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  • Join us for an in-depth discussion with three different perspectives on the future of energy. We'll explore the potential impacts of Trump's policies on renewable energy, fossil fuels, and the environment. With the Inflation Reduction Act (IRA) driving historic clean energy investments, we're at a critical juncture as Trump begins his second term. Tune in as we navigate the complex landscape of the energy industry's future.

    The solar industry has proven its resilience time and again. During Trump’s first term, solar capacity in the U.S. surged by 128%, exceeding 100 GW despite a federal focus on fossil fuels, according to SEIA. That same spirit of adaptation is palpable today, as the clean energy sector braces for a second term marked by deregulation, energy “trade-offs,” and a growing corporate appetite for renewables. 

    David Roberts, respected journalist and progenitor of Volts.wtf, explores the unpredictability of the Trump’s energy policies and how coalitions have become a vital counterbalance to federal uncertainty. 

    Travis Kavulla, Vice President of Regulatory Affairs at NRG Energy, provides a detailed look at regulatory developments, including the potential impact of Chris Wright’s leadership at DOE and how  the Federal Energy Regulatory Commission's (FERC) evolving role could shape market dynamics.

    Aaron Nichols, Marketing and Advocacy Specialist at Exact Solar, scoured dozens of articles on the subject and reflects on how Trump’s initial term unexpectedly mobilized the solar industry, sparking collaboration that continues to fuel growth. 

    Despite the challenges, there are significant opportunities. Corporate renewable investments, driven by the AI boom and energy-hungry data centers, are reshaping market demand. Industry coalitions are demonstrating the power of collective advocacy in influencing policy and preserving growth. Federal agencies like FERC and DOE are at the forefront of decisions that could redefine the balance between fossil fuels and clean energy. The solar sector is once again proving its resilience, channeling innovation and determination to meet the moment.

    With Inauguration Day just around the corner, the direction of U.S. energy policy hangs in the balance. Will deregulation spur clean energy growth, or will shifting priorities pose new challenges? Tune in to find out more.

    If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.

    Our Platinum Presenting Sponsor for SunCast is CPS America!

    SunCast is proudly supported by Trina Solar.

    You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.

    Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.

    Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling:

  • Increasingly, it seems that corporate philanthropy (and even personal giving) are reactive rather than proactive.  Today’s episode challenges that notion with an insightful look into the relationship REC Solar’s Cary Hayes has formed with Alex Honnold and his Honnold Foundation, which REC has supported for years with both cash and in-kind donations.  Why does Cary believe this is a meaningful part of their annual marketing budget? Hear Cary, Alex & Nico discuss why this is an overlooked marketing line item for most companies, and consider for yourself if supporting non-profits should be more prevalent in yours or anyone’s annual budget.

    Alex Honnold is best known for his daring free solo climbs, but his true passion lies in bringing clean energy to the world's most underserved communities. In a compelling conversation with Cary Hayes, President-America's at REC, Honnold shares the origin and evolution of the Honnold Foundation, a nonprofit dedicated to expanding access to solar power. By focusing on grassroots, "shovel-ready" projects, the foundation empowers local organizations to lead transformative initiatives, from cooperative microgrids in Puerto Rico to solar installations in remote African villages. Honnold’s journey—from dirtbag climber living in a van to International superstar spearheading a $50 million project pipeline—underscores the importance of starting small and prioritizing tangible impact over perfection.

    Following the Hayes/Honnold conversation, host Nico Johnson expands on this vision in a 1:1 with Cary reflecting on the solar industry’s unique opportunity to amplify its influence through philanthropy. Cary shares insights from REC Solar’s collaboration with the Honnold Foundation and explores how partnerships like these align corporate innovation with community resilience. Nico challenges the solar sector to move beyond profit-driven mindsets, arguing for a mission-first approach that redirects resources toward high-impact projects. Together, they discuss the power of storytelling, collaboration, and leadership to inspire a more sustainable and equitable future.

    It’s time to put our shoulders to the plow, align our resources with our mission, and drive meaningful, community-focused change. We all have a role to play in creating a more sustainable and equitable future.

    If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.

    Our Platinum Presenting Sponsor for SunCast is CPS America!

    SunCast is proudly supported by Trina Solar.

