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  • The biggest shifts often begin with a single decision—and Cynthia Thurlow’s story proves it. As a nurse practitioner turned CEO and Founder of the Everyday Wellness Project, Cynthia built a global platform in women’s wellness by staying laser-focused on what really mattered to her. In our chat, she opens up about how being intentional in her choices created opportunities she never imagined. Her journey feels like a playbook for anyone ready to take bold steps toward their own success.

    We also talked about how Cynthia uses her podcast, Everyday Wellness, to connect in the most meaningful ways with her audience. She shared some clever tricks—like her "Ask Me Anything" sessions—that keep listeners coming back for more. And just wait until you hear about her new lifestyle brand, The Midlife PAUSE! This sneak peek into her vision for the next five years might leave you feeling inspired to dream even bigger.

    By the way, if you’re looking to grow your income without being tied to your practice, don’t miss our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income. It’s packed with strategies to help you work smarter, not harder. You can grab your copy here: https://bit.ly/42YnYki. Let’s make more time and money freedom a reality!

    Timestamps:

    [00:02:36] TEDx talk impact on business.

    [00:06:03] The power of intentionality.

    [00:09:00] Authentic representation of women.

    [00:11:18] Transitioning to women's wellness.

    [00:15:50] Audience feedback guiding podcast content.

    [00:18:30] Educate, inspire, and empower listeners.

    [00:20:44] Midlife pause lifestyle brand.

    [00:23:18] Men's hormonal changes.


    Memorable Quotes:

    "I always tell people intentionality is important. Everything in our lives, being intentional in every one of your actions is so important." [00:05:56] – Cynthia Thurlow

    "Number one, your listeners are going to be interested in what you're interested in if you make it applicable to them. Number two, I think that I regularly do AMAs (Ask Me Anything). They're very popular for a reason. I answer all the questions. I call up people. People love having their names called out. They're like, ‘this is Sharon from Pennsylvania.’ People love that acknowledgment so they feel like they're part of a movement." [00:16:42] – Cynthia Thurlow

    Connect with Cynthia Thurlow:
    Website: https://www.cynthiathurlow.com/
    Instagram: https://www.instagram.com/cynthia_thurlow_/

    Facebook: https://www.facebook.com/CHTWellness

    YouTube: https://www.youtube.com/cynthiathurlow

    Links Mentioned In This Episode:

    Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

    Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

    Get your playbook below click here👇

    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

    Produced by Evolved Podcasting: www.evolvedpodcasting.com




  • Sometimes success is less about getting it perfect and more about just going for it. Jennifer Cohen, Host and Founder of the top 10 podcast Habits and Hustle shares how bold action took her from fitness trainer to wellness entrepreneur. She opens up about what it really takes to build a brand and stay authentic, and her top advice for anyone ready to make their mark. If you’ve been waiting for a sign to stop overthinking and start doing, Jennifer’s story might be the nudge you need to get moving.

    Jennifer also breaks down why exercise isn’t just about staying fit—it’s a mental edge that clears your mind and fuels success. We also get into her thoughts on hustle, work-life balance (or lack of it), and how she’s redefined what it means to build a thriving business. She doesn’t hold back on what it takes to build genuine connections and a loyal community around your brand.

    And hey, if you’re ready to add more freedom and flexibility to your business, we’ve got something for you. Grab our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income. It’s all about creating more time and money without being tied to your practice 24/7. Trust us, it’s a game-changer—get it here: https://bit.ly/42YnYki.

    Timestamps:

    [00:01:47] Health entrepreneur origin story.

    [00:04:54] Creating opportunities in fitness.

    [00:08:11] Podcasting as a career pivot.

    [00:11:46] Curiosity as a gateway.

    [00:15:32] Exercise as a success habit.

    [00:19:38] Hustle versus work-life balance.

    [00:21:39] Creating habits for success.

    [00:25:29] Passion vs. career path.

    [00:30:30] Authenticity in wellness branding.

    [00:34:02] Making money vs. being famous.

    Memorable Quotes:

    "We actually get very stuck in our own brain by overthinking that we end up doing nothing. We just think and think and then nothing happens versus just taking action." [00:03:24] – Jennifer Cohen

    "I always tell people is–what are you doing it for? Are you doing it for vanity reasons because you want to be famous? Are you doing it because you actually want to make money? Making money and being famous are two separate things. Figure out what you want and then go that way." [00:33:46] – Jennifer Cohen

    Connect with Jennifer Cohen:

    Website: https://www.jennifercohen.com/

    Instagram: https://www.instagram.com/therealjencohen/

    Facebook: https://www.facebook.com/therealjencohen/

    Links Mentioned In This Episode:

    Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

    Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

    Get your playbook below click here👇

    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

    Produced by Evolved Podcasting: www.evolvedpodcasting.com

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  • It’s a whole new perspective when you’ve been on the other side of the stethoscope. Dr. Tanya Destang-Beaubrun, a Family Physician, found herself in that exact spot, realizing just how much more there is to caring for people than just managing symptoms. That experience shifted everything for her, leading her from traditional medicine into functional medicine, where she now treats patients as whole individuals—physically, emotionally, and spiritually. Now, she’s using that approach to change lives in her community on the beautiful island of St. Lucia.

    Recorded live at the Mindshare Leadership Summit 2024, this conversation explores Dr. Tanya’s journey of going from a conventional practice to creating the Caribbean’s first functional and integrative clinic. She opens up about the challenges of making that shift, the power of authenticity in healthcare, and the way focusing on her unique approach has transformed her practice. You’ll also hear some fun behind-the-scenes stories, like her recent spotlight on international TV, and how she’s helping patients and practitioners see health differently.

    If you’re curious about creating a practice that gives you more flexibility and freedom, don’t miss the chance to grab our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income. It’s all about helping you build more financial freedom beyond patient hours. Download it here: https://bit.ly/42YnYki.

    Timestamps:

    [00:02:09] Healing through functional medicine.

    [00:05:37] Importance of niching down.

    [00:08:12] Authenticity in patient connection.

    [00:13:00] Playing sound bowls on television.

    [00:15:02] Healing through media exposure.

    [00:18:07] Opportunities and self-care journey.

