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In this episode of Lessons in Leverage, Spencer dives into the concept of "choosing your hard," emphasizing the inevitable challenges we face whether we choose to address issues upfront or ignore them until they become bigger problems. Spencer explores this concept through examples related to physical health and workplace interactions. He explains that avoiding short-term difficulties typically leads to more significant, enforced difficulties down the road. This episode delves into the idea that taking ownership and confronting challenges head-on, whether it's through diet and exercise or transparent communication in the workplace, ultimately leads to more options, freedom, and happiness in the long term.
Takeaways
Short-term difficulties are often optional, while long-term difficulties are enforced when initial issues aren’t addressed.Healthy lifestyle choices, although challenging, prevent more severe health problems and restricted life options in the future.Avoiding difficult conversations at work can lead to larger issues, less flexibility, and potential job loss.Open communication, taking responsibility, and addressing problems head-on foster a transparent and accountable culture.Always consider the long-term consequences of seemingly easy decisions; they often lead to enforced hardships.The short-term hard choice comes with long-term benefits such as happiness, freedom, and more options.Choosing the hard now over the enforced hard later is a strategy to ensure better outcomes and mitigate future difficulties.Episode Resources
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Connect with Spencer Lowe on LinkedInLearn more about SOLVD.cloud
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In this insightful episode of "Lessons in Leverage," Spencer unpacks the often misunderstood relationship between business growth and quality. Using a simple yet powerful analogy of water in a bucket, Spencer breaks down the key components that drive sustainable growth: new customer acquisition, customer lifetime value, and churn rate. He emphasizes that many businesses mistakenly focus solely on sales and marketing to fuel growth, neglecting the critical role of delivering exceptional quality to customers.
Key Takeaways:The Bucket Analogy:
New Customer Acquisition (Water poured into the bucket): Essential for growth but not sufficient on its own.Customer Lifetime Value (Size of the bucket): Larger buckets hold more water, representing higher long-term revenue from existing customers.Churn (Hole in the bucket): Represents customers lost, either due to dissatisfaction or lack of value.
Quality over Quantity:
Two of the three growth levers (customer lifetime value and churn) are directly tied to the quality of customer experience.Improving quality decreases churn and increases the customer lifetime value, driving sustainable growth.
Leveraging Referrals:
Satisfied customers lead to referrals, which significantly enhance new customer acquisition.Referrals have a 7-fold higher closing rate compared to other prospects.
Universal Responsibility:
Quality improvement is a collective responsibility across the organization, not just a sales or marketing issue.Performance at the highest level in delivery and customer satisfaction guarantees continuous growth.
Actionable Strategies:
Focus on delivering greater value to existing customers.Reactivate past customers who left due to dissatisfaction by offering free value or additional services.Cultivate strong relationships to encourage referrals.
Episode ResourcesPodcast Links 🔽
Connect with Spencer Lowe on LinkedInLearn more about SOLVD.cloud
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In this episode of Lessons in Leverage, host Spencer Lowe interviews Dr. Michelle P. Maidenberg, a mental health expert and author of 'Ace Your Life'. They discuss the transformative ACE method, which focuses on acceptance, compassion, and empowerment. Dr. Maidenberg shares her personal journey, the importance of understanding one's values, and how to cultivate confidence. The conversation emphasizes the significance of aligning behaviors with personal values, the utility of guilt and shame, and the balance between quality and quantity in parenting and work. In this conversation, Michelle Maidenberg discusses the complexities of human emotions, the importance of aligning actions with personal values, and the challenges of sustaining behavioral change. She emphasizes the need for self-acceptance and compassion, while also exploring the evolution of values over time. Additionally, she shares insights about her nonprofit, 'Thru My Eyes,' which helps chronically ill individuals create video legacies for their loved ones, highlighting the emotional impact of such connections.
