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In this episode, I’m breaking down why building your own brand is the game-changer you need in the direct sales world. If you think your product or company alone will keep your business thriving, it’s time for a reality check. Companies and products change or disappear, but your personal brand? That’s what will keep you in the game, no matter what.
We’ll explore:
Why depending on your product or company puts your business at risk.The difference between being “the product lady” and building a lasting brand.Real-life examples of direct sellers losing their income due to company closures—and how you can avoid this.The key steps to start building your brand, including discovering your superpower and crafting a message that’s more than just product-focused.How sharing personal stories can build trust and loyalty, making customers stick with you, not just the product you sell.The importance of consistency and authenticity in creating a brand that people relate to and trust.If you’ve been on the fence about investing time in building your brand, this is your sign to start now. Let’s make sure your business isn’t just a product, but an extension of who you are.
Resources:
Connect with me on Instagram @rachelaperry or via email at [email protected] if you need help finding your superpower or building your brand. Let’s talk!Hang out with me more!
Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"
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In this episode, I’m diving into some heavy but necessary truths following the announcement that Thirty-One Gifts is closing its doors at the end of 2024. Whether you’re with 31 or another company, this episode is your wake-up call to build something that no company can take away from you. Personal branding is no longer just an option—it’s essential.
We’ll explore:
Why relying solely on one company leaves you vulnerable.The three key elements of a personal brand: your voice, values, and the experience you create.How to identify your superpower and why it’s your secret weapon to stand out.How to build your messaging and position yourself as the go-to expert in your niche.Why relationships matter more than sales and how to foster authentic connections with your audience.If you’re feeling the impact of this industry shift, know that you’re not alone. This could be the fresh start you've been waiting for, and I’m here to guide you through it.
Resources:
Reach out to me on Instagram @rachelaperry or via email at [email protected] if you need help finding your superpower or building your brand. Let’s chat!Book Recommendation: The Big Leap by Gay Hendricks.Hang out with me more!
Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"
For Additional Resources for Direct Sellers:
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In this episode, I’m breaking down the top 3 mistakes that could be holding you back from reaching your sales goals:
Not building a brand beyond your product
You are NOT your product or company! Relying on them for your identity is risky. Let’s build a brand around YOU, because YOU are the constant.Not understanding your ideal customer
It’s not enough to sell to everyone. Get clear on who your ideal customer is, what her pain points are, and how YOU can solve them beyond just your product.Focusing only on short-term sales
I get it—you want to hit this month’s sales goal. But focusing only on the short term keeps you stuck in scarcity mode. Let’s think bigger and build something sustainable!👉 Join the Direct Sales Rebel Community: We're breaking outdated barriers and building businesses with security, sustainability, and freedom.
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Unpacking the chaos of unpredictability in direct sales, we explore how diversifying your communication channels can safeguard your business. I’ll share my personal experience that nearly left me without a Facebook account, and how this led to exploring other avenues like email and text marketing.
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Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"
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Have you ever wondered how to maintain stability and continue thriving even when your company faces unexpected changes? This episode promises to guide you through the critical steps of establishing a personal brand that transcends the products you sell. This episode is your roadmap to building a brand that withstands the test of time, offering freedom and longevity beyond traditional sales methods.
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Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"
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Discover how to unlock your unique superpower and build a standout brand in this episode of the Direct Sellers Podcast with me, Rachel Perry. We'll explore the essential steps to recognize and leverage your strengths, skills, and personality traits, ensuring you stand out in a crowded market. By embracing what makes you unique, you’ll not only differentiate yourself but also create additional income streams, leading to a more balanced and rewarding experience. Say goodbye to burnout and the relentless grind, and hello to ease and alignment in your business endeavors.
Don't miss out on the chance to join my upcoming "Authentically You" workshop, where we'll dive deeper into uncovering and utilizing your superpower to elevate your brand and boost your income potential. In this 90-minute session, you'll gain clarity and confidence, walking away with actionable steps to integrate your unique abilities into your business strategy. Simply send me a DM with the word "superpower" on Instagram to get a special link to join the workshop. While you're there, connect with me for more tips and inspiration between episodes. Together, we’ll embark on a transformative journey, making your direct sales business truly authentic and uniquely yours.Hang out with me more!
Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"
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Burnout has a way of creeping up on you when you least expect it, leaving you emotionally and physically drained. On this episode of the Direct Sellers Podcast, I’m sharing my personal battle with burnout in the direct sales industry and how recognizing its signs early can make all the difference. We’ll identify those telltale symptoms like emotional exhaustion and procrastination, while also digging into the immense pressure that comes with balancing work, life, and personal commitments.
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Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"
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Ever wonder if your excuses are holding you back? I get candid in this episode of the Direct Sellers Podcast, challenging you to confront the real reasons you might not be hitting your direct sales targets. Reflecting on personal stories and coaching insights, we dissect common excuses like needing more clarity or blaming external factors. The truth is, true growth happens outside of your comfort zone. It's time to face those self-imposed limitations head-on and take meaningful action towards your business success.
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Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"
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Ever wonder if it’s better to start messy than not start at all? Join Rachel Perry as she shares her raw and real journey of building a direct sales business while embracing imperfections. From her nerve-wracking first podcast episode to her unpolished initial live videos, Rachel's personal anecdotes will inspire you to let go of perfectionism and take action. Discover how being authentic and true to yourself can be more effective than following a script, and learn why consistency and genuineness are crucial in social media efforts.
Get ready to take purposeful action with Rachel's insights on social media strategy, particularly through the lens of Instagram Stories. By aligning your content with your services, you'll not only build authority but also create meaningful connections with your audience. Rachel introduces the empowering mantra "do it messy" to help you overcome mental blocks and perfectionism, emphasizing the importance of action over overthinking.Hang out with me more!
Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"
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Do you have a dream? What things excite you in your life and business? In this week’s episode, we are talking all about your ‘WHY’ and how that is intricately tied to your dreams and vision for your business and your future. If you want to grow as a person as well as in your business, this is the episode for you!
What is your vision, what is your dream? And if you feel like you don’t have one, you don’t have direction. Start creating your vision today!What is your ‘why’? I find that we forget about our ‘‘why’ and we forget about the importance of it. Why are you doing this business? We all have highs and lows in business. What will separate you from other direct sellers will be what you do during those low lows. Do you keep going or do you give up?There are two ways to earn money in Direct Selling: Selling your product and growing your team. The most sustainable way is having both.Take a moment to DREAM! What would your life look like? In your DREAM ---How do you want to serve others? How do you want to impact others? When you lead with serving--- that is where the magic happens!When you do this exercise, BEWARE of the inner mean girl!! Don’t fall prey to the fear of dreaming. Shut down those negative thoughts and get going!It's so important for you to have this dream/vision because this is what causes you to put one foot in front of the other!Ask yourself - what is your dream? And create a vision from that TODAY!
In this episode we talk about:Hang out with me more!
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What if you could transform your direct sales approach and see unprecedented success by simply shifting your mindset? On this episode of the Direct Sellers Podcast, we uncover how a change in energy and perspective can revolutionize your business. We address the common frustrations faced by direct sellers, especially those working with party plan companies who are struggling to adapt to the changes brought by the pandemic and evolving social media trends. I share my personal journey of finding joy in creating programs and coaching others, and how this newfound passion ripples out to bring positivity and success to their sales efforts.
You'll also learn how to harness the power of passion and energy to captivate your audience. Discover the contagious nature of excitement and how identifying what truly fires you up—whether it's a beloved product, a supportive community, or the transformations you facilitate—can bring a revitalizing energy to your business. Your passion and presentation are not just key to engagement but are essential for driving your success in direct sales. Tune in to unlock these powerful strategies and elevate your direct sales game.Hang out with me more!
Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"
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What if I told you that building a large team isn't the only way to succeed in direct sales? In this eye-opening episode of the Direct Sellers Podcast, I share my personal experiences and struggles with team building, shedding light on an often-ignored truth in the industry. Reflecting on significant shifts like Avon's bankruptcy and the rise of affiliate models, I challenge the conventional wisdom that success relies on having a big team. Instead, I encourage you to redefine your goals and find fulfillment on your unique path, without the pressure to conform to traditional metrics of success. Beyond team dynamics, the second half of our episode underscores the critical role of support and constructive feedback in your journey. While team building can offer financial rewards and incentives, it's not your only route to success.
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Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"
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Can the network marketing industry still offer you security in today's fluctuating economy? Discover the real challenges and opportunities that direct sellers face as companies shift towards affiliate models and merge to stay afloat. We'll break down the effects of economic downturns and why being realistic and prepared is crucial for sustaining your business. Learn how staying informed and adaptable can still lead to a thriving, reliable venture, even when the industry landscape is rapidly changing.
