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  • What can glass art teach you about running a successful online course business? This episode shares 3 surprising lessons learned from a Chihuly exhibit, offering valuable insights for course creators and entrepreneurs.

    Learn how to:

    Embrace last-minute customers: Understand why people procrastinate and how to effectively connect with them.Offer valuable upgrades: Don't be afraid to provide premium options and personalized experiences.Accept that not everyone will love your work: Focus on your ideal audience and stay true to your mission.

    Action Item: Choose a time to be fully present. 

    Time Stamps:

    00:00 Introduction and Initial Reactions

    01:21 Welcome to the Digital Course Creator Podcast

    01:35 The Chihuly Exhibit Experience

    03:34 Lesson 1: People Wait Until the Last Minute

    05:31 Lesson 2: People Will Pay for Upgrades

    10:13 Lesson 3: Not Everyone Will Love Your Stuff

    12:39 Living in the Moment

    16:09 Conclusion and Final Thoughts

    Show Resources:

    Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/digitalcoursecreatorguide) for daily tips and ideas
  • Struggling to keep your students engaged in your online course videos? 😩 This episode reveals 3 powerful strategies to create captivating video lessons that grab attention, deliver content concisely, and boost student success.

    Learn how to:

    Hook them from the start: Use relatable stories and anecdotes to immediately grab your students' attention.Prioritize relatable examples and active learning: Connect your content to real-world scenarios and provide opportunities for action and reflection.Keep it concise and actionable: Deliver key information in bite-sized chunks and end with clear calls to action.

    Action Item: Analyze the likelihood of engagement for one of your course videos using the process we discuss in the Action Item section of the episode.

    Time Stamps:

    00:00 Introduction: Building Demand for Your Online Course

    00:54 The Weekly Content Myth

    02:23 Creating True Connections

    04:42 Engaging in Groups

    09:22 The Power of Coffee Chats

    17:27 Exploring Paid Ads

    24:28 Conclusion and Next Steps

    Show Resources:

    Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/digitalcoursecreatorguide) for daily tips and ideas
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  • Goal Setting for Busy Entrepreneurs: Planning for Success Without Burnout

    Feeling overwhelmed by endless to-do lists and unrealistic expectations? 🤯 This episode shares practical strategies for setting and achieving goals as a busy entrepreneur, homeschooling parent, or college professor.

    Learn how to:

    Prioritize quarterly goalsEmbrace weekly planningFocus on progress, not perfection

    Action Item: Explore what planning approach works for you and why

    Time Stamps:

    00:00 Introduction: The Struggle with Traditional Goal Setting

    01:15 Balancing Multiple Roles: A Personal Journey

    02:03 Strategic Planning for Limited Time

    03:54 Quarterly Planning: Setting Realistic Goals

    06:58 Weekly Planning: Flexibility and Energy Alignment

    09:53 Conservative Goal Setting: Avoiding Burnout

    11:43 Conclusion: Personalizing Your Planning Approach

    Show Resources:

    Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/digitalcoursecreatorguide) for daily tips and ideas
  • The Future of Online Learning: It's All About Human Connection

    Get ready to ditch the robot speak! 👋 The future of online learning is all about human connection, authentic content, and prioritizing quality over quantity. Discover 3 key trends that will shape the online course landscape and learn how to stay ahead of the curve.

    Learn how to:

    Embrace your humanity: Infuse your courses with real-world examples, personal stories, and your unique quirks.Build deeper connections: Prioritize fostering relationships with your students and focus on community building.Focus on quality content: Deliver valuable and impactful lessons that truly help your students succeed.

    Action Item: Consider how you can connect more deeply with your followers, your students, and your email list. 

    Time Stamps:

    00:00 Introduction: The Rapid Evolution of Online Learning

    01:12 The Pendulum of Online Learning

    01:39 Welcome to the Digital Course Creator Podcast

    02:29 Navigating the Pirate Ship Ride of Digital Courses

    03:57 The Shift Back to Human Connection

    08:45 Leveraging AI Without Losing Your Human Touch

    11:24 Quality Over Quantity in Course Creation

    14:52 Staying Ahead in the Dynamic Online Space

    17:02 Conclusion and Next Steps

    Show Resources:

    Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/digitalcoursecreatorguide) for daily tips and ideas
  • In a world dominated by AI, how do you create a truly human-centered online course? 🧠 This episode explores the limitations of AI in course creation and highlights the crucial role of human connection, active learning, and personalized support.

    Learn how to:

    Incorporate real-world examples: Add authenticity and relatability to your course content.Design engaging learning activities: Foster active participation and deeper understanding.Provide personalized support: Build meaningful connections and offer valuable guidance to your students.

    Action Item: Look for one active learning opportunity, example or case study, or live interaction that you can create within your course to better connect with students.

