Avsnitt
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My BFF Jay Clouse joins me to work through an internal debate he's having over whether or not to create a new offer.
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Follow our guests 👇
Jay Clouse
YouTube - https://www.youtube.com/@CreatorScienceYT
Website - https://creatorscience.com
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How can creators strike the right quantity vs quality balance with their content for sustainable growth? Marcelo Russo debates David Elikwu!
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By the end of this episode, you’ll know:
1. How quality vs quantity can affect audience engagement and growth
2. What metrics you can use to measure success with both
3. Who is a better Creator Debater: Marcelo or David?Join 33K+ creators getting paid sponsorship opportunities every week: https://creatorwizard.com/join
Follow our guests 👇
Marcelo Russo
LinkedIn - https://www.linkedin.com/in/themarcerusso/
Website - https://www.fri3nds.comDavid Elikwu
Website - https://theknowledge.io
Newsletter - https://newsletter.theknowledge.io
Podcast - https://podcasts.apple.com/us/podcast/the-knowledge-with-david-elikwu/id1465693609
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X - https://twitter.com/delikwu
TikTok - https://www.tiktok.com/@delikwu👇 Creator Wizard Affiliates 👇
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Saknas det avsnitt?
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Follow our guest 👇
Rox Codes
Website - https://roxcodes.com
X - https://twitter.com/RoxCodes
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Is chasing trends cringe? Doesn't it make more sense to create evergreen content? Time for a debate!
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I naturally gravitate toward Evergreen content because as a sponsorship coach, I’m constantly getting asked questions about how much to charge for a brand deal or how to negotiate better - so I make videos and write articles that have a long-tail searchability.
The idea of building an ever-growing body of work that creators can tap into forever feels like a compounding exercise.
But every time I open up social media, I see creators absolutely blowing up, gaining sometimes hundreds of thousands or even millions of followers by tapping into the cultural zeitgeist in a clever or unique way.
I get these occasional pangs of FOMO and try to film some videos to ride the coattails of a hot topic or news article but I dunno, maybe my heart just isn’t there.
Plus I have this fear that I’ll start spending too much time on social media “researching” so I can have my finger on the pulse of what’s trending that I’ll imperceptibly shift from a producer of content to a consumer of it. Nu-uh.
Honestly, I just don’t know what to do, which is why I asked two experts to settle this debate, once and for all.
Introducing Avi Gandhi, aka the "Brand Whisperer," with over 15 years of experience in the Creator Economy at companies like Patreon. Avi's deep understanding of creators and extensive partnerships experience, make him a powerhouse in the industry. As a former talent representative turned creator, Avi brings a unique perspective to this debate. He can also eat more Korean BBQ in one sitting than anyone in recent memory.
Phil Ranta, on the other hand, is a true pioneer of the digital media revolution. From his early days as a pre-YouTube web video producer to influential roles at Facebook and Mobcrush, Phil has been at the forefront of innovation in content creation. While his Korean BBQ consumption is less impressive than Avi’s, his impromptu stand-up routines level the playing field.Perhaps the most important fact about my two esteemed guests is that they’re both LinkedInfluencers (yes, that’s one word).
By the end of this episode, you’ll know:
1. The biggest benefits and drawbacks of creating evergreen vs. trending content
2. How the type of content you create might affect your audience engagement
3. Who is a better Creator Debater: Avi or Phil?Join 32K+ creators getting paid sponsorship opportunities every week: https://creatorwizard.com/join
Follow our guests 👇
Avi Gandhi
Instagram - https://www.instagram.com/avigandhi
Newsletter - https://creatorlogic.com/subscribe
Website - https://creatorlogic.com
YouTube - https://www.youtube.com/@thecreatorlogic
TikTok - https://www.tiktok.com/@thecreatorlogic
Twitter - https://twitter.com/AviGandhi
LinkedIn - https://www.linkedin.com/in/avigandhi/Phil Ranta
Twitter - https://twitter.com/philranta
Tiktok - https://www.tiktok.com/@philranta
Instagram - https://www.instagram.com/philranta
LinkedIn - https://www.linkedin.com/in/philranta/👇 Creator Wizard Affiliates 👇
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Book your free Uscreen demo: https://go.creatorwizard.com/UscreenYTVideo1Feb24
Thanks to Uscreen for sponsoring this video! When you support them, it allows me to continue to bring you awesome free videos like this! 🙏Should Arvid keep his rates the same with his current sponsors or raise them? After all, what if the brand thinks you're greedy and cancels the partnership? Let's dissect Arvid's sponsorship strategy and solve his dilemma.
