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Are you relying solely on Facebook to market your childcare business? If so, you might be missing out on families who are looking for exactly what you offer.
In today’s episode, we’re uncovering why Facebook isn’t enough and how you can expand your reach.
Segment 1: The Facebook Limitation Overview of how Facebook works and its limitations (e.g., algorithms, limited reach without paid ads). Discuss real-world scenarios: “Have you ever wondered why only a handful of parents like your posts? It’s not you—it’s the algorithm.”
Segment 2: The Missed Opportunities Explain why Instagram, Pinterest, and Google are crucial for reaching today’s parents. Share a statistic or anecdote about how parents search for childcare across platforms.
Segment 3: Actionable Solutions Instagram: Tips for posting photos/videos of daycare activities and using local hashtags.
Website Optimization: Emphasize having clear contact info, booking options, and local SEO keywords.
Google Reviews: How reviews boost trust and visibility.
Pinterest: A quick win with boards showcasing crafts or parenting tips.
You don’t have to be everywhere all at once. Start with one new platform this month. Maybe it’s Instagram or even just updating your website. Small steps lead to big changes.
Want to dive deeper into marketing strategies? join our SKOOL community : https://www.skool.com/childcaremarketing/about
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In this episode, we tackle a common challenge for childcare providers: crafting effective social media posts. If you feel overwhelmed by online marketing, this episode is for you.
Learn simple, actionable steps to create posts that connect with parents, build trust, and grow your childcare business. Whether you're new to social media or looking to improve your strategy, this episode provides clear guidance to make your efforts count.
What You'll Learn: Why social media is a powerful tool for childcare businesses.
The step-by-step process to create a perfect social media post.Common mistakes to avoid and how to overcome them.Tools and tips to simplify your posting process.Key Takeaways:
Start every post with a clear goal, such as attracting new families or engaging current ones.Use a catchy opening line to grab attention and keep your audience interested.Always include a call-to-action (CTA) to guide parents on the next steps.Visuals matter! Incorporate photos or videos to increase engagement.Be authentic and consistent to build trust with your audience over time.Resources Mentioned: Canva: A free tool for creating professional visuals.Buffer/Hootsuite: Platforms to schedule your posts and save time.Facebook Insights: Analytics to find the best times to post.Action Steps: Define your goal for each social media post.
Plan your next week’s posts using the tips shared in this episode.
Experiment with a new format (like photos, videos, or Reels) and track the results.
Visit our website: https://www.childcarebusinessmarketing.com/
Join our Skool community where you'll never worry about what to post ever again! https://www.skool.com/childcaremarketing/about
Subscribe to our podcast for weekly tips to grow your childcare business.
Loved this episode? Share it with other childcare providers who might need help with their social media marketing.
Don’t forget to leave a review and let us know what topics you'd like us to cover next!
Blessings-Christina
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Saknas det avsnitt?
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Welcome listeners! In today’s episode, we’ll discuss the importance of mindset when it comes to advertising your childcare business on social media.
Segments:
Understanding marketing: What it is and isn’t The value of building relationships through social media Tips for using free platforms effectively Staying realistic about your marketing goalsTakeaway: Marketing takes time, patience, and persistence. Focus on the journey and the connections you build along the way.
Join our SKOOL community for daily marketing tips and support!
https://www.skool.com/childcaremarketing/about
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In this episode we discuss the latest trends in childcare marketing and business operations/
I offer practical advice for
Auditing your business processesThe importance of investing in your team and personal developmentKey financial strategies to consider as you plan for the new yearIf you need help with your social media marketing join our Skool community by clicking here: https://www.skool.com/childcaremarketing/about
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Looking to boost your daycare’s enrollment in 2025? In this episode, I share actionable marketing tips, including optimizing your Google Business Profile, creating engaging social media content and running targeted ads to reach local parents.
