seo-mastery-course/
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In this episode, I interview Melissa Merrifield, a passionate community marketing leader in Des Moines, Iowa. Melissa has over 25 years of hands-on marketing experience and has worked in various industries.
Melissa shares her journey of cultivating a vibrant marketing scene in Des Moines, discussing the challenges and triumphs along the way. We explore her strategies for fostering collaboration among local businesses, promoting innovation, and creating impactful marketing campaigns that put Des Moines on the map.
Whether you're a marketer, business owner, or someone interested in community development, this episode offers valuable insights and practical advice from a leader in the field.
Tune in to discover how Melissa Merrifield is shaping the future of marketing in Des Moines and learn how you can contribute to your local marketing community.
Follow Melissa on LinkedIn - https://www.linkedin.com/in/melissa-merrifield/
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In this episode, I interview Andre Luck who is the Co-Founder of Four Leaf Marketing & Consulting based in Miami, Florida.Andre Luck is a seasoned expert in B2B sales within the sports industry. Andre shares his wealth of knowledge and experience, offering valuable tips and strategies for mastering business-to-business sales in this dynamic sector. We explore the unique challenges and opportunities that come with selling to sports organizations, how to build strong relationships with key stakeholders, and the best practices for closing deals. Whether you're a sales professional in the sports industry or looking to break into this field, this episode provides practical advice and actionable insights to help you succeed. Tune in to learn from Andre Luck's expertise and take your B2B sales game to the next level.References:- Four Leaf Website - https://www.fourleafmc.com/
- Follow Andre Luck on LinkedIn - https://www.linkedin.com/in/andre-luck/
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Aaron Jarnagin is the Strategy Lead at Integrity Grove and expert content marketer.
In this insightful episode, we chat with Aaron Jarnagin about his journey to starting a content marketing agency called "Integrity Grove."
Aaron shares his experiences, challenges, and key strategies for building a thriving business in the competitive world of digital marketing.
From initial planning and finding the right clients to creating impactful content and scaling operations, Aaron provides valuable advice for aspiring entrepreneurs and marketers.
Whether you're looking to start your own agency or improve your current marketing efforts, this episode offers practical tips and inspiration from someone who has made it happen. Tune in to learn the ins and outs of launching a content marketing agency with Aaron Jarnagin.
References:
- Integrity Grove Website: https://integritygrove.com/
- Integrity Grove YouTube Channel: https://www.youtube.com/@IntegrityGrove
- Follow Aaron on LinkedIn: https://www.linkedin.com/in/aaron-jarnagin/
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In this episode, I interview DJ Steve Porter who is the Founder/CEO of PorterHouse Media, Producer, Marketing aficionado, and someone that inspired me at a young age.
DJ Steve Porter is the mastermind behind some of the most viral video remixes on the internet. His portfolio of work includes ESPN, FOX Sports, NBA, Puma, Good Morning America, CNBC, Nickelodeon, and others.
Steve shares his journey from a traditional DJ to a viral video sensation, discussing the creative process behind his unique mashups that blend music, pop culture, and sports clips. We dive into the techniques and inspirations that drive his work, the challenges of staying relevant in the fast-paced digital age, and the impact of his remixes on popular culture.
Whether you're a music enthusiast, a budding DJ, or just fascinated by viral internet phenomena, this episode offers a captivating look into the world of DJ Steve Porter. Tune in to learn how he creates his magic and what it takes to make a video go viral.
References:
- PorterHouse Media Website: https://www.porterhousemedia.com/
- DJ Steve Porter on YouTube: https://www.youtube.com/@djsteveporterofficial
- PorterHouse Media on YouTube: https://www.youtube.com/@porterhousemediaFollow
Steve Porter on Social Media:
- Instagram: https://www.instagram.com/djsteveporter/
- Twitter: https://x.com/djsteveporter
- Facebook: https://www.facebook.com/djsteveporter
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In this episode, I interview Charles Floate who is an SEO consultant, SaaS founder, and one of my go to experts for all things SEO.
In a landscape flooded with ever-changing algorithms and competitive tactics, Charles brings clarity and expert insights into what really works for SEO in the coming year.
We’ll discuss the latest algorithm updates, emerging SEO trends, and debunk common myths that could derail your strategy. Charles will also share practical advice on adapting to Google’s evolving criteria, ensuring that your website not only survives but thrives in the search rankings.
Whether you're a seasoned marketer or just getting started, this episode is packed with valuable tips and an honest look at the future of SEO. Tune in to stay ahead in the digital marketing game with Charles Floate’s invaluable advice.
References:
Charles Floate Training - https://charlesfloatetraining.com/
Charles Floate Website - https://www.charlesfloate.com/
Cuppa AI - https://www.cuppa.sh/
Charles Floate YouTube Channel - https://www.youtube.com/channel/UCdoqNwS5CepES-1HMoLG-Vg
Charles Floate on Twitter - https://x.com/Charles_SEO
Charles Floate on LinkedIn - https://www.linkedin.com/in/charlesfloate/
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