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In this episode, Mallory is joined by her COO Jess Spino. Jess and Mallory switch things up with a podcast takeover where Jess interviews Mallory. Listen to hear about the journey they’ve been on together over the past year of working together, and the dynamic of their partnership. Mallory also shares many sneak peeks into her book What The Fundraising, out now!
Explore Mallory’s expertise on the difference between enabling vs empowering, creating meaningful connections and nurturing after burnout.
In this episode, you will be able to:
Understand the significance of "enable" over "empower" in fundraising.
Explore the importance of aligning values in storytelling.
Acknowledge the role of individual connections in building donor trust.
Balance work and personal life to prevent burnout and promote joy.
Create meaningful connections through intentional storytelling.
Get all the resources from today’s episode here.
This week's episode is sponsored by DonorPerfect.
Support for this show is brought to you by DonorPerfect. Our friends at DonorPerfect really understand fundraising on so many levels.
Stay aligned while working online with a seamless and secure payments experience for your donors and your team.
Empower donors to give where they are, whenever they like, automate data entry, and process online, monthly, and mobile payments, and accept payments over the phone.
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
Learn more about your ad choices. Visit megaphone.fm/adchoices -
In this episode of What the Fundraising Podcast..
This episode features a conversation from Mallory's recent appearance on Fundraising.AI LIVE with Tim Lockie!
Today's discussion focuses on Mallory's insights into integrating AI within the nonprofit sector, especially in fundraising, while highlighting the challenges nonprofit leaders encounter. Additionally, the episode emphasizes the power of listening to one's inner voice, even in the face of fear, as a path to deeper self-alignment and lasting personal freedom—a message Mallory conveys with passion, drawn from her own experiences and reflections!
In this episode, you will be able to:
Learn more about the FAI Summit
Recognize the Role of Vulnerability in Leadership
Balance Technological Efficiency with Human Connection
Explore the Importance of Safe Learning Environments
Discover the Importance of Inner Wisdom and Courage in Decision-Making
Get all the resources from today’s episode here.
Reserve your spot for the Fundraising AI Summit here.
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
Learn more about your ad choices. Visit megaphone.fm/adchoices -
Saknas det avsnitt?
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Elevate your fundraising game by turning monthly donations into a powerhouse of support!
In this episode, we dive deep into monthly giving with Dana Snyder, the CEO & Founder of Positive Equation. As a speaker, teacher, and podcast host of "Missions to Movements," Dana empowers nonprofits with strategies for leveraging social media ads and building sustainable monthly giving programs, aiming to make philanthropy accessible to everyone.
In this episode, you will be able to:
Discover how to provide flexible giving opportunities to major donors, making it easier for them to contribute.
Learn the power of storytelling and writing to connect with donors and amplify your mission.
Understand the value of creating peer support networks for accountability and encouragement.
Explore how to use donor data to identify and engage potential monthly supporters.
Learn how to set and achieve micro goals in fundraising to build momentum.
Discover how to use donor data to identify and engage potential monthly supporters.
Get all the resources from today’s episode here.
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
Learn more about your ad choices. Visit megaphone.fm/adchoices -
Meet Andrea Bouch, a seasoned leader with 15+ years of experience at the intersection of social impact, tech, and employee experience. Andrea has led global talent programs, managed nonprofits, and founded businesses. Moreover, she has led the strategic design and implementation of Stripe's first social impact and corporate philanthropy program.
During today's conversation, Andrea shares her journey while offering a candid look into her experiences, from the challenges of balancing personal connections with strategic focus to the art of engaging with fundraisers who may feel frustrated by strict corporate funding strategies.
In this episode, you will be able to:
Explore the balance between personal connections and strategic focus in corporate philanthropy.
Understand how to engage with fundraisers who feel constrained by corporate policies with empathy and constructive dialogue.
Learn the importance of genuine curiosity and authenticity in building strong, effective relationships with potential grantees and partners.
