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Are you ready for the BIG announcement?! Let’s hear a CHEER if you are!
In this game-changing episode, Candace unveils Pet Boss University, a transformative educational program for pet business owners designed with YOU in mind… That’s right, Pet Boss Nation is in the middle of an evolution led by a missing piece we see in the pet industry!
You will learn everything you need to know about that evolution, including how this innovative platform combines core curriculum, elective tracks, and a supportive community to provide the ultimate pet business education experience!
You’ll learn more about:
🏫 The evolution of Pet Boss Nation and why it's time for a major pivot!
🏫 What sets Pet Boss University apart from traditional business education.
🏫 How the program caters to pet professionals at ALL stages of their business journey.
🏫 What’s happening to the Pet Boss Club (spoiler: it’s not going anywhere! But there will be some changes!)
🏫 And so much more! (Including Candace’s cheerleading abilities! 📣)
School is IN session, and you don't want to miss this opportunity to be part of the inaugural class at Pet Boss University!
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We WISH words alone could convey the experience we just had at Camp Pet Boss, and while this episode does a wonderful job of conveying what happened there…
Some of the experience belongs to our Campers. If you know… you know. 😉
If you took our expectations for Camp Pet Boss and multiplied their impact by 100… THAT would be a more accurate depiction.
While it was fresh on her mind, Candace just had to share a behind the scenes of this powerful, unique event!
In this episode, you'll learn:
🔥 How Camp Pet Boss is reigniting passion in pet business owners who had trouble finding their flame after years in business.
🔥 The true power of community and peer support in the pet industry and what that looks like when you bring it together in a one-of-a-kind, unmatched event.
🔥 The creative activities and adventures that fostered unbreakable bonding and personal growth among campers.
🔥 Key takeaways from educational sessions on leadership, scaling, and emotional intelligence
🔥 Why pushing outside your comfort zone can lead to breakthrough moments in your life and your business.
From tearful campfire moments to exhilarating rock climbing challenges, discover why this event has quickly gained a reputation as a MUST-attend for pet professionals. (Plus, find out how to be the first to hear about 2025 dates we’re announcing SOON!)
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Saknas det avsnitt?
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September is Self Care Awareness Month, and we’ve been talking about it– in our emails, on our social accounts, in conversations with one another.
And honestly, the topic is resonating. Why?
Because self care is SO important for you as a business owner, but the term itself is so broad and it looks different for everyone, which makes navigating it tricky.
We’re all in different stages of our lives, have different resources, and enjoy different things– so how can we determine the magic self care cure for battling burnout?
The truth is– we can’t. This isn’t magic. This is about taking stock of your life, your priorities, and your burnout red flags and coming up with a self care plan that works for YOU.
In this episode, your host and Pet Boss Nation CEO, Candace, shares:
❤️ Where she is in her life right now, and why she’s been personally thinking about what self care looks like in her stage of life and business.
❤️ Why self care is more than a mug of hot tea or a trip to the spa (although those things can totally be part of your plan too!)
❤️ Six realistic, raw, and helpful tips to help you get ahead of burnout before it’s too late.
❤️ Why self care isn’t just about business– it’s about you as a human who is juggling business, life, family, and other priorities.
❤️ Why finding your people is such a big difference maker in life AND business. 🫶
This episode is a labor of love, and we hope you use it to formulate a self care plan that extends well beyond September! Take care of yourself– and we’re here to help when you need it.
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How is IndiePet helping independent pet stores THRIVE in a market dominated by big box retailers?💪
In this episode, Candace sits down with Todd Dittman, Executive Director of the Independent & Neighborhood Pet Retail Association, to explore how this amazing nonprofit trade association is leveling the playing field for neighborhood pet stores!
With the power of unity, innovative tools, and organizations helping indies compete, we KNOW indie pet businesses can make a lasting mark and take a BIG chunk of a money-making industry.
In this episode, you'll learn:
🐾 What really defines an independent pet retailer, and how IndiePet supports businesses of all sizes.
