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We're living in a moment where the complexity and the divisiveness behind the challenges we face require a new way of leading in philanthropy – how we see and understand each other, how we repair what's broken, and together build a future we can all believe in.
To look deeper into that, on this episode of our podcast we pass the host mic to BBMG’s Strategy Director, Hannah Thomas, who recently wrote the piece, Why the World Needs Regenerative Philanthropy, about the exciting possibilities for the field when it places humble, brave, and mutual relationships at the center of how it operates.
Hannah speaks with Mayra Peters-Quintero, Executive Director at Abundant Futures Fund – a new donor collaborative co-founded by Emerson Collective, Ford Foundation, and the JPB Foundation – about how proximity, relationship, and shared narrative have been essential to helping them on their mission to ignite progress on immigration in the US by raising $100 million dollars over five years to supercharge the movement.
Because immigration is so politicized and intentionally polarizing, and because new immigrants rarely have voting power, it’s a sorely underfunded issue. Less than 1% of all philanthropic funding goes to immigrant and refugee issues.
BBMG had the great honor of helping to create the name, brand position and story for Abundant Futures Fund, which in just its first two years has already raised $60 million dollars to help fund immigrant justice.
Tune in to learn:
All about the power of narrative to open minds and heartsHow to embrace the beauty – and the messiness – of relationshipsThe benefits of proximity and reciprocity when working on social justiceOur Guest:
Mayra Peters-Quintero is Executive Director at Abundant Futures Fund. Mayra has spent her career advancing the rights of immigrants through positions in philanthropy, government, and law. Prior to launching Abundant Futures Fund, Mayra spent more than a decade overseeing migration funding for the Ford Foundation. She co-led the Immigrant Rights Clinic at New York University School of Law; served as Director of the Bureau of Immigrant Workers Rights at the New York State Department of Labor; and was a Skadden Fellow and Associate Counsel at LatinoJustice PRLDEF. Mayra earned her JD from NYU and her MPA from Princeton University. She was born in Panama and raised in San Diego, CA.
For more on BBMG’s work with philanthropic foundations and organizations, check out our case studies from branding the Arthur M. Blank Family Foundation, Einhorn Collaborative, and New Pluralists at bbmg.com.
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The ocean absorbs about a third of human-caused climate emissions, provides 50% of the oxygen we we breathe, 15% of the animal protein that we eat, and it can be as much as 50% of the food source for many nations. It also provides livelihoods for some 3 billion people globally in the “blue economy.”
And yet, at this moment, UNESCO says that it's possible we'll lose 50% of marine life and species by 2100, and the UN Environment Programme says that there will be more plastic in the ocean than fish potentially by 2050.
Protecting the ocean and harnessing its potential for humanity is crucial for our very survival, yet so many people have very little understanding of its wonders.
With that in mind, we invited two experts we've worked with over the years to talk to us about the role of brands and storytelling to capture imaginations and shift consumer behavior to protect and regenerate the ocean. At a time when progress on climate action feels so fraught, it’s exciting to be reminded of the great frontier of possibilities that lies beneath the blue.
Tune in to learn:
The many ways humanity is inextricably linked to the oceanHow to make distant (and sometimes mysterious!) issues exciting and relevant for peopleThe win-win of sustainable seafood and the role of product certificationsOur Guests:
Vikki Spruill is President and CEO of the New England Aquarium and its research and conservation institute powering science and education to advocate for vital and vibrant oceans.Nicole Condon is US Program Director at the Marine Stewardship Council, working to protect and promote sustainable seafood at every level – from the ocean to our dinner plates.
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Saknas det avsnitt?
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How do we break free from the consumerist story we’ve inherited, one where material possessions define our worth? And how might brands write a new story of responsible consumption that’s not about what we must give up, but about how much more becomes possible in a circular economy?
In this episode of our podcast, Raphael speaks to Kate Daly of Closed Loop Partners and John Atcheson of Circular Way about the exciting experiments they have helped pioneer to make circular solutions frictionless and fabulous.