Takeaways
Our journey is constantly evolving and never ends.Regret often stems from not recognizing past experiences shaped us.Every relationship teaches us something valuable.Confidence is cultivated over time, not inherent.Understanding our core values is essential for fulfillment.Guilt and shame can be useful indicators of our values.It's important to align our behaviors with our values.Quality time with loved ones is more important than quantity.We must appreciate the valid reasons behind our past decisions.Living in conscious awareness helps us align with our best selves. Circumstances can hinder our ability to feel good, creating pressure to be happy.Thoughts and feelings can spiral, leading to anxiety and sleeplessness.Pain often indicates a misalignment with our values.Realigning with our values requires constant recalibration and self-awareness.Self-worth influences our decisions and behaviors in relationships.Sustaining behavioral change is often more challenging than initiating it.Acceptance does not equate to mediocrity; it's about awareness and compassion.Emotions are key drivers of behavior and should not be dismissed.Values can evolve over time, reflecting personal growth and change.Creating video legacies can provide emotional closure and connection for families.Episode Resources
Guests Links 🔽
Connect with Dr. Michelle PMaidenberg on LinkedInLearn more about ‘Ace Your Life’Podcast Links 🔽
Connect with Spencer Lowe on LinkedInLearn more about SOLVD.cloud
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In this episode of Lessons in Leverage, Spencer delves into the topic of "The Impossible." He challenges the conventional understanding of what is deemed impossible and reframes it as a series of perceptions and limitations we put on ourselves. Spencer contends that labeling something as impossible is often a way of avoiding effort or the complexity involved. He emphasizes that there is no objective impossibility—only subjective limitations that we impose or accept.
Spencer introduces a strategy to overcome the mindset of impossibility by urging listeners to focus first on what they want to achieve and why it is important to them. Once these are clearly defined, the 'how' becomes a more manageable challenge. He argues that having a deeply personal, motivating reason can unlock innovative ways to achieve what was previously thought unattainable. Drawing from various examples, Spencer discusses the importance of challenging your assumptions and being flexible in your approaches. He also references the book "10X is Easier Than 2X" to illustrate how setting ambitious goals can sometimes be easier than incremental progress because it requires thinking outside of the usual paradigms.
Takeaways
Impossible is a Cop Out:Labeling something as impossible is often a decision to avoid effort and complexity.Challenge Assumptions:Question why you believe something is impossible and what assumptions you're making.Start with 'What' and 'Why':Clarify the goal (what) and understand why it's important to you before tackling the 'how.'Deeply Motivating 'Why':A strong personal reason or a mission can drive you to find ways to achieve your goals.Flexibility in 'How':Be flexible and seek innovative solutions; don’t be married to a single approach.Empowered Creator Mindset:Adopting this mindset helps you take control and see possibilities rather than limitations.Big Goals Over Incremental Gains:Big, ambitious goals can be easier to achieve because they require new paradigms and ways of thinking.Distinguishing Limitations from Impossibilities:Understand the difference between not being willing to do something and it being genuinely impossible.Episode Resources
Podcast Links 🔽
Connect with Spencer Lowe on LinkedInLearn more about SOLVD.cloud
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In this episode of Lessons in Leverage, Spencer dives into the profound concept of taking ownership, even for situations that aren't directly your fault. He elucidates the distinction between the victim story, where external factors are blamed, and the hero story, where one takes responsibility for influencing change. Through vivid examples, including a personal anecdote about getting mugged, Spencer highlights how adopting a mindset of responsibility can empower individuals to expand their control and capabilities. This episode underscores the importance of cultivating a mentality that transforms challenges into opportunities for growth and personal development.
Takeaways
Adopting a mindset of responsibility, even for things outside your control, can lead to personal growth and improved outcomes.The victim story limits your power and potential by attributing failure to external factors.The hero story empowers you by identifying ways to influence and change your circumstances.Reflecting on how your actions contributed to a situation, even negatively, opens up avenues for improvement and proactive change.Cultivating a hero mindset can reduce fear and expand your life by increasing your control over future outcomes.Taking responsibility for more than you're initially in control of can elevate your success in both personal and professional realm
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In this episode of Lessons in Leverage, Spencer interviews Benny Voncken, co-founder of Via Stoica, who shares insights on Stoicism and its practical applications in modern life. Benny discusses his personal journey to Stoicism, the value of obstacles, the importance of self-care in relationships, and the significance of pausing before reacting to challenges. He also explores how minimalism aligns with Stoic principles, emphasizing the need to focus on what truly matters in life.
Takeaways
Stoicism provides foundational building blocks for a personal philosophy.Obstacles can serve as valuable learning experiences.Self-care is essential for healthy relationships.Taking a pause can help in making better decisions.Understanding what you can control is key to managing stress.Minimalism encourages mindfulness about possessions and their impact on life.Living in accordance with nature leads to a more fulfilling life.Practicing Stoicism can lead to a calmer and more peaceful existence.The journey of self-improvement often begins in difficult times.Time is our most precious asset, and we should guard it wisely.Episode Resources
Guests Links 🔽
Connect with Benny Voncken on LinkedInLearn more about Via StoicaPodcast Links 🔽
Connect with Spencer Lowe on LinkedInLearn more about SOLVD.cloud
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In this episode, Serban Mare shares his journey from burnout to fulfillment and success. He discusses his upbringing in Romania and his pursuit of the American dream. Serban emphasizes the importance of a growth mindset and the power of gratitude in overcoming burnout. He also highlights the need to prioritize and say no to non-essential tasks. Sherban provides practical advice for managing energy and setting boundaries to achieve lasting success.