    [00:20:13] Embracing self-worth and charging for services.

    Memorable Quotes:
    "I would say I am a better person. I'm a better wife and a mother as well because there's so much clarity now on everything I do." [00:07:43] – Dr. Tanya Destang-Beaubrun

    "Mindshare also teaches you about the importance of your self-worth—and charging for what you are worth. And that was another big thing for me, charging more and being scared to raise the prices because…what would they think? But I remember in one of the modules and said, the right people are just waiting for you—and you need to be ready to serve them. And I stand here ready to serve." [00:20:20] – Dr Tanya Destang-Beaubrun

    Connect with Dr. Tanya Destang-Beaubrun:

    Website: https://tanyabeaubrun.com/

    Instagram: https://www.instagram.com/drtanyabeaubrun/

    Facebook: https://www.facebook.com/tanya.destangbeaubrun.5/

    Links Mentioned In This Episode:

    Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

    Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

    Get your playbook below click here👇

    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

    Produced by Evolved Podcasting: www.evolvedpodcasting.com




  • Ever wonder what it truly means to take control of your own healing and turn it into something bigger? Maggie Berghoff did just that, shifting from her role as a nurse practitioner to a top business mentor and strategist who’s now helping health and wellness pros build businesses that align with their values and passions. After overcoming her own health struggles with functional medicine, Maggie knew she wanted to help others find freedom in their work. Her story is a mix of resilience, business savvy, and heart—a journey that’s as inspiring as it is real.

    In this episode, Maggie shares how building a supportive community made all the difference, creating a space where health entrepreneurs can connect and thrive together. She also talks about finding her focus and offering real-life tips for anyone thinking about narrowing their own path to better serve clients. Maggie’s got some super practical time-management hacks, too, balancing her business with family life in a way that keeps her grounded. And for anyone looking for a guide along the way, she’s all about mentorship—learning from people who’ve been there before.

    Want to take the first step toward more freedom in your business? Grab our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income. It’s packed with tips to help you create more time and money freedom—perfect for anyone ready to break out of the time-for-money grind. Download it here: https://bit.ly/42YnYki.

    Timestamps:

    [00:02:45] Functional medicine journey beginnings.

    [00:04:31] Building a health community.

    [00:07:07] Time management in entrepreneurship.

    [00:09:43] Be your own first client.

    [00:13:14] Niche down for business success.

    [00:17:48] Three businesses and three children.

    [00:20:41] Personal branding through authenticity.

    [00:23:51] Finding the right mentor.

    Memorable Quotes:

    "People buy from people. So the reason I've been able to grow my community and make the impact I'm making is because of showing up and caring about them." [00:12:43] – Maggie Berghoff

    "It's so powerful and it's free. No ad spend, no ad team, no fancy logistics. Be yourself, post on social media, attract the right people into your offers." [00:14:49] – Maggie Berghoff

    Connect with Maggie Berghoff:

    Website: https://www.maggieberghoff.com/

    Instagram: https://www.instagram.com/maggie_berghoff/

    Facebook: https://www.facebook.com/maggieberghoff/

    LinkedIn: https://www.linkedin.com/in/maggieberghoff

    TikTok: https://www.tiktok.com/@maggie_berghoff

    Links Mentioned In This Episode:

    Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

    Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

    Get your playbook below click here👇

    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

    Produced by Evolved Podcasting: www.evolvedpodcasting.com

  • When was the last time you stopped to really listen to what your patients need? Dr. Anna Cabeca, also known as "The Girlfriend Doctor," gets it. She used to be a traditional OBGYN, but by paying close attention to her patients and asking the right questions, she was able to create products that genuinely help women worldwide. In this episode, Dr. Anna shares how she transformed her practice into a thriving online brand that empowers women everywhere—and trust us, her journey is one you'll want to hear.

    We also get into the marketing strategies that really worked for her—think email funnels, social media, and partnerships that actually move the needle. Dr. Anna opens up about how collaboration took her business to new heights and shares her personal experience with burnout (yes, she’s been there too!). Her advice on setting boundaries and practicing self-care is a must for anyone looking to grow their business without sacrificing their well-being.

    Before you go, don't forget to snag our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income. If you’re ready to stop trading hours for dollars and want to create more time and money freedom, this guide is for you. Grab your copy here: https://bit.ly/42YnYki.

    Timestamps:

    [00:01:39] Transition from doctor to brand.

    [00:05:12] Customer journey and product marketing.

    [00:08:09] Patient needs drive product creation.

    [00:12:39] The power of collaboration.

    [00:16:27] Self-care and burnout management.

    [00:17:15] Gratitude and oxytocin benefits.

    [00:21:20] Community importance and healing.

    [00:24:39] Future vision and product expansion.

    Memorable Quotes:

    "It's never just a pill, a potion, a product, right? It's the education and the empowerment that the individual then has experiences that makes the transformation." [00:04:56] – Dr. Anna Cabeca

    "Community is essential. I mean, really, it's what drives me when I see people from around the world, all different aspects of life, profession, family, religion. I mean, everything coming together for themselves to be a better them, so that they can show up better for those they love for what they want to achieve out of life." [00:21:21] – Dr. Anna Cabeca

    Connect with Dr. Anna Cabeca:

    Website: https://drannacabeca.com/pages/show

    Instagram: https://www.instagram.com/thegirlfrienddoctor/

    YouTube: https://www.youtube.com/@thegirlfrienddoctor

    TikTok: https://www.tiktok.com/@drannacabeca

    Podcast: https://podcasts.apple.com/us/podcast/the-girlfriend-doctor-w-dr-anna-cabeca/id906576942

    Links Mentioned In This Episode:

    Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

    Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

    Get your playbook below click here👇

    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

    Produced by Evolved Podcasting: www.evolvedpodcasting.com




  • Dr. Beverly Yates’ story is one a lot of us can relate to—facing health challenges that end up shifting the entire course of your life. In this episode, she gets real about how her own family’s battle with diabetes pushed her from being an electrical engineer to becoming a leading expert in diabetes care. She also talks about why community and support are crucial for managing chronic health issues and shares how using continuous glucose monitoring has been a game-changer in her approach to diabetes management.