Closed Loop Partners are behind the ongoing “Beyond the Bag” initiative, a partnership of national retailers including Target, CVS, and Walmart who are working together to design plastic bag waste out of the shopping experience. Their latest beta tests – supported by BBMG – have helped nudge consumers towards reusable bags and estimate they’ve eliminated the use of three million single-use plastic bags as the outcome of the Denver and Tucson pilots alone.
As a serial entrepreneur, John Atcheson has piloted a number of innovative circular retail platforms including the car sharing company, Getaround and the apparel resale platform Stuffstr that powered successful recommerce offerings from adidas and John Lewis in the UK. His newest venture, Circular Way, takes everything he’s learned from those earlier experiences and endeavors to completely reorient the retailer’s – and the consumer’s – relationship with the stuff we own.
Tune in to learn:
How brands, and people, can unleash more use from goodsHow to remove barriers to new behavior adoptionHow to build a new retail model that makes the old model obsoleteOur Guests:
Kate Daly leads the Center for the Circular Economy at Closed Loop Partners, an innovation center for research, analysis and collaboration to accelerate the transition to a circular economy in which materials are shared, re-used and continuously cycled. Early in her career, she earned the nickname “garbage girl” for her habit of fishing useful things out of the trash and spearheading office reuse efforts. It’s no wonder she made her way into work for the circular economy.
Watch Kate’s interview with the NYSE about ‘Beyond the Bag’: https://www.youtube.com/watch?v=DiXXFVV-aQ8 Learn more about the ‘Bring Your Own Bag’ pilot: https://www.closedlooppartners.com/beyond-the-bag/byo/John Atcheson is Co-Founder/CEO at Circular Way, a circular technology company that enables shoppers to buy or rent both new and used clothing side-by-side, receive a host of blockchain-enabled services to maximize their enjoyment and use of their clothes, and resell garments at end of use with the touch of a button.
Read John’s 3-part blog series, The Path to Circular Fashion: https://www.linkedin.com/newsletters/7025754099996323841/ -
Education is the foundation on which our society is built, and it shapes our success as brands. Without a trained workforce, businesses cannot thrive. But our traditional learning models simply haven’t caught up with the way we live and work today. How and where learning happens needs to evolve so that the American education system serves our full potential as people.
Brands have a crucial role to play in reimagining education, from offering flexible learning opportunities for employees to supporting schools and educational programs with resources, real world learning opportunities, and more.
In this episode of The Future We Want we speak to two visionary leaders and awesome human beings who are pioneering the future of education: Kelly Young of Education Reimagined and Michael Hansen of Cengage Group. Together we look at how our culture is moving away from dated norms of education and navigating new technologies like AI and remote learning to put our unique human needs at the center of learning. And we talk about the role of companies and brands in supporting a future where learning is a lifelong pursuit that happens everywhere.
Our Guests:
Kelly Young is president at Education Reimagined, a radically inventive community of practice working for a socially just, learner-centered future where education lives everywhere. BBMG has worked with Kelly and her team over the years to build their brand, their movement, and strategize for what’s next.
Michael Hansen is CEO at Cengage Group, an edtech company focused on helping millions of learners achieve their education and career goals with more confidence, more opportunity, and more impact at every stage of life. BBMG worked with Cengage on brand strategy, talent and employee engagement, and on the branding and launch of Cengage Unlimited, their “Netflix of textbooks,” which was named a finalist for Fast Company’s 2020 World Changing Ideas Awards and sold over one million subscriptions in its first year.
Read the 2023 Cengage Group Graduate Employability Report: AI Joins the Workforce: https://cengage.widen.net/s/nvd6ghd8vl/final-cg-employability-survey-report-july2023At a time when we're all facing change at a pace like never before. Kelly and Michael share a vision for the role of education in our lives, our organizations, and our society, and how we can all help make learning work for everyone.
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To celebrate BBMG's 20 years in business and kick off season three of our podcast, Raphael sat down with three dear friends, mentors, and BBMG role models – Rha Goddess of Move The Crowd, Jay Coen Gilbert of B Lab and Imperative 21, and Lara Galinsky of Unfinished.com’s Project Liberty – to reflect on where they’ve been and what they’ve learned, about business and about themselves, over the years.