Takeaways
Burnout is a mental and physical state that occurs when we are in a continuous state of stress for an extended period of time.Developing a growth mindset and practicing gratitude can help overcome burnout and find fulfillment.Prioritizing essential tasks and saying no to non-essential ones is crucial for managing energy and achieving success.Setting boundaries and communicating openly with others about your limitations is important for preventing burnout.Managing energy, not time, is key to productivity and well-being.titlesPracticing Gratitude to Find FulfillmentThe Importance of Prioritization and Saying NoEpisode Resources
Guests Links 🔽
Connect with Serban Mare on LinkedInLearn more about Serban MarePodcast Links 🔽
Connect with Spencer Lowe on LinkedInLearn more about SOLVD.cloud
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In this episode, Spencer sits down with Jason Berkowitz, founder of a successful SEO business in Salt Lake City, to discuss Jason's entrepreneurial journey, the evolution of SEO strategies over the years, and the role of AI in digital marketing.
Takeaways
Beyond a certain point of education, work ethic, and intelligence, all outcomes in life are dictated by leverage.Leverage can be built through skills, technology, and financial resources.AI is not true AI yet, but it can be used to automate certain tasks and improve workflow.Delegation is key to achieving more with less time and effort.Subject matter experts play a crucial role in creating high-quality content.Procrastination can be valuable when used strategically.The focus funnel framework helps prioritize tasks and optimize productivity.The SEO landscape is constantly evolving, but some legacy principles still apply.YouTube has a different algorithm and requires a different approach to optimization.The key to success in SEO is providing value to the user and focusing on the user experience.Episode Resources
Guests Links 🔽
Connect with Jason Berkowitz on LinkedInLearn more about Break the Web AgencyPodcast Links 🔽
Connect with Spencer Lowe on LinkedInLearn more about SOLVD.cloud
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Steve Anderson, author of 'The Bezos Letters,' discusses his journey of writing the book and the principles he learned from studying Jeff Bezos and Amazon. He emphasizes the importance of writing as a tool for clarity and deep thinking, and how it can be leveraged to communicate ideas and build expertise. Anderson also explores the concept of risk and the need for experimentation in business, as well as the value of customer obsession and understanding the flywheel of growth. He concludes with the idea of always thinking of your business as a startup, maintaining a mindset of continuous innovation and growth.
Takeaways
Writing is a powerful tool for clarity, deep thinking, and communicating ideas.Risk should be approached through experimentation and taking steps to protect against potential failures.Customer obsession is key to growth, involving anticipating customer needs and solving problems before they arise.Understanding the flywheel of growth and the four cycles of test, build, accelerate, and scale can drive business success.Maintaining a day one mindset, thinking of your business as a startup, fosters continuous innovation and growth.Episode Resources
Guests Links 🔽
Connect with Steve Anderson on LinkedInLearn more about The Bezos LetterGet your FREE copy of The Bezos LettersPodcast Links 🔽
Connect with Spencer Lowe on LinkedInLearn more about SOLVD.cloud
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In this episode of Lessons in Leverage, Spencer interviews Jason Vego, the CEO and co-founder of Bevz. They discuss Jason's journey from a corporate career to entrepreneurship and the lessons he learned along the way. They also explore the concept of leverage and how Jason was able to harness it in his business. The conversation covers topics such as starting a dog grooming business, the fear of failure, the importance of learning and growth, and the value of human capital. Jason shares insights on finding leverage through collaboration, humility, and a growth mindset. In this conversation, Jason Vego, the co-founder and CEO of Bevz, discusses the value of relationships and building a strong team in entrepreneurship. He emphasizes the importance of leveraging college networks and alumni networks to find people with the right skills and values. Jason also shares his experience of launching tech businesses without a technical background and highlights the significance of finding the right technical co-founder or advisor. He talks about the shift from recruiting a diverse group of talented individuals to building a team of niche specialists as the business grows. Additionally, Jason discusses the strategic levers he uses to get more out of less, including international hiring and leveraging finance through venture capital and lines of credit.