    You’ll hear how Dr. Beverly found her groove by focusing on diabetes care and how narrowing her niche helped her practice grow. She even shares her journey on YouTube, where she went from 900 to over 10,000 subscribers in just two months—crazy, right? If you’re thinking about scaling your practice or building a supportive space for your clients, her expertise in expanding through group programs and bringing in health coaches is gold!

    Plus, don’t miss out on grabbing our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income. Discover how you can stop trading hours for dollars and create more time and financial freedom. Download it here: https://bit.ly/42YnYki.

    Timestamps:

    [00:02:12] Diabetes family history impact.

    [00:04:45] Resuscitating a YouTube channel.

    [00:06:37] YouTube community engagement.

    [00:11:13] Physicians making money.

    [00:12:40] Niching down in health practice.

    [00:15:19] Community and diabetes management.

    [00:18:36] Blood sugar management strategies.

    [00:21:44] AI in healthcare and ethics.

    [00:25:27] Delegating tasks in healthcare.

    [00:28:05] Focus on one thing at a time.

    [00:30:31] Happy customers and health business.

    Memorable Quotes:

    "Part of the journey for me as a practitioner to grow has been to really discover… lean into the fact that there is no such thing as one-size-fits-all advice for blood sugar control that affects everyone evenly — people have bio-individual responses." [00:13:20] – Dr. Beverly Yates

    "You need to be able to eat meals, and you need to be able to drink water and go to the bathroom… Be kind to yourself. Those things. We're in this physical form — we gotta respect that. We have real needs too. And frankly, your patients and clients want to see you taking care of yourself because it empowers them." [00:26:08] – Dr. Beverly Yates

    Connect with Dr. Beverly Yates:

    Website: https://drbeverlyyates.com/

    Instagram: https://www.instagram.com/drbeverlyyates

    Facebook: https://www.facebook.com/drbeverlyyates/

    LinkedIn: https://www.linkedin.com/in/womenshealthexpert/

    YouTube: https://www.youtube.com/c/DrBeverlyYates

    Links Mentioned In This Episode:

    Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

    Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

    Get your playbook below click here👇

    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

    Produced by Evolved Podcasting: www.evolvedpodcasting.com

  • When Dr. Amie Hornaman, also known as The Thyroid “Fixxr,” was facing her own health challenges, she kept running into dead ends with misdiagnoses and confusing information. She didn’t settle for being told her symptoms were her "new normal" and took matters into her own hands. That determination led her to functional medicine, where everything finally clicked—and now she's dedicated to helping other women who feel lost in their health journeys. In this episode, recorded live at the MindShare Summit, she opens up about her own path and how it’s become her mission to help others take control of their thyroid and hormonal health.

    Dr. Amie also shares some practical wisdom on how she built her business from scratch, scaling it to reach more people. She talks about the strategies that have worked for her—like building a solid team and creating multiple income streams, including her successful supplement line. You’ll also hear how staying authentic with her message has built a loyal community that trusts her guidance.

    Looking ahead, Dr. Amie’s got some big goals for 2025, and she’s giving us a sneak peek into her plans for scaling her company and launching her book. And if you’re a health professional wanting to grow your own business, don’t miss out on The Health Professionals Playbook for Adding Multiple Streams of Income. It’s free, and packed with simple strategies to help you make more while working less. Grab your copy here: https://bit.ly/42YnYki.

    Timestamps:

    [00:01:18] Educating women on health empowerment.

    [00:03:51] Scaling a health business.

    [00:06:35] Building a strong team.

    [00:10:40] Authenticity in audience connection.

    [00:14:31] Supplement company growth strategies.

    [00:18:10] Niche down for business success.

    [00:19:34] Collaborate, don't compete.

    Memorable Quotes:

    "You have to find a specialty because it really is true that if you think you're good at everything, you're really good at nothing. So niching down, just like you talk about all the time is number one importance." [00:18:14] – Dr. Amie Hornaman

    "We can all help each other. This isn't a competition. We are our own person and we own it… Collaborate, don't compete, and look at being authentic so you attract the audience you want." [00:19:23] – Dr. Amie Hornaman

    Connect with Dr. Amie Hornaman:

    Website: https://dramiehornaman.com/

    Instagram: https://www.instagram.com/dramiehornaman/

    Facebook: https://www.facebook.com/amiehornamannutrition/

    YouTube: https://www.youtube.com/dramiehornaman

    Links Mentioned In This Episode:

    Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

    Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

    Get your playbook below click here👇

    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

    Produced by Evolved Podcasting: www.evolvedpodcasting.com




  • Turning a personal passion into a thriving business sounds like a dream, right? That’s exactly what Susan Bratton did. She took her own struggles with intimacy and turned them into something truly impactful—helping others improve their relationships while building a wildly successful business. In this episode, Susan shares her journey, from healing her own marriage to creating multiple companies, like Personal Life Media and The 20, that focus on sexual health and vitality. It’s an inspiring story of how she used her personal experiences to build something that not only changes lives but also makes good money.

    Tune in and get a behind-the-scenes look at how Susan scales her business, drives millions in revenue through email newsletters, podcasts, and partnerships, and still finds time to focus on her own well-being. She talks about balancing it all while fostering a team culture that feels more like family—something every entrepreneur can relate to. Plus, Susan’s approach to leadership and cross-training within her company is something you’ll want to hear if you're serious about building a strong foundation for your business. Her perspectives are especially valuable for anyone looking to grow with purpose, not just profit.

    And if you’re ready to stop trading all your time for money, we’ve got something for you. Our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income, will show you exactly how to make that happen. It’s filled with easy, practical tips on how to create more freedom in your life by adding extra income streams. You can grab it right here: https://bit.ly/42YnYki.

    Timestamps:

    [00:02:44] Greatest wound becomes the greatest gift.

    [00:06:06] Sex as a longevity practice.

    [00:09:12] Family-oriented business culture.

    [00:12:45] Spokesperson business strategy success.

    [00:15:18] Driving revenue through partnerships.

    [00:20:02] Networking redefined as an abundance mindset.

    [00:22:24] Broken models of sexuality.

    [00:24:33] Sexual vitality supplement company.

