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  • This week we discuss the significance of building a personal brand by making impactful one-on-one connections. While many aim to scale rapidly, success often lies in forming individual relationships. Learn actionable strategies such as engaging genuinely on platforms like LinkedIn and Instagram, following up with personal invitations, and maintaining consistent communication. Plus we talk about the importance of intentionality in nurturing both new and existing connections to solidify one's personal brand.

    00:00 Introduction to Personal Branding

    01:03 The Power of One-on-One Communication

    02:39 Effective Follow-Up Strategies

    03:59 Building Genuine Connections

    05:41 Maintaining Relationships Over Time

    07:52 Tools and Techniques for Personal Branding

    09:17 Conclusion and Final Thoughts

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    Don't forget to get your own personal branding scorecard and a free brand strategy call at:

    https://www.brandsonbrands.com/scorecard

    CONNECT WITH ME

    Connect with me on social media:

    https://www.brandsonbrands.com/mylinks

    READ MY BOOK - FRONT & CENTER LEADERSHIP

    I launched a new book and author website. Check it out here.

    https://www.brandonbirkmeyer.com/fcl

    CHECK OUT MY COURSES

    Get tactical trainings and access to one-on-one coaching!

    https://www.brandsonbrands.com/courses

    SUBSCRIBE TO THE NEWSLETTER

    Get the latest news and trends on all things personal branding and the creator economy.

    https://www.brandsonbrands.com/newsletter

  • How to Build Personal Brand Recognition at Events. In this episode, get insightful tips on how to create a memorable personal brand, especially when attending events where no one knows you.

    We discuss the importance of being bold, using unique fashion statements, and initiating conversations to stand out. Learn strategies such as networking before the event, curating group lunches, and even volunteering or speaking at the event to increase recognition.

    Tune in to learn actionable steps for establishing a strong personal brand presence.

    00:00 Introduction to Personal Brand Recognition

    01:10 Understanding Brand Recognition

    02:01 Making Yourself Memorable

    03:06 Practical Tips for Standing Out

    06:33 Engaging with Others

    07:52 Pre-Event Strategies

    08:54 Involvement and Volunteering

    09:55 Conclusion and Final Thoughts

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    Don't forget to get your own personal branding scorecard and a free brand strategy call at:

    https://www.brandsonbrands.com/scorecard

    CONNECT WITH ME

    Connect with me on social media:

    https://www.brandsonbrands.com/mylinks

    READ MY BOOK - FRONT & CENTER LEADERSHIP

    I launched a new book and author website. Check it out here.

    https://www.brandonbirkmeyer.com/fcl

    CHECK OUT MY COURSES

    Get tactical trainings and access to one-on-one coaching!

    https://www.brandsonbrands.com/courses

    SUBSCRIBE TO THE NEWSLETTER

    Get the latest news and trends on all things personal branding and the creator economy.

    https://www.brandsonbrands.com/newsletter

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  • Is Your Personal Brand Helping or Hurting Your Career? In this episode, we dive into the importance of personal branding and its impact on your career. We discuss how to assess whether you have a personal brand, the significance of expressing your ideas, managing relationships, and adding value to your organization.

    Tune in to learn how to build a positive personal brand that can propel your career forward.

    00:00 Introduction and Overview

    01:22 The Importance of Personal Branding

    02:49 Expressing Your Ideas Effectively

    04:57 Building and Managing Relationships

    08:42 Adding Value Beyond Your Job

    10:56 Conclusion and Final Thoughts

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    Don't forget to get your own personal branding scorecard and a free brand strategy call at:

    https://www.brandsonbrands.com/scorecard

    CONNECT WITH ME

    Connect with me on social media:

    https://www.brandsonbrands.com/mylinks

    READ MY BOOK - FRONT & CENTER LEADERSHIP

    I launched a new book and author website. Check it out here.

    https://www.brandonbirkmeyer.com/fcl

    CHECK OUT MY COURSES

    Get tactical trainings and access to one-on-one coaching!

    https://www.brandsonbrands.com/courses

    SUBSCRIBE TO THE NEWSLETTER

    Get the latest news and trends on all things personal branding and the creator economy.

    https://www.brandsonbrands.com/newsletter

  • In this episode, discover three essential secrets to establishing authority without experiencing imposter syndrome. We address common concerns about credibility and authenticity, and offer actionable advice including embracing authenticity over perfection, sharing knowledge generously, and building credibility through small wins and consistent actions.

