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  • Wiesz, że Twoja strona kosztowała majątek – a mimo to nie przynosi żadnych efektów marketingowych?W #12 odcinku CMSConf Podcast gościmy Paulinę Grębowiec, ekspertkę ds. mierzenia działań marketingowych w Miara Marketing, by porozmawiać o błędach marketingowych, które popełniamy przy budowaniu i utrzymaniu stron internetowych opartych na CMS.Paulina dzieli błędy na trzy etapy: koncepcję (brak strategii, zły dobór CMS, innowacyjność tam, gdzie jej nie potrzeba), tworzenie strony (zaniedbanie UX, brak analityki i consent mode, luki prawne i bezpieczeństwo) oraz użytkowanie (zaniedbanie aktualizacji, brak planu pozyskiwania ruchu, niezabezpieczone dostępy).

    Jeśli myślisz, że mając stronę marketing zrobi się sam – ten odcinek zmieni Twoje podejście.

    Poznaj naszą gościę: Paulina Grębowiec 🎯

    Paulina Grębowiec jako fascynatka mierzenia działań marketingowych działa pod marką Miara Marketing oraz edukuje na temat tego jak dobierać działania do oczekiwanych efektów. Doświadczenie zdobyła pracując w agencjach marketingowych oraz w działaniach in-house dla największych polskich marek.🌐 Znajdź Paulinę:

    WWW: https://miaramarketing.pl/Facebook: https://www.facebook.com/people/Miara-Marketing/61578996755002/Instagrm: https://www.instagram.com/miara.marketing/

    📋 Pobierz checklistę Pauliny:Sprawdź, czy Twoja strona ma wszystkie elementy potrzebne do skutecznych działań marketingowych: https://miaramarketing.pl/bledy-na-stronie/Dołącz do naszej społeczności: Bądź na bieżąco z nowościami ze świata systemów CMS, architektury stron i przyszłości pracy zdalnej!🌐 Strona WWW: ⁠https://cmsconf.com/⁠📸 Instagram: ⁠http://instagram.com/cmsconf/⁠💼 LinkedIn: ⁠https://www.linkedin.com/company/cmsconf/⁠

    Masz pytania lub pomysły? 💡

    Napisz do nas: ⁠[email protected]⁠ ✉️

    Subskrybuj nasz kanał, aby budować życie i karierę wspieraną przez technologię!

    ***

    Did you invest a fortune in your website — only to see it generate zero marketing results?In episode #12 of the CMSConf Podcast, we're joined by Paulina Grębowiec, marketing measurement expert at Miara Marketing, to talk about the marketing mistakes we make when building and maintaining CMS-based websites.Paulina breaks down the mistakes into three stages: concept (missing strategy, wrong CMS choice, innovation where it's not needed), creation (neglecting UX, missing analytics and consent mode, legal and security gaps), and daily use (ignoring updates, no traffic acquisition plan, unsecured access credentials).If you think having a website means the marketing will take care of itself — this episode will change your perspective.Meet our guest: Paulina Grębowiec 🎯Paulina Grębowiec is a marketing measurement advocate operating under the Miara Marketing brand, where she educates businesses on how to align their marketing actions with expected results. She gained her experience working in marketing agencies and in-house for some of the largest Polish brands.🌐 Find Paulina:WWW: https://miaramarketing.pl/Facebook: https://www.facebook.com/people/Miara-Marketing/61578996755002/Instagram: https://www.instagram.com/miara.marketing/📋 Download Paulina's checklist:

    Check whether your website has all the elements needed for effective marketing: https://miaramarketing.pl/bledy-na-stronie/Join our community: Stay up to date with the latest in CMS systems, web architecture, and the future of remote work!🌐 Website: https://cmsconf.com/📸 Instagram: http://instagram.com/cmsconf/💼 LinkedIn: https://www.linkedin.com/company/cmsconf/Got questions or ideas? 💡Reach out: [email protected] ✉️Subscribe to our channel to build a life and career powered by technology!

