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This week, Kat, Who What Wear co-founder and Chief Content Officer Hillary Kerr, Shopping Director Bobby Schuessler, and Editorial Director Lauren Eggertsen are here to discuss their best, chicest, and most original gift ideas for the holidays. They’ve curated a list for (almost) everyone in your life, from a vintage butter mold and a gorgeously kitschy wine bottle apron for the host in your life to personalized packing cubes for your travel-obsessed bestie. They also talk tips for buying presents for multiple people in your life during the busy holiday season, the value of a personalized gift, and whether or not thank-you notes are still required in this day and age.
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Geo Rutherford is a popular TikTok creator and author of the new book Spooky Lakes: 25 Strange and Mysterious Lakes That Dot Our Planet. Geo started her career as a high school art teacher in the Midwest, creating engaging and thoughtful art curricula for her students. She eventually decided to get her MFA at the University of Wisconsin-Milwaukee. Upon moving, she fell in love with the Great Lakes and their unique role in our ecosystem. (She even based her thesis art show on them.) When the COVID-19 pandemic hit, she started posting videos on TikTok, and one of her first-ever videos about her Great Lakes–inspired art went viral. She then leveraged her background in arts education with her newfound limnology hobby and posted more about lakes, telling informative, entertaining stories about the oddest and coolest lakes worldwide. This fall, she published her book, which Kirkus Reviews calls “a chilling but thrilling primer for budding limnologists,” and continued her annual TikTok series, Spooky Lake Month, in October.
Content warning: Brief discussion of suicide
Note: The audio introduction incorrectly states that Geo received a Master's in Arts Education. She received an MFA from the University of Wisconsin-Milwaukee.
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Saknas det avsnitt?
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Today, Senior Fashion Editor Anna LaPlaca joins us to discuss her 2024 State of Style story. At the end of each year, Anna takes a closer look at why the trends of the last year have emerged, what they point to in our larger society—and what might be next. She’s incorporated detailed research from industry sources and talked to fellow editors and experts to take the pulse of the fashion industry right now. Is boho here to stay, or are we simply feeling the singular effects of Chloe? Is quiet luxury finally cycling out? What does the return of maximalist fashion mean culturally? Listen to find out.
Watch this episode of the Who What Wear Podcast on YouTube: https://youtu.be/eot3XHAzDt0
Read the State of Style here.
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Scarlett Johansson is an actor, director, producer, and co-founder of the skincare company The Outset. She began acting at age nine and continued to work steadily through adolescence and beyond, making films alongside industry legends like Robert Redford and taking on increasingly ambitious roles like the titular character in Girl With the Pearl Earring. Her career climbed to new heights in the last decade, as she was nominated for Academy Awards for the films Jojo Rabbit and Marriage Story, and played the lethal superhero Black Widow in the Marvel movie franchise. But after years as an accomplished actress, she knew that she wanted to expand her horizons and use some of her hard-earned expertise for her own projects. She then founded her own production company, These Pictures, and in 2022, co-founded the skincare company, The Outset, to provide solutions for adult acne and other skin issues that had plagued her for years. The brand, which launched on Amazon and QVC earlier this year, has come to be known for its effective ingredients and simple, nonirritating formulas. As if that wasn’t enough, this year, Scarlett directed her first feature film, Eleanor the Great, starring the 94-year-old acting legend June Squibb.
PS: Listeners can use code SECONDLIFE for 20% off their purchase of The Outset products (bundles and sets not included)
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Jocelyn Pierce is the costume designer of Sean Baker’s Palme d’Or–winning film, Anora. The film follows an atypical Cinderella story of a sex worker from Brooklyn and the son of a Russian oligarch. As part of her research, Pierce spent time in Brighton Beach, New York, where the film is set, to get a sense of the world she was re-creating. She even invited the exotic dancers who participated in the film to use their own clothes as costumes. Anora was widely released on October 18 and is already garnering awards buzz. Pierce joins us this week to talk about her feelings-driven philosophy on costume design, why she’s an indie girl at heart, and Anora’s costume references to the American dream.