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Learn more about my advanced sponsorship strategy course to find & negotiate your dream partnerships so that you stop leaving thousands on the table: https://branddealwizard.com
👇 Follow our Guest 👇
Arvid Kahl
Website - https://thebootstrappedfounder.com
YouTube - https://www.youtube.com/@TheBootstrappedFounder
Twitter - https://twitter.com/arvidkahl👇 Creator Wizard Affiliates 👇
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What's Creator Wizard all about?
Justin Moore is a Sponsorship Coach & the founder of @CreatorWizard, a school & community that teaches you how to find & negotiate your dream brand deals so that you stop leaving thousands on the table.Along with his wife April, he has been a full-time creator for over 10 years and has personally made over $4M working with brands. He also ran an influencer marketing agency for 7 years that helped other creators earn millions more.
Justin brings a very unique perspective because not only has he been a creator in the trenches doing sponsorships for years but by running an agency, he has insider knowledge behind how big brands choose which influencers to partner with and why they pass on others. Justin's mission is to enable creators big and small to land 1 million paid brand partnerships by 2032.
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In this bonus episode with my buddy Jay Clouse of Creator Science, you'll learn:
- The right way to pitch yourself to brands
- How to negotiate without leaving money on the table
- How to handle contracts
- And that you're probably wrong about some thingsFollow Jay Clouse:
🌐 Episode page: https://podcast.creatorscience.com/ju...
🧰 Get My Gear List: https://creatorscience.com/toolbox
📬 Newsletter: https://creatorscience.com
🧪 Join The Lab: https://join.creatorscience.comMy course to find & negotiate your dream sponsorships so that you stop leaving thousands on the table: https://branddealwizard.com
Wanna get paid sponsorship opportunities? Sign up for my free weekly report: https://pages.creatorwizard.com/join👇 Creator Wizard Affiliates 👇
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What's Creator Wizard all about?
Justin Moore is a Sponsorship Coach & the founder of @CreatorWizard, a school & community that teaches you how to find & negotiate your dream brand deals so that you stop leaving thousands on the table.Along with his wife April, he has been a full-time creator for over 10 years and has personally made over $4M working with brands. He also ran an influencer marketing agency for 7 years that helped other creators earn millions more.
Justin brings a very unique perspective because not only has he been a creator in the trenches doing sponsorships for years but by running an agency, he has insider knowledge behind how big brands choose which influencers to partner with and why they pass on others. Justin's mission is to enable creators big and small to land 1 million paid brand partnerships by 2032.
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A proactive approach to sponsorships can feel a little intimidating. You might think: “I’ve got all these brands coming to me anyways, so do I really need to start reaching out myself?!” But if that’s your mindset, I guarantee you’re gonna be making at least 50% the sponsorship revenue that you could be. That’s why I challenged Lexi on her sponsorship strategy. We’re breaking down her every decision, her every assumption, and even delving into her pitch deck to show you how your approach could be costing you money.
Join 35,000 creators getting legit paid sponsorship opportunities every week: https://pages.creatorwizard.com/join
Learn more about my advanced sponsorship strategy course to find & negotiate your dream partnerships so that you stop leaving thousands on the table: https://branddealwizard.com
Follow Our Guest 👇
Lexi Grant
Website - https://theygotacquired.com
Twitter - https://twitter.com/alexisgrant
Newsletter - https://theygotacquired.com/newsletter👇 Creator Wizard Affiliates 👇
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What's Creator Wizard all about?
Justin Moore is a Sponsorship Coach & the founder of @CreatorWizard, a school & community that teaches you how to find & negotiate your dream brand deals so that you stop leaving thousands on the table.Along with his wife April, he has been a full-time creator for over 10 years and has personally made over $4M working with brands. He also ran an influencer marketing agency for 7 years that helped other creators earn millions more.