    Time Stamps:

    00:00 Introduction: The AI Temptation in Course Creation

    00:33 The Limitations of AI in Capturing Human Learning

    01:21 Welcome to the Digital Course Creator Podcast

    01:35 Skepticism and Adoption of AI

    02:23 The Human Touch in Course Creation

    05:11 The Power of Real-World Examples

    09:30 Active Learning Opportunities

    13:00 The Importance of Support

    16:49 Ethical Considerations in Using AI

    19:00 Conclusion: Balancing AI and Human Elements

    19:57 Additional Resources and Episodes

    Show Resources:

    Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas
  • Overwhelmed by the endless to-do list for your digital course? 🤯 In this episode, we uncover the 80/20 rule for course creation, helping you prioritize the tasks that deliver the biggest impact.

    Learn how to:

    Focus on core content: Prioritize creating high-quality course material over design and technology.Create valuable resources: Develop resources that support your content and enhance the student experience.Strategically select your platform: Choose a platform that meets your needs without overthinking it.

    Action Item: Start on your course content today.

    Time Stamps:

    00:00 Introduction: Overcoming Overwhelm in Course Creation00:57 The 80/20 Rule for Course Creation01:48 Welcome to the Digital Course Creator Podcast02:29 Identifying Key Tasks for Course Creation03:46 Content is King: Focusing on What Matters09:06 Creating Effective Course Resources11:49 Choosing the Right Tech Platform15:54 Taking Action: Applying the 80/20 Rule18:22 Conclusion: Streamlining Your Workflow

    Show Resources:

    Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/digitalcoursecreatorguide) for daily tips and ideas
  • In a world of pre-recorded content and AI, how do you truly connect with your students? 🤝 This episode explores the power of live Q&A sessions to deepen learning, build community, and elevate your course offerings.

    Learn how to:

    Foster genuine human connection: Build rapport and create a sense of community within your course.Enhance student learning: Encourage deeper engagement and address individual challenges.Refine your course content: Gain valuable insights and improve the overall student experience.

    Action Item: Schedule a Live Q&A with your course students today!

    Time Stamps:

    00:00 Introduction: Connecting with Students in a Digital World

    00:23 The Power of Live Q&A Sessions

    02:22 Building Genuine Human Connections

    04:45 Three Key Reasons for Live Q&A

    05:19 Human Connection vs. AI

    15:23 Practical Tips for Live Q&A

    19:18 Conclusion: Embracing Live Q&A

    Show Resources:

    Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/digitalcoursecreatorguide) for daily tips and ideas
  • Tired of self-doubt holding you back from launching your dream course? 🚫 This episode equips you with 3 powerful strategies to conquer imposter syndrome and build unshakeable confidence.

    Learn how to:

    Build a "Success Lookbook": Celebrate past achievements and reinforce your expertise.Take consistent action: Break down your goals into small, achievable steps and build momentum.Challenge the "imposter" narrative: Focus on your strengths and embrace your unique value.

    Action Item: Take your next tiny step.

    Links:

    Episode 101: https://digitalcourse.pro/101Episode 170: https://digitalcourse.pro/170

    Time Stamps:

    00:00 Introduction to Imposter Syndrome

    00:55 Understanding Imposter Syndrome

    03:40 Tip 1: Create a Success Lookbook

    08:12 Tip 2: Take Consistent Action

    12:19 Tip 3: Focus on Your Strengths

    14:10 Action Steps and Conclusion

    16:01 Final Thoughts and Resources

    Show Resources:

    Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/digitalcoursecreatorguide) for daily tips and ideas
  • In this episode of the Digital Course Creator podcast, we dive deep into the often-overlooked element that can significantly impact your student's success and reduce refunds: the course introduction video.

    We'll explore why a compelling welcome video is crucial for setting the right tone, building rapport, and motivating your students to dive in.

    We'll cover:

    The importance of a strong hook: How to establish trust and build rapport with your students from the very beginning.Setting clear expectations: How to outline the course structure and build anticipation for the learning journey.Providing clear next steps: Guiding your students on how to navigate the course platform, access resources, and engage with the community.

    Action Item: After listening, craft a welcome video for one of your courses.

    Links:

    Episode 139: https://digitalcourse.pro/139Episode 163: https://digitalcourse.pro/163

    Time Stamps:

    00:00 Welcome and Introduction

    00:57 The Importance of a Compelling Welcome Video

    01:56 Creating a Cohesive Student Experience

    04:43 Crafting a Knockout Welcome Video

    05:10 Building Trust and Rapport

    10:55 Setting the Stage for Course Success

    17:42 Guiding Students Through Next Steps

    24:49 Final Thoughts and Call to Action

    27:12 Full Welcome Video Script

    Show Resources:

    Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/digitalcoursecreatorguide) for daily tips and ideas
  • Tired of your online courses feeling dry and unengaging? In this episode, we dive deep into the power of storytelling in course creation. Learn how to weave captivating narratives into your content to not only educate but also inspire and motivate your students. We'll cover:

    Unleashing the Power of Personal Anecdotes: How to share your own experiences to build trust and make learning more memorable.Creating Compelling Character Arcs: How to guide students through a learning journey using fictional characters.Painting Pictures with Your Words: Using vivid imagery, metaphors, and analogies to bring your content to life.