    You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.

    Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.

    Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling:

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  • Alex Honnold, the world-famous rock climber and philanthropist, has pushed the physical boundaries of human potential with his climbing pursuits, but in his travels to some of the world’s most remote and beautiful locations he’s come face-to-face with one of the world’s most urgent challenges: energy access.

    Alex has never been one to stand by and let others do the hard work. Before his rise to fame with his harrowing, albeit Oscar-winning performance on Yosemite’s most famous of all big walls, El Capitan, Honnold has had a soft spot for those without energy access. He points out that at its most fundamental level energy brings opportunity.  That’s why he created his eponymous foundation to help expand solar energy access and empower underserved communities while promoting conservation in some of the most remote and vulnerable regions on the planet. And he’s been donating a third of his income to every year to help underserved communities acquire solar energy since long before achieving international recognition for his climbing feats.

    If you’ve been paying attention over the last few years, though, Honnold’s “objectives” (climber speak for projects) have blended the thrill of climbing with the responsibility of creating a lasting impact by helping preserve the environment in more ways than just environmental protection. 

    Thanks to Cary Hayes & the REC Solar team, who have been an ongoing corporate partner for Honnold Foundation, Nico recently had a chance to spend the day with Honnold at his home gym outside Las Vegas, NV.  (yes, you read that right - we actually got to go to his HOME climbing gym, in his garage, and climb with him! More on that in a forthcoming LI Post…) 

    In this wide-ranging conversation, Alex offers a rare perspective on how personal ambition can align with global progress, and why he believes solar power is a great social justice tool. From free soloing ascents of big walls to addressing energy inequity, Honnold is truly reaching new heights. 

    Tune in to discover:

    How he balances family life, climbing, and building the Honnold FoundationHow Big Horn sheep helped shape his outlook on lifeWhy solar energy provides more leverage to address social inequalityHow lessons from climbing translate to building lasting impact and entrepreneurshipAnd much, much more (really, we learned a lot from this #SolarWarrior!)

    If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.

    Our Platinum Presenting Sponsor for SunCast is CPS America!

    SunCast is proudly supported by Trina Solar.

    You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.

    Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.

    Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling:

  • No matter how you think about marketing your product or service in clean energy in 2025, your marketing plan is incomplete until you have nailed down your events schedule! 

    Attending the right event(s) sets the stage for networking, collaboration,  innovation, and ultimately business growth. That’s why nailing your events strategy (and budget) is critical. Most of you have already gotten your head around the MAIN events (RE+, ACP, Intersolar), but are you clear on what else is happening that you should have considered? 

    In this episode, Nico Johnson unveils the top [mostly clean] energy events every company should have on their radar this year. If you’re a marketer managing budget, this is especially for you as we’ve included our team’s comprehensive guide to ALL THE EVENTS we are tracking in N. America (and more than a handful around the world too!)

    Nico also shares actionable tips to maximize your presence at these events, from leveraging live podcast stages to showcasing your team’s brilliance and innovation with in-booth video interviews. Plus, hear about exciting plans as SunCast celebrates 10 years of leading conversations in the clean energy space.

    Curious about which events made the cut? Tune in to find out and learn how to make 2025 your most impactful year yet. 

    Don’t forget to grab a free, comprehensive “cheat sheet” of all the clean energy events we’re tracking at mysuncast.com/2025events

    Mentioned in this episode:

    CPS July 2024 V2

  • Despite decades of progress, the commercial solar market remains bogged down by slow development cycles and complex approvals, leaving millions of buildings and temporary power needs underserved. This challenge extends even to large-scale events like the Super Bowl & Burning Man, where fossil fuel generators dominate, contributing to significant carbon emissions. With the right innovation, this “messy middle” could unlock a massive opportunity for faster, more sustainable energy deployment.

    Dr. Ryan Wartena, founder and CEO of Southern Beams Builds has developed Dragon Wings.  This novel modular solar generator unfolds from a shipping container to reveal 60 solar panels, roughly 30kW of power. Drawing on his background in electrochemical engineering and experience founding Geli, an energy storage operating system acquired by Qcells, Ryan has created a solution designed for applications as diverse as temporary power, EV charging, and commercial solar.  Dragon Wings have been deployed to support large public events from last year’s Super Bowl to Burning Man camps, and Dragon Wings shows the potential of scalable, factory-built modular solar.