Justin brings a very unique perspective because not only has he been a creator in the trenches doing sponsorships for years but by running an agency, he has insider knowledge behind how big brands choose which influencers to partner with and why they pass on others. Justin's mission is to enable creators big and small to land 1 million paid brand partnerships by 2032.
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Figuring out how to pitch to a brand’s marketing team can feel intimidating for any creator. Heck, despite her background as a founder and Chief Marketing Officer, being on the other side of the curtain has left even Amanda feeling uncertain.
But if you don’t wanna rely solely on brands just popping up in your inbox, this is a skill you have to learn.
That’s why I’m taking you inside Amanda’s sponsorship strategy today. I’m gonna highlight the common assumptions that are reducing both the quality and quantity of her sponsorships, and how they might be holding you back too.
Join 33,000 creators getting legit paid sponsorship opportunities every week: https://pages.creatorwizard.com/join
Learn more about my advanced sponsorship strategy course to find & negotiate your dream partnerships so that you stop leaving thousands on the table: https://branddealwizard.com
👇 Follow our Guest 👇
Amanda Goetz
Website - https://www.amandagoetz.com
Twitter - https://twitter.com/AmandaMGoetz
Instagram - https://www.instagram.com/goetzam👇 Creator Wizard Affiliates 👇
Claim your free ConvertKit account: https://creatorwizard.com/convertkit
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What's Creator Wizard all about?
Justin Moore is a Sponsorship Coach & the founder of @CreatorWizard, a school & community that teaches you how to find & negotiate your dream brand deals so that you stop leaving thousands on the table.Along with his wife April, he has been a full-time creator for over 10 years and has personally made over $4M working with brands. He also ran an influencer marketing agency for 7 years that helped other creators earn millions more.
Justin brings a very unique perspective because not only has he been a creator in the trenches doing sponsorships for years but by running an agency, he has insider knowledge behind how big brands choose which influencers to partner with and why they pass on others. Justin's mission is to enable creators big and small to land 1 million paid brand partnerships by 2032.
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Today we’re talking about the pros and cons of cohort-based vs. evergreen courses.
Join the Creator Network today: https://creatornetwork.com
Big thanks to ConvertKit for sponsoring this episode!
Join Brand Deal Wizard to Access "After Dark" episodes & become a supporter of the podcast: https://www.creatorwizard.com/bdw-overviewFirst of all, what’s the difference?
Well, a cohort-based course (often called a CBC) is usually a fixed period of time, 4 weeks, 6 weeks, 90 days - and you go through the program with a cohort of your peers. They’re taught a few times a year, I just finished up Cohort #10 of my Brand Deal Wizard program for example.
However with evergreen (sometimes called on-demand) courses, students can enroll at any time. Typically you can binge all the course content like a Netflix show in as much or as little time as you want.
And over the last year, I have experimented with converting my live cohort into an evergreen program.
And boy oh boy, do I wish I could reach back in time to Justin from 12 months ago, place my hand on his shoulder and tell him the pros and cons of cohort-based vs evergreen courses.
So by the end of this episode, you’ll know:
1. Whether a cohort-based or evergreen course is best for you and (more importantly) your audience/customer?
2. How much potential money you can make on each format
3. Who is a better Creator Debater: Justin from 12 months ago or Justin from today?Join 33K+ creators getting paid sponsorship opportunities every week: https://creatorwizard.com/join
👇 Creator Wizard Affiliates 👇
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New Epidemic Sound users can use code "WIZARD50" at checkout to get 2 months free for personal or commercial plans. Expires Jan 1, 2024. Thanks to Epidemic Sound for sponsoring this video!
Most creators allow long-term sponsorships to just… chug along. After all, it can feel like a lot of effort to renegotiate the terms of an already-lucrative relationship. Don’t fix what ain’t broke, right? But when more and more brands start competing for your attention, you owe it to yourself and your audience to re-evaluate even your most successful partnerships.
That’s why I’m giving Josh some tough love today.
I’m dissecting his entire sponsorship strategy and laying out the surprising number of ways you can completely justify asking for more cash from the brands you love.