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Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"
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If you're currently trying to earn an incentive trip with your company, this episode is for you. On today's episode, I share the three things you need to be doing now in order to get on that cruise or fly to Greece. Girl, you're gonna go on that trip... you just have to do these three things. Check it out!
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In this episode, I unpack the big moves by companies like BeautyCounter, Seint, and Rodan + Fields as they switch to an affiliate model. You'll hear my candid thoughts on how it all went down. Plus, I open up about my own uncertainty with Seint due to their handling of this transition and what it means for my future in this company.
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On this episode of the Direct Sellers Podcast, we welcome Jen Lemke, an incredibly gifted mindset coach.
Jen and I take a deep dive into the role of mindset in achieving business success. We discuss the critical need to detach from outcomes and overcome limiting beliefs shaped by past experiences. By highlighting the importance of questioning whether our beliefs serve us positively, we explore how recognizing and breaking free from these patterns is essential for personal growth. Jen's insights show that by focusing on awareness and understanding our life stories, we can begin the journey of transforming our mindset and achieving our goals.
Tune in for practical tips and valuable insights that promise to elevate both your personal and professional growth.Hang out with me more!
Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"
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Want to ensure your direct sales business stands the test of time? Building a personal brand can be your game-changer! In this episode, I’ll show you how embracing your unique attributes can boost your self-esteem and elevate your personal brand. From using humor and authenticity to connect with your audience, to transforming your passion for products into a larger mission, you'll learn practical strategies to stand out. Tune in and get inspired to redefine your approach to personal branding today!
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Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"
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Unlock the secrets to effortlessly boosting your direct sales business with a simple yet powerful tool—an effective sales funnel. Imagine having your business work for you in the background while you focus on other life priorities. On today's episode, I break down what a sales funnel is, why it's a game-changer, and how it can nurture potential customers, leading to increased sales. Discover the unparalleled power of email marketing and the critical importance of understanding your ideal customer to tailor a funnel that truly resonates.
In this episode, I guide you step-by-step through building an impactful email funnel, from crafting irresistible emails to designing a nurturing welcome sequence that creates strong connections with your subscribers. Learn the email success formula that can transform your business effortlessly and get a sneak peek into our upcoming live training session where I'll walk you through every detail.
Get your hands on The Email Funnel Bundle HERE!!
Connect with me on Instagram for more invaluable insights and grab your free 90-day action planner. Get ready to turn your email list into a powerful, ongoing sales engine!Hang out with me more!
Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"
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Feeling overwhelmed in your direct sales business? Discover powerful strategies in today's episode of the Direct Sellers Podcast that promise to transform your approach. I'll walk you through the 30, 30, 30 method—a game-changing system designed to help you prioritize tasks and ramp up productivity. Learn how to effectively audit your daily activities, set clear goals, and make the most of your time across marketing, sales, and nurturing your existing customer base and team. Say goodbye to ineffective party strategies and hello to a more balanced, focused business strategy. By dedicating specific percentages of your time to key areas and minimizing distractions, you'll be working smarter, not harder.
Balance is the key to sustained success! Dive into the nitty-gritty of the 30-30-30 rule for a well-rounded and profitable business approach. I'll guide you on how to track your weekly activities, pinpoint areas that need more attention, and make necessary adjustments to hit your sales goals and expand your audience. Plus, stay connected with me on Instagram for ongoing tips and engaging interactions. This episode is packed with heartfelt advice and practical tips to help you kick some serious direct sales booty. Tune in and take charge of your business like never before!Hang out with me more!
Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"
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Balancing business and family can feel like an emotional tightrope, but it’s a journey filled with invaluable lessons. This week, I share the heartfelt experience of celebrating my son John Mark's 18th birthday, blending personal milestones with professional growth. The episode centers on the unwavering power of conviction and passion in direct sales. Learn how maintaining faith in your product and building a personal brand, distinct from your company, can drive your success even when company morale dips. Let’s explore how to serve and support others in their entrepreneurial endeavors, making your personal brand truly stand out.
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Send me the message PODCAST over on Instagram at @rachelaperry and I’ll send you my "Parties-Optional Profit Plan!"
For Additional Resources for Direct Sellers:
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