  • Do you have a brilliant engineering team that still struggles to communicate — with clients, managers, or each other?In the 11th episode of the CMS Conf Podcast, we are joined by Aleksandra Lemańska, CQ Leadership Mentor and Founder of LemanSkills, to explore how communication intelligence can transform the way tech leaders lead.Aleksandra unpacks the concept of "communication debt" — and the shocking numbers behind it: up to 17 hours of wasted work per week, per employee. She explains why burnout is often a communication problem in disguise, and how the Process Communication Model (PCM) gives tech leaders a practical, algorithmic framework to connect with anyone. She also walks through the 6 communication "APIs" present in every engineering team — and how to identify someone's communication type in just 3 sentences.Meet Our Guest: Aleksandra Lemańska 🎯Aleksandra Lemańska is a CQ Leadership Mentor, Speaker, and Founder of LemanSkills. She is the creator of the CQ Leadership Method — a battle-tested framework that helps tech leaders communicate with precision and lead without burnout. As a Certified Process Communication Model® (PCM) Practitioner and host of the Leman Tech Leadership Podcast, Aleksandra has trained hundreds of leaders across technology organizations worldwide. She is also a Co-Founder of Startup Community Poznan.🚀 See Aleksandra live!Aleksandra will be speaking at CMS Conf 2026 in Gdynia this November! She'll present her full CQ Leadership Method — including live diagnostics and how to bridge the gap between analytical devs and action-oriented managers.🌐 Connect with Aleksandra:Podcast: https://open.spotify.com/show/6gkj6qtN8WPWqwTkL1IjggLinkedIn: https://www.linkedin.com/in/aleksandralemanska/Join Our Community:Stay updated with the latest in content systems, web architecture, and the future of remote work!🌐 Website: https://cmsconf.com/📸 Instagram: http://instagram.com/cmsconf/💼 LinkedIn: https://www.linkedin.com/company/cmsconf/Have any questions or ideas? 💡Feel free to drop us an email at: [email protected] ✉️Subscribe to our channel to join the conversation on building a life and career powered by technology!

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  • Do you actually have a sales strategy — or just a marketing plan dressed up as one?

    In the 10th episode of the CMS Conf Podcast, we are joined by Aga Slipczuk, Sales Strategy & Communication Expert and founder of her own education & training company, to explore what it takes to build a sales strategy that truly works — and what AI is changing about the entire process.

    Aga unpacks the most common mistake businesses make — confusing marketing with sales — and explains why patience and a 12-month planning mindset are non-negotiable in any real strategy. She also shares how AI tools, from CRM systems to automation platforms, are reshaping the customer journey toward hyper-personalization, without ever replacing the human touch. Plus, she walks through the exact framework she uses with clients to build a sales strategy from scratch, step by step.

    Meet Our Guest: Aga Slipczuk 🎯

    Sales Strategy & Communication Expert | Proven Sales Leader | Growth Partner |

    Aga is a dynamic and results driven Sales Director with a strong track record of elevating sales performance and empowering commercial teams. Since September 2025, she has been running her own education & training company that supports businesses in building effective sales strategies, conducting audits, and developing the competencies of sales teams.

    She combines over 15 years of experience in corporate sales with more than 20 years of practice in the hospitality industry – including Marriott International, Starwood Hotels, Radisson, and Puro.

    Her approach is grounded in strong expertise in sales, cultural studies, and social sciences, enabling her to create solutions that deliver measurable results – because they are built on a deep understanding of people, emotions, and processes.

    She designs strategies that drive sales growth, scale businesses, and strengthen customer loyalty. She conducts training sessions and workshops in sales techniques, negotiation, business relationship management, Customer Experience, as well as sales budget and forecast optimization.

    🌐 Connect with Aga:

    Website: https://agaslipczuk.com

    Instagram: https://www.instagram.com/agaslipczuk_sales

    Join Our Community:

    Stay updated with the latest in content systems, web architecture, and the future of remote work!