    [00:28:13] Strength training after long COVID.

    [00:32:59] Salve to the sexual soul.

    [00:36:28] Generating revenue for good.

    [00:38:10] Leadership development in business.

    Memorable Quotes:

    "Networking is where you walk into a room and you think about how you can make money for everybody or anybody. You figure out who do I know that could help you or you could help them. It doesn't have to be about me. It's much more abundance mindset. It's much more just a giving economy concept." [00:20:16] – Susan Bratton

    "Why do I like money? I like money because I like to be generous. I like to donate to charities. I like to help people out. So many people have like a negative connotation toward generating revenue. And I just think, boy, the more money you have, the more good you can do in the world." [00:36:12] – Susan Bratton

    Connect with Susan Bratton :

    Website: https://susanbratton.com/

    Instagram: https://www.instagram.com/susanbratton

    Facebook: https://www.facebook.com/trustedhotsexadvisortomillions/

    LinkedIn: https://www.linkedin.com/in/susanbratton/

    Links Mentioned In This Episode:

    Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

    Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

    Get your playbook below click here👇

    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

    Produced by Evolved Podcasting: www.evolvedpodcasting.com




  • Breaking away from the traditional healthcare mold is no small feat, but Dr. Gus Vickery has done just that. After nearly two decades in the insurance-based system, he pivoted to a cash-pay model, significantly reducing the typical timeline for building a successful practice. In this episode, discover how he navigated the ever-changing healthcare landscape, from the Affordable Care Act to evolving patient needs, and what it took to create a thriving business.

    Dr. Gus reveals the critical role that patient value plays in building a sustainable practice and shares his journey in integrating cutting-edge precision medicine into his services. From connecting with local businesses to creating holistic healthcare solutions, tune in to get practical takeaways into the strategies that have driven his success.

    And if you're ready to break free from trading hours for dollars, don't forget to grab The Health Professionals Playbook for Adding Multiple Streams of Income. This FREE E-book is packed with strategies to maximize your income while reclaiming your time. Download your copy here: https://bit.ly/42YnYki.

    Timestamps:

    [00:01:09] Personalized health consultations.

    [00:03:24] Medical career journey and challenges.

    [00:08:35] Importance of financial reserves.

    [00:10:12] Insurance challenges for small businesses.

    [00:12:47] Access to affordable healthcare.

    [00:15:25] Trust in healthcare relationships.

    [00:18:25] Health manual for patients.

    [00:22:22] Community healthcare engagement.

    [00:25:30] Self-pay health services model.

    [00:29:53] Patient transformations through word of mouth.

    [00:32:07] Transitioning to a cash-pay model.

    [00:34:03] Reversing metabolic disease protocols.

    [00:38:09] Root causes of health issues.

    [00:39:29] Children's health and societal awareness.

    Memorable Quotes:

    "You're gonna get really good at what you do, and you're not gonna have to sell yourself because the work you're doing sells you already." [00:28:18] – Dr. Gus Vickery

    "Value is returned for value. Bottom line. Not just because you're a doctor, not just because you offer different services that are in demand—you have to create value for the people you're serving. Always. And that's the first principle always. If you’re not creating values, it’s not gonna return to you." [00:32:25] – Dr. Gus Vickery

    Connect with Dr. Gus Vickery:

    Website: https://drgusvickery.com/ and https://authentichealth.com/

    Instagram: https://www.instagram.com/drgusvickerymd

    Facebook: https://www.facebook.com/drgusvickerymd

    LinkedIn: https://www.linkedin.com/in/gus-vickery-b5301b15a/

    Links Mentioned In This Episode:

    Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

    Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

    Get your playbook below click here👇

    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

    Produced by Evolved Podcasting: www.evolvedpodcasting.com

  • Building a successful health business can feel like an uphill climb, but Dr. Diane Mueller has proven that it's possible to turn chaos into freedom. From juggling part-time jobs and dodging debt collectors to creating a thriving health practice, she shares the game-changing strategies that helped her break through the noise. In this episode, learn how Dr. Diane discovered her niche, pivoted to a membership-based model, and used her expertise to connect deeply with her audience.

    Dr. Diane doesn’t just talk business—she reveals the secrets behind her effective marketing tactics, like leveraging local advertising and SEO to reach her ideal clients. You’ll also hear how she built a strong, streamlined team using project management tools to stay organized and free up her time. And if you're looking for ways to diversify your income, Dr. Diane shares how she developed e-commerce offerings and low-ticket programs that enhanced both her impact and profitability.

    Are you ready to take your health practice to the next level? Tune in for practical strategies and valuable advice from a health industry trailblazer, and download your FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income. Discover how to stop trading hours for dollars and grow your income with proven and efficient strategies! Download now: https://bit.ly/42YnYki.

    Timestamps:

    [00:02:04] Starting a health practice.

    [00:04:06] Membership-based business model.

    [00:06:54] Niche marketing strategies for growth.

    [00:10:44] Starting a business marketing strategy.

    [00:13:24] Highest ROIs for traffic.

    [00:18:05] Systematizing communication and tasks.

    [00:21:18] Effective hiring through real experiences.

    [00:24:04] Online business transition benefits.

    [00:27:05] E-commerce and product bundling.

    [00:29:15] Community collaboration in healthcare.

    [00:34:16] Community and financial growth.

    [00:37:36] Envisioning your perfect day.

    [00:38:31] Ignite your passion today.

    Memorable Quotes:

    "One of the biggest things that really took my business to the next level and allowed me to start helping more people was actually listening to that feedback of my customer telling me the type of model they want… It was very interesting that everything started really clicking in once I just tuned into the pain of my audience, which was they did not trust even functional medicine doctors anymore." [00:03:58] – Dr. Diane Mueller

    "Start by envisioning your life, what you want your perfect day to look like. And if you're not living close to your perfect day, now there's your answer as far as whether or not to do something different." [00:37:36] – Dr. Diane Mueller

    Connect with Dr. Diane Mueller:

    Website: https://mylibidodoc.com/home-2/ and https://mylymedoc.com/mylymedoc/

    Instagram: https://www.instagram.com/mylibidodoc/

    LinkedIn: https://www.linkedin.com/in/drdianemueller/



    Links Mentioned In This Episode:

    Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

    Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

    Get your playbook below click here👇

    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

    Produced by Evolved Podcasting: www.evolvedpodcasting.com

  • In today’s competitive landscape, building a strong brand goes beyond aesthetics; it’s a crucial element of business success, where your unique personality and values can truly set you apart, especially in the health and wellness sector.