For each of them, so much comes back to the importance of personal acceptance, mutual relationships, and starting where you are.
This resonates with us deeply, the idea that personal change and local change, change within one community or one company, has a way of rippling outward and laying the groundwork for meaningful, systemic change. That feels… doable, right? Especially when you look back twenty years and see just how far we’ve all come.
Our Guests:
Rha Goddess, Founder and CEO of Move The Crowd and author of the book The Calling. For Rha, a terrifying personal experience prompted her to follow her calling to coach others to be their most genuine selves. “My work is about helping to build the capacity for people to come home to the truth of themselves, to be themselves more authentically, and thereby create and deliver on their unique contribution. If we could do that in mass, we would really get the world we want." Read Rha's Open Letter to My Beloved White Male Allies.
Lara Galinsky, Founder & Social Impact Strategist at The Genuine
And the Senior Director of Impact Innovation at Project Liberty. For Lara, living a purpose-driven life starts with listening for the “sound of the genuine,” as the author and theologian Howard Thurman describes it. It’s about having organic openness to where you can make a genuine impact, and having radical acceptance for that which you cannot control.Jay Coen Gilbert, Co-Founder of B Lab, Imperative21, and White Men for Racial Justice. He’s learned that any meaningful cultural, systemic change has to start with personal change. “And don't think of that as making it smaller,” he says. “It's actually a portal to the biggest change you can make.” Most recently that’s come to bear in his work founding White Men for Racial Justice, an anti-racist pro-justice community of practice rooted in personal transformation, relationships of mutual accountability, and taking action in our spheres of influence. Learn more about Jay's work:
Work That Leads to Joy"What Do YOU Think We Should Do?"Time for a Capitalist ReformationWhy I Support a Reparations Task Force -
On this episode Raphael is joined by Peter Ambler, the executive director of the gun safety organization Giffords. Since co-founding Giffords with Congresswoman Gabrielle Giffords and her husband, Navy Captain – and now U.S. Senator – Mark Kelly, Peter and their team have faced unimaginable tragedy with courage, determination and grace, and they’ve worked together with people from all walks of life to lead the way toward meaningful progress on gun safety.
In our conversation, Peter shares their remarkable story, offers advice for brands on how to affect public policy for good, and how he maintains his personal energy to keep fighting for change in the face of so much challenge.
You can read more about BBMG’s branding work for Giffords at https://bbmg.com/work/giffords/.
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To help unpack the themes from our new report “Leading Regenerative Brands,” Raphael is joined by dear friend and BBMG’s Futurist in Residence, Sanjay Khanna. Together they share headlines from BBMG’s latest global research with GlobeScan and explore five paradigm shifts to help brand leaders thrive in a world in flux.
Tune in for highlights of our conversations with an amazing community of youth activists, issue experts, business leaders and elders who bring their distinct perspectives to the moment we’re in and help show us the way toward the future we might all want to be part of.
Guests:
Lorna Davis, global ambassador for B CorpsAlexis Saenz and Yulu Fuentes of the International Indigenous Youth CouncilDilan Gohill of Extinction Rebellion YouthHalla Tómasdóttir, CEO and chief catalyst at the B TeamDave Rapaport, Global Social Mission Officer at Ben & Jerry’s -
The Future We Want is back with a powerful conversation with our friend, colleague and inspiration, Shawn Outler. As Chief Diversity Officer at Macy’s Inc, Shawn is helping the iconic retailer harness the power of social purpose to transform the business from legacy to leadership with its new purpose platform Mission Every One.
For more than 15 years, Shawn has held virtually every role in the industry, from buyer to merchant to operations to fashion forecasting to the C-Suite. In 2011, she pioneered The Workshop at Macy’s, the retail industry’s longest running vendor development program dedicated to elevating, supporting and growing the next generation of diverse-owned merchants and vendors.
Tune in to learn what it takes for a brand to commit to bold representation and Shawn's personal journey to arrive at this moment.