    🌐 Website: https://cmsconf.com/

    📸 Instagram: http://instagram.com/cmsconf/

    💼 LinkedIn: https://www.linkedin.com/company/cmsconf/Have any questions or ideas?

    Feel free to drop us an email at: [email protected] ✉️

    💡Subscribe to our channel to join the conversation on building a life and career powered by technology!

  • What if everything you've built online could vanish overnight — and AI wouldn't even know you existed? In the 8th episode of the CMS Conf Podcast, we are joined by Daniel Stanica, founder of Competico.com and SEO & AI Visibility advisor, to explore why owning your digital presence has never mattered more than it does in 2026.

    Daniel spent 20 years advising his clients to build their own websites — all while running his business without one. That changed just one month ago. In this episode, we dig into how AI search is reshaping personal brand discoverability, what website structure actually helps machines understand who you are, and why relying solely on social media platforms is a risk no professional should take. Daniel also shares which CMS he chose for his brand-new personal site — and why it's not WordPress.

    Meet Our Guest: Daniel Stanica 🌐

    20+ years building at the edge of SEO, Organic Visibility, and Digital Asset investing. Romania-based. Globally networked.Daniel Stanica is a Romanian SEO, AI Visibility, and digital assets advisor. As the founder of Competico, he helps digital businesses adapt to AI-driven search by building frameworks that define what it means for brands to be discoverable in the LLM era. With 15+ years in the WordPress, hosting, and affiliate ecosystems, he's a recurring presence at CloudFest, Domain Days Dubai, and WordCamp Europe.

    🌐 Connect with Daniel:

    Website: https://danielstanica.com

    Join Our Community:

    Stay updated with the latest in content systems, web architecture, and the future of remote work!

    🌐 Website: https://cmsconf.com/

    📸 Instagram: http://instagram.com/cmsconf/

    💼 LinkedIn: https://www.linkedin.com/company/cmsconf/

    Have any questions or ideas? 💡

    Feel free to drop us an email at: [email protected] ✉️.

    Subscribe to our channel to join the conversation on building a life and career powered by technology!

  • Czy Twoja strona mówi o Tobie — czy dla Twojego klienta?

    W 8. odcinku CMS Conf Podcast gościmy Klaudynę Maciąg - copywriterkę z ponad 20-letnim doświadczeniem i autorkę książki Pisz w publiku i działaj - która zdradza, jak tworzyć treści na strony internetowe, które naprawdę działają.

    Rozmawiamy o najczęstszych błędach w treściach na stronach - od pisania o sobie zamiast o kliencie, przez zakładkę "O nas", która nikogo nie zachęca, po CTA, które nic nie znaczy.

    A na deser: szybki audyt strony, który możesz zrobić dziś - bez dewelopera i bez budżetu.

    Poznaj naszą gościnię: Klaudyna Maciąg ✍️Copywriterka, content writerka, autorka książek. Specjalistka od kreatywnego pisania i journalingu. Stworzyła metodę PPD – Pisz. Publikuj. Działaj, która pomaga twórcom, markom osobistym i właścicielom małych firm pisać skutecznie, publikować z odwagą i działać w sieci bez presji zasięgów. Prowadzi pisarski kanał „Zacznijmy od słowa”, a po godzinach pisze i nawija o grach w redakcji [grajmerki.pl](http://grajmerki.pl).

    🌐 Znajdź Klaudynę w sieci:📺 YouTube: https://www.youtube.com/@kreatywa📸 Instagram: https://www.instagram.com/klaudynamaciag/💼 LinkedIn: https://www.linkedin.com/in/klaudyna-maciag/🎵 TikTok: https://www.tiktok.com/@klaudynamaciag

    Dołącz do naszej społeczności: Bądź na bieżąco z nowościami ze świata systemów CMS, architektury stron i przyszłości pracy zdalnej!

    🌐 Strona WWW: https://cmsconf.com/📸 Instagram: http://instagram.com/cmsconf/💼 LinkedIn: https://www.linkedin.com/company/cmsconf/

    Masz pytania lub pomysły?