Key Points:
1. Google Business Profile – Why it’s crucial for local search visibility and how to optimize it.
2. Social Media Strategy – Using Instagram, Facebook, and TikTok to engage with parents.
3. Targeted Ads – How Facebook and Instagram ads can reach the right parents.
👉 Learn more by reading the full blog: https://www.childcarebusinessmarketing.com/blog/daycare-marketing-tips-2025
👍 Like and subscribe for more childcare marketing tips!
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Instagram remains a vital tool for promoting your childcare business in 2025.
Today, we’ll break down the best ways to use Reels, Stories, ads, and influencer collaborations to connect with local parents and grow your enrollment.
Segments:
1. Instagram Reels & Stories – Why video content will dominate in 2025 and how to use it effectively.
2. Targeted Ads – How to set up Instagram ads that reach parents in your area.
3. Local Influencer Partnerships – Why collaborating with influencers can increase trust and visibility.
4. Engaging & Building Trust – How engaging with followers helps you rise in the algorithm and attract more families.
For more Instagram strategies that can help your childcare center thrive, read the full blog: >>Blog
Join our SKOOL community : https://www.skool.com/childcare-business-growth-hub-5799/about
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Looking to advertise your daycare or preschool online?
In this video, we break down the top digital marketing strategies for childcare providers in 2025, from website optimization and social media marketing to creating Facebook ads and more! Key Points:
1. Optimize Your Website for Local SEO – Attract parents searching for daycares in your area.
2. Facebook and Instagram Ads – How to create highly targeted ads to reach local families.
3. Google Business Profile – Why optimizing your Google Business Profile is crucial for local visibility.
4. Email Marketing – Using email to nurture leads and convert inquiries into enrollments.
5. Video Marketing – How to use video content to showcase your daycare and build trust with parents.
👉 Need help marketing? https://www.skool.com/childcare-business-growth-hub-5799/about
👍 Don’t forget to subscribe for more childcare marketing advice!
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In today’s episode, we’re diving into the top marketing strategies for childcare centers heading into 2025 and beyond. Whether you’re a small daycare or a large childcare provider, you need to stay ahead of the game to maintain full enrollment.
Let’s explore everything from Google’s latest local search updates to leveraging social media for higher visibility.
Segments: 1. The Role of Local Search & AI in 2025 – How families are finding childcare providers.
2. Optimizing Google Business Profiles – Why this simple step can increase your visibility.
3. The Power of Reviews & Ratings – Why reviews are essential and how to generate them.
4. Mobile-First Websites – Tips on optimizing your website for mobile traffic.
5. Social Media Marketing Strategies – How to use organic posts and paid ads to drive enrollments.
For more tips and strategies, check out the full blog post on how to prepare your childcare center’s marketing for 2025!
Read our blog: https://www.childcarebusinessmarketing.com/blog
Get marketing help: https://www.skool.com/childcare-business-growth-hub-5799/about
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Join us in this episode as we discuss the impact of Google’s new opt-out feature for personalized ads on childcare centers. Discover how these changes affect your Facebook ad strategy and learn effective adaptation techniques!
🎙️ What You’ll Learn: - Overview of Google’s opt-out rollout and its significance - Challenges faced by childcare centers in digital advertising - Practical strategies to enhance marketing efforts - The power of video ads in a changing landscape If you’re looking to refine your childcare marketing strategy amidst these changes, this episode is for you!
🌟 Resources Mentioned
Social media marketing help: https://www.skool.com/childcare-business-growth-hub-5799/about
🌟 Resources Mentioned: Read our full blog on boosting childcare center visibility
https://www.childcarebusinessmarketing.com/blog
Follow us on Facebook for daily marketing tips! @/childcarebusinessstrategist
Facebook ads Boost: https://www.childcarebusinessmarketing.com/Facebook-Ads-Boost
Don’t forget to subscribe and leave a review if you found this episode helpful!
#ChildcareProviders #MarketingTips #GoogleOptOut #VideoMarketing
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In this episode, we tackle a pressing issue many childcare providers face—low enrollment and negative reviews.
Join us as we discuss effective strategies for improving services and showcasing positive feedback to attract more families.
