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This week's episode on the Artist Academy Podcast is all about creating a roadmap to success with the goal of making $50k right out of the gate! I’m sharing strategies like social media posting, applying for public art calls, and cold outreach to businesses—plus, I break down the success rates for each method. You’ll also hear why having a strong portfolio, an SEO-optimized website, and high-quality photos is crucial for landing more jobs.
I’ll dive into the importance of motivation, accountability, and consistent implementation of these strategies, with tips on finding an accountability partner. Plus, hear from artist Grace, who shares how she’s been able to increase mural sales and set projections to triple last year’s numbers.
This episode is packed with real strategies and success stories to help you hit your goals and build the kind of momentum that can take your art business to new heights in 2025! -
This week’s episode on the Artist Academy Podcast is all about turning creative consistency into momentum with the 31-Day Challenge—starting January 1st! Whether you’re painting daily, posting for 31 days straight, or experimenting with videos and mural mockups, this challenge is designed to push boundaries and open doors.
In this episode, I’m sharing strategies to amplify your goals—like testing new outreach methods, building social proof, and ditching excuses (because “no time” isn’t cutting it). You’ll also hear how Summer Paradiso used this exact challenge to paint 31 pet portraits, build momentum, and quit her job halfway through the year.
This isn’t just about starting strong—it’s about creating habits, testing ideas, and building the kind of momentum that can transform your art business in 2025!
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Saknas det avsnitt?
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This week's episode on the Artist Academy Podcast is all about using a holiday promotion tactic that I’m currently implementing in my art business, and why I think it’s a strategy you should consider for your own business. Whether you’re selling murals, prints, small items, or custom canvases, I’m sharing why putting in that extra effort right now—right before Christmas—can make a huge impact.
We’re also talking about our recent mural meetup, where I’m sharing behind-the-scenes details on what we did, what we learned, and the things I’m putting into practice right away. I invited guest artists to teach me new techniques, and I’m excited to share how I’m applying what I’ve learned.
Plus, I’m diving into why now is the perfect time to launch a big promotion for last-minute orders and quick-to-ship gifts. Instead of just posting about your products the usual way, I’m explaining how giving away something big or adding a special offer can create more buzz, get people talking, and drive real sales.
This episode is about turning creative ideas into real opportunities and setting the stage for your biggest year yet.
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In this week's episode of the Artist Academy Podcast, we welcome you to part 3 of the $100K podcast series, where we’re getting real about the habits and strategies that will actually make those big goals possible. If you’ve been following along, you know I’m gearing up to make $100,000 in the first 100 days of 2025—but this episode is different. We’re not just talking about the challenge; we’re breaking down the how behind productivity and goal-setting.
In this episode, I’m sharing a behind-the-scenes look at the ups and downs of my productivity: how sleep, morning routines, and phone habits play a huge role in getting things done (or not). Plus, we dive into why you can’t just consume content—you’ve got to create and implement strategies that push you forward.
Plus, stay tuned for exciting updates on my upcoming 2025 marketing plan workshop and mural meetups happening around the globe—with a $500 giveaway for one lucky listener to attend!
This episode is about turning ambition into action and getting practical with how we’re going to crush our goals in 2025.
www.artistacademy.co/mmb -
This week's replay episode on the Artist Academy Podcast features California-based muralist Morgan Bricca.
I have stumbled upon the more experienced version of myself in Morgan. I could talk to her for hours. She has the confidence and positivity of an experienced artist—one who has dealt with the past trials of owning a business but happily perseveres because she knows, from years of experience, how the profits far surpass the struggles.
For example, her project minimum nowadays is $7,500. Yep, I said minimum. Granted, she lives in one of the wealthier parts of the United States, where customers are happy to pay. Still, she knows her worth, sticks to what she’s good at, and has built up a wealth of knowledge about murals—so much so that she wrote a book on it: The Mural Artist’s Handbook. This woman needs no further introduction.
Let me know what you think of this week’s episode with Morgan Bricca.
Morgan's Website: https://www.morganmurals.com -
This week on the Artist Academy Podcast, I’m discussing a significant $8,000 investment I made in my art business and how it’s set to help me 5x that amount in just six months. In this episode, I’ll break down exactly what I invested in and why it’s crucial for growth in 2025.
I’ll also explore the question of whether it’s time for you to invest in external support. Whether it’s a VA, coach, video editor, outreach specialist, or someone to help you create a strategic plan, I’ll share how making the right investment can set you on the path to success.
We’ll discuss how to identify areas where you might be dropping the ball, and whether it’s time to adjust your habits or bring in help to stay on track.
While investing large amounts of money can be intimidating, this $8,000 commitment has been a catalyst for progress, providing the assurance that I’ll stay focused and accountable to my goals.
Tune in for practical insights on how investing in your business can drive real growth and elevate your art career.
Join Mural Money Bootcamp (small group coaching) TODAY before spots fill up: www.artistacademy.co/mmb
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This week on the Artist Academy Podcast, I’m bringing back a replay episode with Marilena Madio from 2021. It was so memorable that I had to share it again—now, over three years later. I originally reached out to Marilena to chat about her wall decal product she began creating for customers but was caught off guard by how much mural wisdom she had to share.