    💡 Napisz do nas: [email protected] ✉️

    Subskrybuj nasz kanał, aby budować życie i karierę wspieraną przez technologię!

    ***

    Is your website talking about you — or is it actually talking to your customer?

    In the 8th episode of the CMS Conf Podcast, we are joined by Klaudyna Maciąg — a copywriter with over 20 years of experience and author of the book Pisz w publiku i działaj — who shares how to create website content that actually works.

    We talk about the most common mistakes in website copy — from writing about yourself instead of your customer, through "About Us" pages that fail to connect, to CTAs that say nothing at all.

    And to wrap up: a quick website audit you can do today — no developer, no budget needed.

    Meet Our Guest: Klaudyna Maciąg ✍️

    Copywriter, content writer, author. A specialist in creative writing and journaling. She created the PPD Method — Write. Publish. Act. — which helps creators, personal brands, and small business owners write effectively, publish with confidence, and show up online without the pressure of chasing reach. She runs the writing-focused YouTube channel "Zacznijmy od słowa" (Let's Start with Words), and off the clock she writes and talks games over at grajmerki.pl.

    🌐 Connect with Klaudyna:📺 YouTube: https://www.youtube.com/@kreatywa📸 Instagram: https://www.instagram.com/klaudynamaciag/💼 LinkedIn: https://www.linkedin.com/in/klaudyna-maciag/🎵 TikTok: https://www.tiktok.com/@klaudynamaciag

    Join Our Community: Stay updated with the latest in content systems, web architecture, and the future of remote work!

    🌐 Website: https://cmsconf.com/📸 Instagram: http://instagram.com/cmsconf/💼 LinkedIn: https://www.linkedin.com/company/cmsconf/

    Have any questions or ideas?💡 Feel free to drop us an email at: [email protected] ✉️

    Subscribe to our channel to join the conversation on building a life and career powered by technology!

  • Czy Twoja strona CMS pracuje na Twój biznes — czy tylko zajmuje miejsce na serwerze?

    W 7. odcinku CMS Conf Podcast Łukasz Pietras, koordynator projektów w firmie ZdobywcySsieci, opowiada o 6 najczęstszych błędach marketingowych, które sabotują nawet najlepiej wyglądające strony internetowe.

    Łukasz rozkłada na czynniki pierwsze problemy, które dotykają właścicieli stron CMS na co dzień: od braku jasno określonego celu, przez nadmiar wtyczek i przerost formy nad treścią, aż po chaotyczną strukturę, która dezorientuje zarówno użytkowników, jak i Google.

    Dowiesz się, dlaczego "piękna strona, która nie sprzedaje, to po prostu droga ozdoba" — i co konkretnie zrobić, żeby Twój CMS naprawdę wspierał marketing, a nie mu przeszkadzał.

    Poznaj naszego gościa: Łukasz Pietras💡

    Manager Projektów w Zdobywcy Sieci — z ponad 9-letnim doświadczeniem w WordPressie, ponad tysiącem zrealizowanych projektów stron i sklepów oraz codzienną pracą przy kampaniach Google i Meta Ads.

    Zdobywcy Sieci to agencja specjalizująca się w tworzeniu stron i sklepów na WordPressie, pozycjonowaniu SEO oraz reklamach online. Oferują kompleksową obsługę marketingową jako jeden partner — zamiast wielu pośredników — dla małych i dużych firm.

    👉 Dowiedz się więcej: https://zdobywcysieci.pl/

    Chcesz dołączyć do naszych prelegentów?

    🎤 Szukamy mówców na CMS Conf 2026!

    Nasz Call for Papers jest otwarty do końca kwietnia.

    Jeśli masz historię do opowiedzenia na temat CMS, architektury webowej lub nowoczesnego developmentu — chcemy ją usłyszeć.

    👉 Zgłoś się tutaj: https://cmsconf.com/polska/

    Dołącz do naszej społeczności: Bądź na bieżąco z nowościami ze świata systemów CMS, architektury stron i przyszłości pracy zdalnej!