For more on BBMG's work developing Macy's Mission Every One, check out the case study: https://bbmg.com/work/macys-inc
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In this episode of The Future We Want we head outside and ask some big questions about the outdoor industry, what it means for everybody to feel welcome, safe and inspired outside, and the role of brands in shaping our relationship with nature. Raphael is joined by co-host Amanda Yogendran, BBMG Senior Strategist and our resident outdoorswoman.
Our Guests:
Teresa Baker is the Founder of the In Solidarity Project and the Outdoor CEO Diversity Pledge. She helps us understand the context for why it’s essential to diversify the outdoors, how we got here, and what matters most now.
Sarah Crockett is the CMO of Backcountry after leading marketing for brands like Burton, REI and Vans. She’s also a board member of the B Corp outdoor brand Rumpl. Sarah shares her perspective on how brands are making the outdoors more inclusive.
Vincent Stanley is the longtime leader and Director of Philosophy at Patagonia. He reflects on the moment we’re in, what’s at stake, and where we go from here to create a radically better future outside for all of us.
Visit our blog for more perspective on how brands are Transforming the Outdoors for True Inclusion.
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This season’s first episode is dedicated to one of our favorite topics: food! We touch on themes from our recent Radically Better Food report and interview brand leaders from Danone working on regenerative agriculture, Impossible Foods on their mission to eradicate animals from our diets, and next-generation food vehicle Desert Bloom working to re-shape our food environments.
Our Guests:
Hans Taparia is co-founder of Tasty Bite, and more recently, Desert Bloom, a new food investment company that's reimagining the system by focusing on the food environment. He’s also a Clinical Assistant Professor of Business and Society at NYU Stern School of Business. Learn more about his visionary work reshaping our food environment at desertbloomfoods.com.
Gabby Hernandez Galindo, a Global Sustainability Director at Danone, and Jeanette Coombs Lanot, Sustainability Advocacy Lead at Danone, are two inspiring leaders who are pioneering their business and brand transformation for a regenerative future. In this episode they share what it takes to design manifesto brands and their vision for a food system that can actually restore nature and unite humanity. Plus their take on what really is the best taco.
Jessica Appelgren is Vice President of Communications at Impossible Foods where she's bringing a powerful perspective on what it looks like to challenge the status quo with more empathy, more ambition, and a laser-like focus on impact.
Download BBMG and GlobeScan's free Radically Better Food report at bbmg.com/radically-better-food
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In season two of The Future We Want, we're shifting from philosophy to practice and spotlighting the leaders and brave ideas that are reshaping our world and creating a radically better future for food, fashion, retail, education, the outdoors and more. Join us for a new conversation with leaders who won't wait on the things that can't. See you in the future.
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William McDonough is recognized around the world for developing Cradle-to-Cradle design, launching the green building movement, and designing some of the most iconic, beautiful, and sustainable solutions in history – from buildings that function like forests to consumer products that are pure enough to eat.
In this episode, William shares the joy and the human side of sustainable design with personal stories from what it was like to grow up in post WWII Japan to the inspiration of his mentor, the legendary photographer Walker Evans, to a call to imagination for a new generation to design a future we all might want to be part of.
Learn more about his work at McDonough.com and follow William on Twitter at @billmcdonough
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For young people under 30, the words used to describe 2020 reflect both profound challenge as well as powerful hope for change. In this special episode of The Future We Want, we go deep into findings from BBMG and GlobeScan's new global survey of 27,000 people, and we share the voices and visions of a new generation, their expectations for brands, and how together we might radically reimagine the future after one of the most transformative years for humanity in the last century.
To read the full Radically Better Future: The Next Gen Reckoning for Brands report, visit http://bbmg.com/radically-better-future/
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Media activist Palika Makam has produced video advocacy campaigns and trained activists all over the world – from South Africa to Ferguson, Missouri to The West Bank. As the US Program Coordinator for the human rights nonprofit WITNESS she helps activists and communities use video to document human rights violations and advocate for social justice, human dignity and truth.
In this episode we talk about what it means to center the voices and experiences of people and communities in the fight for human rights and pass the mic (literally) in order to pass the power.
