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Are networking events worth the effort? Weâre discussing the benefits, our recent experiences, and the biggest takeaways weâve gotten from our recently attended events in this episode. If you work in an agency or are an eCommerce business owner, youâll want to know if you should or shouldnât attend these types of events.
On this episode:
Whether or not digital business owners should attend networking events.The short-term, positive effects of networking.When does it make the most sense to attend in-person events?Our recent mastermind and networking experiences.The biggest takeaways weâve had from networking events this year.Why you should network with people at your level or higher.How smaller networking events facilitate better connections.The valuable insights you can gain from other attendees.Why self-improvement-oriented people will benefit from networking.How can these events help you find potential partners?Whether itâs beneficial or not to sponsor an event.The types of sponsors we see at networking events.---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
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Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
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Ineffective meetings are a problem arising more often in our organization recently, so weâre implementing strategies to improve that. During this episode, weâre sharing how you can improve your own business by having better, more productive meetings.
On this episode:
What makes a meeting ineffective.What people use meetings for versus what they should be used for.Why should all meetings be in one place?Why meeting preparation is essential.Where you should add more context in your meetings.The importance of a meeting agenda and when it should be reviewed.Strategies that can make meetings more streamlined and easy.The two defined roles in meetings.Why you should empower your team members to lead meetings.The benefit of implementing action steps to follow up a meeting.Why every meeting should follow up on those previous action steps.---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
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Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
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Saknas det avsnitt?
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An acquaintance of ours got to 16 million in revenue with only 4 people on their team. While this is a great situation to be in, there are also a lot of things that could go wrong. The growth stage is always exciting, but as quickly as a business can grow, it can also burn out. Today, weâre sharing tips on how business owners can avoid this crash and burn.
On this episode:
A little background about the business owner in this situation.What we have seen happening in the industry with new competitors.Why it pays to think ahead.The next step this owner should take in his business.The biggest issue he is facing due to this growth.The benefit of having a bigger team.How skilled team members can help you avoid mistakes.How people can misrepresent themselves in the hiring process.Why you shouldnât put too much on one person in your team.Why some businesses crash quickly.The benefit of putting a person or story behind your business.Ways you can increase your average order value.When you should outsource your work and utilize outside resources.What weâre always looking for in our agency and why.---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
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Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
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In this episode weâre covering three takeaways that weâve made in the past month at AdKings. Our perspectives on hiring have changed a lot recently, which is an aspect weâll be focusing on heavily today.
Thereâs a project ongoing that we are aiming to build up to $100,000,000 a year, so youâll hear the details on that too. Lastly, weâll reveal why weâve changed from being active investors in projects to being passive investors.
On this episode:
The differing outlooks that the two of us have on projects.Why the approach we took to hiring our newest employee was different.Realizing that we shouldnât always be pushing our personal preferences in the business.The reason why you need to give employees freedom.What do businesses that focus on sales often forget about?How to let go of things in your business, and how we have at AdKings.Letting go of your ego compared to letting go of your business.The decision we made regarding our new project that will cut down learning time.Why weâre able to work together efficiently at AdKings.A skill to look for in team members that is highly critical to long-term success.Why is it sometimes difficult to show people just how extensive marketing is?What will happen if you split your attention through non-passive investments.Why weâve always been thinking about how to become passive investors.The breakthroughs we have made over the years and new ones we plan to make.Questions to ask business owners who are a few steps ahead of you.Why you need to be open to hearing solutions and implementing them.---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
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Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
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Weâve got an interesting thought about how many direct-to-consumer (DTC) brands the world needs. This idea was sprouted from research I was doing as we worked to start our eCommerce brand.
Listen to the episode to learn what DTC means, what new brands need to do to see more tremendous success, and how weâre implementing some of these lessons in our own business.
On this episode:
What is inspiring me to think outside the box?One of the most recent realizations about DTC brands.Why it can be challenging to build a successful business.What original direct-to-consumer brands did right.Examples of DTC brands that have been successful in their approach.How can companies get back to their direct-to-consumer roots?Why itâs essential to keep innovating in any industry.What one skincare brand is doing thatâs innovative and new.The takeaway thought from this episode.How weâre implementing some of these methods at AdKings Agency.The results we see in the past few months of testing.---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
---
Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
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We have been considering getting venture capital ourselves lately, so in this episode weâre sharing all of the different pros and cons that we have found. Thereâs a lot to think about when deciding if looking for funding makes sense for your business or not.
