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Two weeks ago, the former Republican National Committee boss Ronna McDaniel was hired and then fired as an MSNBC contributor. This came about after pushback from staff, including complaints that she had touted Donald Trump’s debunked claims of voting malfeasance in the 2020 election. At the same time, there was backlash from people on the right who chalked up her dismissal as proof of left-wing media bias. Presiding over the chaos was NBCUniversal News chairman Cesar Conde, who has been trying to make the network for all viewpoints. But is that even possible in the Trump era? We talked to Fast Company contributing writer Brian Stelter, who profiled Cesar Conde in our upcoming spring issue.
Then we chatted about one of Fast Company’s recognition programs, Brands That Matter. This is where Fast Company highlights companies that build a connection with their audiences by being culturally relevant, making an impact, and communicating their mission and values clearly. Our advertising and brand correspondent, Jeff Beer, joined us to share his favorite brands at the moment. Kristen Wiig's reprisal of the Target lady, SunChips jumping on the eclipse phenomenon, and . . . Dramamine producing a short documentary about barf bags. -
Truth Social went public last week. The company disclosed its finances in an SEC filing that revealed it had brought in just over $4 million in revenue while losing more than $58 million in 2023. Those numbers don’t seem to make sense. ‘Fast Company’ senior staff editor Max Ufberg joined us to break down what is responsible for the dire state of that business.
Also, tweens and teens experimenting with makeup and skincare is nothing new, but there’s a new trend happening where tweens are showing a lot of interest in the Sephora brand . . . so we wanted to hear directly from them and got to speak with one tween about how they got so interested in skincare, and, of course, what their favorite products are. Then we spoke with Artemis Patrick, president and CEO of Sephora North America, who shared why she thinks tweens love the brand so much and what the company is doing to connect with that community. -
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The impact of AI on finance departments will be huge.
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Fast Company’s Most Innovative Companies list is out! We chatted with Fast Company Executive Editor Amy Farley to hear about the top five winners and who her personal faves were. Spoilers:
Nvidia, OpenAI and Microsoft were at the top but some surprises were the National Women's Soccer League, United Auto Workers and ... Chess.com.
Then, Fast Company Senior Staff Editor Jeff Beer sat down with Taco Bell CEO Sean Tresvant and CMO Taylor Montgomery to discuss how the fast-food company is one of the most innovative brands out there.
For more on the MIC list, check it out here. And check out Jeff's Taco Bell feature story! -
This past weekend, Fast Company hosted a three-day event as part of SXSW in Austin. Yaz moderated a bunch of panels, Josh was producing podcasts, and best-friend-of-the-pod Max Ufberg also moderated a number of panels. We met up with Max in person to record the show for the first time! Here's our recap of the weekend at the Fast Company Grill.
Then, Netflix’s new series “3 Body Problem” is based on the first volume of the Chinese science fiction trilogy “Remembrance of Earth’s Past.” The series depicts a fictional past, present, and future when an alien civilization comes to Earth. Yaz chatted with “Game of Thrones” showrunners David Benioff and D.B. Weiss, “True Blood” executive producer Alexander Woo, and director Derek Tsang about the process of adapting a popular book series and turning it into a successful television show . . . and whether or not fan reactions factor into it. -
How artificial intelligence is shaping the product journeys from procurement to end customers.
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What is an Oscar campaign? How do studios run them? When does Oscar campaigning start?
We spoke with Allie Carieri to learn all about the work (and the money) that go into creating Oscar campaigns. Carieri creates experiences and events around entertainment, awards, film, and television as an independent marketing strategist. She also oversees experiential marketing activations as an accounts director at Civic Entertainment Group. She told us about the history of Oscar campaigns, the budgets behind these efforts, and we list some of the more successful campaigns.
On another story, luxury consignment company The RealReal has struggled to prove to investors that it can be a profitable company. But just last week, the company announced that it had its first profitable quarter. Rati Sahi Levesque, president and COO, explains how the company turned things around. -
In this podcast, leaders in HR and AI reveal what it will take for businesses to get their staff on board.
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In 2022, The Bored Ape Yacht Club was kind of inescapable on some parts of the internet. People—including a range of celebrities from Gwyneth Paltrow to Eminem—were spending hundreds of thousands of dollars to acquire some monkey jpegs store on the blockchain as NFTs. The conglomerate overseeing the collection along with other NFT series, such as CryptoPunks, is called Yuga Labs. VCs including A16z flocked to invest in it, valuing the company at $4 billion. Yuga’s stated ambition at the time was to create an interoperable gaming metaverse, where NFT holders could game on a browser.
Lately, though, it seems that things haven’t been going so well for the company. ‘Fast Company’ tech editor Max Ufberg joined us to interview Yaz and ‘Fast Company’ staff editor, Connie Lin, about what happened and whether NFTs are even still . . . a thing.