    In this episode, you’ll discover:

    How Ryan is leveraging new composite solar panels, EV batteries, and factory-built design to scale this novel tech.The role of Dragon Wings in replacing fossil fuel generators at public events like Burning ManWartena's entrepreneurial journey, including lessons learned from the successful exit of Geli and advice for other founders

    Explore how Dragon Wings is advancing renewable energy deployment in the commercial sector and helping phase out traditional gas generators. Listen now!

    If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.

    Our Platinum Presenting Sponsor for SunCast is CPS America!

    SunCast is proudly supported by Trina Solar.

    You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.

    Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.

    Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

    You can connect with me, Nico Johnson, on:

    Twitter - https://www.twitter.com/nicomeo

    LinkedIn - https://www.linkedin.com/in/nickalus

    Mentioned in this episode:

    CPS July 2024 V2

  • This special episode compiles insights from some of the most influential voices in the solar and clean energy sector. Introducing a fun new “5 in 5” segment to SunCast, Nico asks industry leaders to answer five key questions (in 5 minutes) reflecting on the year that has gone and the future ahead.

    Each offers fresh perspectives on the industry’s most pressing challenges and bold predictions for 2025.

    Hear from:

    Abby Hopper, President and CEO, Solar Energy Industries Association (SEIA)Jon Bonanno, Managing Partner, FactorRyan Wartena, CEO and Founder, Southern Beams BuildsJulia Pyper, Vice President of Public Affairs, GoodLeapBryan Wagner, President & GM, Chint Power Systems AmericasAmy Heart, Senior Vice President of Policy, SunrunJigar Shah, Director, Loan Programs Office, U.S. Department of Energy

    If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.

    Our Platinum Presenting Sponsor for SunCast is CPS America!

    SunCast is proudly supported by Trina Solar.

    You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.

    Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.

    Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

    You can connect with me, Nico Johnson, on:

    Twitter - https://www.twitter.com/nicomeo

    LinkedIn - https://www.linkedin.com/in/nickalus

    Mentioned in this episode:

    CPS July 2024 V2

  • Can solar projects do more than generate clean energy?

    How about enhance the health and diversity of local ecosystems? 

    Sometimes viewed critically for their land use, solar farms can actually offer a unique opportunity to restore habitats and integrate agricultural practices. Lightsource bp, one of the world’s largest utility-scale solar developers, is a pioneer in what they refer to as “responsible solar”; with over 2 GW of projects contracted with farming families, Lightsource is helping to sustain rural livelihoods, revitalize ecosystems, and drive the energy transition through utility-scale solar.

    Alyssa Edwards is Senior VP of environmental & External Affairs and Virginia Brown is Director of Ecosystem Services at Lightsource bp. Together, they discuss how Lightsource bp is balancing the scaling of their solar farm operations with the responsibilities of being stewards of vast land areas through their Responsible Solar movement. Nico Johnson and Kerim Baran, of Solar Academy, speak with them to better understand what this holistic view of solar development entails and why Lightsource finds investment in this arena valuable to their development process and goals. 

    Expect to learn:

    How solar projects can enhance biodiversity and habitat through intentional land management over time.How the specific strategies Lightsource is deploying on projects today are both cost saving and good for all stakeholders.What is included in Lightsource bp's agrivoltaics approach like integrating sheep grazing, pollinator habitats, and other agricultural practices

    If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.

    Our Platinum Presenting Sponsor for SunCast is CPS America!

    SunCast is proudly supported by Trina Solar.

    You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.

    Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.

    Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

    You can connect with me, Nico Johnson, on:

    Twitter - https://www.twitter.com/nicomeo

    LinkedIn - https://www.linkedin.com/in/nickalus

    Mentioned in this episode:

    CPS July 2024 V2

  • The commercial and industrial (C&I) solar market, often called the "messy middle," has lagged behind the rapid growth of residential and utility-scale projects. Yet, with vast rooftop spaces on commercial buildings offering significant untapped potential, the opportunity to reduce our carbon footprint and optimize energy costs is more compelling than ever. But the economics of C&I solar are finally, at long last, shifting for the better.  With transferable tax credits from the Inflation Reduction Act and rising electricity costs,it’s never been a better time for commercial rooftop solar in America. Versiris Energy, a wholly owned subsidiary of New Energy Equity, is focused specifically on capturing market opportunity as the C&I sector takes flight.