Dive into the dynamics of working with individual donors versus family foundations, and navigate their unique emotional nuances.
Uncover how aligning perspectives and being upfront about organizational priorities can lead to more meaningful engagements.
Discover strategies for balancing corporate constraints with maintaining the human side of philanthropy.
Identify ways to leverage sincere connections to create unexpected and valuable opportunities in the field of corporate giving.
Get all the resources from today’s episode here.
Support for this show is brought to you by Donor Perfect. Our friends at Donor Perfect really understand fundraising on so many levels.
Stay aligned while working online with a seamless and secure payments experience for your donors and your team.
Empower donors to give where they are, whenever they like, automate data entry, and process online, monthly, and mobile payments, and accept payments over the phone
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
Learn more about your ad choices. Visit megaphone.fm/adchoices -
This episode of the What the Fundraising podcast features Amber Melanie Smith. She is a speaker, award-winning nonprofit founder, social entrepreneur, and social impact YouTuber. Moreover, Amber empowers individuals to craft a life and career dedicated to creating positive social change through her growing online community, speaking engagements, and educational content.
Tune in to explore Amber's journey, learn from her experiences, and discover strategies for aligning personal passions with professional pursuits!
In this episode, you will be able to:
Uncover the impact of leadership transition on organizational effectiveness.
Identify and address burnout in leadership roles.
Examine the importance of aligning personal work style with organizational needs.
Explore how to manage the emotional challenges of leaving a long-term role.
Learn ways to clarify and stay true to your personal mission.
Get all the resources from today’s episode here.
This week's episode is sponsored by DonorPerfect.
Remember, every powerful movement starts with a single spark.Your expertise is that spark! Head over to donorperfect.com/donorperfect-conference to register today!
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
Learn more about your ad choices. Visit megaphone.fm/adchoices -
Today's guest champions the art of transparent financial conversations and strategic relationship-building. She encourages starting discussions with financial priorities, framing money as a transformative tool, and embracing proactive action while fostering genuine dialogue and understanding to drive impactful social change.
Meet Lisa Maynard-Atem, an entrepreneur, public speaker, and member of the General Assembly of the University of Manchester. As a founder member and former Managing Director of the award-winning Black United Representation Network (BURN CIC), she focuses on the economic and social empowerment of the Black community in Northern England. With a strong marketing and social media background, she led Harrods' social media growth from 30,000 to over 2.5M followers. She was also part of the leadership team at Acacia Training as Director of Marketing & Inclusion.
In this episode, you will be able to:
Address money topics directly in social justice settings.
Frame Funding Requests: Emphasize the impact and clarity of financial asks.
Adapt Discussions: Tailor financial talks to individual board members' comfort levels.
Engage Investors: Take investors on a journey rather than waiting for ideal timing.
Act Timely: Prioritize proactive communication and manage rejection.
Support Allyship: Use honest dialogue and reverse mentoring to better support diverse fundraisers.
Get all the resources from today’s episode here.
Support for this show is brought to you by Pledge. Our friends at pledge have just launched a super easy way to get your campaigns up and running using some pretty cool AI technology. Check out their newest tools pledge.to
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
Learn more about your ad choices. Visit megaphone.fm/adchoices -
Today's episode offers valuable insights into how to create more intentional, empowered, and balanced ways of working and living. Tune in to discover how to break the cycle of stress and start building a life and career that truly supports you!
In this episode, Amanda Gulino delves into the complex world of stress management, emotional intelligence, and self-empowerment. Amanda is a dynamic facilitator and certified coach specializing in career design, team development, and leadership habits. She is passionate about reimagining how we work, lead, and connect, guiding individuals and teams to thrive through intentional practices and meaningful change.
In this episode, you will be able to:
Explore challenges in high-stress roles and nonprofit leadership.
Recognize emotional responses as valuable information.
Build habits for creating space and managing stress.
Understand the "energy bank account" concept for better energy management.