Takeaways
Starting a business involves taking risks and learning from failures.Leverage can be found through collaboration, humility, and a growth mindset.Human capital is a key factor in building a successful business.Painting a compelling vision and communicating it effectively can attract talented individuals.Money is not always the primary motivator for people to join a startup.Building a strong network and leveraging relationships can provide valuable resources and opportunities. Leveraging college networks and alumni networks can help in finding people with the right skills and values for your team.Finding the right technical co-founder or advisor is crucial for launching tech businesses without a technical background.As the business grows, there is a shift from recruiting a diverse group of talented individuals to building a team of niche specialists.International hiring can be a cost-effective way to access highly skilled talent.Venture capital and lines of credit can be strategic levers to finance and grow a business.Episode Resources
Guests Links 🔽
Connect with Jason Vego on LinkedInLearn more about BevzPodcast Links 🔽
Connect with Spencer Lowe on LinkedInLearn more about SOLVD.cloud
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Danielle Cobo, a bestselling author and sought-after speaker, shares her insights on grit, resilience, and leadership. She emphasizes the importance of understanding individual motivations and building personal relationships in team leadership. Danielle also highlights the value of investing in personal and professional development, including finding mentors and coaches. She discusses the power of building a personal brand and leveraging platforms like LinkedIn to attract the right clients. Danielle's journey from a successful sales career to entrepreneurship demonstrates the impact of grit and resilience in achieving personal and professional goals.
Takeaways
Understand individual motivations and build personal relationships in team leadership.Invest in personal and professional development, including finding mentors and coaches.Build a personal brand and leverage platforms like LinkedIn to attract the right clients.Grit and resilience are key in achieving personal and professional goals.Episode Resources
Guests Links 🔽
Connect with Danielle Cobo on LinkedInLearn more about Danielle CoboPodcast Links 🔽
Connect with Spencer Lowe on LinkedInLearn more about SOLVD.cloud
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Brian Adamson, a seasoned real estate investor and mentor, shares his experience and lessons in real estate and entrepreneurship. He emphasizes the importance of becoming the person who can achieve success and leveraging mentorship to learn from the mistakes of others. Brian discusses his journey from corporate America to pursuing his passion full-time and building a successful real estate business. He also talks about the challenges and rewards of investing in commercial multifamily properties and the need to find the right team and partners. Additionally, Brian highlights the importance of giving back and the joy of helping others.
Takeaways
Focus on becoming the person who can achieve success and leverage mentorship to learn from the mistakes of others.Investing in real estate requires knowledge and understanding of the market, as well as building a strong team and network.Commercial multifamily properties can provide opportunities for cash flow and long-term wealth, but they require active management and dealing with various challenges.Giving back and helping others can be a fulfilling and rewarding aspect of success.AI and technology can be leveraged to automate tasks and improve efficiency in business operations.Episode Resources
Guests Links 🔽
Connect with Brian Adamson on LinkedInLearn more about Brian AdamsonPodcast Links 🔽
Connect with Spencer Lowe on LinkedInLearn more about SOLVD.cloud
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Coach Chris shares his expertise on how to get more out of travel and leisure without breaking the bank. He emphasizes the importance of finding fulfillment in personal life and creating lasting memories. Coach Chris provides tips on how to leverage credit card rewards to fly for free and how to rent vacation properties from owners at a fraction of the cost of hotels. He also highlights the benefits of planning in advance and using resources like VacationsToGo.com for discounted cruises. Coach Chris offers his services to help families plan affordable and memorable vacations.
Takeaways
Travel and leisure are important for finding fulfillment and creating lasting memories.Leverage credit card rewards to fly for free and save on airfare.Rent vacation properties from owners through websites like RedWeek.com for luxury accommodations at a fraction of the cost of hotels.Plan in advance to save money and look forward to the travel experience.Use resources like VacationsToGo.com for discounted cruises.Traveling with a family can be made more affordable and enjoyable by renting vacation properties with multiple rooms and amenities.Taking time away from work and immersing oneself in travel and leisure can lead to increased creativity and productivity in business.Seek guidance from experts and join mastermind groups to learn and network in your field.Episode Resources
Guests Links 🔽
Connect with Christopher Klesh on LinkedInLearn more about The Travel CoachPodcast Links 🔽
Connect with Spencer Lowe on LinkedInLearn more about SOLVD.cloud
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Mike Konrad shares his journey as an entrepreneur, from being a reluctant entrepreneur to starting his own company. He discusses the challenges he faced, including a lawsuit from his ex-employer and financial struggles. Mike emphasizes the importance of taking risks, making fearless decisions, and shifting gears as the business grows. He also highlights the value of learning from mistakes and being open to new ideas. Mike credits his long-term mentorship with a consultant for helping him navigate the ups and downs of entrepreneurship. In this conversation, Mike Konrad shares his insights on the importance of marketing and providing value to customers. He discusses how he shifted from traditional advertising to an education model, focusing on workshops, technical papers, speaking engagements, and a podcast. He emphasizes the need to establish authority, provide value, and build trust with customers. Mike also highlights the power of emotional connections and storytelling in marketing. He concludes by discussing the changing landscape of marketing and the importance of reaching younger generations through digital platforms.