    Nick Kerwin, Senior Vice President, and Rocky Shoemaker, VP of Engineering & Construction, bring 30 years of combined solar expertise to Versiris Energy. Rocky, an electrical engineer and one of New Energy Equity’s first employees, has extensive experience managing complex C&I projects. Nick, who joined in 2021, specializes in solar finance, acquisitions, and distributed generation. Together, they lead Versiris Energy with startup agility and the backing of an established parent company, addressing the unique challenges of the C&I solar market.

    Expect to learn:

    The strategic decision-making process behind spinning out Versiris from New Energy EquityWhy rising electricity rates are opening new C&I markets in regions like Alabama and IndianaHow transferable tax credits from the IRA unlock opportunities for commercial property owners.How advancements like the UL 3741 standard are reducing costs and simplifying C&I solar installations.

    Hit play to explore how a business idea inside one of the industry’s most successful developers becomes a successful standalone venture, as Rocky and Nick share their intrapreneurial journey of launching Versiris Energy.

    If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.

    Our Platinum Presenting Sponsor for SunCast is CPS America!

    SunCast is proudly supported by Trina Solar.

    You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.

    Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.

    Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

    You can connect with me, Nico Johnson, on:

    Twitter - https://www.twitter.com/nicomeo

  • When Hurricane Helene devastated Asheville and western North Carolina, it left communities with widespread power outages, overwhelmed hospitals, and destroyed critical infrastructure. Months later, many are still navigating the long road to recovery after one of the most severe natural disasters to hit the region. For Nico Johnson, who calls North Carolina home, the storm was an urgent reminder of the escalating intensity and unpredictability of extreme weather.

    In the immediate aftermath, organizations like the North Carolina Sustainable Energy Association (NCSEA) and Footprint Project took decisive action—mobilizing solar microgrids, portable solar generators, and atmospheric water generators to provide relief to those hardest hit. 

    Matt Abele, Executive Director of NCSEA, and Will Heegaard, Operations Director of Footprint Project, detail their coordinated response. Matt shares how NCSEA rallied local support and resources, while Will recounts deploying renewable technologies ahead of the storm’s landfall to ensure they were ready when disaster struck. Proactive measures—such as staging solar equipment and partnering with local solar companies can save lives, reduce dependence on fossil fuels, and pave the way for more sustainable recovery efforts.

    Hear how clean energy transformed disaster relief in North Carolina and learn how you can support efforts to build resilient communities prepared for future crises.

    Our continued thoughts and prayers to those still recovering from this storm.

    If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.

    Our Platinum Presenting Sponsor for SunCast is CPS America!

    SunCast is proudly supported by Trina Solar.

    You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.

    Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.

    Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

    You can connect with me, Nico Johnson, on:

    Twitter - https://www.twitter.com/nicomeo

    LinkedIn - https://www.linkedin.com/in/nickalus

    Mentioned in this episode:

    CPS July 2024 V2

  • The Inflation Reduction Act (IRA) has unlocked unprecedented federal funding for solar energy, promising billions of dollars to transform the industry. But where is this money going, and how can residential solar installers capitalize on the opportunity? Industry experts reveal the strategies and programs that are poised to help drive solar adoption in rural and low-income communities across the country.

    Scott Nguyen, Co-founder and CEO of Bodhi, Sean Garren, Chief Program Officer at Vote Solar, and Corey Ramsden, VP of Go Solar Programs at Solar United Neighbors, share their insights on the nuances of these programs, the challenges facing low-income communities, and the innovative financing models that are emerging to make solar more accessible than ever before.

    Expect to learn:

    The expanded benefits of the Rural Energy for America Program (REAP) grant and how it can reduce project costs by up to 50%.How the $7 billion Solar for All program is being rolled out across the country.Strategies for installers and developers to navigate the complexities of grant applications.Why compliance with federal guidelines, such as Davis-Bacon and Build America Buy America Act, can be a competitive advantage.