Value peer support and the sense of not being alone.
Emphasize self-compassion and accountability in leadership.
Get all the resources from today’s episode here.
Support for this show is brought to you by Pledge. Our friends at pledge have just launched a super easy way to get your campaigns up and running using some pretty cool AI technology. Check out their newest tools pledge.to
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
Learn more about your ad choices. Visit megaphone.fm/adchoices -
This episode is a must-listen for anyone looking to inject more curiosity and creativity into their fundraising efforts!
Today’s guest is John Lepp, a partner at Agents of Good with over 25 years in direct response, marketing, and design. He is also the author of Creative Deviations, which highlights innovative donor communications worldwide. As an international speaker, John shares his expertise in infusing emotion and vulnerability into fundraising. Passionate about fostering genuine connections, he helps fundraisers engage more authentically with donors, leading to increased giving and loyalty.
In this episode, you will be able to:
Explore innovative approaches to donor-centered communications.
Understand how to infuse emotion and vulnerability into fundraising efforts.
Learn the benefits of embracing creativity and authenticity in donor interactions.
Discover techniques for making minor, impactful adjustments to fundraising strategies.
Recognize the importance of adapting to real-time changes and feedback.
Understand the value of staying present and focused on current donor needs.
Get all the resources from today’s episode here.
Support for this show is brought to you by Pledge. Our friends at pledge have just launched a super easy way to get your campaigns up and running using some pretty cool AI technology. Check out their newest tools pledge.to
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
Learn more about your ad choices. Visit megaphone.fm/adchoices -
Uncover the hidden emotional barriers in fundraising, revealing how vulnerability can transform the process from an uncomfortable task to a meaningful connection!
Learn more about aligning your values with your daily practices and building a more inclusive and supportive work environment!
Today, we sit down with Rickesh Lakhani, the founder and lead consultant of Radiance Advisory, to explore the multifaceted nature of emotional expression and its impact on both personal and organizational levels. With nearly 20 years of experience in the nonprofit and social impact sectors, Rickesh brings a wealth of knowledge on aligning values with day-to-day behaviors, particularly within fundraising and leadership.
In this episode, you will be able to:
Understand the impact of suppressing emotions on human connection and professional environments.
Learn strategies for creating safe spaces where vulnerability and emotional expression are encouraged.
Explore the challenges of balancing personal and professional boundaries in the workplace.
Gain insights into how personal experiences and upbringing influence responses to others' emotions.
Recognize the need to unlearn outdated notions about emotional expression and leadership.
Identify the importance of genuinely supporting employees beyond just having an open-door policy.
Discover the value of being heard and understood rather than simply fixing issues.
Acknowledge the necessity of processing emotions entirely rather than avoiding them.
Get all the resources from today’s episode here.
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
Learn more about your ad choices. Visit megaphone.fm/adchoices -
This episode is a call to action for fundraisers, donors, and nonprofit leaders to rethink their strategies and work together to create a more sustainable and impactful future!
Radha Friedman is an intersectional philanthropy and social impact strategist dedicated to directing resources to underserved communities, especially women and girls of color. With over 20 years of global experience, she has partnered with philanthropic and nonprofit leaders to drive movements and effect change. Radha's work spans 60 countries, guiding businesses, foundations, and philanthropists to maximize their impact through an equity lens. She's collaborated with Nobel laureates and justice leaders and has been featured in Forbes and The Guardian. Radha is also a bestselling author of Fundraising Without Burnout.
In this episode, you will be able to:
Understand the roots and impacts of burnout in the nonprofit sector.
Explore strategies to address and prevent burnout effectively.
Recognize the gendered dynamics of burnout and compensation in nonprofit work.
Learn how to advocate for systemic changes in fundraising practices.
Discover ways to initiate courageous conversations with funders.
Uncover the importance of wellness and realistic expectations in fundraising.
Identify the benefits of unrestricted and multi-year funding.
