Avsnitt
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To learn more about AdLib.
Twitter: @HauptmanMichael
Remote workspacesRecent business woesMedia Math as AdReforms first customerMike's connection to MediaMathWhat happened when MediaMath went downRecovery, optionsRepercussionsPossible next stepsWays to stay in the gameGaining and keeping Momentum -
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Goal: precipitate the repeal of 174 changes
But how? Get 1,000+ signatures on the Small Software Business Coalition Letter to Congress by April 10th
Sign the letter → Small Software Business Owners AllianceSDMichele’s Twitter: @mjwhansenMichele’s latest Twitter thread about Section 174 changes -
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Big Band Softwarehow you run multiple businesses and hiringHow do you structure this from an entity standpointWhat can founders do to prepare for saleWhat metrics, P&L line items matterSaaS acquisition market during these tougher timesNiches that are doing wellSect 174 -
Personal updatesRetreats and Conferences, Kyle at Big Snow, Tiny ConferenceKicking off 2023 and the year aheadExploring adjacent use case and tailoring products to new needsPodcast repurposingTip of the week - high yield savings rates
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Beer vs. Wine vs. Mixed Drinks, all good.Camo and OSX iPhone WebCam App, don’t get a fancy webcam, just use your iPhoneTypeDream.com website builderThnks.com gifting for businessClaap.io video clip / screen sharing and feedback appTLDV.ioRecast.studioMuseapp.com - open canvas, white board type idea building, planning, collaboration platformFelt.com - MAPS!Swarmia.com - Engineering organization appVideoask.com - video clip delivery, vid e-mail appSwitchboard.app - remote collab tool
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https://www.sendspark.com/
Bethany breaks down SendsparkThe problem of stale content in help centerBethany discusses integration into IntercomBethany explains origins of Sendspark, was in marketing at another company when she and co-founder realized the needBethany as a Userfeed customerFundraising for Sendspark, product usage metrics and activationInitial product Dev strategies, funding and spendingBethany working in NYCEnergy of NYC and getting sickGrind during the week, weekends for sleepLandon asks “who is harder to market to - developers or sales people?”Struggles of email marketing, the need for more human connection in marketingLandon using Notion, problem of lack of contextSendspark marketing channels, organic trafficHow-to-SEOSendspark partnershipsLandon testing rankings, name changesYouTube vid SEO tips from BethanyLandon using Intercom for UserfeedBethany using vid email for lead generation on website -
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Notes:
Helping people sell more things is the right place to beTaplio: 6-figure ARRTweethunter: 7-figure ARRWhy build two separate products when they could potentially be under one roof?Why its important to build a brand on LinkedIn and tips to building an audienceWhy is LinkedIn different from Twitter?How much time do you spend on each business? -
Sponsored by Punchlist: Close the loop on creative feedback and get your projects done.
Sign up at punchlist.com and use the promo code GRIT for your first month FREE of Punchlist Team (or 10% off any monthly plan)
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Notes:
Growing our candidate pipeline for Hire with GritWhat we look for in candidate interviewsVideo setupsEnergy/enthusiasm Marketing experiments for the podcasts Repurposing content for social channelsVideoMoving the Hire with Grit site to TypedreamCrappy accounting softwareUsing a services business as hunting ground for software ideas -
Episode Notes
Sponsored by Punchlist: Close the loop on creative feedback and get your projects done.
Sign up at punchlist.com and use the promo code GRIT for your first month FREE of Punchlist Team (or 10% off any monthly plan)
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Notes:
Our first solo pod. Weird? We're also on YouTube now! Weirder? 😜Hire with Grit updateAlready placing folks and seeing some good demand from non-friendly customersSetting up an internal process and CRM with Notion DB and Tally formFiguring out what our value to the market isWhy an entrepreneur need to do the work first before you can build process and delegateThrow everything at the wall to see what sticks then pick a nicheWhy it's more simple than a SaaS business"Get paid to learn"Start with service before building techPreviewads.com free tool for Ad ReformDocs Fresh (Intercom app)Switching from a simple website builder (Carrd) to Webflow (Using Punchlist.com to help us collab on the changes)Trying to figure out what to do first on the marketing sideYou have to get through the failed marketing experiments to get to the ones that workDefault to action -
Sponsored by Punchlist: Close the loop on creative feedback and get your projects done.
