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  • Discover how to elevate your wedding planning career with the invaluable insights of Aisha Garnett, a Master Certified Wedding Planner and Certified Educator, in this episode of the Wedding Planner Profiles podcast. Unlock the secrets of connecting with seasoned professionals through the CWP Society and learn the art of finding your "wedding planner bestie" for mutual support and accountability. Aisha shares her personal journey and outlines the benefits of being part of a supportive network, especially when navigating the sometimes intimidating wider wedding industry.

    Engage with the power of educational initiatives and workshops designed to propel your career forward. Aisha highlights the role of the CWP Society's Wedding Pro Workshops, where collaboration thrives in a constructive environment, free from the negativity often found in online spaces. She also delves into the significance of business coaching calls, providing a platform to tackle both business and personal challenges. The conversation emphasizes the importance of a community that fosters accountability, helping you stay on track with your professional goals.

    Elevate your career through the limitless possibilities of goal setting in the wedding planning industry. Aisha’s narrative underscores how setting personal and professional goals can unlock numerous opportunities, and advocates for using the support of the CWP community to achieve them. Uncover the significance of certification as a testament to a planner's commitment to excellence and industry standards. This episode serves as an inspiring call to action, encouraging you to set, revisit, and achieve your goals, contributing positively to the future of the wedding industry. Join us to become part of a passionate community dedicated to raising the standards of wedding planning.

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety

  • Discover how authentic relationships can revolutionize your wedding planning business with insights from Amanda Borerro, owner of For the Love of Events. Gain practical tips on transforming professional connections into trusted friendships that foster collaboration and support. Amanda, along with hosts Krisy Thomas and Laurie Hartwell, shares the secrets to achieving seamless events through genuine engagement with vendors, moving beyond online presence to create a more meaningful network within the industry.

    Learn how selecting the right team can make all the difference in delivering exceptional experiences for your clients. We dive into the importance of vetting vendors and building a positive, supportive environment, particularly highlighting personal stories from the entertainment sector. Understanding the etiquette and considerations for forming vendor teams is crucial, as it enhances trust and collaboration. This episode offers a treasure trove of advice for up-and-coming planners and seasoned professionals alike, emphasizing kindness and positivity as cornerstones of success.

    Communication and professionalism take center stage as we explore the importance of setting clear expectations and maintaining boundaries with clients and vendors. Delve into the nuances of professional interactions and the significance of giving credit where it's due to foster a respectful community. Amanda and the hosts advocate for a planning approach rooted in kindness and grace, dispelling the myth that being bossy equates to effectiveness. Listen in to discover how nurturing genuine vendor relationships through small gestures and authentic interactions can lead to sustainable success without the hefty price tag of traditional marketing.

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety

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  • Unlock the secrets to keeping your wedding clients overjoyed and stress-free with our expert insights on the Wedding Planner Pro Files podcast. Join Laurie Hartwell and Krisy Thomas as they reveal strategies that transform the client experience, emphasizing the importance of building genuine relationships over relying solely on automation. Learn which automation tools can enhance your professionalism without losing the personal touch, like automated invoice reminders and out-of-office replies. We're here to guide you in balancing technology with heartfelt interactions, ensuring your clients feel valued and understood.

    Discover how to set yourself apart as a wedding planner by mastering personalized client interactions. They'll share why generic automated responses can harm your client connections and how referencing specific details can foster intimacy and trust. We critique certain automated processes, such as long questionnaires and lengthy out-of-office messages, that can overwhelm clients. By honing your communication skills and maintaining concise inquiry forms, you can reduce client anxiety and show them they are truly heard and appreciated.

    Empower your career with strategic planning and effective communication techniques that anticipate challenges before they arise. We'll discuss the critical role of foresight in preventing last-minute issues and unexpected costs, allowing you to provide a seamless experience for your clients. Moreover, we'll highlight the importance of well-structured workflows and proactive communication to keep your clients informed and at ease. Listen in as we underscore the value of genuine connections and robust communication, not just for client satisfaction but also for fostering positive word-of-mouth referrals and a successful career in wedding planning.