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Drew Afualo is a podcaster, author, and immensely popular TikTok creator. Drew studied sports journalism in college and originally aspired to be an on-air sports anchor. After graduating from the University of Hawaii at Mānoa, she worked in PR before landing a digital content creator job at the NFL. At first, it seemed like a dream job, but the position wasn’t all it was cracked up to be, and in January 2020, she was let go. When the pandemic hit, she was living at home with her parents and feeling further away than ever from her career dreams. One day, she started posting videos on TikTok on a whim. Viewers were immediately drawn to her hilarious, perfectly articulated takedowns of misogynistic comments. Her following grew quickly, at times gaining over 100,000 followers every couple of days. In the years since, she’s continued to grow her audience and now has over 8 million followers on TikTok. Drew’s also started two hit podcasts and authored a best-selling book, Loud: Accept Nothing Less Than the Life You Deserve. This year, she was named on The Hollywood Reporter’s List of Most Influential Influencers.
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Genesis Webb is the stylist and fashion creative director for pop sensation Chappell Roan. Webb got her start assisting stylists like Nicola Formichetti, where she refined her sensibility and eclectic, daring style. After meeting Chappell at a fateful V magazine shoot in 2023, the pair has done some incredible work together, creating instantly iconic and recognizable looks for Chappell's Midwest Princess Tour, TV appearances, festivals, and more. This week, Webb joins us to talk about her wild year thus far, her earliest fashion influences, and why she'll always stick to latex and leather.
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Anne Fulenwider is the co-founder of Alloy Women’s Health, a start-up dedicated to helping women receive safe, effective treatment for the symptoms of menopause. From a young age, Anne wanted to be a writer. After college, she landed a job working for the famed writer George Plimpton at The Paris Review. Over the next decade, Anne continued honing her writing and editing skills at publications such as Vanity Fair, Marie Claire, and Brides, and in 2012 took on the role of the editor in chief at Marie Claire. Over her eight-year tenure, she brought her editorial voice to the magazine and created new projects like the Image Maker Awards and Power Trip. In 2016, a devastating personal loss made Anne realize there was still so much work to be done in women’s health, and in 2019, she left her post to found Alloy Women’s Health with her friend Monica Molenaar. In 2021, they raised $3.3 million in seed funding and launched the company with a telehealth service to allow women access to crucial hormone prescriptions. Over the last five years, they’ve scaled and expanded Alloy to include in-depth consultations with physicians and customized treatment plans with prescription and over-the-counter products while achieving profitability within just three years.
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Iván Pol is a celebrity facialist and the founder of The Beauty Sandwich. He began his career as a makeup artist, working for brands like Laura Mercier and Bobbi Brown. But a by-chance meeting with Jennifer Lopez set him on the aesthetician path after realizing he wanted to create a facial experience that fully prepared clients to look their best before any makeup was even applied. He spent years working for a top dermatologist in Florida (learning the ins and outs of clinically effective skincare) before founding his own company, The Beauty Sandwich. His signature “sandwich” method combines innovative high-frequency technology with effective skincare products to tighten, lift, and sculpt the skin. This week, Iván joins us for a wide-ranging conversation about his techniques and methods, what it's like working with celebrities like Anna Sawai and Sabrina Carpenter, and his best tips for a snatched face.
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Katie Jane Hughes is a world-renowned makeup artist, content creator, and founder of the beauty brand KJH Brand. Hughes originally trained as a nail technician and worked for several years in London as an in-demand nail tech for runway shows, editorials, and red carpet events. But she knew that her true passion was makeup, so she eventually quit doing nails and moved to New York City, throwing herself into the makeup world. During this time, she also started posting tutorials and looks on Instagram and, eventually, TikTok—a decision that’s paid off, as she now has over one million followers between the two platforms. Fans were drawn to her sense of humor, her impeccable technique, and her down-to-earth, no-BS approach to makeup. Last year, after years of working with brands like Glossier and Estée Lauder, Hughes launched her own makeup line, KJH Brand, which focuses on multiuse, flexible products that anyone can use. The brand followed up its first smash-hit release, the Hyper Shine High Lite Kit, with its newest product, the Soft Smudge Lip and Cheek Stick, released this October.
