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  • If you want weekends off, a manageable stress level, and a business you love, you just might be looking for a "lifestyle business."

    Often disparaged as not a serious business, we deeply disagree and actually think that they require more discipline and excellence than someone who works 80+ hour weeks due to a lack of boundaries or a bigger picture for their success.

    In this episode of the podcast, we discuss what is a lifestyle business and why it's a worthy pursuit for vision-led entrepreneurs. You will discover:

    The concept of a lifestyle business and how it offers a balance between work and personal life Why the entrepreneur's 60 to 80-hour workweek culture can be detrimental to personal well-being and relationships How a lifestyle business can provide freedom, fulfillment, and alignment with one's vision The importance of self-investment and the "tending triad" concept from the Superabound book Practical steps for transitioning to a lifestyle business, including time management, delegation, and leveraging AI

    To get the full show notes and transcript, visit: https://besuperabound.com/podcast/312-what-is-a-lifestyle-business-and-why-you-should-have-one

  • Launching a new product or service can be one of the most stressful and demanding times for entrepreneurs. Between managing the workload, meeting deadlines, and trying to achieve ambitious revenue goals, it's easy for work-life balance to suffer.

    In this episode, Erin and Steve discuss how AI can be leveraged to launch better and more efficiently, without sacrificing your wellbeing. They cover:

    How AI can free you from emotional attachment to certain ideas, enabling more objective feedback and faster iteration Using AI for market analysis and trend research to inform launch strategies Addressing team members' fears about AI replacing their roles, and how to position it as a collaborative tool Maximizing AI's potential across the entire launch process - from prep work to post-launch analysis Overcoming barriers to AI adoption and getting support through coaching

    The key is using AI as a strategic partner to create a more human-centered, values-aligned launch process and business.

    For the full podcast show notes and transcript visit https://besuperabound.com/podcast/311-launching-better-with-ai.

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  • As business owners, we often find ourselves juggling multiple roles, from content creator to customer service representative. This constant multitasking can lead to burnout and detract from the core aspects of our business that light us up.

    Today on the podcast, we're exploring how artificial intelligence can help alleviate these pain points, allowing us to refocus on the human elements that make our businesses unique. Join us as we delve into the practical applications of AI in entrepreneurship.

    Key Insights Discover the time-saving potential of AI in various business operations How to use AI to make your business more human How AI can adapt to your unique voice and style in content creation How to identify tasks for AI so you can focus on genuine human interaction Why adopting this new co-worker (i.e. AI) matters so much in the rapidly evolving technology landscape How to align AI use with your business vision and core values Exploring Further

    If you want to learn more about integrating AI into your business while maintaining its human essence, join our upcoming Lucrative Lifestyle Business Mastermind. We'll be discussing these ideas in depth and providing practical strategies for implementing them in your business. Learn more at besuperabound.com/mastermind

    For full show notes and transcript visit https://besuperabound.com/podcast/310-building-a-more-human-business-with-ai

  • As vision-led entrepreneurs, it's easy to get caught up in the constant push and grind of our work, leaving us feeling depleted rather than energized. In this episode, Erin and Steve offer a different approach—tapping into your inner flame with the idea of "lanterns."

    Lanterns are achievements that illuminate your deeper purpose and vision, in contrast to traditional goal-setting which often feels disconnected from anything larger. Erin and Steve share how to harness the power of lanterns for sustainable productivity, sharing practical strategies and mindset shifts. You'll learn:

    The limitations of goals and how lanterns provide a more fulfilling alternative

    A simple exercise to ensure your weekly activities are truly lantern-aligned

    The concept of "lantern sprints" - challenging yourself to accomplish more in less time by tapping into creativity and synchronicity

    A reflective practice called "Coffee with the Oracle" to connect with the wisdom of your future self

    How to cultivate an attitude of expectant magic in your business

    This episode offers a new perspective on productivity that goes deeper than tips or hacks. If you're a vision-led entrepreneur seeking a more inspired, purposeful way to grow your business, this is a must-listen.