Marilena has been in the mural game longer than I have and is such a joy to talk shop with. Last year, I watched as she had a video go mega-viral, gaining tens of thousands of followers as a result. It was so well-deserved!
Lately, she’s partnered with Zibra, a mural brush company, to create her own branded set of mural brushes, which she kindly sent me to try out recently. They are worth all the hype!
I hope you’re enjoying these old interviews I’m bringing back for the fourth quarter to give you some extra audio motivation as we all work through what’s usually the busiest time of year for artists. Let me know what you think of this week’s episode with Marilena Madio!
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This week on the Artist Academy Podcast, we’re diving into an exciting challenge: the goal of making $100,000 in 100 days, starting January 1st. It’s a bold plan designed to push boundaries and inspire growth in your art business.
In this episode, we’ll discuss how consistent, small actions can lead to big results and explore the value of making intentional investments to boost your business. You’ll hear strategies for managing your energy by focusing on tasks that inspire you and learning to delegate the ones that don’t. Plus, we’ll talk about recognizing areas where you can improve and finding the right support to help you grow.
Tune in for fresh insights and motivation to help you take your art career to the next level.
ArtistAcademy.co/coach
https://www.artistacademy.co -
This week on the Artist Academy Podcast, we’re featuring a replay episode from back in 2020 with Australian oil painter Wanda Comrie. Wanda shared some amazing tips for Instagram during our chat, and one that stood out to me was her practice of privately messaging potential buyers with a video of her newly completed paintings.
She talks about avoiding automation and instead keeping excellent customer service at the forefront of her art business. She has full conversations with everyone who buys from her. There’s no automatic checkout system or computer saying, “Thanks for your order.” It’s Wanda personally typing and saying, “Thank you,” to her buyers.
I love this and wanted to highlight it at the beginning of the interview because I think it’s a testament to who she is as an artist and reflects the care she puts into her paintings as well. Wanda makes all of her sales through Instagram and gives us a peek into exactly how she does it. Take notes, and let me know what you think of this week’s episode with Wanda Comrie.
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This week on the Artist Academy Podcast, we’re exploring how dealing with challenges and criticism is an essential part of growing as an artist and business owner. It’s not about the situation itself but how you choose to respond to it that defines your path forward.
In this episode, we’ll dive into personal stories about navigating tough customer interactions, learning from mistakes, and improving processes to prepare for bigger opportunities.
Tune in for insights on embracing the good and the bad, strengthening communication, and making the most of every experience to grow your art business. Listen to hear how riding the waves of a challenging year can ultimately lead to success!
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This week on the Artist Academy Podcast is an interview with artist John Foster, all about his lifelong career in custom lettering, pinstriping, and graphic design.
I love chatting with artists who have lived through decades of the evolving art industry because they offer a completely different perspective compared to those who are just starting out. The evolution required to survive in this industry demands an open mind, constant learning, and the ability to adapt.
There are so many differences between today’s art world and that of 20+ years ago, and John has both lived through and thrived in those changes. We discuss how he got his start as an employee, eventually transitioned to being his own boss, and moved across multiple states—even to Europe—as a freelance artist.
Let me know your thoughts on this interview with John Foster!
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This week on the Artist Academy Podcast, we're exploring how small jobs can lead to big opportunities. I’m sharing my experience working on a mural for a local Mexican restaurant and how taking on a lower-paying project turned out to be a smart move for gaining exposure and expanding my portfolio.
In this episode, I’ll explain how shifting my mindset about these smaller gigs helped me view them as stepping stones to larger, more rewarding projects. If you’re an artist wondering whether to take on lower-budget jobs, this episode is for you! Discover how approaching these opportunities with the right perspective can unlock growth and future success.
Tune in for tips on how to leverage smaller jobs to build your career, gain exposure, and position yourself for bigger opportunities in the future. Listen to find out how I turned the Mexican restaurant mural into a strategic win! -
This week on the Artist Academy Podcast is an interview with muralist Tony Castillo. Like most of us, Tony entered the art world thinking he would go in a certain direction but ended up turning, learning, and diving into murals headfirst.
I love a good chat about large-scale painting, pricing, and the hurdles that only exterior painters have to face. Topics like heights, wind, and strict deadlines are just a few of the challenges covered with Tony. His story is yet another that really began in the 2020 dip and has quickly grown into a profitable career.
Listen to hear how Tony is landing these big mural jobs in today’s episode!
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This week on the Artist Academy Podcast, we're diving deep into the subtle but powerful ways shame can prevent us from reaching our full potential as artists. We often don’t realize how feelings of inadequacy or fear of judgment can sneak into our creative process, holding us back from taking bold steps, experimenting with new ideas, or putting ourselves out there fully.
Through this episode, we’ll uncover how acknowledging and working through shame can actually unlock new levels of growth, both personally and professionally. From facing impostor syndrome to understanding how our inner critic influences our decisions, the conversation covers how these hidden barriers impact our work and our confidence as artists.