🐾 The game-changing IndiePet Open Catalog and how it streamlines product management.
🐾 Details about Neighborhood Pet Store Day and its impact on sales (even BIGGER than Black Friday and Small Business Saturday last year!)
🐾 How IndiePet's niche committees are addressing big pet industry challenges.
🐾 The exclusive insights and analytics available to IndiePet members.
🐾 And MORE!
If you’ve been meaning to circle back and take a look at how IndiePet has grown as an organization since its inception, you DON’T want to miss this episode. Learn how joining forces with fellow independents can boost your business and strengthen the entire pet industry ecosystem!
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Ever wonder how a simple change could increase your pet business sales by 7% or more?!
In this behind-the-scenes episode, Candace shares a peek inside a live Q&A session featuring Pet Boss Club member Matt McCord from DogiZone. In her response to Matt’s question, she reveals practical strategies for maximizing impulse buys and refreshing your checkout area.
Whether you run a doggy daycare, grooming salon, or pet retail store, these simple tips could significantly boost your average transaction value, which can make a HUGE difference in your bottom line.
In this episode, you'll learn:
🐾 How high-value items have a place near your register, and how to strategize placement for the most impact.
🐾 The power of seasonal and holiday-themed displays in driving sales.
🐾 Why rotating products regularly is a MUST, especially for businesses with frequent repeat customers.
🐾 Creative bundling ideas to increase your units per transaction.
🐾 Tips for utilizing counter space effectively, even if you have a minimalist setup.
From bully stick bundling promotions to seasonal candles, this episode shows real-world examples and success stories. It also reveals the RESULTS Matt experienced after just a few months of implementation!
Whether you're looking to refresh your front desk area or implement new sales strategies, you'll want to get a peek inside this Q+A for some simple changes you can make TODAY!
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Ever wonder how a broken poop bag could lead to a thriving pet product empire? 💩
In this episode, Candace D'Agnolo sits down with Megan Bolton, founder and chief creative officer of Metro Paws (a Camp Pet Boss sponsor!), to discuss her journey from the fashion industry to creating colorful, eco-friendly pet products. She’ll tell you all about how a simple frustration sparked a 15-year adventure in pet product innovation!
In this episode, you'll learn:
🐾 How Metro Paws transformed from a single poop bag design to a full line of creative and colorful pet products.
🐾 The challenges of manufacturing and dealing with competition in the pet industry.
🐾 Why Metro Paws prioritizes independent retailers over big box stores (and plan to keep it that way!)
🐾 Tips for working successfully with your spouse in business and for managing a team so that everyone can shine.
🐾 The importance of staying true to your brand's moral compass!
Whether you're a pet business owner or an aspiring petpreneur, this episode will leave you feeling inspired to take an idea and RUN with it (all while staying true to yourself and your morals!) Tune in to hear how passion, creativity, and a commitment to quality can turn a simple poop bag idea into a game-changing pet brand. 🙌
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What does it take to build an award-winning pet business empire?
The winners of the PETS+ America's Coolest Contest could tell you! 😉
In this episode, Candace shines a spotlight on three Pet Boss Nation clients who clinched the prestigious title of America's Coolest pet businesses in the 2024 PETS+ contest. Their inspiring stories prove that with the right strategies and support, your pet business can achieve remarkable success… and get noticed for it!
In this episode, you'll get inspired by these three pet businesses and learn:
🏆 How Alison Schwartz of All Pets Considered transformed a part-time job into a thriving 12,000 square foot pet store with very innovative marketing strategies (and a loyal customer base! They’re celebrating a big anniversary!)
🏆 Jessica Schlosser's, of Lizzi and Rocco’s, creative approach to community engagement, including a unique annual team potluck (complete with products they sell in their store) and fun seasonal enrichment boxes.
🏆 Brittany Schlup's, of Premium Pets- Natural Pet Market, journey to success through lots of strategic planning and creative events (like taking full advantage of the "Christmas in July" theme to boost slower months!)
