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In this cheeky little podcast episode of ours, we have a good old chinwag about the pearls of wisdom Siobhan Fisher dropped on us about of what sets apart building a gaggle of followers from nurturing a proper community for those plucky small businesses.
We're having a chat about how a community is all about getting stuck in and having a proper back-and-forth, while an audience is more about sitting back and soaking it all in, using social media as an example. And blimey, do we get into a spirited debate about the need to create a cosy nook where all sorts of views can have a exchange ideas. We're also taking a trip down memory lane, sharing our own little love stories with brands – like Pippa's soft spot for Lucy & Yak.Book your CEOhhh session with Pippa to get super clear and strategic on one thing in your business; whether you want some support getting clear on your next 90 day plan, work on developing your offer ecosystem. craft a superb client experience, kick the tires of your exciting new idea or something else entirely that's exciting you in your business right now.
Use code CEOHHHYEAH for $50 off a CEOhhh Session purchased before the end of June 2024 (up to 10 available)Our group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
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In this episode we welcome the wonderful Siobhan Fisher to the pod to talk with Pippa about your audience and your community, the pros and cons of each and how to go about building them!
Siobhan is a marketing magician and brings her wealth of knowledge from years working with the 'big dogs' in the corporate world to support the 'little fish' in the small business pond.
Don't forget to join us next week where Pippa and Lucy dive deeper into this meaty topic.Book your CEOhhh session with Pippa to get super clear and strategic on one thing in your business; whether you want some support getting clear on your next 90 day plan, work on developing your offer ecosystem. craft a superb client experience, kick the tires of your exciting new idea or something else entirely that's exciting you in your business right now.
Use code CEOHHHYEAH for $50 off a CEOhhh Session purchased before the end of June 2024 (up to 10 available)Our group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
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Saknas det avsnitt?
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Bet you didn't wake up this morning thinking "I need to hear Lucy attempt to sing Chicago the musical on a podcast" but alas, that's what we're giving you!
This animated episode is brought to you by Pippa and Lucy talking about their thoughts on all things affiliate marketing, capitalism, restaurant-running and tech.
There's ✨opinions✨, singing, laughing and knowledge abound on this auditory adventure so buckle in, keep your appendages inside the vehicle and enjoy the journey.
Oh, and the film Lucy was thinking of was Man on Fire.
LINKS - there are so many!
This episode follows on from the previous episode with guest Alex Okell - listen first for context.
Get started with affiliate marketing with these fab resources from Alex Okell;
Aligned Affiliates Masterclass *affiliate link
The Anatomy of a High Converting Affiliate Blog Post *affiliate link
Looking for checkout/ cart software? Check out Thrivecart to build sales pages and more. *affiliate link with Disobedient Dosh to spend on DBCo goodies
Need transcription software? Looking for an easy audio editing platform? Want to make some cool audiograms or put a video project together? Lucy loves Descript for all these things and more! *affiliate link (check out the video trailer Lucy made using Descript here.)
Simple and pretty email marketing platform? Flodesk has got you covered with an easy email designer and simple automations and workflows. *affiliate link
Now have Chicago in your head? Sorry, our bad. Listen to When You're Good to Mama here.Book your CEOhhh session with Pippa to get super clear and strategic on one thing in your business; whether you want some support getting clear on your next 90 day plan, work on developing your offer ecosystem. craft a superb client experience, kick the tires of your exciting new idea or something else entirely that's exciting you in your business right now.
Use code CEOHHHYEAH for $50 off a CEOhhh Session purchased before the end of June 2024 (up to 10 available)Our group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
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Wow wow wow, we are so excited to be bringing this episode with Alex Okell into the world!
Alex and Pippa talk about affiliate marketing, a lil' bit about why you might want to have an affiliate scheme in your biz but mostly all about doing some affiliate marketing to incorporate another revenue stream to you biz and doing so without being a knob and compromising your integrity.