    🌐 Strona WWW: https://cmsconf.com/

    📸 Instagram: http://instagram.com/cmsconf/

    💼 LinkedIn: https://www.linkedin.com/company/cmsconf/

    Masz pytania lub pomysły?

    💡 Napisz do nas: [email protected] ✉️

    Subskrybuj nasz kanał, aby budować życie i karierę wspieraną przez technologię!

    ***

    Is your CMS website working for your business — or just taking up space on a server?

    In episode 7 of the CMS Conf Podcast, Łukasz Pietras, Project Manager at Zdobywcy Sieci, talks about the 6 most common marketing mistakes that sabotage even the best-looking websites.

    Łukasz breaks down the problems that CMS website owners face every day: from the lack of a clearly defined goal, through plugin overload and style winning over substance, to a chaotic structure that confuses both users and Google.

    You'll find out why "a beautiful website that doesn't sell is just an expensive decoration" — and what exactly to do to make your CMS truly support your marketing, not get in its way.

    Meet our guest: Łukasz Pietras 💡Project Manager at Zdobywcy Sieci — with over 9 years of WordPress experience, 1,000+ website and online store projects delivered, and daily hands-on work with Google and Meta Ads campaigns.

    Zdobywcy Sieci is an agency specializing in WordPress website and e-commerce development, organic SEO, and online advertising. They offer comprehensive marketing support as a single partner — instead of multiple intermediaries — for businesses of all sizes.

    👉 Learn more: https://zdobywcysieci.pl/

    Want to join our speakers?🎤 We're looking for speakers for CMS Conf 2026!

    Our Call for Papers is open until the end of April.If you have a story to tell about CMS, web architecture, or modern development — we want to hear it.

    👉 Apply here: https://cmsconf.com/call-for-papers/

    Join our community: Stay updated with the latest in content systems, web architecture, and the future of remote work!

    🌐 Website: https://cmsconf.com/📸 Instagram: http://instagram.com/cmsconf/💼 LinkedIn: https://www.linkedin.com/company/cmsconf/

    Any questions or ideas?💡 Drop us an email: [email protected] ✉️

    Subscribe to our channel to build a life and career powered by technology!

  • [PL]

    Czy WordPress w 2026 roku to wciąż najlepszy wybór dla Twojej marki, czy może system, który łatwo „zabić” nadmiarem wtyczek? W szóstym odcinku CMS Conf Podcast rozmawiamy z Sylwią Stein, ekspertką, która z Wordpressem pracuje od 2009 roku. Sylwia przeszła drogę od pisania dedykowanego kodu, przez erę ciężkich builderów, aż po dzisiejsze „centrum dowodzenia” biznesem online.

    W tej rozmowie zaglądamy pod maskę najpopularniejszego CMS-a na świecie. Sylwia dzieli się swoimi doświadczeniami i wyjaśnia, dlaczego mimo ogromnej konkurencji, WordPress wciąż wygrywa elastycznością i niesamowitą społecznością. Rozmawiamy o tym, jak nie stworzyć „pluginowego potworka”, kiedy warto odpuścić WordPressa na rzecz rozwiązań Headless oraz dlaczego niski próg wejścia w WooCommerce to dla wielu biznesów szansa, ale i pułapka.

    To odcinek dla każdego, kto chce zrozumieć, jak mądrze budować swoją niezależność w sieci – bez względu na to, czy dopiero planujesz pierwszą stronę, czy opiekujesz się rozbudowanym sklepem.

    Poznaj naszą gościnię: Sylwia Stein 🛠️

    Specjalistka od tworzenia stron www, mentorka kobiet i pomysłodawczyni Przystani Specek - platformy edukacyjnej dla kobiet, które chcą nauczyć się tworzenia stron, budowania marki i rozwijania biznesu online. Sylwia jest praktykiem – nie uczy teorii, tylko pokazuje sprawdzone rozwiązania, które sama wdraża na co dzień. Pomaga kobietom przełamać bariery technologiczne oraz mentalne, łącząc techniczne aspekty z klarownym i przyjaznym językiem. Wierzy, że każda kobieta może z powodzeniem opanować świat online, budując miejsca w sieci, które przyciągają klientów i generują realne zyski.