Sign up at punchlist.com and use the promo code GRIT for your first month FREE of Punchlist Team (or 10% off any monthly plan)
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Notes:
Starting multiple new venturesZeromile.ioHirewithGrit.comZeromile.io#docsfreshHillchart.appWhy are we starting more businesses, especially as the macro-economy crumblesThings we're doing different this time aroundHow to set up operations to run multiple businesses and why it's important to separate all revenue and accounting accountsRelay FinanceWaveRamp card since Brex isn't working with non-VC anymoreWhy we're building Hire with Grit, a headhunting business out of the PhilippinesGetting our first few deals under our belt and figuring out our laneBuilding Docsfresh and why we're starting on IntercomWhy working on multiple things gives you energy and learnings you can't get through one businessStarting sponsorships for the podLandon starts continuous glucose monitoring with LevelsSnapchat drone cam: Pixie -
Links
Bonjoro.comMatt BarnettNotes
Landon tells Matt about his funny Bonjoro storyLandon talks about Docs Fresh, a new Intercom app their about to launchHow Matt stair-stepped to Bonjoro through a video insights agencySaaS Virality (Bonjoro videos)How they've grown to multiple millions in revenue without an outbound sales teamWorkday schedule with kidsHow they scale support with 60k usersFinding talent overseas (ie. Hire with Grit)Bootstrapping vs funding -
Notes:
Daniel Zarick (Founder of Arrows.to)Why it's hard to do a podcast about your business when you're growing a company in a competitive categoryLearning about the compounding of SaaS with Daniel's Twilio experience (23rd employee)Some markets are a lot bigger than you thinkDaniel talks about going from bootstrapper to VC-funded with Arrows.toHow did you meet all of the high profile angel investors that joined your seed round?Operators as investorsThe current funding market with valuations droppingWhat were the first things Daniel spent the money on?Pivoting Arrows to an integration-based product (currently focusing on Hubspot)Narrowing focus for the product and how that allows you to improve your marketing contentMarketing assets: Templates and guides (Arrows guide to customer onboarding on Hubspot) -
Links
Punchlist.com: Close the loop on creative feedback and get your projects doneTechstars AtlantaOverline VCNotes
Why raise money vs. continuing to bootstrap?How to get the most out of an accelerator?What were the most interesting startups to come out of Techstars?How to find a co-founder?How did you raise $2mm?"Team, team, team, product"How are you finding great people to hire remotely?Quantifying success by time spent in the product vs. revenue (early on)What are the weirdest use cases you've seen with Punchlist users?How do you sell to agencies?Paying over $20k for the .com and why it's a no-brainer -
Notes:
What it was like to start our business (the hard times)Building out our new home officesA new product: recurring website screenshotsBuilding landing pages before building the productHow important is SEOUserfeed/Bump being sold again for a big return in only one year from the initial saleAre SaaS businesses being flipped or used as cashflow entities?If you buy a SaaS what's the optimal length of time before you sell it?Hard to maintain the tech/security overtimePlatform risk on things like Intercom or ShopifyLinks:
Hillchart.app (Hillcharts for Notion, Clickup, Github, Trello, Gitlab)Intercom Jira AppHighways.io (Intercom integration for A bunch of CRM apps) -
Notes/Links
Ad Reform's first sales without the founders!How soon should a company hire a sales rep?Is the product management role shrinking in a remote-first world?Peter Levels tweetProfit-first as a serviceMatt Wensing tweetIs Facebook crumbling? And is that going to kill small businesses that rely on that growth channel (e.g. DTC brands)?Startup valuations declining alongside public tech company valuationsWhat does this mean for companies that raised at crazy valuations over the past two years? Will they all die?Why Kyle is a weirdo for not watching the Super Bowl -
Notes
Typefully: Twitter threads & analyticsMatter: a better readerCalendly Twitter dramaStripe/YC mob dramaMarvel: productized content servicePurchasing a $1k courseProject work vs. sales work and the feeling of momentum -
Kyle and Landon discuss 2022 planning, talking to as many prospects as possible in the early days, why some entrepreneurs are afraid of rejection, the wave of competition in SaaS, and the different levels of authentic demand.
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Back after a lengthy break, Landon and Kyle discuss Atlanta sports (and the World Series champs), collections, valuations & more.
Today’s Topics:
The Atlanta Braves are World Series champs!?Iterating on and improving new hire onboardingBookkeeping mania: adding granularity, cleaning things upMicro-acquisitions, Micro PE, and wild valuationsBuilding vs. buyingLandon reviews his fancy new espresso machine (and Kyle confuses semi-automatic with Semisonic)Links & Resources:
MicroAcquireTerra KaffeNespressoBottomless Coffee (← Kyle's referral link)Trade Coffee -
In part two of the conversation, Landon and Kyle discuss experimenting with approaches to building businesses, how much is "enough", and reward and incentive structures as companies grow. They also touch on the current moment: the end of the 20-year American occupation of Afghanistan.
Today’s Topics:Experimenting with new markets and approaches to building businessesDoubling down vs. autopilot vs. freedom to build other stuffThinking critically about the end goal to maintain optionalityHow much is "enough"?How do we build an asset that affords our team a comfortable life + enables us the freedom to work on anything we want to work onProfit-sharing as a simple, shared incentive structureAcknowledging the moment: the difficult and tragic end of the 20-year American occupation of AfghanistanWhere do these events fall in the arc of history? (local vs. global optima)Podcast chats as historical markersLinks & Resources:fatFIRE subreddit (Wealth and Financial Independence/Retire Early)MwG episode 36 with Tyler Williams of Motion ArrayIncome vs. Happiness curveLocal vs. global optima -
Landon and Kyle chat about parenting, productivity, and new business ideas.
Today's Topics:
A new Ad Reformer! Landon had a baby boy 👶Parenting through a pandemicWhat could (and would) you do with more time?Deliberately setting aside time for thinking & strategyProductivity, output, efficiency, and leverageThe luxury of owning your scheduleExperimenting with founder-friendly funding optionsMicro-acquisitions and the surrounding ecosystemLandon's list of ideas (featuring "something for AWS" 🤣)Exploring new businesses (within constraints)Links & Resources:
MicroAcquireUserfeed - Visa fler