    Tune in to gain insights on how to effectively build your personal brand while staying genuine and confident.

    00:00 Introduction and Overview

    00:49 Understanding the Imposter Syndrome

    02:04 Secret #1: Embrace Authenticity Over Perfection

    03:53 Secret #2: Share Your Knowledge Generously

    07:05 Secret #3: Build Credibility Through Consistent Action

    08:13 Conclusion and Final Thoughts

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    Don't forget to get your own personal branding scorecard and a free brand strategy call at:

    https://www.brandsonbrands.com/scorecard

    CONNECT WITH ME

    Connect with me on social media:

    https://www.brandsonbrands.com/mylinks

    READ MY BOOK - FRONT & CENTER LEADERSHIP

    I launched a new book and author website. Check it out here.

    https://www.brandonbirkmeyer.com/fcl

    CHECK OUT MY COURSES

    Get tactical trainings and access to one-on-one coaching!

    https://www.brandsonbrands.com/courses

    SUBSCRIBE TO THE NEWSLETTER

    Get the latest news and trends on all things personal branding and the creator economy.

    https://www.brandsonbrands.com/newsletter

  • This week, learn the importance of making a better first impression than everyone else. We discuss how preparation and practice play crucial roles in standing out. And we'll share valuable insights on making memorable impressions at conferences, networking events, and meetups.

    00:00 Introduction: Making a Better First Impression

    01:10 The Importance of First Impressions

    02:25 Preparation and Research

    03:15 Analyzing Past Presentations

    04:45 Energy and Introduction Techniques

    09:25 Practicing Your Presentation

    11:31 Conclusion and Final Thoughts

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    Don't forget to get your own personal branding scorecard and a free brand strategy call at:

    https://www.brandsonbrands.com/scorecard

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    CONNECT WITH ME

    Connect with me on social media:

    https://www.brandsonbrands.com/hotlinks

    READ MY BOOK - FRONT & CENTER LEADERSHIP

    I launched a new book and author website. Check it out here.

    https://www.brandonbirkmeyer.com/fcl

    CHECK OUT MY COURSES

    Get tactical trainings and access to one-on-one coaching!

    https://www.brandsonbrands.com/courses

    SUBSCRIBE TO THE NEWSLETTER

    Get the latest news and trends on all things personal branding and the creator economy.

    https://www.brandsonbrands.com/newsletter

  • This week we discuss the challenges of starting a personal brand and how to overcome them. Get practical tips for expressing yourself and creating content. Learn how to break through the initial hurdles and strategically grow your personal brand.

    00:00 Introduction and Overview

    00:09 Challenges of Personal Branding

    01:04 Finding Content Inspiration

    02:13 Real-Life Examples and Stories

    05:37 Practical Tips for Getting Started

    07:24 Consistency and Commitment

    09:04 Conclusion and Next Steps

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    Don't forget to get your own personal branding scorecard and a free brand strategy call at:

    https://www.brandsonbrands.com/scorecard

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    CONNECT WITH ME

    Connect with me on social media:

    https://www.brandsonbrands.com/hotlinks

    READ MY BOOK - FRONT & CENTER LEADERSHIP

    I launched a new book and author website. Check it out here.

    https://www.brandonbirkmeyer.com/fcl

    CHECK OUT MY COURSES

    Get tactical trainings and access to one-on-one coaching!

    https://www.brandsonbrands.com/courses

    SUBSCRIBE TO THE NEWSLETTER

    Get the latest news and trends on all things personal branding and the creator economy.