Book a "public" coaching call with me to get featured in a video like this! https://creatorwizard.com/coaching
My advanced 4-week program to find & negotiate your dream sponsorships so that you stop leaving thousands on the table: https://branddealwizard.com
Wanna get paid sponsorship opportunities? Sign up for my free weekly report: https://pages.creatorwizard.com/joinFollow Our Guest 👇
Josh Summers
Website - https://www.allthingssecured.com
Twitter - https://twitter.com/all_secured
YouTube - https://www.youtube.com/c/allthingssecured👇 Creator Wizard Affiliates 👇
Claim your free ConvertKit account: https://creatorwizard.com/convertkit
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What's Creator Wizard all about?
Justin Moore is a Sponsorship Coach & the founder of @CreatorWizard, a school & community that teaches you how to find & negotiate your dream brand deals so that you stop leaving thousands on the table.Along with his wife April, he has been a full-time creator for over 9 years and has personally made over $4M working with brands. He also ran an influencer marketing agency for over 7 years that helped other creators earn an additional $3M.
Justin brings a very unique perspective because not only has he been a creator in the trenches doing sponsorships for years but by running an agency, he has insider knowledge behind how big brands choose which influencers to partner with and why they pass on others. Justin's mission is to enable creators big and small to land 1 million paid brand partnerships by 2032.
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Today we’re talking about the pros and cons of building a team OR staying a solo creator.
Join the Creator Network today: https://creatornetwork.com
Big thanks to ConvertKit for sponsoring this episode!
Join Brand Deal Wizard to Access "After Dark" episodes & become a supporter of the podcast: https://www.creatorwizard.com/bdw-overviewI’m gonna get real with you for a second: I have some psychological trauma around this topic because I ran an influencer marketing agency for 7 years, initially it was just me but as the business started growing and I started struggling to keep my head above water with the work, I did what I thought you were supposed to do - I hired an employee.
That went well so I hired another, then another.
Fast forward 5 years and my payroll was almost $50,000/month. I know that seems like a lot but we were also making a lot of money, pulling down multi-six figure brand partnership contracts.
But then, everything came crashing down in 2020 with the pandemic. I tried everything I could to save the company but it just wasn’t enough and I had to lay off all my employees.
It was the absolute lowest point of my life emotionally and professionally. I spent several months in a really dark place.
But then, thankfully, I emerged from those ashes and started Creator Wizard.
And it’s really starting to grow. BUT now I have this crippling fear, that if I start hiring too many employees again, it’s all gonna come crumbling down like the agency.
Even though I’m aware of this limiting belief, it’s super hard to not let the anxiety creep in, especially during fluctuations in revenue, month to month.
And sometimes I wonder, do you really need to grow a team to build a successful creator business? Is it possible to stay solo and still thrive?
I’m honestly not sure which is why I asked two experts to settle this debate, once and for all.
Barrett Brooks is a writer, coach, and previously the Chief Operating Officer at ConvertKit so you can say he knows a thing or two about building teams.
Justin Welsh, on the other hand, runs a one-person business that teaches creators how to identify, develop, and monetize the skills they already have.
By the end of this episode, you’ll know:
1. When is the best time in your creator journey to make the decision to grow a team vs stay solo?
2. The unexpected and surprising benefits to both
3. Who is a better Creator Debater: Barrett or Justin?Who won this Creator Debate? Vote here:
Follow our guests 👇
Justin Welsh
Website - https://www.justinwelsh.me
Twitter - https://twitter.com/thejustinwelsh
Instagram - https://www.instagram.com/thejustinwelsh/
Course - https://www.justinwelsh.me/the-operating-system-grow-monetize-your-linkedin?utm_campaign=rmbarBarrett Brooks
Website - https://barrettbrooks.com
Twitter - https://twitter.com/barrettabrooks/
Workshop - https://barrettbrooks.ck.page/products/meaningful-job-self-pacedJoin 33K+ creators getting paid sponsorship opportunities every week: https://creatorwizard.com/join
👇 Creator Wizard Affiliates 👇
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Most creators see sponsorships as something that happens to them. The brand reaches out, we slot them into our ad “inventory.” But even if your inventory is booked out for the next few months, this approach is actually preventing you from unlocking the *true* revenue potential of sponsorships.
That’s why I’m giving @CreatorScienceYT some tough love in this coaching call.