    For a transcript and full show notes visit: https://besuperabound.com/podcast/309-sustainable-productivity-with-lanterns

  • As entrepreneurs, it's so easy to get caught up in the grind, putting on the "blinders of doom" and sacrificing your well-being in pursuit of your goals. But by making space for rest, reflection, and inspiration, you'll be able to show up as a better leader, a more creative thinker, and a more fulfilled individual.

    Discover the powerful concept of CEO Fridays, which is where you intentionally carve out time each week to recharge, refuel, and reconnect with your deeper purpose.

    This is something Erin and Steve have been doing for a while now, and they share the philosophical foundation behind this practice, the practical steps to make it a reality, and the profound impact it can have on your business and personal life.

    Whether you're new to the idea of CEO Fridays or you're looking to refine your approach to rest and recharge days, this episode is packed with insights, tips, and resources to help you design a dream CEO day that nourishes your mind, body, and spirit. So listen in and get ready to unlock a new level of abundance in your business and your life.

    For the full transcript as well as free PDF download of the CEO Friday sample schedules, visit the show notes page here: https://besuperabound.com/podcast/308-recharge-with-ceo-fridays

  • Many entrepreneurs struggle to prioritize among their creative ideas and opportunities.

    That "openness to opportunity" may seem like a good thing but it comes with a massive cost: lack of focus. And lack of focus results in a lack of progress.

    So if you find yourself failing to get traction or feeling overwhelmed in your business, you may be stuck in the Abundance Dilemma.

    In this week's episode you will discover:

    How to create your own guide for which ideas to prioritize and which to park How to say "no" to an idea without squelching your creative process or feeling stuck with previous commitments How to build momentum behind your chosen direction so that it becomes a self-reinforcing loop of success

    For the full show notes and transcript visit: https://besuperabound.com/podcast/307-the-abundance-dilemma

  • Many business owners struggle to align the calling they feel in their hearts with their work in the world.

    They either go all in on their spiritual beliefs and fail to create a business that actually thrives, or they sacrifice their values in order to "succeed" and end up not loving the business they created.

    In this episode, we help you navigate the challenges of building a business while being true to your inner guidance as a spiritually attuned person.

    You will discover:

    Why having a compelling story isn't enough to bring in customers, and what to do instead How to get over any hesitation about sharing your vision, and to do so in a way that attracts your ideal people How "trusting in the Universe" can often backfire and lead to inaction and feelings of victimization Why spiritual business owners are more susceptible to overwork and burnout, and how to set better boundaries for yourself

    For a full transcript and show notes visit: https://besuperabound.com/podcast/306-pitfalls-of-being-a-spiritual-business-owner

  • Join us for behind-the-scenes conversations with some of our closest friends and mentors as they share their insights at the recent Superabound book launch party.

    You will learn:

    How people called on their vision to get them through difficult times in their lives Why self-love and success as an entrepreneur go hand in hand How yoga and other physical practices help to transform impatience and self-criticism How difficult emotions can be used to bring about important change

    For the full transcript, video, and show notes visit https://besuperabound.com/podcast/1-minute-wisdom

  • Generosity not only feels amazing, it can be a growth engine like none other for your business.

    The problem is, most "expert growth tactics" focus attention on ourselves and what we can get—e.g. more leads!—rather than on our customers and what we can give.

    Prioritizing what your customers and prospects want is how you create a generous business. And we walk you through some of our favorite ways to transform "business as usual" into creative, fun, and generous ways to grow your business. Yes, including getting more leads.

    You will discover:

    How to get testimonials without making your customers feel like they're suddenly on your marketing team How to improve customer service without spending much more on it No-cost and low-cost ways to increase engagement with your brand and increase referrals

    Watch the video and get the full transcript for free at https://besuperabound.com/podcast/305-creating-a-generous-business

  • As a spiritually-minded entrepreneur or leader, you want to grow your business, but with integrity and in alignment with your values. Today's episode is all about how to do that.

    Lots of leaders look to their marketing or sales as the best way to grow, but what if you invested that energy in making your product breathtakingly good instead?

    It's not only an effective way to grow your business, it's also a lot of fun and helps turn your customers into fans who want to spread the word about you. (This has been one of our secrets to growth, btw).