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety

  • Prepare to unravel the mystery behind the distinct roles of wedding planners and venue coordinators with the vibrant prose of Lady Whistlewed, as we promise to untangle these pivotal positions in the world of weddings. Tune in to the enchanting Wedding Planner Profiles podcast, presented by the CWP Society, where our latest episode promises to enlighten you with tales of how these professionals harmoniously collaborate to create unforgettable matrimonial celebrations. From orchestrating grand symphonies of logistics to mastering the intimate details of a venue, discover how certified wedding planners and venue coordinators bring their unique expertise to the table.

    As Lady Whistlewed regales us with amusing anecdotes, like the quick-thinking venue coordinator at Trowbridge Estate who saved the day, you'll gain a newfound appreciation for these unsung heroes of matrimony. We explore the depth of a wedding planner’s role as the couple's advocate from engagement to farewell, and the venue coordinator’s domain-specific mastery, ensuring every event runs smoothly within their walls. Join us for a captivating discussion that will forever change the way you view these indispensable wedding professionals!

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety

  • Ever wondered what sets the top wedding planners apart? Join us as Lady Whistlewed reveals the secret ingredient to their success: certification from the prestigious CWP Society. Discover how this rigorous program transforms aspiring coordinators into industry leaders, equipped with unparalleled skills in design, event management, and client relations. Through Lady Whistlewed's captivating storytelling, learn about Miss Prudence Heatherington's cousin, who skyrocketed to fame with her CWP Society certification, proving that proper accreditation can truly make dreams come true.

    Get a glimpse of the manifold benefits of joining the CWP Society, from the high-caliber education to the invaluable networking opportunities within its supportive community. Whether you're a wedding planner on the fence about certification or a couple searching for the best in the business, this episode offers vital insights into why the CWP Society is the gold standard of the profession. Tune in to hear tales of remarkable transformations and why a CWP Society certification is the ultimate badge of honor in the world of wedding planning.

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety

  • Why do so many wedding planners and church coordinators clash during the happiest day of a couple's life?" This episode of the Wedding Planner Pro Files Podcast is an eye-opener as we unravel the frequent misunderstandings and miscommunications that often arise between wedding planners and church staff. Emma Cockerham, with her experience in wedding planning and as a certified educator, shares both heartwarming and frustrating real-life stories, including the emotional turmoil caused when church staff forget crucial details like the bride's name. Emma's insights emphasize the dire need for clear communication and mutual respect to create a joyful and harmonious wedding environment.

    Neglecting church coordinators in the wedding planning process can lead to chaos and disjointed ceremonies. Krisy Thomas, our co-host and wedding planning expert, delves into the consequences of excluding these key players. She underscores the importance of treating church coordinators with the same respect as other wedding professionals to ensure a smooth flow on the big day. Emma provides actionable advice for church coordinators on adopting a cooperative mindset and shares strategies for wedding planners to establish a better rapport with church staff, stressing the importance of patience and proactive communication.

    Ready to revolutionize church wedding coordination? Discover the new Wedding Ministry Certification Program, co-developed with the CWP Society, designed to streamline communication, uphold church traditions, and enhance collaboration among all wedding professionals. We also introduce the Ministry Membership Program, a unique gift opportunity for churches to access perpetual support and alignment with their activities. Join our compassionate CWP Society community to engage in meaningful discussions and continuous self-education. Visit cwpsociety.com to learn more and help create exceptional wedding experiences that truly reflect the spirit of the church.

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety

  • Can setting clear boundaries and acting with confidence really reduce wedding planning stress? Discover the insights of Riley Gersch, owner of Elegant Affairs by Design and a Master Certified Wedding Planner, as she unpacks the secrets to building trust from the first consultation. Riley guides you through the essentials of client rapport, setting expectations, and providing a clear roadmap for the planning journey. This episode promises to reveal how involving clients from the outset can ensure a smooth and enjoyable experience, making them feel like an integral part of their own celebration.