Don't forget to tune in for part 2 next week where Pippa and Lucy will get deeper into in about their relationship with affiliate marketing.
About Alex Okell
Alex Okell is a non-diet nutrition blogger and fad-free business strategist helping booked-out business owners make 1:1 optional with affiliate marketing & expansive product suites.
Check out Alex's offers for getting started with affiliate marketing 👇
Aligned Affiliates Masterclass *affiliate link
The Anatomy of a High Converting Affiliate Blog Post *affiliate link
Where to find Alex
Website
Instagram
Other links mentioned
The Contract Shop for policy templates *affiliate linkBook your CEOhhh session with Pippa to get super clear and strategic on one thing in your business; whether you want some support getting clear on your next 90 day plan, work on developing your offer ecosystem. craft a superb client experience, kick the tires of your exciting new idea or something else entirely that's exciting you in your business right now.
Use code CEOHHHYEAH for $50 off a CEOhhh Session purchased before the end of June 2024 (up to 10 available)Our group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
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If visibility has always felt performative, and "growing your audience" makes you want to take a shower... this episode is for you!
Join Pippa and Natalie for this episode to discover how you can lead with integrity, grow your impact by speaking on podcasts.
We dive into...
🎙️ who podcast guesting is an amazing fit for, and what growing your business through podcast guesting can look like
🎙️ how to create your unique speaker topics, your way
🎙️ Natalie's 80/20 'rule' of pitching - it takes pitching from gross to generous, so it feels great for the host, and for you.
About Natalie
Natalie Koussa is a messaging coach and Podcast Guesting Strategist who helps industry changemakers create their fully expressed, fully booked business. She’s the creator of the Luminous Mastermind, and The Speakeasy - a group programme which supports entrepreneurs to grow their impact, and their income, by speaking on podcasts.
Where to Find Natalie
Online: nataliekoussa.com
Instagram: @natalikoussa_Book your CEOhhh session with Pippa to get super clear and strategic on one thing in your business; whether you want some support getting clear on your next 90 day plan, work on developing your offer ecosystem. craft a superb client experience, kick the tires of your exciting new idea or something else entirely that's exciting you in your business right now.
Use code CEOHHHYEAH for $50 off a CEOhhh Session purchased before the end of June 2024 (up to 10 available)Our group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
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Welcome to part two of our episodes about niching. In this episode Pippa and Lucy talk niching from a The Disobedient Business® Co. perspective following on from the great episode with Pippa and Liz Goodchild from last week.
Lucy's experience with niching Niching as a protective behaviour ADHD and nichingWhen niching might actually be helpful
In this ep we talk about;And if you haven't already, make sure you go back an episode and listen to Part 1 with the wonderful Liz Goodchild.
Book your CEOhhh session with Pippa to get super clear and strategic on one thing in your business; whether you want some support getting clear on your next 90 day plan, work on developing your offer ecosystem. craft a superb client experience, kick the tires of your exciting new idea or something else entirely that's exciting you in your business right now.
Use code CEOHHHYEAH for $50 off a CEOhhh Session purchased before the end of June 2024 (up to 10 available)Our group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
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In the first of our two episodes about niching we welcome Liz Goodchild to the podcast for a fun conversation unpacking the major preoccupation service-based business owners seem to have about niching!
Spoiler; if everyone's saying that we 'should' be doing something we're probably going to have some...opinions on the matter 😈
Join us in the next episode where Lucy and Pippa dive into niching from a The Disobedient Business® Co. perspective and delve into the goodness from this episode with Liz.
About Liz
Liz Goodchild is a certified coach who helps people to shake up their lives and feel more bolder, excited, confident and content. She's also a writer, a huge fan of crisp butties and is currently training to be a psychotherapist. She's also quite fond of goats.