    Plus, discover a simple solution for adding storytelling elements to your existing courses!

    Don't let your courses fall flat. Learn how to connect with your students on an emotional level and create a truly transformative learning experience.

    Show Resources:

    Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/digitalcoursecreatorguide) for daily tips and ideas
  • Have you ever stared at a blank page, your cursor blinking, and felt that familiar dread? That's the blank page syndrome. It's a common challenge for course creators, especially when starting a new project, course, or workshop. 

    Creating a new course feels like birthing a child, choosing the finishes for a kitchen remodel, or planning for and carefully choosing your first car. In other words, big!

    It doesn’t have to feel overwhelming, though. In this episode we will cover 3 tips that will help you:

    Complete a piece of your course every dayOvercome creative blocks with your courseExperience more productivity and less stress

    Be sure to hit subscribe!

    Show Resources:

    Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/digitalcoursecreatorguide) for daily tips and ideas
  • Is gamification the secret sauce to boosting student engagement and completion rates? 🎮 Or is it a risky move that could backfire? 💣

    In this episode, we dive deep into the world of gamification, exploring its potential benefits and pitfalls. We'll discuss:

    The Allure of Gamification: Why it's so tempting to add points, badges, and leaderboards.The Dark Side: The potential drawbacks of over-relying on extrinsic motivation.Finding the Sweet Spot: How to strike the right balance between intrinsic and extrinsic motivation.

    Tune in to discover how to use gamification strategically to enhance your course without sacrificing its core value.

    Show Resources:

    Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/digitalcoursecreatorguide) for daily tips and ideas
  • Are you tired of comparing your work to the big-name courses and wondering if your course is good enough?

    Let's bust some myths! Today, we're diving into three common misconceptions that can limit your course's success. Discover why longer isn't always better, flashy isn't fundamental, and bonuses aren't always necessary.

    I'll uncover the truth behind these myths and provide practical tips to help you create a high-quality, profitable course that your students will love.

    I’ll also be tackling the problem that pops up when you try to ignore these myths in today’s Sixty-Second Solution.

    Show Resources:

    Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/digitalcoursecreatorguide) for daily tips and ideas
  • Everything these days is about customization. It sounds great, right? Customization is better than getting some item that doesn’t really fit anyone perfectly.

    The digital course industry is just one industry that has seen a big push for customization, and it is certainly not the last.

    With all of the innovations and technologies available, customization is a hot topic, but sometimes it can be too hot to handle.

    So the question is, should we be customizing your course for our online students? What are our students expecting?

    As an entrepreneur and consumer, you’ve probably had expectations of digital learning experiences in the past. As a digital course creator you are probably asking what pieces need to be customized and which can be mass produced.

    We definitely want our digital course students to be successful, but customization can get us into trouble. 

    We can make some big mistakes with customizing our courses that end up being detrimental to our student’s progress and success. 

    Now, if you haven’t ever thought about customizing your course and are now panicked that you have to customize it, please don’t panic. Listen to this episode and then consider your options. Just know that there are options for best serving your digital course students without overly complicating things on your end of things.

    So let’s talk about the dangers of over-customizing online courses and how to customize an online course effectively.

    Show Resources:

    Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/digitalcoursecreatorguide) for daily tips and ideas
  • Your phone chimes with an email from your digital course student at 11pm on Friday night. They are going through Module 2 and are stuck. There is a typo in the worksheet and it doesn’t match up with what you are saying in the video. The student says that they want to make it through your online course, but this is creating a roadblock.

    Immediately you regret picking up your phone to browse funny cat videos as you unwind from the week, and the second feeling is one of dread and worry. You’ve already shut down your computer for the day, but you don’t want a student to get frustrated with you. You are wondering what that issue between the worksheet and video is, because as much as you wrack your brain you can’t quite figure out what could have happened. As you start to go through the scenarios in your head, you notice that your heart starts to speed up a little as you wonder if this student will go to the community and complain and get everyone riled up or if they will ask for a refund. 

    We’ve all had those moments of panic where a student needs support, but we are not available. Whether it is because we are tending to a medical appointment or have shut down for the day. 

    As small business owners, as creators of online courses, what is the right answer here? I can tell you right now, it isn’t to jump up at 11pm on a Friday night to figure out what is going on. That is the fastest way to entrepreneur burnout.