On this episode:
The biggest benefit of venture capital.How hiring A-level players can support your business goals.How does venture capital influence your growth goals and milestones?What you can do to inflate your business evaluation.Why you shouldnât rely on getting connections and support when you receive money.The impact that bureaucracy can have on your business.What should you keep in mind when considering venture capital funds?What businesses may expect to continue funding you.What to be thinking about if you want to get into the venture capital game.Why you need to have big ambitions to seek out venture capital.The type of product that entices other businesses to invest.Why you need to think about your exit if youâre considering raising money.---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
---
Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
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When youâre growing a business, you inevitably reach a point where you hit a plateau or the business becomes stagnant. When this happens, you may be wondering why this is happening and what you can do about it. Having a mentor and knowing the right questions to ask is the solution. Their wisdom and support can help you to continue to grow your business.
On this episode:
How hitting a bottleneck in your business is inevitable.Why you need mentors if you donât already have them.How many mentors should you have?The number-one question you should ask your mentors.Why this question produces the most helpful answer.What your mentors have that you may not (but can benefit from).Commonalities you may see among your own mentors.Where we are in terms of growth right now at AdKings.The response we got when we asked our mentors this question.How this next level of thinking influenced our vision for the business.What weâre doing in our private coaching group.---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
---
Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
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Would you be willing to pay 10K for a mastermind? Many people would struggle to part with this amount of money for a five-day event, but after a recent experience, weâve had a change in perspective. Listen to this episode to learn more about the benefits of a mastermind and why it makes sense to pay 10K now without even batting an eye.
On this episode:
The three main benefits you can get from a mastermind.Possible networking opportunities that are presented.How this type of opportunity can help you reach your own business goals.The most interesting part of attending a mastermind.How masterminds benefit entrepreneurs specifically.Upcoming plans to pay for another 10k mastermind.The inspiration and mindset shifts are taken from previous masterminds.Why are smaller masterminds a better option than larger ones?How smaller masterminds can help you create a friendship group for life.What kind of growth can a marketing agency contribute to?What to do if you want to join or learn more about Accelerator.---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
---
Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
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Letâs welcome our guest Kyle Hunt to the show. Kyle is an American entrepreneur and investor with 8 years experience in starting, scaling, buying, and selling eCommerce companies. Currently, he is the CEO of Family Gifts Co, an 8-figure business with accelerated growth. Listen in as we discuss how to grow and scale your eCommerce business, managing your business through periods of growth, and what investors are looking for in eCommerce businesses.
On this episode:
[3:45] About Kyle and how he got into the eCommerce space.[5:44] Kyleâs biggest takeaways from his previous companies.[7:30] Getting out of your comfort zone to learn from failures.[8:25] How Family Gifts Co went from its beginnings to 8-figures.[11:40] The importance of understanding the psychology of your customer base.[14:00] Understanding CPMs and making money on the first sale.[15:10] What are the biggest challenges of running an 8-figure business?[16:00] Why you need to have the right people in the right places.[17:43] What was the biggest hiring pool Family Gifts Co had to do at once?[19:49] Lessons Kyle has learned in regard to hiring operations from the last year.[22:11] What does the onboarding process at Family Gifts Co look like?[24:57] The biggest challenges Kyle experienced on the backend while scaling.[30:40] What is the number-one thing holding back companies from scaling?[33:18] The most valuable learnings Kyle has taken away regarding advertising.[36:34] What Kyle likes and dislikes about different ad channels.[39:00] The importance of planning ahead instead of just looking at monthly outcomes.[43:54] How to balance your business and personal life.[49:23] What Kyle looks for as an investor.---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
---
Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
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There is just one thing that brought me from being bullied and struggling to talk to people as a child to building a 7-figure agency: problem solving framework. The âsuperpowerâ outlined in this episode will enable you to believe that anything is possible, no matter where youâre starting from.
On this episode:
Making hard problems simple.How playing video games taught an important lesson.Why the problem-solving framework used in gaming is applicable in life.Splitting your time across two different aspects to improve your skills.How should you approach a huge goal that you have identified?Breaking down your goal into multiple small ones and how this can be done in eCommerce.Being able to focus on the right things.What life-changing impact can be achieved from failure?---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
---
Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
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Darius recently had his own personal enlightenment, and it changed the way he views AdKings. This shift in perspective allowed him to zoom out and get a high-level view of the business. From there, the solutions to the problems he was encountering became clear. He now has a different vision for what his role in AdKings Agency will look like, and he explains what that is in this episode.
On this episode:
The personal shift Darius is experiencing right now.Levels of thinking in business and finance.How you can create more time while running a business.What happened when we left our business without management for a week.Why does detaching yourself from a business help improve impact?The role transformations that Justin and Darius are going through currently.How detaching from your business can help you see opportunities.Making this business vision work.The three positions that need to be filled in any business.What being a board member may look like and why itâs powerful.How Accelerator has played a role in this mindset shift.The two things that can lead you to a lightbulb moment.---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
---
Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
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This episode continues our discussion about hiring by getting into Justinâs process for second stage candidates. For AdKings, the second stage of hiring is more based on technical skills. We will be discussing some of the tasks Justin sets prospective hires, how to gauge skill, and how they are best evaluated. There are some other candidate skills to examine as well to make sure we get an accurate impression of them.