Then, Bubble Goods founder and CEO Jessica Young wanted to create an online marketplace where you could find the best—and best-for-you—foods right at your fingertips. Bubble Goods carries only packaged goods that are free of preservatives, artificial dyes, and fillers, plus no refined or cane sugar. And everything it sells comes from small, indie makers that Bubble Goods taste-tests first to make sure its worthy of its consumers. We spoke to Jessica about what led her to create this space for food products, the vetting process for items to be on the site, and what are some of her favorites on the platform. -
The Super Bowl is set to kick off this Sunday, and we’re taking a look at some of the ads that are already out there. ‘Fast Company’ senior staff editor Jeff Beer joined us to share what he thinks about this year’s slate of ads. He’s noticed how brands are evolving to use the Super Bowl itself in their teasers and ads, which shows the trajectory of the way brands are going . . . they used to go for funny or emotional but now it’s an ad about being an ad. Using the game itself to help advertise a product is creating a very meta approach.
We also talked about what’s going on with those Stanley cups. ‘Fast Company’ senior staff writer Liz Segran explained how the trendy tumblers do contain lead but more importantly, how this revelation will impact the company’s dominance in the very crowded reusable water bottle market. Also, how sustainable are these containers when they’re being marketed as a fashion accessory?
For more MIC behind the scenes, check out Yaz at @yazzyg on Instagram and Josh @joshuagchris on TikTok! -
Yaz wrote a story about an upstart wrestling league called All Elite Wrestling (AEW) and its founder and CEO Tony Khan. ‘Fast Company’ deputy editor David Lidsky joined us to chat about Yaz’s piece on Tony, why he formed AEW in 2019, and how he was a huge wrestling nerd who grew up doing e-wrestling.
And here are some more wrestling updates:
Starting in January 2025, WWE’s flagship series, Raw, will be moving to Netflix
WWE will still have some shows streaming on Peacock and still has pay-per-view offerings
Dwayne ‘The Rock’ Johnson is joining the board of directors at TKO Group (which consists of UFC and WWE)
Then, our producer Blake Odom sat down with Vuori founder and CEO Joe Kudla. They chatted about the company’s $4 billion valuation, its most prominent investor (SoftBank), and how it jumped into the very crowded athleisure space. -
And that's a wrap on 2023. Join our podcast hosts, Kathleen Davis, KC Ifeanyi, Yasmin Gagne and Josh Christensen as they look back on this past year. Happy New Year!
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From YouTube to late night to actor to writer, Lilly Singh has always been a storyteller. In that vein, she started a company called Unicorn Island Productions a few years ago. The company has both a production arm and a nonprofit arm, which is Unicorn Island Fund. Singh told us that the company's mandate is simple. It's making stories that look like the real world. That means making stories that highlight underrepresented voices—which, more and more that's becoming South Asian voices—and ensuring that women are at the center of the stories. The company recently released a kids' animated series called The Mindful Adventures of Unicorn Island. The series comprises a quick 10 episodes that teach kids one mindfulness exercise each episode. And they're free on YouTube.
"And it's so meaningful to me because [. . .] it's kind of like a love letter to younger Lilly, because in my adult life, meditation and mindfulness and mental health are so important. But admittedly, when I was younger, I knew nothing about this. It was never discussed in school or at home. If kids could learn how to meditate and regulate their emotions . . . just know that feeling things is okay and how to deal with that and how to reconcile that, that would be amazing."
For more MIC behind the scenes, check out Yaz at @yazzyg on Instagram and Josh @joshuagchris on TikTok! -
Ideo is one of the most famous global design agencies in the world. Founded in 1991, it is celebrated for popularizing the modern corporate mantra of design thinking. It’s also known for a top-tier client list including companies such as Coca-Cola, Disney, and Apple, with estimated annual revenues of more than $100 million. But Ideo has been shedding employees since 2020. This is the second round of layoffs in 2023 alone. Ideo has since confirmed to Fast Company that it’s eliminating 32% of its headcount this year. Fast Company Senior Editor Liz Stinson breaks down the reason for the layoffs and what this means for "design thinking."
For more, check out Mark Wilson's piece on Ideo
"People thought we were crazy." Somos cofounder and CEO Miguel Leal wanted to bring authentic Mexican food to people's kitchens. "It was time to move the cuisine forward," he said. "Eighty-two percent of Mexican food comes from a restaurant. That is not the same for Italian food. That is not the same for Chinese food. That is very peculiar to Mexican food. And because of the size of the market, it's a $68 billion market. We just thought, what a great opportunity to become the spaghetti and sauce of Mexican food."
And speaking of home cooking, Happy Thanksgiving!!
For more MIC behind-the-scenes, check out Yaz at @yazzyg on Instagram and Josh @joshuagchris on TikTok! -
After 118 days, the SAG-AFTRA strike finally came to a close. Fast Company deputy digital editor Morgan Clendaniel breaks down what happened this past summer with the strike, as well as the overall state of unions at the moment. As of airing this episode, the union’s national board approved the new contract with major studios and sent it to membership for ratification.
“I’m completely uninterested in building small things.” Emma Grede has started a LOT of businesses. Probably best known for cofounding Good American, Emma is also a founding partner at Skims. For her, when it comes to starting a business, it’s never about who she’s going to partner with but rather what problem are we solving: What are we trying to do, and how do we uniquely align that with the right individual at the time?