Book a "public" coaching call with me to get featured in a video like this! https://creatorwizard.com/coaching
My advanced 4-week program to find & negotiate your dream sponsorships so that you stop leaving thousands on the table: https://branddealwizard.com
Wanna get paid sponsorship opportunities? Sign up for my free weekly report: https://pages.creatorwizard.com/joinFollow Our Guest 👇
Jay Clouse
Twitter: https://twitter.com/jayclouse
Instagram: https://www.instagram.com/jayclouse
TikTok: https://tiktok.com/@jayclouse
Website: https://jayclouse.com
YouTube: https://www.youtube.com/@CreatorScienceYT
Newsletter: https://creatorscience.com👇 Creator Wizard Affiliates 👇
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What's Creator Wizard all about?
Justin Moore is a Sponsorship Coach & the founder of @CreatorWizard, a school & community that teaches you how to find & negotiate your dream brand deals so that you stop leaving thousands on the table.Along with his wife April, he has been a full-time creator for over 9 years and has personally made over $4M working with brands. He also ran an influencer marketing agency for over 7 years that helped other creators earn an additional $3M.
Justin brings a very unique perspective because not only has he been a creator in the trenches doing sponsorships for years but by running an agency, he has insider knowledge behind how big brands choose which influencers to partner with and why they pass on others. Justin's mission is to enable creators big and small to land 1 million paid brand partnerships by 2032.
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Today we’re talking about life transitions, opportunities, and how to know when to say no.
Join the Creator Network today: https://creatornetwork.com
Big thanks to ConvertKit for sponsoring this episode!
Join Brand Deal Wizard to Access "After Dark" episodes & become a supporter of the podcast: https://www.branddealwizard.com
When my wife April and I started thinking about quitting our jobs to do this Internet thing full-time, it was really scary.Would we be able to make enough money every month to sustain ourselves?
Would people keep watching us for 5 years, 10 years, 20 years?
Would we get tired of creating content?
Even though we didn’t have the answers to any of those questions, we made plans & finally took the plunge about 3 years later.
And sure enough, over the last 10 years of being full-time creators, we’ve had wild swings in our identities, our impact, and our income.
So when my friend Paul Millerd told me he was struggling with a similar life & career crossroads, I knew we had to talk.
Follow our guest 👇
Paul Millerd - https://twitter.com/p_millerd/
Twitter - https://twitter.com/thesaraloretta
Podcast - https://think-boundless.com/podcast/
Book - https://think-boundless.com/the-pathless-path/
Website - https://think-boundless.com/Join 33K+ creators getting paid sponsorship opportunities every week: https://creatorwizard.com/join
Chapters
00:00 Closing a Chapter
04:57 Changes as a New Parent
07:57 Fear of Monetizing
10:35 Impact vs. Working for Others
15:04 Taking a Step Back to Move Forward
21:14 How long can you play the creator game?
25:03 Picking a Lane
32:42 15 Years on the Internet
36:36 How long do life transitions last?
41:52 Knowing when to quit👇 Creator Wizard Affiliates 👇
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Shoot us a note: [email protected] -
Today we’re talking about whether you should trade time for money.
Join the Creator Network today: https://creatornetwork.com
Big thanks to ConvertKit for sponsoring this episode!
Join Brand Deal Wizard to Access "After Dark" episodes & become a supporter of the podcast: https://www.creatorwizard.com/bdw-overview
You’ve seen the threads, you’ve seen the viral TikToks, you’ve seen the ads on YouTube promising endless riches if you turn your knowledge into a course or a productized service!And while that sounds nice, it can be a pretty complicated path to actually earn predictable income from a business like that.
So it got me thinking, is trading time for money really that bad?
I decided to chat with my friend Sara Loretta who was struggling with that very question.
Sara is the founder of Systems Club, a full-service creative operations agency that offers fractional consulting services to help streamline and scale small teams. Put more succinctly on her LinkedIn headline: she’s the girl you call when your business needs a beatdown.
By the end of this episode, you’ll learn:
1. The roadblocks that often prevent us from fully leveraging our expertise…
2. Is it possible to trade time for money AND make money while you sleep?
3. Can Sara overcome this internal debate with herself?Follow our guest 👇
Sara Loretta
Twitter - https://twitter.com/thesaraloretta
YouTube - https://www.youtube.com/channel/UCke4MqSlbXmaDHqh71r6Sew
Newsletter - https://www.systms.club/newsletter
SYSTMS OS - https://systms.club/systms-os-x-notion
Website - https://systms.club
Instagram - https://www.instagram.com/systmsclubJoin 33K+ creators getting paid sponsorship opportunities every week: https://creatorwizard.com/join
👇 Creator Wizard Affiliates 👇
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Shoot us a note: [email protected] -
I’m giving some tough love to a creator named Philip here. But he’s not just a creator, he also runs a gigantic conference that makes hundreds of thousands of dollars on sponsorships.