On this episode:
How Justin and his team evaluate candidates.Effectively communicating tasks and expectations to candidates.Creating a deadline for tasks.Gauging how communicative candidates are.Creating structured tasks to evaluate how well candidates follow instructions.Making accessible answer sheets for tasks so other team members can evaluate candidates.What type of practical tasks does AdKings set for potential hires in various roles?Tasks that are set for potential Juniors.Evaluating if candidates can structure ad accounts and if they notice discrepancies.Testing their knowledge of funnel issues.Tasks for Senior Advertisers.Analyzing data and pinpointing problems in accounts.Looking for logical thinking.Setting a case study for candidates to show their working process on.Tasks presented to video editors.Creating a video of specific length and technical specifications.Tasks for finance and legalities, and looking at how they organize their work.Tasks for creative managers.Creating spec scripts for ads based on information given.Ad reviews in video format to gauge their industry knowledge.How AdKings evaluate practical tasks.Did the candidate go the extra mile?---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
---
Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
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Hiring is often seen as one of the biggest challenges an entrepreneur can face. Today weâll be talking about hiring SOP, what Justin looks for in new hires, and what the first stage of hiring looks like. Letâs learn the types of questions to ask prospective hires and why itâs important to gauge how invested they are in your company.
On this episode:
How Justin has created SOP for his team to be able to take over part of his work.What hiring looks like for Justin and his team.Utilizing softwares to streamline your process.What software Justin and his team use and the features it has.What type of questions to ask prospective hires and why.Tailoring your application process for the available roles.The importance of establishing motivation and passion in prospective hires.Questions and tasks to set for gauging technical knowledge.Criteria for evaluating first stage candidates.Critical questions to ask candidates and why asking about salary expectations is important.Diving into specific Ads experience and spend.Tailoring critical questions for specific roles.When to overlook critical question answers.Why Justin looks at descriptiveness in candidate answers.How to ensure your potential hires are invested in you and your team.How the way candidate thoughts are structured on paper can be an indicator of work.Moving candidates to the second stage of hiring.Why you need to be checking grammar and spelling in applications.How candidates represent themselves on their CV and social media.---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
---
Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
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Chase Dimond is an email marketing wizard. Today, we're covering several topics related to email marketing, including the most significant challenges, best opportunities, and must-have workflows and practices.
On this episode:
[3:06] Chase's experience with Crohn's disease and how it influenced his interest in marketing.[5:32] His educational background and how he ended up in the eCommerce space.[7:45] When Chase's entrepreneurial journey started.[11:44] Chase's agency experience and the ceilings he's reached along the way.[13:13] Why being specific and intentional is key to a successful business.[15:44] What a "productized" service is and what the benefits are.[16:52] The "holy grail" of marketing.[17:26] How email marketing has changed over time and where it's going.[19:42] The biggest challenges in email marketing.[26:23] The main issues Chase sees in their clients' email marketing.[30:04] A breakdown of the repeatable process that their clients go through.[32:31] When does it make sense to hire an agency email marketing team?[36:34] What an agency can bring to the table that you may not have in-house.[40:19] The biggest value-producing practices in email marketing.[42:25] What kinds of content should be included in email marketing outside of sales?[43:58] The inside scoop on direct mail and SMS marketing.[46:55] The non-priority flows can help you build your business once the foundational flows are in place.[49:26] The most rewarding parts of Chase's journey with Boundless Labs.[50:49] What accelerated Boundless Labs' opportunity to grow.[52:05] The foundations that allowed their business to scale quickly.---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
---
Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
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Our team member Sanmeet is here with us to talk about CRO (Conversion Rate Optimization). Alongside him, weâve seen a lot of interesting activity in this area through the thousands of tests weâve run. There are differences and similarities between markets, which has been quite fascinating to see.
On this episode:
Sanmeetâs previous education and business experience.When Sanmeet joined AdKings Agency and why.Why CRO has gained in popularity in the past few years.How Sanmeet describes CRO from his perspective.The best way to go about CRO if your website already gets good traffic.What types of data are being gathered for CRO?What CRO is actually about at the end of the day.Why finding a good analyst is crucial for value.What good marketing cannot overcome.Groups that will benefit from a better customer experience.Why the need for this kind of optimization will never disappear.Why continuous improvement through CRO is so important.What happens when you start a business without considering the user experience.The reason why most CRO suggestions for improvement are so basic.How CRO ensures your website stays up to date.One common misunderstanding about conversion rate optimization.What is involved with CRO behind the scenes?What needs to be in place before you invest in CRO.---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
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Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
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Today weâre discussing the latest trends and changes in the eCom space, an industry being impacted greatly right now by waiting times, supply chain issues, and cost of materials. Weâll also dive into something you might have noticed in the eCom space recently: how big businesses are booming while smaller ones are struggling. Weâre going to share how this has informed our plans for the future of AdKings Agency.
