Avsnitt
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Saknas det avsnitt?
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Not all leads are created equal: mastering the art of lead temperature 🔥
In this tactical episode, I'm breaking down exactly how to assess and handle different types of leads in your online fitness business. Because here's the truth: treating every prospect the same way is killing your conversion rates. By understanding the crucial factors of response time and message length, you'll know exactly how to nurture cold leads, convert warm leads, and close hot leads.
I'm sharing my proven framework for categorizing leads and the exact questions you need to ask to move prospects through your funnel. From relationship-building with cold leads to booking immediate calls with hot prospects, you'll learn how to maximize every opportunity that comes your way.
Top Quotes:
"With hot leads that are responding fast and giving you longer responses, do not waste time. Book a call immediately. The worst thing you can do with a hot lead is treat them like a cold lead and take a long time to get back to them." (4:44)
"You have to understand that this person is very interested in working with you, otherwise they wouldn't be sending you paragraphs." (5:12)
"You need to show people as you're generating leads that you care more about them than you do about their money." (1:58)
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How to start and scale your fitness business to $10K/month: the complete blueprint 🚀
In this comprehensive training, I'm breaking down my proven system for building a successful online fitness coaching business - the exact same framework that's helped over 6,000 coaches quit their 9-5 jobs and build thriving online businesses. From crafting the perfect $1,000 coaching package to running high-converting sales calls, I'm giving you the complete roadmap.
Drawing from my journey of scaling to $50K months and helping thousands of coaches do the same, I'm exposing the critical elements most "how to" videos miss. Because let's be real - following random YouTube advice isn't going to cut it. You need a tested, proven system that actually works in 2024.
Top Quotes:
"Anyone who books a phone call with you is interested in purchasing, otherwise they wouldn't book the call... They could've just ghosted you, they could've just canceled, they could've just blocked you on social media." (23:01)
"We don't view these as sales calls. We view these as fitness assessments. Which means that on the call, you need to spend significantly less time talking about how awesome your product is, and spend way more time talking about your prospects' pain points." (23:43)
"We don't intend to sell, we intend to serve. It's your responsibility to make them an offer because you know that you can help them transform." (24:25)____
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The 11-step blueprint to selling high-ticket programs that actually convert 💰
In this value-packed episode, I'm breaking down my complete sales psychology framework that's helped me and my clients close millions in high-ticket coaching programs. Fresh from writing the sales chapter of my upcoming book "The $10 Million Instagram Funnel," I'm sharing exactly how to position yourself as an authority and guide prospects to a confident "yes."
From the crucial pre-frame in the first 2 minutes to handling objections like a pro, I'm revealing the step-by-step process that turns discovery calls into paying clients. Because here's the truth: people don't pay for your time - they pay for your expertise in solving their problems.
Top Quotes:
"People do not pay you for the amount of time that you spend on the program. People pay you for the result that you're able to give them." (1:06)
"People don't buy from friends, they buy from coaches they have rapport with. And so, your job in the first 30 seconds to two minutes of the call is to cement yourself as an authority." (3:08)
"Most people don't make the decision to get in shape. Most people don't make the decision to lose the weight. But you don't sound like most people. It sounds to me like you want to be a leader." (23:59)
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Your goals are too small and it's holding you back from greatness 🚀
In this fired-up episode, I'm calling out every single one of you who's playing small with your goals. After a gym session with one of my long-time clients who was "hoping" to hit 10K followers by the end of the month, I had to check him - why not hit it by next week? Because the truth is, your biggest failure in life isn't setting a massive goal and missing... it's setting a small goal and hitting it.
I'm breaking down exactly why most people never achieve extraordinary things (hint: they never aim for them), and sharing how I went from thinking $10 million was impossible to hitting $1 million months back-to-back-to-back. Because if a former drug addict from a trailer park can do it, what's your excuse?
Top Quotes:
"The biggest mistake that men or women make is not setting a goal that's too big and failing. The biggest mistake that men or women make is setting a goal that's too small and then hitting it." (10:24)
"I made the decision on what kind of life I want to live, and I refuse to let anything in my anybody, any force on the planet get in the way of me and my goals." (11:33)
"Set a fucking big goal that you think is impossible, and go after it with everything that you have. And in two years' time from now, you're going to shock yourself with what you can accomplish." (12:32)
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⏯ See the Life of a 7-Figure Entrepreneur on My YouTube Channel:https://www.youtube.com/@therealbrianmark
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The $10 Million Instagram Funnel: my first book is coming! 📚
In this special announcement episode, I'm revealing my biggest project yet - a comprehensive blueprint that breaks down exactly how I built PT Domination into a $10 million company using Instagram. After hitting this massive milestone last year, I knew I had to share the step-by-step system that made it all possible.