Emphasize the need for cross-sector collaboration to address complex issues.
Practice self-compassion and balance in high-stress roles.
Get all the resources from today’s episode here.
Many thanks to our sponsor, Keela for making this episode possible. Our friends at Keela offer nonprofits like yours comprehensive fundraising and donor management software, equipped with powerful tools to expand your reach, increase fundraising revenue, and foster a dedicated community of supporters. Want a user-friendly platform that provides actionable data? Look no further than Keela. Check out Keela at keela.co/mallory.
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
Learn more about your ad choices. Visit megaphone.fm/adchoices -
In this episode of What the Fundraising Podcast, it’s our utmost pleasure to bring you the conversation we’ve had with Kelley Hecht, the executive advisor of the global healthcare and nonprofit at Amazon Web Services, with a passion for helping customers use technology to drive mission impact and innovation. Kelley brings joy to our conversation by sharing her passion for working with non-profit organizations and helping them overcome the difficulties they face, which turned out to be the driving force behind why Kelley chose this industry. Join us as we explore many aspects of the nonprofit industry, including embracing authenticity and curiosity, passion-driven leadership and customer obsession, perseverance and collaboration, and finding reward in discomfort.
In this episode, you will be able to:
- Understand the importance of embracing authenticity and curiosity
- Leveraging Unique Strengths and Passions in the Nonprofit Sector
- The beauty of working in a passion-driven industry
- The importance of finding comfort in discomfort
- How human relationships impact building a safe professional environment where everyone can give feedback without holding back
- Bringing Joy and Conviction into the Workplace
Get all the resources from today’s episode here.
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
Learn more about your ad choices. Visit megaphone.fm/adchoices -
In this episode of What The Fundraising, Mallory sits down with Michael Thatcher, the President and CEO of Charity Navigator. With nearly nine years at the helm of the organization, Michael brings a wealth of experience and a unique perspective on the evolving landscape of nonprofit evaluation. Throughout the episode, Michael dives into the importance of impact assessments, the implementation of internal equity practices, the necessity of transparency and accountability in nonprofits, the adoption of comprehensive evaluation methodologies to provide a fuller picture of organizational effectiveness, and more.
In this episode, you will be able to:
- Understand the relationship between overhead and impact.
- Explore effective strategies for evaluating impact.
- Uncover how to showcase realistic impact.
- Learn the importance of checks and balances placed to maintain the trust of the general public in the nonprofit sector.
- Explore how you can tell your impact story better.
Get all the resources from today’s episode here.
Many thanks to our sponsor, Keela for making this episode possible. Our friends at Keela offer nonprofits like yours comprehensive fundraising and donor management software, equipped with powerful tools to expand your reach, increase fundraising revenue, and foster a dedicated community of supporters. Want a user-friendly platform that provides actionable data? Look no further than Keela. Check out Keela at keela.co/mallory.
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
Learn more about your ad choices. Visit megaphone.fm/adchoices -
In this episode of What the Fundraising Podcast…
Tune in for practical advice on integrating handwritten notes into outreach strategies and scaling genuine connections!
This episode features David Wachs, the founder and CEO of Handwrytten, a pioneering platform reinvigorating the tradition of handwritten notes with innovative, robot-based solutions. Trusted by major meal box services, eCommerce leaders, nonprofits, and professionals, Handwrytten is reshaping how brands and individuals forge meaningful connections through authentic, handwritten communication.
Moreover, David is a frequent speaker on messaging technology, having presented at events such as the Direct Marketing Association, South By Southwest, Advertising Research Foundation, and the National Restaurant Association. His expertise has been recognized on the front page of the Washington Post and in interviews with Direct Marketing News, Crain's Chicago Business, the American Express OPEN network, AMA's Marketing News, and Bloomberg Radio. He has also been quoted in numerous publications, including The Wall Street Journal, USA TODAY, Variety, Startup Nation, and US Banker Magazine.
