Avsnitt
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Today, we're diving into the power of podcasts with a special guest, Natalie Koussa, a seasoned podcast tour strategist.
Natalie has revolutionised the way coaches and entrepreneurs use podcasts to amplify their message and build their brands.
Whether you're contemplating starting your own podcast or guesting on others, this episode will unveil essential strategies to leverage podcasts effectively. We’ll discuss how to turn your message into a movement and why now might be the perfect time to prioritise podcasting in your business strategy.
Don't miss out on this game-changing conversation—it might just be the push you need to take your presence in the digital world to the next level.
Here are the highlights:
(6:20) Podcast guesting strategies and the importance of having a unique angle.
(9:38) Podcasting for business growth.
(15:48) How to get started and tips for success in podcasting.
(21:19) Tips on repurposing content and building an audience.
Connect with Natalie:
https://nataliekoussa.com/
Instagram: @nataliekoussa_
To find out more:
Website: www.pollylavarello.com
Instagram: https://www.instagram.com/pollylavarello/
Free masterclass: https://pollylavarello.lpages.co/evergreen/
This podcast is proudly produced by The Podcast Boutique
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Today, I’m sharing a controversial growth hack that isn’t flashy or about quick financial leaps. Instead, I dive into the sustainable ways to grow your business.
Despite the high-energy claims of turning quick profits in the online business world, I've discovered that understanding and replicating the source of your revenue—while maintaining personal health and energy—is what really contributes to lasting success.
Join me as I discuss how integrating well-being with business growth isn't just possible, it's essential.
Here are the highlights:
(1:53) Self-care and well-being for online entrepreneurs.
(2:55) Redefining success beyond financial metrics.
(5:44) Growing a business with a focus on one-on-one coaching.
(11:39) Prioritising quality over quantity in business.
To find out more:
Website: www.pollylavarello.com
Instagram: https://www.instagram.com/pollylavarello/
Free masterclass: https://pollylavarello.lpages.co/evergreen/
This podcast is proudly produced by The Podcast Boutique
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Saknas det avsnitt?
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In today’s episode, we dive into why learning more isn't always the answer.
After four years as a personal brand and mentor, I'm sharing three key insights that have shaped my journey and success in the digital marketing space.
Discover how focusing on the essentials, avoiding the trap of mentor-hopping, and recognising that imperfection does not equal failure can dramatically streamline and enhance your business growth.
Tune in to shift your mindset and simplify your path to success.
Here are the highlights:
(1:10) Business growth, marketing, and personal branding insights.
(2:45) The importance of slowing down and focusing on the "boring stuff" to grow a business.
(9:19) Mentorship, growth, and success in business.
(12:56) Overcoming personal and professional challenges to achieve success.
To find out more:
Website: www.pollylavarello.com
Instagram: https://www.instagram.com/pollylavarello/
Free masterclass: https://pollylavarello.lpages.co/evergreen/
This podcast is proudly produced by The Podcast Boutique
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This week, I tackle the often overlooked issue of creating content for peers rather than your ideal clients.
This is a common trap that many online entrepreneurs fall into, particularly visible in industries like birth coaching and copywriting. I'll discuss why it's crucial to focus on what your potential clients need to hear rather than what impresses your industry peers.
Tune in to shift your content strategy from peer-focused to client-centered, and start making more meaningful connections.
Here are the highlights:
(1:10) The disconnect between industry-wide discussions and ideal client needs.
(5:34) Creating effective content for clients.
(7:43) Provide clarity in your content.
(11:06) Prioritise your ideal client over entertaining peers.
To find out more:
Website: www.pollylavarello.com
Instagram: https://www.instagram.com/pollylavarello/
Free masterclass: https://pollylavarello.lpages.co/evergreen/
This podcast is proudly produced by The Podcast Boutique
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Join me this week as I chat with the fantastic Eva Couto, a brand designer and strategist from Porto, Portugal.
With her unique approach to branding, Eva has helped transform the online presence of creative solopreneurs and badass small business owners.
We dive into the essential aspects of branding, uncover common misconceptions, and discuss the transformative impact good branding can have on your business.
If you're looking to stand out and show off your unique business confidently, this conversation is full of powerful insights.
Tune in to learn how to harness the true power of branding and elevate your business to new heights!
Here are the highlights:
(4:33) The importance of branding.
(10:01) Branding consistency and evolution.
(13:25) Effective tips for rebranding.
(17:35) The challenges of creating a memorable and authentic personal brand.
(24:23) Branding, minimalism, and self-expression.