    You will discover:

    How to grow your business through improving your product or service rather than just marketing better How personal development goes beyond your own benefit but also makes you a better coach, leader, or mentor How to go deeper than the frameworks and systems you learned and develop your own How to practice relationship-based selling and why it’s more important now than ever

    For the full show notes and transcript visit https://besuperabound.com/podcast/304-how-to-stand-out-through-excellence-with-master-coach-bev-aron

  • If you want to succeed in your business or at work, you need to grow as a leader.

    That's because being a better leader helps you get the results your business needs in a way that simply isn't possible if you lack those people skills.

    In today's episode, Dr. Yeng Yang breaks down the principles she uses to lead her teams and handle tough situations in a professional environment.

    You will discover:

    Why trust and authenticity are necessary for leadership and how to practice them How to build professional relationships that go beyond small talk and lead to real connection as well as results The importance of vision and how to use it to unite people through challenging times

    For the full show notes and transcript visit: https://besuperabound.com/podcast/303-leading-through-relationships-and-authenticity

  • Is it just us, or are there more scammers than ever selling quick fixes to tough business problems?

    Whether it's promising to fill your calendar with qualified prospects, automate your entire life with AI, or some other too-good-to-be-true offer, it can be tempting to believe that someone out there has figured out the secret to your biggest problem.

    But more often than not, it's just sleazy marketing aimed at the biggest pain points that business owners and leaders face.

    To help you avoid wasting your precious time, money, and energy on what is likely a scam—and the resulting fallout for your brand and future prospect relationships—we share the mindset tools that will help you not get lured in, and to invest in your own solutions instead.

    You will discover:

    Why trust must always be at the heart of the sales process, and how to build it with prospects How to use your vision and values to crack the code of whatever problem you're facing What to listen for when vetting potential service providers for a big task in your business

    To get the full show notes and transcript, visit: https://besuperabound.com/podcast/302-dont-get-scammed-by-quick-fixes

  • Why is it so hard to ask for what you want sometimes?

    Even the most confident leaders get tripped up with this one.

    It's because asking for what you want makes you vulnerable. You show other people how you need them. And that can be a scary thing.

    But it also empowers you by inviting others to contribute, and frees you from pretending you can do it all yourself.

    In this episode you will discover:

    How to overcome the hesitation of asking for what you want and make clear requests instead Why it's okay to benefit personally when you ask for something, and how not to back away from it How to get through feeling out of control or weak, and emerge even stronger on the other side

    For the full show notes and transcript, visit: https://besuperabound.com/podcast/301-learning-to-ask-for-what-you-want

  • Change is one of the hardest things there is for a person to do. Just look at how many people out there feel stuck, or might actually be stuck without even knowing it. And even if you may know what to do in order to change, actually doing it is often another story. And a much rarer one. But after 300 podcast episodes and over 5 years running a coaching business, Erin has some thoughts on the topic. She and Steve discuss what they’ve learned over the years helping people make real changes in their lives. You will discover: Why you don’t have to become a totally different person to make the most important changes in your life How to use internal static or “negative energy” to help you make shifts in behavior What inner ingredient is necessary before you can make any outward changes that last, and how to get it For the full show notes and transcript, visit: https://besuperabound.com/podcast/300-what-it-takes-to-truly-change-your-life

  • You may not think you have a problem with goals, but if you find yourself:

    Feeling low on energy or motivation Dreading Mondays Reaching milestones but not feeling fulfilled Working on things without knowing why

    Chances are you might be in what we call the Goal Swamp. This is where you're working hard but not getting anywhere you're super proud of.

    The good news is that you're not the problem (you never are, btw). The issues is in how society teaches us to think about goals.

    In this episode, you will discover:

    Why we set goals that don't fulfill us and how to change that habit How to tap into your emotions to create lanterns—or goals with soul Why self-awareness is the starting point for escaping the goal swamp, and how to build it

    For the full show notes and transcript visit: https://besuperabound.com/podcast/299-get-out-of-the-goal-swamp

  • As a leader you've no doubt experienced being bulldozed.

    You know, those times when a colleague is:

    Talking over you Making decisions that affect you without checking in Boxing you out of a situation

    Or any number of ways that we can feel not seen and not important.

    It's painful. But the good news is that there are ways to respond to this that lead to you being more empowered as a leader.