    Join us as we explore the art of budget management, vendor selection, and timeline creation with Riley's advice. Learn how transparent budget discussions and the use of approved vendors can tailor a wedding to a couple's unique priorities. Riley also shares the critical process of crafting a detailed wedding day timeline and the importance of educating couples about potential schedule changes. Celebrate Riley's dedication to excellence in wedding planning and discover the supportive community of the CWP Society. This episode is packed with valuable insights to elevate your wedding planning experience.

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety

  • Lady Whistlewed is at it again! In her latest column she discussed the folly of wedding professionals discouraging couples from hiring wedding planners. Uncover the surprising motivations and the significant repercussions of this trend with Laurie Hartwell, CEO of the CWP Society, and her co-host Krisy Thomas, Vice President of the CWP Society. Together, they unravel the reasons behind this behavior, such as overlapping services and vendors seeking extra revenue streams, and discuss the importance of professional integrity. You'll learn how certified and master certified wedding planners can elevate the entire wedding experience and why collaboration is key to achieving excellence.

    Listen as Laurie and Krisy highlight the benefits of forming strong relationships with wedding planners, and how pros can benefit from steady referrals in business, stressing the importance of each professional focusing on their specific role. Discover the supportive community of the Certified Wedding Planner Society, and explore the various membership levels, including free options for planners and other wedding pros. By fostering respect and collaboration, we can all contribute to successful weddings and build a thriving, supportive industry. Join us and be part of the loving CWP Society family today!

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety

  • Ever wonder what sets a certified wedding planner apart from the rest? Today, we promise to unravel that mystery with Laurie Hartwell, founder of the CWP Society, and Krisy Thomas, its Vice President. Together, they shed light on the crucial distinction between certified and uncertified wedding planners, emphasizing the unique expertise and ethical standards certified professionals bring to the table. Drawing from Lady Whistlewed's latest column, Laurie and Krisy reveal how proper training can safeguard a couple’s special day from potential pitfalls, making certification an indispensable investment for any wedding planner's career.

    But that's not all—we also explore the broader significance of certification and continuous education across various fields. Using thought-provoking parallels to professions like dentistry, Laurie and Krisy illustrate how ongoing learning helps professionals stay on top of their game. They discuss the pivotal role of the CWP Society in providing accessible education and resources, enabling wedding planners to remain competitive and uphold the highest industry standards. Tune in for an enlightening conversation that underscores the vital importance of certification and ongoing education, not just in wedding planning but in every professional journey.

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety

  • What happens when a string quartet plays just a bit too long at a wedding? Chaos ensues, and we're here to tell you why reading and sticking to the Wedding Day Itinerary is absolutely critical. On today's episode of the Wedding Planner Profiles Podcast, we delve into Lady Whistlewed's latest column to uncover the hidden stories behind the scenes for planners and pros. We'll explore how a wedding planner's role as the "conductor of the symphony" can make or break the day. From ensuring every professional adheres to the meticulously crafted schedule, to the Herculean effort required in reviewing contracts and coordinating with vendors, we showcase the dedication needed to pull off a seamless celebration.

    In the second segment, we shift our focus to the pivotal planning phase that occurs two months before the big day. Learn the significance of reviewing contracts, drafting an initial itinerary, and the all-important meeting with the couple six to eight weeks out. This is where timelines are scrutinized down to the minute, stress levels are managed, and excitement is built. We'll highlight how the exceptional planners go beyond mere competence through meticulous coordination and proactive communication, ensuring every vendor is aligned, and any necessary adjustments are seamlessly integrated. Buckle up for an insightful journey into what sets the best wedding planners apart.

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety

  • Ready to unlock the secrets of becoming a top-tier wedding planner? In this episode of the Wedding Planner Pro Files Podcast, we had the pleasure of chatting with Crystal Dailey, the esteemed owner of A Crystal Event in Atlanta, Georgia. Crystal walks us through her inspiring journey in the wedding planning industry, revealing her extensive certifications and the profound impact of continuous education. Discover how Crystal's affiliation with the Certified Wedding Planner Society has elevated her career and learn from Krisy Thomas' personal experiences with the certification process.