Where to find Liz
Instagram
Facebook
OnlineBook your CEOhhh session with Pippa to get super clear and strategic on one thing in your business; whether you want some support getting clear on your next 90 day plan, work on developing your offer ecosystem. craft a superb client experience, kick the tires of your exciting new idea or something else entirely that's exciting you in your business right now.
Use code CEOHHHYEAH for $50 off a CEOhhh Session purchased before the end of June 2024 (up to 10 available)Our group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
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Woohoo baby, we're back 😎
Season 3 of The Disobedient Business Podcast will be hitting your feeds next week, on Tuesday of course because, duh.
We are buzzing to be bringing the pod back after a long hiatus and we've shaken some things up and revamped the format a lil' bit to keep things fresh. Have a listen to the fun changes coming your way and let us know what you think!Our group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
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So this is a bit of an odd lil' episode...
We are excited to share with you the latest scoop from the Disobedient Business Podcast and how we're making some changes to the show's format. Brace yourselves, folks, because the show will now be serialised with eight episodes released weekly, followed by a break of four to six weeks.
But wait, there's more! Each series will focus on a different department of the business such as Sales, HR, Marketing etc following Pippa's Department Model. How cool is that?While you're waiting for the Disobedient Business Podcast to return you can join in the Disobedience on Instagram, join our email community...ooooorrrr 👀... join us for May's Disobedient Business Bite; "the 9-grid": fixed grids on instagram; the what, why & how. You won't want to miss it!
Our group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
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In this podcast episode, Pippa talks with Kathleen Oh, an integration coach who works with individuals in integrating different parts of themselves, often through the use of psychedelic drugs and internal family systems (IFS). Kathleen talks about her journey and how she got into this field of work. She also discusses how her own personal experience of failure led her to question the mindset narrative that is often used in the coaching industry. Kathleen believes that the coaching industry tends to place too much emphasis on mindset without acknowledging the systemic factors that can impact an individual's success. She emphasises the need to question the rules and challenge the existing mindset narrative.
About Kathleen
Kathleen Oh (she/her) is a Coach, writer, and safe drug use advocate and educator specialising in psychedelic integration. She offers coaching services focusing on the continued care and well-being of clients from high-stress, high-performance careers as the center of their work. She practices trauma-informed and integrative, positive psychology, solution-focused coaching and Internal Family Systems Informed approaches informed by an anti-oppressive framework. Kathleen openly practices as a learner and student of cultic studies. She is continuing to decondition and recover from systems of cultic indoctrination. This combination of skills is uncommon in coaching communities.
Where to find Kathleen
Substack: @ohmyheart.substack.com
IG: @therealcoachoh
TikTok: @coachkathleenoh
Spotify: @DJ K OH
Website: www.coachkathleenoh.comOur group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
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This week Lucy flies solo (we know 😬 deep breath folks) and discusses some of the things that folks wished they knew when they started their podcasts. We asked our community for help with this one so a big thank you to everyone who contributed their stories and lessons they'd learned journeying into this weird and wonderful world.
Lucy references a lot of things in this episode so be sure to check out Episode 34 and Episode 35 before diving in to this episode if you haven't already. They also mention Launching a Whole-Ass Podcast which you can get free here and is packed with some really handy information about...you guessed it, launching a podcast.
On top of all that Lucy waxes lyrical about their deep love of Descript, the editing software we use to edit our own podcast. You can find out more about Descript and grab it here (full disclosure it is our affiliate link but if you've listened to any of our recent episodes you'll know how much we really flipping love it).Our group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
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On this week's episode we talk hero content, content pyramids, AI, Indiana Jones, robot uprisings and raindrops - it wouldn't be a Disobedient Business Podcast episode without a few segues in there now would it?
Furthering our conversation last week about alllllll the reasons why you might want to start a podcast, we look at how that podcast can help your content strategy and potentially make life a whole lot easier. You can see a handy graphic beautifully made by someone who is not us here.