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This week, we're doing a deep dive into the trends, habits, and styles of Gen Z and Gen Alpha. We've assembled a fascinating panel to help us decode and break down what's popular these days and how it differs between generations. We're joined by Gen Z stylist Tabitha Sanchez, trend reporter Casey Lewis, and content creator Faith Hitchon. At the end of the episode, we even get a few responses from Hitchon's Gen Alpha daughter, India. They're here to talk about how each generation tackles shopping, what's in and out, and why Gen Alpha might not care about trends at all.
Casey's Substack, After School
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Claire Mazur and Erica Cerulo are the founders of the modern romantic fiction entertainment company 831 Stories. The two met in college, and after graduating, Claire worked in the arts and Erica in editorial, but they stayed close and constantly shared ideas. In 2010, they partnered up and launched Of a Kind, an e-commerce company that sold limited-edition pieces and crafted meaningful editorial content about the designers behind them. Of a Kind grew a loyal following of customers who loved Claire and Erica’s keen sense of style and humor. In 2015, they sold the business to Bed Bath & Beyond and stayed at the company for four more years doing marketing and strategy. In 2019, BB&B closed Of a Kind, which allowed Claire and Erica to slow down for the first time in years. They took a pause and thought about their next steps. Realizing the potential of the romance space (and how much they personally resonated with the content), they founded 831 Stories. The company now has a publishing imprint with Simon & Schuster, and their first book, Big Fan by Alexandra Romanoff, was published this past September.
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Who What Wear Associate Director of Special Projects Kristen Nichols just got back from Paris Fashion Week, so we had to get her in for an episode to break down her time in the fashion capital of the world. Join Kristen and Shopping Director Bobby Schuessler as they discuss the biggest headlines from Paris, their favorite shows, and the trends they’ve noticed across fashion month—from a return to personal style to an anti–quiet luxury movement. Plus, they talk about their dream shopping lists, including which of the 11 newly debuted Hermès bags they’d love to own.
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Imani Ellis is the founder and CEO of The Creative Collective and CultureCon. Imani studied communications in college and soon after began her career as an NBC Page at 30 Rockefeller Plaza in New York City. After just two months, she was plucked from the program for a job in communications at Bravo. She spent the next few years at NBCUniversal, rising through the ranks, but she craved a more authentic connection and collaboration. In 2016, she founded The Creative Collective from her living room. What started as a weekly gathering for Black and Brown creatives quickly outgrew her apartment, as Imani realized there was a real need for these spaces. In 2017, she created CultureCon, a conference that brought together Black and Brown voices to collaborate and celebrate each other. Over the next few years, she scaled CultureCon considerably by moving to larger venues; inviting guests such as Tracee Ellis Ross and Regina King; and working with brands like Target, Google, HBO, and Netflix. In 2022, she left NBCUniversal, where she’d risen to VP of communications, unscripted entertainment publicity, to pursue her projects full-time. This year’s CultureCon, presented in partnership with Max, wrapped up just this past weekend.
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Jenny Walton is an illustrator, a writer, and Vogue's vintage shopping columnist. She studied fashion design at Parsons School of Design and subsequently worked in fashion and textile design at places such as Anthropologie and Calypso St. Barth. She eventually transitioned into illustration and began posting her work on Instagram, where she has since built a dedicated following. She also drew attention for her unique, vibrant, and eclectic sense of style. For the last few years, she's been living in Milan, pursuing further opportunities in illustration and running the popular Substack publication Jenny Sais Quoi. Walton joins us this week to talk about her sources of inspiration, the difference between American and Milanese fashion, and her best vintage shopping tips.