    https://www.brandsonbrands.com/newsletter

  • Personal branding creates the next you. Let's call it "You 2.0". But how do you get there? Today, we'll discuss the importance of continuous improvement and evolving your personal brand as well as practical tips on how to enhance your processes, content, and engagement. Find out how you can take your personal brand to the next level. 00:00 Introduction and Welcome 00:21 Exploring the Concept of 2.0 01:06 Newsletter and Content Strategy 01:44 Applying 2.0 to Personal Projects 02:41 The Book and Its Future 05:28 Podcast Evolution 07:17 Encouragement and Call to Action 08:37 Conclusion and Final Thoughts

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    Don't forget to get your own personal branding scorecard and a free brand strategy call at:

    https://www.brandsonbrands.com/scorecard

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    CONNECT WITH ME

    Connect with me on social media:

    https://www.brandsonbrands.com/hotlinks

    READ MY BOOK - FRONT & CENTER LEADERSHIP

    I launched a new book and author website. Check it out here.

    https://www.brandonbirkmeyer.com/fcl

    CHECK OUT MY COURSES

    Get tactical trainings and access to one-on-one coaching!

    https://www.brandsonbrands.com/courses

    SUBSCRIBE TO THE NEWSLETTER

    Get the latest news and trends on all things personal branding and the creator economy.

    https://www.brandsonbrands.com/newsletter

  • This week we walk through a new list of 100 personal branding activities designed to boost your brand in 2025. We cover content creation, social media engagement, networking, public speaking, thought leadership, collaboration ideas, learning and development, personal branding basics, content distribution, and community building.

    Brandon shares his favorite tips and strategies, emphasizing the importance of investing in yourself and consistently working on your personal brand.

    Get the full list at www.brandsonbrands.com/refresh

    01:27 Content Creation Strategies

    02:40 Engaging on Social Media

    04:02 Networking for Personal Branding

    05:55 Mastering Public Speaking

    07:19 Becoming a Thought Leader

    08:09 Collaborative Branding Efforts

    12:25 Effective Content Distribution

    13:24 Building a Strong Community

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    Don't forget to get your own personal branding scorecard and a free brand strategy call at:

    https://www.brandsonbrands.com/scorecard

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    CONNECT WITH ME

    Connect with me on social media:

    https://www.brandsonbrands.com/hotlinks

    READ MY BOOK - FRONT & CENTER LEADERSHIP

    I launched a new book and author website. Check it out here.

    https://www.brandonbirkmeyer.com/fcl

    CHECK OUT MY COURSES

    Get tactical trainings and access to one-on-one coaching!

    https://www.brandsonbrands.com/courses

    SUBSCRIBE TO THE NEWSLETTER

    Get the latest news and trends on all things personal branding and the creator economy.

    https://www.brandsonbrands.com/newsletter

  • In this episode of Brands on Brands, Brandon Birkmeyer shares his in-depth journey of becoming a personal branding coach. He discusses transitioning from the ad agency world to coaching small business owners, evolving his focus from local marketing to content marketing, and eventually delving into personal branding through podcasting.

    Brandon highlights his experiences in building courses, speaking publicly, and writing a book, all while honing his coaching skills to develop a signature framework for personal branding.

    00:00 Introduction to My Personal Branding Journey

    01:16 Behind the Scenes of My Early Coaching Days

    04:32 Shifting Focus from Local Marketing to Content Marketing

    06:28 Diving Deep into Podcasting

    09:45 Expanding Horizons with Courses and Public Speaking

    11:38 Current Focus and Future Plans

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    Don't forget to get your own personal branding scorecard and a free brand strategy call at:

    https://www.brandsonbrands.com/scorecard

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    CONNECT WITH ME

    Connect with me on social media:

    https://www.brandsonbrands.com/hotlinks

    READ MY BOOK - FRONT & CENTER LEADERSHIP

    I launched a new book and author website. Check it out here.

    https://www.brandonbirkmeyer.com/fcl

    CHECK OUT MY COURSES

    Get tactical trainings and access to one-on-one coaching!

    https://www.brandsonbrands.com/courses

    SUBSCRIBE TO THE NEWSLETTER

    Get the latest news and trends on all things personal branding and the creator economy.

    https://www.brandsonbrands.com/newsletter

  • In this episode, we explore the fundamental question of what business you are truly in. This introspection is crucial for individuals striving to earn a living through their personal brand and knowledge, particularly within the creator economy.