    In this episode, you will discover:

    How to respond in the moment when you feel misunderstood or angry How to create a safe space for when people just need to vent, and when to jump in with support How to set and share boundaries that make it harder for others to bulldoze you

    For the full show notes and transcript visit: https://besuperabound.com/podcast/298-when-you're-being-bulldozed

  • If you procrastinate on work...

    If you find yourself dreading certain meetings or conversations...

    If you experience self-doubt that blocks you from making progress on your dreams...

    ...you're probably using pressure as a major source of fuel for your work.

    The thing is, pressure can be effective at times. Deadlines focus the mind and many people rise to their best when there's an audience present.

    But to access your most creative ideas and solutions, you need a different source of fuel. One that doesn't deplete you when you use it.

    Listen and explore:

    How to create a container for your work that virtually guarantees that inspiration or playfulness will be your fuel instead of pressure Why swapping out "goals" for "lanterns" allows you to shift your inner state away from tension towards one of ease How to set up your day for the best chance of finding a state of flow while working

    Magic, wonder, and creativity is always just a breath away. This episode will help you tap into yours.

    For the full show notes and transcript visit: https://besuperabound.com/podcast/297-achievement-without-pressure

  • Trust. It's the key ingredient for any good relationship.

    And creating it in your team is how you grow. Trust in your team allows you to delegate, to communicate, to mentor and inspire them.

    Building trust is not just how you win, but it's the best way to win. Trust always feels good.

    But it isn't easy to create, since there are so many ways people (including ourselves) can fall short and break that trust.

    In this week's episode, Erin and Steve explore:

    Which actions build trust in your leadership, and which erode it How to make a mistake and still build trust How to make it easier for people to ask for help, admit mistakes, and trust each other

    Other topics include: the power of a sincere apology, leading by example in creating culture, practicing transparency to create trust, the role of values and vision in trust, the trust quilt, when it's okay to micro-manage, and more.

    For the full show notes and transcript of the episode visit: https://besuperabound.com/podcast/296-building-a-culture-of-trust

  • Do you ever feel stuck in fire-fighting mode in your business? Or like the feeling of overwhelm is a too-frequent companion?

    These may be early signs of burnout.

    And if you've listened to this podcast for a while, you've probably heard Erin's burnout story. But we haven't spoken much about Steve's.

    This week's episode includes a sneak peek into the upcoming Superabound book, sharing the story of Steve's journey down the path to burnout, and what you can learn from it to protect your own energy and wellbeing.

    The fact is, most people don't often realize they're close to burning out until it's too late. And yes, this includes coaches, yoga teachers, and even people you consider to be great leaders.

    To help you assess and prevent burnout in your own life, we explore:

    How to recognize burnout signs early and turn them around The impact of "static" on your mindset and relationships, and how to shift gently shift it Where to find your best sources of unbiased support and perspective

    Other topics include: burnout as a continuum, the role of our human "negativity bias" on burnout, taking breaks for the body-mind-spirit, striking the balance between vulnerability and confidence as a leader, why it's okay to ask for help, and more.

    For the full show notes and transcript visit: https://besuperabound.com/podcast/295-assessing-burnout-as-a-leader

  • If you want to grow your business, one of the best ways to do that is by selling to bigger, more sophisticated—or what we call "high impact"—customers.

    It is something we've helped our clients do, and done ourselves both in our own business and in the corporate high-tech roles we've had.

    But the path to selling to high impact clients isn't always easy or straightforward. It's not as simple as updating your LinkedIn profile and doubling your rates. You need to establish trust and credibility in that new market, all without alienating your existing clients and revenue streams.

    In this episode, we explore some of the ways to make that leap successfully.

    You will discover:

    How to increase your income and impact while maintaining your integrity and values The role of continuing education (i.e. product improvement) in confidently charging more How to use the vision for your business to fuel your shift towards higher impact clients

    We also explore: creating premium products and packages, using client feedback to inform product roadmap, the importance of client communication in growing your business, authenticity in leadership, managing the fear of rejection that can come with a change in prices, and more.

    For the full show notes and transcript, visit https://besuperabound.com/podcast/294-working-with-high-impact-customers