    🌐 Znajdź Sylwię w sieci:

    Strona WWW: https://sylwiastein.p

    lInstagram: http://instagram.com/cmsconf/

    LinkedIn: https://www.linkedin.com/in/sylwia-stein/

    Przystań Specek: https://przystanspecek.pl/

    13design: https://13design.info/

    Nasz Call for Papers trwa tylko do końca kwietnia! 🗓️

    Jeśli masz do opowiedzenia ciekawą historię o systemach CMS, architekturze stron webowych lub nowoczesnym programowaniu (modern development), koniecznie chcemy Cię usłyszeć.

    👉 Aplikuj tutaj: https://cmsconf.com/polska/

    Dołącz do naszej społeczności: Bądź na bieżąco z nowościami ze świata systemów CMS, architektury stron i przyszłości pracy zdalnej!

    🌐 Strona WWW: https://cmsconf.com/

    📸 Instagram: http://instagram.com/cmsconf/

    💼 LinkedIn: https://www.linkedin.com/company/cmsconf/

    Masz pytania lub pomysły? 💡

    Napisz do nas: [email protected] ✉️.

    Subskrybuj nasz kanał, aby budować życie i karierę wspieraną przez technologię!

    [ENG]

    Is WordPress the best choice for your brand, or a "plugin monster" in the making? In this episode, we go under the hood with Sylwia Stein, a WordPress expert since 2009 and founder of Przystań Specek.

    We discuss:🚀 Avoiding "plugin monsters" & boosting performance.💡 WordPress as a "command center" for your business.🏗️ When to choose Headless solutions over WP.💰 The traps and opportunities of WooCommerce.

    Meet our guest: Sylwia Stein 🛠️Developer, mentor, and founder of Przystań Specek. Sylwia helps women break tech barriers and build profitable online businesses with a hands-on, practical approach.

    🌐 Find Sylwia:sylwiastein.pl | przystanspecek.pl | LinkedIn

    📢 Call for Papers is OPEN!Share your CMS or Modern Dev story at CMSConf! Apply by April 30:👉 https://cmsconf.com/call-for-papers/

    Join the Community:cmsconf.com | Instagram | LinkedIn

    Have any questions or ideas?

    💡 Feel free to drop us an email at: [email protected] ✉️.

    Subscribe to build a life and career powered by technology! 🎙️✨

  • Is your headless CMS setup giving you more freedom—or just more engineering headaches? In the fifth episode of the CMS Conf Podcast, we sit down with Elian Van Cutsem, Lead DevRel at React Bricks and an Astro maintainer, to discuss the shift toward a more intentional, content-focused web.

    Elian brings a unique dual perspective: the deep technical world of Astro’s Island Architecture and the user-centric world of Visual CMS. We dive into why "content" is much more than just blog posts, how to avoid the trap of over-engineering headless integrations, and why accessibility should never be an afterthought.

    We also explore the fascinating intersection of AI and web frameworks. Learn why Astro’s code-first, metadata-rich structure makes it the perfect environment for LLMs like Claude to act as your "ultimate junior developer," and what the future holds for the "universal frontend layer."

    Meet Our Guest: Elian Van Cutsem 🚀 Elian is a passionate web developer, Astro maintainer, and the Lead DevRel at React Bricks. He’s on a mission to make the web faster, more accessible, and easier to manage for both developers and content editors. When he’s not coding or contributing to open-source, you can find him sharing insights on the latest web trends across the globe.

    🚀 See Elian live! Elian will be a speaker at CMS Conf 2026 in Gdynia this November! He’ll be presenting a real-world case study on using Astro as a universal CMS frontend pattern.

    Want to join him on stage? 🎤 Our Call for Papers is open until the end of April! If you have a story to tell about CMS, web architecture, or modern development, we want to hear from you.