    In this episode, Trina Fisher from Left Right Labs shares her unique branding journey, beginning with an unexpected psych evaluation that shaped her deep understanding of brand identity. Learn how defining your brand’s personality can increase your revenue while fostering stronger connections with your clients. Trina’s expertise offers practical knowledge into how a well-crafted brand can become your biggest asset.

    Trina emphasizes the emotional connection that a clear brand personality creates, helping potential clients feel a sense of familiarity before they even meet you. She shares strategies for involving your team in the branding process, making sure everyone is aligned and enthusiastic about representing your business. If you're looking for actionable tips to build a brand that resonates with clients, this episode is filled with strategies you can apply immediately.

    Ready to take your business to the next level? Don’t forget to download the FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income, and discover the secrets to growing your income without being tied to your practice 24/7. Get your copy now: https://bit.ly/42YnYki.

    Timestamps:

    [00:01:02] Building customer relationships for revenue.

    [00:03:46] Brand personality and revenue increase.

    [00:07:07] Brand soul and personality.

    [00:10:17] Brand personality and perception.

    [00:15:16] Emotional connection in branding.

    [00:16:39] The importance of personal stories.

    [00:20:40] Building relationships through branding.

    [00:23:38] Team involvement in branding.

    [00:27:12] Benefits of brand soul discovery.

    [00:30:30] Team alignment and culture.

    [00:33:13] Transformative company culture.

    Memorable Quotes:

    "When you discover your brand soul, it honestly becomes the fast track to more sales because people feel like they know you. And you get to show up exactly as you are, day in and day out." [00:05:48] – Trina Fisher

    "What's really incredible, this unexpected benefit of knowing your brand personality and your brand soul, is that all of a sudden your team can speak so much easier about what you do because it's been broken down at the highest level." [00:25:54] – Trina Fisher

    Connect with Trina Fisher:

    Website: http://leftrightlabs.com/

    Instagram: https://www.instagram.com/leftrightlabs/

    Facebook: https://www.facebook.com/leftrightlabs/

    Links Mentioned In This Episode:

    Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

    Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

    Get your playbook below click here👇

    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

    Produced by Evolved Podcasting: www.evolvedpodcasting.com

  • Turning an idea into a bestselling book starts with understanding the publishing game. In this episode, Celeste Fine, a top Literary Agent behind dozens of New York Times bestsellers, reveals the crucial steps to take your book from concept to success. Learn how to craft a winning book proposal, build a supportive community, and execute a multi-phase marketing strategy that keeps your book in the spotlight long after launch.

    Celeste shares insider tips on why a clear vision is essential and how a strong phase two strategy can extend your book's reach. Whether you're an aspiring author or looking to elevate your existing work, this episode offers the expert advice you need to navigate the competitive publishing world.

    Before you dive into writing, grab our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income. Learn how to break free from the grind of trading hours for dollars and discover strategies to grow your income with less effort. Download now at https://bit.ly/42YnYki.

    Timestamps:

    [00:01:58] Writing a book proposal.

    [00:04:59] Book deal transformation journey.

    [00:10:20] The power of book proposals.

    [00:13:22] The power of book evangelists.

    [00:17:18] Publishing paradigm shift.

    [00:19:37] The dirty secret of profit shares.

    [00:25:08] What makes someone attractive to an agent?

    [00:26:22] Author equity.

    [00:31:34] Marketing a book before publishing.

    [00:36:09] Marketing strategies for authors.

    [00:39:51] Tracking book sales data.

    [00:42:22] Phase two strategy.

    Memorable Quotes:

    "The first day that the book comes out, I always tell people that's when the baby was born and now you have to raise it because now it takes about three years for a nonfiction book to really get the kind of momentum people want. So you just have to love your book and put on that author hat and stay with the book and take advantage of every opportunity and not just be on to the next." [00:15:11] – Celeste Fine

    "If you don't have a phase two strategy before you publish, then you're probably not going to succeed. So a lot of people spend so much time on their pre-order and on pub strategy, and they don't even begin to think about phase two. And what phase two is, once the book isn't the lead, how do you then soft sell the book on something that still leads?" [00:42:22] – Celeste Fine



    Connect with Celeste Fine:

    Website: https://parkfine.com/

    LinkedIn: https://www.linkedin.com/in/celestebfine

    Instagram: https://www.instagram.com/parkandfine/

    Links Mentioned In This Episode:

    Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

    Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

    Get your playbook below click here👇

    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

  • Podcasts are transforming the way we grow our health businesses by offering accessible, on-the-go learning. In this episode, Viair Myles from The Holistic Sister Circle podcast shares her inspiring story of overcoming health challenges and using podcasting to empower women in the wellness space. She provides actionable insights on leveraging podcasts for business growth, including networking strategies, building a strong wellness team, and maximizing your podcast’s potential.

    Viair’s tips on creating an effective application funnel, selecting impactful guests, and optimizing your podcast's reach are invaluable for anyone looking to start or grow a health podcast. Whether you're new to podcasting or looking to enhance your current show, this episode offers practical advice to elevate your approach.

    Don’t miss out on these valuable strategies for growing your health business. For more ways to increase your income and gain freedom from your practice, download our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income: https://bit.ly/42YnYki.



    Timestamps:

    [00:02:37] Health journey and entrepreneurship story.

    [00:05:09] Building a wellness dream team.

    [00:08:55] Traditional healthcare system challenges.

    [00:11:41] Various healing modalities in focus.

    [00:15:22] Collaboration in podcasting community.

    [00:18:43] Leveraging podcast for sales.

    [00:22:18] Taking action in podcasting.

    [00:25:17] Humanizing yourself outside work.

    [00:29:18] Creating segmented podcast shows.

    [00:32:51] Application funnel importance.

    [00:38:02] Choosing impactful podcast guests.