Tune in for insights on shifting your mindset, embracing vulnerability, and using self-compassion to grow without letting shame stand in your way! Listen to hear the shameful secret that held me back for several years!
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This week on the Artist Academy Podcast is an interview with muralist and adventurer Emily Beaudoin. I so appreciate how real Emily is with her answers to all the technical painting and business questions I ask her. She’s just like you and me, figuring it out as we go.
Emily and I chat about her experience painting for Lululemon, Black Diamond, and several other name brands. She splits her time between creating murals in the Canadian summer and illustrating things like t-shirt designs in the colder months.
Emily is a fantastic example of what it looks like to lean into what interests you and let that seep into the paintings you create. Listen to hear how she’s navigating a business surrounded by the subjects that inspire her to live an adventurous life.
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This week on the Artist Academy Podcast, we're talking about a go-with-the-flow marketing tactic that can be a game-changer for any mural business. Discover how adopting a flexible approach—especially when it comes to scheduling, pricing, and client communication—has helped me handle the ups and downs of running an art business.
From setting appropriate prices and taking deposits to maintaining a calm, confident attitude with clients, this episode breaks down strategies that can make the whole process feel smoother and more enjoyable. The conversation also dives into how personal development and shifting priorities, like the transition to motherhood, have influenced the way I approach my business today.
Tune in for practical advice on managing an art career with less stress and more flow, all while staying true to your creative vision! -
This week on the Artist Academy Podcast is yet another replay of an interview I did over 4 years ago with an inspiring artist who is living their unique art dream. William Jeffrey Jones is a sculptor living a little over an hour away from me in small-town Missouri.
After this interview, I was so inspired by this unique human that I drove to his location to meet and create with him. We threw on the pottery wheel, and I made a really big cup. We also recorded the session and put it inside the Academy because, back then, I had no idea what kinds of content artists wanted, so I was just recording anything and everything creative.
William is the epitome of an artist living out his purpose in life, the way he wants to live it out on the daily. He owns a pottery studio and coffee shop, works the odd hours he feels called to work, and creates the coolest things! Check out his Instagram to see what I mean.
Let me know what you think of this week’s replay with sculptor William Jeffrey Jones. -
In this week's episode of the Artist Academy Podcast, by popular demand, we dive back into the topic of a Boss Mentality vs. Employee Mentality. The discussion explores the fundamental differences between these two mindsets and how they can impact artists' careers.
The boss mentality encourages ownership, initiative, and a proactive approach to challenges, empowering us to take control of our creative journeys. In contrast, the employee mentality often fosters dependency and limits growth, focusing on tasks rather than the bigger picture.
Listen to hear how we can not just recognize but also cultivate a boss mentality, enabling ourselves to navigate the complexities of our artistic pursuits with confidence and autonomy. The episode also includes practical tips for developing leadership skills, setting goals, and embracing a mindset that supports personal and professional growth.
Employee Mentality:
Needing safety and security instead of betting on yourself
Looking for someone else to pat you on the back
Listening to teachers
Obey the rulesBoss Mentality:
Taking risks
Celebrating your wins
Being the teacher
Make the rulesTune in to transform your approach to creativity and career success!
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This week on the Artist Academy Podcast, I am continuing the trend of bringing back some of the best, most inspiring, educational, and moving interviews from years past. This one is a look back at a chat from 2020 with Casey Langteau, all about how to find your artistic style.
Casey is a New Orleans-based artist with her own beautiful gallery filled with her unique art. She has a very interesting process in which she creates her one-of-a-kind paintings. I’ll let her explain it to you and share how she discovered her unique canvas style. Casey gives us actionable tips to look deep within ourselves to find a style of painting that’s truly unique to each of us.
Casey has a mantra she says in her head and out loud, which reflects the purpose of her creations. She has a solid "why" when it comes to putting in the work it takes to put out a heartfelt product at scale.
I took a look at what Casey is doing nowadays, almost four years later, and guess what… she’s still painting in this very unique style. She’s in a new gallery, all her own, in New Orleans. Having recently had a baby, her painting subjects have changed (go take a look at her Instagram to see!), but her style is so unique, with such a solid color palette, that I can easily pick it out in a lineup of other artists. She paints with beautiful muted tones and textures. I’ve really enjoyed having her posts on my Instagram feed for the past four years, and I think you would too.
Let me know what you think of this week’s replay episode with Casey Langteau.
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This week on the Artist Academy Podcast, I finally let my husband take over the interviewer seat and ask questions. We polled the Artist Academy about what questions they had regarding art, business, personal life, and what it’s really like living with a busy artist.
My husband, Ryan Sanders, has been asking for this for a while, so I finally obliged him with some time to talk into the microphone. If you’ve ever met Ryan in person, you know his gift for gab. He’s way more of a personality than I am, has tons of sales advice, and keeps me laughing day in and day out.
You’ll find this episode entertaining at the least. You’ll also hear a bit more about my daily life, work habits, what it’s taken to grow an art business alongside our growing family, and so much more.
Let me know if Ryan should never, ever again take over the interviewer position or if you laughed at all during our conversation. Both are likely.
- Visa fler