    Watch this and other insightful conversations recorded live at the PowerUp Live Podcast Stage at www.suncast.live!

    If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.

    Our Platinum Presenting Sponsor for SunCast is CPS America!

    SunCast is proudly supported by Trina Solar.

    You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.

    Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.

    Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

    You can connect with me, Nico Johnson, on:

    Twitter - https://www.twitter.com/nicomeo

    LinkedIn - https://www.linkedin.com/in/nickalus

    Mentioned in this episode:

    CPS July 2024 V2

  • While global climate movements highlight the urgency of the crisis, many are left wondering how to take meaningful, personal action. 

    Climatize is changing that. 

    With as little as $10, you can get started today investing in clean energy and get up to a 10% return on an investment that benefits more than your retirement account! (and we’ve got a special code to get you even more benefit - see below)

    Renewable energy projects often face significant funding barriers—particularly at the community level, where traditional financial systems fall short. And as an individual, you’re usually required to be an accredited investor to even be considered as an investor in the funds that do help get these assets built.  

    As an SEC-registered impact investing platform, Climatize allows anyone over 18 to invest directly into renewable energy projects. And with millions of dollars already invested with dozens of solar developers on the platform, Climatize is bridging the gap in clean energy financing in a unique and valuable way.

    Will Wiseman, co-founder and CEO of Climatize, made the Forbes 30 Under 30 list for social impact and is regularly cited in mainstream journals for his advocacy and innovation in the sector. With over a decade of experience in solar installation, project management, and financial structuring, Will has also directly contributed to building more than a dozen solar farms. His technical and financial expertise fuels the Climatize mission to make clean energy investments accessible, fill critical funding gaps, and turn everyday individuals into active participants in the energy transition. 

    Beyond the accolades, I was genuinely impressed with how this young entrepreneur and his co-founder are building their business, quickly, and globally. You’ll be rewarded by sticking through to the end to hear some of his recommendations for building culture that is growth-focused while staying fun and rewarding. It’s inspiring to see how the next generation of clean energy leaders are stepping up to solve real-world problems with a tech and media-savvy approach.

    Expect to learn:

    How Climatize is democratizing retail renewable energy investingGreta Thunberg’s surprising role in validating Climatize’s early developmentHow Climatize bridges the "missing middle" for C&I and community solar fundingThe innovative strategies Climatize uses to build trust and engage first-time investorsHow crowdfunding regulations and FinTech advancements drive Climatize’s success

    Listen now to learn how you can turn small investments into meaningful climate action. Use code NICO25 for $25 toward your first Climatize investment!

    If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.

    Our Platinum Presenting Sponsor for SunCast is CPS America!

    SunCast is proudly supported by Trina Solar.

    You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.

    Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at

  • Each year, we give you an opportunity to join us in supporting a non-profit on Giving Tuesday. 

    This Giving Tuesday, we are shining a light on not one but three nonprofits using solar to address critical challenges, from disaster recovery to education and global energy access. 

    These organizations are making an extraordinary difference by leveraging renewable energy to drive change where it’s needed most.  If you attended Solar Fight Night this year at RE+, you’ve already helped contribute toward these orgs, but you may not even realize it! 

    Today, we will introduce you to all three organizataions, give you more detail on their respective missions, and invite you to BOOST the giving by helping us top-off the donation they'll receive from Solar Fight Night! 

    We can make a difference. 

    Here are 3 outstanding nonprofits that we believe deserve your time AND your treasure.

    You’ll hear from:

    Solar Fight Night curator, Daniel Dus, has been the driving force behind what we often call “the Met Gala of the solar industry”.  Daniel joins the conversation to help set the stage for what we do and why we chose these 3 specific entities. This unique gathering unites solar industry leaders in an evening of entertainment, but it’s much more than a huge party - the profits raised go directly to these nonprofits. In fact, we’ve generated over $2 million USD to support projects ranging from disaster recovery to education and tribal community empowerment.

    Let’s Share the Sun, led by Co-founder and President Bill Jordan, focuses on bringing solar power to underserved communities in under-developed nations like Haiti, Honduras, and Puerto Rico. By providing systems that deliver stability during disasters, such as powering critical medical equipment during hurricanes, the organization is transforming lives and scaling its efforts to reach 200 homes next year.  

