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In this episode of The Know Like Trust Podcast, I sit down with the incredible Laura Gassner Otting, Wall Street Journal bestselling author, serial entrepreneur, and a regular contributor on Good Morning America. We dive into her latest book, Wonderhell, and the emotional rollercoaster of success—how achieving something great can leave you both exhilarated and overwhelmed by what’s next.
Laura shares:
✨ Why success can be both wonderful and hellish at the same time
✨ The burden of potential and how to harness it for growth
✨ A simple formula for landing media opportunities to build your brand
✨ How to be unapologetic about your ambition and show up boldly in your businessGrab Laura's Book: https://lauragassnerotting.com/resources/#books
Learn more about Laura: https://lauragassnerotting.com/
Follow Laura @heylgo on all the socials
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In Episode 106 of Know Like Trust for Real Estate, I'm joined by Paul Zweben, a former chef and restaurateur turned top-producing real estate professional in Manhattan.
Paul, alongside his wife Carolyn, leads the Zweben Team, known for its innovative approach to real estate.
What sets Paul apart? He seamlessly integrates his 30 years of culinary expertise into his real estate brand, creating a memorable and engaging experience for his clients. In this episode, Paul shares how his passion for cooking has become a powerful differentiator in a crowded industry. From hosting cooking events for clients to crafting real estate analogies through food, Paul’s approach proves that standing out means bringing your full self to your business.
Tune in to discover:
How Paul transitioned from running restaurants to selling real estate The ways he infuses his love of food into his real estate business Why authenticity and differentiation are the keys to success The biggest lesson he brought from the restaurant industry into real estate (this one may surprise you)Visit Paul on his website here.
Follow Paul on Instagram.
Subscribe to Paul's YouTube page.
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In this episode of Know Like Trust, I’m joined by the unapologetic, no-nonsense president of the Zero F’s Club, Erica Reitman. Erica is known for her fearless approach to branding and content creation, helping entrepreneurs break free from self-sabotage and lean into their unique voices.
We dive deep into:
How Erica developed her brand voice (spoiler: it didn’t happen overnight) Why trying to sound like everyone else is the fastest way to be ignored The power of showing up as your full self—online and in business The one shift you need to make to stop overthinking your content Why giving away your best insights actually builds trust (not dilutes your value)If you’ve ever felt stuck trying to “find” your voice or worried about standing out too much, this episode will give you the permission slip you need. Listen now and take Erica’s 30-day challenge to start showing up unapologetically.
Grab Erica's FREE GUIDE and learn how to plan a CEO MILLIONAIRE DATE--a step-by-step blueprint to crush limiting beliefs, reset your money mindset and start running your life like the six figure [or seven figure👀] powerhouse you're meant to be.
💬 Connect with Erica: Instagram | Website -
I’m joined by my longtime friend and marketing powerhouse, Wayne Partello. Wayne has had an incredible career—from his early days as a nightclub DJ to leading marketing for major sports teams like the Miami Dolphins and the San Diego Padres. Now, as the co-founder and CEO of Cuento Marketing, he helps brands find and amplify their unique stories.
Wayne and I dive deep into:
✨ The power of authentic brand voice—how to build a reputation that sticks.
✨ Why storytelling is the foundation of successful marketing.
✨ The importance of owning who you are in business (and in life).
✨ How real estate professionals (and entrepreneurs in any field) can stand out by embracing what makes them different.Wayne’s journey is proof that knowing your value, being unapologetically yourself, and telling your story can lead to extraordinary opportunities. His insights will inspire you to rethink how you show up in your business.
Connect with Wayne & Quinto Marketing:
Website: https://cuentomarketing.com/ LinkedIn: https://www.linkedin.com/in/waynepartello/ -
In this episode, we kick off the new year with real estate industry icon Wendy Forsythe, Chief Marketing Officer at eXp Realty.
Wendy shares her unique perspective on personal branding, including how to uncover your authentic self, create meaningful content, and stay relevant in a rapidly changing industry. She also highlights eXp’s groundbreaking partnership with Canva, empowering agents to build their brands with powerful, accessible tools.