Book a "public" coaching call with me to get featured in a video like this! https://creatorwizard.com/coaching
My signature course to help you find & negotiate your dream sponsorships so that you stop leaving thousands on the table: https://branddealwizard.com
Wanna get paid sponsorship opportunities? Sign up for my free weekly report: https://pages.creatorwizard.com/joinFollow Our Guest 👇
Philip Taylor
Instagram: https://www.instagram.com/finconexpo/
FinCon: https://finconexpo.com
Part-Time Money: https://ptmoney.com
YouTube: https://www.youtube.com/@Finconexpo👇 Affiliates 👇
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Let's talk about whether creators should build a product first or an audience.
Join the Creator Network today: https://creatornetwork.com
Big thanks to ConvertKit for sponsoring this episode!
Join Brand Deal Wizard to Access "After Dark" episodes & become a supporter of the podcast: https://www.creatorwizard.com/bdw-on-demandSee, I come from the OG YouTube world. When we started in 2009, there was literally not a way to make money.
There was no Adsense partner program and so by default, growing an audience was what everyone focused on.
But things have changed dramatically over the last decade. It’s no longer as stigmatized to sell stuff way earlier in your creator journey like digital products, coaching, courses, and more.
In fact, a lot of creators wanna jump straight to making money before they have much of an audience to speak of.
But is that a mistake? Do they need to put in the reps first and establish a years-long connection with an audience before they “deserve” to sell products?
I’m honestly not sure which is why I asked two experts to settle this debate, once and for all.
Alex Berman is the founder of Omni.us, a YouTuber, and the author of Cold Email Manifesto, which helps you learn how to contact anyone, make more sales, and take your company to the next level.
Roberto Blake, on the other hand, is a creative entrepreneur, YouTube Certified Educator, Keynote speaker and content creator with over 600,000 subscribers. He’s also the author of Create Something Awesome which explains how creators are profiting from their passion in the creator economy.
By the end of this episode, you’ll know:
1. If certain types of creators are better suited to focus on product vs audience growth
2. Whether building an audience or product first will make you more money in the long run
3. Who is a better Creator Debater: Alex or Roberto?Who won this Creator Debate? Vote here:
Follow our guests 👇
Alex Berman
YouTube - https://www.youtube.com/channel/UCAr7M4Pz-c1WCpIz3YAJQeQ
Cold Email Manifesto Book - https://alexberman.com/book/
Website - https://alexberman.com
Twitter - https://twitter.com/alxberman
Instagram - https://www.instagram.com/alexbermanofficial/Roberto Blake
Website - https://robertoblake.com
Twitter - https://twitter.com/robertoblake
Instagram - https://www.instagram.com/robertoblake/
YouTube - https://www.youtube.com/robertoblake2Join 32K+ creators getting paid sponsorship opportunities every week: https://creatorwizard.com/join
👇 Creator Wizard Affiliates 👇
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Today we’re talking about whether or not creators should coach first before trying to create a course.
Join the Creator Network today: https://creatornetwork.com
Big thanks to ConvertKit for sponsoring this episode!
Join Brand Deal Wizard to Access "After Dark" episodes & become a supporter of the podcast: https://www.creatorwizard.com/bdw-on-demand
If you’ve ever gone down the course creation rabbit hole, even a little bit, you’ve probably heard this warning: if you create a course in a vacuum, how will you know whether your methodologies truly work? If you can’t prove it out with clients 1-1, how can you help people at scale?I had that fear, and so I started coaching people on their sponsorship strategy 1-1 before I launched my Brand Deal Wizard course. And I was, in fact, able to hone my frameworks and get those early wins before I went big!
But to be fair…it could be survivorship bias! Who’s to say whether I wouldn’t have been just as successful had I NOT coached creators 1-1 first.
There’s plenty of folks who have made hundreds of thousands of dollars launching a course and have never had a single Zoom call with a coaching client.