Takeaways
Entrepreneurship can come about in different ways, and it's not limited to a specific personality type or set of circumstances.Taking risks and making fearless decisions are crucial for success in business.Learning from mistakes and being open to new ideas are essential for growth and adaptation.Shifting gears and acquiring new skills at the right time are necessary for scaling a business.Long-term mentorship can provide valuable guidance and support throughout the entrepreneurial journey. Shift from traditional advertising to an education model to provide value and establish authority.Focus on workshops, technical papers, speaking engagements, and podcasts to educate and engage with customers.Build trust with customers by understanding their problems and offering best practice solutions.Create emotional connections and use storytelling to make a lasting impact in marketing.Adapt to the changing marketing landscape by reaching younger generations through digital platforms.Episode Resources
Guests Links 🔽
Connect with Mike Konrad on LinkedInLearn more about Mike KonradEmail: [email protected]Podcast Links 🔽
Connect with Spencer Lowe on LinkedInLearn more about SOLVD.cloud
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In this episode, Spencer discusses the concept of 'shooting at invisible targets' and the impact it has on personal and professional success. He shares a step-by-step process for creating a clear vision, defining goals, and taking actionable steps to achieve success. The episode emphasizes the importance of clarity, motivation, and empowerment in pursuing one's goals.
Takeaways
The concept of 'shooting at invisible targets' refers to pursuing vague goals without a clear vision or plan.Creating a clear vision and defining specific, actionable goals is essential for personal and professional success.Motivation and empowerment are key factors in pursuing and achieving one's goals.Success is not solely determined by the achievement of goals, but also by the development of habits and behaviors that align with the desired outcome.Episode Resources
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Connect with Spencer Lowe on LinkedInLearn more about SOLVD.cloud
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Scott Carley, a dynamic consultant and motivational speaker, shares insights on setting big goals, overcoming fear, and leading with empathy. He emphasizes the importance of understanding people's personalities and using empathy to bridge the gap between their perspective and the vision. Scott also discusses the value of seeking mentorship, setting clear targets, and investing in personal development. The conversation covers a range of topics including the use of loans, becoming a speaker, the role of trust in business, and the impact of AI on the future of work. Scott Carley shares insights on personal development, the importance of trust, and the power of asking good questions.
Takeaways
Setting big, scary, audacious goals is essential for personal and professional growth.Empathy and understanding people's personalities are key to leading and motivating others effectively.Seeking mentorship and learning from those who are ahead can provide valuable insights and guidance.Clear target setting and investment in personal development are crucial for personal and business growth. The best use of loans is to invest in oneself or one's business to produce bigger outcomes.Becoming a successful speaker requires practice, coaching, and involvement in speaking associations like Toastmasters and the National Speakers Association.Trust in business is built on intent, integrity, capabilities, and results, and is a key factor in business acceleration.The impact of AI on the future of work highlights the importance of strong soft skills and the value of high trust relationships.Asking good questions is a superpower that requires listening, building a strong team, and leveraging the skills and influence of others.Episode Resources
Guests Links 🔽
Connect with Scott Carley on LinkedInConnect with Scott Carley on InstagramLearn more about The Change EnergizerPodcast Links 🔽
Connect with Spencer Lowe on LinkedInLearn more about SOLVD.cloud
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In this solo episode, Spencer discusses the importance of congruent communication and provides a framework for giving feedback effectively. He emphasizes that communication is not just about the words we say, but also about body language and tone. Spencer shares a problem statement structure for delivering feedback, which includes stating expectations and observations without assigning emotions or meaning. He highlights the value of silence and active listening during the feedback process. Spencer concludes by emphasizing the importance of follow-up and providing positive feedback separate from corrective conversations.