    Contribute directly to Let’s Share the Sun today: https://bit.ly/sharethesun-cast

    Climate Action Pathways for Schools (CAPS), led by Executive Director Kirk Ann Taylor and Board Member Laurie Smith, partners with California schools to reduce emissions, lower energy costs, and inspire students to pursue careers in clean energy. Their collaboration with Porterville Unified School District has already secured over $20 million for sustainable projects like HVAC upgrades and solar installations.

    Contribute directly to CAPS today: https://bit.ly/Donate-CAPS-cast

    And last, but certainly not least,

    The Honnold Foundation, led by Executive Director Emily Teitswort and created by [famed rock climber] Alex Honnold, enhances energy resilience globally by bringing solar solutions to vulnerable communities. These projects reduce energy costs and provide reliable power for families and local businesses in off-grid areas.  

    Contribute directly to The Honnold Foundation today: https://bit.ly/Donate-Honnold-cast

    This Giving Tuesday, celebrate how solar energy is changing lives. 

    Contribute to these powerful initiatives and help bring clean energy and hope to communities in need.

    Will you join us?

    If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at

  • Expanding the clean energy workforce means focusing on more than just filling jobs; it calls for a commitment to equity, diversity, and creating tangible opportunities that drive lasting community benefits.With federal initiatives like Justice 40 driving investments into underserved communities, the challenge lies in creating pathways for high-quality, local jobs that support the clean energy transition. For industry professionals, understanding how to align workforce development with community impact is a pressing priority.

    Jen Szaro, CEO of the Association of Energy Services Professionals (AESP), and Paul Douglas, President of JPI Group, share strategies to meet these demands. Jen leverages her extensive expertise in energy program leadership, while Paul highlights JPI Group’s innovative work in workforce development and supply diversity. Together, they explore how data-driven approaches and inclusive practices can ensure that the benefits of clean energy growth reach everyone.

    Expect to Learn:The importance of tracking real outcomes to measure program success.How mentorship fosters retention and knowledge-sharing within the clean energy sector.Strategies for building diversity and equity in workforce programs.How to ensure Justice 40 funding creates measurable community benefits.

    Watch this and other insightful conversations recorded live at the PowerUp Live Podcast Stage at www.suncast.live!  And if you’d like to learn more about Jen and AESP, you should listen to her full SunCast episode which published in October!

    If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.

    Our Platinum Presenting Sponsor for SunCast is CPS America!

    SunCast is proudly supported by Trina Solar.

    You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.

    Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.

    Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

    You can connect with me, Nico Johnson, on:

    Twitter - https://www.twitter.com/nicomeo

    LinkedIn - https://www.linkedin.com/in/nickalus

    Mentioned in this episode:

    CPS July 2024 V2

  • Apprenticeships are the bridge between the clean energy industry's rapid growth and its critical need for a skilled, reliable workforce. With the Inflation Reduction Act setting ambitious compliance standards, innovative solutions like those pioneered by Adaptive Construction Solutions (ACS) are essential for driving project success and empowering the workforce. These programs are designed for more than just filling positions; they build meaningful, long-term careers for veterans, underserved communities, and the next generation of clean energy leaders.

    ACS has served many of the largest EPCs in the solar and battery storage industry through their innovative apprenticeship programs to aid in driving compliance and cultivating a more comprehensive focus on workforce development.

    Hear from the ACS team and three of their largest customers:

    Nicholas Morgan, President at Adaptive Construction SolutionsJohn Leapheart, Project Director at Adaptive Construction SolutionsEric Butticaz, Director of Apprenticeships at SOLV EnergyEric Grant, Director of Learning and Development at Blue Ridge PowerMichael Mulheron, Director- Strategic Sales & Operations at Aerotek

    Expect to learn:

    Why ACS invested $10 million in their Apprenticeship Innovation Center, a hub for collaboration, training, and global knowledge-sharingStrategies for successful apprenticeship implementation, including recruitment, training, and evaluationHow apprenticeships create clear career pathways through structured on-the-job training and classroom instruction.