We then go one further and discuss how AI tools such as Chat GPT can make that content repurposing piece even easier!Our group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
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In this episode Lucy and Pippa pontificate on podcasts; do you want one, "should" you want one, why might you want one?
It nicely brings together in a warm and embracing hug a lot of the topics we've discussed recently including; being yourself to attract your 'ideal client', thought leadership, politics, having a voice and how you like to show up in your business and engage with your audience.
Is starting a podcast on your 2023 vision board? Is podcasting something you've been curious about but terrified of? Well, hopefully this episode goes some way to helping you edge ever closer to making that move.
Another thing that might help you on your podcasting journey is our FREE 3-day challenge Get Your Pod On! from 11th -14th April, find out more and join the challenge here: www.disobedientbusiness.com/getyourpodonOur group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
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Pippa talks to Deanna Seymour about fixed grids, 9 grids, 12 grids, grid magazines... we're still not sure exactly what to call them.
This year, we at The Disobedient Business® Co. finally got our fixed grid up and running as well as reorganising our Highlights on Instagram and we are loving it!
WTF is a fixed grid? It's where you generally archive all your old IG grid posts and in their place put a gorgeous 3x3 or 3x4 grid that is a catchy and eye grabbing story about who you are, what you do and how you work with people.
It's certainly not for everyone, artists might like to regularly post new works for example. But if your services stay pretty similar and you find creating for your content each week an absolute hassle then this could be 'the way'. (Yes, it might be a Mandalorian reference because yes, we are definitely on the Pedro Pascal side of TikTok 😬).
It was an absolute treat to talk with Deanna and we hope you love the episode! Let us and Deanna know your thoughts by sneaking on in to the ol' DMs.
About Deanna
Digital Marketing Strategist and host of the podcast, Eff That: Breaking the Rules of Online Business, Deanna Seymour knows the power of creativity, fun, and lettin' your freak flag fly when it comes to marketing your business.
Whether she’s hosting an online coworking sesh or helping a client get over their fear of being on camera, Deanna uses humor and empathy to build a community that helps people feel seen, heard, and ultimately more comfortable in their own skin so they can have more fun getting in front of their perfect-fit clients.
When she’s not working with clients, she’s probably callin’ out sleazy marketing tactics, hangin’ with her fam, or sneaking in some crappy reality tv!
Where to find Deanna
Instagram: @thedeannaseymour
LinkedIn: thedeannaseymour
TikTok: @thedeannaseymour
WebsiteOur group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
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In this episode Pippa talks to Katie Skelton about the weird and wonderful world of LinkedIn.
Pippa ditched LinkedIn years ago and the idea of returning gives her the tingles and not in a good way. Can what was an icky corporate bro-y platform now be used to foster connection and sales in the small biz/ 'solopreneur' space? Well, apparently so! Katie informs us there are, in fact, actual humans in their whole human-ness on LinkedIn and you can make some seriously cool connections as well as garner some new clients and sales too.
Don't cancel your Canva subscription just yet though friend, come and dip a toe in with us and find out more (also, apparently we can still make pretty carousels in the scary shirt place too!).
Because we love Katie so much, and she clearly knows her ish about this stuff, we've invited her to host this month's Disobedient Business® Bite on 28th March at 6pm UK time and she'll be teaching us all about how to win the game of LinkedIn life. You can find out more about this awesome workshop here.
About Katie
Katie is a project manager, strategist and mentor who works with impact-first business founders to help unscramble their brains and free up their time. Described by past clients as "a wingwoman of dreams" and "a collaboration powerhouse", Katie loves getting deep into the inner workings of her clients' brains & businesses and never passes up the opportunity to make an introduction.
Where to find Katie
On LinkedIn
On Instagram
On her websiteOur group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
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In this episode Pippa and Peta ponder on politics (that's a lot of P's).
Peta shares her story with us and how she has come to weave politics back into her business in a big way having started out life wanting to be Prime Minister (there's still time #VoteForPeta).