    Join us as we navigate the ever-changing landscape of wedding planning, highlighting the necessity of ongoing education to meet evolving client preferences and communication styles. Crystal shares invaluable insights on how the CWP Society's free weekly workshops and multiple levels of certification can significantly enhance a wedding planner's skill set, leading to professional growth and more bookings. Through personal anecdotes, we underscore the importance of these educational opportunities, showing how they benefit not only the planners but also their clients.

    But that's not all. We delve into the ethical side of wedding planning, cautioning against misleading educational programs that promise quick riches and luxury services without substance. Crystal emphasizes the importance of vetting educators and maintaining integrity, focusing on true luxury service that comes from experience, humility, and dedication. Tune in and elevate your wedding planning prowess today!

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety

  • What if underpricing your wedding planning services is hurting you more than you think? Tune in as Laurie Hartwell and Krisy Thomas explore this pivotal issue, drawing inspiration from Lady Whistlewed's latest column. Through the cautionary tale of Miss Amelia Flairfax, we shed light on the dangers of undervaluing your expertise, which can lead to burnout and financial woes. Discover how education and certification through the Certified Wedding Planner Society (CWPS) can equip you with the essential strategies to confidently assert your worth, ensuring both professional growth and industry-wide respect.

    In our discussion, we also tackle the widespread misinformation in the wedding planning industry and how differing service packages can confuse clients about pricing. Learn why detailed inquiries and efficient software tools are crucial for clarity and success. Whether you're just starting or are a seasoned planner, proper education and certification can standardize best practices and elevate the overall quality of the industry. We invite you to join the CWPS community to gain access to invaluable resources, supportive networking opportunities, and membership tiers tailored to every career stage. Visit cwpsociety.com and find out how joining the CWPS can transform your professional journey.

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety

  • Ever wondered why even the most budget-conscious couples might want to engage a wedding planner? Join us in this illuminating episode as Laurie Hartwell, CEO of the CWP Society, and Krisy Thomas, Vice President and owner of Southern Sparkle Weddings, reveal the secrets behind a flawless wedding day. Drawing inspiration from the latest Lady Whistlewed column, "A Matrimonial Missive: Why the Ton's Wisest Betrothed Engage a Wedding Planner," we explore the intricate web of challenges that professional planners expertly navigate. Laurie and Krisy share compelling anecdotes, including a cautionary tale of a bride who deeply regretted not hiring a planner, illustrating the incredible value these experts bring to the table.

    But that’s not all—get a glimpse into the Certified Wedding Planner Society (CWP Society) and its supportive community designed for both budding and seasoned wedding planners. Discover the various membership tiers—from free to certified—that offer a wealth of resources and opportunities for personal and professional growth. Laurie and Krisy also touch on the essential communication strategies planners must adopt to convey their value without spilling all their trade secrets. Tune in for an insightful conversation that debunks myths and celebrates the indispensable role of wedding planners in crafting memorable celebrations.

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety

  • Imagine ensuring that every single moment of a wedding is captured perfectly without any last-minute surprises. Laurie Hartwell, Krisy Thomas, and Aisha Garnett join us to unravel the common, but critical, challenge of when photography companies withhold the contact information of assigned photographers. Learn how early communication and transparency can prevent misunderstandings and create a personalized, seamless experience for the bride and groom. Hear firsthand stories of near mishaps and misunderstandings that were easily avoidable with a bit of early planning and coordination.

    We dive into the nuts and bolts of creating detailed shot lists and why they're non-negotiable tools for both planners and photographers. Discover how these lists safeguard important moments without limiting creative freedom. We discuss real-world examples of how miscommunication can lead to delays and missed shots, emphasizing that proactive, open dialogue can bridge the gap between planners' meticulous timelines and photographers' artistic visions. By aligning expectations early, both parties can fulfill the couple's dreams without added stress.