    [00:39:27] Podcast School Challenge.



    Memorable Quotes:

    "At the end of the day, marketing doesn't stop. You still have to get the word out. You still have to get more people to know about what it is that you're doing. So why not do it in a way where it feels authentic to you and it doesn't feel like another thing that you have to pass on." [00:17:17] – Viair Myles

    "When you're thinking about different types of guests to be on your show, it's really important that you're not picking people that also do exactly what you do because then that defeats the purpose. The purpose is for you to focus on people that complement what you're already doing, to give them an opportunity to learn a little bit more about your services and how you can also bring value to their audience in the future." [00:37:02] – Viair Myles



    Connect with Viair Myles:

    Website: https://theholisticsistercircle.com/home

    Instagram: https://www.instagram.com/viairmyles/

    Facebook: https://www.facebook.com/viair.myles



    Links Mentioned In This Episode:

    Hit the link for more information on The Mindshare Collaborative: https://mindsharecollaborative.com/about/

    Get your tickets for The Mindshare Collaborative Summit: https://mindsharecollaborative.com/summit/

    Get your playbook below click here:

    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

  • Success hinges on trust—both in your brand and your marketing approach. Mike Kim, a Brand Strategist, Speaker, and Author, shares valuable strategies for building that trust and mastering your marketing funnel. In this episode, we explore the core elements of successful marketing, from engaging customers through effective channels to nurturing relationships that last. Mike also reveals how seasonal marketing strategies can boost customer retention and keep your audience excited about your offerings.

    Learn how to leverage marketing systems to maintain strong customer connections and drive long-term success. With practical tips on personal branding and messaging that converts, Mike provides actionable insights for transforming your marketing approach. Whether you're refining your current strategy or starting from scratch, Mike’s expertise will show you how to keep your audience loyal and excited about what you offer.

    Don't miss our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income. Discover how to create more time and money freedom with proven strategies to grow your income without being tied to your practice 24/7. Download it now at https://bit.ly/42YnYki.



    Timestamps

    [00:01:53] Building successful health communities.

    [00:05:32] Long-term marketing strategies.

    [00:09:04] Marketing strategy evolution.

    [00:12:26] The five-step business model.

    [00:15:22] Long-term strategy vs short-term gains.

    [00:18:09] Seasonal impact on marketing.

    [00:21:37] Building trust and authenticity.

    [00:25:48] Core business strategies.

    [00:26:20] Marketing challenges in medical industry.

    [00:29:26] Opening relationships through marketing.

    [00:35:35] The fortune is in the follow.

    [00:38:22] Seasonal marketing strategies.

    [00:41:22] Consistency in business growth.



    Memorable Quotes

    "I know a lot of people these days say attention is the new oil and it's the new currency. It's not, it's trust. All of us who have provided services for our clients, our patients, you know, for many here who are listening and watching, it's trust that keeps them coming back. It's trust that allows them to refer others and send people your way." [00:04:14] – Mike Kim

    "One of the things I always tell people is like, marketing isn't about closing a sale. It's about opening a relationship." [00:29:27] – Mike Kim



    Connect with Mike Kim

    Website: https://mikekim.com/

    Instagram: http://instagram.com/mikekim

    Facebook: https://www.facebook.com/realmikekim

    LinkedIn: https://www.linkedin.com/in/mikekimtv/

    Twitter: http://twitter.com/mikekimtv

    YouTube: https://www.youtube.com/@YouAreTheBrand

    TikTok: https://www.tiktok.com/@mikekimtv



    Links Mentioned In This Episode

    Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

    Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

    Get your playbook below click here👇

    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

  • Picture this: your business is thriving, but are you really setting it up for long-term success?

    Whether you plan to sell or not, preparing your business as if you will is a game-changer. In this episode, Ellen Long, an expert Exit Advisor, reveals essential strategies to optimize your business for a profitable exit. From mastering your finances to building the right team, Ellen’s expertise will help you boost your company’s valuation and secure your future.

    Ellen breaks down the crucial steps of engaging an Exit Advisor early on, ensuring you’re not just reacting to offers but strategically positioning your business for maximum value. This isn’t just about selling; it’s about creating a legacy and having the freedom to make choices on your own terms.

    Ready to take control of your financial future? Don’t miss out on our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income. Discover how to grow your income without being tied to your practice 24/7. Download your copy now at bit.ly/42YnYki and start building more time and money freedom today!



    Timestamps

    [00:00:43] Setting up a business to sell.

    [00:03:37] Learning from past business mistakes.

    [00:07:40] Valuation and EBITDA in business.

    [00:11:52] Leveraging the power of story.

    [00:14:39] Maximizing company value.

    [00:16:17] Strategic acquisitions.

    [00:20:02] Outsourcing and unique abilities.

    [00:25:03] The importance of business rewards.

    [00:25:48] Entrepreneurial vision and growth.

    [00:27:18] Exit checklist and profitability analysis.



    Memorable Quotes

    "The best businesses are the ones that are ready to sell. So if you decide you want to sell your business or not, you're going to have a better business if it's ready to sell. Why? Well, it means that you have a management team in place, hopefully running the business so that you can work on it instead of in it." [00:03:07] – Ellen Long

    "It really is looking at your business and saying, what is so strategic about my business? What amazing things have we built? How can we make them better? What is a buyer going to look at when you look at your company? So really for me, it's let's start looking at our company through the eyes of a buyer instead of a founder." [00:15:30] – Ellen Long



    Connect with Ellen Long

    Website: https://buildprovesell.com/

    Instagram: https://www.instagram.com/ellenlongstyle/

    LinkedIn: https://www.linkedin.com/in/ellenrlong/



    Links Mentioned In This Episode

    Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

    Get your playbook below click here👇

    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1



  • YouTube isn't just for cat videos; it’s a powerful tool for health business owners to skyrocket their growth. In our latest episode, YouTube expert Liz Germain reveals how to harness this platform as a robust search engine for lead generation and long-term success.

    Liz dives into the evergreen nature of YouTube content, explaining how it continues to attract and engage viewers long after the initial upload. She also shares effective monetization strategies, including product sales, affiliate marketing, and brand deals.