    What business are you in? Are you a...

    Coach Consultant Content Creator Course Creator Keynote Speaker Freelancer ... or something else?

    Learn more on today's show!

    And don't forget to get your own personal branding scorecard and a free brand strategy call at:

    https://www.brandsonbrands.com/scorecard

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    CONNECT WITH ME

    Connect with me on social media:

    https://www.brandsonbrands.com/hotlinks

    READ MY BOOK - FRONT & CENTER LEADERSHIP

    I launched a new book and author website. Check it out here.

    https://www.brandonbirkmeyer.com/fcl

    CHECK OUT MY COURSES

    Get tactical trainings and access to one-on-one coaching!

    https://www.brandsonbrands.com/courses

    SUBSCRIBE TO THE NEWSLETTER

    Get the latest news and trends on all things personal branding and the creator economy.

    https://www.brandsonbrands.com/newsletter

  • In this episode, we discuss the benefits of creating solo content versus conducting interviews.

    Solo content allows for quicker production and personal connection with the audience, offering diverse storytelling and teaching opportunities. In contrast, interview shows highlight the guest's expertise, providing social proof and enhancing the host's network, but may not position the host as an expert as effectively as solo segments.

    We also talk about the importance of balancing both formats to build a strong personal brand and delivering varied, valuable content to listeners.

    Get your own personal branding scorecard and a free brand strategy call at:

    https://www.brandsonbrands.com/scorecard

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    CONNECT WITH ME

    Connect with me on social media:

    https://www.brandsonbrands.com/hotlinks

    GET MORE INFORMATION ABOUT THE BOOK

    I launched a new author and book website. Check it out here.

    https://www.brandonbirkmeyer.com/fcl

    JOIN THE PODCAST BRANDING ACADEMY

    Get tactical podcasting trainings and access to one-on-one coaching!

    https://www.podcastbrandingacademy.com

    THE PODCAST WALKTHROUGH & WORKSHEETS

    Quickly attract your first or next 1000 listeners. Get your free copy of The Podcast Walkthrough and worksheets.

    https://www.brandsonbrands.com/the-podcast-walkthrough

  • Today we are talking about creating an environment for creating content for your personal brand. Don't get stuck in a content rut. Check out our tips for keeping your content flowing today!

    Also, get your own personal branding scorecard and a free brand strategy call at:

    https://www.brandsonbrands.com/scorecard

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    CONNECT WITH ME

    Connect with me on social media:

    https://www.brandsonbrands.com/hotlinks

    GET MORE INFORMATION ABOUT THE BOOK

    I launched a new author and book website. Check it out here.

    https://www.brandonbirkmeyer.com/fcl

    JOIN THE PODCAST BRANDING ACADEMY

    Get tactical podcasting trainings and access to one-on-one coaching!

    https://www.podcastbrandingacademy.com

    THE PODCAST WALKTHROUGH & WORKSHEETS

    Quickly attract your first or next 1000 listeners. Get your free copy of The Podcast Walkthrough and worksheets.

    https://www.brandsonbrands.com/the-podcast-walkthrough

  • This week we are talking about getting stuck on your personal branding journey and then getting unstuck. We compare the hurdles and solutions at the beginning and middle of the process and offer ways to get through it faster.