    The episode culminates in an inspiring call for industry collaboration and mutual support among all wedding professionals. Laurie, Krisy, and Aisha stress the importance of setting egos aside to ensure a flawless wedding day. From thoughtful touches like providing water on hot days, to sharing trusted referrals, the conversation highlights practical ways to foster a supportive environment. Wrapping up with an invitation to explore the benefits of the CWP Society membership, we encourage all wedding pros to join a community committed to elevating industry standards and delivering unforgettable experiences.

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety

  • Imagine a world where AI transforms wedding ceremonies into unforgettable, deeply personalized experiences. Today, we bring you an exclusive conversation with Steven Greitzer, CEO and founder, and Josh Fagel, head of business development, as they unveil Provenance, an AI-driven tool revolutionizing ceremony, vows, and toast writing. Steven shares his heartfelt journey of officiating weddings for friends, which sparked the creation of Provenance, addressing the need for legally compliant, meaningful scripts. Josh dives into how Provenance alleviates the stress of public speaking, ensuring a flawless ceremony for wedding planners and couples alike.

    Discover the magic behind integrating AI into personalized wedding ceremonies and speeches. Provenance isn't just a tool; it's a treasure trove of hyper-personalized services, offering everything from customizable ceremony scripts to a vast library of readings and rituals. Steven and Josh emphasize the irreplaceable emotional touch humans bring to weddings, and how Providence augments this with insights from over 100,000 weddings. The result? A seamless blend of tradition and technology that resonates deeply with today's couples.

    But that's not all—customer service is at the heart of Provenance. Steven and Josh reveal how their commitment to empathy and urgency enhances the user experience, making Provenance not just a tool, but a partner in wedding planning. Learn about the comprehensive dashboard designed for managing every ceremony detail, and the importance of proactive planning and certification through the CWP Society. With Provenance, you're not just planning a wedding; you're crafting a stress-free, memorable celebration that will be cherished forever. Join us and discover how Provenance can elevate your wedding planning game.

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety

  • In this episode, we will be discussing new Certifications and Membership through the CWP Society, as well as how couples are trying to use AI as wedding planners, and how it can all go terribly wrong.

    Tune in to hear Laurie Hartwell and Krisy Thomas from the CWP Society as they reveal the secrets behind the new Wedding Ministry Team Certification Program. This initiative is more than just a certification; it’s a comprehensive effort to foster better collaboration between wedding planners, church coordinators, pastors, sound technicians, and janitorial staff. Discover how customizable templates and thorough education are breaking down barriers to create a respectful and harmonious environment for everyone involved in a wedding at a church.

    Join us as we explore the CWP Society's cutting-edge certifications and premium memberships, designed to simplify and enhance wedding businesses.

    Can AI ever replace the nuanced expertise of a human wedding planner? Laurie and Krisy weigh in on this HOT topic, sharing real-life examples where AI tools like Provenance can certainly assist with tasks such as customizing toasts and generating wedding setup images, but it falls short when it comes to personalization, emotional support, and managing real-life logistics. We discuss the irreplaceable value of experienced planners who handle last-minute changes and vendor negotiations with ease. As we conclude, we reflect on the power of unity and collaboration in the wedding industry, leaving you with an inspiring quote from American poet, Maddie Stepanek, on the strength of teamwork.

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety

  • Discover the unexpected truths behind successful team dynamics in the wedding industry with our special guest, Shane Presley of DJ Shane Entertainment. We're peeling back the layers to reveal why a bigger team doesn't always mean a better business or more success. From the challenges of aligning passion and vision, to the art of impeccable coordination, this episode is an insider's guide to building and nurturing the dream team that will take your wedding planning service to the next level.

    Join Krisy Thomas and Laurie Hartwell as they share personal experiences and professional insights on how to manage a wedding professional team effectively. We talk about striking the perfect balance between quality and quantity, the importance of ongoing education, and strategies for avoiding ego clashes that can hinder business growth. You'll hear firsthand accounts of the pressures and triumphs that come with ensuring that every detail of a couple's special day goes off without a hitch.