We talk about why keeping politics firmly on the table in our businesses is a good thing and how it doesn't need to be all or nothing - do what works for you friend!
In today's climate more and more people are driven to purchase from/ with with folks who have their values front and centre - you won't align with all the people in the world but you'll align with the ones that you're going to vibe with that's for sure so don't make it hard for them to get to know you 😎. Creating a manifesto for your business can help you share this with your community.
About Peta
Peta is a copywriter and messaging strategist who taps into empathy and her previous career as a youth worker to help her clients connect with their audience. She works with health and wellness startups and coaches who want to weave their values through their messaging. She's a politics geek with 2 children who loves escaping into a cheesy action film, or experimenting with her pile of cookbooks.
Peta is launching her new membership, The Soap Box; a membership for business owners with a social conscience. It's a supportive community designed to help you share your political and social values in your business messaging. Without pissing all your potential clients off! Check it out here!
Connect with Peta on Instagram.
Find out more about Peta here.Our group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
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In this episode Pippa talks with the wonderful Keri Jarvis about running a feminist business and flying in the face of capitalist structures.
Keri and Pippa discuss their journeys into feminism and how that developed with their businesses as well as the continuing journey of learning and unlearning and how to navigate that alongside cancel culture, self-doubt and the fear of rejection and judgement.
Keri also shares what she's doing in her business right now to be as feminist and anti-capitalist as possible when we live in a cluster🦆 of a society.
About Keri
Keri Jarvis is an Intersectional Feminist, Developmental Coach and Community Activist.
She’s been in business for 10 years, first as the Founder of Do It Like A Mother, a pregnancy and parenting business she sold in 2020, and has been teaching, mentoring and coaching small business owners for 6 years.
She’s a Trustee and active member of All Rise Collective, a group of intersectional feminists who run Community Care Banks for people in Southend who have been impoverished by the Government.
Her current focus is a body of work called Business: But Make It Feminist.
You can find Keri on Instagram here.
Check out Keri's website here.Our group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
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In this episode Pippa talks all about thought leadership; what is it, why do it, who's doing it, why we like it.
Often we are told to hide our voices, especially as women and people assigned female at birth and Pippa says no more! Be loud, be proud and be you because you is awesome 😍 [disclaimer; being a thought leader doesn't mean you have to be loud, just 'out loud' but more on that in the episode].
So are you a thought leader friend? Do you think you could be? As ever we'd love to hear your thoughts so slide on into our DMs and chat on the 'gram.Our group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
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In this episode of the Disobedient Business® Podcast, we have a little segue or detour if you will. Pippa is flying solo and sharing the 13 things that she really wants you, listeners of this podcast, to believe (and actively practice believing) to your very core.
Why 13? Why not? We could have shared 50 or 100 but that would have been a super long episode, so these are the 13 that are front of mind from conversations with clients, in the Disobedient Business® Mastermind community, and in chats on socials recently.
We invite you to find one thing that makes you bristle, one thing that gives you a nice hug, and one thing that puts the fire in your belly and come and share them with us on Instagram.Our group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
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In this week's episode we explore WTAF it means to be professional in your business. Many of us business owners have hailed from some sort of big business, public sector or corporate background and have brought with us all sorts of pretty ingrained ideas of what it means to Be Professional when running our own businesses.
your appearance and how you lookyour language and how you speakyour time management, productivity etchow you work with clients or show up for your work
The trouble is, these ideas originate from a patriarchal, capitalist system, driven by competition and comparison. Whether or not you've ever worked in a big office for The Man, many of these areas will resonate.
Pippa and Lucy explore professionalism from the perspective of:Our group programmes The Disobedient Business® Minimind and The Disobedient Business® Mastermind are now enrolling - check them out.
Visit our website at disobedientbusiness.com
Come say hi at [email protected]Come and chat on Instagram at @disobedientbusinessco
- Visa fler