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Chelsea Hirschhorn is the founder and CEO of the fertility, pregnancy, and infant product company Frida. Chelsea originally worked as a lawyer, first as a bankruptcy attorney during the 2008 financial crisis, and then as associate counsel and director of special events for the Miami Marlins. But after a few years, she realized that she’d built a self-sufficient business at the Marlins and started to think about other opportunities for growth. At the same time, she’d started a family, and when her son got his first cold, she pulled out a Swedish nasal aspirator called a NasFrida that her neighbor had gifted her a few months prior. She used it and thought, “Why isn’t this product available in every corner of America?” As it turned out, the neighbor, who had a business importing and selling NasFridas, was looking to sell theirs and close up shop. Chelsea took a risk, bought the stock, and the NoseFrida was born. She quickly got the product into pediatrician’s offices and began sourcing and creating new ones. Today, her company, Frida, has over 150 products; is available in major retailers like Target, CVS, and Walmart; and is carried at more than 430,000 distribution points in 45 countries. The brand offers postpartum solutions, fertility aids, and recovery kits for C-sections and incomplete pregnancies. Today, Frida is known as a massively helpful brand for new parents and hopeful ones.
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Marylin Fitoussi is the costume designer of the hit Netflix series Emily in Paris. Since its first season, Marilyn's work on the show has been a crucial and beautiful piece of the show's storytelling, and in 2022, she won the Costume Designer’s Guild Award for Excellence in Contemporary Television. Over the last four seasons, she’s guided Emily and company through character development, masquerade balls, trips to Italy, and much more with her joyous costumes. Marylin joins us this week to talk about all the details of the looks in Emily in Paris season 4, the important dialogue between herself and the actors, and what kind of fashion she hopes to dive into in the recently announced season 5.
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Kristen Faulkner is a cyclist and the 2024 Olympic champion in the Women's Road Race and Women's Team Pursuit. Faulkner grew up playing sports in rural Alaska and was recruited to row crew at Harvard. After graduating with a degree in computer science, she moved to New York City and worked for a venture capital firm, identifying early stage software startups for investment. She missed competing and being part of a team, so with a recommendation from her friend, she took an introductory cycling class in Central Park. She quickly realized she loved the sport and started training before work and on the weekends. She competed in amateur races and hired coaches to help her perfect her form. In 2020, she was invited to join a women’s professional racing team based in San Francisco, and over the next four years, she trained extensively, using her VC brain to analyze her performance. She notched several professional race wins, and after deciding to quit her VC job to pursue cycling full-time, she moved to Europe to train. This summer, she competed in the Women's Team Pursuit and Women's Road Race events in the 2024 Paris Olympics, bringing home gold medals in both categories.
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This week, Who What Wear associate director of fashion news Erin Fitzpatrick is here to talk about her latest feature on the past, present, and future of women's watches. The category has been exploding over the past few years, and there are so many It-girl pieces on the market. Join Kat and Erin as they break down the top brands and styles, upcoming trends, and watch recommendations for any price point. Plus, they talk their dream watches and how the first-known wristwatch was actually commissioned by a queen.
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Emily Nagoski is a best-selling author, researcher, and sex educator. Emily studied psychology in college, and a fateful job as a peer health educator drew her immediately to the field of sex education and violence prevention. She went on to receive a master’s degree in counseling psychology and a PhD in health behavior. After working as a researcher at the famed Kinsey Institute for Research in Sex, Gender, and Reproduction, she took a job at Smith College, where she lectured and was the director of wellness education. After teaching a class on women’s sexuality, the thing her students said they took away most from the class was that their bodies were normal. She knew that she was onto something powerful and wrote Come as You Are: The Surprising New Science That Will Transform Your Sex Life to help women understand their own sexuality. The book was a huge hit, and eventually, Emily left her job to write and speak full-time. Over the last five years, Emily has written two more books, including this year’s Come Together: The Science (and Art!) of Creating Lasting Sexual Connections.
National Domestic Violence Hotline
www.ndvh.org
1-800-799-SAFE (7233)
TTY 1-800-787-3224
National Sexual Assault Hotline
www.rainn.org
1-800-656-HOPE (4673)
Love Is Respect
www.loveisrespect.org
1-866-331-9474
TTY 1-866-331-8453
Text: loveis to 22522
Chat Online:www.loveisrespect.org
These resources were sourced from futureswithoutviolence.org.
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