    Watch this and other insightful conversations recorded live at the PowerUp Live Podcast Stage at www.suncast.live!

    If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.

    Our Platinum Presenting Sponsor for SunCast is CPS America!

    SunCast is proudly supported by Trina Solar.

    You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.

    Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.

    Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

    You can connect with me, Nico Johnson, on:

    Twitter - https://www.twitter.com/nicomeo

    LinkedIn

  • In the home services industry, many contractors deliver high-quality work but struggle to leverage satisfied customers for growth. Yet, we know that more than 50% of leads come from referrals. The challenge lies in post-sale engagement, as gathering referrals and building a strong reputation often falls to busy sales reps or technicians who quickly move on to the next job. Without a systematic approach to harnessing word-of-mouth marketing, businesses miss the opportunity to turn happy customers into brand ambassadors, relying instead on costly acquisition channels like paid advertising.

    Landon Taylor, Founder & CEO of Snoball, addresses this gap with a platform that automates referral management, review generation, and reputation building. Snoball empowers businesses to take control of their word-of-mouth marketing and unlock the true potential of their customer base.

    Expect to learn:

    Why most companies struggle to generate steady referralsHow automation keeps brands top-of-mind for customersThe key difference between reputation management and reputation marketingHow Snoball fills the gap left by service repsSteps to build a sustainable, word-of-mouth growth strategy

    Don't miss this insightful conversation with Landon Taylor, as he shares his expertise and proven strategies for transforming the way businesses approach customer acquisition and retention.

    If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.

    Our Platinum Presenting Sponsor for SunCast is CPS America!

    SunCast is proudly supported by Trina Solar.

    You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.

    Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.

    Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

    You can connect with me, Nico Johnson, on:

    Twitter - https://www.twitter.com/nicomeo

    LinkedIn - https://www.linkedin.com/in/nickalus

    Mentioned in this episode:

    CPS July 2024 V2

  • Can someone without a traditional background still make an impact in clean energy? 

    Aaron Nichols, the Marketing & Advocacy Specialist at Exact Solar, answers that question with a resounding ‘yes’. His journey into the solar industry was anything but traditional (we don’t want to spoil it, but it began with circus performers in Ecuador). 

    Aaron has written and consulted for some of the biggest names in the solar industry (including Nico himself) and been featured in Business Insider. He divides his time at Exact Solar between pushing for more equitable solar policies and creating the most comprehensive free solar educational resource for homeowners on the internet. 

    Expect to learn:

    ⚡ The ‘secret key’ that opened the the door to a clean energy career 

    ⚡Why the solar industry is missing out on top talent (and how we fix it) 

    ⚡ How Aaron went from door-to-door sales to advocating for a more ethical solar industry 

    ⚡ What the solar industry can do to regain the public’s trust 

    ⚡ Why ‘save the planet' marketing doesn’t work for everyone

    If you didn’t follow the traditional path and still want to start a clean energy career (even if you have no experience) this is the episode for you.

    If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.

    Our Platinum Presenting Sponsor for SunCast is CPS America!

    SunCast is proudly supported by Trina Solar.

    You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.

    Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.

    Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

    You can connect with me, Nico Johnson, on:

    Twitter - https://www.twitter.com/nicomeo

    LinkedIn - https://www.linkedin.com/in/nickalus

    Mentioned in this episode:

    CPS July 2024 V2

  • With exponential growth year over year, there has never been a more pivotal moment than this for battery energy storage in the renewables market. This momentum is driven by cost declines, supportive policy, and the ability for energy storage to stabilize and optimize renewable energy across the grid. Finally, with batteries, we can eliminate the one thing holding renewables back - intermittency! 

    In this discussion, three industry leaders share their expertise around how storage is reshaping energy resilience, accessibility, and grid reliability.  Moderated by Jacob Weinberg, Senior Communications Manager at SEIA, this conversation features:

    Anne Hoskins, Senior VP of Policy at Generac Power SystemsKavita Ravi, Senior VP of Operations at BlueWave SolarJoan White, Director of Storage and Interconnection Policy at SEIA

    Expect to learn:

    How storage is delivering reliable, resilient energy to underserved communitiesThe importance of training in the latest safety codes, including NFPA 855How virtual power plants (VPPs) can aggregate resources to strengthen the gridThe latest on interconnection, value-stacking, and overcoming regulatory barriersWhich states are leading in storage innovation and what’s next for deployment

    Watch this and other insightful conversations recorded live at the PowerUp Live Podcast Stage at www.suncast.live!