Tune in to learn how to leverage your story, connect authentically, and navigate the evolving real estate landscape.
Learn more about eXp Realty: https://www.exprealty.com/
Follow Wendy on all the socials:
Instagram: https://www.instagram.com/brandwendy/
Facebook: https://www.facebook.com/wendy.forsythe
LinkedIn: https://www.linkedin.com/in/wendyforsythe/
Rate, Review, Follow & Share!"Christine has a warm and welcoming style that brings out the best of her guests and shares it brilliantly with all her listeners." - If you're feeling all the feels too, please stop by the podcast, rate it and leave us a review. It really does help boost the show.
Is there someone you think I should talk to? Heck, tell me who it is. Send me an email at [email protected].
Here are all the ways to connect:
Christine George Instagram
Sign up for The Sunbeam newsletter: postandbeamcreative.com
Post & Beam YouTube Channel
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In this episode of Know Like Trust, Christine kicks off 2025 with a powerful message about personal branding—the key to standing out in real estate and attracting the right clients. She shares her perspective on what personal branding really means and how it can transform your business and life. Plus, she introduces an exciting new format for the podcast: each month will focus on a new big idea, complete with expert interviews and free webinars designed to give you actionable insights.
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Hey friends, today I've got a quick mini-episode about my love for mapping out the year ahead—aka my favorite season: business planning season! Inspired by childhood road trips and my mom’s old-school maps, I’ll walk you through practical tips to set yourself up for a successful 2025.
Here’s what we cover:
✨ Why business planning is a must (and how it saves time and stress). ✨ The importance of awakening and articulating your personal brand. ✨ How to amplify your brand with a marketing strategy that works.
Plus, I’m introducing ELEVATE—my 3-week coaching program to help you awaken, activate, and amplify your brand with clarity and confidence. Classes start January 8th, and spaces are limited, so don’t wait!
Rate, Review, Follow & Share!"Christine has a warm and welcoming style that brings out the best of her guests and shares it brilliantly with all her listeners." - If you're feeling all the feels too, please stop by the podcast, rate it and leave us a review. It really does help boost the show.
Is there someone you think I should talk to? Heck, tell me who it is. Send me an email at [email protected].
Here are all the ways to connect:
Christine George Instagram Schedule a free consultation with Christine Sign up for The Sunbeam newsletter: postandbeamcreative.com -
Hey friends, it’s Christine, and I’m back with a Know Like Trust replay of my fantastic discussion with real estate leader Kristine Newell.
Tune in and learn how you can keep your head in the game during tough times in real estate—because, let’s face it, the market is never perfect. Kristine shares her top tips for staying focused, building genuine relationships, and keeping an abundance mindset, no matter what the headlines say. She also drops some wisdom on why gratitude is the secret sauce to staying happy and successful—not just in business, but in life.
Plus, Kristine is offering a FREE gratitude guide to help you start your mornings on a positive note! So, if you’re ready to shift your mindset, focus on what you can control, and rock your real estate career, hit play now! And don’t forget to grab Kristine’s gratitude guide at KristineNewell.com.
Rate, Review, Follow & Share!"Christine has a warm and welcoming style that brings out the best of her guests and shares it brilliantly with all her listeners." - If you're feeling all the feels too, please stop by the podcast, rate it and leave us a review. It really does help boost the show.
Is there someone you think I should talk to? Heck, tell me who it is. Send me an email at [email protected].
Here are all the ways to connect:
Christine George Instagram Schedule a free consultation with Christine Sign up for The Sunbeam newsletter: postandbeamcreative.com -
Welcome back to Know Like Trust! Today, I’m joined by Julia Douglas, creator of Behavioral Punctuation—and wow, you're in for a fresh perspective!
Julia introduces us to her fascinating concept of using punctuation as a tool to elevate leadership and communication. From knowing when to “put a period” on projects to using an “exclamation point” to celebrate team wins, Julia’s method offers simple but powerful ways to connect with others and lead with intention.