    Show Resources:

    Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/digitalcoursecreatorguide) for daily tips and ideas
  • You want your students to be successful, but so often they drop off the face of the earth after they’ve entered their credit card number or maybe they make it through Module 1 and then suddenly it is crickets.

    Why does this happen with alarming frequency?

    A lot of reasons, but one big one is that your students aren’t ready for your digital course, become overwhelmed, lost, and frozen.

    This is NOT what we want for our students. We want them to be successful, first and foremost, because we have entered the digital course realm to make a difference. If our students don’t finish our course, then we aren’t having the impact that we hoped to have. Secondly, we want to be able to feature our students, celebrate their wins, and learn from their struggles in the course so that we can make it better.

    Neither of these things happen if our students don’t make it through the course. And this brings me to the question of whether you should consider prerequisites for your course and how that works when anyone can get to your sales page and enter their credit card number.

    Show Resources:

    Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/digitalcoursecreatorguide) for daily tips and ideas
  • How many $2000 courses have you purchased as an entrepreneur? The more entrepreneurs that I talk to, the more I hear that they have purchased 2, 3, 4, and even 5 different $2000 (or more) courses. So many have shared that they’ve invested over $40,000 in their business before selling anything.

    Your first thought might be wow! That is a LOT of money. Followed closely by did they finish all of those courses, implement everything, and get a good ROI?

    These are fair questions and one of the reasons that I’ve stopped buying $2000 courses over the last 2 years and one of the biggest reasons that I’ve been implementing more cost effective services and options in my own business and I’m going to share with you my reasoning so that you can decide if the hype of continually raising your prices is worth it for your business.

    You might decide that there is absolutely no reason to ever charge less than $2000 for your digital course and that is completely fine, but you might also discover that there is a place for inexpensive services, workshops, and even courses in your business. 

    I’m going to challenge you to think about what would happen if you priced your services, courses, workshops, and memberships at something that was doable for most people.

    Show Resources:

    Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/digitalcoursecreatorguide) for daily tips and ideas
  • Not for the first time I heard an entrepreneur sharing that something was hard for them and the other person said that they thought it was easy.

    That kind of comparison makes entrepreneurship hard because we start to wonder what we are missing, if we aren’t cut out for the path we’ve chosen, or even if we are smart enough to make a go of our business. 

    We’ve all heard the saying, “Comparison is the thief of joy.”

    The truth is that when we compare ourselves to others it can steal our joy faster than a toddler can grab a fourth cupcake off the party table. 

    Mindset is one of the biggest factors in entrepreneurial success, in fact at one point this podcast was called the Entrepreneur Mindset Podcast. That is how important mindset is to being a successful digital course creator, but it is a lifelong journey. 

    Today we are going to spend time going through 3 activities that you can do each week to bolster, reset, and strengthen your mindset so that you can move toward success as a course creator and limit the comparison thief.

    Show Resources:

    Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/digitalcoursecreatorguide) for daily tips and ideas
  • One of the most asked questions I receive when I’m coaching my digital course creator clients is how can I make money fast?

    Often when we are at the beginning of a new piece of business or are flat out new to business there is a very real need to earn some money.

    But how do we do that? The answer isn’t what you’d expect here on the Digital Course Creator Podcast, but it is the answer I give to 90% of my clients when we work together. I’ve seen it work time and again for not just adding to a bank account and creating a little buffer, but also creating so much clarity for where the business should go and where you want it to go in the future.

    It will save you mis-steps and hopefully a lot of heartache as you realize what you thought you wanted and what you thought others needed wasn’t really the answer.

    You have the added bonus of putting money in the bank to be able to invest in your business with subscriptions like Zoom and Canva as well as coaches who can help you build your email list so that you have someone to sell your course to when it is ready. 

    So what do you do when you don’t have a course, a workshop, or any assets in your business and you don’t have a following? We are going to talk about that today as I share the 3 steps to take when you are getting started.

  • A lot of times we talk about having to troubleshoot a failed launch, a course that flops, or the tech issues that seem to follow us around like a pesky sibling who swears they aren’t touching us.

    But what about the times when things are quite literally out of our control? What do we do then to set ourselves apart as course creators committed to our audience and our own well-being?

    In the aftermath of Hurricane Helene, this has been on my mind a lot and today we are going to talk about the mindset that we need during the times when we don’t have control over what happens.

    I will say that this episode might be hard to listen to, I’m going to try my best to keep it focused on mindset, but I will talk about the aftermath of Hurricane Helene and how our family handled the situation to not only serve clients, but also to maintain our well-being.

    I know that this is a difficult topic and might not be for you. If you are looking for mindset episodes that do not reference hurricanes, check out episodes 192, 166 with Guest Kelli Risse, and 152.

    Show Resources:

    Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/digitalcoursecreatorguide) for daily tips and ideas