Avsnitt
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Finally, after five intensive years of development, the new Ghost has arrived. Understand how Rolls-Royce’s purest expression yet differs completely from the original model — and how these enhancements have revolutionised the driver experience forever.
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The new Ghost is Rolls-Royce’s purest expression yet. But what does that mean, exactly? Join us as we delve into the meaning of purity through the lens of restraint — and slice into the complex process of making things simple.
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Saknas det avsnitt?
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Celebrating the new Ghost’s designers and artisans who have elevated the car with their specialist skillsets. Follow along as we explore the true value of being hyper-focused.
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In automotive design, where the development of a single model can take half a decade, is there anything more important than designing for the future? Learn how Rolls-Royce designers decide what comes next.
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In our inaugural episode, we reveal why a complete rebuild of Ghost was deemed necessary — and why its minimalist design approach feels more relevant now than ever. We also explore why the new Ghost is unprecedented, and how that result was bolstered by the Rolls-Royce team’s collective passion.
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This year, after half a decade of secret development, Rolls-Royce will debut the new Ghost — its purest expression yet. In anticipation, we’ve created Ghost Stories: a podcast series detailing the five-year-long quest to establish a new icon, as told by the designers and engineers behind it all. Join us as we go behind the scenes of Rolls-Royce Motor Cars — a private world that rarely opens its doors.