So I’m honestly not sure if there is a right way and wrong way to approach this why I asked two experts to settle this debate, once and for all.
Corey Wilks is a Psychologist and coach helping creators reach their potential and build thriving businesses. He’s the writer of Creator Alchemy, a newsletter for creators who love deep dives into psychology, online business, and content creation.
Bryan McAnulty, on the other hand, is the founder of Heights, an AI-powered online course creation software helping thousands of creators earn a living. He’s also the host of The Creator’s Adventure podcast & Creator Climb community.
By the end of this episode, you’ll know:
1. What types of creators should actually NOT coach other people or create a course
2. How much money you can realistically make from coaching or courses
3. Who is a better Creator Debater: Corey or Bryan?
Who won this Creator Debate? Vote here:Follow our guests 👇
Corey Wilks
Website - https://coreywilkspsyd.com
Newsletter - https://www.creatoralchemy.com/creator-psychology-101
Twitter - https://twitter.com/CoreyWilksPsyD
Article on current trends in the Creator Economy I referenced: https://coreywilkspsyd.com/7-critical-lessons-to-flourish-in-the-creator-economy/Bryan McAnulty
Website - https://www.heightsplatform.com
Course - https://www.creatorclimb.com
Twitter - https://twitter.com/BryanMcAnulty
YouTube - https://www.youtube.com/@heightsplatformJoin 32K+ creators getting paid sponsorship opportunities every week: https://creatorwizard.com/join
Chapters
00:00 Coaching BEFORE Courses?
02:21 Opening Arguments
04:41 Round 1: Eligibility
09:08 Round 2: Money
18:54 Round 3: UNO Reverse
21:40 Final Appeals👇 Creator Wizard Affiliates 👇
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Shoot us a note: [email protected] -
Does it feel impossible to convince brands in your niche that working with creators is valuable? The truth is that they first need to be educated. And until that happens, you’ll never be able to generate meaningful sponsorship revenue for your business. That’s why I’m taking you inside a real email negotiation between Thomas and a brand in a very traditional industry.
Book a "public" coaching call with me to get featured in a video like this! https://creatorwizard.com/coaching
My advanced 4-week program to find & negotiate your dream sponsorships so that you stop leaving thousands on the table: https://branddealwizard.com
Wanna get paid sponsorship opportunities? Sign up for my free weekly report: https://pages.creatorwizard.com/joinFollow Our Guest 👇
Thomas Hughes
Instagram: https://www.instagram.com/circlehscuba
Website: https://circlehscuba.com
YouTube: https://www.youtube.com/@circlehscuba👇 Creator Wizard Affiliates 👇
Claim your free ConvertKit account: https://creatorwizard.com/convertkit
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What's Creator Wizard all about?
Justin Moore is a Sponsorship Coach & the founder of @CreatorWizard, a school & community that teaches you how to find & negotiate your dream brand deals so that you stop leaving thousands on the table.Along with his wife April, he has been a full-time creator for over 9 years and has personally made over $4M working with brands. He also ran an influencer marketing agency for over 7 years that helped other creators earn an additional $3M.
Justin brings a very unique perspective because not only has he been a creator in the trenches doing sponsorships for years but by running an agency, he has insider knowledge behind how big brands choose which influencers to partner with and why they pass on others. Justin's mission is to enable creators big and small to land 1 million paid brand partnerships by 2032.
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Today we’re talking about whether or not creators should use and more importantly, trust AI.
Join the Creator Network today: https://creatornetwork.com
Big thanks to ConvertKit for sponsoring this episode!
Join Brand Deal Wizard to Access "After Dark" episodes & become a supporter of the podcast: https://www.creatorwizard.com/bdw-on-demand
Artificial Intelligence has been around for a long time but until recently, there never really seemed to be any obvious use cases for people doing creative work.
But then OpenAI released Chat-GPT, Google released BARD, and Twitter was awash with threadbois extolling the 99 surprising ways to make $10k/mo using 5 clever AI prompts.
Now, there’s no denying that AI has experienced a massive technological jump but what’s less clear is what it will all mean for creators in the long run.Should I use AI to turn my videos into blog posts?
Should I coat ever surface of my house with tinfoil?