In this episode, you will be able to:
Understand the impact of handwritten notes in a digital communication landscape.
Learn about the scalability and authenticity of automated handwritten notes.
Compare the effectiveness of handwritten notes versus digital gimmicks in outreach.
Recognize the importance of genuine gratitude in donor engagement for nonprofits.
Discover practical methods to integrate and scale handwritten notes in outreach strategies.
Get all the resources from today’s episode here.
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
Learn more about your ad choices. Visit megaphone.fm/adchoices -
In this episode of What the Fundraising Podcast, join us for an informative discussion on the future of nonprofit fundraising and the indispensable role of technology in achieving meaningful change. Gain valuable insights on navigating the digital fundraising landscape and leveraging technology to scale impact!
Meet Michelle Boggs, the Executive Nonprofit Industry Advisor at Classy. With nearly 20 years of social impact experience, Michelle provides subject matter expertise and leadership in the nonprofit sector, fundraising, and development. She supports Classy's marketing and sales teams in creating authentic conversations with nonprofit leaders and building solid and trusted relationships that drive impactful missions and outcomes.
In this episode, you will be able to:
Learn about the importance of integrating digital strategies into overall fundraising efforts.
Discover how to create a modern, seamless online giving experience.
Examine the role of creativity and risk-taking in nonprofit marketing and fundraising campaigns.
Recognize the benefits of personalized donor experiences and flexible giving options.
Understand the significance of meeting donors where they are and using technology to scale impact.
Gain insights into successful case studies of nonprofit organizations embracing digital innovation.
Get all the resources from today’s episode here.
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point.
Learn more about your ad choices. Visit megaphone.fm/adchoices -
Explore how technology, guided by a commitment to doing good, is shaping the future of nonprofit fundraising with Steve Johns!
Steve is a visionary leader who empowers nonprofits through technology and innovation. As the CEO of OneCause, he oversees a team committed to supporting over 10,000 nonprofits in achieving their missions. With a robust background spanning technology, corporate development, venture capital, and event production, Steve brings over three decades of expertise to his role. Under his guidance, OneCause has become a trailblazer in mobile fundraising, enabling nonprofits to raise funds effectively and engage more donors.
In this episode, you will be able to:
Explore the benefits of AI in personalizing donor communications and recommendations.
Discover the impact of hybrid fundraising events on donor engagement.
Appreciate the importance of donor engagement beyond fundraising events.
Understand the accessibility of advanced technology tools for nonprofits.
Explore the potential of AI to enhance efficiency and operational effectiveness.
Get all the resources from today’s episode here.
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
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This episode explores how the future of fundraising is being reshaped, making it easier for fundraisers to thrive and, ultimately, raise more money with greater ease and satisfaction!
Join Nick Fitz, the Founder & CEO of Momentum, a pioneering company focused on enhancing the fundraising experience for nonprofits through innovative technology. Nick holds a BA in philosophy and policy from Grinnell College and an MA in psychology and society from the University of British Columbia. His expertise and insights have been featured in prominent publications such as The Washington Post, The New York Times, The Atlantic, and Nature.
Before founding Momentum, Nick was a Senior Behavioral Scientist at Duke University's Center for Advanced Hindsight & Startup Lab, where he led research on the psychology of fundraising and donor behavior. His work blends a deep understanding of human behavior with practical applications in the nonprofit sector.
In this episode, you will be able to:
Recognize the importance of focusing on the psychology and well-being of fundraisers and donor behavior.
Identify systemic issues and day-to-day frustrations that lead to high turnover and burnout among fundraisers.
Learn how improving the work experience for fundraisers can lead to better fundraising outcomes.
Explore innovative approaches to streamline fundraising processes.
Discover methods to reduce administrative burdens for fundraisers.
Appreciate the value of fostering a sense of community and support among fundraisers.
Examine strategies to enhance connections and collaboration within fundraising teams.
Realize the impact of reducing isolation and promoting well-being among fundraisers.