    👉 Apply here: https://cmsconf.com/call-for-papers/

    🌐 Connect with Elian:

    Website & Blog: https://elian.codes/

    LinkedIn: https://www.linkedin.com/in/elianvancutsem/

    X (Twitter) / BlueSky: @eliancodes

    Instagram: https://www.instagram.com/eliancodes/

    Mastodon: https://webtoo.ls/@eliancodes

    Company: https://reactbricks.com/

    Join Our Community: Stay updated with the latest in content systems, web architecture, and the future of remote work!

    🌐 Website: https://cmsconf.com/

    📸 Instagram: http://instagram.com/cmsconf/

    💼 LinkedIn: https://www.linkedin.com/company/cmsconf/

    Have any questions or ideas?

    💡 Feel free to drop us an email at: [email protected] ✉️.

    Subscribe to our channel to join the conversation on building a life and career powered by technology!

  • What if you could run a full WordPress site without a server, local hosting, or even an internet connection? In the 4th episode of the CMS Conf Podcast, we are joined by Adam Zieliński, the architect of WordPress Playground at Automattic, to explore a technology that seemed impossible until it wasn't.

    This episode dives into the magic of WebAssembly (WASM). Adam shares the fascinating story of how he spent 100 hours automating a task to save three, leading to the birth of a tool that runs PHP directly in your browser. We discuss how WordPress Playground is changing the game for developers, contributors, and users—allowing anyone to test plugins, build apps, or contribute to WordPress Core with just a single link.

    Warning: This episode contains some genuine laughter! Between technical deep dives into "index bloat" and browser engines, we explore the "kindness" of modern software architecture and why making tools accessible to everyone—even your mom—is the future of the web.

    Meet Our Guest: Adam Zieliński 🎭 Adam is the creator of WordPress Playground, a WordPress core committer, and Tech Editor release lead for WordPress 6.0. By day, he is an engineering lead at Automattic; by night, he performs in improvised and scripted plays. Based in Wrocław, Poland, Adam is a man of many passions—from bouldering and machine learning to making jewelry (he even made his own wedding bands!). He’s a firm believer that explaining complex things through vivid metaphors is the best way to bridge knowledge gaps.

    🚀 See Adam live! Adam will be a speaker at CMS Conf 2026 in Gdynia this November! He’ll be diving deeper into WASM and how different ecosystems can benefit from it.

    Want to join him on stage? 🎤We are looking for speakers! Our Call for Papers is open until the end of April. If you have a story to tell about CMS, web architecture, or modern development, we want to hear from you.👉 Apply here: https://cmsconf.com/call-for-papers/

    🌐 Connect with Adam:

    Blog: https://adamadam.blog/

    X (Twitter): http://x.com/adamzielin/

    LinkedIn: https://www.linkedin.com/in/adamziel/

    Join Our Community: Stay updated with the latest in content systems, web architecture, and the future of remote work!

    🌐 Website: https://cmsconf.com/

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  • Is your WordPress site working for you, or is it quietly sabotaging your rankings? In the third episode of the CMS Conf Podcast, we are joined by Kacper Krasnodębski, SEO Team Leader at Vilaro, to uncover a hidden side of SEO—website structure.

    This episode goes far beyond keywords and plugins. Kacper explains why the biggest SEO problem in WordPress isn’t usually bad content, but "index bloat"—the hundreds of low-value pages, tags, and archives that WordPress creates by default. From the trap of using tags as keyword storage to the "explosive" URL growth in WooCommerce, this conversation will change how you look at your CMS. Learn why a smaller, more intentional taxonomy is often the key to better visibility and how to stop WordPress from publishing pages that shouldn't even exist in search.

    Meet Our Partner: Vilaro 🚀

    Vilaro is a strategic SEO and marketing agency specializing in building high-performing website architectures. They help businesses turn complex WordPress sites into scalable, search-engine-friendly assets by mastering technical "invisibles."