    If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.

    Our Platinum Presenting Sponsor for SunCast is CPS America!

    SunCast is proudly supported by Trina Solar.

    You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.

    Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.

    Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

    You can connect with me, Nico Johnson, on:

    Twitter - https://www.twitter.com/nicomeo

    LinkedIn - https://www.linkedin.com/in/nickalus

    Mentioned in this episode:

    CPS July 2024 V2

  • Resource Labs Network founding member, Lisa Ann Pinkerton of Earthlings 2.0 podcast, hosts a discussion with the DOE’s Becca Jones-Albertus, Director of the DOE Solar Energy Technologies Office during the annual RE+ tradeshow to introduce the latest round of winners to our audience!  Thank you, Lisa Ann, for leading this discussion on our live stage!

    Every year at RE+ (since 2019!) we have been honored to receive the newly-crowned winners of the Solar Prize, so Lisa Ann and Becca helped commemorate the 7th year of this competition from the Department of Energy which accelerates solar innovation, offering startups critical resources to bring their ideas to market.

    And the winners are…

    Fram Energy, a winner focused on expanding solar access to rental properties, presented a software solution that addresses the "split incentive" issue between landlords and tenants. Their platform allows landlords or third-party developers to install solar panels on rental buildings and sell the generated power to tenants, tapping into a vast, underserved market in clean energy.

    Gritt Robotics, the other Grand Prize winner, aims to streamline solar construction with robotics. Their approach automates labor-intensive tasks, like moving and installing solar panels, making solar deployments faster and more efficient. Using AI-powered robots, they enhance productivity and allow the human workforce to focus on complex tasks.

    Competitions like the American-Made Solar Prize are essential for the solar industry, helping innovative startups enter the market faster by providing vital resources, expert connections, and support through the American-Made Network.

    To learn more about Resource Labs and check out Lisa Ann’s podcast at www.resourcelabs.co

    If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.

    Our Platinum Presenting Sponsor for SunCast is CPS America!

    SunCast is proudly supported by Trina Solar.

    You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.

    Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.

    Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

    You can connect with me, Nico Johnson, on:

    Twitter - https://www.twitter.com/nicomeo

    LinkedIn - https://www.linkedin.com/in/nickalus

    Mentioned in this episode:

    CPS July 2024 V2

  • An experienced EPC (Engineering, Procurement, and Construction) partner is the backbone for the successful execution of solar projects, turning ambitious plans into reliable, high-performing projects. Burns & McDonnell, a top 5 EPC for solar & storage, brings over a century of engineering experience and a hands-on approach to large-scale solar and storage projects, balancing self-perform capabilities with trusted subcontractor partnerships. Community engagement and thoughtful project planning are just part of the project success puzzle; they innovate with terrain-following technology to adapt to challenging sites and collaborate early with project owners to address constraints, streamline designs, and ensure project goals are met efficiently. 

    Hear from Director of Renewable Sales & Strategy, Adam Bernardi and Senior Electrical Engineer, Grant Reasor as they share insights from their respective roles across the project development cycle.

     Expect to learn:

    The techno-economic strategies employed to optimize module selection and meet IRA domestic content requirements, and why it’s not always straightforward.The importance of understanding the owner's project goals and pro forma to drive the best technical solutions.The significance of comprehensive due diligence and upfront identification of site-specific risks to drive project value.How to handle seasonal challenges of performance testing on the frozen tundra of the Upper Midwest

    Watch this and other insightful conversations recorded live at the PowerUp Live Podcast Stage at RE+ over at www.suncast.live!

    If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.

    Our Platinum Presenting Sponsor for SunCast is CPS America!

    SunCast is proudly supported by Trina Solar.

    You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.

    Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.

    Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

    You can connect with me, Nico Johnson, on:

    Twitter - https://www.twitter.com/nicomeo

    LinkedIn - https://www.linkedin.com/in/nickalus

    Mentioned in this episode:

    CPS July 2024 V2