Connect with Eva:
instagram.com/evacoutodesign
To find out more:
Website: www.pollylavarello.com
Instagram: https://www.instagram.com/pollylavarello/
Free masterclass: https://pollylavarello.lpages.co/evergreen/
This podcast is proudly produced by The Podcast Boutique
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Join me in today’s episode as we explore how to maximise your growth and satisfaction in any coaching or group program environment.
Whether you’re participating in a mastermind, running one, or engaging with a coach or mentor, understanding both perspectives is crucial.
I’ll share insights from three years of running my own mastermind, the importance of creating safe, supportive spaces, and how clear communication enhances client experiences.
We’ll also discuss the expectations and responsibilities on both sides to ensure everyone involved can thrive.
Here are the highlights:
(1:10) Creating safe spaces for clients in group programs.
(5:16) Empowering clients in coaching/mentoring relationships.
(9:16) The importance of honesty and vulnerability in coaching relationships.
(11:22) Seeking guidance, not answers, in coaching/mentoring relationships.
To find out more:
Website: www.pollylavarello.com
Instagram: https://www.instagram.com/pollylavarello/
Free masterclass: https://pollylavarello.lpages.co/evergreen/
This podcast is proudly produced by The Podcast Boutique
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Today, I'm diving deep into a common pitfall for seasoned business owners - overcomplicating sales funnels.
I’m exploring why more isn't always better when it comes to creating passive revenue streams and scaling your business.
Whether you're well into your entrepreneurial journey or just starting out, this episode will bring you invaluable insights on streamlining your strategies for better results.
Get ready to rethink how simplicity can lead to your most profitable moves yet!
Here are the highlights:
(1:27) Creating too many funnels and offers
(4:12) Prioritising business over ego
(10:04) Creating a successful funnel and avoiding common mistakes
(14:26) Clunky, complex funnels and offers
To find out more:
Website: www.pollylavarello.com
Instagram: https://www.instagram.com/pollylavarello/
Free masterclass: https://pollylavarello.lpages.co/evergreen/
This podcast is proudly produced by The Podcast Boutique
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In today's episode, we're diving into why your online messaging might not be converting.
We'll explore common pitfalls that many online business owners face and how to overcome them.
I'll share insights from my experience helping hundreds of clients, offering you practical tips to enhance your messaging across platforms from social media to email marketing.
Let’s learn to attract and convert your ideal clients with clarity and ease.
Don't miss these game-changing strategies!
Here are the highlights:
(0:40) Messaging and conversion for online businesses.
(3:51) Effective messaging tips for businesses.
(9:41) Creating compelling messaging.
(14:28) Differentiating yourself in a crowded market.
To find out more:
Website: www.pollylavarello.com
Instagram: https://www.instagram.com/pollylavarello/
Free masterclass: https://pollylavarello.lpages.co/evergreen/
This podcast is proudly produced by The Podcast Boutique
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In today's episode, we're taking a deep dive into the world of self-publishing and traditional book routes with guest expert Erin Chamberlain.
With nearly two decades in the publishing industry, Erin brings a wealth of knowledge and inside tips on how to turn your book idea into a reality.
We explore everything you need to know about navigating the publishing world, from deciding the right time and method to publish, to understanding the financial and creative investments involved.
Whether you're a business owner looking to expand your influence, or simply curious about the book publishing process, this conversation provides valuable insights to help you make informed decisions.
Here are the highlights:
(3:40) Writing books, publishing, and time investment.
(10:28) Self-publishing doubts and fears.
(16:05) Writing a book to help grow your business.
(19:55) Self-publishing vs traditional publishing.
(30:42) When is the right time to write a book?
Connect with Erin:
www.erinchamberlain.com
https://www.instagram.com/theselfpublishingmentor/
To find out more:
Website: www.pollylavarello.com
Instagram: https://www.instagram.com/pollylavarello/
Free masterclass: https://pollylavarello.lpages.co/evergreen/
This podcast is proudly produced by The Podcast Boutique
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In today's episode, I’ll be stepping away from business advice to share something deeply personal: my journey to getting married for the second time.
This episode isn't about marketing or business growth. Instead, it's about the human experience behind the entrepreneur. From being a single mum and overcoming life's hurdles to finding love unexpectedly, I open up about the blend of joy and challenges that come with remarrying.
This story isn't just mine; it's a reflection on change, acceptance, and the courage to embrace happiness when you find it.
Let's dive into this personal chapter together, sharing the lessons learned and the beauty of finding love again.