Should I run with open arms into the sweet embrace of Tesla’s humanoid robot?
I’m honestly not sure which is why I asked two experts to settle this debate, once and for all.
Ashley Hamer (HAY-mer) is the Managing editor at Descript, the host of Taboo Science, and the OG Cohost of Curiosity Daily. She’s a science communicator, saxophonist, runner, mom, & cat person. Big question though: Does Ashley have more cats than me? We’ll see…
Jay Acunzo, on the other hand, is the cofounder of Creator Kitchen and the host of the podcast, Unthinkable. He helps experts become storytellers and is a believer in resonance over reach. Jay also stole my hairstyle, and for that I’ll never forgive him.
By the end of this episode, you’ll know:
1. The Pros & Cons of leveraging AI as a creator
2. Is there a difference between using AI tools during your creative process vs using AI to create the entire thing?
3. Who is a better Creator Debater: Ashley or Jay?Who won this Creator Debate? Vote here: https://twitter.com/justinmooretfam/status/1696205020415553971
Follow our guests 👇
Ashley Hamer
Website - https://www.ashleyhamer.online
Twitter - https://twitter.com/smashleyhamer
Instagram - https://www.instagram.com/smashleyhamer
Podcast - https://www.tabooscience.showJay Acunzo
Website - https://jayacunzo.com
Twitter - https://twitter.com/jayacunzo
Instagram - https://www.instagram.com/jacunzo
Podcast - https://pod.link/jay
Newsletter - https://jayacunzo.com/newsletterJoin 32K+ creators getting paid sponsorship opportunities every week: https://creatorwizard.com/join
👇 Creator Wizard Affiliates 👇
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Shoot us a note: [email protected] -
Consistent, well-paying sponsorships don’t happen by accident. You might get a few exciting emails once and a while… But turning these into a predictable and lucrative stream of income requires a different approach. And you might feel that it’s just not worth devoting your attention to sponsorships yet. But that’s why I’m taking you inside the real negotiations between a creator named Rich and multiple brands. I’m gonna lay out the simple strategies that’ll turn sponsorships & brand deals into your fattest stack.
In this coaching call with Rich, we’re dissecting every call, every email, and every conversation, so you can confidently negotiate the best possible outcome from your next sponsorship.
By the end of this video, you’ll know whether CPM-based sponsorships are a good idea, how to calculate your rates for additional rights such as whitelisting, and how to turn an okay sponsorship opportunity into a long-term relationship that’s gonna net you thousands.
Book a "public" coaching call with me to get featured in a video like this! https://creatorwizard.com/coaching
My advanced 4-week program to find & negotiate your dream sponsorships so that you stop leaving thousands on the table: https://branddealwizard.com
Wanna get paid sponsorship opportunities? Sign up for my free weekly report: https://pages.creatorwizard.com/joinFollow Our Guest 👇
Rich Webster
YouTube: https://www.youtube.com/@richwebz
Newsletter: https://howtoworkless.com/newsletter/
Instagram: https://www.instagram.com/richwebz/
Private Productivity & Business Coaching: https://howtoworkless.com/productivity-coaching/
How To Work Less Course: https://learn.howtoworkless.com👇 Creator Wizard Affiliates 👇
Claim your free ConvertKit account: https://creatorwizard.com/convertkit
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Camera: https://amzn.to/2Zc8gFG
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LED Panel Lights: https://amzn.to/3po9Z5I
Colored Flood Lights: https://amzn.to/3k801lf
Mic: https://amzn.to/3G3eWqx
Mixer: https://amzn.to/3nfz0NvBusiness inquiries: [email protected]
What's Creator Wizard all about?
Justin Moore is a Sponsorship Coach & the founder of @CreatorWizard, a school & community that teaches you how to find & negotiate your dream brand deals so that you stop leaving thousands on the table.Along with his wife April, he has been a full-time creator for over 9 years and has personally made over $4M working with brands. He also ran an influencer marketing agency for over 7 years that helped other creators earn an additional $3M.
Justin brings a very unique perspective because not only has he been a creator in the trenches doing sponsorships for years but by running an agency, he has insider knowledge behind how big brands choose which influencers to partner with and why they pass on others. Justin's mission is to enable creators big and small to land 1 million paid brand partnerships by 2032.
- Visa fler