She also dives into the “question mark” as a gateway to curiosity and collaboration, and explains how understanding these “punctuation preferences” can bring teams closer and improve outcomes.
If you’re ready for an inspiring new approach to leadership and relationships, hit play now! And don’t miss Julia’s 5-minute mini-keynote on Vimeo—just search “Behavioral Punctuation” and get ready to see communication in a whole new way.
Rate, Review, Follow & Share!"Christine has a warm and welcoming style that brings out the best of her guests and shares it brilliantly with all her listeners." - If you're feeling all the feels too, please stop by the podcast, rate it and leave us a review. It really does help boost the show.
Is there someone you think I should talk to? Heck, tell me who it is. Send me an email at [email protected].
Here are all the ways to connect:
Christine George Instagram Schedule a free consultation with Christine Sign up for The Sunbeam newsletter: postandbeamcreative.comHere's how to connect with Julia:
Momenteam.com Julia Douglas, Behavioral Punctuation on Vimeo Julia Douglas on LinkedIN -
Welcome back to Know Like Trust! Today, I’m chatting with Michelle Goodridge, Founder and CEO of Real MG, a global networking community for women in real estate—and you’re in for something special!
Michelle talks about building a supportive, meaningful community and how small acts, like sound baths at her events, bring fresh energy to real estate. We also dive into setting boundaries, avoiding burnout, and staying true to what brings you joy in this fast-paced industry.
If you’re looking to reignite your purpose and deepen connections, get comfy and hit play! And don’t miss Michelle’s insights by following Real MG on social.
Rate, Review, Follow & Share!"Christine has a warm and welcoming style that brings out the best of her guests and shares it brilliantly with all her listeners." - If you're feeling all the feels too, please stop by the podcast, rate it and leave us a review. It really does help boost the show.
Is there someone you think I should talk to? Heck, tell me who it is. Send me an email at [email protected].
Here are all the ways to connect:
Christine George Instagram Schedule a free consultation with Christine Sign up for The Sunbeam newsletter: postandbeamcreative.comHere's how to connect with Michelle:
RealMG.com [email protected] Michelle Goodridge on LinkedIN Michelle Goodridge on Instagram -
Welcome back to Know Like Trust! Today, I’m chatting with creative entrepreneur and business strategist Darnell Brown— and my goodness, you're in for a treat!
Today, we’re diving into how to unleash your creativity to grow your business and connect with your audience. Darnell shares his best tips for staying curious, being resourceful, and approaching clients with empathy — whether you’re an introvert or extrovert.
Darnell also shares how to stay top-of-mind with clients, even when transactions are slow— SPOILER ALERT: it’s all about genuine care and connection! Plus, we talk about anticipating objections and personalizing outreach for stronger relationships.
If you’re ready to unleash your creativity, supercharge your entrepreneurial journey, and have some fun, hit play now! Don’t forget to grab Darnell’s free gift, “Amplify Your Time,” at darnellbrown.com/amplify.
Rate, Review, Follow & Share!"Christine has a warm and welcoming style that brings out the best of her guests and shares it brilliantly with all her listeners." - If you're feeling all the feels too, please stop by the podcast, rate it and leave us a review. It really does help boost the show.
Is there someone you think I should talk to? Heck, tell me who it is. Send me an email at [email protected].
Here are all the ways to connect:
Christine George Instagram Schedule a free consultation with Christine Sign up for The Sunbeam newsletter: postandbeamcreative.comHere's how to connect with Darnell:
DarnellBrown.com [email protected] Join Forge -
In this REPLAY episode of Know Like Trust, I sit down with Jocelyn Vas, a rockstar real estate agent, licensed clinical mental health counselor, and the Chief Knowledge Officer at Final Offer. Jocelyn is on a mission to fix the broken home buying process. She gives us the scoop on how she’s using this game-changing tech platform to revolutionize the industry with transparency and clarity. By bringing real-time offer alerts and negotiations front and center, Final Offer is making the experience better for both agents and clients.