I've literally locked myself in an Airbnb for 5 days to pour everything I know about turning Instagram into a sales machine into this book. From content creation to client acquisition to sales calls, I'm holding nothing back. While my audience is primarily fitness coaches, I've designed this to work for ANY service-based business looking to scale through social media.
Top Quotes:
"I feel like the information that's in my fucking brain, in regards to like how I actually built this business and made it into a 10 million dollar a year business, I know for a fact that this information in your guys' hands is going to help you grow, scale, like, build your coaching business bigger than you could possibly imagine." (0:38)
"The difference between what I'm creating right now and what's already on the market is like, you guys follow my content because you guys know it's going to be step by step by step by step by step actionable value." (4:33)
"I might feel like this is all of the information that I've accumulated over the last seven years of business coaching compiled into one fucking document that you can consume and get value from." (6:38)____
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From $0 to $40K months: how Chad Morgan built Beyond Built through community 🚀
In this special episode, I'm sitting down with one of PT Domination's original success stories - Chad Morgan. When Chad joined our mastermind in 2021, he took our strategies and absolutely ran with them, scaling to $40K months with just 10K followers. His success set a new standard for what's possible and inspired countless other coaches to level up their game.
Now the founder of Beyond Built, Chad reveals how he's built a thriving community of over 100 clients through high-level transformations, live events, and a commitment to walking his talk. From his humble beginnings as Chad Morgan Fitness to hosting 12 live events and helping clients achieve life-changing results, his story proves that you don't need fancy credentials to make a massive impact.
Top Quotes:
"Community is what changed my life. More than anything, just getting around people that echoed my goals, actually made me listen to my goals, didn't make me feel crazy about having the goals that I did." (1:39)
"There's a high, high, high level of self-accountability that is required to really coach at a high level... if you can really build a stellar relationship with accountability with yourself... you might be a really good fit." (42:15)
"Your goal is to be an aspirational leader. Someone that people look to and be like, you know what? I want to live life like you." (42:43)____
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The future of online fitness coaching is brighter than ever - here's why 🚀
In this data-driven episode, I'm breaking down exactly why online fitness coaching isn't just a trend - it's a massive opportunity that's only getting bigger. With obesity rates projected to hit 50% by 2030 and Instagram growing to 3 billion users, the demand for real human coaches is about to explode.
I'm sharing shocking statistics about the current state of health in North America and revealing why AI and automation will actually INCREASE the value of personal coaching.
Because while robots can deliver workout plans, they can't provide the human connection and accountability that transforms lives.
Top Quotes:
"According to the CDC, 42% of adults are classified as obese. Child obesity is also staggering at 20%. That's fucking insane. When we think about that versus 1950... we're talking about 10% of America was obese." (1:24)
"People are not going to want to get their program from a fuckingrobot because a robot is not going to pat them on the back when they're doing a good job. A robot is not going to encourage them when they're falling off track." (9:18)
"The future of online coaching is fucking bright. And it's going to be even brighter for the people that are listening to this podcast episode right now that make the decision that they're going to start going all in on their personal brand." (9:37)
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Raw & real: live Q&A with my 10K Mastermind clients 🔥
In this special podchats episode, I'm opening up the floor to my 10K Mastermind clients to ask their burning questions about scaling their fitness coaching businesses. From building engaged communities to maximizing content reach, we're diving deep into the real challenges coaches face when leveling up from $5K to $20K months.
One of my clients shared how she transformed her sales mindset from scarcity to service, while another discovered his content was actually crushing it with more views than followers. I'm breaking down exactly what it takes to build genuine engagement, both in your coaching programs and on social media - including the exact posting schedule that will transform your reach in the next 60 days.