    Also, get your own personal branding scorecard and a free brand strategy call at:

    https://www.brandsonbrands.com/scorecard

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    CONNECT WITH ME

    Connect with me on social media:

    https://www.brandsonbrands.com/hotlinks

    GET MORE INFORMATION ABOUT THE BOOK

    I launched a new author and book website. Check it out here.

    https://www.brandonbirkmeyer.com/fcl

    JOIN THE PODCAST BRANDING ACADEMY

    Get tactical podcasting trainings and access to one-on-one coaching!

    https://www.podcastbrandingacademy.com

    THE PODCAST WALKTHROUGH & WORKSHEETS

    Quickly attract your first or next 1000 listeners. Get your free copy of The Podcast Walkthrough and worksheets.

    https://www.brandsonbrands.com/the-podcast-walkthrough

  • Today we are talking about the power of business networking, the power of building relationships, and we're going behind the scenes of one of my last business trips.

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    CONNECT WITH ME

    Connect with me on social media:

    https://www.brandsonbrands.com/hotlinks

    GET MORE INFORMATION ABOUT THE BOOK

    I launched a new author and book website. Check it out here.

    https://www.brandonbirkmeyer.com/fcl

    JOIN THE PODCAST BRANDING ACADEMY

    Get tactical podcasting trainings and access to one-on-one coaching!

    https://www.podcastbrandingacademy.com

    THE PODCAST WALKTHROUGH & WORKSHEETS

    Quickly attract your first or next 1000 listeners. Get your free copy of The Podcast Walkthrough and worksheets.

    https://www.brandsonbrands.com/the-podcast-walkthrough

  • Today we're reviewing my new book, Front & Center Leadership - How Leaders Use Personal Branding to Stand Out and How You Can Too!

    We're walking through what's in the book, sharing some reviews, and highlighting what you can look forward to when you read it.

    Here's a quick overview:

    What is Front & Center Leadership? How to overcome the Middle of the Pack Mentality The nine steps of The Personal Branding Framework with activity guides for each step The actions that matter to Escape the Sea of Sameness How to get past what's stopping you - The Paradox of Routine The Four Laws of Front & Center Leadership How to make it through the Confidence Crisis

    GET MORE INFORMATION ABOUT THE BOOK

    I launched a new author and book website. Check it out here.

    https://www.brandonbirkmeyer.com/fcl

  • In this episode, we talk about my new book coming out on July 31st, 2024 called...

    Front & Center Leadership - How Leaders Use Personal Branding to Stand Out and How You Can Too

    Front & Center Leadership looks at leadership from a personal branding perspective and gives you the roadmap to step up and stand out. No one is going to do it for you, but with the right plan, you can take ownership of your personal development, growth opportunities, and career advancement.

    This book leads you step-by-step through the personal branding process. In this book you will learn:

    How to overcome the Middle of the Pack Mentality The nine steps of The Personal Branding Framework with activity guides for each step How to leverage Creating Content to build your authority The secrets to Building Community and influence through networking, partnering, and public speaking How to start Making an Impact that creates value for the people around you The actions that matter to Escape the Sea of Sameness How to get past what's stopping you - The Paradox of Routine

    This book also shares The Four Laws of Front & Center Leadership which show you what work to prioritize, how to take action every day, and how to keep moving forward.

    GET MORE INFORMATION ABOUT THE BOOK

    I launched a new author and book website. Check it out here.

    https://www.brandonbirkmeyer.com/fcl

  • Today's show is all about brand positioning. Learn how to think about developing it, how to make yourself unique, and how to make yourself stand out in your market. Our guest Ulli Appelbaum is an award-winning marketing and brand strategy consultant with more than 20 years of experience.

    Ulli's held leading strategy roles at some of the largest advertising agencies in the world, including, BBDO, Leo Burnett, Fallon Worldwide, and SapientNitro. He's contributed to seven Effies and an Advertising Research Foundation Ogilvy Award for Excellence in Research. In 2016, he founded a brand strategy firm called First The Trousers Then The Shoes Inc.

    He's also the author of the bestselling Brand Positioning Method Cards and you can find all of that at www.first-the-trousers.com

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    CONNECT WITH ME

    Connect with me on social media:

    https://www.brandsonbrands.com/hotlinks

    JOIN THE PODCAST BRANDING ACADEMY

    Get tactical podcasting trainings and access to one-on-one coaching!

    https://www.podcastbrandingacademy.com

    THE PODCAST WALKTHROUGH & WORKSHEETS

    Quickly attract your first or next 1000 listeners. Get your free copy of The Podcast Walkthrough and worksheets.

    https://www.brandsonbrands.com/the-podcast-walkthrough

  • We are diving into personal brand storytelling in-depth today. Learn the storytelling framework, its key components, and how to get storytelling in your life, storytelling in your business, and storytelling for your brand.