Tune in to discover the current challenges in the home buying process, the innovative solutions Final Offer provides, and why embracing this technology is essential for the future of real estate.
Rate, Review, Follow & Share!"Christine has a warm and welcoming style that brings out the best of her guests and shares it brilliantly with all her listeners." - If you're feeling all the feels too, please stop by the podcast, rate it and leave us a review. It really does help boost the show.
Is there someone you think I should talk to? Heck, tell me who it is. Send me an email at [email protected].
Here are all the ways to connect:
Christine George Instagram Jocelyn Vas at [email protected] Learn more about Final Offer: finaloffer.com Sign up for The Sunbeam newsletter: postandbeamcreative.com -
Hey friends, it’s Christine, and I’m back with another episode of Know Like Trust! Today, I’m sitting down with real estate leader Kristine Newell, and trust me, you’ll want to take notes on this one!
We’re diving into how you can keep your head in the game during tough times in real estate—because, let’s face it, the market is never perfect. Kristine shares her top tips for staying focused, building genuine relationships, and keeping an abundance mindset, no matter what the headlines say.
She also drops some wisdom on why gratitude is the secret sauce to staying happy and successful—not just in business, but in life. Plus, Kristine is offering a FREE gratitude guide to help you start your mornings on a positive note!
So, if you’re ready to shift your mindset, focus on what you can control, and rock your real estate career, hit play now! And don’t forget to grab Kristine’s gratitude guide at KristineNewell.com.
Rate, Review, Follow & Share!"Christine has a warm and welcoming style that brings out the best of her guests and shares it brilliantly with all her listeners." - If you're feeling all the feels too, please stop by the podcast, rate it and leave us a review. It really does help boost the show.
Is there someone you think I should talk to? Heck, tell me who it is. Send me an email at [email protected].
Here are all the ways to connect:
Christine George Instagram Schedule a free consultation with Christine Sign up for The Sunbeam newsletter: postandbeamcreative.com -
Hey friends! It's Christine here with a mini pod episode of Know Like Trust for Real Estate. Let's get straight to the point: it’s time to audit your personal brand—and don't worry—no accountant necessary!
Your personal brand is so much more than a logo or a catchy tagline. It’s the vibe you’re putting out, the story you’re telling, and the value you bring to your clients every day. REALTORS, your brand is the first impression you make, and if it’s not working for you, it’s definitely working against you.
In under 10 minutes, we’ll break down why regular brand audits are a must to stay consistent, relevant, and trustworthy. Plus—I’ve got you covered with a free Brand and Digital Audit Checklist to make it super simple!
Ready to make sure your brand shine? Grab your free checklist at https://www.postandbeamcreative.com/brandaudit
and let’s get you polished to perfection!
Rate, Review, Follow & Share!"Christine has a warm and welcoming style that brings out the best of her guests and shares it brilliantly with all her listeners." - If you're feeling all the feels too, please stop by the podcast, rate it and leave us a review. It really does help boost the show.
Is there someone you think I should talk to? Heck, tell me who it is. Send me an email at [email protected].
Here are all the ways to connect:
Christine George Instagram Schedule a free consultation with Christine Sign up for The Sunbeam newsletter: postandbeamcreative.com -
In this episode of Know Like Trust, I chat with my good friend and mentor, the fantastic Katie Lance, CEO and Co-Founder of Katie Lance Consulting, about navigating growth and embracing change in the real estate industry.
Katie shares her journey from early startup struggles to remarkable success, emphasizing the critical role of consistency, discovering your unique voice, and staying adaptable to industry changes. We talk about real, actionable strategies for crafting a powerful brand, mastering intentional social media management, and "fighting the overwhelm" to drive business growth.
Tune in for an insightful conversation packed with inspiration and actionable advice for anyone looking to thrive in real estate and beyond.