Takeaways
Communication is not just about the words we say, but also about body language and tone.Congruent communication, where body language, tone, and words align, is powerful and effective.When giving feedback, use a problem statement structure that states expectations and observations without assigning emotions or meaning.Silence during the feedback process allows the recipient to process the information and reflect on their performance.Active listening and follow-up are crucial for resolving issues and ensuring behavior change.Separate positive feedback from corrective conversations to avoid confusion and build trust.Episode Resources
Podcast Links 🔽
Connect with Spencer Lowe on LinkedInLearn more about SOLVD.cloud
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Ryan Cwick shares his journey from industrial engineering to sales and his passion for helping others. He started the Venmo Challenge during COVID-19, where he would ask his followers to donate money, and he would surprise random people with generous tips. This experience led him to realize the impact he could make and inspired him to create a nonprofit called The Nexus of Hope. Ryan's goal is to continue helping people in need and create events where others can get involved and make a difference. He believes that helping others is his purpose in life and wants to travel the world, organizing trips that combine travel and service projects.
Takeaways
Sales is a high leverage skill that can lead to financial success and open doors for entrepreneurship.Helping others and making a positive impact can bring fulfillment and purpose to life.Simple acts of kindness, like generous tips or donations, can have a significant impact on people's lives.Creating a nonprofit and organizing events can provide opportunities for others to get involved and make a difference.Episode Resources
Guests Links 🔽
Connect with Ryan Cwick on LinkedInConnect with Ryan Cwick on InstagramLearn more about Nexus of HopePodcast Links 🔽
Connect with Spencer Lowe on LinkedInLearn more about SOLVD.cloud
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Lauren Hong, founder and CEO of Out and About Communications, shares her journey from being a teaching assistant in South Korea to starting her own marketing company. She emphasizes the importance of taking action and gaining experience to discover what you truly enjoy and want to pursue. Lauren also discusses the mindset of entrepreneurship, the need for delegation and letting go of control, and the shift in focus from day-to-day tasks to long-term strategy as a business grows. The conversation explores the importance of clarity in communication and leadership. Clarity is seen as a powerful tool that drives speed, power, and currency in an organization. It is essential for morale, understanding, and alignment within teams. The conversation also highlights the need for leaders to be transparent about their mistakes and struggles, as this builds trust and encourages a culture of responsibility and learning. The guest shares a turning point in her business when she realized the opportunity in the financial services market and focused her efforts in that direction. The conversation concludes with a discussion on the role of AI in the future and the importance of human skills and trust in a technology-driven world.
Takeaways
Take action and gain experience to discover your passions and what you want to pursue.Delegate tasks and trust your team to drive growth and success.Shift your focus from day-to-day tasks to long-term strategy as your business grows.Communicate the big picture vision and strategy to your team to align efforts and drive success. Clarity is a powerful tool that drives speed, power, and currency in an organization.Transparency about mistakes and struggles builds trust and encourages a culture of responsibility and learning.Identifying a niche and focusing efforts in that direction can lead to significant growth and success.In a technology-driven world, human skills and trust will continue to be valuable and necessary.AI can complement businesses by improving efficiency, but human touch and trust are still essential.Episode Resources
Guests Links 🔽
Connect with Lauren Hong on LinkedInLearn more about Out and About CommunicationsPodcast Links 🔽
Connect with Spencer Lowe on LinkedInLearn more about SOLVD.cloud
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Scott Aaron shares his journey of transitioning from in-person coaching to building a personal brand and leveraging LinkedIn to grow his online business. He emphasizes the importance of focusing on a specific platform, such as LinkedIn, to build a personal brand and connect with the right audience. Scott also highlights the significance of getting results for clients and collecting testimonials to establish credibility and social proof. He advises starting with one-on-one coaching to prove your concept before creating digital products or scaling your business. Scott discusses the power of AI in enhancing business operations and recommends AI tools like ChatGPT, perplexity.ai, and opus.pro.
Takeaways
Focus on building a personal brand on a specific platform, such as LinkedIn, to connect with the right audience.Get results for clients and collect testimonials to establish credibility and social proof.Start with one-on-one coaching to prove your concept before creating digital products or scaling your business.Utilize AI tools like ChatGPT, perplexity.ai, and opus.pro to enhance business operations and create engaging content.Episode Resources
Guests Links 🔽
Connect with Scott Aaron on LinkedInLearn more about The Time to GrowPodcast Links 🔽
Connect with Spencer Lowe on LinkedInLearn more about SOLVD.cloud
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