Get all the resources from today’s episode here.
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
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Uncover how you can stand out in your industry by adopting ethical email marketing strategies that comply with regulations and make your subscribers feel valued and respected. Learn how to create engaging, emotion-driven newsletters that your subscribers will look forward to, making them want to read and write more emails!
Today, we sit down with email marketing expert Tarzan Kay to explore the transformative power of consent-based email marketing.
Tarzan Kay is the founder of Tarzan Kay Global, an esteemed online training company dedicated to teaching businesses the art of crafting compelling emails that captivate and engage subscribers. With a passion for email marketing, Tarzan is widely recognized as an "Email Marketing Supernerd," leveraging her expertise to optimize email strategies focusing on ethical practices and engaging storytelling.
As a former funnel hacker who advocates value-driven marketing, Tarzan emphasizes the importance of profitability without compromising integrity. Her approach encourages businesses to stay true to their values while enjoying the process of building meaningful connections through email campaigns. With Tarzan's guidance, businesses learn how to create emails that resonate profoundly and inspire action, making email marketing an enjoyable and effective component of their overall strategy.
In this episode, you will be able to:
Understand moving from transactional to trust-based email marketing approaches.
Implement clear and explicit consent language to enhance subscriber understanding and compliance.
Create emotion-driven newsletters that captivate subscribers and encourage interaction.
Gain insights from real-world examples to effectively apply email marketing strategies.
Discover methods to foster enduring relationships through ethical email practices.
Optimize email campaigns by balancing promotions with relationship-building content.
Get all the resources from today’s episode here.
Many thanks to our sponsor, Keela for making this episode possible. Our friends at Keela offer nonprofits like yours comprehensive fundraising and donor management software, equipped with powerful tools to expand your reach, increase fundraising revenue, and foster a dedicated community of supporters. Want a user-friendly platform that provides actionable data? Look no further than Keela. Check out Keela at keela.co/mallory.
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
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Today, three inspirational figures, Dana Snyder, Kishshana Palmer, and Becky Endicott, join us for an unfiltered conversation about the realities behind balancing business, motherhood, and personal life. They are exceptional leaders, each dedicated to making a meaningful difference through their unique skills and passions!
Dana Snyder is the Founder and CEO of Positive Equation. As a passionate speaker, teacher, and podcast host, Dana dedicates her work to empowering nonprofits with the knowledge to use social media ads effectively. Her mission is to help organizations attract potential supporters and create sustainable giving models, building robust monthly giving programs that transform everyone into philanthropists.
Becky Endicott, CFRE, APR, is the Co-Founder and Chief Storyteller of We Are for Good and Co-Host of the We Are For Good Podcast. Becky is a master storyteller and a champion of kindness, celebrating philanthropy, seeking justice, endorsing humanity, pushing boundaries, and embracing people. Known for her authenticity, she often shares self-deprecating stories to forge genuine connections, understanding that true bonds are formed in moments of joy and in life's messy and challenging times.
Kishshana Palmer, CFRE, is the CEO of ManageMint, Inc., a leadership consulting firm specializing in strategy, management, and growth. As a renowned keynote speaker, event host, TEDx alumnus, and trusted advisor to executive leaders, Kishshana brings real-world solutions and authentic, high-impact experiences to CEOs, senior leadership teams, organizations, companies, and solo entrepreneurs. Her expertise and vibrant personality make her a sought-after figure in leadership and management consulting.
In this episode, you will be able to:
- Identify challenges and triumphs faced by women in career, personal growth, and family life.
- Explore themes of vulnerability and authenticity in professional and personal spheres.
- Recognize the importance of supportive networks in achieving goals.
- Challenge the notion that success requires perfection.
- Gain strategies for managing life's highs and lows, fostering resilience.
- Learn from stories and advice for personal growth and balance.
Get all the resources from today’s episode here.
"This week's episode is sponsored by Keela.