Top Quotes:
"You gotta view Instagram like a community... if you're showing up and commenting on other people's stuff and showing them love and support, they will do the same thing for you." (2:58)
"I finally made the shift in my head where showing up on sales calls is like, how can I serve this person? And it's just made such a difference because they need me more than I need them." (1:44)
"When I look at your content and I see that every single one of your videos has more views than you have followers, that tells me that you're putting out some good fucking content. So double down." (1:32:41)
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The roadmap to $100k months: exactly what to focus on at each income level 📈
In this strategic episode, I'm breaking down the exact progression from zero to $100,000 per month in your online fitness coaching business. After helping thousands of coaches scale their businesses over the last seven years, I've identified the critical focus areas and bottlenecks at each income level - from mastering content creation as a beginner to building out a full team of closers, coaches, and operations staff.
Whether you're just starting out or already doing $50k months, I reveal what you need to prioritize RIGHT NOW to get to the next level. Because here's the truth: most coaches get stuck trying to do everything at once instead of mastering the skills that matter most at their current stage.
Top Quotes:
"When you have an audience, everything is easy. When you don't have an audience, everything is hard. " (1:57)
"My definition of leadership is your ability to not only lay out exactly what you need from your team, but to motivate them to do better, to have disciplinary procedures in place... and hold the line so that the standard in the company never dips, even if you're not there." (17:17)
"The amount of people that are willing to go through the growing pains to get to this level is very small... In order to go to the next level, you need to be willing to learn a completely different set of skills." (17:44)____
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The AI arms race is on: why I'm canceling ChatGPT for this insane alternative 🚀
In this episode, I'm sharing a massive discovery that's literally crashing the American stock market and changing the AI landscape overnight. After spending the last 24 hours testing out DeepSeek.com - a new Chinese-based AI that's putting ChatGPT to shame - I'm breaking down exactly why this tool is a game-changer for online fitness coaches.
From generating viral content ideas to conducting deep market research, I reveal how this free alternative is not only faster than ChatGPT but also comes with powerful features like "DeepThink" mode that could revolutionize how we run our online businesses. Plus, I explain why this technological arms race between the US and China means massive opportunities for entrepreneurs who stay ahead of the curve.
Top Quotes:
"AI is fucking insane... If you're not using it in your business in the next three years, you are going to be left behind because of the advancements that people are making right now." (7:43)
"The next few years are going to be extremely interesting to see who leads the charge in the AI world... there's not really an opportunity for anybody to get complacent." (6:52)
"I use AI in my business every day... the stuff that I'm able to do at the speed that I'm able to do it because of AI just puts you ahead of the pack in so many different ways." (7:49)
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Don't build your empire from a place of hate: why mindset matters more than hustle 🙏
In this vulnerable episode, I'm sharing a powerful truth that most "hustle harder" gurus won't tell you - you can't hate yourself into sustainable success. Drawing from my own journey of overcoming addiction and building a multi-million dollar coaching business, I reveal why taking massive action isn't enough if you're operating from a place of self-loathing and anxiety.
Because, news flash: making money won't fix your emotional state. I've hit over five million-dollar months, but it wasn't until I learned to approach my business from a place of love rather than hate that I found true fulfillment. I'm breaking down exactly how I shifted my mindset and why fortifying your
mental game daily is just as important as mastering your business skills.
Top Quotes:
"If you get success without changing the emotional state behind the success, it doesn't change a fucking thing. It doesn't change a thing." (2:34)
"I want to live in love. I want to love my life. I want to love what I do. I want to love showing up. I want to love doing the podcast." (5:04)
"You can build a life that you love and still be really successful... Why not love it along the way? Why not be grateful along the way? Why not be happy along the way?" (6:31)
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Stop telling stories and start solving problems: the #1 reason fitness coaches fail 🎯
In this hard-hitting episode, I'm exposing the biggest mistake I see coaches make across ALL levels of business - from complete beginners to those doing $100k months. With over 2,000 active clients in my programs, I've noticed this one fatal flaw that keeps coaches stuck on the hamster wheel of inconsistent results.
Whether you're struggling with low engagement, no-show calls, or declining revenue, I'm breaking down exactly how to shift your mindset from storytelling to problem-solving. Because here's the truth: your business challenges aren't meant to be conversation pieces - they're puzzles waiting to be solved.
Top Quotes:
"When your business has a problem, it's a problem to be solved, not a story to be told." (3:30)
"I view life like a video game. The more work that you put in, the more time that you put in, the more energy that you give to a certain skill, the better that you get at that skill." (11:21)
"Stop getting emotional about your business. It's just a business. Drop your expectations for what you think you should be doing... solve the fucking problem and use that energy to work on a solution until the problem is solved." (12:34)____
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Live Q&A: scaling your fitness business the right way 🎯
In this special podchats episode, I'm opening up the floor to my clients to ask their burning questions about building successful online coaching businesses. From mindset struggles to pricing strategy, we're diving deep into the real challenges coaches face when trying to scale.