🏆 What ALL of these businesses (and past winners) have in common when it comes to what really makes a pet business standout.
🏆 How YOU can turn your pet business into an award-winning enterprise!
There’s something to learn from these well-deserving winners for every stage of pet business ownership! Listen in to discover how you can apply these winning strategies to your own pet business success story, and maybe we’ll see you on next year’s PETS+ America's Coolest winners list!
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Ever wonder how a pet business owner who was $400K in debt turned it all around and sold multiple businesses for millions?
It’s Pet Boss Nation’s CEO and founder, hi, it’s Candace D’Agnolo, she’s the one who did that, it’s her. (Did we get that Swiftie reference right?!)
In this eye-opening episode, Candace shares her personal journey of exiting three pet businesses and the invaluable lessons she learned along the way. No matter what stage of business you’re in, an exit strategy is relevant to you, and it’s a question that pops up in our community often.
How do you prepare to exit your pet business someday? 🤔
In this episode, you'll learn:
🐾 Why preparing for your business exit now is crucial, even if you're not planning to sell soon.
🐾 The most common reasons pet business owners sell their companies.
🐾 How to determine your business's current value (and increase it!)
🐾 The biggest takeaways from Candace's three business exits, including a down to the wire sale just before the pandemic!
🐾 Practical tips for navigating the complex process of selling a business.
Whether you're considering selling your pet business in the near future or simply want to build a more valuable company, this episode will give you insider knowledge you can't afford to miss. Let’s start transforming your business strategy NOW to set you up for a successful exit (when the time comes!)
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Ready for franchising, funding, and emotional intelligence? 🤯
We’re bringing you the best of the best on all three of those topics!
This episode features Adrian Archie, founder of petNmind, the first Black franchisor in the pet industry, AND a Camp Pet Boss speaker. Candace and Adrian discuss his journey from pet lover to innovative business owner, and how emotional intelligence plays a crucial role in entrepreneurial success.
They covered all of this and more:
🐾 Adrian's journey from athlete and aspiring veterinarian to pet industry innovator.
🐾 The concept behind petNmind and its focus on holistic pet care.
🐾 Franchising a pet business, including Adrian's "small box" concept and how that makes business ownership more accessible.
🐾 Creative ways to fund a pet business, from 401(k) rollovers to investor strategies and beyond.
🐾 The importance of emotional intelligence (EQ) in business and personal success.
🐾 A sneak peek into Adrian's upcoming presentations at Camp Pet Boss!
Whether you're considering franchising your pet business, looking for funding options, or wanting to improve your leadership skills through emotional intelligence, this episode is for YOU.
This is just the beginning of learning from this true innovator in the pet industry. Listen in and then grab your ticket to Camp Pet Boss to keep the wisdom from Adrian rolling!
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What's the wildest, biggest thing that you could make possible for your pet business and your life?
What's important to you?
How do you want to spend your time?
THOSE are the end goals we’re pursuing inside the Pet Boss Mastermind, and after a year since launching, we can’t wait to pull back the curtain and show you the progress our members have made (and will continue to make, since many of them are STAYING for the next cohort!)
As applications open for the next round, Candace offers a behind-the-scenes look at what makes this program so transformative for pet business owners, and how to determine if YOU are ready for a mastermind.
She talks more about:
The evolution of the Pet Boss Mastermind program over its first year and how to shape your offerings to give people what they actually NEED.
Success stories from current Pet Boss Mastermind members, including inspiring business growth and personal development.
What exactly a mastermind is, and who it's best suited for in the pet industry. (Is it YOU?!)
Details on the new and improved Pet Boss Mastermind program, including in-person meetups and one-on-one coaching sessions!
How to apply for the Pet Boss Mastermind and what to expect in the application process.
The importance of investing in yourself and your business through professional development.
And more!
Whether you're considering joining the Pet Boss Mastermind or simply curious about what high-level pet business coaching looks like, you’ll learn so much about the power of collaboration and continuous learning in the pet industry. Tune in!