On this episode:
The importance of being agile in business.Current issues with ad reporting and how it impacts optimization.What type of clients are seeing growth right now?How the market is evolving with the latest in iOS.How AdKings will be approaching Facebook differently and why.What actually goes into building a brand?The ideal solution that all brands should be working towards.The natural evolution happening in the eCommerce space.What will happen to businesses that donât innovate right now.How to ensure success with an omni-channel approach.The biggest bottleneck in a business.How solving problems in real time will play a big role in the future of AdKings Agency.When it pays off to be straightforward and strict with clients.Where can AdKings Agency bring the most value to their clients today?What AdKings will be introducing as we build up the community.Ideas for launching a future eCommerce brand.The best way to find high-value potential business partners.The secret to evolving your thinking to the next level.---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
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Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
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One of the hardest decisions youâll ever make in your business is when to fire someone. It might feel like youâre disappointing that person or yourself, but itâs crucial to always be clear about what standards you expect to be met.
By listening to this episode, youâll learn when and how to do it, as well as what has been learned from firing situations that AdKings has been involved in.
On this episode:
The most absurd type of firing situation.Owning the agreement that was made in the first place, whether as a client or team member.How different reactions to getting fired can show that you made the right decision.Taking steps to prevent getting to the point of firing in the first place.How to set expectations and responsibilities from the start.Why is it good to put a lot of pressure on new hires?Providing a task as a challenge with no context.Why you must take part of the blame if an employee is not working out.How to bring up issues to employees that are not performing.Problems that can spread to other team members from an underperforming member.Personal traits that are looked for within AdKings.Why communication is everything.Wanting to have team members that donât ask too many questions.What is more important: process or output?The best reaction to see from a team member when they make a mistake.---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
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Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
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AdKings is moving into its next stage. Businesses should not be scared to make radical changes when the time is right, and thatâs the point we are at. Itâs not going to be easy, and failure is very possible, but in this episode youâll learn why itâs a necessary step to take.
On this episode:
Being able to evolve as a business every few years.Things happening in the market that make change exciting and scary.The five stages that AdKingsâ vision was initially split into.What happened during a recent 3-day vacation that Darius took.Why is AdKings considering hiring high-level positions?Having a culture that empowers freedom to make strategic decisions.What Darius has experienced to make him realize he can live a limitless life.What is the #1 reason why eCommerce businesses get stuck?Why mindset is so crucial, based on coaching that Darius has done.Why failure is likely for some aspects of AdKings and why thatâs completely fine.---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
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Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
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How can you get the most out of your team? Justin is going to share the philosophy of this question at AdKings, what books say about this topic, and advice that can be applied to your business. If you have a strong team surrounding you, youâll go way faster and way further.
On this episode:
One of the values that AdKings has right from its inception.Lessons learned from Jocko Willink books.Why leaders must be willing to lean on ideas from other people.The importance of always having a bigger picture in mind.Why does AdKings provide ownership to team members?Giving input while letting team members do their thing.Trusting team members as much as possible, but intervening when needed.Knowing when to follow as a leader and not interfere.âThe team is as good as their weakest member in the squad.âAchieving the goal of working on the business instead of in the business.An exercise to determine what would happen if you were unable to run your business.---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
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Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
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Weâre starting our own DTC brand, and we have set a very ambitious goal for it. In business and life, youâve got to get out of your comfort zone, and creating this brand is going to accomplish that. The way weâre approaching this goes against the grain compared to other popular brands, so listen in to find out why we chose this path.
On this episode:
Why very few businesses make it to 5 figures.What the inspiration was to set such an ambitious goal for this new brand.A lesson learned about why itâs better to take action and fail than not take action at all.The decision to make the goals of the DTC brand public.Reasons why Darius believes that if he can do this, anyone can.Why you must fail multiple times to get where you want to go.Identifying problems in the market that arenât perfectly solved yet.The importance of collecting feedback from your customers.Going to the market the opposite way of most large ecommerce brands.Other upcoming launches at AdKings.What you need to have if you want to find success as a DTC brand.---
Apply for a Discovery Call With Us:
†www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings.
---
Our Other Resources:
www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast!
www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers.
www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.
- Visa fler