    Finally, we take a candid look at the politics of the wedding industry, and the significance of staying true to your brand's ethos. We discuss the challenge of finding the right team members who embody your vision, and how to handle the hurdles of team classification and compliance without sacrificing your service excellence. Whether you're a seasoned wedding pro or just starting out, this episode is packed with valuable insights to help you build a team that's not just big, but brilliant.

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety

  • Ever encountered the puzzling silence after sending out wedding invitations? We all know the feeling, but our latest episode tackles the RSVP conundrum head-on with insights from wedding industry mavens, Laurie Hartwell and Krisy Thomas of the CWP Society. We dissect the bold strategy of a past bride's 'missed RSVP card' and debate its effectiveness in nudging those elusive responses from guests. Is it a necessary measure or a step too far? Let's navigate the tricky waters of wedding RSVP etiquette together and find out how to strike the perfect balance between courtesy and practicality.

    The conversation takes a sobering turn as we address the recent and sudden shutdown of a venue. This heartbreaking scenario serves as a stark reminder of the fragility of plans and the ethical crossroads faced by businesses in crisis. Through the turmoil faced by displaced couples, we spotlight the ripple effects on the industry and the beacon of hope offered by local venues extending a helping hand. Together with our guests, we delve into the responsibilities of venue owners, debating the intersection of business acumen and moral obligation, and the lessons we can all learn from such industry upheavals.

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety

  • Embark on a journey with us as we unravel the hidden truths behind vendor meals at weddings, a topic that's sparked more debate than you might think. Krisy and Laurie delve into the ins and outs of the "why, when, and where" those working your special day should eat. It's a candid look at the wedding industry, where we're setting the record straight on the essential timing of meals for vendors to ensure they're energized and poised to capture every cherished moment without missing a beat.

    As the conversation unfolds, we share personal anecdotes and insights into the real risks of skimping on vendor meals - think photographers missing shots because of hunger-induced fatigue. We're laying bare the facts and urging for contractual clarity, robust client education, and a harmonious synergy between catering and coordination. Understanding and respect for all involved parties are the linchpins of any successful event, and we're here to tell you why.

    Closing our enlightening exchange, the spotlight is shone on the irreplaceable role of certified wedding planners. These professionals are the maestros behind the scenes, ensuring that photographers and other vendors can snag that quick bite without the fear of missing the first dance or the cake cutting ceremony. By tuning in, you're not just listening to a podcast episode; you're joining a movement dedicated to upholding the highest standards for wedding experiences across the board.

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety

  • Embark on an enchanting journey with us, Aisha Garnett, and Courtney Justice, a Master Certified Wedding Planner and owner of Just Us Weddings and Events, as we walk you through the dreamy realm of destination weddings. Uncover the magnetic pull of picturesque countries such as France and Italy, and the practicalities of orchestrating an unforgettable "I do" far from home. Prepare to be captivated as we discuss the industry's skyrocketing growth, forecasted to reach a breathtaking $105 billion by 2028, and the importance of transparent budget discussions to ensure guests aren't burdened by unexpected expenses.

    Navigating the intricacies of destination wedding planning requires finesse, from mastering local customs to managing the maze of travel logistics for your guests. Our conversation covers the crucial role of travel planners, the nuances of cultural differences, and the art of balancing expectations with reality when it comes to guest accommodations and documentation. If you're a wedding professional expanding your horizons with couples who are dreaming of a romantic overseas ceremony, gain valuable insights into selecting a location that echoes their vision and making every detail count on their special day.

    Join us as we also shine a light on the emotional backbone of the wedding industry – the memories captured and cherished. We share heartrending tales, like that of a photographer's stolen SD card, holding irreplaceable wedding images, and discuss the lengths photographers and planners go to in safeguarding these precious moments. Understand how attention to detail and effective collaboration among vendors can create a seamless and memorable experience, and explore the high stakes and pressures that wedding professionals navigate to deliver perfection on one of life's most significant occasions.

    www.cwpsociety.com | [email protected] | IG: @cwpsociety | FB: @cwpsociety