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From a single store ➡️ to a 20-location pet business empire.🤯
Could this be your future?
In this episode of the Pet Boss Podcast, Candaces sits down with Teresa Miller, the visionary founder of Treats Unleashed, President of IndiePet, and Camp Pet Boss featured speaker!
Teresa reveals her journey of building a pet business powerhouse across Missouri, offering a treasure trove of insights for pet entrepreneurs at every stage.
In this episode, you'll learn:
🦴 How Teresa grew Treats Unleashed from one location to 20 over 22 years.
🦴 The challenges of expanding from 1-3 stores and beyond.
🦴 Why Teresa chose organic growth over franchising.
🦴 How Teresa balances wholesale treat production with retail operations.
🦴 Teresa's involvement in small business advocacy and the IndiePet organization.
🦴 Teresa's perspective on the future of independent pet retailers.
🦴And MORE (wow, we covered a lot in this one!)
Whether you're dreaming of your first store or eyeing your tenth, Teresa's story is a masterclass in scaling a pet business with purpose and passion. Don't miss this opportunity to learn from one of the pet industry's most successful entrepreneurs and get a sneak peek at what Teresa will be sharing at the upcoming Camp Pet
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We just wrapped up an 8-week Money Marathon in the Pet Boss Club®, which is something Candace has been wanting to do for a while because–
Money talk is DAUNTING! 🤑
But it’s necessary! You have to face your money problems head-on if you want to address them, and as suspected, the Money Marathon was a HUGE success with so many big wins.
In this episode of the Pet Boss Podcast, Candace shares some of the biggest takeaways from that recent 8-week money marathon with our Pet Boss Club members. She even shares some direct clips from those Zoom calls that will be very eye-opening and relatable!
In this episode, you'll learn:
💰 Why financial literacy is the key to building wealth, not the other way around.
💰 How to identify your biggest "money mess" and take steps to address it.
💰 The importance of understanding cash flow and using tools like cash flow snapshots.
💰 Strategies for pricing products and services to maximize profit margins.
💰 The power of tiered pricing and package options to drive sales to your most profitable offerings.
Whether you're struggling with cash flow issues, unsure about pricing strategies, or simply looking to improve your financial literacy, you’ll find so much actionable advice and inspiration in this episode!
Don't let financial challenges hold your pet business back. Tune in to this episode and take control of your money story TODAY!
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How does one go from a 6-year-old’s dream to a thriving business with products in over 300 retail locations, including Target?
Well, this dynamic mother-daughter duo can tell you!
In this episode, Candace got to chat with Ava and Ina Dorsey, ⅔ of the team behind Ava’s Pet Palace, the company Ava started when she was just 8 years old!
In this episode, you’ll learn:
👑 How Ava's Pet Palace grew from 6-year-old Ava’s drawing to a successful pet treat company.
👑 The behind-the-scenes of running a business as a family and how the Dorsey family manages decision making together.
👑 What it's like to experience overnight viral success and how to handle rapid growth.
👑 The importance of diversity and representation in the pet industry, and Ava and Ina’s perspectives on being Black entrepreneurs in an industry lacking in diversity.
👑 The future plans for Ava's Pet Palace, including product expansion, crowdfunding, Ava’s post-high school plans, and more!
As if starting a business at 8 years old isn’t inspiration enough, Ava and Ina's story of persistence, passion, and family support will really inspire you to chase your dreams and make your own unique mark in the pet industry!
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There are FIVE Saturdays in June… but what does that mean to you?!
That’s one extra Saturday opportunity to run a successful promotion in your pet business, and today you’re going to learn exactly how to do that! 🙌
In this episode of the Pet Boss Podcast, Candace opens the door to the world of promotions, specifically focusing on the powerful "Fifth Saturday Sale" concept (which many of our Pet Boss Club members have seen great success with!)
You’ll learn:
🌟 The importance of having a robust promotional calendar for your pet business so you can be the talk of the town AND stand out in a competitive market.