    Our guest today is Park Howell. He's a 35+ year veteran of the brand marketing game. He ran his agency, Park and Co, for 20 years and began teaching leadership storytelling 15 years ago. Also, he hosts the popular Business of Story podcast, which Feedspot named the number one Business Storytelling podcast for 2022.

    Find out more about Park Howell at https://businessofstory.com/

    Or get 30% off your ABTs of Agile Communications™ online course at: https://businessofstory.com/bbpodcast/

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    CONNECT WITH ME

    Connect with me on social media:

    https://www.brandsonbrands.com/hotlinks

    JOIN THE PODCAST BRANDING ACADEMY

    Get tactical podcasting trainings and access to one-on-one coaching!

    https://www.podcastbrandingacademy.com

    THE PODCAST WALKTHROUGH & WORKSHEETS

    Quickly attract your first or next 1000 listeners. Get your free copy of The Podcast Walkthrough and worksheets.

    https://www.brandsonbrands.com/the-podcast-walkthrough

  • Learn how to get people to subscribe to your newsletter and how to develop that into a paid membership. Today we are discussing email marketing, subscriptions, memberships, and personal branding with Liz Wilcox, the Fresh Princess of Email.

    Liz Wilcox is an email strategist and keynote speaker who shows small businesses, how to build online relationships and make money with emails. She's best known for selling a blog, turning a nine-dollar offer into multiple six figures without ads, and her fantastic email templates.

    One more fun fact about Liz Wilcox... She is now also a TV personality as a cast member on Season 46 of Survivor! Let's go Liz!

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    CONNECT WITH ME

    Connect with me on social media:

    https://www.brandsonbrands.com/hotlinks

    JOIN THE PODCAST BRANDING ACADEMY

    Get tactical podcasting trainings and access to one-on-one coaching!

    https://www.podcastbrandingacademy.com

    THE PODCAST WALKTHROUGH & WORKSHEETS

    Quickly attract your first or next 1000 listeners. Get your free copy of The Podcast Walkthrough and worksheets.

    https://www.brandsonbrands.com/the-podcast-walkthrough

  • Today we talk to Elle Petrillo from Brand Builders Group about the inner workings of how you build a personal brand. We'll discuss the step-by-step process, the different paths forward, what to do, and how to prioritize on your personal brand journey.

    Elle Petrillo is an acclaimed sales and personal branding expert who has committed her career to mastering both digital and offline sales. As a founding member of Brand Builders Group (created by AJ and Rory Vaden), she assumes the role of a trusted advisor, harnessing her passion and expertise to catapult the personal brands of esteemed New York Times bestselling authors, influential podcasters, renowned speakers, political leaders, reality stars, and high profile entrepreneurs.

    With over 1,000 in-office sales presentations and a pivotal role in scaling two eight-figure companies, Elle's extensive experience and no-nonsense approach have earned her a reputation as a sought-after strategist and speaker. Her insights have been featured on Today in Nashville, Thrive Chicago, Authority Magazine, and Boss Babe, where she continues to make a significant impact in the industry.

    This is the Brands On Brands Podcast with Brandon Birkmeyer

    CONNECT WITH ME

    Connect with me on social media:

    https://www.brandsonbrands.com/hotlinks

    JOIN THE PODCAST BRANDING ACADEMY

    Get tactical podcasting trainings and access to one-on-one coaching!

    https://www.podcastbrandingacademy.com

    THE PODCAST WALKTHROUGH & WORKSHEETS

    Quickly attract your first or next 1000 listeners. Get your free copy of The Podcast Walkthrough and worksheets.

    https://www.brandsonbrands.com/the-podcast-walkthrough