    Discover how your health business can benefit from YouTube's unique capabilities. Liz provides actionable tips for creating content that drives traffic and generates revenue, positioning your business for sustained growth.

    By the end of the episode, you’ll understand how to turn YouTube into a reliable source of new clients and income streams. Don’t miss these invaluable insights that could transform your approach to online marketing.

    Ready to take your health business to the next level? Download our FREE E-book, "The Health Professionals Playbook for Adding Multiple Streams of Income," and uncover the secrets to creating more time and money freedom. Get your copy now at https://bit.ly/42YnYki and start maximizing your earning potential with minimal effort.



    Timestamps

    [00:02:51] YouTube for business owners.

    [00:06:06] Evergreen nature of YouTube.

    [00:10:10] YouTube health features.

    [00:13:06] YouTube keyword research insights.

    [00:15:06] Quality of video content.

    [00:19:00] Importance of audio quality.

    [00:21:11] Translator tools and local dialects.

    [00:23:18] AI-generated content regulations.

    [00:27:26] Audience growth strategies.

    [00:32:26] Monetizing YouTube channels.

    [00:35:44] YouTube monetization strategies.



    Memorable Quotes

    "The functionality of YouTube is very much, they're spending a lot more time with you. And so the relationships that can form on YouTube, the easier conversions on the backend of those relationships is really a huge differentiator versus somebody spending a few seconds on a reel or on a TikTok video." [00:03:16] – Liz Germain

    "There's only three reasons people go to YouTube ever. It's education, inspiration, or entertainment. So when it comes to health experts, you're going to mostly, most of the time, you're going to be heavy on the education piece." [00:29:30] – Liz Germain



    Connect with Liz Germain

    Website: https://lizgermain.com/ & https://channelamplifier.com/

    Instagram: https://www.instagram.com/lizdoesvideo/

    Facebook: https://www.facebook.com/lizdoesvideo/



    Links Mentioned In This Episode

    Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

    Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

    Get your playbook below click here👇

    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

  • Healthcare is at its best when it reflects the diverse communities it serves, yet representation remains a significant challenge. Today’s episode unpacks the critical issue of diversity in healthcare, focusing on the barriers that practitioners of color face. With insights from Lauren Powers, head of our new Practitioners of Color Initiative, you'll gain an understanding of the unique health challenges within communities of color. Together, we’ll explore actionable steps to foster a more inclusive healthcare environment.

    Lauren shares compelling stories and success strategies, highlighting the importance of exposure and opportunities for diverse practitioners. We’ll dive into the specific health issues affecting communities of color and the systemic changes needed to address these disparities. You'll walk away with a deeper appreciation for the necessity of representation in healthcare and how it benefits everyone. This episode is packed with real-life examples and practical advice for creating a more equitable healthcare system.

    Don't miss out on this powerful conversation and be sure to grab your FREE copy of The Health Professionals Playbook for Adding Multiple Streams of Income. Learn the secrets to achieving more time and money freedom with proven strategies that can help you grow your income without being tied to your practice 24/7. Download now at https://bit.ly/42YnYki and start maximizing your earning potential with minimal effort.



    Timestamps

    [00:01:04] Practitioners of Color Initiative.

    [00:05:51] Environmental toxins in the black community.

    [00:08:02] Black maternal health issues.

    [00:11:28] Lack of diversity in healthcare.

    [00:15:57] Identifying and supporting practitioners of color.

    [00:18:40] Importance of diverse medical practices.

    [00:20:21] How to get involved.



    Memorable Quotes

    "The exposure and access to practitioners of color who, you know, are doing cool things and making waves in medicine, it's just needed. It really is needed. It is needed for us to have a space and a circle and an environment for the functional medicine and the integrative and alternative holistic practitioners of color who are practicing medicine and health in a way that affects their community and the community at large." [00:03:52] – Lauren Powers

    "When you are able to practice medicine the way that you feel it in your heart and soul, and your message is getting out to the right people, this is just the time. Everybody's trying to heal. And everybody is trying to find their path to wellness and longevity. And damn it, if we can't put these people in the forefront, I mean, what are we doing? We're doing something. Well, that's what we're doing." [00:18:30] – Lauren Powers



    Connect with Lauren Powers

    Instagram: https://www.instagram.com/iamlaurenpowers/

    LinkedIn: https://www.linkedin.com/in/lauren-powers-358a979/

    TikTok: https://www.tiktok.com/@iamlaurenpowers



    Links Mentioned In This Episode

    Collaborative for Practitioners of Color: https://go.mindsharecollaborative.com/poc-1

    Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

    Get your playbook below click here👇

    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

  • Video testimonials hold the key to unlocking higher conversions and fostering genuine trust with consumers. In this episode, Dan Lievens, Founder of Share One, shares powerful insights on how incorporating authentic video testimonials can transform your health business. Learn about the impressive impact of video on conversions, including how it can increase them by up to 62%, and the importance of storytelling in connecting with clients.

    Dan explores the necessity of building trust in today’s landscape filled with fake reviews and AI-generated content. He emphasizes the significance of authenticity and how video testimonials can enhance marketing efforts, engaging your audience effectively. Discover actionable strategies to leverage the power of video and elevate your health business to new heights.

    Don’t miss out on transforming your practice! Also, grab your FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income, and learn how to stop trading dollars for hours. Discover proven strategies to grow your income without being tied to your practice 24/7 by downloading it here: https://bit.ly/42YnYki.



    Timestamps

    [00:01:21] Video testimonials for business growth.

    [00:05:23] Using video testimonials for conversions.

    [00:08:52] Transformational experiences for inspiration.

    [00:12:07] Trust issues in online reviews.

    [00:14:18] Authenticity of video testimonials vs AI.

    [00:17:29] Creating impactful video testimonials.

    [00:21:37] Crafting impactful soundbites.

    [00:24:57] Keeping testimonials relevant.

    [00:27:56] Testimonials impact marketing strategies.

    [00:28:38] Additional statistics and case studies.

    [00:30:21] Dan's book recommendation.