    🌐 Learn more at: https://vilaro.pl/

    Join Our Community:

    Stay updated with the latest in content systems, web architecture, and the future of remote work!

    🌐 Website: https://cmsconf.com/

    📸 Instagram: http://instagram.com/cmsconf/

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    Have any questions or ideas? 💡

    Feel free to drop us an email at: [email protected] ✉️.

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  • Is your website a solid fortress or a house built on sand? In the second episode of the CMS Conf Podcast, we are joined by Paulina Kołodziejczyk from Altumhost to explore the "dark side" of WordPress—security.

    This episode is a deep dive into why security doesn't have to be scary or overly technical. Paulina explains how hackers use automated math rather than personal grudges, and why even the smallest blog is a target. From the importance of a certified hosting foundation to the power of "digital bouncers," this conversation will change the way you think about your digital home. Learn how to stop the panic and start creating with the peace of mind that comes from knowing your digital doors are truly locked.

    Meet Our Partner: Altumhost 🛡️

    Security and performance shouldn't be a luxury. Altumhost is a premium hosting provider committed to high standards of digital safety and infrastructure. As an ISO 27001 certified company, they provide the solid foundation every WordPress site needs - from automated malware scans and firewalls to secure off-site backups. Experience hosting that works quietly in the background, protecting your business while you focus on growth.

    🌐 Learn more at: https://www.altumhost.eu/

    Join Our Community:

    Stay updated with the latest in content systems, web architecture, and the future of remote work!

    🌐 Website: ⁠https://cmsconf.com/⁠

    📸 Instagram: ⁠http://instagram.com/cmsconf/⁠

    💼 LinkedIn: ⁠https://www.linkedin.com/company/cmsconf/⁠

    Have any questions or ideas? 💡

    Feel free to drop us an email at: ⁠[email protected]⁠ ✉️.

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  • Can technology be your passport to freedom? In the very first episode of the CMS Conf Podcast, our host Ania Witko shares her remarkable journey - from dreaming of a remote life in Poland to working from the vibrant cafes of Vietnam and Bangkok.

    This episode is a deep dive into how WordPress became more than just a tool; it became a bridge to a new lifestyle. Ania explains how a CMS can break down the barriers to the tech world, allowing anyone with the right mindset to build a career on their own terms, without a computer science degree.

    Join Our Community:

    Stay updated with the latest in content systems, web architecture, and the future of remote work!

    🌐 Website: https://cmsconf.com/

    📸 Instagram: http://instagram.com/cmsconf/

    💼 LinkedIn: https://www.linkedin.com/company/cmsconf/

    Have any questions or ideas? 💡

    Feel free to drop us an email at: [email protected] ✉️.

    Subscribe to our channel to join the conversation on building a life and career powered by technology!

  • [PL]Witaj w CMSConf Podcast! Rozmawiamy o systemach CMS, marketingu internetowym i nowoczesnych stronach WWW. WordPress, SEO, wydajność i bezpieczeństwo – stawiamy na konkretne case studies i wiedzę od ekspertów, bez lania wody. Jeśli tworzysz, rozwijasz albo promujesz strony internetowe – to miejsce dla Ciebie.

    [ENG]Welcome to CMSConf Podcast! We dive deep into the world of Content Management Systems, digital marketing, and modern web development. From WordPress to SEO and performance – we bring you real-case studies and expert insights. Subscribe to stay updated!

  • [PL]Witaj w CMSConf Podcast! Rozmawiamy o systemach CMS, marketingu internetowym i nowoczesnych stronach WWW. WordPress, SEO, wydajność i bezpieczeństwo – stawiamy na konkretne case studies i wiedzę od ekspertów, bez lania wody. Jeśli tworzysz, rozwijasz albo promujesz strony internetowe – to miejsce dla Ciebie.

    [ENG]Welcome to CMSConf Podcast! We dive deep into the world of Content Management Systems, digital marketing, and modern web development. From WordPress to SEO and performance – we bring you real-case studies and expert insights. Subscribe to stay updated!