Here are the highlights:
(1:50) Personal life, relationships, and parenthood.
(5:51) Divorce, separation, and relationship dynamics.
(7:07) Dating as a single mum, healing, and moving forward.
(10:30) Second wedding planning and overcoming guilt.
To find out more:
Website: www.pollylavarello.com
Instagram: https://www.instagram.com/pollylavarello/
Free masterclass: https://pollylavarello.lpages.co/evergreen/
This podcast is proudly produced by The Podcast Boutique
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In today’s episode, we're diving into the crucial world of cash flow.
Ever felt like managing your business finances was a rollercoaster of stress? You're not alone.
Today, we're breaking down the highs and lows of financial management, from the fears of falling into debt to the pressure of paying the team, and the extreme steps we sometimes take hoping for success.
I'll be sharing some of my practical tips on creating a resilient cash flow that not only supports your business but also allows you to live your life to the fullest.
Here are the highlights:
(1:07) Burning out early in your business.
(2:46) Financial stress and its effects on mental health.
(4:38) Fear-driven business decisions.
(5:41) Cushy business and cash flow for work-life balance.
To find out more:
Website: www.pollylavarello.com
Instagram: https://www.instagram.com/pollylavarello/
Free masterclass: https://pollylavarello.lpages.co/evergreen/
This podcast is proudly produced by The Podcast Boutique
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Today's episode peels back the curtain on a pivotal moment in one of my launches. While the launch was overall successful, I made one small tweak that altered its course significantly.
I'm here to share that not all experiments lead to success, but every "failure" is a treasure trove of insights. Join me as I dive into the nuances of launching, from the importance of direct communication to the insights gained from our launch experiments.
If you're curious about the behind-the-scenes of launch strategies, the power of genuine conversation before rolling out an offer, and how fine-tuning your approach can attract the perfect cohort for your program, this episode is for you. Top of Form
Here are the highlights:
(4:21) Marketing strategies for a business coach.
(7:34) Webinar optimisation and lead generation.
(11:55) Validating an offer through webinar conversion rates.
(15:06) Launching a business with data-driven decisions.
To find out more:
Website: www.pollylavarello.com
Instagram: https://www.instagram.com/pollylavarello/
Free masterclass: https://pollylavarello.lpages.co/evergreen/
This podcast is proudly produced by The Podcast Boutique
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In today’s episode, we're tackling the "sticky middle" phase many of us face after hitting the six-figure mark. It's that point where you've achieved a significant milestone but find yourself wondering, "What now?"
I'll talk about the challenges and uncertainties that come with maintaining and scaling your business beyond six figures. We'll discuss the importance of communication, advocating for reasonable adjustments.
I'll also share some insights on creating a roadmap tailored to your personal business needs, ensuring you're not just working hard but also working smart.
Here are the highlights:
(1:51) Scaling a business beyond six figures.
(5:42) Mentorship and coaching for business growth.
(10:41) Business growth and prioritisation.
(14:48) Tapping into your business potential with a mentor.
To find out more:
Website: www.pollylavarello.com
Instagram: https://www.instagram.com/pollylavarello/
Free masterclass: https://pollylavarello.lpages.co/evergreen/
This podcast is proudly produced by The Podcast Boutique
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Have you ever felt outpaced by the ever-changing social media landscape? Well, you're not alone.
Today, we dive into how to measure real success on social media, beyond just chasing trends.
We'll break down three crucial strategies to not just navigate but thrive on social media:
generating demandconverting interest into sales retaining customer loyalty through your contentWhether Instagram is your playground or your battleground, this episode is packed with insights to help you approach your social media with strategy and intention, turning likes into meaningful business results.
Here are the highlights:
(1:17) Measuring success on Instagram through sales generation.
(6:15) Measuring social media success through demand generation and retention.
(10:36) Creating engaging content for social media.
(15:06) Social media strategy for sales growth.
To find out more:
Website: www.pollylavarello.com
Instagram: https://www.instagram.com/pollylavarello/
Free masterclass: https://pollylavarello.lpages.co/evergreen/
This podcast is proudly produced by The Podcast Boutique
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In this week’s episode, I’m here to shed light on the power of numbers in scaling your business.
We'll dive into how understanding your financials is key to forecasting, investing confidently, and ensuring long-term success, all without sacrificing what matters most to you.
Whether you're just starting out or aiming for seven figures, join me as we explore the essential numbers that drive sustainable growth and make strategic decisions easier.
Get ready to transform your online business with actionable insights and financial clarity.
Here are the highlights:
(3:31) Essential numbers for online business success.