Learn more about WITNESS (witness.org), the Youth Speak Truth event (https://blog.witness.org/2017/08/youth-speak-truth/) and follow Pali on Twitter at @PaliMakam and on Instagram at @PaliPocket
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As Executive Director of Einhorn Collaborative, Jenn Hoos Rothberg works with a wide range of cultural influencers, community leaders and funders to help Americans build stronger relationships, embrace our differences and rediscover our common humanity so that we can solve our most urgent challenges, together.
In this episode we speak with Jenn about our current national crisis of connection and how as individuals, and as institutions, fostering belonging and pluralism can help elevate the best of our humanity and bridge divides.
Learn more about Einhorn Collaborative (https://www.einhorncollaborative.org/), the Nurture Science Program (https://nurturescienceprogram.org/), Greater Good Science Center’s Bridging Differences Playbook (https://greatergood.berkeley.edu/images/uploads/Bridging_Differences_Playbook-Final.pdf), Othering & Belonging Institute (https://belonging.berkeley.edu/) founded by john a. powell, and read Jenn’s blog post: Welcome to the Relational Era (https://www.einhorncollaborative.org/post/relational-era).
Follow Jenn on Twitter at @jennrothberg
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“Leadership is all about waking up and choosing to be the leaders this moment calls for us to be.” On this episode of The Future We Want, we speak with Halla Tomasdottir, the CEO and Chief Change Catalyst for The B Team, and Co-Chair of Imperative 21, the global business-led network calling for a RESET of our economy so that it works for everyone and for the long term.
From her run for the presidency of her native Iceland to her work building the Imperative 21 coalition, Halla shows us what purpose-driven, gender-balanced and principled leadership looks like.
Learn more about Imperative 21: https://www.imperative21.co/
Follow Halla on Instagram or Twitter @HallaTomas
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As founder and CEO of Acumen, Jacqueline Novogratz is on a mission to change the way the world tackles poverty by investing in a global community of social entrepreneurs who are placing human dignity at the center of the marketplace and harnessing business as a force for individual and collective transformation.
Jacqueline’s new book, Manifesto for a Moral Revolution, is a deeply personal and profoundly elegant story of passion and perseverance that builds from nearly 20 years of partnership and collaboration to share 13 essential practices to build a better world.
In this episode we discuss how to heal beyond crisis, how to reconceptualize the very idea of purposeful work to benefit all stakeholders, and how to build a life’s work that serves this generation and the next.
Learn more about Manifesto for a Moral Revolution: https://acumen.org/moralrevolution/
Follow Jacqueline on Instagram or Twitter @jnovogratz
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In this bonus episode, Raphael continues the conversation with Rha Goddess, a visionary artist, activist and social entrepreneur. Rha is the Founder and CEO of Move The Crowd, a movement of millions of entrepreneurs dedicated to staying true, getting paid and doing good. Her new book, The Calling, is a beautifully written and fiercely practical guide to finding your purpose and making your most meaningful contribution in life, work and in the world.
In Part 2 we go deeper into the conversation about racial justice, equity and power. Rha describes six steps on the journey to justice, and she calls on all of us to do the brave individual work that is necessary if we ultimately want to manifest our collective creativity in the world around us.
Learn more about The Calling: http://movethecrowd.me/TheCalling
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In our inaugural, two-part episode, Raphael speaks with Rha Goddess, a visionary artist, activist and social entrepreneur. Rha is the Founder and CEO of Move The Crowd, a movement of millions of entrepreneurs dedicated to staying true, getting paid and doing good. Her new book, The Calling, is a beautifully written and fiercely practical guide to finding your purpose and making your most meaningful contribution in life, work and in the world.
In Part 1 we go deep into the moment we’re in, the work we need to do, and the future we can create. From facing the work of racial justice with Rha’s Open Letter to My Beloved White Male Allies to creating the story of us that is just now emerging.
As you’ll hear from Rha, get ready to look in the mirror.
Learn more about The Calling: http://movethecrowd.me/TheCalling
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Get ready for conversations with BBMG's Raphael Bemporad about the moment we’re in and how we can all create the future we want, together. We’ll be sharing episodes each month, and you can learn more at BBMG.com