Register for Katie and Christine's in-person Amplify workshop here: https://www.katielance.com/amplify
Register for Katie's Mastermind program here:
https://www.katielance.com/mastermind
Rate, Review, Follow & Share!"Christine has a warm and welcoming style that brings out the best of her guests and shares it brilliantly with all her listeners." - If you're feeling all the feels too, please stop by the podcast, rate it and leave us a review. It really does help boost the show.
Is there someone you think I should talk to? Heck, tell me who it is. Send me an email at [email protected].
Here are all the ways to connect:
Christine George Instagram Katie Lance at [email protected] Katie Lance Instagram Sign up for The Sunbeam newsletter: postandbeamcreative.com -
In this episode of Know Like Trust, I chat with Colleen Barry, CEO of Gibson Sotheby’s International Realty in Massachusetts, about the transformative power of connection in the real estate industry - and in life.
Colleen shares her inspiring journey of building a successful real estate firm by fostering genuine connections. We discuss everything from what positive leadership can look like, being present as a parent, some good books, and more!
Tune in for a great conversation proving that real connections and a positive mindset aren’t just nice to have, but essential for thriving in the competitive world of real estate.
Rate, Review, Follow & Share!"Christine has a warm and welcoming style that brings out the best of her guests and shares it brilliantly with all her listeners." - If you're feeling all the feels too, please stop by the podcast, rate it and leave us a review. It really does help boost the show.
Is there someone you think I should talk to? Heck, tell me who it is. Send me an email at [email protected].
Here are all the ways to connect:
Christine George Instagram Colleen Barry at GibsonSothebysRealty.com Colleen Barry Instagram Sign up for The Sunbeam newsletter: postandbeamcreative.com -
Hey everyone! Buckle up because in this episode of Know Like Trust, I’m chatting with the powerhouse real estate duo from Watertown, Massachusetts: Mike Delrose Sr. and Mike Delrose Jr. These guys are not just veterans in real estate—they’re legends.
Together, we dive into the change in real estate commissions that’s hitting Massachusetts. Mike Sr. shares his no-nonsense perspective on how seasoned pros can handle these changes. Mike Jr. jumps in with a fresh perspective on educating clients and adjusting strategies in this new landscape. From first-time homebuyers to luxury markets, these guys have seen it all and have some exceptional advice for staying ahead.
Curious about how this affects you or your clients? Want to know why seasoned agents are still the ones to beat? Tune in for some great insight and solid strategies!
Rate, Review, Follow & Share!
"Christine has a warm and welcoming style that brings out the best of her guests and shares it brilliantly with all her listeners." - If you're feeling all the feels too, please stop by the podcast, rate it and leave us a review. It really does help boost the show.
Is there someone you think I should talk to? Heck, tell me who it is. Send me an email at [email protected].
Here are all the ways to connect:
Christine George Instagram DelRose McShane Team at Coldwell Banker Sign up for The Sunbeam newsletter: postandbeamcreative.com Check out our AMAZING digital course, Clicks to Closings -
In this episode of Know Like Trust, I chat with Cynthia Cohn, a top-performing real estate pro from Pasadena, California, and former Ritz-Carlton hospitality expert.
Cynthia shares how her experience in luxury hotel service has shaped her meticulous approach to real estate. We explore how the Kaizen Method informs her approach to setting and acheiving her goals. And we dive into how she manages seamless client experiences - including remote property sales during the pandemic!
Tune in to hear how Cynthia’s client-centric mindset, strategic systems, and resilience have driven her success, and gain insights into overcoming industry challenges with transparency and clear communication.
Rate, Review, Follow & Share!"Christine has a warm and welcoming style that brings out the best of her guests and shares it brilliantly with all her listeners." - If you're feeling all the feels too, please stop by the podcast, rate it and leave us a review. It really does help boost the show.
Is there someone you think I should talk to? Heck, tell me who it is. Send me an email at [email protected].
Here are all the ways to connect:
Christine George Instagram Cynthia Cohn at [email protected] Cynthia Cohn Instagram Sign up for The Sunbeam newsletter: postandbeamcreative.com - Visa fler