(7:53) Sales page optimisation and conversion rates.
(11:36) Understanding business growth through data analysis.
(15:17) Tracking data to grow a business.
To find out more:
Website: www.pollylavarello.com
Instagram: https://www.instagram.com/pollylavarello/
Free masterclass: https://pollylavarello.lpages.co/evergreen/
This podcast is proudly produced by The Podcast Boutique
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In this week’s episode, we’ll explore the relevance of webinars and masterclasses in today's marketing landscape.
We'll discuss the importance of finding what resonates with you and your business, debunk common myths, and dive into making masterclasses a powerful part of your strategy.
Whether you're considering evergreen marketing or refining your current approach, this episode is packed with actionable insights to help you succeed. Tune in to discover how to leverage these tools for your business's growth.
Here are the highlights:
(1:34) The effectiveness of evergreen marketing vs. live launching.
(6:47) Using masterclasses to generate sales in an evergreen business.
(11:27) Creating high-ticket offers and overcoming fears.
(15:37) Creating a successful evergreen business through free trainings.
To find out more:
Website: www.pollylavarello.com
Instagram: https://www.instagram.com/pollylavarello/
Free masterclass: https://pollylavarello.lpages.co/evergreen/
This podcast is proudly produced by The Podcast Boutique
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In this week’s episode, we're joined by Tamu Thomas, a transformational life coach and and former social worker, specialising in helping women achieve work-life harmony by aligning with their nervous system for holistic well-being.
Tamu discusses her upcoming book, "Women Who Work Too Much: Break Free from Toxic Productivity and Find Your Joy," offering insights into overcoming systemic pressures and finding work-life harmony.
She emphasises the importance of understanding systemic issues and adopting somatic coaching to establish healthy boundaries and self-trust.
This conversation is a must-listen for anyone struggling with burnout, chronic stress, or seeking to liberate themselves from toxic productivity.
Here are the highlights:
(3:25) Burnout and its impact on women in a patriarchal society.
(8:54) Gender bias and burnout in the workplace.
(15:05) Burnout, perfectionism, and work-life balance.
(21:48) Work-life balance and self-care for busy professionals.
(25:53) The importance of setting a realistic income goal
Connect with Tamu:
Book website: https://www.womenwhoworktoomuch.co/
International Amazon link: https://hayhs.com/wwwtm_pp_pb_az
Live Three Sixty website: https://www.livethreesixty.com/
Instagram: https://www.instagram.com/tamu.thomas/
To find out more:
Website: www.pollylavarello.com
Instagram: https://www.instagram.com/pollylavarello/
Free masterclass: https://pollylavarello.lpages.co/evergreen/
This podcast is proudly produced by The Podcast Boutique
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Join me in this week’s episode, as we dive into why and how to make promises to your clients.
We're looking at what works in marketing, how we've changed our approach to masterclasses, and why we've started offering guarantees to build trust. Learn how to draw in the right clients and stand by your offers with confidence.
If you’re wanting to market your business authentically and successfully, then this episode is for you.
Here are the highlights:
(2:17) Launch strategy and marketing tactics.
(6:35) Changing mindset towards making promises and guarantees in online business.
(8:54) Creating a successful group program for unique clients.
(13:36) Client success and program promises.
To find out more:
Website: www.pollylavarello.com
Instagram: https://www.instagram.com/pollylavarello/
Free masterclass: https://pollylavarello.lpages.co/evergreen/
This podcast is proudly produced by The Podcast Boutique
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Today, we're getting into why being super specific about what you offer (think every tiny detail of your methods or every single feature) might not be the golden ticket to more sales.
Ever heard "specificity sells"? Well, it's true, but there's a twist. I've seen so many people get tangled up in the jargon of their craft or drown their sales pitch in endless lists of features, losing their audience's interest fast.
So, let's chat about flipping the script to focus on the real, life-changing impact of what you do, making sure your message hits home with the people who need to hear it most.
Here are the highlights
(02:17) Using specific language to connect with clients in a non-judgmental way
(05:57) Sales page creation
(07:37) Creating an effective sales pitch for a new program
https://pollylavarello.com/better-than-the-rest-group-program
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In today's episode, we delve into a topic close to my heart: creating effective group coaching programs.
This is particularly important whether you’re already known for your expertise, or you’re exploring a new avenue in your business!
Here are the highlights
(01:56) Creating a successful group coaching program
(05:57) Identifying ideal clients
(11:28) Client attraction and communication
Links
http://www.pollylavarello.com/opt-in
- Visa fler