One of my clients shared how staying relentlessly consistent with their mindset practice finally led to a breakthrough, while another was wrestling with whether to go low-ticket or high-ticket with their offers. I'm breaking down exactly what you need to consider before making these crucial business decisions - including the hidden operational costs that most coaches never think about.
Top Quotes:
"When your self-doubt is loud, your mindset has to be louder... not letting yourself go back and just being really fucking consistent with it." (2:31)
"If you want to do low-ticket, you can do it. It's very possible. It just requires more operational work on the front end." (1:42:01)
"How many people do we need to have on our team in order to fulfill on a hundred clients? That number is significantly less with high-ticket, which means less operational drag." (1:44:28)
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From foster care to fitness empire: how adversity fueled my success story 🔥
In this raw and vulnerable episode, I'm sharing my full origin story - from being kicked out at 8 years old with just two garbage bags of belongings, to building an 8-figure empire that's transformed thousands of lives. Because success isn't about where you start, it's about having the courage to keep pushing forward even when everything seems stacked against you.
I reveal how fitness became the vehicle that changed everything for me, taking me from an overweight, insecure kid playing video games all day to speaking on stage with legends like Gary Vaynerchuk and David Goggins. Plus, I break down exactly how I use vision boards and goal setting to turn "impossible" dreams into reality - including hitting our first $10 million year after failing twice.
Top Quotes:
"Fitness was the vehicle that transformed literally everything for me... When I first started working out, I was like, I don't want to be this guy anymore. I don't want to be this overweight, insecure guy that got made fun of at school." (1:35)
"You're gonna fail multiple times in life. But if you just keep the goal in front of mind... it's not a matter of if, it's a matter of when. It's not like, I hope this happens. This is happening. It's an eventuality." (8:42)
"A lot of people actually don't set goals because they don't want to let themselves down... I went for the Lambo deal four times. Nope, not making enough money. The fourth time I went, they're like, okay, we'll give it to you now. So, like, fail, fail, fail, succeed." (9:46)____
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The ultimate gym grand opening: come celebrate with us in Kelowna! 🎉
In this episode, I'm sharing some massive news about Aesthetic Nation Gym's official grand opening on February 15th and 16th. After months of renovations, permit delays, and doubters saying we couldn't do it, we're finally ready to unveil our 25,000 square foot facility - including a brand new 7,000 square foot basement level that's about to change the game.
From free classes with elite trainers to $5,000 advertising packages for local businesses, I'm breaking down all the incredible opportunities and events we have planned for this two-day celebration. Plus, I reveal how our Young and Ambitious mentorship program is helping the next generation of entrepreneurs showcase their businesses at the grand opening.
Top Quotes:
"The gym was obviously like a big work in progress. I feel like there's a lot of people who doubted us, which just makes the victory that much sweeter." (1:37)
"We're partnering with local businesses... if you have a business that can serve the customers we serve, we're going to invite you to come set up a booth for free." (2:15)
"Even if you're not local, maybe one day you'll make the trip, but you're definitely going to be inspired and probably laugh your ass off just by following and watching the content." (9:47)
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When to hire a VA: the truth about scaling your coaching business with team members 🎯
In this episode, I'm breaking down exactly when you should (and shouldn't) hire a virtual assistant for your online fitness business. Most coaches think hiring a VA will solve all their problems, when it could actually make things worse if done at the wrong time or without proper training.
From the specific revenue benchmarks you need to hit first, to the leadership skills required to effectively manage team members, I'm sharing my proven framework for knowing when you're truly ready to scale. Plus, I reveal why trying to hire before you're at $10k/month is a complete waste of time and money.
Top Quotes:
"When you hire somebody for your business, you will be able to train them to the level that you are able to train yourself." (1:37)
"If you're under $10,000 a month, it's a complete and total waste of your time... you need to make sure that you're in a container where you can actually do a good job with the VA." (8:13)
"The worst thing that you could do is hire a VA and because you don't know how to train them, you don't know how to lead them... they're gonna burn through your leads and you're gonna think it's their fault when actually it's yours." (8:28)____
Get a FREE Demo of our 6-Figure Formula:https://go.pt-domination.com/guarantee-booking
____
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