What You’ll Learn:
How to assess and improve key areas of your childcare servicesThe importance of open communication with parentsTips for promoting positive reviews and building trust within your communityMethods to monitor your center’s progress over timeIf you’re ready to shift the narrative and boost your enrollment, tune in now!🌟 Resources Mentioned: Read our full blog on boosting childcare center visibility
Follow us on Facebook for daily marketing tips! @/childcarebusinessstrategist
Check out The Childcare Business Growth Hub www.childcarebusinessmarketing.com/monthly
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In today’s episode, we’re focusing on a big challenge many childcare providers face—low visibility. Despite offering great care, many centers struggle to fill their spots. The solution? Optimizing your online presence to attract more parents and boost enrollment!
🎙️ Here’s what we’ll cover:
Why a strong website is essential for growing your childcare businessHow to optimize your Google My Business listing for local searchesUsing social media effectively to engage parentsThe importance of local SEO in increasing online visibilityTips for gathering positive reviews to build trustWhether you’re a new provider or have been in business for years, these tips can help you improve your childcare center’s visibility and fill those open spots!
🌟 Resources Mentioned:
Read our full blog on boosting childcare center visibilityFollow us on Facebook for daily marketing tips! @/childcarebusinessstrategistCheck out The Childcare Business Growth Hub www.childcarebusinessmarketing.com/monthlyDon’t forget to subscribe and leave a review if you found this episode helpful!
#ChildcareMarketing #BoostEnrollment #ChildcareSEO #OnlineVisibility #GrowYourChildcare
Social Media Posts
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In today’s episode, we dive into a crucial topic for childcare providers—knowing your target audience. If you're looking to grow your childcare business, it's essential to understand what modern parents are looking for in a childcare center. We’ll explore why narrowing your audience focus can help you attract the right families and boost your enrollment.
🎙️ Key Takeaways:
Why identifying your target audience matters for childcare marketingWhat today's parents prioritize when choosing childcare Steps to define your ideal clients and market to their specific needsHow to differentiate your center from competitors Whether you're a new provider or have been running your center for years, this episode is full of valuable insights to help you stand out and grow!⭐ Resources:
Childcare Marketing Tips Blog: https://www.childcarebusinessmarketing.com/blog
Follow us on Facebook for daily marketing tips! @/childcarebusinessstrategist
Check out The Childcare Business Growth Hub www.childcarebusinessmarketing.com/monthly
Thanks for tuning in!
Don’t forget to subscribe and leave a review if you found this episode helpful!
#ChildcareBusiness #ParentExpectations #MarketingForChildcare #ChildcareProviders
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Paid ads can be a powerful tool in filling empty spots in your childcare business. By targeting the right families with compelling messages, you can quickly boost enrollment and establish a stronger presence in your local community. Ready to get started? Test different platforms, optimize your ads, and watch your childcare business grow.
Blessings-Christina
Read Blog here: https://www.childcarebusinessmarketing.com/blog/why-advertising-childcare-feels-harder-now-how-to-boost-enrollment
Apply for the Facebook ads boost here: https://www.childcarebusinessmarketing.com/Facebook-Ads-Boost
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Understanding how Facebook and Instagram’s algorithms work is essential for any childcare business looking to grow its online presence. These algorithms determine what content gets seen, how often it appears, and who gets priority in news feeds. In this episode, we break down how these algorithms work and provide actionable tips on how to use them to your advantage.
Learn how to reach more parents, boost engagement, and ultimately increase enrollment in your childcare program by leveraging these powerful tools.
Perfect for childcare providers aiming to master social media marketing!
Join the FREE informational session on the Childcare Business Growth Hub RSVP here: https://www.childcarebusinessmarketing.com/openhouse
Read Blog here: https://www.childcarebusinessmarketing.com/blog/why-advertising-childcare-feels-harder-now-how-to-boost-enrollment
Join the Childcare Business Growth Hub::https://www.childcarebusinessmarketing.com/monthly
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Content Ideas for Childcare Providers: Engaging Families and Building Trust, As a childcare provider, crafting compelling and engaging content is crucial for connecting with families, showcasing your expertise, and fostering a sense of trust and community. In this episode, we explore Content Ideas for Childcare Providers: Engaging Families and Building Trust. Tune in for actionable content ideas that will help you stand out from the competition and build stronger relationships with the families in your care.