🌟 Different types of promotions, including annual, quarterly, monthly, weekly, and even daily promotions, and how to tailor them to fit YOUR business!
🌟 The concept of the Fifth Saturday Sale in DETAIL. This one is the star of the show!
🌟 How to set goals for your promotions, identify your audience, and determine what kind of discounts will motivate your customers.
🌟 How to market your promotions, including a Fifth Saturday Sale (which you still have time to put together for this month!)
Ready to take action and start building out your own promotional calendar? Get to it! When you stick with it, you’ll see your revenue grow and your customers smile!
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Ready to meet Candace’s GLOBAL pet biz friends? 🌍
In this episode, Candace went from fangirling these business owners on social media to connecting with them and finally got to sit down and interview her now friends, Charly and Larry Pruden, the powerhouse couple behind Pawdega – the first international online pet wellness store that's taking the world by storm.
Charly and Larry, currently located in Dubai, share their incredible journey from concerned pet parents to influential voices in the holistic pet health space. With a passion for helping pets thrive and a commitment to carrying only synthetic-free products, they've built a brand that's making waves– across continents!
In this conversation, you'll learn:
🌟 How Charly and Larry turned their personal pet health struggles into a mission to educate and empower others, and how you can do the same with your own experiences.
🌟 The challenges and triumphs of building an international pet business and navigating import/export regulations.
🌟 Why saying "no" to synthetic ingredients has been a game-changer for Pawdega and the pets they serve.
🌟 How storytelling, user-generated content, and strategic reviews can help you build a loyal following.
🌟 The importance of staying true to your values and ethics, even when it means going against the grain in the pet industry.
Whether you're a brick-and-mortar store, online retailer, or service-based pet business, this episode is packed with advice on how to stand out, make an impact, and grow your reach – no matter where in the world you are.
So, what does it take to build a pet business without borders? You’re about to learn and feel ready to take on the WORLD (or at least take one step at a time toward doing so!)
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Buckle up, Pet Boss– Candace is taking you along for the international ride!
In this episode of the Pet Boss Podcast, she shares her adventure-filled journey to Niagara Falls for her first-ever Canadian pet industry event!
You’ll get a front-row seat to the retelling of border crossings, Dave Grohl riding as her passenger, close calls with the police, her first ever Canadian trade show, and the many lessons learned along the way (which will benefit YOU!)
And while the journey itself was eye-opening, Candace also shares her key takeaways from the Connect Pet Expo, including:
💪 The courage it takes to start something new, and the impact it can have on you, your business, and others.
💰 Navigating the challenges of revenue dips and finding ways to turn things around.
🤝 The power of community and collaboration within the pet industry and how Connect was so intensely focused on this important aspect.
Plus, Candace gives shout-outs to some vendors from the show and shares what made them stand out from the rest!
So, grab your passport (just kidding, you won't need it to listen in) and join Candace on this wild and wisdom-filled ride to visit our friends up North. 🍁
She’ll keep you laughing (there IS singing!), learning, and might even inspire you to take your own pet business adventure by the end of the episode! (Hello, Camp Pet Boss!)
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Are you obsessed with your favorite pet brand or product? Imagine if your customers felt the same way about YOUR pet business!
In this episode, Candace sits down with marketing expert Kerrie Fitzgerald of the E-Commere Society to give you the best of both worlds– turning your customers into RAVING fans without breaking the bank on advertising.
Kerrie knows the nuances of the pet industry after growing her previous business, The Dapper Dog Box, to multiple six-figures in just two years. She was able to sell that business in 2019 and start helping MORE businesses see the same success.
Here are some key topics they cover:
💰 Creating a memorable customer experience that sets you apart from the competition (and Amazon!)
💰 What “UGC” AKA user-generated content is and how to incentivize and encourage it to help you build trust and social proof for your pet brand.
💰 The true power of loyalty programs, email marketing, and post-purchase sequences to keep your customers coming back.