Keela is a fundraiser’s CRM, meaning that it goes beyond a data management platform. It enhances your work and propels you to achieve fundraising success. From email and communications tools to AI-powered donation pages, your unique needs will be met with Keela, the CRM built BY fundraisers FOR fundraisers.
Learn more at keela.co/mallory
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
Learn more about your ad choices. Visit megaphone.fm/adchoices -
This episode is a must-listen for anyone looking to enhance their nonprofit's fundraising strategy through multi-channel integration and innovative thinking!
Today, we are joined by Dan Sonners, a seasoned expert in the fundraising industry with a 17-year career dedicated to empowering nonprofit organizations to discover new donors, raise more funds, and optimize their programs with innovative strategies. Throughout this conversation, he shares practical advice on testing and measuring the effectiveness of integrated marketing strategies. Moreover, he challenges fundraisers to seek knowledge beyond their specialties to build more substantial and collaborative fundraising efforts.
As Vice President at Conrad Direct, Dan oversees acquisition efforts for a diverse group of nonprofits, utilizing a data-driven approach to provide tailored lists and media recommendations. His role encompasses various aspects of donor acquisition, including results analysis, list planning, data segmentation, list modeling, co-op management, and multi-channel expansion. Also, Dan excels in tailoring bespoke solutions that align with the distinctive missions, goals, and market dynamics of various organizations. His adept strategies have garnered millions of donors and propelled revenue into the hundreds of millions. Additionally, he is the esteemed host of the Dynamic Nonprofits podcast.
In this episode, you will be able to:
- Understand the power of multi-channel marketing and integrating direct mail with digital strategies.
- Discover the benefits of combining direct mail with SMS, email, and social media.
- Explore breaking down silos and fostering cross-channel collaboration.
- See how connected TV and direct mail can capture and maintain donor attention.
- Recognize the value of a data-driven approach in optimizing fundraising strategies.
Get all the resources from today’s episode here.
"This week's episode is sponsored by Keela.
Keela is a fundraiser’s CRM, meaning that it goes beyond a data management platform. It enhances your work and propels you to achieve fundraising success. From email and communications tools to AI-powered donation pages, your unique needs will be met with Keela, the CRM built BY fundraisers FOR fundraisers.
Learn more at keela.co/mallory
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
Learn more about your ad choices. Visit megaphone.fm/adchoices -
Have a renewed perspective on the vital role of sales and fundraising in driving mission-driven work, as well as practical insights for fostering a positive money mindset and empowering nonprofit teams to make a meaningful impact!
Meet Dr. Nadia Brown, the Founder and CEO of The Doyenne Agency, a premier sales and sales training organization specializing in national coaching, personal development companies, and small boutique businesses. With a mission to empower business founders to build powerful sales teams from their existing non-sales team members and armed with a doctorate in organizational leadership, Nadia brings unparalleled expertise to today's discussion.
In this episode, you will be able to:
Understand ongoing money mindset conversations in nonprofits.
Explore emotional challenges in fundraising.
Learn to reframe the purpose of sales and fundraising.
Recognize sales and fundraising beyond financial gain.
Gain confidence in making asks.
Explore methods for fostering a culture of collective responsibility and empowerment within nonprofit teams.
Get all the resources from today’s episode here.
Many thanks to our sponsor, Keela for making this episode possible. Our friends at Keela offer nonprofits like yours comprehensive fundraising and donor management software, equipped with powerful tools to expand your reach, increase fundraising revenue, and foster a dedicated community of supporters. Want a user-friendly platform that provides actionable data? Look no further than Keela. Check out Keela at keela.co/mallory.
Connect with me: Instagram: https://www.instagram.com/_malloryerickson/
Facebook: https://www.facebook.com/whatthefundraising
YouTube: https://www.youtube.com/@malloryerickson7946
LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/
Website: malloryerickson.com/podcast
Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652
If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
Learn more about your ad choices. Visit megaphone.fm/adchoices - Visa fler