Perfect for anyone looking to grow their childcare business!
Blessings-Christina
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Join the FREE informational session on the Childcare Business Growth Hub RSVP here: https://www.childcarebusinessmarketing.com/openhouse
Read Blog here: https://www.childcarebusinessmarketing.com/blog/why-advertising-childcare-feels-harder-now-how-to-boost-enrollment
Join the Childcare Business Growth Hub:
https://www.childcarebusinessmarketing.com/monthly
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As a childcare provider, crafting compelling and engaging content is crucial for connecting with families, showcasing your expertise, and fostering a sense of trust and community. In this episode, we explore how the right content strategy can help you establish a strong online presence, attract new enrollments, and keep parents informed and involved in their child’s experience.
Tune in for actionable content ideas that will help you stand out from the competition and build stronger relationships with the families in your care. Perfect for anyone looking to grow their childcare business!
Blessings-
Christina
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Join the FREE informational session on the Childcare Business Growth Hub RSVP here: https://www.childcarebusinessmarketing.com/openhouse
Read Blog here: https://www.childcarebusinessmarketing.com/blog/why-advertising-childcare-feels-harder-now-how-to-boost-enrollment
Join the Childcare Business Growth Hub::https://www.childcarebusinessmarketing.com/monthly
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If you run a childcare business, whether it’s a daycare center or a home daycare, you’ve likely noticed that advertising and boosting enrollment seems to be more challenging than ever. You're not alone. Many childcare providers are feeling the pressure as they try to market their daycare and fill spots, only to find that traditional methods aren't working as well as they used to.
But why is this happening, and more importantly, what can you do about it? In this blog, we’ll explore why advertising your childcare business feels harder now and provide you with actionable strategies to boost enrollment.
Blessings-Christina
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Join the FREE informational session on the Childcare Business Growth Hub RSVP here: https://www.childcarebusinessmarketing.com/openhouse
Read Blog here: https://www.childcarebusinessmarketing.com/blog/why-advertising-childcare-feels-harder-now-how-to-boost-enrollment
Join the Childcare Business Growth Hub::https://www.childcarebusinessmarketing.com/monthly
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Getting the attention of local families on social media can be overwhelming, but don’t worry! Here is
Videos or Images. Which is MORE effective in boosting enrollment?
📌Get access to a complete social media marketing strategy including daily posts and graphics deliver in your email every single month for just $7/month
Here's your link: https://www.childcarebusinessmarketing.com/7dollarhub
📌 Serious about growing your childcare business faster? Join me inside The Childcare Business Growth Hub and get instant access to social media
Here’s the link for your FREE trial: https://www.childcarebusinessmarketing.com/monthly Interested in Facebook ads?
Click here: https://www.childcarebusinessmarketing.com/Facebook-Ads- Boost
Watch the YouTube video here: https://www.youtube.com/channel/UCPxUeBLb67jQHszCVlkv0yQ
Read Blog: https://www.childcarebusinessmarketing.com/blog
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Getting the attention of local families on social media can be overwhelming, but don’t worry! Here is
Part #5: Effective Social Media for Daycare Owners-Increase Your Engagement
📌Get access to a complete social media marketing strategy including daily posts and graphics deliver in your email every single month for just $7/month
Here's your link: https://www.childcarebusinessmarketing.com/7dollarhub
📌 Serious about growing your childcare business faster? Join me inside The Childcare Business Growth Hub and get instant access to social media
Here’s the link for your FREE trial: https://www.childcarebusinessmarketing.com/monthly Interested in Facebook ads?
Click here: https://www.childcarebusinessmarketing.com/Facebook-Ads- Boost
Watch the YouTube video here: https://www.youtube.com/channel/UCPxUeBLb67jQHszCVlkv0yQ
Read Blog: https://www.childcarebusinessmarketing.com/blog
- Visa fler