    Memorable Quotes

    "If you were to include video testimonials as part of your marketing, and I mean, when sending a proposal, an email, newsletters, websites, ads, landing pages, all those things, if you start using video testimonials inside of your marketing online, you will see an upwards of 62% in your conversions. And that's absolutely mind-blowing. And it goes to show really what our consumer is looking for today.." [00:05:20] – Dan Lievens

    "Having video testimonials is going to be way better and way stronger than written testimonials because anybody can go to chat GPT today. Not everybody today can generate good video testimonials." [00:16:18] – Dan Lievens



    Connect with Dan Lievens

    Website: https://www.share.one/

    Instagram: https://www.instagram.com/danlievens/

    LinkedIn: https://www.linkedin.com/in/dlievens/



    Links Mentioned In This Episode

    Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

    Get your playbook below click here👇

    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

  • Success is rarely a straight line; it often involves setbacks and failures along the way. Entrepreneur and Best-Selling Author Mike Michalowicz's journey from massive success to hitting rock bottom is nothing short of riveting.

    Learn how he bounced back and built multimillion-dollar companies again, armed with insights that can transform your business. Mike reveals his strategies for growing healthy, profitable companies and building unstoppable teams. His new book, "All In," offers a powerful roadmap for creating a mission-driven business that not only thrives but also serves a greater purpose.

    This episode delves into the significance of having a clear purpose in business and why profitability from day one is crucial. Mike shares actionable advice tailored for health professionals, including doctors, fitness instructors, nutritionists, and health coaches. Discover how to align your personal mission with your business goals and leverage profit-first strategies. By the end, you'll be equipped with the tools to elevate your health business to new heights.

    Ready to stop trading dollars for hours? Download our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income, and uncover proven strategies to create more time and money freedom. Maximize your earning potential with minimal effort by adding additional income streams to your portfolio. Get your copy here: https://bit.ly/42YnYki.



    Timestamps

    [00:04:12] Mike's journey: success and failure.

    [00:09:15] Purpose beyond making money.

    [00:14:13] Doctors being profitable for patients.

    [00:20:06] Price dictates perception.

    [00:20:27] The impact of pricing on perception.

    [00:25:41] The power of investment.

    [00:29:08] Creating a new paradigm.

    [00:30:47] Individual missions in alignment.

    [00:35:26] Finding roles team members love.

    [00:39:41] Profit first strategy.

    [00:40:36] Rethinking doctor titles.



    Memorable Quotes

    "I would argue everyone is wired for wealth. That's our natural tendency, is for accumulation. If you look back to the Neanderthal days, we sought out and hunted to accumulate, collect, and store. It's our natural wiring. We just simply need to now use principles that work with our natural wiring." [00:16:23] – Mike Michalowicz

    "I think the number one form of marketing in the world, the most impactful form of marketing that is least considered is price because price dictates perception." [00:19:53] – Mike Michalowicz



    Connect with Mike Michalowicz

    Website: https://mikemichalowicz.com/

    Instagram: https://www.instagram.com/mikemichalowicz/

    Facebook: https://www.facebook.com/MikeMichalowiczFanPage/

    LinkedIn: https://www.linkedin.com/in/mikemichalowicz/

    YouTube: https://www.youtube.com/@MikeMichalowiczOfficial



    Links Mentioned In This Episode

    Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

    Get your playbook below click here👇

    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

  • The truth about our healthcare system and its shocking gaps in metabolic health might surprise you. In this episode, we explore the impact of Health Savings Accounts (HSA) and Flexible Spending Accounts (FSA) on funding metabolic health interventions tax-free.

    Learn how utilizing these accounts can transform health outcomes through better access to healthy foods, supplements, and exercise. Our special guest, Calley Means, Co-Author of the New York Times bestselling book, Good Energy, and Co-Founder of TrueMed, shares his groundbreaking insights on revolutionizing healthcare.

    Discover how TrueMed is leading the charge in allowing tax-free funds to support metabolic health, and how this innovative approach is reshaping the healthcare landscape. We delve into practical steps health providers can take, including writing letters of medical necessity, to unlock these benefits for their clients. This episode sheds light on the pivotal role metabolic interventions play in preventing and reversing chronic diseases.

    And are you ready to uncover the secrets to financial freedom? Don't miss out on our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income. Learn how to grow your income without being tied to your practice 24/7. Download it now and start maximizing your earning potential with minimal time and effort: https://bit.ly/42YnYki.



    Timestamps

    [00:01:31] Advocating for policy change.

    [00:03:42] The healthcare system's incentive to silo.

    [00:07:18] Radicalization through health podcasts.

    [00:10:48] Atomic Habits and Good Energy.

    [00:14:09] Chronic disease and economic incentives.

    [00:18:23] Personalized healthcare solutions.

    [00:21:24] The bottoms-up revolution

    [00:23:26] Rise of functional medicine solution.

    [00:27:25] Mainstream media and COVID.

    [00:30:36] The healthcare system consolidation.

    [00:34:12] Grocery store layouts and health.

    [00:36:29] Assault on children with sugary cereals.

    [00:39:19] Tax-free qualified medical expenses.

    [00:44:39] HSA-FSA funding for healthcare.

    [00:47:27] Health Savings Accounts gaining momentum.

    [00:51:35] Simplifying HSA and FSA process.

    [00:53:42] HSA, FSA benefits for companies.

    [00:56:41] Finding passion for a cause.

    [01:00:30] Positive vs negative framing.

    [01:05:03] Authenticity in writing and marketing.

    [01:06:17] Content creation in healthcare.



    Memorable Quotes

    "FSAs and HSAs. So this, if you don't fully understand it, I think is really actually the wedge where we can change healthcare. These are tax-free accounts that 80% of the Americans have access to." [00:38:26] – Calley Means

    "I want every company, every American to know that you have the right to work with your doctor for a letter of medical necessity, for red light therapy, for saunas, cold plunges, supplements, healthy food, exercise. So, I just want to be clear. Doctors should be doing that." [00:50:01] – Calley Means



    Connect with Calley Means

    Website: https://calleymeans.com/

    Instagram: https://www.instagram.com/calleymeans/

    LinkedIn: https://www.linkedin.com/in/calley-means-a29b5512/

    Twitter: https://x.com/calleymeans



    Links Mentioned In This Episode

    Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

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    THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1