As she was starting out, Emma worked with some of the biggest brands in the world, including Dior, Chanel, and Calvin Klein. She said that gave her a kind of unique understanding and perspective, but also a clear insight into what she considers one of the best accelerators: fame. “I was very, very early in influencer marketing, and I think that we’ve seen enough celebrities create brands and fail or create brands and not have success like Good American and Skims and Safely to know that it isn’t talent alone [that’s] going to propel a brand.”
For more MIC behind-the-scenes, check out Yaz at @yazzyg on Instagram and Josh @joshuagchris on TikTok! -
Halloween season is here! And actor-director-producer Emma Tammi joined us to chat about her upcoming film, Five Nights at Freddy’s, based on the popular video game franchise. She told us all about adapting a video game to a movie, working with large animatronic puppets, and creating a horror movie that’s aimed at a PG-13 audience. But the scariest part of the movie process, according to Emma? Reading the reviews. . . .Opening Friday, October 27, in theaters and on Peacock, Five Nights at Freddy’s is produced by the spooky creatives at Blumhouse with the murderous mascots from Jim Henson’s Creature Shop.
Everyone feels like they have a book in them. Well, Roya Shariat proved it! The Glossier director of social impact and brand partnerships shared her tips on working a full-time job while pursuing her passion project. Spoiler: There’s no such thing as balance. It’s more of a trade-off. “It’s something I continue to struggle with,” says Roya, “and I’d say I’m not the best at dividing my time. It’s using my nights and weekends for that passion project and being a little ruthless sometimes about not going to socialize this month because I’ve got to work on this book proposal . . . It’s just, sometimes, not sleeping and sometimes working seven days a week.” Her cookbook, Maman and Me, is available now in bookstores around the U.S and coming soon to global markets.
For more MIC behind-the-scenes, check out Yaz at @yazzyg on Instagram and Josh @joshuagchris on Tiktok! -
Actor, producer, and entrepreneur Issa Rae has several businesses under her belt already, and now she has partnered with Gallo to launch her own prosecco line, Viarae. We chatted about her business ventures, and how she decides which creative projects to pursue. It comes down to backing things that she loves and/or needs. When she wanted to start a coffee business, for example, it was because she wanted a coffee shop in her neighborhood—specifically to have a place where she could write all the time, but there was never one nearby. So, she helped found Hilltop Coffee and Kitchen. She’s also the co-owner of Sienna Naturals because she said she prefers to wear her hair naturally but taking care of it is very hard. Other projects involve making her production company, Hoorae, an all-encompassing ecosystem, and recently teaming up with Adam McKay to adapt the New York Times’ podcast series, Nice White Parents, into an HBO series.
On the WGA and SAG strikes, she says it was tough with the work stoppage and not being able to talk about her creative projects, but she fully supported them. And now, she says, she’ll have to navigate what to create next because everything is going to have to be high concept, and there will be fewer diverse shows. That will result in fewer casting opportunities, too: “While the writers were able to fight for more minimum staffing rooms, that means there’s less stuff to work on because everything is so expensive. In the same way that [the] ’90s to the 2000s had fewer diverse shows on the air, I think that’s for sure going to be a casualty of it all,” she explains.
For more behind-the-scenes looks of our in-studio recording, follow Yaz @yazzyg and Josh @thejoshuachris -
YouTube paid $14 billion for the rights to the NFL Sunday Ticket. For the next seven years, NFL viewers will be able to watch live football games from their living rooms—on YouTube.
Fast Company senior writer Ainsley Harris explains the reason behind this purchase: YouTube consumption is heavily fragmented. Everyone is watching YouTube, but very few people are watching together. Sunday Ticket is a cornerstone type of content and NFL games pull in millions of people. This move speaks to the long-term investment that YouTube is making in both live sports and live NFL games.
“We’re in an era of reckoning hypocrisies.” When Seth Rogen got into pottery a few years ago, he started sculpting ashtrays. Few people were putting a lot of thought into the lifestyles of people who smoked weed. But now, people are actually celebrating it. So, Rogen decided to create well-designed accessories, like ashtrays and grinders, to address the pent-up desire from weed smokers to decorate their space with nice things. “Crafting products that speak to your personal tastes and lifestyles is validating.” Say goodbye to your old soda cans.
And then we look into that rumor regarding The New Yorker article about Tiger Global.
Check out our upcoming Innovation Festival: https://events.fastcompany.com/innovationfestival23 -
The thing about the Barbie movie is that saying those three words together just seems inherently ridiculous. And one of the best things Mattel has done is really kind of lean into that. Starting with the Technicolor shots of Margot Robbie and Ryan Gosling on set to the colorful trailers that really churned up the enthusiasm for the movie, Mattel created the momentum that has led to a laundry list of product tie-ins, including the Xbox console that actually looks like a house or a makeup station. Fast Company Senior Staff Editor Jeff Beer explains how this Blockbuster movie's marketing campaign stands out . . . and that having fun is at the core of the global brand's approach.
Then to something more serious — Human Rights Watch Executive Director Tirana Hassan talks about how the organization is using technology to push back on misinformation and disinformation, and even how AI can benefit the organization in its investigations. - Visa fler