💰 The difference maker branded packaging and promotional items can have in a cohesive marketing plan.
💰 Tips for keeping customer reviews organized and ready to use across all marketing channels.
💰 And so much more!
These actionable tips are great for ANY pet business—brick-and-mortar, online retail, service-based, etc. Grab a notebook and get ready to learn from Kerrie’s experience growing her own successful pet business and helping others do the same!
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From 400K in debt to debt-free, three months of business expenses saved, and a generous paycheck!
That’s not a pet business fairy tale, friends. Candace, the CEO of Pet Boss Nation, accomplished this in her own pet businesses!
And in this episode, she’s giving you the EXACT framework she used to do it.
Here’s some of what you’ll hear in this money-focused episode:
💰 Candace’s personal journey with money in her pet businesses and exactly what she did to take control back.
💰 The importance of understanding money, having a good relationship with it, and making decisions in your business based on numbers– NOT emotions.
💰 How to flip a toxic relationship with money into a productive one.
💰 Where you’re making money in your business and how to really lean into what’s working instead of focusing on the wrong thing.
💰 How to take control of your financial situation and identify your “money mess”, whether it’s poor budgeting, overspending, accumulating debt, or something else.
💰 And so much more!
Money is a tough topic to discuss, but this episode is sure to remove that stigma and inspire you to face your relationship with money head-on. Money bliss does NOT have to be a fairy tale story… it can be your real-life happy ending as a pet business owner! So listen in!
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Pack your bags… and your dog’s bags! 🐕
Camp Pet Boss is BACK and better than ever!
In 2019, Pet Boss Nation hosted its first-ever in-person conference, and it was a hit! But then… welp, 2020 happened, and our plans to continue with an annual Camp Pet Boss were put on hold.
Now we’re THRILLED to announce the comeback of Camp Pet Boss happening August 27th-30th, 2024 in Lake Delton, Wisconsin!
There is no other in person business retreat for pet professionals quite like this! Camp Pet Boss is for the petpreneur who wants to reignite their passion for learning how to take their pet business to new levels, refuel their own leadership confidence and skills, and bring their dog along for the ride.
In this episode, Candace gives you ALL the details you need before purchasing your ticket to Camp Pet Boss:
🔥 The stunning campground location in Lake Delton, Wisconsin, where nature’s beauty will knock your socks off and you’ll have access to incredible amenities and activities.
🔥 The all-star lineup of speakers– and this is the FIRST announcement of who they are and why learning from them is a MUST!
🔥 The opportunity to bond with fellow pet professionals who will end up being your business friends for life!
🔥 The value of this experience– from lodging, meals, sessions, the unmatched approach to furthering your professional development, and more!
If you are a pet business owner, manager, or industry pro looking for a transformative experience that will help you grow both personally and professionally– then Camp Pet Boss is calling your name.
Tune in to learn more and we’ll save you a seat by the campfire!
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Immediate sales and profit? YES, PLEASE.
The financial side of your business might cause you anxiety to think about, but it’s a critical piece to your growth, so we’re facing it HEAD ON, Pet Boss!
Our guest today is Lynn Switanowski of Pet Retail Helper, and she is here to whip your inventory and profit planning into shape so that you can have a PROFITABLE business. And not two years from now! You can take actionable steps right now to see more immediate results.
Lynn has over 30 years of experience in this industry, and today, she’s sharing as much information as we could fit in one podcast episode, like:
How to analyze your stock-to-sales ratio and where to find opportunities for improvement.
The importance of understanding what your top AND bottom performing products are, and what to do with that information.
How to best negotiate and leverage your distributor relationships.
How to truly break down your financials and understand your profit baseline… and how to make it not-so-scary to start.
Tips for managing your cash flow and NOT overspending on inventory.
And so, so, SO much more. Like, how did we cover this much?!
Whether you’re struggling to make payroll or just looking to take your profits to the next level, Lynn is NOT letting you walk away from this episode without at least one actionable takeaway. So listen in now!
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